Every January, we look back into the past as well as look into the future for trends to watch for the upcoming year. Ray Lucchesi of Silverton Consulting has a great post looking back at the [Top 10 storage technologies over the last decade]. I am glad to see that IBM has been involved with and instrumental in all ten technologies.
Looking into the future, Mark Cox of eChannel has an article [Storage Trends to Watch in 2011], based on his interviews with two fellow IBM executives: Steve Wojtowecz, VP of storage software development, and Clod Barrera, distinguished engineer and CTO for storage. Let's review the four key trends:
- Cloud Storage and Cloud Computing
No question: Cloud Computing will be the battleground of the IT industry this decade. I am amused by the latest spate of Microsoft commercials where problems are solved with someone saying "...to the cloud". Riding on the coat tails of this is "Cloud Storage", the ability to store data across an Internet Protocol (IP) network, such as 10GbE Ethernet, in support of Cloud Computing applications. Cloud Storage protocols in the running include NFS, CIFS, iSCSI and FCoE.
Mark writes "..vendors who aren't investing in cloud storage solutions will fall behind the curve."
- Economic Downturn forces Innovation
The old British adage applies: "Necessity is the mother of invention." The status quo won't do. In these difficult economic times, IT departments are running on constrained budgets and staff. This forces people to evaluate innovative technologies for storage efficiency like real-time compression and data deduplication to make better use of what they currently have. It also is forcing people to take a "good enough" attitude, instead of paying premium prices for best-of-breed they don't really need and can't really afford.
- IT Service Management
Companies are getting away from managing individual pieces of IT kit, and are focusing instead on the delivery of information, from the magnetic surface of disk and tape media, to the eyes and ears of the end users. The deployment mix of private, hybrid and public clouds makes this even more important to measure and manage IT as a set of services that are delivered to the business. IT Service Management software can be the glue, helping companies implement ITIL v3 best practices and management disciplines.
- Smarter Data Placement
A recent survey by "The Info Pro" analysts indicates that "managing storage growth" is considered more critical than "managing storage costs" or "managing storage complexity".
This tells me that companies are willing to spend a bit extra to deploy a tiered information infrastructure if it will help them manage storage growth, which typically ranges around 40 to 60 percent per year. While I have discussed the concept of "Information Lifecycle Management" (ILM), for the past four years on this blog, I am glad to see it has gone mainstream, helped in part with automated storage tiering features like IBM System Storage Easy Tier feature on the IBM DS8000, SAN Volume Controller and Storwize V7000 disk systems. Not all data is created equal, so the smart placement of data, based on the business value of the information contained, makes a lot of sense.
These trends are influencing what solutions the various different vendors will offer, and will influence what companies purchase and deploy.
technorati tags: IBM, Steve Wojtowecz, Clod Barrera, Mark Cox, Cloud Computing, Cloud, Storage, NFS, CIFS, iSCSI, FCoE, real-time compression, deduplication, IT Service Management, Easy Tier, DS8000, SVC, Storwize V7000
Recently, I spoke with Jarrett Potts, my long-time friend and former IBM colleague, who now works as Director of Strategic Marketing over at STORServer. If you have never heard of STORServer, it is a company that makes purpose-built backup appliances.
What is a Backup Appliance? It is an integrated solution of hardware and software that serves a single purpose: backup and recovery. STORServer Enterprise Backup Appliance (EBA) combines IBM's high-end x86 M4 server, IBM disk and tape storage, and IBM Tivoli Storage Manager (TSM) backup software.
(Fun Fact: The 2012 IBM year-end financial results were announced last month. IBM not only continues its #1 lead in servers overall, but has the #1 marketshare for high-end x86 servers, market-leading disk and tape storage hardware, and market leading backup software.)
To determine the appropriate size of your backup appliance, the folks at STORServer help you every step of the way. They figure out the number of TB you will backup every day, and even help configure all of the TSM server parameters to achieve the policies that make the most sense for your organization.
The appliance can backup every type of data, from databases and Virtual Machines (VMs) to documents, spreadsheets, and other unstructured data.
Are you then left with a solution too complicated to run yourself? No. The STORServer Console is an easy-to-use GUI for ongoing monitoring and maintenance. Plus, your friends at STORServer are only a phone call away in case you have any questions.
(FTC Disclosure: I work for IBM, and STORSever is an approved IBM Business Partner that uses IBM hardware and software to build their solution. I have no financial interest in STORServer, and was not paid by STORServer to mention their company or products on my blog. This post may be considered a celebrity endorsement of STORServer and its Enterprise Backup Appliances.)
Perhaps my readers feel that I am a bit biased in describing a TSM-based solution, and you want a second opinion. No worries, I understand. In the latest 165-page [2012 DCIG Backup Appliance Buyer's Guide], the STORServer models ranked very high. Here is an excerpt:
"Nowhere is this demand for purpose built appliances more evident than in the rise of purpose
built backup appliances (PBBAs) over the last few years and their anticipated growth rate
going forward. A recent market analysis performed by IDC found that worldwide PBBA revenue totaled $2.4 billion in 2011 which was a 42.4 percent increase over the prior year.
This scoring came into play in preparing this Buyer's Guide
as the STORServer EBA 3100 model scored so highly
overall that it fell outside of the two (2) standard deviations
that DCIG generally uses as a guideline for inclusion and
exclusion of products.
The reason DCIG included this model in this Buyer's Guide
whereas in other situations it might not is that DCIG is
unaware of any other backup appliance(s) from any other
providers that come close to matching the EBA 3100's
software and hardware attributes. As such, DCIG felt it
would be doing STORServer specifically and the market
generally a disservice by not highlighting in this Buyer's
Guide that such a backup appliance existed and was
generally available for purchase."
| ||Backup Appliance Models||Score||Ranking
|1. ||STORServer EBA 3100 ||91.70 ||ENTERPRISE|
|2. ||Symantec NetBackup 5220 Backup Appliance ||87.11 ||Recommended|
|3. ||STORServer EBA 2100 ||86.90 ||Recommended|
|4. ||STORServer EBA 1100 ||85.70 ||Recommended|
|5. ||STORServer EBA 800 ||85.60 ||Recommended|
|6. ||Symantec Backup Exec 3600 Appliance ||78.83 ||Excellent|
|7. ||Unitrends Recovery-823 ||76.55 ||Excellent|
|8. ||RackTop EBR-FE ||76.50 ||Excellent|
|9. ||Unitrends Recovery-833 ||76.25 ||Excellent|
|10. ||Unitrends Recovery-822 ||76.15 ||Excellent|
The STORServer is ideal for small and medium-sized business (SMB), but can scale quite large to handle business growth. If you are currently unhappy with your current backup environment, and feel now is the time to look around for a better way of taking backups, you won't go wrong choosing a solution based on IBM's market-leading server and storage hardware with Tivoli Storage Manager software.
technorati tags: IBM, System Storage, Tivoli Storage Manager, STORServer
Continuing my ongoing discussion on Solid State Disk (SSD), fellow blogger BarryB (EMC) points out in his [latest post
Oh – and for the record TonyP, I don't think I ever said EMC was using a newer or different EFDs than IBM. I just asserted that EMC knows more than IBM about these EFDs and how they actually work a storage array under real-world workloads.
(Here "EFD" is refers to "Enterprise Flash Drive", EMC's marketing term for Single Layer Cell (SLC) NAND Flash non-volatile solid-state storage devices. Both IBM and EMC have been selling solid-state storage for quite some time now, but EMC felt that a new term was required to distinguish the SLC NAND Flash devices sold in their disk systems from solid-state devices sold in laptops or blade servers. The rest of the industry, including IBM, continues to use the term SSD to refer to these same SLC NAND Flash devices that EMC is referring to.)
The disagreement resulted from his earlier statement from his post[IBM's amazing...part deux]:
Although STEC asserts that IBM is using the latest ZeusIOPS drives, IBM is only offering the 73GB and 146GB STEC drives (EMC is shipping the latest ZeusIOPS drives in 200GB and 400GB capacities for DMX4 and V-Max, affording customers a lower $/GB, higher density and lower power/footprint per usable GB.)
Here is where I enjoy the subtleties between marketing and engineering. Does the above seem like he is saying EMC is using newer or different drives? What are typical readers expected to infer from the statement above?
- That there are four different drives from STEC, in four different capacities. In the HDD world, drives of different capacities are often different, and larger capacities are often newer than those of smaller capacities.
- That the 200GB and 400GB are the latest drives, and that 73GB and 146GB drives are not the latest.
- That STEC press release is making false or misleading claims.
Uncontested, some readers might infer the above and come to the wrong conclusions. I made an effort to set the record straight. I'll summarize with a simple table:
|Raw capacity||128 GB||256 GB||512 GB|
|Usable (conservative format)||73 GB||146 GB||300 GB|
|Usable (aggressive format)||100 GB||200 GB||400 GB|
So, we all agree now that the 256GB drives that are formatted as 146GB or 200GB are in fact the same drives, that IBM and EMC both sell the latest drives offered by STEC, and that the STEC press release was in fact correct in its claims.
I also wanted to emphasize that IBM chose the more conservative format on purpose. BarryB [did the math himself] and proved my key points:
- Under some write-intensive workloads, an aggressive format may not last the full five years. (But don't worry, BarryB assures us that EMC monitors these drives and replaces them when they fail within the five years under their warranty program.)
- Conservative formats with double the spare capacity happen to have roughly double the life expectancy.
I agree with BarryB that an aggressive format can offer a lower $/GB than the conservative format. Cost-conscious consumers often look for less-expensive alternatives, and are often willing to accept less-reliable or shorter life expectancy as a trade-off. However, "cost-conscious" is not the typical EMC targeted customer, who often pay a premiumfor the EMC label. To compensate, EMC offers RAID-6 and RAID-10 configurations to provide added protection. With a conservative format, RAID-5 provides sufficient protection.
(Just so BarryB won't accuse me of not doing my own math, a 7+P RAID-5 using conservative format 146GB drives would provide 1022GB of capacity, versus 4+4 RAID-10 configuration using aggressive format 200GB drives only 800GB total.)
In an ideal world, you the consumer would know exactly how many IOPS your application will generate over the next five years, exactly how much capacity you will require, be offered all three drives in either format to choose from, and make a smart business decision. Nothing, however, is ever this simple in IT.
technorati tags: IBM, SSD, EMC, EFD, SLC, NAND, Flash, disk, storage systems, life expectancy, reliability, capacity, Barry Burke, STEC, IOPS
Yesterday's post [Software Programmers as Bees
]was not meant as "career advice", but certainly I got some interesting email as if it was.Orson Scott Card was poking fun at the culture clash between software programmers andmanagement/marketers, and I gave my perspective, having worked both types of jobs.
This is June. Many students are graduating from high school or college and lookingfor jobs. Some of these might be jobs just for the summer to make some spending money,and others mights be jobs like internships to explore different career paths. I found both programming and marketing are rewarding and interesting work, but each person is different.
There are a variety of ways to find out what your personality traits are,and then focus on those jobs or career paths that are best for those strengths. Hereis an online [Typology Test] based onthe work of psychologists Carl Jung and Isabel Myers-Briggs. The result is a four-letterscore that represents 16 possible personalities. For example, mine is "ENTP",which stands for "Extroverted, Intuitive, Thinking, Perceiving". You can find out otherfamous people that match your personality type. For ENTP, I am lumped together withfellow master inventor Thomas Edison, fellow author Lewis Carrol (Alice in Wonderland), Cooking great Julia Child, Comedians George Carlin and Rodney Dangerfield (I get no respect!),movie director Alfred Hitchcock, and actor Tom Hanks.
USA Today had an article ["CEOsvalue lessons from teen jobs"] which offers some career advice from successful business people.Of course, what worked for them may not work for you, all based on different personality types. Hereis an excerpt of the advice I thought the most useful:
- "If you are committed, you will be successful." (unfortunately, the reverse is also true: if you are successful,you will be asked to move to a different job)
- "Tackle offbeat jobs. Challenge conventional wisdom within reason. Come into contact with people from all walks of life."
- "Show an interest, demonstrate you want to be on the job."
- "Never limit yourself. Look beyond to what needs to be done, or should be done. Then do it. Stretch. Go beyond what others expect."
- "Find a job that forces you to work effectively with people. No matter what you end up doing, dealing with others will be critical."
- "Bring your best to the table every day. Learn professional responsibility and how to handle difficult situations."
- "Listen carefully to what customers want."
Before IBM, I ran my own business. If you are thinking, "Maybe I will start my own business instead?" you might want to see this advice from Venture Capitalist [Guy Kawasaki on Innovation].While running your own business has advantages, like avoiding issues "working for the man", it has somedisadvantages as well. It is certainly not as easy as some people make it seem to be.
Of course, things are a lot different nowadays than they were when these CEOs were teenagers. And the pace ofchange does not seem to be slowing down any either. Here is a presentation on [SlideShare.net] that helps bring to focus the realities of globalization:
But in the future, you will not just be competing with other smart people around the globe.Which brings me to "the Singularity". The Institute of Electrical and Electronics Engineers, Inc. (IEEE) has [The Singularity - A Special Report], a whole issue of Spectrum Online devoted to this.Nick Carr offers his thoughts on this on his Rough Type blog in his post[What we talk about when we talk about singularity].
Whether you are a student looking for a job, or a seasoned professional willing to share some career advice,enter a comment below.
technorati tags: career advice, Carl Jung, Myers-Briggs, ENTP, USA Today, Thomas Edison, Guy Kawasaki, venture capitalist, Shift Happens, IEEE, Spectrum, Nick Carr, Rough Type, engineers
Wrapping up this week's theme on why the System z10 EC mainframe can replace so many older, smaller,underutilized x86 boxes.This was all started to help fellow bloggers Jon Toigo of DrunkenData
and Jeff Savit from Sun Microsystems
understand our IBM press release that we put out last February on this machine with my post[Yes, Jon, there is a mainframe that can help replace 1500 x86 servers
] and my follow uppost [Virtualization, Carpools and Marathons"
].The computations were based on running 1500 unique workloads as Linux guests under z/VM, and notrunning them as z/OS applications.
My colleagues in IBM Poughkeepsierecommended these books to provide more insight and in-depth understanding. Looks like some interesting summer reading. I put in quotes thesections I excerpted from the synopsis I found for each.
|[In Search of Clusters] by Gregory F. Pfister|
"From Microsoft to IBM, Compaq to Sun to DEC, virtually every large computer company now uses clustering as a key strategy for high-availability, high-performance computing. This book tells you why-and how. It cuts through the marketing hype and techno-religious wars surrounding parallel processing, delivering the practical information you need to purchase, market, plan or design servers and other high-performance computing systems.
- Microsoft Cluster Services ("Wolfpack")
- IBM Parallel Sysplex and SP systems
- DEC OpenVMS Cluster and Memory Channel
- Tandem ServerNet and Himalaya
- Intel Virtual Interface Architecture
- Symmetric Multiprocessors (SMPs) and NUMA systems"
Fellow IBM author Gregory Pfister worked in IBM Austin as a Senior Technical Staff Member focused on parallel processing issues, but I never met him in person. He points out that workloads fall into regions called parallel hell
, parallel nirvana
, and parallel purgatory
. Careful examination of machine designs and benchmark definitions will show that the “industry standard benchmarks" fall largely in parallel nirvana
and parallel purgatory
. Large UNIX machines tend to be designed for these benchmarks and so are particularly well suited to parallel purgatory
. Clusters of distributed systems do very well in parallel nirvana
. The mainframe resides in parallel hell
as do its primary workloads. The current confusion is where virtualization takes workloads, since there are no good benchmarks for it.
|[Guerilla Capacity Planning] by Neil J. Gunther|
"In these days of shortened fiscal horizons and contracted time-to-market schedules, traditional approaches to capacity planning are often seen by management as tending to inflate their production schedules. Rather than giving up in the face of this kind of relentless pressure to get things done faster, Guerrilla Capacity Planning facilitates rapid forecasting of capacity requirements based on the opportunistic use of whatever performance data and tools are available in such a way that management insight is expanded but their schedules are not."
Neil Gunther points out that vendor claims of near linear scaling are not to be trusted and shows a method to “derate” scaling claims. His suggested scaling values for data base servers is closer IBM's LSPR-like scaling model, than TPC-C or SPEC scaling. I had mentioned that "While a 1-way z10 EC can handle 920 MIPS, the 64-way can only handle 30,657 MIPS."in my post, but still people felt I was using "linear scaling". Linear scaling would mean that if a 1Ghz single-core AMD Opteron can do four(4) MIPS, and an one-way z10 EC can do 920 MIPS, than one might assume that 1GHz dual-core AMD could do eight(8) MIPS, and the largest 64-way z10 EC can do theoretically 64 x 920 = 58,880 MIPS. The reality is closer to 6.866 and 30,657 MIPS, respectively.
This was never an IBM-vs-Sun debate. One could easily make the same argument that a large Sun or HP system could replace a bunch of small 2-way x86 servers from Dell. Both types of servers have their place and purpose, and IBMsells both to meet the different needs of our clients. The savings are in total cost of ownership, reducing powerand cooling costs, floorspace, software licenses, administration costs, and outages.
I hope we covered enough information so that Jeff can go back about talking about Sun products, and I can go backto talk about IBM storage products.
technorati tags: IBM, z10, EC, Jon Toigo, DrunkenData, Jeff Savit, Sun, Gregory Pfister, Austin, Neil Gunther, MIPS, LSPR, SPEC, TPC-C, mainframe, scalability, UNIX, Linux, z/OS, HP, Dell
Forrester Research has a paper that discusses how Storage Providers Are Divided Into Generalists And Specialists
. The studyfocuses on the buying behaviour of enterprises in North America. Here is an excerpt of their executive summary:
To get beyond the simple statistics of vendor popularity, we looked at the number and combinations of vendors with which enterprises work. Many were customers of one or two storage providers, but the rest were customers of up to six storage providers. More than one-third were customers of systems vendors only, bypassing storage specialists.
Comparisons between solutions vendors and storage component vendors are not new. One could argue that this can be compared to supermarkets and specialty shops.
- Supermarkets offer everything you need to prepare a meal. You can buy your meat, bread, cheese,and extras all with one-stop shopping. In a sense, IBM, HP, Sun and Dell are offering this to clients who prefer this approach. Not surprisingly, the two leaders in overall storage hardware,IBM and HP, are also the two best to offer a complete set of software, services, servers and storage.
This is especially true for small and medium sized businesses (SMB). The Register writesIBM and HP the most loved x86 server vendors of all, beating out other solution providers Dell and Sun.
IBM and HP are also the leaders in tape.While Forrester reports that many large enterprises in North America prefer to buy diskfrom storage specialists, others have found that customers prefer to buy their tape from solution providers. Recently, Byte and Switch reports thatLTO Hits New Milestones,where the LTO consortium (IBM, HP, and Quantum) have collectively shipped over 2 million LTO tape drives, and over 80 million LTO tape cartridges. Perhaps this is because tape is part of an overallbackup, archive or space management solution, and customers trust a solution vendor overa storage specialist.
Where possible, IBM brings synergy between its servers and storage. For example, we justannounced the IBM BladeCenter Boot Disk System, a 2U high unit that supports up to 28 blade servers, ideal for applications running under Windows or Linux, and helping to reduce the energy consumption for thoseinterested in a "Green" data center.
- Specialty shops
- Some people prefer buying their meat at the slaughterhouse, bread at the French pastry shop, andso on. Storage specialists focus on just storage, leaving the rest of the solution, like servers,to be purchased separately from someone else. Storage vendors like NetApp, EMC, HDS and othersoffer storage components to customers that like to do their own "system integration", or to thosethat are large enough to hire their own "systems integrator".
Storage specialists recognize that not everybody is a "specialty shop" shopper.HDS has done well selling their disk through solution vendorslike HP and Sun. EMC sells its gear through solution vendor Dell.
Interestingly, I have met clients who prefer to buy IBM System Storage N series from IBM, becauseIBM is a solution vendor, and others that prefer to buy comparable NetApp equipment directly fromNetApp, because they are a storage component vendor.
I mostly buy my groceries at a supermarket, buthave, on occasion, bought something from the local butcher, baker or candlestick maker. And if you are ever in Tucson, you might be able to find Mexican tamalessold by a complete stranger standing outside of a Walgreens pharmacy, the ultimate extreme of specialization. You can get a dozen tamales for tenbucks, and in my experience they are usually quite good. Theoretically, if you get sick, or they don't taste right, you have no recourse, and will probably never see that stranger again to complain to.(And no, before I get flamed, I am not implying any major vendor mentioned above is like this tamale vendor)
Of course, nothing is starkly black and white, and comparisons like this are just to help provide context and perspective,but if you are looking to have a complete IT solutionthat works, from software and servers to storage and financing, come to the vendor you can trust, IBM.
technorati tags: IBM, EMC, HP, Dell, Sun, NetApp, HDS, BladeCenter, boot, disk, storage, system, blade, server, LTO, Ultrium, tape, drive, cartridge, shipments, Mexican, tamales, Walgreens
Over the past year and a half, I have been focused on explaining WHAT
IBM System Storage was, and WHY
IBM should be considered when making a storage purchase decision. Let's recapsome of IBM's accomplishments during this time:
Today, October 1, I switch over to HOW to get it done. In my new job role, I will be leading a seriesof projects and workshops on how to make your data center more green, how to get more value from the information you have, how to better protect your information from unauthorized access or unethical tampering, how to develop and deploya site-wide business continuity plan, and how to centralize your management using open industry standards.
I will still be in Tucson, but am moving from building 9032 over to 9070 to be closer to the rest of my team.
If you are interested in participating in such a workshop, contact theTucson Executive Briefing Center.
technorati tags: IBM, 50 years disk, systems, innovation, Liquid Agency, Inaugural Brand, award, fastest disk, Storage Performace Council, SPC, storage, hardware, leader, tape, encryption, Tucson, Executive, Briefing, Center
Are you attending the upcoming [South by Southwest SXSW Interactive] conference in Austin, Texas?
IBM and the Austin Chamber of Commerce is inviting registered SXSW Interactive attendees to the networking reception being hosted by the IBM Innovation Center and the IBM Venture Capital Group. Power Systems and Watson will have a significant feature at this SXSW event to be held on March 14, 2011.
While I won't be there personally at the SXSW conference, I strongly recommend you to attend this event.
Innovators and Entrepreneurs Networking Reception
Four Seasons Hotel
March 14, 2011
[Register for this event]
Hosted by IBM Venture Capital Group, Austin Chamber of Commerce, and the IBM Innovation Center.
This reception will provide a rare opportunity to network and collaborate with your professional community of industry leaders, entrepreneurs, developers, academics, venture capitalists, members of the Austin Chamber of Commerce.
technorati tags: IBM, Austin, #sxsw, #ibmwatson, Watson, POWER systems, SXSW, Innovation Center
This week, I am in Dublin, Ireland for the [IBM System x, IBM PureSystems and System Storage Technical University] conference.
(Note: While Lenovo has officially taken over the System x on October 1st back in the United States, China, and several other countries in Asia and the Americas, it has not yet happened in Europe. This is expected to happen this December. This results in some awkwardness during this period of transition.)
Day 1 started off with some keynote sessions. Amy Purdy, IBM Director of Training Services, was the emcee.
Gareth Tucker, Director of EMEA for Intel
Gareth focused on the strong partnership between IBM, Lenovo and Intel. For example, a client query that took 4 hours with traditional DB2 database on Intel Xeon, but only 90 seconds on DB2 BLU with the new Xeon V2 chip.
10 years ago, some storage vendors warned clients not to use any Intel-based storage devices. Today, over 85 percent of storage is Intel-based, including most of the IBM System Storage portfolio. IBM SoftLayer also uses Intel to offer both bare metal and virtual x86 servers, and was the first cloud provider to use Intel's "Trusted Execution" mode.
Next year, Microsoft will drop support for Windows 2003 server on July 15, 2015. This represents an excellent selling opportunity to get clients to upgrade their x86 server hardware. Intel estimates there are 24 million instances of Windows 2003 worldwide. On average, it takes 150 days to migrate to Windows 2012, so get clients to start now!
Jeff Howard, Vice President of Lenovo Flex and BladeCenter
Jeff was a last-minute stand-in for Adalio Sanchez who is busy getting thousands of employees and hundreds of trailer trucks full of IT equipment from IBM's Raleigh location to Lenovo's new building in Morrisville.
Lenovo's goal is simple: to be the #1 vendor of x86 enterprise servers. Lenovo sees a $44 Billion USD opportunity in x86 servers, with an additional $14B opportunity selling IBM System Storage attached to these servers. Lenovo is already #1 for Personal Computers in the consumer space, and is #1 for customer satisfaction. IBM System x #1 in reliability and up-time for x86 servers. In a client survey of how many clients had an outage lasting four hours or more, less than 1 percent from IBM System x compared to 13 percent for HP servers. That's a big difference!
There is a 40 percent growth in "Converged Systems" such as the Flex System and PureFlex systems. Lenovo will take over the x86-only versions of these, while IBM will retain the POWER-based and Power-and-x86 hybrid models. IBM will also retain the PureApplication and PureData models of the PureSystems line.
Lenovo is also focused on security. Their "Trusted Platform" includes Self-encrypting Drives (SED) managed by IBM Security Key Lifecycle Manager software, and Crypto-assist co-processors.
Jeff also mentioned new reference architectures for VMware's VSAN, Microsoft's Fast-track Data warehouse for SQL Server, SmartCloud Desktop Infrastructure VDI with Atlantis ILIO, and Flex Systems for Hyper-V.
Greg Lotko, VP of IBM Storage Systems Development
Greg is the new VP of Storage Systems Development, about 11 months on the job, but I am glad to hear that he recognizes that IBM System Storage has a huge portfolio of products.
He focused on those areas where IBM is ranked #1:
IBM is #1 for All-Flash arrays.
IBM is #1 for Software Defined Storage (SDS).
IBM is #1 for Tape, including tape drives, tape libraries and virtual tape systems
The weather here in Dublin is great, although I have had not had much time to enjoy the outdoors with all the awesome and interesting sessions inside!
technorati tags: IBM, #ibmtechu, Lenovo, Intel, SoftLayer, VMware, VSAN, Microsoft, Gareth Tucker, x86, converged systems, expert-Integrated systems, Flex Systems, PureFlex, BladeCenter, , Jeff Howard, Self-encrypting drives, Security Key Lifecycle Manager, SED, SKLM, , Greg Lotko, Software-Defined Storage, SDS, All-Flash, Tape, x86, Dublin Ireland
This week, I am in Dublin, Ireland for the [IBM System x, IBM PureSystems and System Storage Technical University] conference.
Here are the sessions that I will be speaking at:
IBM Smarter Storage Strategy
Cloud Storage Options
What is Big Data? Architectures and Practical use cases
New Generation of Storage Tiering: Less management, lower investment and increased performance
IBM Archive Storage Solutions - Data Retention for Government Compliance and Industry Regulations
Meet the Storage Experts
Data Footprint Reduction - Understanding IBM Storage Efficiency Options
IBM Smarter Storage Strategy (repeat of Monday)
If you are at the conference, stop by and see me! You can also follow me on Twitter @az990tony and the hashtag #ibmtechu.
technorati tags: #ibmtechu, Smarter Storage, Cloud storage, Big data, Storage tiering, Archive storage, Data footrpint reduction, storage efficiency
Modified by TonyPearson
Systems Technical University 1001 Arabian Nights
Wrapping up my coverage of the [Systems Technical University 2014] conference, we had a special dinner with entertainment on Wednesday evening.
Before dinner, I was able to catch up with my colleagues from across the pond. Here I am pictured with Ola Surowiec, a Power Systems sales specialist from Scotland.
The dinner was set up as self-service buffet style, with choices of European, Asian, and Middle Eastern cuisine. This is largely the heritage of the Ottoman empire to provide a fusion of flavors from its neighbors.
The city of Istanbul is considered the border between Europe and Asia, with one side of the city on the "European" side, and the other side of the Bosphorus strait being the "Asian" side.
With a population of over 14 million, Istanbul forms one of the largest urban agglomerations in Europe, second largest in the Middle East and the third-largest city in the world by population within its city limits.
The entertainment started with two [belly dancers], one male and one female. (IBM is an equal opportunity employer!) For those not familiar with this particular form of performance art, it is improvised folk dances based on torso articulation and abdominal movements.
I have seen dancers before in Egypt, the country that most people associate with the origin of belly dancing, but the Turkish version is considered more energetic and athletic. Certainly both of our dancers were quite flexible.
This was followed by a live cover band that played the latest English-language hits. Several Americans at the table asked "Wait? We come all the way to Turkey and the local band sings the songs in English?"
I had to explain that [the Beatles made their start playing in Germany]. This let the band hone their performance skills, widened their reputation, and led to their first recording.
Today, what music tops the charts throughout Europe, including countries like Turkey that are predominantly not English-speaking residents, are mostly from American musicians. Emmanuel Legrand has a great article on this titled [Europe's music scene -- A mosaic of talent united by one language].
In the corner, attendees were invited to dress up as their favorite sultan to take photograph. Here for example, are some of the members of the STU event team. Mo McCullough, Don Meyer, Marlin Maddy, Glenn Anderson and Alex Abderrazag pose with two lovely local ladies in full costume.
The word "sultan" derives from the Arabic word meaning "strength", "authority" or "power". Sultans ruled the Turkish empire from 1299 to 1922.
The [Topkapi palace], where I visited earlier in the week, contains clothing on display of the sultans and princes from the second half of the 15th century to the early 20th century.
A fun time was had by all!
technorati tags: IBM, #ibmtechu, Systems Technical University, Istanbul, Ottoman Empire, Ola Surowiec, Power Systems, Emmanuel Legrand, Mo McCullough, Marlin Maddy, Glenn Anderson, Topkapi palace
The first official day of the [Systems Technical University 2014] conference had keynote sessions in the morning. The conference features experts from IBM Power Systems, IBM System x, IBM PureSystems, and IBM System Storage.
The keynote sessions were started with Amy Purdy, IBM Director of Technical Training Services, the group that is running this conference.
This conference is not focused on System z solutions, as many of the System z clients were in New York City for this birthday event, but it came up several times during the keynote sessions.
Amy offered a special [Happy 50th Birthday to the IBM System zEnterprise mainframe]. Fifty years ago this week, [IBM announced its famous S/360] mainframe that raised IBM's revenues from $3.6 Billion USD in 1965, to $8.3 Billion in 1971.
(FTC Disclosure: I work for IBM, and this blog post may be considered a paid, celebrity endorsement of IBM products and services. IBM has business relationship with both Intel and Amazon mentioned during the course of the keynote sessions, but I have no financial stake in either company. I was the chief architect for DFSMS, the storage management component of the z/OS mainframe operating system, and was part of the team that ported Linux to the System z mainframe.)
Nicolas Sekkaki, IBM Vice President of Systems and Technology Group in Europe, discussed IBM's commitment to client's privacy, the x86 and POWER server platforms, and a variety of mind-bogging announcements. He is focused on three trends: Big Data, Cloud, and Mobile.
IBM is focusing its hardware efforts on high-value, high-margin solutions such as System Storage, POWER Systems and System zEnterprise mainframe environments. Did you know that 65 percent of the world's business transactions are processed by either POWER systems or System zEnterprise mainframe?
IBM is also extending its continued focus on Linux and Open Source initiatives. For the System zEnterprise mainframes, 78 percent of our clients run Linux on System z. Over 290 clients have added the "zBX" option that allows them to run Windows and AIX on the mainframe as well. It is now less expensive to run workloads on System zEnterprise -- about 1 dollar per day per server -- than public cloud offerings from Amazon Web Services. Linux on POWER also has lower Total Cost of Ownership (TCO) than Linux-x86.
Nicolas also mentioned major changes for the POWER Systems, starting with the [OpenPOWER Consortium], formed by IBM, Google, Mellanox, NVIDIA and Tyan.
The move makes POWER hardware and software available to open development for the first time as well as making POWER Intellectual Property licensable to others, greatly expanding the ecosystem of innovators on the platform. The consortium will offer open-source POWER firmware, the software that controls basic chip functions. By doing this, IBM and the consortium can offer unprecedented customization in creating new styles of server hardware for a variety of computing workloads.
IBM POWER has switched from being "Big Endian" to being "Bi-Endian", allowing operating systems to choose between "Big Endian" or "Little Endian" modes. The Big Endian mode allows for Linux compatibility with the System zEnterprise mainframe, and the Little Endian mode for compatibility with Linux-x86.
Thorston Kahrmann, Intel Account Director for EMEA, presented Intel's rich history of collaboration with IBM, from technologies like BlueTooth and PCiE Generation 3, to platforms like BladeCenter and NeXtScale, to Industry Standards.
IBM had a lot of "firsts" in the x86 server area, including the first 16-processor server, the first to offer hot-swap memory, and over 100 leading performance benchmarks.
The latest Intel Xeon chip is the E7 version 2. For example, changing from DB2 v10.1 on the old E7, to running DB2 BLU columnar acceleration on the new E7 version 2, resulted in a 148 times increase in performance. A query on a 10TB database that previously took four hours was completed in under 90 seconds.
Thorston also wanted to remind the audience that nearly every System Storage product from IBM, from the high-end XIV, SAN Volume Controller, SONAS and FlashSystem V840, to midrange and entry level Storwize products, are all based on Intel's x86 processors.
Louise Hemond-Wilson, IBM CTO and Distinguished Engineer for Lab Services, reminded everyone today was also the [International "Draw-a-Bird" day].
Louise covered the findings from the latest 2012 CEO study, gathering insight from 1709 CEO interviews. The major focus areas for CEOs are:
- Empowering employees through company-wide values
- Engaging customers as individuals, rather than via demographics
- Amplifying innovation with strategic and tactical partnerships
With smartphones, tablets and ubiquitous Internet access, everyone is now a technologist, so that IT is now becoming a competitive differentiator. IT projects and Business projects are no longer separate. If your IT department is seen as an expense, it will continue to get its budget cut. If, however, your IT department is part of your revenue stream, then it can be viewed as an asset.
Sadly, over 75 percent of IT projects fail, either are way over budget, delivered late, or some combination of the two. Business leaders are pushing for IT improvements, but often CIOs are too afraid to take the risks to move the business forward. Louise cited three reasons for this, which she called the three C's:
- The IT and Business leaders did not full understand the context of the project.
- The content of the project was not properly defined between IT and Business architects.
- The collaboration between IT and Business personnel was not properly established.
Louise wrapped up her session with asking a simple question: How much is the cost of a light bulb. Some might focus on the cost of the bulb itself, while others might add the cost of maintenance, having ladders and personnel to replace them as needed, and others might include the electricity consumed. Both Business and IT leaders need to focus on Total Cost of Ownership (TCO) in their planning.
technorati tags: IBM, #ibmtechu, Amy Purdy, Technical Training Services, mainframe50, zEnterprise, mainframe, Nicolas Sekkaki, OpenPOWER, Linux, zBX, Amazon Web Services, Thorston Kahrmann, Intel, E7v2, EMEA, CEO Study, TCO, Louse Hemond-Wilson, STG Lab Services
Continuing coverage of the [Systems Technical University 2014] conference, we had several breakout sessions on day 1.
- IBM Smarter Storage Strategy
I presented IBM's Smarter Storage Strategy. This is focused on three key areas:
- Data-intensive Solutions. Storage is needed for Big Data analytics. IBM is focused on efficiency in all dimensions: capacity efficiency with data footprint reduction techniques, energy efficiency, administrator efficiency with ease-of-use interfaces, and reduced complexity.
- Business-critical workloads. Storage needs to allow business to prioritize which applications and workloads are most critical, and automate Quality of Service (QoS) for each application based on its business importance. The result is a balance between performance and cost across the spectrum of applications.
- Start quickly and add value. IBM is committed to support private, hybrid and public cloud deployments. Storage needs to support not just VMware, but also Hyper-V, KVM, PowerVM and z/VM. That is why IBM is a platinum sponsor for the OpenStack foundation.
- Demystifying OpenStack
Eric Aquaronne presented an excellent session on OpenStack foundation, an open source collaboration of various companies to bring a consistent Cloud-management standard across compute, storage and network resources.
- Replication for Business Continuity and Disaster Recovery
I have been involved with Business Continuity and Disaster Recovery my entire 28-year career at IBM System Storage, so when I was asked to cover BC/DR in 75 minutes, I focused just on aspects related to disk-to-disk replication.
I divided the presentation into three sections:
- Business priorities. You need to prioritize which business processes are most important, and prioritize your recovery accordingly.
- Technical implementation. Once priorities are set, there are seven "Business Continuity Tiers" to choose from. BC Tier 1 is the least expensive, recovering from physical tapes stored in an off-site vault. The fastest recovery is BC Tier 7, which automates the storage, server and network fail-over to a secondary site in as little as 30 minutes.
- Ongoing management. Just setting up a BC/DR implementation is not enough. It needs to be monitored to ensure that it continues to provide the protection you expect. BC/DR exercises should be performed one or more times per year to ensure that everyone has the skills and procedures documented to succeed in the event of a real disaster.
Of these seven BC tiers, BC Tier 6 is focused on storage replication, such as Metro or Global mirror available on our DS8000, XIV Storage System, SONAS and SAN Volume Controller. BC Tier 7 involves system automation, such as Tivoli Distributed Disaster Recovery Manager and GDPS.
- What is Big Data? Architectures and Practical Use Cases
This session was an expanded version of the one I gave in Belgium last year. Big Data is a big topic, and there are a variety of "big data" related sessions at this conference. I focused on three key areas:
- The change in the role of Storage Administrator. In the past, most of the data was structured and stored in databases, managed by database administrators. However, in today's environment, over 80 percent of the data is unstructured, outside of traditional relational databases, so either the database administrators need to learn new skills, or storage administrators will need to step up and help manage this unstructured data content.
- The change in the role of Business Analyst. We are no longer just looking at the financial consequences of patterns and trends. The new role of Data Scientist needs to apply statistical models, show some business acumen, and be able to "tell a story" that is supported by the data when communicating findings to Business and IT leaders.
- The change in the role of Decision Maker. In the past, Decision Support Systems were available only to the top-level business executives. Now, empowered employees have access to real-time analytics that can help them make decisions and take immediate actions.
This session packed the house, with standing room only. I would like to offer a special thanks to IBM VP Bob Sutor, Stephen Brodsky, Linton Ward, and Ralph McMullen in helping me finalize my presentation.
This is shaping up to be an awesome conference!
technorati tags: IBM, #ibmtechu, Smarter Storage Strategy, Data-intensive, Business-critical, QoS, VMware, Hyper-V, KVM, PowerVM, z/VM, OpenStack Foundation, Business Continuity, Disaster Recovery, BC/DR, Big Data, storage administrator, DBA, Business Analyst, Data Scientist, Decision Maker, Empowered Employee, Bob Sutor, Stephen Brodsky, Linton Ward, Ralph McMullen
Continuing coverage of the [Systems Technical University 2014] conference, we had an early morning awards ceremony to celebrate top sellers that led big wins in Europe for FlashSystems, XIV, Power Systems, and PureSystems.
Afterwards, there were several breakout sessions on day 2.
- Storage Technology Futures -- fresh from IBM research labs, tomorrow in your datacenter
Axel Koester presented several projects from IBM Research labs that have contributed to actual products, including the incredible scalability of [PERCS] that was incorporated into IBM General Parallel File System (GPFS).
- Cloud Storage and Active Cloud Engine
My presentation started off explaining the taxonomy of cloud storage. There are basically four kinds of cloud storage: persistent storage, ephemeral storage, hosted storage, and reference storage. Each of these has unique access patterns and service level requirements.
IBM has three distinct cloud storage offerings, so I covered IBM XIV Storage Systems, SONAS and Storwize V7000 Unified with Active Cloud Engine, and Linear Tape File System (LTFS) Enterprise Edition (LTFS-EE).
- FlashSystem competitive overview
Henrik Wilken provided an excellent presentation comparing IBM FlashSystems to the dozen or more competitors that offer all-flash or hybrid flash-and-disk combinations.
- IBM Tivoli Storage Productivity Center
From 2001 to 2003, I was the chief architect for what is now called Tivoli Storage Productivity Center. It continues to be the top most requested topic for briefings at the IBM Tucson Executive Briefing Center.
I presented an overview of Tivoli Storage Productivity Center, with a brief update on what's new in TPC 5.2.1 and the SmartCloud Virtual Storage Center v5.2.1 releases.
- IBM Archive Storage Solutions - Data Retention for Government Compliance and Industry Regulations
I can't believe it has been nine years since I was on the Product Development Team for the IBM DR550 Data Retention storage solution!
In this session, I explained the lessons we learned from the DR550, its successor the Information Archive, and how we now position System Storage Archive Manager (SSAM) software as their replacement. SSAM was recently certified by KPMG to meet a variety of US, European and International laws.
technorati tags: IBM, GPFS, Axel Koester, PERCS, XIV, SONAS, Storwize V7000 Unified, Linear Tape File System, LTFS, LTFS-EE, Henrik Wilken, Tivoli Storage Productivity Center, TPC, SmartCloud, Virtual Storage Center, VSC, DR550, Information Archive, SSAM, KPMG
Continuing coverage of the [Systems Technical University 2014] conference, I attended several breakout sessions on day 3.
Step Right Up! Take your presentation skills to the next level
Glenn Anderson presented this session under the guise of "Professional Development". Whether you are new to public speaking and looking for some guidance, or are an experienced A-list celebrity looking to gain a few pointers, this session covered it all.
Some of my favorites:
Presentations are not Documentation! If a presentation had all the information to stand on its own, nobody would even bother to listen to the speaker. Many new presenters have 3-4 lines for titles, and too many words in small font to ensure they cover all the details to speak on. Don't do it. My rule of thumb is that 50 percent of the information is conveyed verbally, and the other 50 percent visually from the presentation.
Simplicity is the ultimate sophistication. I couldn't agree more. I try to focus on my core message in my presetations. I am a big fan of the [KISS principle] which stands for "Keep it simple, stupid!"
VOICE - Victory over inconsistent conscious energy! There is nothing more painful than hearing a public speaker who talks to softly, too loudly, or in a monotone manner. Mix it up! If you want to capture someone's attention, whisper! Vary your volume for effect.
Presenting is like Pouring Wine. At cocktail parties, the hosts will walk around with the bottle, and refill the glasses of those who are actively drinking the wine, but leave alone those who haven't sipped a drop. Public speakers need to focus on the needs of those in the audience paying close attention, and ignore people who are asleep, paying attention to their laptops and smartphones, or otherwise distracted.
Don't memorize - Extemporize. Too often, new speakers try to memorize their entire presentation. This doesn't go well, and can end up looking like an actor on live stage forgetting his next line. Instead, focus on getting the general idea across in a more natural conversational tone.
Building Open Clouds on POWER Systems
Mandie Quartly presented the excitement of building a cloud using IBM's new Linux-only line of PowerLinux™ servers, KVM, virsh, virtio and OpenStack interfaces. Jeff Scheel was on hand to interject bits of wisdom throughout her session.
IBM is investing heavily into the Linux side of all of its servers, and the latest investments have been focused on the POWER systems.
Storage Clouds in the Big Blue Sky
Dick Vogelsang presented this session focused mostly on the "Self-service" aspect of Cloud Storage. While this sounded like it would be similar to my session from yesterday, it was actually quite different.
Vogelsang explained SmartCloud Storage Access, and compared this to how competitors are providing (or not providing) self-service provisioning of file spaces and LUNs. He gave examples based on VMware, Hyper-V, and OpenStack Foundation.
It is interesting the angle or spin that each speaker gave to each topic!
technorati tags: IBM, #ibmtechu, STU2014, Istanbul, Glenn Anderson, presentation skills, Mandie Quartly, PowerVM, KVM, Power Systems, OpenStack, PowerLinux, storage cloud, Jeff Scheel, Dick Vogelsang, SmartCloud Storage Access, SCSA, VMware, Hyper-V, self-service provisioning