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IBM wins lots of awards, but this time is unique: [IBM and Fox Networks Group have jointly won an Engineering Emmy® Award] for Innovation from the Academy of Television Arts & Sciences. According to the Academy, by improving the ability of media companies to capture, manage and exploit content in digital form, IBM and Fox have fundamentally changed the way that audio and video content is managed and stored. Here's an excerpt from the IBM Press Release:
Last year, in my posts [Double the Storage Capacity - Double the Fun!], [Happy E.A.R.T.H day!], [Local IBM Team recognized by Arizona Daily Star], and [On Cirago Docking Stations, IBM RDX and LTFS], I had referred to LTFS by its prior name, the Long Term File System. People keep archives on tape because it is a great medium for long term retention.
Unfortunately, people didn't like the name, but they loved the acronym, so it was renamed to Linear Tape File System. IBM offers LTFS single-drive edition on its LTO-5 and TS1140 tape drives, and LTFS library-edition across all of its tape libraries. Since everyone hates proprietary vendor lock-in, IBM has graciously shared LTFS as an open source standard with the rest of the Linear Tape Open consortium.
(Note: I was not there at the awards ceremony. The pictures were taken by Ed Childers, David Pease and Rainer Richter of each other. Additional photos are available on this [Flicr photo album].)
(1) Rainer Richter, Media Technology Market Partners LLC [MTMP], presenting the Emmy to Steve Canepa, IBM General Manager for Media and Entertainment industry. MTMP is an IBM Business Partner that offers integrated solutions for LTO and LTFS, consulting, services, and technology to the media and entertainment industry…
(2) Ed Childers, IBM manager of the Tape Drive Development team, holding the Emmy. Fellow IBM blogger Steve Hamm credits Ed on coming up with the idea for LTFS seven years ago, in his blog post [Coding and Loading in Las Vegas: How a Team of IBM Researchers Helped Transform the Way Video is Stored]. Ed wanted to make tape storage easier to use and to integrate it into the workflow of networks and studios, and suggested using an indexing system that would allow people to write software that would make video more accessible.
(3) David Pease, IBM Senior Technical Staff Member from the IBM Almaden Research Center, holding the Emmy. Along with Lucas Villa Real (IBM Brazil) and Michael Richmond (IBM Almaden), David and his team were able to come up with a working prototype in just four months. Michael discusses this in his posts [Tape? Does anyone care about Tape anymore?"] and [the Emmy goes to... LTFS].
If David and Ed look familiar, it is because I had their picture on my blog back in May when [LTFS won 2011 NAB Show Pick Hits award]. For more from the IBM Almaden Research team, see their blog post [We won an Emmy!]
Of course, Technology is only worthwhile if you put it to use. Our friends at FOX initially partnered with IBM to develop this video archive solution for the National Football League (NFL). If there is one place that "re-purposes" a lot of video footage, it is sports television. The technology proved so useful that FOX has since expanded it to other types of programming.
Continuing my coverage of the [IBM Storage Innovation Executive Summit], that occurred May 9 in New York City, this is my third in a series of blog posts on this event.
During lunch, people were able to take a look at our solutions. Here are Dan Thompson and Brett Cooper striking a pose.
This week, May 15-22, I am in Auckland, New Zealand teaching IBM Storage Top Gun sales class. Next week, I will be in Sydney, Australia.
Continuing my coverage of the [IBM Storage Innovation Executive Summit], this is my second in a series of blog posts on this event.
What would it mean to your business if you could shift some of the money spent on DP&R over to revenue-producing projects instead? That was the teaser question posed at the end of these morning sessions for us to discuss during lunch.