Continuing this week's theme of New Year's Resolutions for the data center, today we'll talk about one that people don't always think about on a personal level, that is to hone your tools and skills.
A long time ago, I used to be a regular speaker at the SHARE user group conference. One of the most attended sessions was Sam Golob presenting the latest CBT Tape set of tools. Over time, this large collection of "mainframe shareware" was handed out on 3480 tape cartridges, then on CDs, and finally made downloadable off the web.Sam's main point, which I remember to this day, was that everyone who has a job should figure out what tools they use, keep those tools functioning properly, and learn to use them well.
Later, I took some cooking classes at a culinary school. Among other things, we learned:
- A sharp knife is safer and easier to use than a dull one, resulting in fewer accidents
- Knowing what you are doing is the difference between food that is "simply awful" to that which is "awfully simple" to prepare.
- A well trained chef can prepare most meals with just a sharp knife and wooden spoon.
This last point hits close to home, as many people like me have too many tools that they do not use often enough to know how to use them well. Do I really need my strawberry corer, garlic press, or a tray designed for the storage and delivery of deviled eggs?
The same could be said about software tools. What tools do you use in your job? Do you feel you know how to take full advantage of their power and capabilities?If you develop software, do you know all the features for your debugging tools? If you develop advertising or marketing materials, do you know all the features of your photo or video editing software? If you manage storage in a data center, do you know all the tools for managing your storage area network (SAN), disk systems, tape libraries, and reporting tools to identify all of your files and databases across your entire IT environment?I would not be surprised if you could replace a whole mess of tools with just one, such as the IBM TotalStorage Productivity Center.
For me, I resolve to learn how to better use Lotus Notes e-mail client, and perhaps the new Office 2007.
technorati tags: Sam Golub, SHARE, CBT, tape, disk, SAN, mainframe, cooking, tools, IBM, TotalStorage Productivity Center, Lotus Notes, Office 2007
Continuing this week's theme of New Year's Resolutions
for the data center, today we'll talk about one that many people make for their own personal lives: staying on a budget.
Often, when faced with a tightening budgets, we try to make more use of what we already have. Tell someone they are only using 10 percent of their brain, and they immediatelybelieve you; but tell them they are only using 30 percent of their storage, and they ask for a whitepaper,magazine article, or clarification on how that percentage is calculated. I actually visiteda customer that was only using6 percent of the storage attached to their Windows servers!
So, to help those of you making data center resolutions to stay on budget, the terms to remember are "Reduce", "Reuse" and "Recycle".
- When people come to request storage, are they being reasonable about what they need today, or are they asking for what they might need over the next three years? They might need 50GB, but they ask for 100GB, in case they grow, and a year later, you find they have only 15GB of data on it. On the flipside, the person asks for what they need but some storage admins give out more, just so they don't have to be bothered so often when growth happens. Finally, I have seen this formalized into fixed size LUNs, all the disk is carved into big huge 100GB pieces, so if you need 20GB, here's one big enough with plenty of room to grow.
If you are going to keep on a budget, remember that storage today is 30% more expensive than storage next year. That is the average drop in both disk and tape on a dollar-per-MB basis. If there is any way to postpone giving out storage until it is actually needed, you can save a bundle of money. Timing is everything! In the event of a disaster, getting immediate replacement for disk can be very expensive, but if you can wait just two weeks, you can negotiate a better deal. I thought of this while going to the movie theatre yesterday. A "hot dog" and a bottle of water was $8.00, but if you are able to wait two hours and eat after the movie, you can get a much better meal for less.
- A lot of companies buy new storage because their existing storage isn't fast enough, or doesn't have the latest copy services. This can easily be solved with an IBM SAN Volume Controller (SVC). The SVC can virtualize slower, functionless storage, and present to your application hosts virtual disks that are faster, and with all the latest disk-to-disk copy services like FlashCopy, Metro Mirror, and Global Mirror.
Chances are, you have unused disk capacity spread across all your storage today, but perhaps they are formatted into small LUNs. The SVC can combine the capacity, and let you carve up big LUNs at the sizes you need.This is like taking all those tiny pieces of soap in your shower and forming a new bar of soap, or taking all the crumbs at the bottom of your bread box, and making a new slice of bread. And, the virtual LUNs are dynamically expandable,so give out only the amount they need today, as it is simple to expand them to larger sizes later.
- Of my 13 patents, the first will always be my favorite, on a function called "RECYCLE" for the Data Facility Storage Management Subsystem Hierarchical Storage Manager (DFSMShsm) product, which is now a component of the IBM z/OS operating system. Basically, tapes could contain hundreds or thousands of files, such as backup versions or archive copies, and these expired on different dates. As a result, a tape would be written100 percent full, and then over time, decrease in valid data to 80, 60, 40, 20 until it hit 0 percent. In some cases, a single filecould hold an entire tape hostage. RECYCLE was able to read the valid data off tapes that were perhaps less than 20 percent full, and consolidate them onto fewer tapes. As a result, a whole bunch of tapes could be returned to the scratch pool, and reused immediately for other workloads. This also helps in moving to newer, higher capacity cartridges, such as the new 700GB cartridge that IBM co-developed with FujiFilm.(This RECYCLE function exists in our IBM Tivoli Storage Manager software, as well as our Virtual Tape Server, but is called "reclamation" instead, to avoid confusion on searches.)
When evaluating your use of tape, determine if you are making best use of the tapes you have now, and perhaps a RECYCLE (or reclamation) scheme may be in order. Fewer tapes can save money in many ways, such as reduced storage costs, and reduced courier costs to send the tapes offsite. Tape media can still be 10-20 times less expensive than disk, based on full capacity.
technorati tags: IBM, storage utilization,RECYCLE, Tivoli Storage Manager, SAN Volume Controller, SVC, tape, disk, FujiFilm, DFSMS, HSM, DFSMShsm, Virtual Tape Server, brains
Happy New Year!
This year I resolve to be more consistent in my blogging, and my goal is to give you one to five entries per week, every week, based on the advice from Glenn Wolsey, Jennette Banks, and others.On some weeks, I will have a running theme, so rather than super-long entries to cover everything I can think of on a topic, make the entries short and readable. This week is a good time to review last year's "New Year's Resolutions" and to make new ones for 2007. I will discuss actions that companies can adopt for their data centers.
A common resolution is to lose weight, as in this Dilbert comic. Last year, I resolved to lose weight in 2006, and am delighted with myself that I lost eight pounds. When people ask for the secret of my success, I whisper in their ear "Eat less, exercise more." In general, people (and companies) know what to do, but just don't do it, which Pfeffer and Sutton document in their book The Knowing-Doing Gap. In my case, it involved lifestyle change: I exercised at a gym three times per week in Tucson, with a personal trainer, and revamped my diet.
Not everyone subscribes to the "eat less exercise more" philosophy. For example, Ric Watson argues in his blog that you can eat fewer calories, but eat more in actual volume, by choosing the right foods. This brings up the issues of "metrics" that most data centers are familiar with. Last year, I read the book "You: On a Diet" which explains that it is better to focus on "waist reduction" as measured in inches around your mid-section at the belly button, than "weight reduction" as measured in pounds. This year, I resolve to get down to 35 inches by the end of 2007.
The problem with measuring "weight" is that you are weighing bones, muscle and fat. A person can gain ten pounds of muscle, lose ten pounds of fat, and the scale would indicate no progress. The same problem occurs in data centers. How many TB of data do you have? Storage admins can easily tell you, but can they tell how much of this is bone (data needed for operating infrastructure), muscle (data used in daily operations that generates revenue) or fat (obsolete or orphaned data)?
We at IBM often state that "Information Lifecycle Management (ILM)" is more lifestyle change than a "fad diet". Figuring out what data you should capture in the first place, where to place it, when to move it, and when to get rid of it, is more important that just buying different tiers of storage hardware. So, for those looking to make new data center resolutions, I suggest the following actions:
- Re-evaluate the metrics you now use, and determine if they are helpful in making decisions and taking action.
- Come up with new ones that are more focused to solve the issues you face.
- Consider storage infrastructure software, such as IBM TotalStorage Productivity Center, to help you gather the information about your SAN, disk and tape systems, calculate the metrics, and automate the appropriate actions.
If you don't know where to start with ILM, certainly IBM can point you to the right solutions,best practices, techniques, and whitepaper.
technorati tags: Glenn Wosley, Jennette Banks, New Years resolutions, weight reduction, Diet, ILM, Information Lifecycle Management, IBM, TotalStorage Productivity Center
'Those who cannot remember the past are condemned to repeat it.'
--- George Santayana
This last week of 2006 seems like a good time to recap the past year, and review the upcoming new year.That said, a good start is PC World's Top 21 Tech Screwups of 2006.
- Laptops made the news this year in a variety of ways. #1 was exploding batteries,and #6 were the stolen laptops that exposed private personal information. Someone I knowwas listed in one of these stolen databases, so this last one hits close to home. Securityis becoming a bigger issue now, and IBM was the first to deliver device-based encryptionwith the TS1120 enterprise tape drive.
- IBM makes the chips used in all the major game consoles: Microsoft's Xbox 360, Nintendo's Wii,and Sony's PlayStation 3. Being all based on IBM technology doesn'tmake the games interoperable or compatible, and in the case of Sony, it made #8 for being incompatible with their own PlayStation 2.Sadly, Nintendo's Wii had its own set of problems, and I found this parody of asafety video on YouTubeyou might enjoy.
- Microsoft had #5 (not understanding the holiday shopping season ends in December), #12 (not understanding people who use PCs prefer privacy), and #17 (not understanding how people useMP3 music players). At least they delivered their latest Xbox with minimal problems.As an engineer, taking on a market strategy role involved reading books and taking classeson marketing. I learned that it is all about understanding the marketplace well enoughso that your prospects "know, like, and trust" your company. Perhaps Microsoft should take a refresher course.
- A few companies showed off their brilliant customer service. Comcast is representedin a video on #7, and AOL in a taped phone conversation on #15. Many of our clients areafraid of vendor lock-in, and how difficult it might be to undo the deployment of new storagetechnology. Fortunately, IBM is committed to open standards, making it easier for our clientsto make the right choice and feel good about it.
Hopefully, we can all learn from the mistakes of others, and not repeat them in 2007.
technorati tags: IBM, tape, encryption, TS1120, privacy, security, game consoles, marketing
For those of us in the northern hemisphere, yesterday was this year's Winter Solstice
, representingthe shortest amount of daylight between sunrise and sunset. So today, I thought I would blog on my thoughtsof managing scarcity.
Earlier in my career, I had the pleasure to serve as "administrative assistant" to Nora Denzel for the week at a storage conference. My job was to make her look good at the conference, which if you know Nora, doesn't take much. Later, she left IBM to work at HP, and I gotto hear her speak at a conference, and the one thing that I remember most was her statement that thewhole point of "management" was to manage scarcity, as in not enough money in the budget,not enough people to implement change, or not enough resources to accomplish a task.(Nora, I have no idea where you are today, so if you are reading this, send me a note).
Of course, the flip-side to this is that resources that are in abundance are generallytaken for granted. Priorities are focused on what is most scarce. Let's examine some of theresources involved in an IT storage environment:
- Capacity - while everyone complains that they are "running out of space", the truth is that most external disk attached to Linux, UNIX, or Windows systems contain only 20-40% data. Many years ago, I visitedan insurance company to talk about a new product called IBM Tivoli Storage Manager. This company had 7TB of disk on their mainframe,and another 7TB of disk scattered on various UNIX and Windows machines. In the room were TWO storage admins for
the mainframe, and 45 storage admins for the distributed systems. My first question was "why so many people forthe mainframe, certainly one of you could manage all of it yourself, perhaps on Wednesday afternoons?" Their response was that they acted as eachother's backup, in case one goes on vacation for two weeks. My follow-up question to the rest of the audience was:"When was the last time you took two weeks vacation?" Mainframes fill their disk and tape storage comfortablyat over 80-90% full of data, primarily because they have a more mature, robust set of management software, likeDFSMS.
- Labor - by this I mean skilled labor able to manage storage for a corporation. Some companies I have visitedkeep their new-hires off production systems for the first two years, working only on test or development systemsonly until then. Of course, labor is more expensive in some countries than others. Last year, I was doing a whiteboard session on-site for a client in China, and the last dry-erase pen ran out of ink. I asked for another pen, and they instead sent someone to go re-fill it. I asked wouldn't it be cheaper just to buy another pen, and they said "No, labor is cheap, but ink is expensive." Despite this, China does complain that there is a shortage of askilled IT labor force, so if you are looking for a job, start learning Mandarin.
- Power and Cooling - Most data centers are located on raised floors, with large trunks of electrical power and hugeair conditioning systems to deal with all the heat generated from each machine. I have visited the data centers ofclients that are forced now to make decisions on storage based on power and cooling consumption, because the coststo upgrade their aging buildings are too high. Leading the charge is IBM, with technology advancements in chips, cards, and complete systems that use less power, and generate less heat. While energy is still fairly cheap in the grand scheme of things, fears ofGlobal Warmingand declining oil supplies, the costs ofpower and cooling have gotten some news lately. In 1956, Hubbert predicted US would reach peak oil supplies by1965-1970 (it happened in 1971), and this year Simmonsestimated that world-wide oil production began its decline already in 2005. Smart companies like Google have movedtheir server farms to places like Oregon in the Pacific Northwest for cheaper hydroelectric power.
- Bandwidth - Last year IBM introduced 4Gbps Fibre Channel and FICON SAN networking gear, along with the servers and storage needed to complete the solution. 4Gbps equates to about 400 MB/sec in data throughput. By comparison, iSCSI is typically run on 1Gbps Ethernet, but has so much overheads that you only get abour 80 MB/sec. Next year, we may see both 8 Gbps SAN, and 10 GbE iSCSI, to provide 800 MB/sec throughputs. My experience is that the SAN is not the bottleneck, instead people run out of bandwidth at the server or storage end first. They may not have a million dollars to buy the fastest IBM System p5 servers, or may not have enough host adapters at the storage system end.
- Floorspace - I end with floorspace because it reminds me that many "shortages" are temporary or artificially created. Floorspace is only in short supply because you don't want to knock down a wall, or build a new building, to handle your additional storage requirements.In 1997, Tihamer Toth-Fejel wrote an article for the National Space Society newsletter that estimated that ...Everybody on Earth could live comfortably in the USA on only 15% of our land area, with a population density between that of Chicago and San Francisco. Using agricultural yields attained widely now, the rest of the U.S. would be sufficient to grow enough food for everyone. The rest of the planet, 93.7% of it, would be completely empty.Of course, back in 1997 the world population was only 5.9 billion, and this year it is over 6.5 billion.
This last point brings me back to the concept of food, and I am not talking about doughnuts in the conference room, or pizza while making year-end storage upgrades. I'm talking aboutthe food you work so hard to provide for yourself and your family. The folks at Oxfam came up with a simpleanalogy. If 20 people sit down at your table, representing the world’s population:
- 3 would be served a gourmet, multi-course meal, while sitting at decorated table and a cushioned chair.
- 5 would eat rice and beans with a fork and sit on a simple cushion
- 12 would wait in line to receive a small portion of rice that they would eat with their hands while sitting on the floor.
So for those of you planning a special meal next Monday, be thankful you are one of the lucky three, and hopefulthat IBM will continue to lead the IT industry to help out the other seventeen.
Happy Winter Solstice!
technorati tags: IBM, Northern, Hemisphere, Winter, Solstice, Nora+Denzel, Oxfam, scarcity, Linux, UNIX, Windows, TSM, Tivoli+Storage+Manager, storage, admins, global+warming, climate+change, peak+oil, National+Space+Society, special, meal
On SearchStorage.com, my buddy Tony Asaro recaps the latest Storage Acquisition Frenzy
It has always been the case in fast pace technology areas that you can't tell the players without a program card, andthis is especially true for storage.
When analyzing each acquistion move, you need to think of what is driving it. What are the motives?Having been in the storage business 20 years now, and seen my share of acquisitions, both from within IBM,as well as competition, I have come up with the following list of motives.
Although slavery was abolished in the US back in the 1800's, and centuries earlier everywhere else, many acquisitionsseem to be focused on acquiring the people themselves, rather than the products or client list. I have seen statistics such as "We retained 98% of the people!" In reality, these retentions usually involve costly incentives,sign-in bonuses, stock options, and the like. Desptie this, people leave after a few years, often because ofpersonality or "corporate culture" clash. For example, many former STK employees seem to be leaving after their company was acquired by Sun Microsystems.
If you can't beat them, join them. Acquisitions can often be used by one company to raise its ranking in marketshare, eliminating smaller competitors. And now that you have acquired their client list, perhaps you can sellthem more of your original set of products!
Symantec had acquired Veritas, which in turn had acquired a variety of other smaller players, and the end result is that they are now #1 backup software provider, even though none of theirproducts holds a candle to IBM's Tivoli Storage Manager. Meanwhile, EMC acquired Avamar to try to get more into the backup/recovery game, but most analysts still find EMC down in the #4 or #5 place in this category.
Next month,Brocade's acquisition of McData should take effect, furthering its marketshare in SAN switch equipment.
Prior to my current role as "brand market strategist" for System Storage, I was a "portfolio manager" where wetried to make sure that our storage product line investments were balanced. This was a tough job, as the investmentshad to balance the right development investments into different technologies, including patent portfolios.Despite IBM's huge research budget, I am not surprised that some clever inventions of new technologies comefrom smaller companies, that then get acquired once their results appear viable.
- Value Shift
The last motive is value shift. This is where companies try to re-invent themselves, or find that they are stuck in acommodity market rut, and wish to expand into more profitable areas.
LSI Logic acquisition of StoreAge is a good exampleof this. Most of the major storage vendors have already shifted to software and services to provide customer value,as predicted in 1990's by Clayton Christensen in his book "The Innovator's Dilemma". The rest are still strugglingto develop the right strategy, but leaning in this general direction.
I hope that provides some insight.[Read More]
Chris Anderson, of Wired magazine, wrote a great article called The Long Tail
This article became a book by the same name published earlier this year, and I just discovered it on a recent visit to Second Life. A lot of IBMers are now alsoSecond Lifers, and I suspect it is just a matter of time before we are conductingour customer briefings there, and getting our year-end bonuses paid directly in Linden bucks.(Those of you not familiar with Second Life can watch this 3-minute video fromthe folks at Text100)
Anyways, the Long Tail describes the new economy of entertainment thanks to digitalstorage. Here are some of the key insights.
- In the past, entertainment was all about hits: hit songs, hit movies,hit novels, and this was primarily because of the economic realities restricted byphysical space. Chris writes: "An average movie theater will not show a film unless it can attract at least 1,500 people over a two-week run; that's essentially the rent for a screen. An average record store needs to sell at least two copies of a CD per year to make it worth carrying; that's the rent for a half inch of shelf space."
- Things have changed. To drive the point home, Robbie Vann-Adibe (CEO of eCast), poses the trick question"What percentage of the top 10,000 titles in any online media store (Netflix, iTunes, Amazon, or any other) will rent or sell at least once a month?" The answer will surprise you. Write down your guess first, then go read here. His digital jukeboxes are able to play from a list of150,000 songs, not the few hundred you'd find at the Tap Room which is rated as having the best jukebox in Tucson.
- The phenomenon is not just limited to music. "Take books," Chris writes, "The average Barnes & Noble carries 130,000 titles. Yet more than half of Amazon's book sales come from outside its top 130,000 titles. Consider the implication: If the Amazon statistics are any guide, the market for books that are not even sold in the average bookstore is larger than the market for those that are..."
This has incredible implications for the storage industry. For one, content providers are going to dig deep into their archives to digitize and deliver "long tail" offerings. If they don't have a deep archive, many will start to build one. Second, the need to search through that large volume of content will become more critical. Classifying and indexing with the appropriate tags and metadata will be an important task.
technorati tags: Chris Anderson, Wired, magazine, IBM, Secondlife, Linden bucks, Text100, Long Tail, Robbie+Vann-Adibe, eCast, NetFlix, iTunes, Amazon, Tap Room, Barnes Noble, deep, archive, metadata, tags
For those of you worried about my mysterious absence on the blogosphere, I am getting better. Sorry for not posting much lately, I have had more serious issues to worry about. I am awaiting results on whether I have Dengue fever from Brazil, Avian flu from Thailand, Malaria from Kenya, or perhaps it is just food poisoning from the otherwise fabulous French cuisine I ate last week in the South Pacific. Well, I am back in town for a while, and hopefully will recover to full health, and have some time to reflect my thoughts on storage topics.
Speaking of which, a lot has happened while I was out. Let's take a quick look.
- Following our introduction of the world's first encryption-capable tape drive, the TS1120, IBM now offers higher capacity 700GB cartridges, in standard 3592 format.
- The DS8000 Turbo disk system now is being offered with a flexible choice of warranty periods, 1-year, 2-year, 3-year and 4-year. Since IBM was the only one to offer 4-year warranties, it was sometimes difficult to compare apples-to-apples with our competition that offered lesser warranty periods. Now, we can match the warranty period you need, so the focus can shift on the added value the DS8000 Turbo provides at the right price.
- IBM's newest low-end half-high tape drive, the TS2230 Tape Drive Express Model H3L, part of our Express portfolio of offerings designed for small and medium-sized businesses (SMB). It supports the latest LTO Generation 3 specification, so fully compatible with our larger tape systems, as well as the LTO-based gear from HP and Quantum.
Stay tuned![Read More
Here we are again at Top Gun class.In between class topics, we often show short video clips.
This week, we saw IBM Executive Bob Hoey's wisdom on selling mainframe computers. Bob is the VP of Sales for our System z server line, but the lessons might also apply to high-end disk or enterprise tape libraries.
technorati tags: IBM, Top Gun Class, Bob Hoey, Mainframe, System z, high-end, disk, enterprise, tape, library
The TS3100 Tape Library
An astute reader brought this to my attention. The newest addition to our "IBM Express Portfolio"set of SMB-oriented offerings is the new TS3100 tape library. This has one LTO Gen 3 drive and up to 22 cartridges, which can be a mix of WORM and rewriteable cartridges,beautifully packaged in a small 2U high (3.5 inch) rack-mountable chassis. Each cartridge can hold up to 800GB uncompressed, or 1.6TB with typical 2-to-1 compression.
This tape library would be a great complement to TSM Express for backup, and to theDR550 Express for archive and compliance storage.
And now, for a limited time, there is a $1500 rebate, check website for details.
technorati tags: IBM, TS3100, Tape, Library, Express, Portfolio, WORM, LTO, LTO3, cartridge, Tivoli Storage Manager, TSM, DR550
Hey everyone, I'm having a great time in New York.
Here are a few webinars this week you might be interested in, related to tape, and tape encryption:
If regulatory compliance and protecting your data against security breaches is top of mind for you, I invite you to attend a webinar on a new enterprise encryption solution from IBM featuring the IBM System Storage™ TS1120 tape drive. On September 20, 2006 Jon Oltsik, Senior Analyst for Information Security with the Enterprise Strategy Group, will moderate a discussion on IBM’s encryption strategy and latest data security advances with a panel of our product and industry experts.
Securing your data – IBM Tape Encryption Solutions
I personally know Dianne McAdam, from the Clipper Group, so the following should be very interesting:
Tape vs. Disk Which Really Eats More Power[Read More]
A few years ago, I was the IBM portfolio manager for storage connected to BladeCenter solutions. I learned a lot about the BladeCenter design, and got to speak at various x86 server events.
My colleague John put together a nice webpage on storage for System x and BladeCenter servers:
IBM System Storage for System x
BladeCenterservers come in many flavors, including blades with Intel, AMD and POWER chipsets, and can be configured in Grid and SuperComputer configurations. Up to 14 blade servers can fit intoa single 7U-high chassis, making this twice as dense as standard 1U-high rack-mounted servers.
System x, the new "IBM Systems" name for our popular xSeries product line, support Intel and AMD chipsets. These come in both rack-mountedand tower configurations. These also are idea for clustered and SuperComputer configurations.[Read More]
Yesterday (September 7, 2006) the Eclipse Foundation
announced that it has approved the creation of the Aperi Storage Management Framework Project.
There's been a lot of confusion out there about Aperi, so I thought I would post some facts and opinions about this exciting new project. A few years ago, I was thelead architect for IBM TotalStorage Productivity Center, IBM's infrastructure management product that helped launch the creation of Aperi.
From the latin word for "open", Aperi is an open source project that aims to simplify the management of storage environments, using the Storage Management Initiative - Specification (SMI-S) open standardto promote interoperability and eliminate complexity in today’s storage environments.
Aperi should provide immediate value upon install with basic storage management capabilities, rather than just simply a collection of components that require costly integration. We've discussed requirements for functions such as:
- Resource discovery, monitoring, and reporting
- Fabric Topology mapping
- Event management
- Disk / Tape management
- Device configuration & LUN assignment
- SAN fabric management
- Basic asset management
- User Interface
The big confusion most people have is Aperi's relation to SMI-S and the Storage Networking Industry Association (SNIA)open standards group. The best way to explain this is to go backto your High School SAT college-entrance exams. Remember questions like this?
CRUMB : BREAD ::
(A) splinter : wood
(B) water : bucket
(C) cream : butter
(The answer: a crumb is to bread like a splinter is to wood.)
Aperi is an implementation of SMI-S standard, similar to MySQL or PostgreSQL areopen standard relational database implementations of Structured Query Language (SQL).These compete with proprietary database implementations such as IBM DB2 Universal Database,Oracle Database, Microsoft SQL Server, or Sybase.
Aperi: SMI-S ::
PostgreSQL : Structured Query Language (SQL)
It is often the case that the folks writing the code are different than the folks defining the standards. This is the case between the members of Aperi writing code, and the members of the SNIA writing standards. IBM happens tohave employees writing Aperi code, and other employees helping define SMI-S standards.What can I say, IBM is a big company and a leader in many areas.
A good analogyis how the Apache community has developed an awesome web server, and the Firefox Mozillacommunity have developed an awesome web browser, both of which are implementations of the HTTP/HTML standards adopted by the World Wide Web Consortium. Apache and Firefoxcompete with proprietary implementations, such as Microsoft Internet Information Services(IIS) web server and Internet Explorer web browser.
Aperi: SNIA ::
Apache : World Wide Web (WWW) Consortium
With this arrangement, Aperi and the SNIA will have very complementary roles in defining and driving standards across the entire storage market. To that end, Aperi will make extensive use of the SNIA’s Technology Center and SNIA’s “plugfests” to test the interoperability of the Aperi framework with the variety of 3rd-party storage offerings available. By providing a tested implementation of SMI-S, Aperi will drive broader industry availability of SMI-S, as well as offer the many benefits of an industry-backed open source community.
Check out this vote of confidence:
"Eclipse's Aperi Project will further advance the adoption of SNIA's SMI-S, benefiting the entire storage industry and IT community. Furthermore, the SNIA and Aperi will define plans to collaborate on new storage standards, standards testing programs, and storage interoperability programs."
--- Wayne M. Adams, chair, SNIA Board of directors
So, both proprietary and open source implementations have their place in the world.Proprietary products are needed for advanced, unique value-add, and opensource projects are for basic support focused on interoperability and flexibility.These can be combined, for example, proprietary "plug-ins" built on an open source base. The more choices the client has, the better.
Storage vendors benefit too. Vendors are tired of being in the "Y.A.C." business, building "Yet Another Configurator" for each new device developed, with basic functionsto carve LUNs, read performance stats, and so on. By shipping Aperi instead, storagevendors like IBM can invest their development dollars in real innovations, things thatmatter for the customer.
If you are unfamiliar withopen source, I highly recommend Eric Raymond's bookThe Cathedral and the Bazaar. It might just change the way you think aboutopen source usage in the workplace.
technorati tags: Eclipse, Aperi, IBM, TotalStorage, Productivity Center, open, storage management, Eric Raymond, open+source, SMI-S, SNIA, Cathedral, Bazaar
Dave Hitz from Network Appliance has a wonderful discussion of "branding": What do Marketing People Mean When They Say Brand?
A lot of people ask me about IBM branding, as we have recently changed brands. In the past we had two separate brands, one for servers (eServer) and one for storage (TotalStorage). These would be fine if we wanted to promote their independence, but customers today want synergy between servers and storage, they want systems that work well together.
Last year, in response to market feedback, we crated a new brand, "IBM Systems" and put all the server and storage product lines under one roof. Over time, we will transition from TotalStorage to System Storage naming. This will occur with new products, and major versions of existing products.
Two other phrases you will hear in the names of our offerings are "Virtualization Engine" and "Express". These are portfolio identifiers. The Virtualization Engine identifier was created to emphasize our leadership in system virtualization, and we have products that span product lines with this identifier.
The Express identifier was created to emphasize our focus on Small and Medium sized business (SMB). It spans not just servers and storage, but across other offerings from other IBM divisions.
Of course, just renaming products and services isn't enough. Systems don't work together just because they have similar names, are covered in similar "Apple white" plastic, or have similar black bezels. Obviously, thoughtful and collaborative design are needed, with the appropriate amounts of engineering and testing. IBM is aligning its server and storage development so that the IBM Systems brand keeps its promise.
technorati tags: Dave Hitz, NetApp, marketing, brand, TotalStorage, eServer, IBM Systems, Virtualization Engine, IBM, Express, SMB, Apple white, SMB
I've only had this blog since Sep. 1, and already it is listed in the Data Storage Bloggers wiki list.
In last week's System Storage Portfolio Top Gun class in Dallas, some of the students were not familiarwith Really Simple Syndication (RSS). For the uninitiated, this can be intimidating.I thought a quick overview of what I've done might help:
- Chose a "feed reader". I chose Bloglines but there are many others.
- Use Technorati to search other blogs for keywords or phrases I am looking for.
- When I find a blog that I like to continue tracking, I "add" it to my subscription list on bloglines. Just hit "add" and copy the URL of the blog you want to track. Bloglines will figure out the RSS keywords required.I track eight blogs at the momemnt, but some people with lots of time on their hands track 20 or more. It is easy to unsubscribe, so don't be afraid to try some out for a few days.
- Since I was actually going to run a blog of my own, I read a few books on the topic. One I recommend is "Naked Conversations" by Robert Scoble and Shel Israel, both experienced bloggers.
- Finally, I am not big on spell checking, but most places have the option to preview your post or comment before it actually gets posted, which is not a bad idea if you use any HTML tags.
For a quick taste of blogging, consider using Data Storage Blogger Feed Reader. This has a lot of blogs on the topic of storage, already added and categorized for your convenience, ready for your perusal.
I am sure there are many other ways to enjoy the Blogosphere, but this works for me.[Read More]
An interesting blog in "Channel Advisor" relates to the lack of trust in the storage industry:Education — Trust: Key To Survival In Today's IT World
and offers some advice to vendors and channel distributions.
I can't stress enough how important is credibility in a highly-competitive marketplace.[Read More]
I found this item today on the blogosphere: EMC-HP Storage Race Heats Up
In general, people agree that IBM, HP and EMC are the top three vendors in storage,with HDS, Sun and Dell rounding out the top six.
The fun begins when a respected analyst like IDC Corp. publishes their calculations,and individual vendors re-swizzle the results because they are not happy with theirfindings.
I thought it would be helpful to illustrate how this all works. First, you need to comeup with a defintion of what you are going to count. You could count units sold, revenue dollars, or capacity Terabytes, or some other generally accepted metric.
Next, you need to define what's in and what's out. For example, you can say "storage"which would include both disk drives and tape drives, both internal to servers, orexternal to servers, or you can choose a more narrow definition, say external disksystems, which might suit you better if you aren't in the tape business, and don't sell servers.
By some definitions, my Apple iPod, Motorolla cell phone, and Canon digital camera,could all be counted as external disk systems, as they all connect via USB cableto my IBM laptop, and act like a disk drive to my Windows operating system, allowingme to read and write data back and forth. It is necessary to define exactly what you plan to include,and what to exclude, based on the reported numbers available.
The last rule is that nothing gets double-counted. In our complicated industry ofmanufacturers and vendors, sometimes storage is manufactured by one company, but soldby another, typically under the vendor's brand, not the manufacturer's brand. Youcan either count manufactured units, or vendor units, but you can't mix and match.
IBM is both manufacturer and vendor. However, IDC only counts vendor units, so storagemanufactured by someone else, but sold by IBM is counted as IBM, and storage manufacturedby IBM but branded by someone else goes to that other vendor. Likewise, HP and Sun re-brandHitachi storage, and Dell re-brands EMC storage.
EMC would like to treat all EMC-manufactured storage re-branded by Dell as EMC vended storage,so that it can move up in the ratings. But Dell wants to count it too, so that it can appearin the top six. You can't have it both ways.
But are these ratings just "bragging rights"? Not always. When big purchases are planned fornew projects, or a client decides its time to throw out the current vendor and shop for a newone, the ratings could influence that decision. In that regard, IDC 4Q05 Storage Tracker reportedIBM as number one over all in storage hardware at the end of 2005, which includes both internal and external disk systems, as well as tape drives sold under the IBM brand, based on dollar revenues. By this method of counting, HP came in at number 2, EMC at number 3, and the rest round out thetop six as before.
In the end, this is just one factor when deciding which brand to choose for your storage needs.
technorati tags: IBM, HP, EMC, Dell, Sun, IDC, Apple, iPod, Motorolla, Canon, USB, laptop
This week I was in Dallas, Texas, teaching at the "System Storage Portfolio Top Gun" class.
Can you believe it was hotter and more humid in Dallas than in Tucson? I am glad to be home.
For those unfamiliar with Top Gun classes, it is our top level sales training, typically 4 to 4.5 days long. This year, I have taught Top Gun classes in USA, China, Mexico, Thailand, and Brazil.
The class is open to IBM sales, IBM Business Partners, ibm.com telesales, field support and our technology partners.
We have several more classes for 2006, in Canada and the USA. For more information, read here www.ibm.com[Read More]
For those who missed it, IBM announced last Tuesday encryption capability for the TS1120 drive, our enterprise tape drive that read and write 3592 cartridges. Do you need special cartridges for this? No! Use the sames ones you have already been using!
You can read more about it www.ibm.com/storage/tape.
technorati tags: IBM, tape, systems, 3592, cartridges, TS1120, drive, encryption
I have created blog categories, based on our System Storage offering matrix, which you can track individually:
- Disk systems, including the IBM System Storage DS Family of products, SAN Volume Controller, N series, as well as features unique to these products, such as FlashCopy, MetroMirror, or SnapLock.
- Tape systems, including the IBM System Storage TS Family of products, tape-related products in the Virtualization Engine portfolio, drives, libraries and even tape media.
- Storage Networking offerings, from Brocade, McData, Cisco and others, such as switches, routers and directors.
- Infrastructure management, including IBM TotalStorage Productivity Center software, IBM Tivoli Provisioning Manager, IBM Tivoli Intelligent Orchestrator, and IBM Tivoli Storage Process Manager.
- Business Continuity, including IBM Tivoli Storage Manager, Tivoli CDP for Files, Productivity Center for Replication software component, Continuous Availability for Windows (CAW), Continuous Availability for AIX (CAA).
- Lifecycle and Retention offerings, including our IBM System Storage DR550, DR550 Express, GPFS, Tivoli Storage Manager Space Management for UNIX, Tivoli Storage Manager HSM for Windows, and DFSMS.
- Storage services, including consulting, assessments, design, deployment, management and outsourcing.