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This is page 34 of Sequoia Capital's[56-slide presentation] about the current financial meltdown. In the past, IT spending tracked closely to the rest of the economy, but the latest downturn has not yet reflected in IT spend.
The rest of the deck is worth going through, with interesting stats presented in a clear manner.
Well, it is Halloween back in the USA. I am in Seoul Korea this week, so it is already Thursday, November 1st here, but thought I would comment on Colin Barker's piece in ZDnet titled[SNW offers the frights].The article starts out with an oversimplification:
The storage industry is enjoying a boom currently thanks to the requirement for IT managers to keep everything. With the possibility of being sued any time by any company for no good reason at all, everyone is keeping everything, or at least all their data. Result? Loads and loads more kit being bought to the benefit of EMC, IBM, HP and every other supplier with any kind of storage product.
While its true that IBM System Storage grew yet again in 3Q07, exceeding our own internal business model, I would not call this an overall "boom" for the storage industry. While companies are growing in "TB capacity" by 30-50%, this translates only to single digit growth in terms of "Dollar revenues". This is because we continue to make storage with declining dollar-per-GB.
One should not confuse what people do with what people are required to do. I am not a lawyer, but most regulations pertaining to storage of information state that certain records need to be kept for a set amount of time, either a fixed period of years, or based on some event. For example, broker/dealers need to keep emails of their clients for six years after the client closes their brokerage account. After those six years, the records can be destroyed.
Unfortunately, many IT managers look at the laws and come up with the simplest solution: keep everything forever. While this might meet the regulators audit requirements, it does expose their employer to subpoenas for data that should have been deleted, and may not be very cost-effective.
The alternative for many IT managers involves having to leave their comfort zone, and talk to their legal counsel, the lines of business, and try to classify their data, determine a set of policies, and inact some forms of enforcement. This is perhaps the "scary" part of the storage of information, it has grown outside the walls of IT, forcing IT managers to interact with the rest of the business to get their jobs done.
Compliance is the only game in town and that is most certainly where the money is.
Anytime an analyst tells you that something is the "only game in town", they are usually wrong. In this case, IBM has had great success in other areas that are not compliance-related. For example, digital video surveillance (DVS) is being used not only to help reduce shoplifting, but also to help identify patterns in customers perusing through aisles and window-shopping. Identifying what people are interested in has proven effective in moving product displays around to better attract buyers and motivate them to make purchases.
Take, the keynote from Andy Monshaw, general manager of IBM storage, and thus a man who is very much in a position to know. He spent his allotted 30 minutes, or whatever, listing all the security, compliance, threats and related issues that are currently making the jobs of most IT manager a cause for concern. Now, there is an argument that suggests that it is absolutely the right thing to do to frighten IT managers into sorting out their issues. They need shaking up say some. Especially analysts.
I helped develop the content of Andy's SNW presentation, working with his speech writers and graphic artists to make a consistent and coherent message fit in the 25 minutes he was given. The challenge with SNW is that we needed to make this presentation applicable across the entire storage industry, without sounding like an infomercial for IBM offerings.
Some people have compared the storage to the "insurance industry", claiming that backups, remote disk mirroring, continuous data protection and other storage related features are costs that can be compared to insurance you pay to protect your home, business, and other assets. You hope you never have to use it, and complain how much it costs, but when bad things happen, you hope it is the best money can buy.
Unlike Y2K, which was a one-time event that had a specific date of occurrence, the threats and risks mentioned by Andy in his presentation may never happen at all, or in other cases, may happen more than once, without knowing when or where. For the sake of your shareholders, and your stakeholders, it is best to be prepared for these possibilities.
The counter argument says that IT companies just smell the money.
Is this a counter argument? Can IBM not both help customers mitigate their risks, and at the same time, turn a profit? Trust me, you do not want to do business with any storage vendor that is not interested in making a profit. The better ones have incorporated addressing client's most pressing challenges into their strategy. I gave a quick summary of IBM's strategy last August in [Day 1 Storage Symposium].
Helping our clients mitigate risks is just one of IBM's core strengths. If you want to learn more, contact your local IBM Business Partner or storage rep.
There are a lot of exciting conferences and events coming up soon.
SHARE will be in San Diego, August 12-17. Held twice a year, I attended SHARE for 10 years back when I was lead architect for DFSMS,and then later the focal point for storage support on the Linux for System z platform.I won't be there this time around, but am glad to see that it is still thriving.
IBM Storage and Storage Networking Symposium
IBM Storage and Storage Networking Symposium will be in Las Vegas, August 19-24.This is a great conference that is focused entirelyon the products and solutions I deal with the most. I attended nearly every one since they startedthis back in the 1990s, and am glad that I will be there this year, making several presentations.If you plan to attend this and want to meet up, drop me a note.
VMworld will be held in San Francisco, September 11-13.IBM is a top reseller of VMware software, and is proud to be a Platinum Sponsor for this event. Lookfor the panel discussion on "Storage Virtualization" which I am sure will include SAN Volume Controller.
Meet the Storage Experts
Based on our successful product launch in Second Life back in April, we are now holding meetingsevery quarter to discuss various IBM System Storage topics. The next one will be September 20 onone of the IBM islands in Second Life. For those without travel budgets to go anywhere, the advantageto our "Second Life" events is that no travel is required, it can be done from the comfort of workor home office location.
I will post updates on how to register for this event as soon as I know them.
Virtual Worlds Fall 2007 onOctober 10-11, 2007 at the San Jose Convention Center. Sandy Kearney, IBM GlobalDirector of IBM 3D Internet and Virtual Business, will be the keynote speaker.This will include discussion of Second Life.
I am sure there are others, but these are the ones that I am aware of IBM's involvement.I'll be in Chicago next week, meeting with Sales Reps and Business Partners.
Despite this, or perhaps because of this, over 30 percent of IBM's Linux server revenue is onnon-x86 platforms, avoiding the XenSource vs. VMware decision altogether. Both System z (traditional mainframe servers) and System p (traditional UNIX servers) are able to run many Linux images in a fully virtualized manner, without VMware or XenSource.
Today, I went looking for reading-glasses. Unfamiliar with my surroundings, I asked several people where I might be able to find and purchase these, and was sent in various directions. My first stop was a bookstore. It would make sense that since many people need reading glasses to read the books, that they would sell them there, but no. The staff didn't know where I could go, but pointed me in the direction of a mall. At the mall, I found a pharmacy. Many pharmacies sell reading glasses, so I stopped in, but no, not this one. The pharmacists suggested the super-store nearby. I walked in to the super-store, and asked the first employee where they keep their reading glasses, and they said the other corner. The other corner was the electronics department. It made sense that they sold CDs and DVDs in the same section as the equipment that plays them, but reading glasses? Skeptical, I went to the pharmacy department, and the young and beautiful lady (everyone is young, thin and beautiful here) had me follow her, and she led me back to the electronics department, whereupon she pointed to a rack of sunglasses. I indicated that I need reading glasses, not sunglasses. She pulled one out, and it was indeed reading glasses, 1.25, just what I was looking for. Others were tinted, so you can read the newspaper out in the sunlight. The pair I chose cost only $97 in the local currency.
After reading the last sentence, you might be thinking I am describing my "avatar" in Second Life, but no, I am talking about my search for reading glasses on the streets of Mexico. I am here this week in meetings with IBM Business Partners and sales reps to discuss IBM's latest System Storage products and offerings.
We used to tell people they should "clothe" servers with storage. IBM offers both, so yes it makes sense to offer both as part of a complete solution. However, when you look through a dictionary definition "to clothe" you learn it is to dress, wrap or cover with clothing, an implication that it is external, and perhaps temporary, easily changed, like switching from sunglasses to reading glasses. In Second Life, objects can be "worn", simply by attaching or detaching them to your "avatar". Sometimes clothing serves a purpose, like reading glasses, provides protection, like raincoats, and other times, more decorative, like"icing on the cake" or "gold plating".
This concept was fine 50 years ago, when we were in a server-centric world, and dumb storage devices were attached to very intelligent servers. Back then, we used the derogatory term "subsystems" to emphasize that storage was just part of the server, not a system of its own.
Today, we live in an information-centric world. The information outlives the media, and the media outlives the servers that access it. It is not unreasonable to attach dozens or hundreds of servers to a single storage system, or collection of storage systems. Over 20 percent of IBM System Storage DS8000 series, for example, are attached to Windows rack-optimized or blade servers. Imagine a refrigerator surrounded by dozens or hundreds of pizza boxes. Storage is no longer a subsystem, but a system on its own right, dressed, wrapped or covered by servers that deliver the right information, to the right people, at the right time.
So perhaps we should reverse it, telling people they should "clothe" their storage with servers!
Continuing my week in Auckland, New Zealand, I presented my last three topics for the week.
Selling IBM System Storage against competition - Part 1. You would think that since IBM's storage products are, in general, easier to use, faster, at a lower cost of ownership than the offerings from our competitors, there would not need to be a presentation like this. Since there are so many reasons why IBM is better, I split the session into two parts.
Selling IBM System Storage against competition - Part 2. With so much material, I needed to provide some structure. In the past, some Top Gun instructors organized by category, Enterprise Class, Midrange, and Entry level. I chose, instead, to organize by the different competitors themselves.
Selling IBM PureSystems. IBM PureSystems feature the Storwize V7000 and Flex System V7000 disk systems inside, and support all of IBM's disk and tape offerings outside the frame. I covered Flex Systems, PureFlex, PureApplication and PureData, including the newly announced PureData System for Hadoop.
We often joke that I.B.M. stands for "Information Between Meals"! Here we are at a restaurant in the [Britomart] area. I am on [the Paleo diet], which is low-carb, high-protein, dairy-free and gluten-free, and am trying to stick with it even when on the road traveling. Sometimes it can be challenging. Tonight, I opted for a light dinner, just roasted vegetables and grape-flavored beverage.
The folks in New Zealand love sheep. There are nine sheep for every person in this country. Here are some metal sculpture lawn ornaments.
Hyein and I needed new "desktop wallpaper" photos for our laptops. For those who want to dress up their laptops, here's one for each of us. (Click on each photo to see full size). Hyein kept getting her hair in the way. I didn't have that problem, but was worried my cap would fly off my head. This cap was a gift from my clients at [James Cook University in Brisbane, Australia].
In Top Gun classes, the top students are given "Top Gun" caps and their picture is published on the official website for all to see their success. Overall, the entire class did very well, and these three outstanding students had the top scores.
I am now in Sydney, Australia -- to teach Top Gun class again!
This week I am in Maryland, teaching at our Top Gun sales training class.
Of course, often it is the students teaching me something new. Bringing up freshnew ways at looking at things.
Take for example this new online video game called Capacity Crisis. In it, you are the storage administrator tryingto get additional storage capacity to all the different departmentmanagers that need more space.
Well, it's the last day of the year, and I will be celebrating the new year soon.In the mean time, I leave you with an interesting triple combo related to information.
Nick Carr in his post [Cleaning the Slate] offers a list of articles he did not have time for in 2007.Of these, I enjoyed the 7-page keynote address[Information, Knowledge, Authority and Democracy] by Hunter R. Rawlings III.He talks about the importance of recorded knowledge, including discussions by the US founding fathers Thomas Jefferson and James Madison, and how information is an essential part of democracy.Here's a brief excerpt:
Following the burning of the Capitol in 1815,President James Madison restored the Library of Congress by purchasing ThomasJefferson’s library for the nation. It was Jefferson’s unique classification scheme that thefirst full-time Librarian of Congress, appointed by Madison, used in reorganizing theLibrary. The United States, embodied in the Congress, was to have the best library inthe world because knowledge was necessary to its fundamental purpose, the creationand protection of liberty.
James Madison believed, in other words, that he lived in a “knowledge age.” In ourmyopic way, we like to think that we invented the knowledge age sometime late in the20th century. We did not. Madison and his contemporaries had complete faith andconfidence in the necessity of what they called “useful knowledge,” which, of course,privileged many things we no longer consider useful, such as the ability to read Latinand Greek and to understand the lessons of ancient history.
...by employing collaborative filtering, you use other people’s time to weed out the things that would waste yours. In fact, Del.icio.us and Stumble Upon polls your friends and people with similar interests for the most crucial sources of information and anything else you might have accident skipped over. If The Wisdom of Crowds has taught us anything, it is that a large group of people is drastically more efficient than you’ll ever be on your own.
Unless you enjoy grinding yourself to the bone, use this principle—whether you call it “crowdsourcing” or otherwise—to stop drinking from the information fire hose. It’s not more information, it’s better information, that distinguishes the real winners in business and life.
Finally, Galacticast presents [A Copyright Carol],a humorous 5-minute parody video on what might happen in the future as a result of lawslike the Canadian Digital Millennium Copyright Act[DMCA].
Continuing on my theme of storage area networking, today I thought I would coverstorage networking at home.
Before the PC, corporate end-users had dumb terminals (displays) connected to mainframes (servers) thatwere then connected to external disk and tape (storage devices). This was all done with direct cable connections,then later through networks. The PC solved this by putting the display, server and storage into one unit, makingit more accessible to smaller businesses and individuals.
Many years ago, Microsoft started out with the vision "A PC on every desktop".The primary reason we even have networks is while everyone might have had their own PC, not everyone had their own printer. (Printers used to be part of IBM's storage division, which we explained as "storage on PAPER"!)Maybe if Microsoft's vision was "A PC and printer on every desktop", history might have turned up different.
Disclaimer: IBM has close business relationships with both Apple and Microsoft and others,providing the chips inside some of their products. I discuss them here not only becauseI am trying to get you to buy their products, and let IBM benefit indirectly from their success, but because they are newsworthy, and relevant to the topic at hand.
The "Apple TV" is not a TV at all, but rather a server, one that lets your television (your dumb terminal)access the video, audio and photos stored on your Mac or iPod (the storage device), all through a home network.(Sound familiar?)
Bill Gates from Microsoft gave the keynote, and this is probably his last appearance, as he is retiring in 2008,as we are reminded by thisfunny video, to move on to bigger, and better things. It is perhaps fitting that his retirement aligns with the end of the era for the PC.
Microsoft unveiled their Microsoft Windows Home Server, again a server that connects your television (dumb terminal) with your PC or Zune (storage device)all through your home network. (Sound familiar, again?)
Whereas Apple above pretty much shunned the gaming community, Microsoft embraced it with their internet-enabled Xbox360.Microsoft sold 10.4 million of these last year, which was 400 million more than they projected.
Our SAN technology partner Cisco wants to get in on this "home networking craze", as written about inInfoWorld andCnet.
My take on all this...the consumer electronics industry is taking clues from IBM's mainframe business. Not the first time this has happened, and probably not the last.
I already access photos and audio with my Tivo, from both my Mac AND my PC,so not much new here for me. Getting my home network connected was one of mytech highlights of 2006 and organizing my audio content was done withILM for my iPod.
Bypassing the PC, by being able to have your television, handheld or phone access data directly will greatlyincrease the demand for storage from businesses that provide information and content, and for storage networking technology in the home. It will be interesting how this all plays out in 2007.
Yesterday, I went to the Bodyworlds exhibition. Here the anatomy of real human cadavers are on display, in full detail, thanks to a process calledPlastination.This was a great way to present anatomy in a 3-D visual way that can be easily understood and appreciated.I was glad to see so many children were there, although I warn parents that some sections of the exhibit maybe a bit shocking. I heard people speaking French and German, and it was great that anyone can be fascinatedby the human body, without having to read or understand English.
In the exhibit, you got to see the bones, nerves, muscles, digestive tract and other organs.Some in action poses, like swinging a baseball bat or ice skating, while others were stretched into specific poses to help emphasize one part or another.
In some cases, they would show side by side healthy and unhealthy organs, for example, the lungs of someone that smokes tobacco cigarettes, compared to the lungs of a normal person. Quite a difference!
Visualization can be an effective way to understand and gain insight from information. Presenting information in a visually stunning manner can be challenging, but often worth the effort. It reminded me of Edward Tufte, who has written several books on this subject.
I survived my first day at SNW Spring 2007.This is my first time at SNW, but it is very much like many of the other conferences I have been to.It officially started Monday morning with pre-conferencetutorials and primer break-outsessions that covered storage fundamentals, but I didn't arrive until late Monday night due to highwind conditions at the Phoenix airport that delayed my travel.
Tuesday started out with main tent sessions. Ron Milton, VP of ComputerWorld that puts on this conference,and Vincent Franceschini, Chairman of the Board for SNIA, kicked off the event.It didn't take them long to get into the alphabet soup: ILM, ITIL, SMI-S, XAM, IMA, MMA, DDF,MF, DMF, IPSF, SSIF, and SRM.Several hundred people had "voting devices" so that they could participate in "informal" surveys.
Q1. What was the greatest need?
37% Storage Resource Management (SRM) tools
19% Storage Virtualization
19% Information Lifecycle Management (ILM)
14% Integration with other management tools
11% Compliance storage for regulations
Q2. What are people doing to address storage infrastructure complexity?
33% Deploying new SRM and SAN management tools
26% Adopting "Storage as a Service" methodology
22% Deploying new storage virtualization technologies
8% Hiring more staff
9% (complexity was not an issue)
The first keynote speaker was Cora Carmody, CIO of SAIC. In the late 1980s and early 1990s, I did a lot of work with SAIC here in San Diego, and so IBM sent me to San Diego quite frequentlyfor face-to-face meetings with them. Her talk was cryptically titled "Jumbo Shrimp, InformationManagement, and the Mark of the Beast." Coming up with good titles is important. Some of herkey points:
"Information management" was as much an oxymoron as "jumbo shrimp" or "military intelligence".(SAIC is a general contractor for the US Military, so this was especially funny).
Computer data needs both "ownership" and "stewardship".
Gartner analyst reports that 50% of digital information for a business resides in personal files onindividual PCs.
PAN-StaRRs project is ingesting 10TB per week of astronomical data.
TeraTEXT(R) project is a non-relational database that supports a large mix of structured and unstructured content.
The next "Y2K" crisis for the USA is changing from 3-digit to 4-digit area codes for our telephone numbers.
Battery size and life have not advanced as fast as we need
There has been little progress in "User Interface" ease of use
Formats and standards are picked for the most part by the winning vendors, and it is the silence of themarketplace that lets them get away with this.
We are overly reliant on an inherently insecure medium.
The "mark of the beast" refers to exciting new technologies based on "presence awareness". For example,some hotels now are able to check you into the hotel as you drive up in your car, based on your car's licenseplate. Some 24-hour gyms use your fingerprint as your entry credentials, eliminating the need to staff peopleat the front desk.
IBM's own Barry Rudolph, presented "Storage in an Age of Inconvenient Truths", dressed up like Oscar-winner andformer USA Vice President Al Gore. Barry's focus was on the growingconcern of over environmental Power and Cooling issues in the data center. According to IDC, the cost of power and cooling an individual server, over its lifetime, now exceeds its acquisition cost. Storage devices are not as bad as servers in this regard. Data centers now consume 1.2% of the worlds energy.
Over lunch, I heard Tony Asaro from ESG present "The Need for Highly Virtualized Storage Systems withina Virtualized Data Center." His concern is that there is still a "heavy touch" required to manage storage.Without virtualization, your data center is less than the sum of its parts. Although IBM has been doingstorage virtualization since 1974, Tony mentioned that most storage vendors were "late to the party".He argues that "internal virtualization" inside storage arrays is not enough, you need "external virtualization"(like the IBM System Storage SAN Volume Controller) to virtualize your entire infrastructure.What storage administrators would like is for storage to have consumer levels of "ease of use", and today'snon-virtualized storage environments are nowhere near that.
"The great advantage [the telephone] possesses over every other form of electrical apparatus consists in the fact that it requires no skill to operate the instrument." - Alexander Graham Bell, 1878
I attended a few break-out sessions in the afternoon.
Ralph presented "Crisis of Capacity" which covered the drastic actions he had to take to handle power and coolingin their expanding data center during their summer months, where temperatures peak up to 105 degrees. This included creating "hot" and "cold" aisles onhis raised floor by re-organizing the perforated floor tiles, and doing a better job standardizing how cables areconnected to the back of racks and up through the ceiling to maximize airflow. An amp-meter on each power strip was used to measure the powerused at each rack, which allowed them to better prioritize their efforts. Their Air Conditioning unit was only 12inches from the concrete floor, and raising it to 18 inches greatly reduced noise and vibration. Adding a second AC unit made a world of difference. Finally, they eliminatedKVMs, because people who use KVMs break other parts of thedata center. His rule of thumb: the cooling requirements will be 50% of the rated power requirements for equipment.
Terry Yoshi, Intel internal IT department, as a member of the SNIA's end user council
Terry presented "Taming the SAN Complexity". The problem with "complexity" as a concept is that it is very subjective, difficult to quantify, and therefore difficult to manage. He presented complexity in four areas:Organizational structure of the company as a whole; skill sets required of the IT staff; business process andprocedures; and technology. Dealing with complexity is a battle between Old School (because we've always doneit this way) and New School (because it is new and different technology). Storage Area Networks are inherentlya "shared resource", and the increased complexity is a direct result of the low reliability of the componentsand devices it is composed of. People should focus on the "Total Cost of Ownership" (TCO) for a SAN, and not just the initial acquisitionprice of SAN gear.He was not a fan of the "dual/multiple" vendor strategy that many companies employto reduce costs. His suggestion that things should be tried out first on your "test SAN" caused some chuckles,as few have such a thing. Finally, he suggested not only documenting "Best Practices" and "Best Known Methods"but also things that have been found not to work, his do-not-try-this-at-home list.
Tony Antony, Cisco marketing manager for Optical products
This was an overview of the technologies available for long distance connections for disaster recovery,business continuity, and resilience. He covered three levels.
IP - Fibre Channel of IP (FCIP) offers the greatest "global" distance but forces people into asynchronous mirroring.
SONET/SDH - SONET is what we call it in the USA, and SDH is what it is called in other countries. This provides state-to-state or "out-of-region" distances, which is ideal to meet certain government regulations for homeland defense. He suggests this is offered when dark fiber or DWDM is not available.
DWDM/CWDM - this is using a prism to run multiple colors of light through a single fiber optic cable. CWDM ischeaper, but only handles 8 signals per cable. DWDM can handle 32 to 160 signals per cable, but is more expensive.
His rule of thumb: one buffer credit for every kilometer at 2Gbps speed (for every 2km at 1Gbps).
The day ended at the "Expo". I hung out at the IBM booth to help answer questions and network with others.
IBM came out with their latest "5 in 5". These are five predictions for technologies that will havean impact over the next five years, summarized on 5 pages. Before I give my take on this year's set,here is a quick recap of[Last Year's 5 in 5]:
3-D representations of the human body to improve health care
This prediction is based on the idea that most medical mistakes result from lack of informationabout the patient. A 3-D avatar of the patient would allow the doctor to click on the section ofthe body, and this would trigger retrieval of patient records, relevant X-rays, MRI images, and so on.For example, IBM System Storage Grid Medical Archive Solution (GMAS) provides the storage that wouldallow any doctor to access these records, even if the image was taken at a different facility.
Unfortunately, this prediction only applies to patients who can actually afford to see a doctor. Apparently,no amount of technology, no matter how cool it is, can convince governments to make health care somethingeveryone has access to. Michael Moore has done a good job explaining this in his film documentary [Sicko].
Digital passport for food
Using RFID tags and second generation barcodes, you will have access to details of a food's origin,transportation conditions, and impact to the environment. Much of this information is already gathered,just not stored in a database accessible to the consumer.
Last year, the term "locavore" was the2007 Word of the Year for the Oxford American Dictionary, referring to people who limit what they eatto food produced within a certain radius, from family farms and locally-owned businesses.Here is an excerpt from a [Locavores] website:
Our food now travels an average of 1,500 miles before ending up on our plates. This globalization of the food supply has serious consequences for the environment, our health, our communities and our tastebuds.
Certainly, I am all for selling storage capacity to the food industry to help store vasts amount ofinformation for this, and certainly some people will be able to make smarter decisions based on thisinformation. This is not the first time this idea came up. The U.S. Food and Drug Administration introduced [nutrition labeling requirements] on thehope that people would choose more healthier foods. Despite this, people still opt for white bread, iceberg lettuce, and processed meats, so possibly having more information about where food comes from, and how it was transported, may not mean much to some consumers.
Technology to manage your own carbon footprint
"Smart energy" technologies allow you to walk the talk, by managing your own carbon footprint inyour home. For example, if you forgot to turn off the heat or air conditioner before leaving thehouse on your commute to work, your home would call your mobile phone, so that you can turn aroundand go back and correct that mistake. Better yet, IBM is working with others to provide web-enabledelectric meters that would allow you to turn off systems from work or cell phone browser.
Of course, such technology already exists for the data center. IBM Systems Director Active EnergyManager (AEM) allows you to monitor the actual usage of your servers and storage devices, and insome cases make adjustments to control energy consumption. This can feed into the IBM TivoliUsage and Accounting Manager software to incorporate energy usage as part of the charge-backcalculations. See the [IBM Press Release] formore details.
Cars that drive themselves
Not only will cars that drive themselves reduce the number of drunk-driving accidents, it canalso help reduce congestion in big cities, by routing traffic to different directions, based onGPS and presence-aware technologies. Stockholm (Sweden) has already reduced peak hour traffic by 20 percentusing this approach.
While I admire the concept, cars are perhaps the least energy-efficient mode of transportation.Often, a family can only afford a single vehicle, and it is purchased based on the worst-case scenario.A friend of mine has only two children, but a sever-person mini-van that gets only 17 MPG. Why suchan energy-inefficient vehicle? Because she occasionally drives her daughter and her friends tosoccer practice, and that represents the worst-case scenario, minimizing the parent/child ratio. Theother 99 percent of the time, she is driving by herself, or with one child, and consuming a lot ofgasoline in the process.
A better approach would be to find technology that connects airports, trains, buses and light rail forpublic transportation to greatly reduce the need to drive a car in the first place.
The idea that a family can have only one vehicle plays in the storage arena as well. Larger companiescan afford to have different storage for different workloads. The IBM System Storage DS8000 high-end disk system for their large OLTP anddatabase workloads, an XIV Nextra for their Web 2.0 storage needs, DR550 to hold their compliance data,and so on. Smaller companies are often tasked to find a single solution for all their needs, andfor them, IBM offers the IBM System Storage N series, providing a "unified storage" platform.
Increased dependence on cell phones
Before the cell phone, the last don't-leave-home-without-it technology most of us carried was the credit card. Now, IBM predicts that we will be even more dependent on our cell phones, becoming our banker, ticket broker, and shopping buddy.For example, you could use your cell phone to take a picture of a shirt at the mall, and it will then show you what youwould look like wearing that shirt, on a 3-D avatar representation of yourself, or perhaps your spouse, and getinformation on what discounts are available, or where else the shirt is being offered.
None of this example actually uses the "phone" part of the cell phone, however the cell phone is one device thatnearly everyone carries, so it becomes the development platform for all other technologies to be based on.
The common theme running through these is that it can be helpful to store more information than we do today,provided we make it accessible to the people who need it to make better decisions.
Each resident presented at least six proposals for blog post ideas. A proposal included a title and short description of what it would entail. Titles had to be less than 70 characters, and the short descriptions were typically just a few sentences.
These were presented to the entire team, and we picked them apart, suggested better wording for the titles, or different ways to approach the topic.
"I treat others respectfully, attacking ideas and not people. I also welcome respectful disagreement with my own ideas.
I believe in intellectual property rights, providing links, citing sources, and crediting inspiration where appropriate.
I disclose my material relationships, policies and business practices. My readers will know the difference between editorial, advertorial, and advertising, should I choose to have it. If I do sponsored or paid posts, they are clearly marked.
When collaborating with marketers and PR professionals, I handle myself professionally and abide by basic journalistic standards.
I always present my honest opinions to the best of my ability.
I own my words. Even if I occasionally have to eat them."
Words to live by.
The residents spent most of the day working on our blogs from the proposals that were approved. The target was around 400 to 600 words in length, with one or two stock photos.
IBM is the #1 vendor for Social Business tools, so it makes sense for us to use our own stuff to facilitate the submission process. The residents submit their blog posts to IBM Connections as an activity in the Cloud Social Media Residency community. All of the resources we used, and all the presentations we saw, are all here in the community.
As an incentive, prizes were given out to those who submitted the most posts by end of the day.
We were given certificates for completing the class, and a "Redbooks Thought Leader" emblem to put on our blog.
Ryan Boyles took a group photo! If it seems that the photo is slightly askew, it is to make me look taller. Yes, I could have used GIMP to fix the orientation, but why bother? I look tall! Woo hoo! I will have to remember this technique for future group photos.
ITSO Cloud Social Media Residency, Oct 2013. Photo by Ryan Boyles.
Lastly, I would like to thank Vasfi, Tamikia, Hillary, Caroline, Ric, Jane, LeeAnne, Tina, Karen, Michael, Shelbee, Farzad, Stewart, Arun, Eric, Chris, Hans, Odilon, Mohsin, Wolfgang and the rest of the ITSO team for a wonderful job organizing this week!
For those who participated in Clark Hodge's "Where's Tony" contest,I was in Croatia, Bosnia and Herzogovina. There were optional side-tours to Montenegro and Slovenia, but I decided not to incur the added time and expense with those.
For those wondering where to go this Summer for vacation, I recommend Croatia. It is a beautiful country, with clean cities, good road conditions, and a calm Adriatic sea as we went from island to island.
And if you get to Mostar, don't let them talk you into jumping off the "old bridge". The water is terribly cold down there![Read More]
On Wednesday, I walked through the gardens of [The Grotto] on Sandy Blvd, ate a German lunch at [The Rheinelander], then visited the [Crown Point Vista House] along the [Columbia River Gorge]. There were several fabulous waterfalls that could be seen from the parking area without hiking into the wilderness. We wouldn't want to encounter a bear in the woods, or a cow in the field!
Afterwards, I drove to the [Timberline lodge] at the peak of Mt. Hood to watch the snow fall and have dinner and drinks. This is the lodge featured in the movie ["The Shining"].
Thursday was a Spa day, which I spent relaxing at the pool and sauna. In the evening, I had dinner at [Henry's Tavern], and then shopped at [Powell's Books].
In the afternoon, Rafael, Mo and I explored Portland's waterfront and various bridges via [Segway tour]. The cherry blossoms along our path were in full bloom. If you have not ridden on one of these Segway scooters, they are a lot of fun!
On Saturday, Portland held their [Saturday Market] with arts and crafts for sale. This is similar to Tucson's 4th Avenue Street fair. The difference is that the "Saturday Market" occurs every Saturday of the year and Tucson's 4th Avenue Street Fair occurs only twice per year. The weather was very nice, so, many of the locals were in t-shirts and shorts. A live concert by [Grupo Condor] were playing on the main stage.
I walked past the [Voodoo Donuts store]. There was a long line to get in. A woman leaving the store carrying a pink donut box complained she waited 2 hours just to spend $28 for a dozen donuts. The magic is in the hole!
Getting out of the hustle and bustle of the Saturday Market, I had some green tea at the [Lan Su Chinese Garden]. A sister city to Portland is Suzhou, China, and this garden was very peaceful to walk through.
I went back to Powell's Books, did some shopping for shoes at [Dr. Martens], and had some pizza and salad at [Sizzle Pie] next door.
Nearly everything was closed on Easter Sunday, so I went down to the [TulipFest at the Wooden Shoe Tulip Farm] in Woodburn, OR. This was the opening weekend, with over 40 acres of flowers to walk through, various food carts, wine tasting, and rides for the kids.
Getting back to Tucson proved to be a bit challenging. The flight from Portland to San Francisco was delayed due to fog, so we got re-routed to Seattle, then back to Los Angeles, and finally to Tucson.
Hello Everyone! I am back from my safari vacation in Kenya.
One of the interesting parts of the journey was to visit a village of the Samburu tribe. Each village is a circle of huts surrounded by thorned branches to keep the wild lions out. In the center is another ring of thorned branches to keep all the cattle, sheep and goats.
One of the tribewomen invited us to show us her home. Each hut is made of sticks, stuck into the ground and then woven with other sticks, then covered in cow dung along the walls, and scraps of cardboard and newspaper as the roof.
Although the hut looks small from the outside, it was surprisingly roomy inside; it was divided into four rooms or partitions. The first was for the adults, the second for children, and the third for newborn animals and sometimes relatives visiting from other villages.
I asked what was the fourth room used for, and of course, her answer was: Storage.[Read More]
IBM's emphasis on "Information Infrastructure" is to help organizations get the right information, to the right people at the right time. This helps them to have the right insights, make the right decisions, and develop the right innovations needed for the challenges at hand.
As the planet got smaller and flatter, IBM led the way. Now, as the planet needs to get smarter--with more efficient health care, energy distribution, financial institutions, and IT infrastructures--IBM will once again take the lead.
In explaining the word "archive" we came up with two separate Japanese words. One was "katazukeru", and the other was "shimau". If you are clearing the dinner plates from the table after your meal, for example, it could be done for two reasons. Both words mean "to put away", but the motivation that drives this activity changes the word usage. The first reason, katazukeru, is because the table is important, you need the table to be empty or less cluttered to use it for something else, perhaps play some card game, work on arts and craft, or pay your bills. The second reason, shimau, is because the plates are important, perhaps they are your best tableware, used only for holidays or special occasions only, and you don't want to risk having them broken. As it turns out, IBM supports both senses of the word archive. We offer "space management" when the space on the table, (or disk or database), is more important, so older low-access data can be moved off to less expensive disk or tape. We also offer "data retention" where the data itself is valuable, and must be kept on WORM or non-erasable, non-rewriteable storage to meet business or government regulatory compliance.
The process of archiving your data from primary disk to alternate storage media can satisfy both motivations.
IBM offers software specifically to help with this archival process.For email archive, IBM offers [IBM CommonStore] for Lotus Domino and MicrosoftExchange. For database archive, including support for various ERP and CRM applications, IBM offers [IBM Optim] from the acquisition of Princeton Softech.
The problems occur when companies, under the excuse of simplification or consolidation, feel they can just usetheir backups as archives. They are taking daily backups of their email repositories and databases, and keepingthese for seven to ten years. But what happens when their legal e-discovery team needs to find all emails or database records related to a particular situation, an employee, client or account? Good luck! Most backupsare not indexed for this purpose, so storage admins are stuck restoring many different backups to temporary storage and combing through the files in hopes to find the right data.
Backups are intended for operational recovery of data that is lost or corrupted as a result of hardware failures, application defects, or human error. Disk mirroring or remote replication might help with hardware failures, but any logical deletion or corruption of data is immediately duplicated, so it is not a complete solution. FlashCopy or Snapshot point-in-time copies are useful to go back a short time to recover from logical failures, but since they are usually on the same hardware as the original copies, may not protect against hardware failures. And then there's tape, and while many people malign tape as a backup storage choice, 71 percent of customers send backups to tape, according to a 2007 Forrester Research report.
Backups often aren't viable unless restored to the same hardware platform, with the same operating system and application software to make sense of the ones and zeros. For this reason, people typically only keep two to five backup versions, for no more than 30 days, to support operational recovery scenarios. If you make updatesto your hardware, OS or application software, be sure to remember to take fresh new backups, as the old backupsmay no longer apply.
Archives are different. Often, these are copies that have been "hardened" or "fossilized" so that they make sense even if the original hardware, OS or application software is unavailable. They might be indexed so that they can be searched, so that you only have to retrieve exactly the data you are looking for. Finally, they are often stored with "rendering tools" that are able to display the data using your standard web browser, eliminating the need to have a fully working application environment.
Take any backup you might have from five years ago and try to retrieve the information. Can you do it? This might be a real eye-opener. You might have inherited this backup-as-also-archive approach from someone else, and are trying to figure out what to do differently that makes more sense. Call IBM, we can help.
Registration for the "Meet the Storage Experts" event in Second Life will close this week fornext week's September 20 event. All IBMers, clients and IBM Business Partners are welcome to attend. We will focus this time on DS3000 and N series disk systems, tape systems,and IBM storage networking gear.
If you miss this one, we plan to have another one in November!
Christopher Carfi on his Social Customer Manifesto blog has a great post[Let's Look at the Big Picture]that talks about Information as the new form of "money" by looking at how the concept of "money" wasfirst formed 150 years ago. Here's an excerpt:
Lesson 1: "Money" was very fragmented for a very long period of time after the colonization of North America
"Money" as we think of it in the form of cash/paper currency has only been around for about 150 years. Over a period of almost two hundred years both before and after that time, a number of fragmented methods were used to exchange value.
Lesson 2: Everybody needs to win
After the ideas of "cash" and "checks" had taken hold and become widespread, there were still many inefficiencies in the system. Cash is cumbersome, and subject to loss. Checks may bounce. This continued until the mid-1900's.
Enter the credit card.*
The credit card resonated with both customers and vendors because both parties received benefits.
Now, the widespread usage of credit cards was not something the occurred overnight. Instead, it was something that occurred over a generation. In 1970, only 16% of American households had credit cards. However, by 1995, that number had climbed to 65%.
We are now looking at Information in much the same way. It is fragmented, it is used to represent value, it is hoarded by some, shared by others. In much that "brown" is the new "black", does that mean "information" is the new"money"?
A related blog post from Shawn over at Anecdote discusses a panelist discussion of Albert Camus' work,The Stranger. Here is an excerpt:
... meaning is not pre-inscribed in the world around us and we are continuously seeking meaning in an inherently meaningless world. I almost toppled off the step machine. Do we live in an inherently meaningless world? On first thought I think the answer is yes. The onus is on us to make sense of our world.
And here is where information, by itself, is not of value unless people place value on it. Just as people valued Wampum and Furs, and could therefore trade it for other goods, people trade information for other itemsof value. But the onus is on us to make sense of the information, to determine the meaning of it, and use thisto help drive business or other accomplishments.
Are you leveraging information as well as investors leverage other people's money? If not, IBM can help.
Continuing this week's theme on Enterprise Applications, today I will cover Oracle.
IBM is Oracle's number #1 integration partner, and has the leading market share, nearly 40 percent, for IT hardware running Oracle applications. In the coopetition category, Oracle's databases competes against IBM's DB2 database offerings, and Oracle'sapplications compete against SAP's set of Enterprise Apps. While SAP offers its own internal database, most production SAP environmentsuse either an Oracle or IBM database instead. Comparing license revenues, Oracle's application side earns roughly 70 percent of the amount SAP applications earn.
To compete against SAP, Oracle has been on a spending spree of acquisitions. This includes PeopleSoft, Siebel, Hyperion, Agile, and JD Edwards.IBM can help with all of these applications, and many clients continue to use IBM DB2 as the underlying database, rather than switching over to Oracle database. For example, IBM has sizing tools to help identify the right amount of servers and storage based on "best practice" experience.
Oracle's database uses a number-letter combination. "9i" was Version 9, "i" for Internet. "10g" and "11g" are versions 10 and 11, "g" for Grid. Most of the Oracle customers I deal with are still on 9i or 10g. The 11g releaseis supported on Linux and Windows, with the other platforms to be delivered in a staged approach.
As with SAP, it is possible with Oracle to run a front-end application on one server platform, and theback-end database on a different server platform. Many of IBM's largest customers run the front-end onAIX or Linux, and then use z/OS on System z for the back-end database.
Oracle has implemented a "Scale-Out" approach called Real Application Clusters [RAC],pronounced same as "rack", which I discussed before [Similar Sounding Storage Speech].Several servers can act as an "application cluster" to access a common database. This approachallows customers to use a bunch of x86 servers instead of a bigger System p or System i machine. Additional processor capability can simply be added into the "application cluster" as needed.
IBM and Oracle are both staunch proponents of Linux. Oracle offers theirOracle Enterprise Linux support program.In this support program, Oracle will offer support service contracts for Red Hat Enterprise Linux (RHEL) corporatecustomers.This could explain why Oracle decided to support[Linux first]on its new 11g database, rather than Windows.
To deal with all of their acquisitions, Oracle has announced its Applications Unlimited strategy. Inthis strategy, the Oracle Fusion middleware will support all of Oracle'sapplications, including JD Edwards, PeopleSoft, and Seibel. This is good for IBM, as it will simplify IBM's testing of server and storage platforms for its Oracle clients.
To support pre-sales efforts, IBM and Oracle have formed the IBM Oracle International Competency Center,[IOICC]
Philip Rosedale, chief executive of Linden Labs, which produced the Second Life virtual reality environment, said Second Life and Facebook are popular because they give people a new environment to interact in that they are comfortable with.
Of course I have blogged for months now on my involvement in Second Life, and how IBM is investing in this platform for business purposes. Recently, IBM made news for publishing its Code of Conduct,and set of guidelines on how you run your avatar in virtual worlds, including Second Life. IBM recognizesthe business potential of virtual worlds, and has formed the "3D Internet" group exploring the possibilities.Over 5000 IBM employees now use Second Life on a regular basis.
I was surprised to learn that there were over 23,000 IBMers already on Facebook. I used to be on LinkedIn,but found FaceBook to have more IBMers and have made the switch. Recently, we were told that these 23,000 IBMers spend 19 minutes, on average, per day visiting Facebook pages. Nobody askedme how much time I spend every day on FaceBook, but with over 350,000 employees in the company,I am sure some have ways to track the lives of others.
Both of these count as adding more "FUN" into the workplace, which everyone should strive for. It is also good to know that the skills you developusing Second Life or FaceBook can carry over to your next job role or your next employer.The number-one question I get from new colleagues when I mention either these exciting new ways to communicate and collaborate is: "But how is this related to business?"
Second Life is obvious, a new innovative way to hold meetings with colleagues, Business Partners and clients isgoing to have business value. Meetings in Second Life help you focus on what is being discussed, versus a plaintelephone call where your eyes may wander to other things in your view. Of course nothing beatsthe effectiveness of face-to-face meetings, but Second Life offers a more energy-efficient alternative than traveling to other cities or countries.
Well,This is completely off-topic, but now that I have a bluetooth-enabled Thinkpad T60, I have been interested in this new wireless technology. I have a bluetooth cell phone, a bluetooth wireless headset, and my thinkpad, and they all work together seemlessly. I am able to speak on my cell phone through my headset, listen to music and videos on my laptop through my headset, and even dial in to the IBM network through my cell phone, all without any cables!
A variation of the Wi-Fi soup-cantenna has emerged to intercepting bluetooth signals. Check out this coolBlueSniper Rifle
Continuing my week's theme on travel, conferences, and Japan, I provide three more"survival words" in Japanese language. These might seem like an odd trio, but they comein very handy.
Domo -- "very much"
This is short for "Domo Arigato" which is "Thank you very much". If you just say "Domo"they assume you mean the full phrase, and gets the same point across. Some of my older readersmay remember a song by Styx "Domo Arigato Mr. Roboto" which is perhaps the only song I could think ofthat mentions IBM and Japan in the same song.
You're wondering who I am-machine or mannequin With parts made in Japan, I am the modern man
I've got a secret I've been hiding under my skin My heart is human, my blood is boiling, my brain I.B.M.
Doko -- "where?"
This word is great for trying to find places or things, such as "Where is the restroom?"Sometimes making an attempt to speak a country's official language will garner some respectand appreciation from the locals. If you're lost, and looking for help finding something, this is a great time to be appreciated.
Upon arrival to Narita, I was planning to take the N'EX high-speed train into town, but there was a train accident on the JR line, so I ended up taking the Kisei train over to Nappori station,then transfer over to a different line. Not what I had planned, but an adventure nonetheless.
Dozo -- "after you" or "go ahead"
Japan is all about showing respect to your elders, upper management, and others in great esteem or authority. When arriving to a dinner table, or leaving the elevator, this phraselets them know you are respectful by letting them go first. Americans always seem rushed,so it is good to show I can be patient also.
I figured I need to say something about "green" on this special holiday (and yes, I am partially Irish, andthe majority of my siblings have bright red hair and freckles as it runs through my family)
Last week, I had the pleasure to meet [Dr. Jia Chen]. She has a PhDin nanotechnology and works in IBM's Watson Research Center. She is recognized as one of the top 35 scientistsunder 35 years of age by MIT, top 15 of the "Nano 50", and one of the top 80 in the National Academy of Engineering.
The two of us presented to clients at the BMW Performance Center in Greenville, SC, on the topic of the "Green" IT data center. She covered all of the advancements IBM is making on the server side, and I coveredall the things on the storage side.
The BMW Performance center is part "briefing conference location" and part "driving school". Everyone had a greattime watching the crazy stunts of the professional drivers skidding and spinning on a closed course. Some hadthe opportunity to actually drive or ride in the cars themselves.
BMW is introducing its own "energy efficiency initiative" with their [X3 Hybrid] vehicle,which will be manufactured in Greenville, SC plant.
Of course, he is focused on the home user, and not the bigger mess found in the corporate world, where Federal Rules like the one past last week that begin to mandate that all U.S. companies archive every e-mail and instant message (IM) generated by their employees.
However, the article does bring up issues that effect the corporate world as well. Its not the "format" as much as the medium/player interface. A friend of mine just bought a vintage 8-track-tape player, but has only one 8-track tape to try it out with. He is now looking on eBay for other 8-track tapes.
The idea of keeping old drives around to read back data is not new. A company called eMag Solutions has all kinds of older tape drives to help companiesretrieve data on their older 3420 and 3480 tape cartridges.
The problem is not just accessing the data on the media, but rendering the "ones" and "zeros" into meaningful information. For example, suppose I saved a copy of my Quicken Tax file every year, and copied them onto a singleDVD for long term storage. The problem is that to access 2002 tax data, I have to run that version of the Quicken 2002 program, and hopefully that version will run on my current computer equipment and operating system.
A client I visited earlier this year had to retrieve 4-year-old Oracle data for litigation reasons. However, to make sense of the data, they had to build a server with a down-level version of AIX and down-level version of Oracle to match the level supported by their homegrown application.
One solution might be to find a new format that is application-independent. Flat text files, Adobe PDF format, MP3 audio files, HTML pages, and JPEG photo images are often used to avoid the requirement of special applications to make sense of the data.Unfortunately, in some countries, the laws actually dictate that business must keep their data in the original "digital format". So, if it was a MS WORD v1 document, it must be kept in v1 format, even though today's WORD 2002 can't even make sense of it, and you have to go to IBM or some other third party that have "rendering tools" that understand these older formats.
Luckily, for the corporate world, IBM has a lot of experience in this area, is the leader in Content Management, offers the world's fastest archive/compliance storage, the DR550, clocked at three times faster than the EMC Centera, WORM tape on LTO Generation 3 and 3592 tape cartridges, and software designed to render older formats into readable form.
For the home user, IBM's recent "Innovation Jam" identified this as one of the top 10 ideas, the idea of "Digital Me", storing not just old tax documents, but photos, music, home videos, and so on. My aunt Nancy passed away, leaving me a box of old VHS tapes, which I will watch this month as I sort through all my paper receipts getting ready to file for 2006 taxes.
(Note: I am neither a medical doctor nor registered dietician. I can share with you ideas that have worked for me (or people I know) that might help you achieve your goals. I strongly suggest you read books and consult with medical experts as necessary.)
The problem is that most people think of dieting as something you do temporarily. People decide to lose weight, go on a diet, reach their target goal weight, go back to their previous ways, and gain the weight back.
The word Diet comes from the Greek language and means "way of life". Every day that food enters your mouth, you are on a diet. People aren't on or off a diet, but rather switch from one diet to another. The trick is to find a healthy diet that you can live with the rest of your life, so your weight doesn't go up and down.
Most health experts agree that the [Western pattern diet], typical in the United States and other developed countries, is [certainly not healthy]. Washing down that bologna-and-cheese on white bread sandwich with a 44-ounce high-fructose soft drink hasn't served Americans well. This combination of processed meats, refined grains, dairy, and sugar-laden foods has shown to cause obesity and other health problems.
Physicians at Cornell University found that [men take better care of their cars than their bodies]. If you tell a guy that his car takes 12 gallons of high-octane gasoline, 5 quarts of 5W-30 oil, and a 50/50 mix of water and anti-freeze, he would totally understand what you mean.
But tell that same guy that his diet must consist of an appropriate ratio of complete proteins, monounsaturated fats, and carbs with a low glycemic index, and he will scratch his head. Aren't calories just calories?
Unlike a car, where the gasoline, oil and anti-freeze get poured into different openings into fixed metal containers, the human body takes in all of the things it needs in one opening, your mouth, and receives it into a stretchable container, your belly. While carbs are just converted to fuel, the proteins and fats have actual functions and bring building blocks that cannot be built from just carbs alone.
Carbs are found mostly in foods like fruits, grains and vegetables. Not all carbs are the same. Some break down quickly to glucose, the sugar molecule that represents fuel for the rest of your body. Others break down slowly. Consider a fireplace, you put a few pieces of newspaper or kindling, and the larger logs on top. The newspaper is easy to light, but burns quickly. The logs on the other hand burn slowly and give you hours of heat.
Eating the Western pattern diet is like filling your fireplace with newspaper, and having to re-light your fire over and over after all the newspaper burns out.
Proteins are the building blocks of your muscles and other internal organs. These are built from amino acids, and your body can't make them, you have to have them in your diet. Even if you lead a sedentary lifestyle, sit all day at a desk, then sit all evening in front of the television, your body needs to repair internal muscles and organs with proteins, so you need to eat proteins every day to replenish these amino acids.
Complete proteins, such as those in beef, eggs and fish, have all the amino acids represented. Plant-based proteins, like rice, beans, and wheat, are incomplete, lacking one or more of the amino acids you need.
Fats are needed to absorb fat-soluble vitamins, which are important for a variety of functions. Monounsaturated fats can be found in olive oil, nuts, and avocados. While many people feel the saturated fats in red meat and dairy are bad for your health, there are exceptions. Coconut milk is high in saturated fats, but good for you.
There is some dispute and controversy on exactly what is an ideal diet. This can be partly attributable to articles that report findings from observational studies, rather than from double-blind clinical studies. To understand the difference, I suggest you watch Tom Naughton present [Science for Smart People] in this amusing 46-minute video.
Over the past few years, I have tried out several different diets, to figure out which one is best for me. I'll save those details for my next post.
Well, I have left Japan, and while everyone else is enjoying the Super Bowl, I am now in Australia, at another conference.Today I had the pleasure to hear filmmakers talk about their successes, and how IBM helps the movie industry.
At one extreme was Khoa Do, independent filmmaker. After acting in movies asideMichael Caine and Billy Zane, he decided to become his own director. He started a project to help seven disadvantaged youths from a poor drug-ridden section of Sydney, by having them act in his first full-length film.Armed with only an IBM laptop and small budget, he made the film called "The Finished People" that had critical acclaim.
The film was a success, and many of the disadvantaged youths have gone on to act in other movies. In 2005, Khoa Do was named "Young Australian of the Year".
Thanks to IBM technology, filmmaking is now accessible to a wider number of aspiring wanna-be directors. It is no longer necessary to be part of a large film studio with a multi-million dollar budget to tell your story.
At the other extreme, was Xavier Desdoigts, director of technical operations at Animal Logic, the Computer Graphics (CG) arthouse that produced special effects of movies like "The Matrix", "House of Flying Dragons" and "World Trade Center". They started with producing digital effects for TV commercials, like this one forCarlton Draught Beer.
With the support of a large film studio and multi-million dollar budget, Animal Logic now boasts the 86th most powerful "Supercomputer" based on IBM BladeCenter technology, with over 4000 servers connected into a cluster, for making the movie "Happy Feet". The movie took four years to make, with over 500 people, of 27 different nationalities. It was the first CG movie made in Australia, and has been well-received by audiences worldwide.
Mr. Desdoigts gave out some interesting facts and figures about the movie:
While visually stunning on the big screen, each frame is only 1.4 Megapixel, about the same resolution as most camera phones.
In one scene, there are 427,086 penguins all appearing on frame.
Mumble, the lovable lead character, is made up of over 6 million feathers.
As many as 17 dancers were "motion-captured" to choreograph the tap-dancing and character interaction segments.
Only one system admin was needed to manage this entire server farm. (IBM Systems Director technology makes this possible)
The movie consumed 103 TB of disk space, backed up to 595 LTO tape cartridges.
An estimated 17 million CPU-hours were needed for all the processing and rendering.
Rather than talking about technology for technology sake, these filmmakers showed how technology couldbe put to use, in a practical sense, to provide the world something of value.
Besides, I have been in airplanes and airports nearly every week since March 1, so driving to Las Vegas was a pleasent alternative.
While driving to Las Vegas was pleasant, driving in Las Vegas was not. I would go crazy as a taxi driver here! I think I will leave my car in the free parking garage all week, and limit myself mostly to the Mandalay Hotel where the conference is being held, and only venture out to other hotels that are walking distance, like the Luxor next door.
In the evening, IBM hosted some of the industry's top analysts and press at an invitation-only reception. Several other IBMers were there, including Barry Whyte, Steve Kenniston, Nicki Rich and Ron Riffe. This event was organized by IBM Analyst Relations, including David Rasmussen and Leanna Holmquist.
Ron mentioned my penchant for taking pictures with other people and posting them on my blog, so I am glad that Leanna volunteered to take a picture with me for my first post of the week!
I would also like to mention that Ron Riffe has joined the ranks of storage bloggers. His blog is called [The Line]. Here is Ron's post on his "Day 0" observations here at Edge: [Rainy Days and Sunshine].
Last Friday,The "Greater IBM Connection" team held a "red carpet" event, showcasing the winners of the Second Life "machinima".It is best explained on the Linden Lab website:
Machinima is the art of making real movies in virtual worlds.
Movies made in Second Life use the world's building, scripting, and avatar customization tools, working in real-time collaboration with people around the globe. You can use Second Life as your own virtual back lot, soundstage, choreography studio, costume and prop repository, and special effects house.
Continuing my coverage of the of the [IBM Edge 2013] conference, I have some photos of people I ran into at the Solutions Center.
Here is Sarah Hale at the Emulex booth. Emulex is one of our suppliers for host bus adapters (HBAs), headquartered in Costa Mesa, California. There is an ongoing controversy at IT events like this on whether to fly in experts from the home office (in this case, the Emulex home office is not far away) or use [locally available talent]. Some of those working the booth seem to hide their residency, while others are proud of where they live. When I asked Sarah how long she had been working for Emulex, she had the best answer of the week ... "Since 2 O'clock!"
For my readers who complain that I only appear to take pictures with beautiful women at these events, I present a counter-example. Here is Lang Levstek, a good friend of mine from Detroit. Officially, he is an IBM Storage Sales rep across Michigan and Northwest Ohio, and I have flown out to visit his clients several times this year. His wife took the photo and noticed that Lang and I both wear identical wristwatches, a detail we had never noticed before.
Some have asked me how I am able to get so many people to take pictures with me. In this case, these two ladies, Paige Taylor on the left, and Kate Williams on the right, both from [Centerline Digital] yelled "Hey, There's Tony Pearson, let's get a picture with him!" When I was the chief marketing strategist for IBM's System Storage product line, I worked closely with the team at Centerline Digital to develop marketing collateral. I will be going to Raleigh, NC in a few weeks, so I may just have to stop by to visit their new location!
The folks over at Bridgeworks in United Kingdom have developed an awesome storage protocol accelerator called [SANslide] that helps with remote replication across long distances. Here is April Trinidad, who works for [Agilesys], the Master Distributor of the Americas for SANSlide products. Bridgeworks and Agilesys were on hand to promote the [SANSlide 150V7KSVC] that supports Storwize Family products.
This is Julie Dufour from IBM Worldwide Marketing on the Tivoli Software side of our business. The Tivoli team has been renamed the "Cloud and Smarter Infrastructure" group, so if you see "C&SI" on people's business cards, now you know what that stands for. Julie has been involved with IBM Pulse events. Next year's [IBM Pulse 2014] conference will be held once again at the MGM Grand in Las Vegas, Feb 23-26.
Here is Jennifer Dennis from our Austin facility. I went to school at the University of Texas at Austin, and am often back in Austin to help out the EBC there. Like Tucson, Austin has both hardware and software labs, and Jennifer is from the Software side.
It has been said that all women look both taller and thinner when they take a picture next to me. This tall one is Moran Mazig, a relatively new IBM storage sales rep. She came from Israel and now works in the New York area. You might think she is standing on a box or something, but no, we were standing on level ground. She is literally that much taller than me. This is not an illusion!
Here is Joanne Blais from IBM's Corporate Headquarters. I have only been to HQ once in my career, back when I was chief marketing strategist, filling in for the VP of Storage to present our numbers to Corporate Marketing leadership.
Here is Kelly Groff, from IBM's recent acquisition of Texas Memory Systems. She was there working the booth to help answer questions about IBM's FlashSystems line of all-Flash arrays. Lurking in the background is my Tucson colleague Ahmed Almoustafa, our Storage Front Lines mission manager.
Here is Jessica Duda, a new storage rep in the Seattle area. I have family living now in Seattle, so I hope to see them the next time I visit clients with Jessica in Washington State.
I have a lot more photos of the event, so I will stop right here and continue with another post tomorrow.
There's nothing worse that feeling you made a bad decision.My favorite is buying something, and then finding it at a lower price somewhere else. Or worse,being in a country where you haggle over prices, and finding out that I might havebeen able to haggle further down than what I had paid.
Of course, the solution to making better, more informed decisions, is getting more information.That's what I love about being in the storage business.[Read More]
When I was a kid, I used to love old spy movies where they would hide a small microchip or microfiche behind the stamp on a letter or postcard. "Yeah right," I would think to myself, "how much information could that little thing possibly hold."On their post[Bringing the "New Intelligence" Down to Earth: Intro to Semantic Web, Internet-of-Thing], My fellow IBM bloggers Jack Mason and Adam Christensen pointed me to a crazy new product called "Mir:ror" that connects to your PC or laptop.
At first, I thought it was a another product spoof, like Onion News Networks'video of the [Apple MacBook Wheel] that eliminatesthe need for a keyboard.But no, this product is real, from a company called [Violet]. The mir:ror, the internet-connected rabbits, and the tiny postage stamps called "ztamps" with embedded RFID chips that allow everything to be interconnected.I can see a lot of interesting uses for the ztamps. Squishing CD-romsor memory sticks inside presentation folders was always awkward. Butthese are small, flat and discrete. I don't know how many GBs of storage each ztamp holds, but they look cool, don't they?
Just another example of becoming a smarter planet!
Well it's Tuesday again, and you know what that means? IBM announcements! Many of the announcements were made by IBM Executives at the [IBM Pulse 2014 conference].
IBM BlueMix is the newest cloud offering from IBM, providing Platform-as-a-Service (PaaS) offering based on the Cloud Foundry open source project that promises to deliver enterprise-level features and services that are easy to integrate into cloud applications.
This week, my fifth-line manager Tom Rosamilia, IBM Senior Vice President IBM Systems & Technology Group and Integrated Supply Chain made two announcements at Pulse. First, in additional to x86-based servers, SoftLayer will also offer POWER-based servers to run AIX, IBM i and [Linux on POWER] applications.
Second, SoftLayer will support PureApplication Patterns of Expertise. What is a pattern of expertise? It can be as simple as a virtual machine encapsulated in [Open Virtual Format], to more dynamic architectures, packaged with required platform services, that are deployed and managed by the system according to a set of policies.
Patterns simplify and automate tasks across the lifecycle of the application. Customers and partners alike are [seeing significant reductions in cost and time] across the application lifecycle with the deployment of a PureApplication System.
Also, this week at Pulse, Robert LaBlanc, IBM Senior Vice President of Software and Cloud Solutions, announced [IBM plans to Acquire Cloudant] which offers an open, cloud Database-as-a-Service (DBaaS) that helps organizations simplify mobile, web app and big data development efforts.
When I introduced [SmartCloud Virtual Storage Center] back in October 2012, I mentioned that it was a great solution for large enterprise that have all of their disk behind SAN Volume Controller (SVC).
To reach smaller accounts, IBM has announced two new offerings:
IBM SmartCloud Virtual Storage Entry for customers that have less than 250TB of disk behind two or four SVC nodes. It is priced per terabyte, by the amount of capacity that is virtualized.
IBM SmartCloud Virtual Storage for Storwize Family for customers that have other Storwize family products (Storwize V7000 or V5000, for example). It is priced per the number of storage enclosures that are managed by the Storwize family hardware.
I am in Toronto, Canada. It is a lot cold and rainy here, worse than last week in Seoul, Korea.This looks like a slow news week, so slow that the only news here in Canada is the possibility of anew 5-dollar coin. I thought I would make this week's theme about enterprise applications.
IBM doesn't make these applications anymore, we have decided to focus on our core strength, to be the best IT platform to run other people's applications. This means being the best IT systems, software and services company. However, many of the companies that make enterprise applications are both cooperate and compete against parts of IBM, what we call "coopetition".
Let's take a look at some acronyms in this space:
"Enterprise Resource Planning" represents all the basic applications that business need to run theirbusiness, including: finance, accounting, human resources, and manufacturing. The focus here is to streamline operations and make the workforce more productive. Before IBM, I ran my ownsoftware development company, Pearson Kurath Systems, and we developed ERP applications for clients oneby one, customized to their industry requirements.
"Customer Relationship Management" or sometimes "Client Relationship Management" help companies identifyand retain their customer base. Focus here is to increase customer satisfaction and loyalty.
"Supply Chain Management" help track supply and just-in-time inventory demand, sharing the information withkey suppliers and distributors. The focus is to manage inventories down to nothing, and improve speed to get products out to market.
"Business to Business" refer to procurement, purchase orders, and collecting payments over the internet.One of my pet peeves are acronyms that use "2" to mean "to" and "4" to mean "for".
"Human Capital Management" deals with managing costs of Human Resources (HR) and coordinating servicesfrom outside organizations.
"Knowledge Management" refers to sharing and collaborating information. This is not just email and instant messaging, but also online calendaring, experience repositories, client case studies, and anecdotes.
This week I will cover applications that address these, and how they relate to storage.
On the news today, they mentioned it was "Happy Pi Day". Today is the 14th day of the 3rd month, and "pi" is about 3.14159, the ratio of the circumference of a circle to its diameter. So, in Tucson it is celebrated on 3/14, at 1:59pm MST.
The ratio has a lot to do with storage.
Tape wrapped around a hub. Tape is thin, but not completely, so wrapping hundreds of meters on tape results in a change in diameter of the spool. This impacts the rotational velocity needed to get the linear meters-per-second on the tape media consistent as the diameter changes when you wind down from a full spindle toward the hub. IBM has variable speed motors and other clever technologies to handle this adjustment.
Disks spin at consistent speeds, but tracks on the outside edge travel faster across the head than the inside tracks.Currently, the top speeds for disk are 15000 Revolutions per minute (RPM). As faster rotational speeds are investigated, the researchers find they need to make the diameters smaller to compensate.
The diameters of disks were based on "U", the unit height of standard 19" racks. A "U" is 1.75 inches, and standard floppy diskettes were 5.25 inch (3U) and 3.5 inch (2U). For those who have a difficult time remember how many inches a "U" is, it is the height of a standard two-by-four (2x4) piece of lumber.
The value of "pi" has been calculated to over a billion significant digits. Here is a cuteapplet to use if you ever need the value to any level of accuracy.
ESG Analyst, Tony Asaro, talks about the many small storage startups having aBillion Dollar Impact on the storage system industry. Tony has counted over50 storage system vendors that are now in the marketplace. Is it really that many?Most of the time, the media only focus on the top seven major players, but I agree that big players like IBM should take trends about small startups like this seriously.
EMC Blogger Chuck Hollis suggests that this trend might be the start of a squeeze play, where top players and new upstarts squeeze out the middle playerslike Sun and HDS, in his postDesperate Times In Storage Land?
(His statement that IDC and Gartner have listed EMC as number one in "almost all"market segments is perhaps a bit misleading. IBM is number one in overall storage hardware, as wellas leading in tape drives, tape libraries, tape virtualization, and for that matter,disk virtualization. I don't know if IDC or Gartner count EMC Disk Library in the "tape virtualization" category, or if either analyst distinguishes between "cache-based" versus "switch-based" disk virtualization as separate categories.Perhaps Chuck should have qualified this to say "almost all of themarket segments that EMC does business in," which of course is better than the othervendors in the middle.)
I didn't really have a theme this week, still recovering from jet-lag from my travels through Japan, Australia, China.
Gary Diskman has an amusing blog entry about a Funny disaster recovery job posting. It is not clear if he is being completely tongue-in-cheek, or a bit cynical. However, it rings true that you get what you measure, and some managers look for easy metrics, even if there are unintended consequences.
Western medicine works this way. Rather than paying your doctor to keep you healthy, you pay him per visit, to get refills on prescriptions, check-ups on medical conditions, surgeries and so on. While Eastern medicine is focused on keeping people healthy, Western medicine profits more from resolving "situations".
I have seen similar situations on the "health" of the data center. In one case, the admins were measured on how quickly they bring back up their web-servers after a crash. They had this process down to a science, because they were measured on how quickly they resolved the situation. I suggested switching from Windows to Linux, a much more reliable operating system for web-serving, and showed examples of web-servers running Linux that have been up for 1000 days or more. Management changed the metrics to "average up-time in days" and magically the re-boots all but disappeared, thanks to Linux, but also thanks in part to shifting the incentive structure. Perhaps some of those earlier situations were "artificially created"?
Back in the 1980s, I was working on a small software project that was about 5000 lines of code. In those days, testers were measured by the number of "successful" testcases that ran without incident. Testcases that uncovered an error were labeled as "failures" to be re-run after the developers fixed the code. When I declared my code ready for test, the test team ran 110 testcases, all successfully, and they were all rewarded for meeting their schedule. I, on the other hand, did not accept these results, met with them and told them I would give them $100 each if they could find a bug in my code in the next week. Nobody writes 5000 lines of code without some error along the way, not even me. (As one author put it, more people have left earth's gravity to orbit the planet than have written perfect code that did not require subsequent review or testing. It's so true. Good software is difficult to write.)
The test team accepted the challenge, and found 6 problems, more than I expected, but at least I felt more confident of the code quality after fixing these. As I suspected, the unintended consequence of counting "successful" testcases was that testers would write the most simple, basic, least-likely-to-challenge-boundaries testcases to ensure they meet their numbers. My experiment was costly to me, but more importantly was a wake-up call for the test management, and they realized they needed to re-evaluate their test procedures, metrics and terminology. This was a long time ago, and I am glad to see that the overall "software engineering" practice has matured much over the past 20 years.
So, my advice is to determine metrics that have the intended consequences you want, while avoiding any negative unintented consequences that might undermine your eventual success. People will quickly figure out how to maximize the results, and if you can align their goals to company goals, then everybody benefits.
Well, I'll be blogging from Mexico next week (yes, it is a business trip!). Enjoy the weekend.
Before dinner, I was able to catch up with my colleagues from across the pond. Here I am pictured with Ola Surowiec, a Power Systems sales specialist from Scotland.
The dinner was set up as self-service buffet style, with choices of European, Asian, and Middle Eastern cuisine. This is largely the heritage of the Ottoman empire to provide a fusion of flavors from its neighbors.
The city of Istanbul is considered the border between Europe and Asia, with one side of the city on the "European" side, and the other side of the Bosphorus strait being the "Asian" side.
With a population of over 14 million, Istanbul forms one of the largest urban agglomerations in Europe, second largest in the Middle East and the third-largest city in the world by population within its city limits.
The entertainment started with two [belly dancers], one male and one female. (IBM is an equal opportunity employer!) For those not familiar with this particular form of performance art, it is improvised folk dances based on torso articulation and abdominal movements.
I have seen dancers before in Egypt, the country that most people associate with the origin of belly dancing, but the Turkish version is considered more energetic and athletic. Certainly both of our dancers were quite flexible.
This was followed by a live cover band that played the latest English-language hits. Several Americans at the table asked "Wait? We come all the way to Turkey and the local band sings the songs in English?"
In the corner, attendees were invited to dress up as their favorite sultan to take photograph. Here for example, are some of the members of the STU event team. Mo McCullough, Don Meyer, Marlin Maddy, Glenn Anderson and Alex Abderrazag pose with two lovely local ladies in full costume.
The word "sultan" derives from the Arabic word meaning "strength", "authority" or "power". Sultans ruled the Turkish empire from 1299 to 1922.
The [Topkapi palace], where I visited earlier in the week, contains clothing on display of the sultans and princes from the second half of the 15th century to the early 20th century.
Last week, I opined that Monday's IDC announcement "IBM #1 in combined disk and tape storage hardwaresales for 2006" was in part because of a resurgence of interest in tape, with four specific examples. There was a lot of reaction and reflection fromboth sides.
On the one side...
EMC blogger Mark Twomey at Storagezilla admits that perhapsTape Isn't Dead after all,is perhaps the best place to put long-term archive data, but not for backup? EMC's "creative marketing types" put out this Fun With Tape video that I found amusing. (It asks for a first name,last name, and e-mail address, which are then embedded into the resulting video itself, and perhaps forwarded to your nearest EMC sales rep, so answer according to your wishes for privacy).
The "mummy wrapped in tape media" seems to be a common theme, and shows up again in LiveVault'svideo with John Cleese, which makes the same argument asthe EMC video above, namely: switch your backups from tape to disk because we are a disk-only vendor.
... and on the other side
JWT over at DrunkenData asks Which is greener, disk or tape?Tape is, of course, by a long shot, and an essential part of IBM's Big Green initiative, a project to invest$1US Billion dollars per year for data centers to be more efficient for power and cooling.
Sun/StorageTek blogger Randy Chalfant questions the Death of Tape, and argues thatdisk-only solutions suffer from atrophy.The results he posts from a survey of 200 customers are similar to those we've seen with customers using IBM TotalStorage Productivity Center, our software to help evaluate data usage, and identify misuse, in your data center.
To my readers in the USA, United Kingdom, Ireland, South Africa, China and Japan, and a few other countries, Happy Father's Day!
In his blog, Paul Gillin agrees with Time Magazine's Person of the Year choice of "all of us", those of us who use the World Wide Web to do business or have fun, and to those who contribute to the internet by creating content, such as people who blog or create websites.
So, in continuing my theme this week to recap the best and worst of last year, I list my personal "tech highlights" of 2006.
Programming my Tivo Remotely.
Last September, I realized on a 3-week business trip that I had not programmed my Tivo to record the premieres of each of the new season's television shows. If you miss the first few weeks, it might be difficult to make sense of the rest of the season. Fortunately, I was able to program my Tivo remotely through the internet.
Purchasing TV shows on iTunes
Despite this, I had a repeat episode of "House" record instead of a new episode of
Still unable to make sense of what was going on in the TV show "Heroes", I was able to read the "wiki" which explained all the subtle imagery and background implied.
Using Linux to rescue lost Windows data
My disk drive failed on my laptop, and although I had most of my data backed up with Tivoli Storage Manager prior to my business trip, I had some files that I acquired or updated during the business trip. Thankfully, there are Linux "LiveCD" images that allow you to access your Windows files. You boot these LiveCD images from your CD drive, so there is no installation of Linux on the hard drive itself. If you travel as much as I do, consider bringing along some Linux CDs to get you out of trouble.
Connecting my home entertainment system to my Mac
I now have an 802.1g (54Mb) wireless hub which allows my Tivo to connect wirelessly to the internet to get daily updates, but also allows me to play all my music stored on my Mac through my home entertainment system, and I can also listen to thousands of radio stations through "Live365.com". My favorite station is "Depeche Mode Inspired" which plays songs by Depeche Mode, as well as cover versions by a variety of others.
Learning to Blog
Believe it or not, there is a right way and a wrong way to blog, and this year has been a good learning experience. IBM has a fairly healthy blogging policy, but nonetheless, say the wrong thing and I could be in serious trouble. Fortunately, that hasn't happened, and I am glad to see a fairly open exchange of ideas among the set of bloggers that discuss storage issues.
Building a Snowman in Second Life
I have been a member of Second Life now since November, but it wasn't until I entered a competition to build avirtual snowman last week that the potential of this new interface became obvious to me. There is still lots to learn, but at least now I see value in spending more time and effort learning more about it.
Getting an all-in-one printer/scanner to work with both my Mac and IBM PC
I didn't think it could be done, but here it is, my all-in-one Printer/Scanner works correctly, seemlessly, from both my Windows PC and my Mac Mini, and I have it on my home network so my laptop can use it also, wirelessly!
Using Google Language Tools to translate materials to Portuguese
I speak several languages, enough to order food in restaurants and to get around through various modes of transportation, but translation for a technical audience is more challenging. A class we normally conduct in pure English was taken to Sao Paulo, Brazil, and although most students know some amount of English, we thought it would be good to translate the test questions to Brazillian Portuguese. I took the questions and ran them through a number of translation services websites, and had local IBMers review the results. The winner was Google language tools, which required hardly any edits to the generated text. The class was a big success.
Digital Cameras and CD Burners
As I travelled from Brazil to Bolivia last August, I met a young back-packer who was on her way to Peru, but was staying in La Paz for a few days. We had a great time together, and I was able to transfer the digital photos from my Canon PowerShot digital camera into my laptop and burn her a CD to take with her to Peru.
Painting my Dining Room table
After Halloween, I accidently left my pumpkin jack-o-lantern on my kitchen table as I left for a trip, and when I got back, it had decomposed and left a terrible stain on the wood surface. After sanding the table, I determined that the best course of action was just to paint the surface. I could have just painted it a solid color, or maybe a faux finish with two colors, but instead, chose to copy a famous painting, "Le Cafe" by Alberto Magnelli. I was able to scan this into my computer, resize it, and then project the image onto my table, to then outline the image and paint. I know I would not have been able to do this free-hand.
I am sure there are other triumphs I had throughout the year, but these are the first the come to mind.
Wrapping up this week's theme on Cloud Computing, I finish with an IBM announcement for two new products to help clients build private cloud environments from their existing Service Oriented Architecture (SOA) deployments.
IBM WebSphere CloudBurst Appliance -- a new hardware appliance that provides access to software virtual images and patterns that can be used as is or easily customized, and then securely deployed, managed and maintained in a private cloud.
IBM WebSphere Application Server Hypervisor Edition -- a version of IBM WebSphere Application Server software optimized to run in a virtualized hardware server environments such as VMware, and comes preloaded in WebSphere Cloudburst.
With more than 7,000 customer implementations worldwide, IBM is the SOA market leader. Of course, both of these products above can be used with IBM System Storage solutions, including Cloud-Optimized Storage offerings like Grid Medical Archive Solution (GMAS), Grid Access Manager software, Scale-Out File Services (SoFS), and the IBM XIV disk system.
IBM is part of the "Cloud Computing 5" major vendors pushing the envelope (the other four are Google, Microsoft, Amazon and Yahoo). In fact, IBM has a number of initiatives that allow customers to leverage IBM software in a cloud. IBM is working in collaboration with Amazon Web Services (AWS), a subsidiary of Amazon.com, Inc. to make IBM software available in the Amazon Elastic Compute Cloud (Amazon EC2). WebSphere sMash, Informix Dynamic Server, DB2, and WebSphere Portal with Lotus Web Content Management Standard Edition are available today through a "pay as you go" model for both development and production instances. In addition to those products, IBM is also announcing the availability of IBM Mashup Center and Lotus Forms Turbo for development and test use in Amazon EC2, and intends to add WebSphere Application Server and WebSphere eXtreme Scale to these offerings.
For more about IBM's leadership in Cloud Computing, see the IBM [Press Release].
Tuesday is always good for announcements. Today, Gartner, Inc. announced that IBM has taken over HP in its climb to the top. I'll quote directly from today's press release:
STAMFORD, Conn., March 6, 2007 — Worldwide external controller-based (ECB) disk storage revenue totaled $15.2 billion in 2006, a 4.1 percent increase over 2005 revenue of $14.6 billion, according to Gartner, Inc.IBM overtook Hewlett-Packard for the No. 2 position in 2006 (see Table 1). IBM’s worldwide ECB market share increased to 15.8 percent, while HP’s market share dropped to 13.1 percent.
IBM beat HP both in 4Q06, as well as 2006 full year.You can read more about it from Gartner Dataquest report “Market Share: Disk Array Storage, All Regions, All Countries, 1Q05-4Q06" on their website. (Note: non-IBMers might need an account with Gartner to access this, not sure)
The focus was on external controller-based disk, not external controller-less SCSI/SAS disk, not disk arrays posing as virtual tape libraries, nor any disk sold inside HP, Sun, IBM or Dell servers. This is to compare with disk-only vendors such as EMC and HDS. The revenues reflect hardware only, including hardware-related parts of financial leases and managed services. Revenues from optional priced software features such as multi-pathing drivers, management software, or advanced copy services were excluded.I discussed these types of analyst reports back in blog post last September: Space Race Heats Up.
These marketshare numbers are based on revenues, not units or terabytes. When a box gets sold, the revenue was counted toward the vendor that sold it, not the manufacturer that built it. In this last report:
When Dell sells an EMC box, it gets counted as Dell. When Fujitsu Siemens sells an EMC box, it gets counted as "Other".
When HP sells an HDS box, it gets counted as HP. When Sun sells the HDS box, it gets counted as Sun.
When IBM sells its System Storage N series (from the OEM agreement with NetApp), it gets counted as IBM. Both IBM and NetApp experienced growth in the NAS/unified storage arena.
It's still cold here in the Washington DC area, but at least good news like this helps warm me up!
I returned safely from my trip to Tulsa, Oklahoma.
(A special shout-out to Shannon at [In The Raw] sushi restaurant, and my new friends I met at the rooftop of [the Mayo]!)
Last week I was in Auckland, New Zealand teaching Top Gun class. Top Gun teaches IBM Business Partners and sales reps how to sell our products, services, and solutions. I have been teaching Top Gun classes around the world since 1998.
(Why didn't I post sooner? Because IBM's developerWorks was getting an exciting upgrade to IBM Connections 4.0, and bloggers like me have to wait for the conversion to complete!)
While many of my trips in the USA involve traveling alone, that is not the case for Top Gun classes. Our class manager, Joe Ebidia, brought his wife Karen. Our class administrator is Hyein (Hyein is a Korean name that rhymes with rain). In addition to some local instructors, I am joined by my IBM USA colleagues Scott McPeek (Tivoli Storage) and Vic Peltz (Disk/Replication/Competitive Sales).
The rest of the teach team arrived a day or two early to adjust to jet lag. I, on the other hand, got off the plane Monday at 6am, and had a business meeting that same morning with GTS architects from Wellington.
Clockwise from left: Karen is vegetarian, and had some pasta with tomato sauce. Hyein had a lamb burger. Joe had flounder. I had salmon risotto. Yum!
(To those asking why I have only the bellies of Karen and Joe in the picture, I was focused on taking picture of the food.)
After setting up the classroom, we took a ferry over to [Devonport], a charming seaside village just minutes across the bay from Auckland. The ferry boats were close the the Central Business District our [Stamford Plaza hotel] was in, and they run every 30 minutes.
The four of us walked up to the top of Mt. Victoria to see the views of the city. I highly recommend this! Once you get to Devonport, you can walk along the streets to see all the cute shops, or enjoy the parks and natural beauty. I had [done this before], but it is always worth doing again!
The class is four days long. I had six presentations. Here were the first three:
Selling IBM Storwize V7000 and V7000 Unified. Scott McPeek had already covered SAN Volume Controller (SVC), so it was easy to explain the Storwize V7000. For the V7000 Unified, I went into more detail of the file-based protocols and features, paving the way for Vic's "Selling SONAS" later in the week.
Selling IBM Storwize V3700. Having covered the SVC and Storwize V7000, my presentation on the Storwize V3700 focuses more on the positioning of when to sell which product for particular workloads.
Understanding IBM's Big Four Initiatives. This was an interesting request. I was asked to cover Social, Mobile, Analytics and Cloud (what we internally call SMAC) from a storage perspective. Social included Social Media, Social Networking and Social Business. Mobile focused on IBM's Mobile First campaign. Analytics included big data, Hadoop, and our various solutions for performing analytics. Cloud included IBM's Cloud Computing Reference Architecture (CCRA), IBM SmartCloud Enterprise storage, our Backup and Archive clouds, and the new SmartCloud Storage portfolio.
I will save the rest of the week for the next post!
Well, it's Tuesday again, and you know what that means! IBM Announcements!
Starting today, April 1, 2014, the IBM Executive Briefing Centers (EBC) are adopting a new self-hosted model. In the past, each briefing was assigned a "Briefing Host", a member of the EBC staff, who acted as [master of ceremonies] for the day (or more) for the clients. At some locations, if there were three rooms, there would be three or more briefing hosts so that concurrent briefings could be held.
However, the method does not scale. Having a person per briefing means that you are limited to the number of total concurrent briefings. Inspired by self-service provisioning and scalability of the Cloud, IBM has adopted a new methodology.
In the new model, the visiting client rep, sales rep, or IBM Business Partner will be handed instructions and a map. This will include the agenda, the schedule, biographies of each speaker, the locations of the nearest restrooms, and so on.
I can take partial credit for the idea. In 2012, I made the analogy that having briefing centers at each development lab made a lot of sense, because it allowed clients to interact directly with the engineers and executives that made development decisions. I also made the analogy that having a fully-staffed EBC was like a fire department, whether you have five briefings per month, or fifty, you need a team that is ready, staying abreast of the latest technological changes.
In my post, [Like animals in the zoo], I argued there are two kinds of zoos, the self-guided kind, where visitors are handed a map, versus the docent-guided kind, where a member of the zoo staff introduces you to each animal.
The EBC briefing hosts in this analogy were the docents, and the animals that people came to visit were the engineers and executives.
As for the fire department, IBM management flipped the analogy around. They argued that many smaller communities had "volunteer fire departments", eliminating the need to keep full-time employees doing nothing but playing cards and sliding down brass poles in between fire fighting sessions. When a fire happens, phones calls are made, and this will help get everyone notified to get involved.
In my past 28 years at IBM, I have to say that you know you have good analogies when they can be used in both directions. The zoo analogy was used to prevent management from consolidating all of the EBC staff to Austin, TX. The fire department analogy helped us keep all of our lab equipment to run demonstrations.
The new self-hosted model will address both scheduling and scalability issues. We often had two-day and three-day briefings, and scheduling the rooms, and the briefing managers, based on their availability, was quite challenging.
There are three advantages to the new method:
A coordinator will merely assign rooms, no longer worrying if a briefing host is available for those days. Now, each EBC location can run at full capacity, limited only by real estate and floor space.
Subject matter experts, like myself, that often did double-duty serving as briefing hosts as needed, will have more free time. I personally will be doing more "outbound briefings" to attend conferences and visit clients at their location, eliminating the time I need to be in Tucson to host "inbound" briefings.
The awkward silence that happens when the client rep, sales or IBM Business Partner invites all the clients and presenters, but forgets to invite the briefing host, is completely eliminated.
This week I was in Palm Springs in meetings with clients, prospects, business partners and IBM sales reps.
Tuesday consisted of "outdoor meetings", but the high winds caused some people to arrive late, and others to land in the various sand traps and water hazards. A "welcome reception" event allowed everyone to socialize and get to know the IBM experts and executives. Two of my colleagues, Mike Stanek and Dave Wyatt, were with me also in Australia last week, and so the three of us were discussing recovery from jet lag.
Wednesday was organized as a main tent event, where everyone met into one large room to hear our strategy,latest set of offerings, and customer testimonials. This was done indoors, of course, which was a good thing as the winds were now gusting up to 50 miles per hour, knocking over windmills and making the local news.
Here's a quick sample from the testimonials:
An insurance company virtualized their IBM DS8000, DS4000, ESS 800 and EMC DMX3 high-end disk with theIBM System Storage SAN Volume Controller and got higher availability and performance. Data migrationefforts that used to take six(6) hours of admin time now took less than one hour, and with no system downtime.They have a total of 350TB virtualized under SVC now, but plan to extend this for a variety of other projects.
A bank presented their success using "Global Mirror" (IBM's asynchronous two-site replication disk mirroring capability).Their previous "business continuity" plan was called 2-20-24 for 2 sites that were 20 miles apart and recovery time objective (RTO) of 24 hours. With the events of Hurricane Katrina, this was considered inadequate, and a new2-200-6 plan was requested, across 200 miles with a recovery time objective of only 6 hours. The chose to deploythis one application at a time, to learn and grow by experience in each phase. They started with Microsoft Exchange e-mail application running under VMware on BladeCenter servers, and wereable to recover remotely within 1 hour. They are now looking to refine and automate the recovery process, perhapswith IBM TotalStorage Productivity Center for Replication and Geographically Dispersed Open Clusters (GDOC).
A healthcare provider presented their success with tiered storage, managing a 475TB mix of IBM DS8000, DS6000,DS4000 and HP EVA disk arrays. The key was having centralized storage management from IBM, which allowedthem to shrink provisioning time from 3 weeks average, to now 96% of their storage provisioning requests are completedin less than 1 week. Moving data between storage tiers was non-disruptive, and the significantcosts savings greatly justified the change in "mindset" that required some training on the new environment.
Thursday we offered a series of "workshops" on specific topics. These were interactive sessions to discuss installation, design and deployment of various solutions. The event ended early enough so that people couldreturn home, or go to the practice range, which reminded me of this inspiring video on How to play golf as well as Tiger Woods.
The event got great reviews, and I look forward to the next one. Until then, enjoy the weekend!
Continuing this week's theme on Storage Area Networks, today I thought I would talkabout the various terms we use for our equipment.
One area of confusion are the adjectives "entry-level", "midrange" and "enterprise-class".What do these mean? Well, as in the case of disk and tape, these three are all relative terms that are a combination of "small, medium, large" as well as "good, better, best".
Entry-level switches are typically only a maximum of 8-16 ports.Ports can connect the switch to a server, a storage device, or another switch.These are sometimes called "edge" switches, as they might be found in the mostremote sections of an office campus, remote branches, or other isolated areasoutside the primary data center.
Midrange switches typically have a maximum of 32-64 ports.More ports on a single switch means fewer switches (and fewer cables) to manage.
These are called "directors" to distinguish them from entry-level and midrange offerings.Directors have a maximum of 140-528 ports, and because so many devices or switches can beconnected to them, they need to be extremely reliable. Directors are designed for 24x7operation, with the ability to make most upgrades and configuration changes while the boxis running (often referred to as "non-disruptive upgrades"). Availability is typically better than "five nines", or 99.999 percent, which means that the box will be up 99.999 percent of the time, or conversely, will be down lessthan 5 minutes per year.
If you are asking yourself "which size is right for my company?" or "is my company big enoughfor a director?" you are asking the wrong questions! Instead, determine a SAN configurationthat meets your workload, and then decide the components for that design.
McData coined a phrase called "core/edge" design that is considered today as "Best Practice" throughout the industry.A good write-up can be found here at SearchStorage.com. Basically, you put your big beefy "core" directors in the center of the room, and then surround it with midrange switches, that then these connect to "edge" switches, that then connect to the servers and storage near them. As you grow, this design can easilyscale to grow with you.
So, if you need help implementing a SAN for the first time, or upgrading the one you have,call IBM, we can help!