Emerging Technologies You Need to Know
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The IBM Mashup Center wiki has a number of useful articles, videos, tutorials, how-tos, documentation and links for folks who want to learn everything there is to know about Mashup Center. This is the place for anyone who wants to get up to speed quickly.
IBM jStart Emerging Technologies Development
Memorial Day weekend, like July 4th, means more to me each year as my sons near enrollment in our adult world.
After 5 weeks of Web 2.0 presentations with clients from 3 continents, the nature of these discussions are in a third
chapter: 'We've tried a few related projects and want to pick up the pace (aka make investments) where it makes sense.'
Seventeen months ago, chapter 1, clients wanted to know 'if this Web 2.0 is for real.' During News Corp's acquisition
of Dow Jones in mid-07, creating a sibling for MySpace, chapter 2 centered on 'how should we get started?'
As you might expect, enterprise executives are more interested in Web 2.0 as it might enable collaboration
to capture the organization's knowledge and to inspire innovation amongst employees, customers and partners
than they are in the tools of Web 2.0 - blogs, podcasts etc, although low-end, low-cost video is compelling.
The thinking is something like, 'If Wikipedia gets it done with 8 full-time employees, why can't we do a little
better with a lot larger staff?!'
As we talk about the next generation of Internet-savvy employees and customers, I emphasize that regardless My
which Web 2.0 tools or principles take hold, there will remain the need for two ships: leadership and scholarship.
My eighteen-year-old once suggested to me, "Don't just yell at me, show me!" which I interpret to be a useful
model for both Web 2.0 marketing and management.
My favorite leadership story in tribute to those we honor on Monday:
20+ years ago at a start-up software company, we interviewed a just-graduated engineer from NC State for a
technical sales position. He offered capability and charm, but no measurable, related experience - a recipe
for rejection. At lunch, one manager noted that the candidate had been fraternity president and asked what
management lesson from that experience might be applied to developing our software business?
He replied in an even tone that in such an unorganized, chaotic environment where he had no real authority,
he observed that "the mission of the top 1/3 was to keep the middle 1/3 from being like the bottom 1/3."
Ten seconds of silence ensued; then our General Manager asked him how soon he could start.
Welcome to summer! There's lots to look forward to.
Internet Strategist, IBM jStart Business Development Manager
It's about advertising on the mobile device, Homer (in a good mood after last night's clever Simpson's Movie). I read this week in the New York Times (7/27/07 page A1 by Miguel Helft) that the next iteration of consumer-generated content will be map-making or map-refining by adding text, audio, and images to existing maps. People are annotating hiking trails, vacation travel, and neighborhood entertainment. Many of the necessary on-line tools are furnished by Microsoft, Yahoo, and Google. Hmm.
Then I remembered that the gasoline station only a few blocks from my home is not identified on a Google maps search of 'gas stations' near my home address. Indeed, there is plenty of opportunity to improve search results on the mobile device. If the likes of Google, Yahoo, and Microsoft want to own search on the mobile device so that they can own advertising revenues related to the results, then my device has better offer me a deep and broad range of accurate results.
Today's local paper (Raleigh News & Observer) reprinted an article by Dave Carpenter (Digital Maps Get Food, Gas, Lodging) describing the acquistiton of Tom Tom by the Dutch company Tele Atlas and the consequent opportunity and challenge to NavTeq, who provides much of the content of Google Maps and high end GPS systems (kind used by the likes of Mercedes and BMW).
Will the NavTeq model of professional cartographers be able to hold sway over the rise of a Wikipedia or Mappedia-like movement of amateur cartographers described in the Times?
If there is to be big money made in mobile search (advertising revenues based upon location), then location awareness has to be thorough and reliable. cperrien
JohnFeller 110000RUW6 Tags:  wiki banking rss peertopeer socialnetworking wallstreetjournal 1,825 Visits
Today's Wall Journal, section D1. Refers to Prosper.com, Circle Lending (majority stake owned by Virgin Airlines), and
emerging participants. As we've discussed, affiliation of like-minded people is the crux of Web 2.0, whether accomplished
by RSS feeds, wikis, tags, or social networks. We will only see this trend accelerate and well beyond Finance as size of
the enterprise becomes less of an inhibitor to competition. Better said is that the evolving Internet's capabilities permits every
and any organization to appear larger than it truly is.
(1) as my banking friend in the Ohio reminds me, 'we only have to lose the top 4 or 5% of our customers to the likes of
prosper.com as these customers are the ones usually more comfortable with risk-taking and consequently our most profitable
(2) if a fledgling start-up can organize peer to peer lending across an undeveloped customer base or community, what
prevents the largest retailer (both on-line or in every shopping center) from offering such services? cperrien
The Growing Clout of Online Patient Groups
Wednesday June 13th Wall Street Journal D1.
Refers to interesting sites: e-patients.com and a wiki for cancer patients: lo-wiki.acor.org. We'll see much more of this ilk in the near future where motivated consumers demand a say in their healthcare or finances or educational systems or government issues at large. So long to program administrators and hello to facilitators of such dialogues.
Knowledge is no longer power. Scholarship and Leadership remain vital, of course. Organizational or industry-specific success will stem from an enterprise's ability to facilitate the abundance of everyone knowing (i.e. Internet). cperrien