Cloud Computing Central
Glad to let the cloud computing central members know that I've also started writing on ThoughtsonCloud - the IBM cloud experts blog. Please read my first post on ThoughtsonCloud -about Maximizing the value of cloud for small and medium enterprises (SMEs). and let me know your comments and feedback. Thanks
Cloud Computing is a term that is often bandied about the web these days and often attributed to different things that -- on the surface -- don't seem to have that much in common. So just what is Cloud Computing? I've heard it called a service, a platform, and even an operating system. Some even link it to such concepts as grid computing -- which is a way of taking many different computers and linking them together to form one very big computer.
A basic definition of cloud computing is the use of the Internet for the tasks you perform on your computer. The "cloud" represents the Internet.
Cloud Computing is a Service
The simplest thing that a computer does is allow us to store and retrieve information. We can store our family photographs, our favorite songs, or even save movies on it. This is also the most basic service offered by cloud computing.
Flickr is a great example of cloud computing as a service. While Flickr started with an emphasis on sharing photos and images, it has emerged as a great place to store those images. In many ways, it is superior to storing the images on your computer.
First, Flickr allows you to easily access your images no matter where you are or what type of device you are using. While you might upload the photos of your vacation to Greece from your home computer, you can easily access them from your laptop while on the road or even from youriPhone while sitting in your local coffee house.
Second, Flickr lets you share the images. There's no need to burn them to a compact disc or save them on a flash drive. You can just send someone your Flickr address.
Third, Flickr provides data security. If you keep your photos on your local computer, what happens if your hard drive crashes? You'd better hope you backed them up to a CD or a flash drive! By uploading the images to Flickr, you are providing yourself with data security by creating a backup on the web. And while it is always best to keep a local copy -- either on your computer, a compact disc or a flash drive -- the truth is that you are far more likely to lose the images you store locally than Flickr is of losing your images.
This is also where grid computing comes into play. Beyond just being used as a place to store and share information, cloud computing can be used to manipulate information. For example, instead of using a local database, businesses could rent CPU time on a web-based database.
The downside? It is not all clear skies and violin music. The major drawback to using cloud computing as a service is that it requires an Internet connection. So, while there are many benefits, you'll lose them off if you are cut off from the Web.
Cloud Computing is a Platform
The web is the operating system of the future. While not exactly true -- we'll always need a local operating system -- this popular saying really means that the web is the next great platform.
What's a platform? It is the basic structure on which applications stand. In other words, it is what runs our apps. Windows is a platform. The Mac OS is a platform. But a platform doesn't have to be an operating system. Java is a platform even though it is not an operating system.
Through cloud computing, the web is becoming a platform. With trends such as Office 2.0, we are seeing more and more applications that were once the province of desktop computers being converted into web applications. Word processors like Buzzword and office suites likeGoogle Docs are slowly becoming as functional as their desktop counterparts and could easily replace software such as Microsoft Office in many homes or small offices.
But cloud computing transcends Office 2.0 to deliver applications of all shapes and sizes fromweb mashups to Facebook applications to web-based massively multiplayer online role-playing games. With new technologies that help web applications store some information locally -- which allows an online word processor to be used offline as well -- and a new browser called Chrome to push the envelope, Google is a major player in turning cloud computing into a platform.
Cloud Computing and Interoperability
A major barrier to cloud computing is the interoperability of applications. While it is possible to insert an Adobe Acrobat file into a Microsoft Word document, things get a little bit stickier when we talk about web-based applications.
This is where some of the most attractive elements to cloud computing -- storing the information on the web and allowing the web to do most of the 'computing' -- becomes a barrier to getting things done. While we might one day be able to insert our Google Docs word processor document into our Google Docs spreadsheet, things are a little stickier when it comes to inserting a Buzzword document into our Google Docs spreadsheet.
Ignoring for a moment that Google probably doesn't want you to have the ability to insert a competitor's document into their spreadsheet, this creates a ton of data security issues. So not only would we need a standard for web 'documents' to become web 'objects' capable of being generically inserted into any other web document, we'll also need a system to maintain a certain level of security when it comes to this type of data sharing.
Possible? Certainly, but it isn't anything that will happen overnight.
What is Cloud Computing?
This brings us back to the initial question. What is cloud computing? It is the process of taking the services and tasks performed by our computers and bringing them to the web.
What does this mean to us?
With the "cloud" doing most of the work, this frees us up to access the "cloud" however we choose. It could be a super-charged desktop PC designed for high-end gaming, or a "thin client" laptop running the Linux operating system with an 8 gig flash drive instead of a conventional hard drive, or even an iPhone or a Blackberry.
We can also get at the same information and perform the same tasks whether we are at work, at home, or even a friend's house. Not that you would want to take a break between rounds of Texas Hold'em to do some work for the office -- but the prospect of being able to do it is pretty cool.
More About Office 2.0
Elsewhere On Web Trends
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Organizations looking to optimize across the application lifecycle recognize the need for enhanced innovation and speed to market. Yet most IT resources are focused on covering the basics, leaving fewer resources to support business agility. The solution: Platform as a Service (PaaS).
IBM’s PaaS solution, IBM SmartCloud Application Services, or SCAS, allows clients to differentiate themselves with built-in flexible services that allow them build and customize cloud solutions their way – leading to a competitive advantage. Companies are using enterprise-class IBM Application Services to measure and respond to market demands, capture new markets, and reduce application delivery and management costs.
First, with IBM Collaborative Lifecycle Management Service, included within SCAS, development teams can establish shared team development environments in minutes – before it used to take weeks. Within hours they can quickly define their development team and begin working collaboratively to respond to business needs.
Another significant benefit of a PaaS approach is the time it takes to get an application deployed and to market. Application deployment can take weeks on a traditional environment but with IBM SmartCloud Application Services, applications can be deployed to the cloud in minutes.
SCAS also allows clients to respond rapidly to changing market conditions by deploying or modifying cloud-centric (“born on the cloud”) or cloud-enabled (legacy applications) quickly and easily. In fact, developers can move from the dev/test environment directly into production with SCAS, taking advantage of proven repeatable patterns contained within the SmartCloud Application Workload Service, thus eliminating human error. These repeatable patterns allow clients to eradicate errors by avoiding manual processes – this drives consistent results, increases productivity, and reduces risk.
IBM SmartCloud Application Services are compatible with the newly announced IBM PureSystems family. For example, through SmartCloud Application Services clients can rapidly design, develop, and test their dynamic applications on IBM's public cloud and deploy those same application patterns on a private cloud built with PureApplication Systems, or vice versa.
IBM SmartCloud Application Services is now in pilot and accepting new client who want to get ready to accelerate their cloud initiatives. Clients won’t pay for SCAS services during the pilot, but will only be charged for the underlying *SmartCloud Enterprise infrastructure used by the services (that’s because SCAS runs on top of IBM’s Infrastructure as a Service offering, SmartCloud Enterprise, or SCE). Existing SCE customers can get up and running on the pilot quickly and start realizing the benefits of PaaS right away.
To be considered for the program, new or existing SCE customers should IBM SmartCloud Application Services web site and click the button on the right titled, “Get a jump on the competition with the SmartCloud Application Services pilot program.”
You can learn more about IBM SmartCloud Application Services with this video, “The multifaceted potential of platform as a service (PaaS) from IBM.”
CLD Partners, a leading provider of IT consulting services with a particular focus on cloud computing, began using SCAS during the beta which launched in 2011 and has now transitioned into the pilot program.
“We share IBM’s vision for how enterprise customers can achieve huge productivity gains by embracing cloud technologies. SCAS allowed us to utilize world class software in a managed environment that greatly reduced the complexity of the deployment while also providing for future scalability that our customers only pay for when they need it,” said Steve Clune, Founder and CEO of CLD Partners. “Ultimately, traditional infrastructure planning and configuration that would have required weeks was literally reduced to hours. And future flexibility as infrastructure needs change is virtually limitless.”
IT Operations, Independent Software Vendors (ISVs), Line of Business, and Application Developers would benefit from the SCAS pilot program. And it doesn’t matter the company size, enterprise or mid-market; all types of businesses can realize value from getting their applications to market faster.
To learn more about the IBM SmartCloud Application Services pilot program, read the Pilot Services Bulletin or visit the Application Services web site.
One of the exciting and valuable characteristics of IBM SmartCloud Enterprise is it's tight linkage with the IBM Software Group portfolio of offerings. In addition to the offerings from IBM Software Group, innovative software vendors are making exciting offerings available as well. There is an ever-growing list of offerings available to IBM SmartCloud Enterprise customers. These recent additions are now in the SmartCloud Enterprise public catalog and available to you to use.
BYOL - Bring Your Own License; PAYG - Pay As You Go
The following BPM images are now available in the catalog:
IBM Process Center Advanced 7.5.1 64b - BYOL
IBM WebSphere Service Registry and Repository (WSRR) is a system for storing, accessing and managing information, commonly referred as service metadata, used in the selection, invocation, management, governance and reuse of services in a successful Service Oriented Architecture (SOA). In other words, it is where you store information about services in your systems, or in other organizations' systems, that you already use, plan to use, or want to be aware of.
The following WSRR images are now available in the catalog:
IBM WebSphere Service Registry 64bit BYOL
IBM WebSphere Message Broker (WMB) delivers an advanced Enterprise Service Bus (ESB) that provides connectivity and universal data transformation for both standard and non-standards-based applications and services to power your SOA.
The following WMB images are now available in the catalog:
IBM WebSphere Message Broker 22.214.171.124 64b BYOL
IBM SPSS Decision Management enables business users to automatically deliver high-volume, optimized decisions at the point of impact to achieve superior results.
The following SPSS image is now available in the catalog
IBM SPSS Decision Management 6.2 64b BYOL
From our partner Riverbed comes Riverbed® Stingray™. This software-based application delivery controller (ADC) designed to deliver faster and more reliable access to public web sites and private applications.
The following Riverbed Stingray images are now available in the catalog:
Riverbed Stingray V 8.0 RHEL 6 32 bit BYOL
Additionally, Alphinat SmartGuide provides visual, drag and drop tools that can help you quickly build interactive web dialogues that guide people to the relevant response, help them diagnose problems or lead them through a series of well-defined steps that make it easy to complete complex—or infrequently performed—tasks.
The following Alphinat SmartGuide images are now available in the catalog:
Alphinat SmartGuide 5.1.3 SLES 11 SP1 32-bit PAYG
GridRobotics' Cloud Lab Grid Automation Server can manage any number of client or agent computers, which can be spun up automatically on public clouds like IBM SCE or private clouds. Grid Robotics’ Cloud Lab Classroom is a virtual classroom management solution.
The following GridRobotics Cloud Lab images are now available in the catalog:
GridRobotics Cloud Lab Grid Automation Base Server 1.4 32b R2 - BYOL
We keep a list of our partners on our Cloud ecosystem partner images page
We are committed to adding value continuously to IBM SmartCloud Enterprise to help you advance cloud in your organization.
Securing the Virtual Infrastructure
Cloud computing tests the limit of security operations and infrastructure from various perspectives. Let us examine what is different about Cloud Security and identify what are existing threats and what are the new areas that we should be concerned about.
Figure 2 Cloud Security - Existing & New Threats
I think what make cloud security complex is the number of layers involved in the cloud service stack and the number of components in each layers. So it means
· Increased infrastructure layers to manage and protect
· Multiple operating systems and applications per server
More Components = More Exposure
As we can see we already do perimeter protection at the network and operating systems as well as do physical and personnel security for the traditional infrastructure. All of them holds good for cloud as well to combat the existing threats at these layers.
us examine what are the new points of exposure with cloud. Security and resiliency complexities are raised
by virtualization and automation which are essentials to cloud. The new risks
· Cloud Service Management Vulnerabilities
· Secure storage of VMs and the management data
· Managing identities on the increasing number of virtual assets
· Stealth rootkits in hardware now possible
· Virtual NICs & Virtual Hardware are targets
· Virtual sprawl, VM stealing
· Dynamic relocation of VMs
· Elimination of physical boundaries between systems
· Manually tracking software and configurations of VMs
For managing these additional complexities, you need a reference model that is comprehensive and covers security controls that can combat not only the existing challenges but also the new challenges that cloud brings in.
IBM Foundational Security controls for IBM cloud reference model (see below) provides the different elements and controls required to build a secure cloud.
Figure 1 Foundation Security Controls for IBM Cloud Reference Model
Managing datacenter identities (Identity and access Management) is one of the top-most security concerns and we discussed how to handle the same in my previous post. I’ll discuss how to handle the virtualization related threats in my next post.
Meanwhile let me know your comments on this reference model. Do you think these set of controls are comprehensive. Do you see any areas not covered from a cloud security perspective? If so, just add it as comment to this post and let us discuss.
Tracy of IBM Systems Events 2700003TG1 2,085 Views
Rethink IT. Reinvent Business.
Join us for the 2012 IBMSmartCloud Symposium event on 16-19 April 2012 in San Francisco, California. This Symposium will help you Rethink IT and Reinvent Business.
This event will introduce Cloud Computing’s disruptive potential to not only reduce cost and complexity but reinvent the way we do business. Over the course of four days, there will be sessions that define cloud computing and discuss transformative benefits and challenges to consider while sharing specific, proven patterns of success. We will provide proven methods to get started on the Cloud journey from the up-front investments to capacity planning. This event will cover the technology behind private and public clouds whether you choose to build your own, leverage prepackaged solutions or have it delivered as a service.
Sessions will explore challenges and solutions for securing, virtualization and performance of mission critical applications as well as automating service delivery processes for cloud environments. We will help you: design, deploy and consume.
Use promotion code A2N for 10% off enrollment!
Managing Datacenter Identities for Cloud
Among top challenges for cloud , I discussed Security as the top concern. I also detailed the top concerns with regard to securing the cloud in the subsequent post. Cloud computing tests the limits of security operations and infrastructure for the various security and privacy domains
Cloud brings in lot of additional considerations like multi-tenancy, data separation, virtualization etc. In a cloud environment, access expands, responsibilities change, control shifts, and the speed of provisioning resources and applications increases - greatly affecting all aspects of IT security. We will discuss the different security aspects classifying them against specific adoption patterns (see post here). The cloud enabled data center pattern is the more predominant one which has Infrastructure and Identity management as the top concerns. Within cloud security doing the right design for the infrastructure security is the important aspect – the details of which and how it is done by different public clouds we discussed in the previous post. Now with regard to Identity lets discuss the top requirements, use cases and look at what solutions that we can provide to make the cloud secure. Lets start with managing datacenter identities which is the top concern.
Managing Datacenter Identities
Identity and Access Control needs to deliver capability that can be used to provide role based access to securely connect users to the cloud. The users include the cloud service provider as well as consumer roles. Within each user groups we need to support User as well as Administrator Roles. The identity and access management should the 4As - Authentication, Authorization, Auditing and Assurance.
§ For a cloud consumer user, it is about making sure the user identity is verified and authenticated at the self service portal and providing right access to the resource pools.
§ For the administrator, we need to provide role based access to Service Lifecycle Management functions
§ We will need to integrate with existing User Directory infrastructure (AD/LDAP/NIS) to extend the user identity to the cloud environment as well.
§ Once in the cloud environment, we need to automatically manage access to the cloud resources, through provisioning and de-provision of resource profiles and users against the resources in the cloud identity and access management systems. Manual processes to manage accounts for users on various virtual systems and applications are not going to scale in a cloud environment. The same is true with the manual processes to process various audit logs to meet compliance and audit requirements
§ In massively parallel, cloud-computing infrastructures involves enormous pools of external users as well. We need to ensure smooth user experience for the users so that they don’t need to enter their credentials multiple times to access various applications hosted within the enterprise or by business partners and Cloud providers.
§ Management of user identities and access rights across hosted, private and hybrid clouds for internal Enterpise users is also a major challenge that includes
o Centralized user access management to on and off-premise applications and services
o Enables Federated Single Sign-on and Identity Mediation across different service providers
Lets look at some of the capabilities that we can leverage to solution these requiremnts.
IBM Security Identity and Access Assurance - provides the following capabilities. These capabilities enable clients to reduce costs, improve user productivity, strengthen access control, and support compliance initiatives.
Cloud Security – The top most concern and Opportunity
First of all, wishing all my readers a
very happy and prosperous year 2012 ahead.
Few things happened towards the end
of the year which was significant to me. IBM acquired Q1 Labs to Drive Greater Security Intelligence and created a New Security Division. I also joined this
newly formed IBM Security Systems team last quarter as a solution architect for cloud security. This is a great time to be looking at cloud security. Happy to be on this new role where I can provide solution to customers to handle their cloud security concerns and make it easy for them to adopt cloud and innovate at a faster rate than before.
In my previous
post, we discussed security as the top most concern why customers and
enterprises are not adopting cloud. As
part of year’s posts, I plan to discuss the various security issues and aspects
of cloud computing.
We will explore to understand what are the unique challenges with Cloud Security and discuss what aspects is important for each customer adoption pattern that we have seen.
We will also learn how the IBM Security Framework can be used to address the various security challenges namely
· Security governance, risk management and compliance
· People and Identity
· Data and information
· Application and process
· Network, server and endpoint
· Physical infrastructure
Looking forward to your comments and inputs in this journey of understanding the security requirements for cloud and how we can overcome this major challenge to cloud adoption using the World’s Most Comprehensive Security Portfolio – IBM Security Systems. I’ll try and elaborate the IBM Point of View on cloud security and discuss the architectural model to address the security requirements for cloud. Stay tuned and keep those comments and inputs coming.
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With the barrage of cloud news constantly hitting the market, it can be challenging for organizations to differentiate between all of the solutions and capabilities out there.
But with the latest cloud offering from IBM, the value proposition is quite simple—you get a low-cost, low-risk entry to cloud computing with compelling features. This is especially important for organizations who are still trying to leverage the cost savings of virtualization.
Our customers have told us they’re looking to cloud computing to increase agility—the ability of IT to evolve and meet business needs—and they’re looking for ways to control expenses related to IT investments. They also want to reduce IT complexity while at the same time increase utilization, reliability and scalability of IT resources. And they are looking for the ability to expand capabilities gradually, as their needs change and grow.
In designing a solution to meet all of these needs, we developed IBM SmartCloud Provisioning. Using industry best practices for cloud deployment and management, this new solution allows organizations to quickly deploy cloud resources with automated provisioning, parallel scalability and integrated fault tolerance to increase operational efficiency and respond to user needs.
The name doesn’t tell the whole story though. IBM SmartCloud Provisioning is a full-featured solution wrapped up in an easy-to-implement package. That means you get:
· Rapidly scalable deployment designed to meet business growth
· Reliable, non-stop cloud capable of automatically tolerating and recovering from software and hardware failures
· Reduced complexity through ease of use and improve time to value
· Reduced IT labor resources with self-service requesting and highly automated operations
· Control over image sprawl and reduced business risk through rich analytics, image versioning and federated image library features
Using this technology, we’ve seen customers get a cloud up and running in just hours—realizing immediate time to value. It’s fast—administrators have been able to go from bare metal to ready-for-work in under five minutes, or start a single VM and load OS in under 10 seconds, or scale up to 50,000 VMs in an hour (50 nodes).
But ultimately, these IT benefits have translated to business benefits—customers have been able to see how cloud computing can impact their business, and how they can accelerate the delivery of new services to drive revenue.
SreekIyer 2000001K7N Tags:  water cloud cloud-computing mullaperiayar water-management 5,982 Views
Possible Solution for Mullaperiyar Dam Issue ?
While I’m writing this blog, the Ministers of Tamil Nadu and Kerala are having a meeting with Prime Minister to discuss the contentious issue of Mullaperiayar at length. For those who don’t know about this issue, this is about the Mullaperiayar Dam in south India. Mullaperiyar Dam is a masonry gravity dam over River Periyar and operated by the Government of Tamil Nadu based on a 999-year lease agreement. The catchment areas and river basin of River Periyar downstream include five Districts of Central Kerala, namely Idukki, Kottayam, Ernakulam, Alappuzha and Trissur with a total population of around 3.5 million.
This dam is at the centre stage again in the wake of reports that the dam is weakening due to increase in incidents of tremor in Idduki district in Kerala. Ministers from Kerala are seeking Central Government intervention in ensuring the safety of the dam. At the same time, Tamil Nadu is insisting on increasing the water level in the reservoir for enhancing water supply to the state. While Tamil Nadu wants to increase the water-level in the reservoir, Kerala has been insisting that it be reduced from the current 136 feet to 120 feet.
Currently I don’t think we have clear metrics on the exact usage of water by each state, what is right level of water to be retained by the dam, what are the risks etc. We have been relying on data that we have from the past.
However you look at it -- whether too much or not enough, the world needs a smarter way to think about water. We need to look at the subject holistically with all the other considerations as well. We use water for more than drinking. We need to make an inventory of how much water we get and how is it used – of industries, irrigation, etc. This is where I think we need smarter ways to manage the water in the best possible way that addresses both states requirements adequately.
IBM Smarter Water Management can help us think in a smarter way about water. For instance IBM is helping the Beacon Institute to do source-to-sea real-time monitoring network for New York’s Hudson and St. Lawrence Rivers as well as report on conditions and threats in real time. There are many other case studies across the globe on IBM Smarter Water Management.
Those interested in the problem and the possible solutions should
definitely read IBM’s broader outlook on Water Management as covered in the Global Innovation Outlook.
Rivers for Tomorrow is another interesting partnership between IBM and The Nature Conservancy. IBM is providing a state-of-the-art support system for a free, online application that will provide easy access to data and computer models to help watershed managers assess how land use affects water quality.
Though it's a worldwide entity, water is treated as a regional issue. I think we should try putting technology to use to solve our water problems. The solution should be more instrumented, interconnected and intelligent system that can not only take into consideration the realtime monitoring of the river but also include early warning systems to notify risks related to earth quakes etc. IBM’s Strategic Water Management Solutions include offerings to help governments, water utilities, and companies monitor and manage water more effectively. The IBM Strategic Water Information Management (SWIM) solutions platform is both an information architecture and an intelligent infrastructure that enables continuous automated sensing, monitoring, and decision support for water management operations.
And you might be wondering what has this to do with Cloud and why is this post on cloud computing Central. For these solutions and platforms to be successful it is highly important that we have energy efficient high-performance computing platforms and complex sensor, metering, and actuator networks. Such platform needs and flexible choices of having the solution on-premise as well as leverage different delivery models can only be supported through a cloud.
I think we should just leverage these solutions on the cloud to solve this issue and keep all the states and its people happy :-).
IBM Tech Trends Report says during the next 2 years 75% of organizations will engage in cloud computing
RHyman 06000032P4 Tags:  it it-pros #ibmcloud clouds tech-trends developerworks cloud cloud-computing social mobile #techtrends professionals tech trends techtrends developers survey analytics cloudcomputing 8,308 Views
The IBM Tech Trends report is out! We asked, you answered. Check out the results of IBM developerWorks' 2011 Tech Trends survey and find out what more than 4,000 IT professionals -- your peers -- have to say about the future of technology, including their opinions on cloud computing, business analytics, mobile computing, and social business.
The report provides insight from the worldwide IT development community into the adoption, preferences and challenges of key enterprise technology trends including cloud, business analytics, mobile computing, and social business. The results also provide guidance on areas where IT professionals like you say they need help with skills to develop new technologies and platforms that will be in demand in the coming years.
As we focus in on cloud, there is absolutely a growing trend in cloud computing to view it as more than just cheap infrastructure. Companies are now exploring the possibility of developing applications in the cloud (you guys are already doing that) many of them related to mobile development.
Currently the biggest challenge is integrating the cloud into application development as the reduction of operating expenses is the driver of this move. We still have a way to go however with 40% of the survey responders saying their company is not yet involved in cloud currently. Hmm, interesting right.
The cool news is that the expectation from those same responders is that over the next two years 75% of the IT professionals responded that they expect that this will change and that theirs and other enterprises will take to building cloud infrastructure.
Understanding the Cloud Adoption Patterns
I did discuss the - The Next Big thing – Cloud enabled business model Innovation in my previous post. But you may be asking where do I start. That’s where I guess Cloud Adoption Patterns work that IBM has pioneered is going to help. This is some great analysis - Cloud Adoption Patterns that IBM have done based on thousands of cloud engagements that we have done so far. This analysis is a good abstraction of the ways organizations are consuming cloud -- a good starting /entry point discussions on cloud.
The four most common entry points to cloud solutions are discussed in the picture above. I love these videos on youtube - Cloud Adoption Patterns that tells you the essence of these patterns in less than 2 minutes.
· Cloud-Enabled Data Center – to achieve better return on investment and manage complexity by extending virtualization well beyond just hardware consolidation.
· Cloud Platform Services – to accelerate time-to-market by creating, deploying and managing cloud applications.
· Business Solutions on Cloud – to access enterprise-level capabilities through a provider’s applications running on a cloud infrastructure; to improve innovation and flexibility while minimizing risk and capital expense.
· Cloud Service Provider – to innovate with new business models by building, extending, enabling and marketing cloud services.
For each of these patterns of cloud adoption, we have defined a set of proven projects that it supports with software, services and solutions to help businesses streamline the implementation of their chosen cloud capabilities.
While the Cloud Enabled Data Center pattern is the case for most of the private cloud implementation. Most customers start with providing infrastructure as a service on the cloud. This pattern also discusses how we can share infrastructure across multiple projects and drive benefits. This also discusses a lot of automation in the operation and business process that’s possible to have a responsive IT department that can help the business to be agile.
The next level of gain or reuse would be run your workloads on a shared stack of middleware. Platform as a Service Pattern is an integrated stack of middleware that is optimized to execute and manage different workloads, for example, batch, business process management and analytics. This middleware stack standardizes and automates a common set of topologies and workloads, providing businesses with elasticity, efficiency and automated workload management. A cloud platform dynamically adjusts workload and infrastructure characteristics to meet business priorities and service level agreements. All the layers below understanding what workloads are running on top of it and optimizing self is going to help run these workloads more efficiently and at a lower cost. The Cloud Platform Services adoption pattern can improve developer productivity by eliminating the need to work at the image level so that developers can instead concentrate on application development.
Business solutions pattern maps to the SAAS model where you leverage cloud to innovate with speed and efficiency to drive sales and profitability. In these we look at creating and consuming business solutions on the cloud. Some of the key offerings in this space are things like business process design, social and collaboration tools, supply chain and inventory, digital marketing optimization, B2B integration Services etc. These generic services consumed from the cloud relieves you of the pain of setting up things from scratch as well as enable you to scale based on your demands.
The Cloud Service Provider (CSP) Pattern is the one that most of the Telcos adopt when they have to service multiple consumers with a single cloud solution. We provide tools and technologies to design and deploy highly secure, multi-tenant cloud services infrastructure that can integrate nicely with plenty of 3rd party applications.
As we understand it is easy to do the IaaS pattern and more work to do when we implement SaaS or CSP patterns. But the gain is more when we do sharing at the software or application level. Depending on where you are in your current IT Environment, you can pick up and implement any of these patterns that suit you. The work that we have done to analyse these patterns and provide a consistent set of technologies and tools to build out these patterns should make life easy for you. Leverage it –less pain and more to gain.
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The Next Big thing – Cloud enabled business model Innovation
I remember the day when one of our Executives - Nick Donofrio visited us in India. He is like the chief mentor for all the members of the IBM technical community and he has seen IBM and the IT industry for many years. He was addressing a Technical Exchange event few years ago and then someone in the audience asked him this question – “Sir , you have seen technology for so many years now – can you tell us what’s going to be the next big thing in terms of invention/innovation”. Everyone was all ears waiting for the answer - is it the next version of the internet, the search, a web2.0 application or may be an intelligent mobile app. But his answer was that he believes that there is not going to be any next big thing in technology. The next big thing for all of us is going to be Business model innovation. Even today his statements holds very true. Businesses that are able to reinvent their business model are succeeding and managing to stay on top and others vanish from the scene.
There are lots of innovative and technical things happening all around us like
I believe the next big thing is going to be how well you can use all these elements for business seamlessly and cost effectively. The key to succeed is to use technology to do this business model innovation and do it faster.
How do you do it faster ?-- The answer is cloud. This is something that I’m saying based on the data that IBM has got analyzing over 2000 customers cloud adoption patterns. All of them have seen the below advantages with Cloud.
Considering all these factors, I think the next big thing is Cloud Enabled Business Model Innovation. I was able to relate with some of the latest announcements that we have made in the cloud easily because they are just restating my same belief. As discussed in this interesting video by IBM's Saul Berman (Innovation & Growth Leader), 60% of the customers that IBM interviewed is saying they would consider cloud immediately and 70% of the them intend to use cloud to enable business model innovation. Based on the rate at which they adopt the new technologies they may be an Optimizer (looking at improving existing model), Innovator (looking at new model) or a Disruptor (who is ready to bring in game changing ideas).
So as today’s IT leaders, let us broaden our focus from merely delivering technology to solving larger business issues. One great opportunity for that is to tune in or be present for the SWG Universe India 2011. You will get a chance to listen to some great speakers who will talk about how to use cloud for business model innovation.
Cloud enabled Business Model Innovation I feel is the next big thing that could change IT and Businesses. – So come let’s Rethink IT & Reinvent Business