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Tony Pearson is a Master Inventor and Senior IT Specialist for the IBM System Storage product line at the
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Well, it's Tuesday again, but this time, today we had our third big storage launch of 2009! A lot got announced today as part of IBM's big "Dynamic Infrastructure" marketing campaign. I will just focus on the
disk-related announcements today:
IBM System Storage DS8700
IBM adds a new model to its DS8000 series with the
[IBM System Storage DS8700]. Earlier this month, fellow blogger and arch-nemesis Barry Burke from EMC posted [R.I.P DS8300] on this mistaken assumption that the new DS8700 meant that DS8300 was going away, or that anyone who bought a DS8300 recently would be out of luck. Obviously, I could not respond until today's announcement, as the last thing I want to do is lose my job disclosing confidential information. BarryB is wrong on both counts:
IBM will continue to sell the DS8100 and DS8300, in addition to the new DS8700.
Clients can upgrade their existing DS8100 or DS8300 systems to DS8700.
BarryB's latest post [What's In a Name - DS8700] is fair game, given all the fun and ridicule everyone had at his expense over EMC's "V-Max" name.
So the DS8700 is new hardware with only 4 percent new software. On the hardware side, it uses faster POWER6 processors instead of POWER5+, has faster PCI-e buses instead of the RIO-G loops, and faster four-port device adapters (DAs) for added bandwidth between cache and drives. The DS8700 can be ordered as a single-frame dual 2-way that supports up to 128 drives and 128GB of cache, or as a dual 4-way, consisting of one primary frame, and up to four expansion frames, with up to 384GB of cache and 1024 drives.
Not mentioned explicitly in the announcements were the things the DS8700 does not support:
ESCON attachment - Now that FICON is well-established for the mainframe market, there is no need to support the slower, bulkier ESCON options. This greatly reduced testing effort. The 2-way DS8700 can support up to 16 four-port FICON/FCP host adapters, and the 4-way can support up to 32 host adapters, for a maximum of 128 ports. The FICON/FCP host adapter ports can auto-negotiate between 4Gbps, 2Gbps and 1Gbps as needed.
LPAR mode - When IBM and HDS introduced LPAR mode back in 2004, it sounded like a great idea the engineers came up with. Most other major vendors followed our lead to offer similar "partitioning". However, it turned out to be what we call in the storage biz a "selling apple" not a "buying apple". In other words, something the salesman can offer as a differentiating feature, but that few clients actually use. It turned out that supporting both LPAR and non-LPAR modes merely doubled the testing effort, so IBM got rid of it for the DS8700.
Update: I have been reminded that both IBM and HDS delivered LPAR mode within a month of each other back in 2004, so it was wrong for me to imply that HDS followed IBM's lead when obviously development happened in both companies for the most part concurrently prior to that. EMC was late to the "partition" party, but who's keeping track?
Initial performance tests show up to 50 percent improvement for random workloads, and up to 150 percent improvement for sequential workloads, and up to 60 percent improvement in background data movement for FlashCopy functions. The results varied slightly between Fixed Block (FB) LUNs and Count-Key-Data (CKD) volumes, and I hope to see some SPC-1 and SPC-2 benchmark numbers published soon.
The DS8700 is compatible for Metro Mirror, Global Mirror, and Metro/Global Mirror with the rest of the DS8000 series, as well as the ESS model 750, ESS model 800 and DS6000 series.
New 600GB FC and FDE drives
IBM now offers [600GB drives] for the DS4700 and DS5020 disk systems, as well as the EXP520 and EXP810 expansion drawers. In each case, we are able to pack up to 16 drives into a 3U enclosure.
Personally, I think the DS5020 should have been given a DS4xxx designation, as it resembles the DS4700
more than the other models of the DS5000 series. Back in 2006-2007, I was the marketing strategist for IBM System Storage product line, and part of my job involved all of the meetings to name or rename products. Mostly I gave reasons why products should NOT be renamed, and why it was important to name the products correctly at the beginning.
IBM System Storage SAN Volume Controller hardware and software
Fellow IBM master inventory Barry Whyte has been covering the latest on the [SVC 2145-CF8 hardware]. IBM put out a press release last week on this, and today is the formal announcement with prices and details. Barry's latest post
[SVC CF8 hardware and SSD in depth] covers just part of the entire
The other part of the announcement was the [SVC 5.1 software] which can be loaded
on earlier SVC models 8F2, 8F4, and 8G4 to gain better performance and functionality.
To avoid confusion on what is hardware machine type/model (2145-CF8 or 2145-8A4) and what is software program (5639-VC5 or 5639-VW2), IBM has introduced two new [Solution Offering Identifiers]:
5465-028 Standard SAN Volume Controller
5465-029 Entry Edition SAN Volume Controller
The latter is designed for smaller deployments, supports only a single SVC node-pair managing up to
150 disk drives, available in Raven Black or Flamingo Pink.
EXN3000 and EXP5060 Expansion Drawers
IBM offers the [EXN3000 for the IBM N series]. These expansion drawers can pack 24 drives in a 4U enclosure. The drives can either be all-SAS, or all-SATA, supporting 300GB, 450GB, 500GB and 1TB size capacity drives.
The [EXP5060 for the IBM DS5000 series] is a high-density expansion drawer that can pack up to 60 drives into a 4U enclosure. A DS5100 or DS5300
can handle up to eight of these expansion drawers, for a total of 480 drives.
Pre-installed with Tivoli Storage Productivity Center Basic Edition. Basic Edition can be upgraded with license keys to support Data, Disk and Standard Edition to extend support and functionality to report and manage XIV, N series, and non-IBM disk systems.
Pre-installed with Tivoli Key Lifecycle Manager (TKLM). This can be used to manage the Full Disk Encryption (FDE) encryption-capable disk drives in the DS8000 and DS5000, as well as LTO and TS1100 series tape drives.
IBM Tivoli Storage FlashCopy Manager v2.1
The [IBM Tivoli Storage FlashCopy Manager V2.1] replaces two products in one. IBM used
to offer IBM Tivoli Storage Manager for Copy Services (TSM for CS) that protected Windows application data, and IBM Tivoli Storage Manager for Advanced Copy Services (TSM for ACS) that protected AIX application data.
The new product has some excellent advantages. FlashCopy Manager offers application-aware backup of LUNs containing SAP, Oracle, DB2, SQL server and Microsoft Exchange data. It can support IBM DS8000, SVC and XIV point-in-time copy functions, as well as the Volume Shadow Copy Services (VSS) interfaces of the IBM DS5000, DS4000 and DS3000 series disk systems. It is priced by the amount of TB you copy, not on the speed or number of CPU processors inside the server.
Don't let the name fool you. IBM FlashCopy Manager does not require that you use Tivoli Storage Manager (TSM) as your backup product. You can run IBM FlashCopy Manager on its own, and it will manage your FlashCopy target versions on disk, and these can be backed up to tape or another disk using any backup product. However, if you are lucky enough to also be using TSM, then there is optional integration that allows TSM to manage the target copies, move them to tape, inventory them in its DB2 database, and provide complete reporting.
Yup, that's a lot to announce in one day. And this was just the disk-related portion of the launch!
"With Cisco Systems, EMC, and VMware teaming up to sell integrated IT stacks, Oracle buying Sun Microsystems to create its own integrated stacks, and IBM having sold integrated legacy system stacks and rolling in profits from them for decades, it was only a matter of time before other big IT players paired off."
Once again we are reminded that IBM, as an IT "supermarket", is able to deliver integrated software/server/storage solutions, and our competitors are scrambling to form their own alliances to be "more like IBM." This week, IBM announced new ordering options for storage software with System x servers, including BladeCenter blade servers and IntelliStation workstations. Here's a quick recap:
IBM Tivoli Storage Manager FastBack v6.1 supports both Windows and Linux! FastBack is a data protection solution for ROBO (Remote Office, Branch Office) locations. It can protect Microsoft Exchange, Lotus Domino, DB2, Oracle applications. FastBack can provide full volume-level recovery, as well as individual file recovery, and in some cases Bare Machine Recovery. FastBack v6.1 can be run stand-alone, or integrated with a full IBM Tivoli Storage Manager (TSM) unified recovery management solution.
FlashCopy Manager v2.1
FlashCopy Manager uses point-in-time copy capabilities, such as SnapShot or FlashCopy, to protect application data using an application-aware approach for Microsoft Exchange, Microsoft SQL server, DB2, Oracle, and SAP. It can be used with IBM SAN Volume Controller (SVC), DS8000 series, DS5000 series, DS4000 series, DS3000 series, and XIV storage systems. When applicable, FlashCopy manager coordinates its work with Microsoft's Volume Shadow Copy Services (VSS) interface. FlashCopy Manager can provide data protection using just point-in-time disk-resident copies, or can be integrated with a full IBM Tivoli Storage Manager (TSM) unified recovery management solution to move backup images to external storage pools, such as low-cost, energy-efficient tape cartridges.
General Parallel File System (GPFS) v3.3 Multiplatform
GPFS can support AIX, Linux, and Windows! Version 3.3 adds support for Windows 2008 Server on 64-bit chipset architectures from AMD and Intel. Now you can have a common GPFS cluster with AIX, Linux and Windows servers all sharing and accessing the same files. A GPFS cluster can have up to 256 file systems. Each of these file systems can be up to 1 billion files, up to 1PB of data, and can have up to 256 snapshots. GPFS can be used stand-alone, or integrated with a full IBM Tivoli Storage Manager (TSM) unified recovery management solution with parallel backup streams.
For full details on these new ordering options, see the IBM [Press Release].
Am I dreaming? On his Storagezilla blog, fellow blogger Mark Twomey (EMC) brags about EMC's standard benchmark results, in his post titled [Love Life. Love CIFS.]. Here is my take:
A Full 180 degree reversal
For the past several years, EMC bloggers have argued, both in comments on this blog, and on their own blogs, that standard benchmarks are useless and should not be used to influence purchase decisions. While we all agree that "your mileage may vary", I find standard benchmarks are useful as part of an overall approach in comparing and selecting which vendors to work with, and which architectures or solution approaches to adopt, and which products or services to deploy. I am glad to see that EMC has finally joined the rest of the planet on this. I find it funny this reversal sounds a lot like their reversal from "Tape is Dead" to "What? We never said tape was dead!"
Impressive CIFS Results
The Standard Performance Evaluation Corporation (SPEC) has developed a series of NFS benchmarks, the latest, [SPECsfs2008] added support for CIFS. So, on the CIFS side, EMC's benchmarks compare favorably against previous CIFS tests from other vendors.
On the NFS side, however, EMC is still behind Avere, BlueArc, Exanet, and IBM/NetApp. For example, EMC's combination of Celerra gateways in front of V-Max disk systems resulted in 110,621 OPS with overall response time of 2.32 milliseconds. By comparison, the IBM N series N7900 (tested by NetApp under their own brand, FAS6080) was able to do 120,011 OPS with 1.95 msec response time.
Even though Sun invented the NFS protocol in the early 1980s, they take an EMC-like approach against standard benchmarks to measure it. Last year, fellow blogger Bryan Cantrill (Sun) gives his [Eulogy for a Benchmark]. I was going to make points about this, but fellow blogger Mike Eisler (NetApp) [already took care of it]. We can all learn from this. Companies that don't believe in standard benchmarks can either reverse course (as EMC has done), or continue their downhill decline until they are acquired by someone else.
(My condolences to those at Sun getting laid off. Those of you who hire on with IBM can get re-united with your former StorageTek buddies! Back then, StorageTek people left Sun in droves, knowing that Sun didn't understand the mainframe tape marketplace that StorageTek focused on. Likewise, many question how well Oracle will understand Sun's hardware business in servers and storage.)
What's in a Protocol?
Both CIFS and NFS have been around for decades, and comparisons can sometimes sound like religious debates. Traditionally, CIFS was used to share files between Windows systems, and NFS for Linux and UNIX platforms. However, Windows can also handle NFS, while Linux and UNIX systems can use CIFS. If you are using a recent level of VMware, you can use either NFS or CIFS as an alternative to Fibre Channel SAN to store your external disk VMDK files.
The Bigger Picture
There is a significant shift going on from traditional database repositories to unstructured file content. Today, as much as [80 percent of data is unstructured]. Shipments this year are expected to grow 60 percent for file-based storage, and only 15 percent for block-based storage. With the focus on private and public clouds, NAS solutions will be the battleground for 2010.
So, I am glad to see EMC starting to cite standard benchmarks. Hopefully, SPC-1 and SPC-2 benchmarks are forthcoming?
It's Tuesday, and that means more IBM announcements!
I haven't even finished blogging about all the other stuff that got announced last week, and here we are with more announcements. Since IBM's big [Pulse 2010 Conference] is next week, I thought I would cover this week's announcement on Tivoli Storage Manager (TSM) v6.2 release. Here are the highlights:
Client-Side Data Deduplication
This is sometimes referred to as "source-side" deduplication, as storage admins can get confused on which servers are clients in a TSM client-server deployment. The idea is to identify duplicates at the TSM client node, before sending to the TSM server. This is done at the block level, so even files that are similar but not identical, such as slight variations from a master copy, can benefit. The dedupe process is based on a shared index across all clients, and the TSM server, so if you have a file that is similar to a file on a different node, the duplicate blocks that are identical in both would be deduplicated.
This feature is available for both backup and archive data, and can also be useful for archives using the IBM System Storage Archive Manager (SSAM) v6.2 interface.
Simplified management of Server virtualization
TSM 6.2 improves its support of VMware guests by adding auto-discovery. Now, when you spontaneously create a new virtual machine OS guest image, you won't have to tell TSM, it will discover this automatically! TSM's legendary support of VMware Consolidated Backup (VCB) now eliminates the manual process of keeping track of guest images. TSM also added support of the Vstorage API for file level backup and recovery.
While IBM is the #1 reseller of VMware, we also support other forms of server virtualization. In this release, IBM adds support for Microsoft Hyper-V, including support using Microsoft's Volume Shadow Copy Services (VSS).
Automated Client Deployment
Do you have clients at all different levels of TSM backup-archive client code deployed all over the place? TSM v6.2 can upgrade these clients up to the latest client level automatically, using push technology, from any client running v5.4 and above. This can be scheduled so that only certain clients are upgraded at a time.
Simultaneous Background Tasks
The TSM server has many background administrative tasks:
Migration of data from one storage pool to another, based on policies, such as moving backups and archives on a disk pool over to a tape pools to make room for new incoming data.
Storage pool backup, typically data on a disk pool is copied to a tape pool to be kept off-site.
Copy active data. In TSM terminology, if you have multiple backup versions, the most recent version is called the active version, and the older versions are called inactive. TSM can copy just the active versions to a separate, smaller disk pool.
In previous releases, these were done one at a time, so it could make for a long service window. With TSM v6.2, these three tasks are now run simultaneously, in parallel, so that they all get done in less time, greatly reducing the server maintenance window, and freeing up tape drives for incoming backup and archive data. Often, the same file on a disk pool is going to be processed by two or more of these scheduled tasks, so it makes sense to read it once and do all the copies and migrations at one time while the data is in buffer memory.
Enhanced Security during Data Transmission
Previous releases of TSM offered secure in-flight transmission of data for Windows and AIX clients. This security uses Secure Socket Layer (SSL) with 256-bit AES encryption. With TSM v6.2, this feature is expanded to support Linux, HP-UX and Solaris.
Improved support for Enterprise Resource Planning (ERP) applications
I remember back when we used to call these TDPs (Tivoli Data Protectors). TSM for ERP allows backup of ERP applications, seemlessly integrating with database-specific tools like IBM DB2, Oracle RMAN, and SAP BR*Tools. This allows one-to-many and many-to-one configurations between SAP servers and TSM servers. In other words, you can have one SAP server backup to several TSM servers, or several SAP servers backup to a single TSM server. This is done by splitting up data bases into "sub-database objects", and then process each object separately. This can be extremely helpful if you have databases over 1TB in size. In the event that backing up an object fails and has to be re-started, it does not impact the backup of the other objects.
They say "Great Minds think alike" and that imitation is "the sincerest form of flattery." Both of these quotes came to mind when I read fellow blogger Chuck Hollis' (EMC) excellent April 7th blog post [The 10 Big Ideas That Are Shaping IT Infrastructure Today]. Not surprisingly, some of his thoughts are similar to those I had presented two weeks ago in my March 22nd post [Cloud Computing for Accountants]. Here are two charts that caught my eye:
On page 13 of my deck, I had an old black and white photo of telephone operators, as part of a section on the history of selecting "cloud" as the iconic graphic to represent all networks. Chuck has this same graphic on his chart titled "#1 The Industrialization of IT Infrastructure".
Looks like Chuck and I use the same "stock photo" search facility!
On page 45 on my deck, I had a list of major "arms dealers" that deliver the hardware and software components needed to build Cloud Computing. Chuck has a similar chart, titled "#2 The Consolidation of the IT Industry", but with some interesting differences.
Let's look at some of the key differences:
The left-to-right order is slightly different. I chose a 1-2-4-2-1 symmetrical pattern purely on aesthetic reasons. My presentation was to a bunch of accountants, and so I was trying not to make it sound like an "Infomercial" for IBM products and offerings. My sequence is roughly chronological, in that Oracle announced its intention to acquire Sun, then Cisco, VMware and EMC announced their VCE coalition, followed closely by Cisco, VMware and NetApp announcing they work together well also, followed by [HP extended alliance with Microsoft] on Jan 13, 2010. As the IT marketplace is maturing, more and more customers are looking for an IBM-like one-stop shopping experience, and certainly various "mini-mall" alliances have formed to try to compete in this space.
I had HP and Microsoft in the same column, referring only to the above-mentioned January announcement. HP is all about private cloud hardware infrastructures, but Microsoft is all about "three screens and the public cloud", so not sure how well this alliance will work out from a Cloud Computing perspective. This was not to imply that the other stacks don't work well with Microsoft software. They all do. Perhaps to avoid that controversy, Chuck chose to highlight HP's acquisition of EDS services instead.
I used the vendor logos in their actual colors. Notice that the colors black, blue and red occur most often. These happen to be the three most popular ballpoint pen ink colors found on the very same paper documents these computer companies are trying to eliminate. Paper-less office, anyone? Chuck chose instead to colorize each stack with his own color scheme. While blue for IBM and orange for Sun Microsystems make some sense, it is not clear if he chose green for Cisco/VMware/EMC for any particular reason. Perhaps he was trying to subtly imply that the VCE stack is more energy efficient? Or maybe the green refers to money to indicate that the VCE stack is the most expensive? Either way, I would pit IBM's server/storage/software stack up against anything of comparable price from these other stacks in any energy efficiency bake-off.
What about the Cisco/VMware/NetApp combination? All three got together to assure customers this was a viable combination. IBM is the number one reseller of VMware, and VMware runs great with IBM's N series NAS storage, so I do not dispute Cisco's motivation here. It makes sense for Cisco to two-time EMC in this manner. Why should Cisco limit itself to a single storage supplier? Et tu VMware? Having VMware chose NetApp over its parent company EMC was a bit of a shock. No surprise that Chuck left NetApp out of his chart.
No love for Dell? I give Dell credit for their work with Virtual Desktop Images (VDI), and for embracing Ubuntu Linux for their servers. Dell's acquisitions of EqualLogic iSCSI-based disk systems and Perot Systems for services are also worth noting. Dell used to resell some of EMC's gear, but perhaps that relationship continues to fade away, as I [predicted back in 2007]. Chuck's decision to leave Dell off his chart speaks volumes to where this relationship stands, and where it is going.
Perhaps we are all in just one big ["echo chamber"], as we are all coming up with similar observations, talking to similar customers, and reviewing similar market analyst reports. I am glad, at least this time, that Chuck and I for the most part agree where the marketplace is going. We live in interesting times!
It seems everyone is talking about stacks, appliances and clouds.
On StorageBod, fellow blogger Martin Glassborow has a post titled [Pancakes!] He feels that everyone from Hitachi to Oracle is turning into the IT equivalent of the International House of Pancakes [IHOP] offering integrated stacks of software, servers and storage.
Cisco introduced its "Unified Computing System" about a year ago, [reinventing the datacenter with an all-Ethernet approach]. Cisco does not offer its own hypervisor software nor storage, so there are two choices. First, Cisco has entered a joint venture, called Acadia, with VMware and EMC, to form the Virtual Computing Environment (VCE) coalition. The resulting stack was named Vblock, which one blogger had hyphenated as Vb-lock to raise awareness to the proprietary vendor lock-in nature of this stack. Second, Cisco, VMware and NetApp had a similar set of [Barney press releases] to announce a viable storage alternative to those not married to EMC.
"Only when it makes sense. Oracle/Sun has the better argument: when you know exactly what you want from your database, we’ll sell you an integrated appliance that will do exactly that. And it’s fine if you roll your own.
But those are industry-wide issues. There are UCS/VCE specific issue as well:
Cost. All the integration work among 3 different companies costs money. They aren’t replacing existing costs – they are adding costs. Without, in theory, charging more.
Lock-in. UCS/Vblock is, effectively, a mainframe with a network backplane.
Barriers to entry. Are there any? Cisco flagged hypervisor bypass and large memory support as unique value-add – and neither seems any more than a medium-term advantage.
BOT? Build, Operate, Transfer. In theory Vblocks are easier and faster to install and manage. But customers are asking that Acadia BOT their new Vblocks. The customer benefit over current integrator practice? Lower BOT costs? Or?
Price. The 3 most expensive IT vendors banding together?
Longevity. Industry “partnerships” don’t have a good record of long-term success. Each of these companies has its own competitive stresses and financial imperatives, and while the stars may be aligned today, where will they be in 3 years? Unless Cisco is piloting an eventual takeover."
Fellow blogger Bob Sutor (IBM) has an excellent post titled
[Appliances and Linux]. Here is an excerpt:
"In your kitchen you have special appliances that, presumably, do individual things well. Your refrigerator keeps things cold, your oven makes them hot, and your blender purees and liquifies them. There is room in a kitchen for each of these. They work individually but when you are making a meal they each have a role to play in creating the whole.
You could go out and buy the metal, glass, wires, electrical gadgets, and so on that you would need to make each appliance but it is is faster, cheaper, and undoubtably safer to buy them already manufactured. For each device you have a choice of providers and you can pay more for additional features and quality.
In the IT world it is far more common to buy the bits and pieces that make up a final solution. That is, you might separately order the hardware components, the operating system, and the applications, and then have someone put them all together for you. If you have an existing configuration you might add more blades or more storage devices.
You don’t have to do this, however, in every situation. Just from a hardware perspective, you can buy a ready-made machine just waiting for the on switch to be flicked and the software installed. Conversely, you might get a pre-made software image with operating system and applications in place, ready to be provisioned to your choice of hardware. We can get even fancier in that the software image might be deployable onto a virtual machine and so be a ready made solution runnable on a cloud.
Thus in the IT world we can talk about hardware-only appliances, software-only appliances (often called virtual software appliances), and complete hardware and software combinations. The last is most comparable to that refrigerator or oven in your kitchen."
If your company was a restaurant, how many employees would you have on hand to produce your own electricity from gas generators, pump your own water from a well, and assemble your own toasters and blenders from wires and motors? I think this is why companies are re-thinking the way they do their own IT.
Rather than business-as-usual, perhaps a mix of pre-configured appliances, consisting of software, server and storage stacked to meet a specific workload, connected to public cloud utility companies, might be the better approach. By 2013, some analysts feel that as many as 20 percent of companies might not even have a traditional IT datacenter anymore.
“By employing techniques like virtualization, automated management, and utility-billing models, IT managers can evolve the internal datacenter into a ‘private cloud’ that offers many of the performance, scalability, and cost-saving benefits associated with public clouds. Microsoft provides the foundation for private clouds with infrastructure solutions to match a range of customer sizes, needs and geographies.
The public cloud:
“Cloud computing is expanding the traditional web-hosting model to a point where enterprises are able to off-load commodity applications to third-party service providers (hosters) and, in the near future, the Microsoft Azure Services Platform. Using Microsoft infrastructure software and Web-based applications, the public cloud allows companies to move applications between private and public clouds.”
Finally, I saw this from fellow blogger, Barry Burke(EMC), aka the Storage Anarchist, titled [a walk through the clouds] which is really a two-part post.
The first part describes a possible future for EMC customers written by EMC employee David Meiri, envisioning a wonderful world with "No more Metas, Hypers, BIN Files...."
The vision is a pleasant one, and not far from reality. While EMC prefers to use the term "private cloud" to refer to both on-premises and off-premises-but-only-your-employees-can-VPN-to-it-and-your-IT-staff-still-manages-it flavors, the overall vision is available today from a variety of Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS) and Software-as-a-Service (SaaS) providers.
A good analogy for "private cloud" might be a corporate "intranet" that is accessible only within the company's firewall. This allowed internal websites where information to be disseminated to employees could be posted, using standard HTML and standard web browsers that are already deployed on most PCs and workstations. Web pages running on an intranet can easily be moved to an external-facing website without too much rework or trouble.
The second part has Barry claiming that EMC has made progress towards a "Virtual Storage Server" that might be announced at next month's EMC World conference.
When people hear "Storage Virtualization" most immediately think of the two market leaders, IBM SAN Volume Controller and Hitachi Data Systems (HDS) Universal Storage Platform (USP) products. Those with a tape bent might throw in IBM's TS7000 virtual tape libraries or Oracle/Sun's Virtual Storage Manager (VSM). And those focused on software-only solutions might recall Symantec's Veritas Volume Manager (VxVM), DataCore's SANsymphony, or FalconStor's IPStor products.
But what about EMC's failed attempt at storage virtualization, the Invista? After five years of failing to deliver value, EMC has so far only publicised ONE customer reference account, and I estimate that perhaps only a few dozen actual customers are still running on this platform. Compare that to IBM selling tens of thousands of SAN Volume Controllers, and HDS selling thousands of their various USP-V and USP-VM products, and you quickly realize that EMC has a lot of catching up to do. EMC's first delivered Invista about 18 months after IBM SAN Volume Controller, similar to their introduction of Atmos being 18 months after our Scale-Out File Services (SoFS) and their latest CLARiiON-based V-Max coming out 18 months after IBM's XIV storage system.
So what will EMC's Invista follow-on "Virtual Storage Server" product look like? No idea. It might be another five years before you actually hear about a customer using it. But why wait for EMC to get their act together?
IBM offers solutions TODAY that can make life as easy as envisioned here. IBM offers integrated systems sold as ready-to-use appliances, customized "stacks" that can be built to handle particular workloads, residing on-premises or hosted at an IBM facility, and public cloud "as-a-service" offerings on the IBM Cloud.
Continuing my coverage of the IBM Dynamic Infrastructure Executive Summit at the Fairmont Resort in Scottsdale, Arizona, we had a day full main-tent sessions. Here is a quick recap of the sessions presented in the morning.
Leadership and Innovation on a Smarter Planet
Todd Kirtley, IBM General Manager of the western United States, kicked off the day. He explained that we are now entering the Decade of Smart: smarter healthcare, smarter energy, smarter traffic systems, and smarter cities, to name a few. One of those smarter cities is Dubuque, Iowa, nicknamed the Masterpiece of the Mississippi river. Mayor Roy Boul of Dubuque spoke next on his testimonial on working with IBM. I have never been to Dubuque, but it looks and sounds like a fun place to visit. Here is the [press release] and a two-minute [video].
Smarter Systems for a Smarter Planet
Tom Rosamillia, IBM General Manager of the System z mainframe platform, presented on smarter systems. IBM is intentionally designing integrated systems to redefine performance and deliver the highest possible value for the least amount of resource. The five key focus areas were:
Enabling massive scale
Organizing vast amounts of data
Turning information into insight
Increasing business agility
Managing risk, security and compliance
The Future of Systems
Ambuj Goyal, IBM General Manager of Development and Manufacturing, presented the future of systems. For example, reading 10 million electricity meters monthly is only 120 million transactions per year, but reading them daily is 3.65 billion, and reading them every 15 minutes will result in over 350 billion transactions per year. What would it take to handle this? Beyond just faster speeds and feeds, beyond consolidation through virtualization and multi-core systems, beyond pre-configured fit-for-purpose appliances, there will be a new level for integrated systems. Imagine a highly dense integration with over 3000 processors per frame, over 400 Petabytes (PB) of storage, and 1.3 PB/sec bandwidth. Integrating software, servers and storage will make this big jump in value possible.
POWERing your Planet
Ross Mauri, IBM General Manager of Power Systems, presented the latest POWER7 processor server product line. The IBM POWER-based servers can run any mix of AIX, Linux and IBM i (formerly i5/OS) operating system images. Compared to the previous POWER6 generation, POWER7 are four times more energy efficient, twice the performance, at about the same price. For example, an 8-socket p780 with 64 cores (eight per socket) and 256 threads (4 threads per core) had a record-breaking 37,000 SAP users in a standard SD 2-tier benchmark, beating out 32-socket and 64-socket M9000 SPARC systems from Oracle/Sun and 8-socket Nehalem-EX Fujitsu 1800E systems. See the [SAP benchmark results] for full details. With more TPC-C performance per core, the POWER7 is 4.6 times faster than HP Itanium and 7.5 times faster than Oracle Sun T5440.
This performance can be combined with incredible scalability. IBM's PowerVM outperforms VMware by 65 percent and provides features like "Live Partition Mobility" that is similar to VMware's VMotion capability. IBM's PureScale allows DB2 to scale out across 128 POWER servers, beating out Oracle RAC clusters.
The final speaker in the morning was Greg Lotko, IBM Vice President of Information Management Warehouse solutions. Analytics are required to gain greater insight from information, and this can result in better business outcomes. The [IBM Global CFO Study 2010] shows that companies that invest in business insight consistently outperform all other enterprises, with 33 percent more revenue growth, 32 percent more return on invested (ROI) capital, and 12 times more earnings (EBITDA). Business Analytics is more than just traditional business intelligence (BI). It tries to answer three critical questions for decision makers:
What is happening?
Why is it happening?
What is likely to happen in the future?
The IBM Smart Analytics System is a pre-configured integrated system appliance that combines text analytics, data mining and OLAP cubing software on a powerful data warehouse platform. It comes in three flavors: Model 5600 is based on System x servers, Model 7600 based on POWER7 servers, and Model 9600 on System z mainframe servers.
IBM has over 6000 business analytics and optimization consultants to help clients with their deployments.
While this might appear as "Death by Powerpoint", I think the panel of presenters did a good job providing real examples to emphasize their key points.
Well, I'm back safely from my tour of Asia. I am glad to report that Tokyo, Beijing and Kuala Lumpur are pretty much how I remember them from the last time I was there in each city. I have since been fighting jet lag by watching the last thirteen episodes of LOST season 6 and the series finale.
Recently, I have started seeing a lot of buzz on the term "Storage Federation". The concept is not new, but rather based on the work in database federation, first introduced in 1985 by [A federated architecture for information management] by Heimbigner and McLeod. For those not familiar with database federation, you can take several independent autonomous databases, and treat them as one big federated system. For example, this would allow you to issue a single query and get results across all the databases in the federated system. The advantage is that it is often easier to federate several disparate heterogeneous databases than to merge them into a single database. [IBM Infosphere Federation Server] is a market leader in this space, with the capability to federate DB2, Oracle and SQL Server databases.
Storage expansion: You want to increase the storage capacity of an existing storage system that cannot accommodate the total amount of capacity desired. Storage Federation allows you to add additional storage capacity by adding a whole new system.
Storage migration: You want to migrate from an aging storage system to a new one. Storage Federation allows the joining of the two systems and the evacuation from storage resources on the first onto the second and then the first system is removed.
Safe system upgrades: System upgrades can be problematic for a number of reasons. Storage Federation allows a system to be removed from the federation and be re-inserted again after the successful completion of the upgrade.
Load balancing: Similar to storage expansion, but on the performance axis, you might want to add additional storage systems to a Storage Federation in order to spread the workload across multiple systems.
Storage tiering: In a similar light, storage systems in a Storage Federation could have different capacity/performance ratios that you could use for tiering data. This is similar to the idea of dynamically re-striping data across the disk drives within a single storage system, such as with 3PAR's Dynamic Optimization software, but extends the concept to cross storage system boundaries.
To some extent, IBM SAN Volume Controller (SVC), XIV, Scale-Out NAS (SONAS), and Information Archive (IA) offer most, if not all, of these capabilities. EMC claims its VPLEX will be able to offer storage federation, but only with other VPLEX clusters, which brings up a good question. What about heterogenous storage federation? Before anyone accuses me of throwing stones at glass houses, let's take a look at each IBM solution:
IBM SAN Volume Controller
The IBM SAN Volume Controller has been doing storage federation since 2003. Not only can IBM SAN Volume Controller bring together storage from a variety of heterogenous storage, the SVC cluster itself can be a mix of different hardware models. You can have a 2145-8A4 node pair, 2145-8G4 node pair, and the new 2145-CF8 node pair, all combined together into a single SVC cluster. Upgrading SVC hardware nodes in an SVC cluster is always non-disruptive.
IBM XIV storage system
The IBM XIV has two kinds of independent modules. Data modules have processor, cache and 12 disks. Interface modules are data modules with additional processor, FC and Ethernet (iSCSI) adapters. Because these two modules play different roles in an XIV "colony", that number of each type is predetermined. Entry-level six-module systems have 2 interface and 4 data modules. Full 15-module systems have 6 interface and 9 data modules. Individual modules can be added or removed non-disruptively in an XIV.
IBM Scale-Out NAS
The SONAS is comprised of three kinds of nodes that work together in concert. A management node, one or more interface nodes, and two or more storage nodes. The storage nodes are paired to manage up to 240 nodes in a storage pod. Individual interface or data nodes can be added or removed non-disruptively in the SONAS. The underlying technology, the General Parallel File System, has been doing storage federation since 1996 for some of the largest top 500 supercomputers in the world.
IBM Information Archive (IA)
For the IA, there are 1, 2 or 3 nodes, which manages a set of collections. A collection can either be file-based using industry-standard NAS protocols, or object-based using the popular System Storage™ Archive Manager (SSAM) interface. Normally, you have as many collections as you have nodes, but nodes are powerful enough to manage two collections to provide N-1 availability. This allows a node to be removed, and a new node added into the IA "colony", in a non-disruptive manner.
Even in an ant colony, there are only a few types of ants, with typically one queen, several males, and lots of workers. But all the ants are red. You don't see colonies that mix between different species of ants. For databases, federation was a way to avoid the much harder task of merging databases from different platforms. For storage, I am surprised people have latched on to the term "federation", given our mixed results in the other "federations" we have formed, which I have conveniently (IMHO) ranked from least effective to most effective:
The Union of Soviet Socialist Republics (USSR)
My father used to say, "If the Soviet Union were in charge of the Sahara desert, they would run out of sand in 50 years." The [Soviet Union] actually lasted 68 years, from 1922 to 1991.
The United Nations (UN)
After the previous League of Nations failed, the UN was formed in 1945 to facilitate cooperation in international law, international security, economic development, social progress, human rights, and the achieving of world peace by stopping wars between countries, and to provide a platform for dialogue.
The European Union (EU)
With the collapse of the Greek economy, and the [rapid growth of debt] in the UK, Spain and France, there are concerns that the EU might not last past 2020.
The United States of America (USA)
My own country is a federation of states, each with its own government. California's financial crisis was compared to the one in Greece. My own state of Arizona is under boycott from other states because of its recent [immigration law]. However, I think the US has managed better than the EU because it has evolved over the past 200 years.
The Organization of the Petroleum Exporting Countries [OPEC]
Technically, OPEC is not a federation of cooperating countries, but rather a cartel of competing countries that have agreed on total industry output of oil to increase individual members' profits. Note that it was a non-OPEC company, BP, that could not "control their output" in what has now become the worst oil spill in US history. OPEC was formed in 1960, and is expected to collapse sometime around 2030 when the world's oil reserves run out. Matt Savinar has a nice article on [Life After the Oil Crash].
United Federation of Planets
The [Federation] fictitiously described in the Star Trek series appears to work well, an optimistic view of what federations could become if you let them evolve long enough.
Given the mixed results with "federation", I think I will avoid using the term for storage, and stick to the original term "scale-out architecture".
Well, it feels like Tuesday and you know what that means... "IBM Announcement Day!" Actually, today is Wednesday, but since Monday was Memorial Day holiday here in the USA, my week is day-shifted. Yesterday, IBM announced its latest IBM FlashCopy Manager v2.2 release. Fellow blogger, Del Hoobler (IBM) has also posted something on this out atthe [Tivoli Storage Blog].
IBM FlashCopy Manager replaces two previous products. One was called Tivoli Storage Manager for Copy Services, the other was called Tivoli Storage Manager for Advanced Copy Services. To say people were confused between these two was an understatement, the first was for Windows, and the second was for UNIX and Linux operating systems. The solution? A new product that replaces both of these former products to support Windows, UNIX and Linux! Thus, IBM FlashCopy Manager was born. I introduced this product back in 2009 in my post [New DS8700 and other announcements].
IBM Tivoli Storage FlashCopy Manager provides what most people with "N series SnapManager envy" are looking for: application-aware point-in-time copies. This product takes advantage of the underlying point-in-time interfaces available on various disk storage systems:
FlashCopy on the DS8000 and SAN Volume Controller (SVC)
Snapshot on the XIV storage system
Volume Shadow Copy Services (VSS) interface on the DS3000, DS4000, DS5000 and non-IBM gear that supports this Microsoft Windows protocol
For Windows, IBM FlashCopy Manager can coordinate the backup of Microsoft Exchange and SQL Server. The new version 2.2 adds support for Exchange 2010 and SQL Server 2008 R2. This includes the ability to recover an individual mailbox or mail item from an Exchange backup. The data can be recovered directly to an Exchange server, or to a PST file.
For UNIX and Linux, IBM FlashCopy Manager can coordinate the backup of DB2, SAP and Oracle databases. Version 2.2 adds support specific Linux and Solaris operating systems, and provides a new capability for database cloning. Basically, database cloning restores a database under a new name with all the appropriate changes to allow its use for other purposes, like development, test or education training. A new "fcmcli" command line interface allows IBM FlashCopy Manager to be used for custom applications or file systems.
A common misperception is that IBM FlashCopy Manager requires IBM Tivoli Storage Manager backup software to function. That is not true. You have two options:
In Stand-alone mode, it's just you, the application, IBM FlashCopy Manager and your disk system. IBM FlashCopy Manager coordinates the point-in-time copies, maintains the correct number of versions, and allows you to backup and restore directly disk-to-disk.
Unified Recovery Management with Tivoli Storage Manager
Of course, the risk with relying only on point-in-time copies is that in most cases, they are on the same disk system as the original data. The exception being virtual disks from the SAN Volume Controller. IBM FlashCopy Manager can be combined with IBM Tivoli Storage Manager so that the point-in-time copies can be copied off to a local or remote TSM server, so that if the disk system that contains both the source and the point-in-time copies fails, you have a backup copy from TSM. In this approach, you can still restore from the point-in-time copies, but you can also restore from the TSM backups as well.
IBM FlashCopy Manager is an excellent platform to connect application-aware fucntionality with hardware-based copy services.
Continuing this week's coverage of IBM's 3Q announcements, today it's all about storage for our mainframe clients.
IBM System Storage DS8700
IBM is the leader in high-end disk attached to mainframes, with the IBM DS8700 being our latest model in a long series of successful products in this space. Here are some key features:
Full Disk Encryption (FDE), which I mentioned in my post [Different Meanings of the word "Protect"]. FDE are special 15K RPM Fibre Channel drives that include their own encryption chip, so that IBM DS8700 can encrypt the data at rest without impacting performance of reads or writes. The encryption keys are managed by IBM Tivoli Key Lifecycle Manager (TKLM).
Easy Tier, which I covered in my post [DS8700 Easy Tier Sub Lun Automatic Migration] which offers what EMC promised but has yet to deliver, the ability to have CKD volumes and FBA LUNs to straddle the fence between Solid State Drives (SSD) and spinning disk. For example, a 54GB CKD volume could have 4GB on SSD and the remaining 50GB on spinning drives. The hottest extents are moved automatically to SSD, and the coldest moved down to spinning disk. To learn more about Easy Tier, watch my [7-minute video] on IBM [Virtual Briefing Center].
z/OS Distributed Data Backup (zDDB), announced this week, provides the ability for a program running on z/OS to backup data written by distributed operating systems like Windows or UNIX stored in FBA format. In the past, to backup FBA LUNs involved a program like IBM Tivoli Storage Manager client to read the data natively, send it over Ethernet LAN to a TSM Server, which could run on the mainframe and use mainframe resources. This feature eliminates the Ethernet traffic by allowing a z/OS program to read the FBA blocks through standard FICON channels, which can then be written to z/OS disk or tape resources. Here is the [Announcement Letter] for more details.
One program that takes advantage of this new zDDB feature already is Innovation's [FDRSOS], which I pronounce "fudder sauce". If you are an existing FDRSOS customer, now is a good time to get rid of any EMC or HDS disk and replace with the new IBM DS8700 system.
IBM System Storage TS7680 ProtecTIER Deduplication Gateway for System z
When it comes to virtual tape libraries that attach to mainframes, the two main players are IBM TS7700 series and Oracle StorageTek Virtual Storage Manager (VSM). However, mainframe clients with StorageTek equipment are growing frustrated over Oracle's lack of commitment for mainframe-attachable storage. To make matters worse, Oracle recently missed a key delivery date for their latest enterprise tape drive.
What's new this week is that IBM now supports native IP-based asynchronous replication of virtual tapes at distance, from one TS7680 to another TS7680. This replaces the method of replication using the back end disk features. The problem with using disk replication is that all the virtual tapes will be copied over. Instead, the ProtecTIER administrator can decide which subset of virtual tapes should be replicated to the remote site, and that can reduce both storage requirements as well as bandwidth costs. See the [Announcement Letter] for more details.
Continuing my week in Washington DC for the annual [2010 System Storage Technical University], here is my quick recap of the keynote sessions presented Monday morning. Marlin Maddy, Worldwide Technical Events Executive for IBM Systems Lab Services and Training, served as emcee.
Roland Hagan, IBM Vice President for IBM System x server platform, presented on how IBM is redefining the x86 computing experience. More than 50 percent of all servers are x86 based. These x86 servers are easy to acquire, enjoy a large application base, and can take advantage of readily available skilled workforce for administration. The problem is that 85 percent of x86 processing power remains idle, energy costs are 8 times what they were 12 years ago, and management costs are now 70 percent of the IT budget.
IBM has the number one market share for scalable x86 servers. Roland covered the newly announced eX5 architecture that has been deployed in both rack-optimized models as well as IBM BladeCenter blade servers. These can offer 2x the memory capacity as competitive offerings, which is important for today's server virtualization, database and analytics workloads. This includes 40 and 80 DIMM models of blades, and 64 to 96 DIMM models of rack-optimized systems. IBM also announced eXFlash, internal Solid State Drives accessible at bus speeds. FlexNode allows a 4-node system to dynamically change to 2 separate 2-node systems.
By 2013, analysts estimate that 69 percent of x86 workloads will be virtualized, and that 22 percent of servers will be running some form of hypervisor software. By 2015, this grows to 78 percent of x86 workloads being virtualized, and 29 percent of servers running hypervisor.
Doug Balog, IBM Vice President and Disk Storage Business Line Executive, presented how the growth of information results in a "perfect storom" for the storage industry. Storage Admins are focused on managing storage growth and the related costs and complexity, proper forecasting and capacity planning, and backup administration. IBM's strategy is to help clients in the following areas:
Storage Efficiency - getting the most use out of the resources you invest
Service Delivery - ensuring that information gets to the right people at the right time, simplify reporting and provisioning
Data Protection - protecting data against unethical tampering, unauthorized access, and unexpected loss and corruption
He wrapped up his talk covering the success of DS8700 and XIV. In fact, 60 percent of XIV sales are to EMC customers. The TCO of an XIV is less than half the TCO of a comparable EMC VMAX disk system.
Dave McQueeney, IBM Vice President for Strategy and CTO for US Federal, covered how IBM's Smarter Planet vision for smarter cities, smarter healthcare, smarter energy grid and smarter traffic are being adopted by the public sector. Almost every data center in US Federal government is out of power, floor space and/or cooling capability. An estimated 80 percent of US Federal government IT budgets are spent on maintenance and ongoing operations, leaving very little left over for the big transformational projects that President Barack Obama wants to accomplish.
Who has the most active Online Transaction Processing (OLTP)? You might guess a big bank, but it is the US Department of Homeland Security (DHS), with a system processing 600 million transactions per day. Another government agency is #2, and the top Banking application is finally #3. The IBM mainframe has solved problems 10 to 15 years ago that the distributed systems are just now encountering today. Worldwide, more than 80 percent of banks use mainframes to handle their financial transactions.
IBM's recent POWER7 set of servers are proving successful in the field. For example, Allianz was able to consolidate 60 servers to 1. Running DB2 on POWER7 server is 38 percent less expensive than Oracle on x86 Nehalem processors. For Java, running JVM on POWER7 is 73 percent better than JVM on x86 Nehalem.
The US federal government ingests a large amount of data. It has huge 10-20 PB data warehouses. In fact, the amount of GB received every year by the US federal government alone exceed the production of all disk drives produced by all drive manufacturers. This means that all data must be processed through "data reduction" or it is gone forever.
The last keynote for Monday was given by Clod Barrera, IBM Distinguished Engineer and Chief Technical Strategist for System Storage. He started out shocking the audience with his view that the "disk drive industry is a train wreck". While R&D in disk drives enjoyed a healthy improvement curve up to about 2004, it has now slowed down, getting more difficult and more expensive to improve performance and capacity of disk drives. The rest of his presentation was organized around three themes:
Integrated Stacks - while new-comers like Oralce/Sun and the VCE coalition are promoting the benefits of integrated stacks, IBM has been doing this for the past five decades. New advancements in Server and Storage virtualization provide exciting new opportunities.
Integrated Systems - solutions like IBM Information Archive and SONAS, and new features like Easy Tier that help adopt SSD transparently. As it gets harder and harder to scale-up, IBM has moved to innovative scale-out architectures.
Integrated Data Center management - companies are now realizing that management and governance are critical factors of success, and that this needs to be integrated between traditional IT, private, public and hybrid cloud computing.
This was a great inspiring start for what looks like an awesome week!
Continuing coverage of my week in Washington DC for the annual [2010 System Storage Technical University], I attended several XIV sessions throughout the week. There were many XIV sessions. I could not attend all of them. Jack Arnold, one of my colleagues at the IBM Tucson Executive Briefing Center, often presents XIV to clients and Business Partners. He covered all the basics of XIV architecture, configuration, and features like snapshots and migration. Carlos Lizarralde presented "Solving VMware Challenges with XIV". Ola Mayer presented "XIV Active Data Migration and Disaster Recovery".
Here is my quick recap of two in particular that I attended:
XIV Client Success Stories - Randy Arseneau
Randy reported that IBM had its best quarter ever for the XIV, reflecting an unexpected surge shortly after my blog post debunking the DDF myth last April. He presented successful case studies of client deployments. Many followed a familiar pattern. First, the client would only purchase one or two XIV units. Second, the client would beat the crap out of them, putting all kinds of stress from different workloads. Third, the client would discover that the XIV is really as amazing as IBM and IBM Business Partners have told them. Finally, in the fourth phase, the client would deploy the XIV for mission-critical production applications.
A large US bank holding company managed to get 5.3 GB/sec from a pair of XIV boxes for their analytics environment. They now have 14 XIV boxes deployed in mission-critical applications.
A large equipment manufacturer compared the offerings among seven different storage vendors, and IBM XIV came out the winner. They now have 11 XIV boxes in production and another four boxes for development/test. They have moved their entire VMware infrastructure to IBM XIV, running over 12,000 guest instances.
A financial services company bought their first XIV in early 2009 and now has 34 XIV units in production attached to a variety of Windows, Solaris, AIX, Linux servers and VMware hosts. Their entire Microsoft Exchange was moved from HP and EMC disk to IBM XIV, and experienced noticeable performance improvement.
When a University health system replaced two competitive disk systems with XIV, their data center temperature dropped from 74 to 68 degrees Fahrenheit. In general, XIV systems are 20 to 30 percent more energy efficient per usable TB than traditional disk systems.
A service provider that had used EMC disk systems for over 10 years evaluated the IBM XIV versus upgrading to EMC V-Max. The three year total cost of ownership (TCO) of EMC's V-Max was $7 Million US dollars higher, so EMC counter-proposed CLARiiON CX4 instead. But, in the end, IBM XIV proved to be the better fit, and now the customer is happy having made the switch.
The manager of an information communications technology service provider was impressed that the XIV was up and running in just a couple of days. They now have over two dozen XIV systems.
Another XIV client had lost all of their Computer Room Air Conditioning (CRAC) units for several hours. The data center heated up to 126 degrees Fahrenheit, but the customer did not lose any data on either of their two XIV boxes, which continued to run in these extreme conditions.
Optimizing XIV Performance - Brian Cormody
This session was an update from the [one presented last year] by Izhar Sharon. Brian presented various best practices for optimizing the performance when using specific application workloads with IBM XIV disk systems.
Oracle ASM: Many people allocate lots of small LUNs, because this made sense a long time ago when all you had was just a bunch of disks (JBOD). In fact, many of the practices that DBAs use to configure databases across disks become unnecessary with XIV. Wth XIV, you are better off allocating a few number of very large LUNs from the XIV. The best option was a 1-volume ASM pool with 8MB AU stripe. A single LUN can contain multiple Oracle databases. A single LUN can be used to store all of the logs.
VMware: Over 70 percent of XIV customers use it with VMware. For VMFS, IBM recommends allocating a few number of large LUNs. You can specify the maximum of 2181 GB. Do not use VMware's internal LUN extension capability, as IBM XIV already has thin provisioning and works better to allow XIV to do this for you. XIV Snapshots provide crash-consistent copies without all the VMware overhead of VMware Snapshots.
SAP: For planning purposes, the "SAPS" unit equates roughly to 0.4 IOPS for ERP OLTP workloads, and 0.6 IOPS for BW/BI OLAP workloads. In general, an XIV can deliver 25-30,000 IOPS at 10-15 msec response time, and 60,000 IOPS at 30 msec response time. With SAP, our clients have managed to get 60,000 IOPS at less than 15 msec.
Microsoft Exchange: Even my friends in Redmond could not believe how awesome XIV was during ESRP testing. Five Exchange 2010 servers connected two a pair of XIV boxes using the new 2TB drawers managed 40,000 mailboxes at the high profile (0.15 IOPS per mailbox). Another client found four XIV boxes (720 drives) was able to handle 60,000 mailboxes (5GB max), which would have taken over 4000 drives if internal disk drives were used instead. Who said SANs are obsolete for MS Exchange?
Asynchronous Replication: IBM now has an "Async Calculator" to model and help design an XIV async replication solution. In general, dark fiber works best, and MPLS clouds had the worst results. The latest 10.2.2 microcode for the IBM XIV can now handle 10 Mbps at less than 250 msec roundtrip. During the initial sync between locations, IBM recommends setting the "schedule=never" to consume as much bandwidth as possible. If you don't trust the bandwidth measurements your telco provider is reporting, consider testing the bandwidth yourself with [iPerf] open source tool.
Wrapping up my coverage of the annual [2010 System Storage Technical University], I attended what might be perhaps the best session of the conference. Jim Nolting, IBM Semiconductor Manufacturing Engineer, presented the new IBM zEnterprise mainframe, "A New Dimension in Computing", under the Federal track.
The zEnterprises debunks the "one processor fits all" myth. For some I/O-intensive workloads, the mainframe continues to be the most cost-effective platform. However, there are other workloads where a memory-rich Intel or AMD x86 instance might be the best fit, and yet other workloads where the high number of parallel threads of reduced instruction set computing [RISC] such as IBM's POWER7 processor is more cost-effective. The IBM zEnterprise combines all three processor types into a single system, so that you can now run each workload on the processor that is optimized for that workload.
IBM zEnterprise z196 Central Processing Complex (CPC)
Let's start with the new mainframe z196 central processing complex (CPC). Many thought this would be called the z11, but that didn't happen. Basically, the z196 machine has a maximum 96 cores versus z10's 64 core maximum, and each core runs 5.2GHz instead of z10's cores running at 4.7GHz. It is available in air-cooled and water-cooled models. The primary operating system that runs on this is called "z/OS", which when used with its integrated UNIX System Services subsystem, is fully UNIX-certified. The z196 server can also run z/VM, z/VSE, z/TPF and Linux on z, which is just Linux recompiled for the z/Architecture chip set. In my June 2008 post [Yes, Jon, there is a mainframe that can help replace 1500 servers], I mentioned the z10 mainframe had a top speed of nearly 30,000 MIPS (Million Instructions per Second). The new z196 machine can do 50,000 MIPS, a 60 percent increase!
The z196 runs a hypervisor called PR/SM that allows the box to be divided into dozens of logical partitions (LPAR), and the z/VM operating system can also act as a hypervisor running hundreds or thousands of guest OS images. Each core can be assigned a specialty engine "personality": GP for general processor, IFL for z/VM and Linux, zAAP for Java and XML processing, and zIIP for database, communications and remote disk mirroring. Like the z9 and z10, the z196 can attach to external disk and tape storage via ESCON, FICON or FCP protocols, and through NFS via 1GbE and 10GbE Ethernet.
IBM zEnterprise BladeCenter Extension (zBX)
There is a new frame called the zBX that basically holds two IBM BladeCenter chassis, each capable of 14 blades, so total of 28 blades per zBX frame. For now, only select blade servers are supported inside, but IBM plans to expand this to include more as testing continues. The POWER-based blades can run native AIX, IBM's other UNIX operating system, and the x86-based blades can run Linux-x86 workloads, for example. Each of these blade servers can run a single OS natively, or run a hypervisor to have multiple guest OS images. IBM plans to look into running other POWER and x86-based operating systems in the future.
If you are already familiar with IBM's BladeCenter, then you can skip this paragraph. Basically, you have a chassis that holds 14 blades connected to a "mid-plane". On the back of the chassis, you have hot-swappable modules that snap into the other side of the mid-plane. There are modules for FCP, FCoE and Ethernet connectivity, which allows blades to talk to each other, as well as external storage. BladeCenter Management modules serve as both the service processor as well as the keyboard, video and mouse Local Console Manager (LCM). All of the IBM storage options available to IBM BladeCenter apply to zBX as well.
Besides general purpose blades, IBM will offer "accelerator" blades that will offload work from the z196. For example, let's say an OLAP-style query is issued via SQL to DB2 on z/OS. In the process of parsing the complicated query, it creates a Materialized Query Table (MQT) to temporarily hold some data. This MQT contains just the columnar data required, which can then be transferred to a set of blade servers known as the Smart Analytics Optimizer (SAO), then processes the request and sends the results back. The Smart Analytics Optimizer comes in various sizes, from small (7 blades) to extra large (56 blades, 28 in each of two zBX frames). A 14-blade configuration can hold about 1TB of compressed DB2 data in memory for processing.
IBM zEnterprise Unified Resource Manager
You can have up to eight z196 machines and up to four zBX frames connected together into a monstrously large system. There are two internal networks. The Inter-ensemble data network (IEDN) is a 10GbE that connects all the OS images together, and can be further subdivided into separate virtual LANs (VLAN). The Inter-node management network (INMN) is a 1000 Mbps Base-T Ethernet that connects all the host servers together to be managed under a single pane of glass known as the Unified Resource Manager. It is based on IBM Systems Director.
By integrating service management, the Unified Resource Manager can handle Operations, Energy Management, Hypervisor Management, Virtual Server Lifecycle Management, Platform Performance Management, and Network Management, all from one place.
IBM Rational Developer for System z Unit Test (RDz)
But what about developers and testers, such as those Independent Software Vendors (ISV) that produce mainframe software. How can IBM make their lives easier?
Phil Smith on z/Journal provides a history of [IBM Mainframe Emulation]. Back in 2007, three emulation options were in use in various shops:
Open Mainframe, from Platform Solutions, Inc. (PSI)
FLEX-ES, from Fundamental Software, Inc.
Hercules, which is an open source package
None of these are viable options today. Nobody wanted to pay IBM for its Intellectual Property on the z/Architecture or license the use of the z/OS operating system. To fill the void, IBM put out an officially-supported emulation environment called IBM System z Professional Development Tool (zPDT) available to IBM employees, IBM Business Partners and ISVs that register through IBM Partnerworld. To help out developers and testers who work at clients that run mainframes, IBM now offers IBM Rational Developer for System z Unit Test, which is a modified version of zPDT that can run on a x86-based laptop or shared IBM System x server. Based on the open source [Eclipse IDE], the RDz emulates GP, IFL, zAAP and zIIP engines on a Linux-x86 base. A four-core x86 server can emulate a 3-engine mainframe.
With RDz, a developer can write code, compile and unit test all without consuming any mainframe MIPS. The interface is similar to Rational Application Developer (RAD), and so similar skills, tools and interfaces used to write Java, C/C++ and Fortran code can also be used for JCL, CICS, IMS, COBOL and PL/I on the mainframe. An IBM study ["Benchmarking IDE Efficiency"] found that developers using RDz were 30 percent more productive than using native z/OS ISPF. (I mention the use of RAD in my post [Three Things to do on the IBM Cloud]).
What does this all mean for the IT industry? First, the zEnterprise is perfectly positioned for [three-tier architecture] applications. A typical example could be a client-facing web-server on x86, talking to business logic running on POWER7, which in turn talks to database on z/OS in the z196 mainframe. Second, the zEnterprise is well-positioned for government agencies looking to modernize their operations and significantly reduce costs, corporations looking to consolidate data centers, and service providers looking to deploy public cloud offerings. Third, IBM storage is a great fit for the zEnterprise, with the IBM DS8000 series, XIV, SONAS and Information Archive accessible from both z196 and zBX servers.
In preparation for my [upcoming trip to Australia and New Zealand], I decided to upgrade my smartphone. My service provider T-Mobile offered me the chance to try out any new phone for 14 days for only ten dollar re-stocking fee. For the past 16 months, I have used the Google G1 phone. This is based on a storage-optimized Android operating system, based on open source Linux, with applications processed in a storage-optimized virtual machine called Dalvik, based on open source Java. According to Wikipedia, Android-based phones have #1 market share [outselling both BlackBerry OS and Apple iOS phones]. There are over 70 different companies using Android, driven away from the proprietary interfaces from Apple, BlackBerry and Microsoft.
Since I was already familiar with the Android operating system, I chose the Samsung Galaxy S Vibrant. I liked my G1, but it had only a small amount of internal memory to store applications. The G1 supported an external Micro SDHC card, but this only was used for music and photos. There was no way to install applications on the memory card, so I found myself having to uninstall applications to make room for new ones. By contrast, the Vibrant has 16GB internal memory, plenty of room for all applications, and supports Micro SDHC up to 32GB in size. My model can pre-installed with a 2GB card, of which 1.4GB is consumed by James Cameron's full-length movie Avatar. On the G1, swapping out memory cards was relatively easy. On the Vibrant, you have to take the phone apart to swap out cards, so I won't be doing that very often. I will probably just get a 32GB card and leave it in there permanently.
(FTC disclosure: I work for IBM. IBM has working relationships with Oracle, Google, and lots of other companies. IBM offers its own commercial version of Java related tools. I own stock in IBM, Apple, Google. I have friends and family who work at Microsoft. My review below is based entirely on my own experience of my new Samsung Galaxy S Vibrant phone. Samsung has created different models for different service providers. The T-Mobile Vibrant is an external USB storage device with telephony capabilities, comparable to the AT&T Captivate, Verizon Fascinate, or Sprint Epic 4G. The majority of mobile phones in the world contain IBM technology. This post is not necessarily an endorsement for Samsung over other smartphone manufacturers, nor T-Mobile over other service providers. I provide this information in context of storage optimization, state-of-the-art for smartphones in general, and disputes related to software patents between companies. I hold 19 patents, most of which are software patents.)
When Oracle acquired Sun Microsystems, it inherited stewardship of Java. Java is offered in two flavors. Java Standard Edition (SE) for machines that are planted firmly on or below your desk, and Java Micro Edition (ME) for machines that are carried around. Most Java-based phones limit themselves to Java ME, but Google decided to base its smartphones on the more powerful Java SE, but then optimize for the limited storage and computing resources. These two levels of Java have radically different licensing terms and conditions, so Larry Ellison of Oracle cried foul. On The Register, Gavin Clarke has an excellent article with details of the Oracle-vs-Google complaint. Daniel Dilger opines that Oracle [might kill Google’s Android and software patents all at once]. Fellow blogger Mark Twomey (EMC) on his StorageZilla blog, argues that [it's not about Android phones, but Android everything].
My Vibrant is roughly the size of a half-inch stack of 3x5 index cards in my hand. In my humble opinion, the problem is the grey area between mobile phone and the desktop personal computer. Laptops, netbooks, iPads, tablet computers, eBook readers, and smartphones fall somewhere in between. At what point do you stop licensing Java SE and start licensing Java ME instead?
Let's take a look at all the stuff my new Samsung Vibrant can do, and let you decide for yourself. I have 140 applications installed, which I can access alphabetically. I also have up to seven screens which I can fill with application icons and widgets to simplify access. The screen measures about 4 inches diagonally. Click on each image below to see the full 480x800 resolution.
Each screen has five rows. On my first screen, I have the first two rows related to photography. This includes a camera, camcorder, bar-code scanner and visual search engine (Google Goggles). I am not happy with Flickr Droid app in uploading photos, so I might need to find another app for that. Other reviews I read complain that the Vibrant's camera does not have am LED flash for night time shots, and that there is no forward facing camera to do Skype or FaceTime-style videoconferencing. I think it is fine the way it is. An interesting feature of the camera app is that it uses the volume up/down buttons to zoom in and out.
The next two rows related to books and documents. In addition to both Amazon's Kindle and Barnes and Noble's Nook eBook readers, I have Dropbox to make it easy to transfer files between all my machines, a camera-scanner that generates PDFs, and ThinkFree, which appears to be based on OpenOffice open source software to create, view and edit WORD documents, EXCEL spreadsheets and PowerPoint presentations.
My second screen is for music and video entertainment.
The top row is consumed by a single widget for [Pandora], an internet radio station, not to be confused with the Pandora moon that the movie Avatar is based on. I-heart-radio, Slacker, and Last.fm are other internet radio stations. Be careful when roaming in another country, as the $15-per-MB transfer fees can really add up. While the Galaxy S has a built-in FM radio, T-Mobile has decided to disable this feature in its Vibrant model, in favor of internet-based radio stations.
I am glad the Samsung Vibrant uses the same 3.5mm combo audio jack that I mentioned in my blog post about my
[New ThinkPad T410]. This allows me to use the same headset for both my laptop and my cell phone.
For those who use Microsoft Windows Media Player v10 or above, this phone lets you transfer over your songs, playlists and videos via the USB cable in PMC mode. The TED application shows 18-minute videos of lectures at conferences that focus on Technology, Entertainment and Design. MobiTV offers live streaming of popular Television shows, normally ten dollars monthly, but I got a free 30-day trial in the deal.
Screen 3 is focused on travel. I have a 30-day free trial of GoGo, the new Wi-Fi networks on various airlines. Hopefully, I will get to try this out on my upcoming flights. When GoGo is not available, the Extended Controls widget allows me to turn the phone into "Airplane mode", which would allow me to read eBooks and listen to pre-recorded music and videos stored on my phone. Most of the apps on Android are free, but Extended Controls, shown here in the top row, cost me money but well worth it. With this you can customize different size widgets with all the appropriate setting toggles you want. On this one, I can toggle Wi-Fi, Data transfer, GPS positioning, and Airplane mode.
Google Maps, Google Places and Google Sky Map are all well represented here. I also like TripIt, which is a free Software-as-a-Service for managing your trip itenerary, and syncs up with their online website. Currency and Language translation can help on international travel. The standard Alarm Clock also includes Time Zone conversion as well.
My screen 4 is my central home page. There are four buttons on the bottom of the phone: Menu, Home, Back, and Search. Hit the "Home" button on any screen, and it jumps immediately to Screen 4. From here, I can get to any of the other screens with just swiping my finger across the surface. Therefore, I chose to keep this screen simple.
For meetings, I have a big clock, and an Extended Controls widget to set my phone on silent/vibrate mode, and show my battery status. I put icons here for apps that I might need in a hurry, like Camera, Evernote, or Shazam. For those not familiar with Shazam, it will listen to the microphone for whatever song is playing in the background where you are, and it will identify the song's title and artist.
The "Starred" folder lists those five or so contacts that I have marked with a "star" to be on this short list. From here, I can call or send them an SMS text message.
Screen 5 is for office productivity. I have a 2x2 widget from Astrid to list my to-do items. I have a 1x2 widget showing my last call. My calendar syncs up with my Google calendar online.
The Locale widget allows me to change which on-screen keyboard to use. There is the standard Android keyboard which allows voice-to-text input, the Samsung keyboard that offers [XT9 mode], and the new ["Swype"] keyboard that allows you to write words quickly with squiggles swiped across the keyboard. The Swype is incredible accurate when I am typing in English. When I am communicating in Spanish, it gets in the way, spell-checking when it shouldn't.
Screen 6 is for my social media, news and search facilities. I have HootSuite Lite for managing my Twitter and Facebook posts. For news junkies, NPR, USA Today and CNN all offer mobile versions.
I have a selection of browsers, including Opera Mini 5, and Dolphin Browser HD. The latter offers a variety of special add-ons similar to Firefox on a desktop system. I also have specialty search sites, including the Internet Movie Database (IMDB), Fandango for local movie times, and Dex for local phone listings.
Screen 7 is for system administration. The top row is another "Extended Controls" widget, this time to change between 2G and 3G networks, brightness setting, set the the time-out interval for when the screen should automatically shut off, and a "stay awake" to turn off the screen saver altogether.
I can do some really powerful things here. For example, I have an application to let me use secure shell (ssh) to access our systems at work. I also can "tether" my laptop to my Vibrant, for those few times when Wi-Fi is not available, to let my laptop use the phone's signal as a dial-up modem. It is slower than Wi-Fi, but might be just what I need in a pinch.
The bottom row is the same across all seven screens, which you can customize. I left the bottom row in its original default, with options to make phone calls, look up contacts, and send text messages. The bottom right corner launches a list of all applications alphabetically, to access those not on my seven main screens.
Just in case I switch to a local SIM card while abroad in another country, I asked T-mobile to unlock my phone, which they happily did at no additional charge. For example, while I am in Australia, I can either leave my T-Mobile USA chip in the phone, and pay roaming charges per minute, or I can purchase a SIM chip from a local phone company with pre-paid minutes. This often includes unlimited free incoming calls to a local Australian phone number, and voicemail.
Unlocking the phone to use different SIM cards is different than "jailbreaking", a term that refers to Apple's products. For Android phones, jailbreaking is called "rooting", as the process involves getting "root" user access that you normally don't have. The only reason I have found to have my phone "rooted" was to take these lovely screen shots, using the "Screen Shot It" application. This is another application that I paid for. I used the free trial for a few screenshots first to check it out, liked the results, and bought the application.
So, this new smartphone looks like a keeper. I got a screen protector to avoid scratching, and a two-piece case that snaps around the phone to give it more heft. All my chargers are "Mini USB" for my old G1 phone, and this new Vibrant phone is "Micro USB" instead, so I had to order new ones for my car, my office, and for my iGo (tip A97).
This review is more to focus on the fact that the IT industry is changing, and what was traditionally performed on personal computers are now being done on new handheld devices. Android provides a platform for innovation and healthy competition. Let's all hope Oracle and Google can work out their differences amicably.
In his blog post, [The Lure of Kit-Cars], fellow blogger Chuck Hollis (EMC) uses an excellent analogy delineating the differences between kit-cars you build from parts, versus fully-integrated systems that you can drive off the car dealership showroom lot. The analogy holds relatively well, as IT departments can also build their infrastructure from parts, or you can get fully-integrated systems from a variety of vendors.
Is this what your data center looks like?
Certainly, this debate is not new. In my now infamous 2007 post [Supermarkets and Specialty Shops], I explained that there were clients that preferred to get their infrastructure from a single IT supermarket, like IBM or HP, while others were lured into thinking that buying separate parts from butchers, bakers and candlestick makers and other specialty shops was somehow a better idea.
Chuck correctly explains that in the early years of the automobile industry, before major car manufacturers had mass-production assembly lines, putting a car together from parts was the only way cars were made. Today, only the few most avid enthusiasts build cars this way. The majority get cars from a single seller and drive away. In my post [Resolving the Identity Crisis], I postulated that EMC appeared to be trying to shed itself of the "disk-only specialty shop" image and over to be more like IBM. Not quite a full IT Supermarket, but perhaps more like a [Trader Joe's] premium-priced retailer.
(If you find that EMC's focus on integrated systems appears to be a 180-degree about-face from their historical focus on selling individual best-of-breed products, see my previous discussion of Chuck's contradictions in my blog post: [Is Storage the Next Confusopoly].)
While companies like EMC might be making this transition, there is a lot of resistance and inertia from the customer marketplace. I agree with Chuck, companies should not be building kit-cars or IT infrastructures from parts, certainly not from parts sold from different vendors. In my post [Talking about Solutions not Products], I explained how difficult it was to change behavior. CIOs, IT directors and managers need to think differently about their infrastructure. Let's take a quick look at some choices:
Following Chuck's argument, it makes no sense to build a "kit-car" combining Oracle/Sun servers with EMC storage. Oracle would argue it makes more sense to run on integrated systems, business logic on their "Exalogic" system, and database processing on their "Exadata". Benchmark after benchmark, however, IBM is able to demonstrate that Oracle applications and databases run faster on IBM systems. Customers that want to run Oracle applications can run either on a full Oracle stack, or a full IBM stack, and both do better than a kit-car including EMC parts.
HP has been working hard to keep up with IBM in this area. With their their partnership with Microsoft, and acquisitions of EDS, 3Com and 3PAR, they can certainly make a case for getting a full HP stack rather than a kit-car mixing HP servers with EMC disk storage. The problem is that HP is focused on a converged infrastructure for private cloud computing, but Microsoft is focused on Azure and public cloud computing. It will be interesting when these two big companies sort this out. Definitely watch this space.
If you squint your eyes and focus on the part of the world that only has x86 machines, then Dell can be seen as an IT supermarket. In my post about [Entry-Level iSCSI Offerings], I discuss how Dell's acquisition of EqualLogic was a signal that it was trying to get away from selling EMC specialty shop products, and building up its own set of offerings internally.
Cisco is new on the server scene, but has already made quite a splash. Here, I have to agree with Chuck's logic: the only time it makes sense to buy EMC disk storage at all is when it is part of an integrated "V-block". This is not really an IT supermarket situation, instead you park your car at the "Acadia Mini-Mall" and get what you need from Trader Joe's, Cisco UCS, and VMware stores.
But wait, if what you want is running VMware on Cisco servers, you might be better off with IBM System Storage N series or NetApp storage. In his blog post about [Enhanced Secure Multi-Tenancy], fellow Blogger Val Bercovici (NetApp) provides a convincing argument of why Cisco and VMware run better on an "N-block" rather than a "V-block". IBM N series provides A-SIS deduplication, and IBM Real-time Compression can provide additional capacity and performance improvements. That might be true, but whether you get your storage from EMC, NetApp or IBM, to me, you are still working with three different vendors in any case.
Of course, following Chuck's logic, it makes more sense for people with IBM servers, whether they be mainframes, POWER systems or x86 machines, to integrate these with IBM storage, IBM software and IBM services. IBM is the leading reseller of VMware, but also has a lot of business with Microsoft Hyper-V, Citrix Xen, Linux KVM, PowerVM, PR/SM and z/VM. While IBM has market leading servers, disk and tape systems, to compete for those RFP bids that just ask for one component or another, it prefers to sell fully-integrated systems, which IBM has been doing successfully since the 1950s.
Back in 2007, I mentioned how IBM's fully-integrated InfoSphere Balanced Warehouse [Trounced HP and Sun]. For business analytics, IBM offers the fully-integrated [IBM Smart Analytics Systems]. Today, IBM expanded its line of fully-integrated private cloud service delivery platforms with the announcement of the [IBM CloudBurst for on Power Systems], which does for POWER7 what the IBM CloudBurst for System x, Oracle Exalogic, or Acadia's V-block, do for x86.
IBM estimates that private clouds built on Power systems can be up to 70 percent less expensive than stand alone x86 servers.
Before he earned his PhD in Mechanical Engineering, my father was a car mechanic. I spent much of my teenage years covered in grease, helping my father assembling cars, lifting engines, and rebuilding carburetors. Certainly this was good father-son time, and I certainly did learn something in the process. Like the automobile industry, the IT industry has matured, and it makes no financial sense to build your own IT infrastructure from parts from different vendors.
For a test drive of the industry's leading integrated IT systems, see your IBM sales rep or IBM Business Partner.
Each quarter since 2006, the [IBM Migration Factory] team has tallied the number of clients who have moved to IBM severs and storage systems from competitive hardware. We'll I've just seen the latest numbers, for the third quarter of 2010, and it looks like we set a new quarterly record with nearly 400 total migrations to IBM from Oracle/Sun and HP.
It's clear that companies and governments worldwide are seeing greater value in IBM systems, while Oracle and HP watch their customer bases erode. In just this past 3Q 2010, nearly 400 clients have moved over to IBM -- almost all of them from Oracle/Sun and HP. Of these, 286 clients migrated to IBM Power Systems, running AIX, Linux and IBM i operating systems, from competitors alone -- nearly 175 from Oracle/Sun and nearly 100 from HP. The number of migrations to IBM Power Systems through the first three quarters of 2010 is nearly 800, already exceeding the total for all of last year by more than 200.
Let's do the math.... Since IBM established its Migration Factory program in 2006, more than 4,500 clients have switched to IBM. More than 1,000 from Oracle/Sun and HP joined the exodus this year alone. In less than five years, almost 3,000 of these clients -- including more than 1,500 from Oracle/Sun and more than 1,000 from HP -- have chosen to run their businesses on IBM's Power Systems. That's more than a client per day making the move to IBM!
And as the servers go, so goes the storage. Clients are re-discovering IBM as a server and storage powerhouse, offering a strong portfolio in servers, disk and tape systems, and how synergies between servers and storage can provide them real business benefits.
Adding it all up, it's clear that IBM's multi-billion dollar investment in helping to build a smarter planet with workload-optimized systems is paying off -- and that, more and more, clients are selecting IBM over the competition to help them meet their business needs.
Continuing my coverage of the Data Center 2010 conference, Monday I afternoon included presentations from IBM executives.
Blueprint for a Smart data center
Steve Sams, IBM Vice President, Global Site and Facilities Services, is well known at this conference. In charge of designing and building data center facilities for IBM and its clients, he has lots of experience in various datacenter configurations.
The presentation was an update from last year's [Data Center Cost Saving Actions Your CFO Will Love]. 70 cents of every IT dollar is spent on just keeping the existing systems running, leaving only 30 percent to handle growth and business transformation. Over 70 percent of datacenters are more than seven years old, and may not be designed to handle today's density in IT equipment.
Many companies wanting to virtualize are stalled. IBM's Server Virtualization Analytics services can help cut this transformation time in half, with an ROI of only 6-18 months for complex Wintel environments. This is just one of the 17 end-to-end datacenter analytics tools IBM offers. The results have been 220 percent more VM instances per admin FTE than traditional deployments. IBM drinks its own champagne, having saved over $4 Billion USD in its own datacenter consolidation and virtualization projects.
Want to Cut the Cost of Storage in Half? Here’s How
The speaker of this session started out with a startling prediction: the amount of storage purchased in the five years 2010-2014 will be 25x what was purchased in 2009, on a PB basis. Most attempts to stem this capacity growth have failed. Therefore, the focus to cut storage costs need to be elsewhere.
The first concern is poor utilization. Utilization on DAS averages 10 percent, SANs 40-50 percent. Thin provisioning can raise this to 60-75 percent. Thin Provisioning was first introduced for the mainframe storage in the 1990s by StorageTek which IBM resold as the IBM RAMAC Virtual Array (RVA), but many credit 3PAR for porting this over to distributed operating systems in 2002. Other options include data deduplication and compression to reduce the cost of storing data on disk.
The second approach is use of storage tiering. In this case, the speaker felt SATA was 3x cheaper ($/GB) but can also be 3x lower performance. Moving data between faster FC/SAS 10K and 15K RPM drives to slower 7200 RPM drives can offer some cost reductions.
Implementing "quotas" in email, file systems or other applications is one of the worst financial decisions an IT department can make, as it merely shifts the storage management from experts (IT staff) to non-experts (end users).
The speaker recommended using archive instead. Keeping backup tapes for long-term is not archive, backups should not be older than eight weeks old.
Interactive polls of the audience gave some interesting insight:
When asked expected storage capacity "compound annual growth rate" (CAGR) for the next few years, 26 percent estimate 35-50 CAGR, 30 percent estimate 50-75 CAGR, and 15 estimate greater than 75 percent CAGR.
For thin provisioning, 43 percent of the audience already are using it, and 33 percent plan to next year.
Similarly , 41 percent of audience is using data deduplication for their primary data, and 30 percent plan to next year.
For automated tiering that moves portions of data automatically between fast and slow tiers of storage to optimize performance, like IBM's Easy Tier, 20 percent are already using it, and 44 percent plan to next year.
41 percent already have some archiving for file systems, 17 percent plan to next year.
Only 6 percent have an all-disk backup/replication environment, but 20 percent plan to adopt this next year.
The downsize of trying to squeeze out costs with these approaches and technologies is that there can be negative impact to performance. The speaker suggested a balanced approach of adding lower cost storage to existing fast storage to meet both capacity and performance requirements.
Smarter Infrastructures Deliver Better Economics
Elaine Lennox, IBM Vice President and Business Line Executive for System Software, presented the "3 D's" of a Smarter Infrastructure: design, data and delivery.
Design: new technologies and approaches are forcing people to reconsider the design of their applications, their infrastructure and their facilities.
Data: on average, companies store 17 copies of the same piece of production data. Data needs to be managed better in the future.
Delivery: new types of cloud computing are changing the way IT services can be delivered, and how they are consumed by end users.
Roadmap to Enterprise Cloud Computing
This was a combo vendor/customer presentation. Rex Wang from Oracle presented an overview of Oracle's service and product offerings, and then Jonathan Levine, COO of LinkShare, presented his experiences deploying Oracle ExaData.
Rex presented Oracle's "Cloud maturity model" that has its customers go through the following steps:
Silo: each application on its own stack of software, server and storage.
Grid: virtualization for shared infrastructure and platforms (internal IaaS and PaaS).
Private cloud: self-service, policy-based management, metered chargeback and capacity planning.
Hybrid Cloud: workloads portable between private and public clouds, offering federation, cloud bursting, and interoperability.
Rex felt the standard "Buy vs Rent" argument in the business world applies to IT as well, and that there could be break-even points over long-term TCO analysis that favors one over the other. He cited internal research that showed 28 percent of Oracle customers have internal or private cloud, and 14 percent use public cloud. 25 percent use Application PaaS, 21 percent database PaaS, 5 percent Identity management PaaS, 10 percent Compute IaaS, 18 percent storage IaaS, and 15 percent Test/Dev IaaS.
Rex felt that in all the hype around taking a single host and dividing it into multiple VMs, people have forgotten that the opposite approach of taking multiple instances into clusters is also important. He also felt you have to look at the entire "Application Lifecycle" that goes from:
IT sets up the equipment as an internal PaaS or IaaS
Developers write the application
End users are trained and use the application
Application owners manage and monitor the application
IT meters the usage and does chargeback to each application owner
Oracle's ExaData and ExaLogic compete directly against IBM's Smart Analytics System, IBM CloudBurst, and IBM Smart Business Storage Cloud.
Next up was Jonathan Levine, COO of [LinkShare], a subsidiary of Rakutan in Japan. This is an [Affiliated Marketing] company. Instead of pay-per-view or pay-per-click web advertising, this company only gets paid when the "end user" actually buys something when clicking on web advertising.
The business runs on an 8TB data warehouse and 1 TB OLTP database, ingesting 50GB daily, with 400 million transactions per day with 8.5 GB/sec throughput.
They discovered that the Oracle ExaData did not work right out of the box. In fact, it took them about a year to get it working for them, roughly the same amount of months it took them on their last Oracle 10 to Oracle 11 conversion.
Part of their business allows advertisers and web content publishers to generate reports on activity. Jonathan indicates that if the response is longer than 5 seconds, it might as well be an hour. He called this the "Excel" rule, that results need to be as fast as local PC Microsoft Excel pivot table processing.
With the new Exadata, they met this requirement. Over 84 percent of their transactions happen under 2 seconds, 9 percent take 2-4 seconds, and another 4 percent in the 4-8 second range. They hope that as they approach the winter holiday season that they can handle 2-3x more traffic without negatively impacting this response time.
Continuing my post-week coverage of the [Data Center 2010 conference], Wendesday afternoon included a mix of sessions that covered storage and servers.
Enabling 5x Storage Efficiency
Steve Kenniston, who now works for IBM from recent acquisition of Storwize Inc, presented IBM's new Real-Time Compression appliance. There are two appliances, one handles 1 GbE networks, and the other supports mixed 1GbE/10GbE connectivity. Files are compressed in real-time with no impact to performance, and in some cases can improve performance because there is less data written to back-end NAS devices. The appliance is not limited to IBM's N series and NetApp, but is vendor-agnostic. IBM is qualifying the solution with other NAS devices in the market. The compression can compress up to 80 percent, providing a 5x storage efficiency.
Townhall - Storage
The townhall was a Q&A session to ask the analysts their thoughts on Storage. Here I will present the answer from the analyst, and then my own commentary.
Are there any gotchas deploying Automated Storage Tiering?
Analyst: you need to fully understand your workload before investing any money into expensive Solid-State Drives (SSD).
Commentary: IBM offers Easy Tier for the IBM DS8000, SAN Volume Controller, and Storwize V7000 disk systems. Before buying any SSD, these systems will measure the workload activity and IBM offers the Storage Tier Advisory Tool (STAT) that can help identify how much SSD will benefit each workload. If you don't have these specific storage devices, IBM Tivoli Storage Productivity Center for Disk can help identify disk performance to determine if SSD is cost-justified.
Wouldn't it be simpler to just have separate storage arrays for different performance levels?
Analyst: No, because that would complicate BC/DR planning, as many storage devices do not coordinate consistency group processing from one array to another.
Commentary: IBM DS8000, SAN Volume Controller and Storwize V7000 disk systems support consistency groups across storage arrays, for those customers that want to take advantage of lower cost disk tiers on separate lower cost storage devices.
Can storage virtualization play a role in private cloud deployments?
Analyst: Yes, by definition, but today's storage virtualization products don't work with public cloud storage providers. None of the major public cloud providers use storage virtualization.
Commentary: IBM uses storage virtualization for its public cloud offerings, but the question was about private cloud deployments. IBM CloudBurst integrated private cloud stack supports the IBM SAN Volume Controller which makes it easy for storage to be provisioned in the self-service catalog.
Can you suggest one thing we can do Monday when we get back to the office?
Analyst: Create a team to develop a storage strategy and plan, based on input from your end-users.
Commentary: Put IBM on your short list for your next disk, tape or storage software purchase decision. Visit
[ibm.com/storage] to re-discover all of IBM's storage offerings.
What is the future of Fibre Channel?
Analyst 1: Fibre Channel is still growing, will go from 8Gbps to 16Gbps, the transition to Ethernet is slow, so FC will remain the dominant protocol through year 2014.
Analyst 2: Fibre Channel will still be around, but NAS, iSCSI and FCoE are all growing at a faster pace. Fibre Channel will only be dominant in the largest of data centers.
Commentary: Ask a vague question, get a vague answer. Fibre Channel will still be around for the next five years.
However, SAN administrators might want to investigate Ethernet-based approaches like NAS, iSCSI and FCoE where appropriate, and start beefing up their Ethernet skills.
Will Linux become the Next UNIX?
Linux in your datacenter is inevitable. In the past, Linux was limited to x86 architectures, and UNIX operating systems ran on specialized CPU architectures: IBM AIX on POWER7, Solaris on SPARC, HP-UX on PA-RISC and Itanium, and IBM z/OS on System z Architecture, to name a few. But today, Linux now runs on many of these other CPU chipsets as well.
Two common workloads, Web/App serving and DBMS, are shifting from UNIX to Linux. Linux Reliability, Availability and Serviceability (RAS) is approaching the levels of UNIX. Linux has been a mixed blessing for UNIX vendors, with x86 server margins shrinking, but the high-margin UNIX market has shrunk 25 percent in the past three years.
UNIX vendors must make the "mainframe argument" that their flavor of UNIX is more resilient than any OS that runs on Intel or AMD x86 chipsets. In 2008, Sun Solaris was the number #1 UNIX, but today, it is IBM AIX with 40 percent marketshare. Meanwhile HP has focused on extending its Windows/x86 lead with a partnership with Microsoft.
The analyst asks "Are the three UNIX vendors in it for the long haul, or are they planning graceful exits?" The four options for each vendor are:
Milk it as it declines
Accelerate the decline by focusing elsewhere
Impede the market to protect margins
Re-energize UNIX base through added value
Here is the analyst's view on each UNIX vendor.
IBM AIX now owns 40 percent marketshare of the UNIX market. While the POWER7 chipset supports multiple operating systems, IBM has not been able to get an ecosystem to adopt Linux-on-POWER. The "Other" includes z/OS, IBM i, and other x86-based OS.
HP has multi-OS Itanium from Intel, but is moving to Multi-OS blades instead. Their "x86 plus HP-UX" strategy is a two-pronged attack against IBM AIX and z/OS. Intel Nehalem chipset is approaching the RAS of Itanium, making the "mainframe argument" more difficult for HP-UX.
Before Oracle acquired Sun Microsystems, Oracle was focused on Linux as a UNIX replacement. After the acquisition, they now claim to support Linux and Solaris equally. They are now focused on trying to protect their rapidly declining install base by keeping IBM and HP out. They will work hard to differentiate Solaris as having "secret sauce" that is not in Linux. They will continue to compete head-on against Red Hat Linux.
An interactive poll of the audience indicated that the most strategic Linux/UNIX platform over the next next five years was Red Hat Linux. This beat out AIX, Solaris and HP-UX, as well as all of the other distributions of Linux.
The rooms emptied quickly after the last session, as everyone wanted to get to the "Hospitality Suites".
The "Basic" offering includes a single IBM Storwize V7000 controller enclosure, and three year warranty package that includes software licenses for IBM Tivoli Storage FlashCopy Manager (FCM) and IBM Tivoli Storage Productivity Center for Disk - Midrange Edition (MRE). Planning, configuration and testing services for the software are included and can be performed by either IBM or an IBM Business Partner.
The "Standard" offering allows for multiple IBM Storwize V7000 enclosures, provides three year warranty package for the FCM and MRE software, and includes implementation services for both the hardware and the software components. These services can be performed by IBM or an IBM Business Partner.
Why bundle? Here are the key advantages for these offerings:
Increased storage utilization! First introduced in 2003, IBM SAN Volume Controller is able to improve storage utilization by 30 percent through virtualization and thin provisioning. IBM Storwize V7000 carries on this tradition. Space-efficient FlashCopy is included in this bundle at no additional charge and can reduce the amount of storage normally required for snapshots by 75 percent or more. IBM Tivoli Storage FlashCopy Manager can manage these FlashCopy targets easily.
Improved storage administrator productivity! The new IBM Storwize V7000 Graphical User Interface can help improve administrator productivity up to 2 times compared to other midrange disk solutions. The IBM Tivoli Storage Productivity Center for Disk - Midrange Edition provides real-time performance monitoring for faster analysis time.
Increased application performance! This bundle includes the "Easy Tier" feature at no additional charge. Easy Tier is IBM's implementation of sub-LUN automated tiering between Solid-State Drives (SSD) and spinning disk. Easy Tier can help improve application throughput up to 3 times, and improve response time up to 60 percent. Easy Tier can help meet or exceed application performance levels with its internal "hot spot" analytics.
Increased application availability! IBM Tivoli Storage FlashCopy Manager provides easy integration with existing applications like SAP, Microsoft Exchange, IBM DB2, Oracle, and Microsoft SQL Server. Reduce application downtime to just seconds with backups and restores using FlashCopy. The built-in online migration feature, included at no additional charge, allows you to seamlessly migrate data from your old disk to the new IBM Storwize V7000.
Significantly reduced implementation time! This bundle will help you cut implementation time in half, with little or no impact to storage administrator staff. This will help you realize your return on investment (ROI) much sooner.
I am pleased with the turn-out we had attending last week for my Infoboom Webinar on [The Future of Storage]. The 55-minute replay is available on Infoboom, and the slide deck can be downloaded from the [IBM Expert Network].
I mentioned that I was going to Indianapolis and Boston next week to give lectures on this topic. Here are the details:
Indianapolis - September 7, 2011
The Future of Storage with Tony Pearson Luncheon Briefing
Harry & Izzy's
153 South Illinois Street
Indianapolis, IN 46225
Time: 11am to 1:30pm
Boston - September 8, 2011
The Future of Storage with Tony Pearson Briefing and Networking Reception
The Capital Grille
10 Wayside Road
Burlington, MA 01803
Time: 4:30pm to 6:30pm
I will also be in San Francisco for Oracle OpenWorld (Oct 2-6), Auckland New Zealand (Nov 9-11), and Melbourne Australia (Nov 15-17).
Next week, October 2-6, I am in San Francisco to support the IBM exhibition boot at [Oracle OpenWorld 2011] conference. IBM is a Grand Level Sponsor for this event. IBM and Oracle have been partners since 1986, and IBM is a [Diamond Level Partner in the Oracle OpenNetwork], the highest level available. I will be joined by dozens of other subject matter experts from various parts of IBM. Here is my schedule:
5:30pm - 7:00pm
Keynote session, Moscone North, Hall D
7:15pm - 10:30pm
IBM Team Dinner
8:00am - 9:15am
Keynote session, Moscone North, Hall D
9:45am - 4:30pm
IBM Booth #1111, Moscone South
5:00pm - 7:00pm
JD Edwards Customer Appreciation Event
8:00am - 9:15am
Keynote session, Moscone North, Hall D
9:45am - 6:00pm
IBM Booth #1111, Moscone South
7:00pm - 9:30pm
Titan Award Gala, SF City Hall
8:00am - 9:15am
Keynote session, Moscone North, Hall D
9:45am - 4:00pm
IBM Booth #1111, Moscone South
I won't have my laptop at the IBM booth, so if you need to reach me, send me an SMS text message to my cell phone, or send me a tweet on my Twitter account: [@az990tony]
IBM will also have experts in the following areas throughout the week:
Intel: Booth #711 at Moscone South
Java One: Booth #5608 at the Hilton San Francisco, Continental Ballroom
JD Edwards Pavilion: Booth HSJ-002 at the Westin St. Francis Hotel
Netezza, a newly acquired IBM company: Booth #3723 at Moscone West
I arrive Sunday afternoon. If you arrive Sunday, here are some things IBM is featuring:
Network with Other Quest IBM Customers on PeopleSoft
10/02/11, 10:00 a.m. – 11:00 a.m., OpenWorld session #29020
Presenter: Steve Johnston, IBM
Discuss topics of interest with your peers in this special interest group meeting for IBM customers using Oracle's PeopleSoft Enterprise applications.
Network with Other Quest IBM Customers on JD Edwards
10/02/11, 11:15 a.m. – 12:15 p.m., OpenWorld session #29001
Presenter: Steve Johnston, IBM
Discuss topics of interest with your peers in this special interest group meeting for IBM customers using Oracle's JD Edwards EnterpriseOne or JD Edwards World applications.
IOUG: Oracle Business Intelligence Enterprise Edition/Oracle Business Intelligence Applications (27380)
10/02/11, 12:15 p.m. – 1:15 p.m., OpenWorld session #27380
Presenters: Shyam Nath, IBM; Florian Schouten, Oracle
This session looks at Oracle Business Intelligence Enterprise Edition (OBIEE) and Oracle Business Intelligence Applications solutions. Hear what's new in OBIEE Release 188.8.131.52 and how that affects Oracle BI Applications implementations. Learn how mobile BI support in OBIEE adds new meaning to pervasive BI.
IOUG: Oracle Exadata Customer Panel
10/02/11, 1:30 p.m. – 2:30 p.m., OpenWorld session #27261
Presenters: Shyam Nath, IBM; Vinod Haval, Bank of America
This moderated panel discussion includes Oracle Exadata customers, Oracle product managers, and implementers who will share their real work implementation experiences and how they overcame the challenges in the process.
Managing Your Oracle Applications in Today's Economy: Ask the Experts
10/02/11, 1:30 p.m. – 3:30 p.m., OpenWorld session #29280
Presenter: Frances Wells, IBM
Attend a panel discussion of your peers as they discuss how effective data management strategies have helped them reduce costs, streamline test and development projects, and improve Oracle application performance while increasing IT efficiencies.
Download IBM’s mobile app for Oracle
OpenWorld and receive a Starbucks
gift card! (While supplies last!)
Visit [myIBMmobile.com] and get the IBM mobile
app—your guide to navigating IBM events at Oracle OpenWorld 2011.
Optimized for mobile devices—tablet friendly.
Uncover the best award-winning restaurants in San
Fransisco with the free Zagat guide to local restaurants
Easily navigate the show floor and the city with special
Stay on schedule with a helpful list of all IBM sessions
Learn more about the IBM/Oracle relationship
Find Starbucks locations close to Moscone Center
Of course, IBM is going all out on the social media side as well:
I have arrived safely to San Francisco, and was able to check-in at the hotel, pick up my registration badge for Oracle OpenWorld 2011, and attend the first keynote session. This is the largest Oracle OpenWorld event to-date, with over 45,000 attendees from 117 different countries. There are 520,000 square feet of exhibition floor, and over 2,400 educational sessions. The conference is spread across the different buildings of the Moscone center, as well as nearby hotels. On average, attendees will walk seven miles during the week.
Larry Ellison was the keynote speaker for this first kick-off session. He focused almost exclusively on server and storage hardware. He feels that business is all about moving data, not doing integer math.
At the beginning of 2011, Oracle had only sold about 1,000 Exadata, but they have a sales target to sell an additional 3,000 Exadata boxes by year end.
The Exadata offers up to 10x columnar compression, and has 10x faster bandwidth (40Gbps Infiniband versus 4Gbps FCP). If you have a 100TB database, it would take up only 10TB of disk with this approach. He claims that the 90TB of disk you don't have to buy can then be used to buy more DRAM and/or Flash SSD.
(Realistically, since SSD is 15x more expensive than spinning disk, you can only purchase about 6TB of Flash for the 90TB you save on disk!)
Larry claims the design point for Exadata and Exalogic was to offer a system that was more powerful than IBM's fastest P795 computer, but cheaper than commodity x86 hardware. His secret is to "Parallel everything" for faster performance, and no single points of failure (SPOF). Exadata offers up to 10-50x faster query, and 4-10x faster OLTP. To keep costs low, Exadata uses all commodity hardware except the Infiniband. He cited various customer examples:
A company replaced 36 Teradata with 3 Exadata and result was application was 8x faster.
Banco Chile 9x faster than previous system
Deutsche Post 60x faster
Sogetti gets 60x faster backups.
French bank BNP Paribas 17x faster and no change to applications.
Proctor & Gamble 18x faster
Merck 5x faster
Turkcell 250TB compressed to 25TB, 10x faster
The problem was that in each example, he said what it was compared against was the old previous system, which varies and could have been an older Sun system, or an old system from HP, IBM or Dell. Perhaps it was a freudian slip, but Larry mistakenly said "Paralyze" your applications, when he probably meant to "Parallelize".
Of all their 380,000 Oracle customers, 70 percent have SPARC/Solaris and/or Linux. Last week, Oracle announced the new SPARC-T4, which Larry claimed was 5x faster than the previous SPARC-T3. Larry feels that for the first time ever, a non-IBM CPU can challenge the long-standing rein of the IBM POWER series processor. Larry admitted that the IBM POWER7 chip actually did some tasks faster than the SPARC-T4, so his work is not yet done, but they plan to offer a new SPARC-T5 next year that will be 2x better than the SPARC-T4.
Larry compared the I/O bandwidth of serv ers based on SPARC-T4, compared to POWER7, and found that the SPARC-T4 has double the I/O bandwidth, for a cost that was only about 1/4 the cost of a mainframe. IBM offers both. POWER7-based servers for CPU-intensive workloads, and System z (S/390)-based systems for I/O-intensive workloads. Larry feels that even though POWER7 is superior than SPARC-T4 for mathematical calculations, all business applications are focused on I/O-bandwidth to move data, not computations.
Larry claims the new SPARC-T4 can do 1.2 million IOPS. He uses 40 Gbps Infiniband instead of traditional SAN-attached FCP solutions.
A new "box" called Exalytics, combines their commodity hardware platform with a hueristic adaptive in-memory cache, their latest "me-too" solution that compares with what IBM already offers in [IBM SolidDB]. In fact, their me-too is not even internally developed, but rather the result of an acquisition of a company called "Times Ten". I thought it was interesting that the only piece of Oracle software mentioned during Larry's 90-minute speach, was this piece of acquired technology. The new Exalytics product run on a small rack and grow, analyzing relational data, non-relational OLAP, as well as unstructured documents. The result is what Larry called "the Speed of Light".
He also mentioned that Bob Shimp would kick-off the Cloud later in the week. Given that Larry himself thought that Cloud was a stupid, over-marketed term that nobody has deployed over the past few years, to a complete believer, claiming that over 20 live demos will be given this year on Cloud.
Perhaps the funniest quote was his motivation to use Infiniband as the interconnect
"Ethernet was invented by Xerox when I was a child."
-- Larry Ellison
Here are some sessions that IBM is featuring on Monday. Note the first two are Solution Spotlight sessions at the IBM Booth #1111 where I will be most of the time.
IBM Cloud Computing Solutions for Oracle
10/03/11, 10:30 a.m. – 11:00 a.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: Chuck Calio,Technical Strategist, IBM Systems & Technology Group
IBM is recognized in the IT industry as one of the "Big 6" cloud providers, along with Amazon, Google, Microsoft, Salesforce and Yahoo. This session will highlight how IBM Cloud offerings apply to Oracle applications.
Lowering Cost and increasing efficiency in your long term support of Oracle EPM and BI
10/03/11, 3:00 p.m. -- 3:30 p.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: Matthew Angelstad, IBM Global Business Solutions - Oracle EPM (Hyperion) Practice Lead
In 2007, Oracle acquired Hyperion, a leading provider of performance management software. This session will show how IBM helps Oracle clients unify Enterprise Performance Management (EPM) and Business Intelligence (BI) in a cost-effective manner, supporting a broad range of strategic, financial and operational management processes.
Application Strategy: Charting the Course for Maximum Business Value
10/03/11, 3:30 p.m. – 4:30 p.m., OpenWorld session #39061
Presenter: Mike Marchildon, IBM
The industry is undergoing a shift from single Enteprise Resource Planning (ERP) application to second-generation platforms containing diverse yet interdependent systems. This shift presents opportunities and challenges for both IT and the business.
Monday morning of the [Oracle OpenWorld 2011] conference had Joe Tucci, CEO of EMC, present the keynote. Joe indicated that I.T. stands for "Industry in Transition". He had a chart that showed the history of IT, from the mainframe and mini-computer, to the PC and client/server era, and now to the Cloud era. He called these "waves of disruption". The catalysts for change are a "Budge Dilemma", "Information Deluge" and "Cyber Security". The keynote was very similar to what EMC presented at [VMworld] conference earlier this summer.
"We have failed our customers. Over the past 10 years, they spend 73% to maintain their existing systems, and only 27% for new."
--- Joe Tucci, EMC
While many people equate "EMC" and "Failure", I believe Joe was referring not just to his own company, but most of the other IT vendors as well. Analysts predict that from January 1, 2010 to December 31, 2019, the world of stored data will grow from 0.9 ZB to 35.2 ZB, which represents a 44x increase. During that same time, IT staff is only expected to grow 50 percent. A staggering 90 percent of this data will be unstructured (non-database) content. Meanwhile, the average company gets cyber-attacked 300 times per week.
The answer is Cloud Computing. A few years ago, EMC was trying to get people to go "private cloud" route instead of "public cloud", they now have a more realistic "hybrid cloud" approach similar to IBM. Of the clients that EMC works with, 35 percent are implementing some form of cloud, and another 30 percent are planning to. The tenents of Hybrid Cloud are "Efficiency", "Control" and "Choice" which equals "Agility".
Joe also mentioned that there is now a new "layering" for IT. Instead of storage, switches and servers, we have a cloud platform of shared resources, mobile devices like smartphones and tablets, and management.
Joe feels there is a massive opportunity where Cloud meets Big Data. A cute video showed a driver wearing a motorcycle helmet so you can't see his face get into an under-powered car with "VNXe" on the license plate. He punches in "Cloud and Big Data" into the GPS navigation system, and starts out on city streets. Then the car transforms to an under-utilized family sedan "VNX" on a highway in the middle of the desert, then transforms to an over-priced sports car labeled "VMAX" as it climbs into the mountains surrounded by fog. The video borrowed the "CARS" theme from the videos IBM developed for its 2008 launch of "Information Infrastructure" initiative.
EMC's Pat Gelsinger (CTO) and fellow blogger Chad Sakac did some demos of VMware vCenter. They called the VMware vSphere "the Datacenter-wide OS" indicating that EMC storage has 75 points of integration with their "partner" (VMware is majority-owned by EMC, so I am not sure if partner is the right term). If you don't count Itanium, SPARC, POWER and IBM Syste z architectures, VMware enjoys over 80 percent marketshare for server virtualization.
(Full disclosure: IBM is the leading reseller of VMware.)
Pat claims that 40 percent of Oracle Apps at EMC run VMware. For the longest time, Oracle refused support its apps on VMware, but they relaxed this restrictive policy back in 2009. Today, nearly 25 percent of Oracle Apps run virtualized. EMC claims that they can support 5 million VMs on a single VMAX, and can generate 1 million IOPS from a single VMware ESX host.
Chad did a demo of vFabric which allows a vCenter plug-in to kick up Database instances of OracleDB, MySQL, Hadoop, PostgreSQL, and GreenPlum (GreenPlum is EMC's version of open-source PostgreSQL).
Chad showed that VMware vMition could move workloads from servers without solid-state, to servers that are flash-enabled. Lightweight workloads can be moved from DAS-enabled servers to compute-enabled storage devices like their EMC Isilon. (EMC acquired Isilon to offer their me-too version of IBM's Scale-Out NAS [SONAS] product.) EMC announced their first "Solid-State on a PCIe card" from their Project Lightning initiative. These are 320 GB capacity, so they sounded like a me-too versino of IBM's [Fusion-io IOdrive] cards that IBM has had available for quite some time now.
Next, Pat and Chad talked about Big Data. The world is transforming from a manual scale-up model to an automated scale-out architecture. Moving from "islands" to "pools". They used a cute example of Car Insurance. Business Analytics were able to review a safe drivers record, including the driver's Facebook and Twitter activity, and give him a discount, and then review the bad driving habits of another driver, and raise the bad driver's rates.
EMC announced their "GreenPlum Analytics Platform" (GAP?). I often tell people that if you want to predict what EMC will announce next, just look at what IBM announced 18 months ago. This new platform sounds like their me-too version of IBM's [Smart Analytics System].
After EMC, Judith Sim from Oracle introduced the Ed Lee, the Mayor of San Francisco which was just named the "Greenest city in North America". He thanked the audience for contributing an estimated $100 million USD to his local economy. Also, he was happy that by eliminating paper-based handouts and conference materials, the audience saved 1,636 trees.
Mark Hurd, formerly CEO of HP, and now president of Oracle, gave some highlights of 2011, and what Oracle's strategy is going forward. He said that Oracle plans to provide complete stacks, complete choice, and have each component of the stack be best-of-breed. In 2011, Oracle introduced the new MySQL 5.5 database, Java 7 programming language, and the Solaris 11 operating system with ZFS file system. Oracle spent $4 Billion in R&D, and gained 20 percent growth in software licenses, which gave them 33 percent growth fiscally for 2011 year. Oracle acquired Larry Ellison's [Pillar Data] storage company. Oracle also launched a [Database Appliance].
Thomas Kurian, another Oracle executive, finished the keynote session. He started with yet another chart showing the historical transition from Mainframe to Tablet. He indicated that leading-edge OracleDB and their Fusion middleware combined with industry standard hardware provides 5-30x faster queries, 4-10x less disk space, and simplifies the data center footprint. Their Exadata provides what he likes to call "Hierarchical Storage Management" between DRAM, Flash Solid-State, and spinning disk.
(Note: I started my career at IBM in 1986 working on a product called DFHSM, the Data Facility Hierarchical Storage Manager! It is now a vibrant component of DFSMS, part of IBM's z/OS mainframe operating system.)
ps this new announcement is to address that deficiency.
Finally, Oracle announced their "Exadata Storage Expansion Rack". Many people realized that the Exadata was under-provisioned for storage, which explains why they have only sold a few thousand of them, so perha
If you are attending Oracle OpenWorld, here are sessions for Tuesday that IBM is featuring. Note the first two are Solution Spotlight sessions at the IBM Booth #1111 where I will be most of the time.
Securing Heterogeneous Database Infrastructures: A Comprehensive Approach
10/04/11, 9:45 a.m. -- 10:15 a.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: Al Cooley, Director, IBM InfoSphere Guardium
IBM Business Analystics for Oracle Solutions
10/04/11, 2:15 p.m. -- 2:45 p.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: John Strazdins, ERP Strategy Executive
Consolidated Global View of Your Customer with One Global Billing System
10/04/11, 3:30 p.m. -- 4:30 p.m., OpenWorld session #23650
Presenter: John Waterman, IBM
Enterprise billing system technologies are emerging to assist with global customer views and other challenges banks struggle with today. In this session, Citi discusses its challenges and successes in implementing a global billing system.
Upgrading Your Siebel CRM with Reduced Risk and Lowered Cost: Customer Successes
10/04/11, 3:30 p.m. -- 4:30 p.m., OpenWorld session #18222
Presenters: Arnaud Wingelaar, IBM; Geetha Sundaram; Agnes Zhang, Oracle
Hear customer success stories about upgrading Siebel CRM. Learn best practices on upgrading with lowered cost, or achieving a high-availability upgrade with zero downtime and reduced risk.
Tuesday morning at the [Oracle OpenWorld 2011] conference started with another keynote session. This time, Michael Dell, founder, chairman and CEO of Dell, Inc., presented. Over the past nine years, he feels "the line between business and IT is going away." Michael claims that "Dell is no longer a PC company", and instead is focusing on data center solutions and services to be more like IBM.
John Fowler, Executive VP for Oracle Hardware, claims that Oracle has a single team for hardware development. The SPARC-T4 is their newest chip, with 8 cores and 64 dynamic threads, running at 3.0 GHz. It has on-chip 10GbE ethernet, PCIe, DDR3 Memory controllers and Crypto features. For storage, Oracle now offers four different offerings:
Exadata (as Database storage)
ZFS Storage Array (NAS)
Pillar Axiom (block-level I/O)
Edward Screven, Chief Corporate Architect at Oracle, indicated that the new Oracle Linux kernel allows for zero downtime patches, meaning that you can update the OS while applications are running without a reboot. The OracleVM (based on open-source XEN) supports both x86 and SPARC-based server hosts. On x86, it can run Linux, Solaris and Windows guests. On SPARC, it can run Linux and Solaris guests.
John Loaiza, Oracle Senior VP, explained the Exadata. It has 168 disk drives and 56 PCIe Flash Cards, connected via 40Gbps Infiniband. The Exadata keeps all data on spinning disk, with "warm data" cached on Flash, and "hot data" cached on DRAM. This is similar to IBM's Easy Tier feature on the DS8000, SVC and Storwize V7000.
Brad Cameron, Senior Director, explained Exalogic, which pre-dates Oracle's acquisition of Sun Microsystems. The idea was to build an x86 machine for running Java applications on Oracle WebLogic. The Exalogic can connect via Infiniband to an Exadata to access database information, and to 10GbE ethernet for the rest of the servers and clients. Whether you get the quarter, half or full-rack system, you get 40TB of NAS storage.
Ganesh Ramamurthy, Oracle VP of Hardware Engineering, presented the SPARC Supercluster. This combines the storage cells from Exadata, the compute nodes from Exalogic, shared NAS storage using ZFS file system, and Solaris 11 with OracleVM. Taking a cue from IBM's zEnterprise Unified Resource Manager, Oracle is offering centralized management for all the layers in their SPARC Supercluster stack. The SPARC Supercluster is intended as general purpose machine, and can be used to run non-Oracle applications like SAP. From a storage perspective, he claims that the storage in the SPARC Supercluster is 2.5x better than EMC VMAX, which basically puts it comparable to IBM XIV pricing.
For my readers in San Francisco attending Oracle OpenWorld, here are some sessions that IBM is featuring on Wednesday. Note the first two are Solution Spotlight sessions at the IBM Booth #1111 where I will be most of the time.
Data Management Best Practices for Oracle Applications
Oracle RAC and Cloud: Tips from IBM Global Business Services
10/05/11, 10:00 a.m. -- 11:00 a.m., OpenWorld session #15733
Presenters: David Simpson, IBM; Nalin Sahoo, Oracle
In this session, gain valuable insight into high-availability systems leveraging Oracle Database 11g Release 2 and Oracle Real Application Clusters (Oracle RAC). Hear best practices and lessons learned with these Oracle technologies as well as how IBM utilizes cloud infrastructure with Oracle Clusterware and server pools.
In the Heat of the Oracle Fusion Decision-Making Process: What's Your Next Move?
10/05/11, 10:00 a.m. -- 11:00 a.m., OpenWorld session #9423
Presenter: Esther Parker, IBM
This session discusses how companies can embrace Oracle Fusion so they can meet their business objectives today and in the future.
Wednesday morning at the [Oracle OpenWorld 2011] conference started with another keynote session. This time, Safra Catz, CFO and President of Oracle, introduced John Chambers, CEO of Cisco.
John says Cisco is helping to "empower the customer through market transitions." This includes helping customers decide how to deploy new technology, choosing between integrated stacks and interoperable components, scaling the business with a flat IT budget, and how/when to decide on moving to the cloud.
(FTC Disclosure: IBM resells Cisco switches and directors and are considered a partner in this sense. If you are going to buy Cisco switches and directors, please consider buying them through IBM.)
The information economy is transitioning to a networked one. Access to information is not as important as access to expertise. Process and Procedures are not as important as Communities and Relationships. The old style Command-and-Control management is giving way to Collaboration. He showed a chart that showed the evolution from routed/bridged networks to packet/mobile and video. He also had a chart that showed the evolution from Mainframe/Mini-computers, to Client/Server and Web, to Virtualization in the Cloud. He also indicated that Google's acquisition of Motorola was indicative of the "Death of the PC".
High Tech companies must re-invent themselves to stay relevant. Here were Cisco's five "Foundational Priorities":
Leadership in the Core. This refers to his core business of high-end Ethernet and Fibre Channel directors.
Collaboration. This was the original promise of networking computers together, was to bring people together also. He feels that "Collaboration" will take off in the 2010's.
Data Center/Virtualization/Cloud. Cisco is now in the business of selling computers. They are now #2 in North America for x86 server sales, and #3 globally. In this regard, they are a direct competitor to both IBM and Oracle at this conference. John wants to create "borderless" networks between Private and Public clouds. He claims that they have now 8,228 Ciscu UCS customers over the past 18 months. This was a slam at Oracle, who hasn't sold half that many new systems in the same time period.
Video. John indicated that every product in the Cisco family is video-enabled, from the Cius tablet, to WebEx, to TelePresence, to all of his switches and directors. In theory, the "Flip" video cam that Cisco dropped in their latest round of layoffs would have also been counted in that category. John indicates that he envisions video will take over as the predominant communication mechanism. Back in 2006, at Oracle OpenWorld, John showed a chart that indicated that people will transition from passive TV-watchers to active video producers. Here we are five years later, and while 24 hours' worth of video are uploaded to YouTube every second, most people are still TV-watchers.
Architectures for Business Transformation. He elaborated on this to refer to issues like reliability, security, and products that are designed to work together. Business and Government leaders are focused on their business, not technology.
He gave a demo of Cisco UCS. This is a 4U collection of server blades, with up to 384GB of DRAM using 8GB DIMMs, or 192GB using much-cheaper 4GB DIMMs. There are 2 switches with 8 ports each 10GbE, for a total of 160 Gbps, that can carry both Ethernet and FCoE traffic. The UCS System Manager is similar to IBM's Unified Resource Manager in that it manages the entire box. A "service profile" has 40 to 50 BIOS settings that can be applied to give each x86 blade a specific personality. You can re-provision these by changing their service profile as needed.
The next demo was really cool. They took video that involved people talking, and had it "machine transcribed" so that you can read the words being said in the video. Type in a word like "tolerances" in the search engine, and the video advances exactly to the spot where that word is uttered.
The next demo after that involved a special camera for monitoring High-Occupancy Vehicle (HOV) lanes in traffic. In an example used in London, UK, the camera can see inside the car and confirm there are enough people to justify HOV usage, and if not, scan the license plate and charge the owner of the vehicle a fine. (In a sense, "Big Data" analytics combined with Cisco's vision of ubiquitous video equals [Big Brother])
In another slam against Oracle, John actually backed up his claims with published benchmarks. He wrapped up his talk with: "If I have done my job well, then you will all leave this room a bit uncomfortable." Not surprisingly, John didn't mention either the vBlock relationship with EMC, or the FlexPod relationship with NetApp.
Wednesday afternoon at the [Oracle OpenWorld 2011] conference started with another keynote session.
In a last minute substitution, Oracle OpenWorld rescheduled Salesforce.com CEO Marc Benioff's keynote from Wednesday to a Thursday 8:00am morning general session, to make room for S. D. Shibulal, CEO of InfoSys Consulting.
(Forbes Magazine considers InfoSys the #15 [most innovative company]. To give this some context, Salesforce.com and Amazon.com are #1 and #2, Google and Apple are in the top 10, and Oracle is #77.
S.D. started out saying that "Today is October 4, a very important day in history!" This was October 6, so everybody was a bit confused, checking their watches and tablets to confirm what day it was. What he was referring to was the first trans-pacific flight that happened October 4 exactly 80 years ago, the pilots were awarded medals and accolades for this tremendous achievement. This year, trans-pacific flights happen every day, and nobody raises an eyebrow. I looked this up, and the first trans-pacific flight happened [June 9, 1928] from California to Australia involved stops in Hawaii and Fiji, but [Clyde Edward Pangborn] is remembered for his October 4, 1931 flight as the first non-stop flight, from Japan to Seattle, Washington. His point, however, is that innovation has a lot of "firsts" that people don't realize until things are commonplace.
If you look at the 1991 list of Fortune 500 companies, only 25 percent of these still are in operation today (IBM is one of them!) The rest failed to stay relevant, to reach and scale as needed for market transitions. He gave examples of travel agencies and the Encyclopedia Brittanica that failed to adapt in the face of [disintermediation]. Success in today's marketplace requires three things:
Predicting and sensing tomorrow's demand
Influencing tomorrow's demand
Fulfilling tomorrow's demand
Ming Tsai, Managing Director and Chief Client Office of InfoSys, asked a series of questions:
"Is Market Research dead?" In 2010, over 4 EB of data were generated. Marketeers do not need to conduct surveys to generate more data, they are drowning in data that is all around them. 80 percent of profits come from 20 percent of your clients.
"Who controls the message?" This was perhaps a tip of the hat to ousted Marc Benioff of Salesforce.com for being able to organize his own last-minute keynote at the St. Regis hotel using twitter and other social media. I was not there, but apparently the place was packed with a line around the building to hear Marc talk.
"Is Product Development backwards? This is referring to the standard waterfall approach of designing a product, shipping a product, with the first interaction with the end customer being the last stage. In new "agile" development models, customers are engaged up front, with highly iterative deployments, to ensure that the final product meets customer requirements.
He showed a product called "Social Edge" from InfoSys that determines "sentiment analysis". Users can co-create their own user experience.
Paul Gottsegen, InfoSys, explained how "Mobility" is challenging existing business models. Their latest product "mConnect" offers to link web applications to any mobile device. This includes healthcare monitoring, cash for the 50 percent of the world that are "unbanked", and even Cable TV on an iPad. He brought on stage Bill Tucker, VP of IT at Nordstrom, a retail outlet of fine clothing.
(I have a collection of Nordstrom jackets that I had bought in San Francisco Union Square throughout the years. Every time that I fly from Tucson to San Francisco, especially in the summer, it is freezing cold, and I need to buy a jacket. This time I was prepared, and brought several of me jackets with me.)
Bill explained that people are not comparing their end-user experience at Nordstrom's with direct competitors like Macy's, but rather with all of their other end-user experiences like that at Starbuck's coffee, or the Apple store. This raises the bar in customer expectations. Nordstrom has been force to make drastic improvements to keep up with these expectations.
Prasad Thirkutam, InfoSys, asked if supply chains are agile and adaptive enough. He mentioned that 40 percent of Flash memory and 60 percent of circuit boards are made in Japan that were recently hit by an earthquake and tsunami. He explained product "Demand-to-Deliver" solution from InfoSys that provides multi-level inventory, identifying the safety stock levels based on various analytics. This reduces waste by 7 percent, and shortens cash from 60 days to 40 days.
Prasad introduced Vin Melvin, CIO of Arrow Electronics. His focus is to get data "correct". To increase end-to-end speed to handle order changes and cancelations, and to optimize and re-balance supply chain as needed.
(FTC Disclosure: Arrow is a distributor of IBM equipment. I have worked with Arrow many years.)
The last keynote session of the [Oracle OpenWorld 2011] conference was Oracle making a few major announcements.
Steve Miranda, Senior VP for Oracle Applications, explained the new "Fusion 11g Apps" which are now generally available. Basically, they took all the scattered applications they have from acquisitions of PeopleSoft, JD Edwards, Siebel and so on, and re-wrote them to industry-standard Java so that they would all run either on-premise or in the Cloud. The Enterprise Apps come in seven categories: Financials like General Ledger and Payroll; Human Capital Management (HCM) formerly known as Human Resources; Supply Chain Management (SCM); Customer Relationship Management (CRM); Governance Risk and Compliance (GRC); Procurement; and Project/Portfolio Management (PPM). Oracle also has "Industry Apps" for specific verticals.
All of these apps have "embedded BI" (business intelligence), such as dashboards, multi-dimensional calculations, decision support, and real-time optimization. This is intended to help the end-user answer four questions:
What do you need to do today?
How to get it done?
What you need to know today?
Who can help you?
Larry Ellison, Oracle CEO, said that it took six years to rewrite all the Fusion Apps. They used an "agile" development model with over 200 early adopters to ensure that these applications were successful. They were under a "controlled release program" but now that is over, and the applications are generally available. Larry indicates that these applications were developed under the concepts of Service Oriented Architecture [SOA], which neither Salesforce.com nor SAP R3 have.
(This made me chuckle. SOA was initially developed by IBM and Microsoft, but is now industry standard. There is no reason not to develop software that isn't SOA.)
Following the IBM model, Oracle has built-in the security at the OS, Database and Middleware layer, rather than in each application. As IBM has understood for several decades, a secure infrastructure is the way to go so that all applications are secure.
With all these Fusion Apps now re-written so that they work on industry-standard Java (J2EE, actually), allowing them to run either on-premise or out on the Cloud, Larry Ellison said "I guess we need a Cloud!" This started his announcement of the "Oracle Public Cloud" [OPC]. OPC has both PaaS and SaaS. The PaaS would offer VM instances with support for database and Java services. The SaaS would be all the Fusion Apps rented on the "as-a-service" model. Rather than force everyone to Oracle 11g, you can run any Oracle database on OPC, and you can run any Java or J2EE application on the OPC.
Your data is portable. Larry is pro-choice, and wants people to be able to move from any cloud to any cloud. Since it's based on industry-standard Java, applications can move seamlessly between OPC, Amazon EC2 and IBM SmartCloud. IBM has been a major force behind [Open Cloud Standards], so it is always good that other major vendors follow suit.
He quoted [someone as saying "Beware of False Clouds"] This was Salesforce.com CEO Marc Benioff's attack against all "Private Cloud" IT vendors. Larry twisted this to say he agrees, "True Clouds" are based on open industry standards, and "False Clouds" are vendor-lockin. OPC is based on Java, J2EE, XML, BPEL and Ruby on Rails, whereas Salesforce.com is based on proprietary Heroku and APEX. He called Salesforce.com the "Roach Motel of Cloud Computing" .. you can check in, but you can't check out.
OPC plans to offer some "data sources", including Dun&Bradstreet news feed, Twitter, Facebook and other social networks. It is based on a monthly subscription using a self-service portal. The resources are elastic, with capacity delivered on demand. He claims that Salesforce.com is rate-limited, and cancels long-running jobs if they are consuming too many resources. Larry said OPC would never do that.
Larry said that there are private-only offerings like SAP R3, and public-only offerings like Salesforce.com, Workday, and Taleo, but Oracle instead has adopted the IBM model of supporting choice between private, public and hybrid clouds.
Larry then attacked "Multi-tenancy", specifically, the idea that SaaS providers often use a single database instance, but then create a column to identify which records belong to which tenants. He said this was state-of-the-art 15 years ago, but is a bad idea now. Too risky. Instead, Larry's OPC has unique database instances for each tenant through virtualization.
Larry also announced the Oracle Social Network (OSN). This is a corporate-version of Facebook, that supports collaboration and file-sharing, similar to IBM [LotusLive], Google Docs, or Microsoft Office365. All of the Fusion Apps are written to interface directly with the OSN or any of these other social networks through APIs. This includes navigation and integrated social networking. He also indicated that all Fusion Apps run on mobile devices. He showed the SAP R3 GUI, and said it reminded him of "the fins on a 1968 Cadillac!"
Larry said that other CRM SaaS focus on helping sales managers track their employees, but Oracle's CRM helps sellers sell more.
He then gave an example of a mythical sales manager Bob, and his sales employee Julian, selling two Exadata boxes for $4.8 Million USD. A "safe harbor" statement was shown at the beginning of this keynote, to make sure nobody asks to buy Exadata boxes this cheap.
I took over a hundred pictures at this event. Here are a few of my favorites from Monday and Tuesday.
The IBM Booth #1111 Moscone South
I spent most of my time at the booth in the exhibition area. It was a huge booth, covering various software offerings in the front, and servers and storage systems in the back. Here I am next to the "IBM Watson" simulator, allowing people to play Jeopardy! game against Watson.
In the front was "EoS" which stands for "Exchanging Opinions for Solutions" -- an interactive screen developed by Somnio that allows people to enter questions and opinions and get crowd-sourced answers from people following the Twitter stream. The EoS was connected to the [IBM Mobile App] so people could follow the conversation.
IBM Customer Appreciation Events
On Monday evening we had some customer appreciation events. First was for IBM customers of "JD Edwards", which runs on "IBM i" operating system on POWER servers. This was an elegant affair at the [Weinstein Gallery] surrounded by works of art by Pablo Picasso and Marc Chagall. One customer expressed concern that Oracle would functionally stabilize JD Edwards "World" software and force everyone to move over to "Enterprise One". I told him that I had seen the roadmap for "World" and there are three healthy releases planned for its future. He should have nothing to worry about. IBM and Oracle will work together to make sure our mutual customers get the solutions they need.
Later, we went to the "Infusion" bar for another "IBM appreciation" event with a live band. Here's a Polaroid photo taken of me in the crowd.
Titan Gala Award Reception
On Tuesday night, Oracle gave out awards in 29 categories. IBM won three this year. I took a photo with the ladies from Beach Blanket Babylon, and a mermaid! Joining me to celebrate the awards were IBMers Carolann Kohler, Boyd Fenton, Sue Haad, and Susan Adomovich.
This is my first time attending Oracle OpenWorld, so naively I asked why there were only 29 categories and not an even 30. The IBMers joked that the 30th might as well have been "Best Server/Storage Platform for Integer Math" which Larry Ellison conceded that IBM's POWER 795 server wins over Oracle's new SPARC T4 Supercluster. As Larry said during his keynote "We still have some work to do to beat IBM!"
The event was held at the San Francisco City Hall, I got to walk on the red carpet, with lavish food and drink. I was even given a hand-rolled cigar! Thank you Oracle! We are proud to be your "Diamond Partner" helping our mutual customers get the most out of our solutions.
The "Booth Babes" Controversy
At the EMC booth, these three lovely ladies, Jennifer, Tamara and Manuela, were just a few of the dozen so-called booth babes EMC hired from a local agency. Attendees with technical questions were directed to the EMC guys in the back of the booth, behind the wall.
IBM stopped using "booth babes" a long while ago. At IBM Booth #1111, we had a healthy balance of real men and women executives, technical experts, and support staff at the IBM booth.
A guy from EMC came over to our booth later to explain that EMC is at two other events this same week, and their technical staff is spread thin. EMC is a small company, and skilled technical people are in short supply. We get it. Not every IT vendor has an army of experts in every category like IBM.
I want to thank the IBM-Oracle Alliance team, especially Nancy Spurry and Carolann Kohler for having me involved in these events.
Continuing my coverage of the 30th annual [Data Center Conference]. here is a recap of Wednesday morning sessions.
A Data Center Perspective on MegaVendors
The morning started with a keynote session. The analyst felt that the eight most strategic or disruptive companies in the past few decades were: IBM, HP, Cisco, SAP, Oracle, Apple and Google. Of these, he focused on the first three, which he termed the "Megavendors", presented in alphabetical order.
Cisco enjoys high-margins and a loyal customer base with Ethernet switch gear. Their new strategy to sell UP and ACROSS the stack moves them into lower-margin business like servers. Their strong agenda with NetApp is not in sync with their partnership with EMC. They recently had senior management turn-over.
HP enjoys a large customer base and is recognized for good design and manufacturing capabilities. Their challenges are mostly organizational, distracted by changes at the top and an untested and ever-changing vision, shifting gears and messages too often. Concerns over the Itanium have not helped them lately.
IBM defies simple description. One can easily recognize Cisco as an "Ethernet Switch" company, HP as a "Printer Company", Oracle as a "Database Company', but you can't say that IBM is an "XYZ" company, as it has re-invented itself successfully over its past 100 years, with a strong focus on client relationships. IBM enjoys high margins, sustainable cost structure, huge resources, a proficient sales team, and is recognized for its innovation with a strong IBM Research division. Their "Smarter Planet" vision has been effective in supporting their individual brands and unlock new opportuties. IBM's focus on growth markets takes advantage of their global reach.
His final advice was to look for "good enough" solutions that are "built for change" rather than "built to last".
Chris works in the Data Center Management and Optimization Services team. IBM owns and/or manages over 425 data centers, representing over 8 million square feet of floorspace. This includes managing 13 million desktops, and 325,000 x86 and UNIX server images, and 1,235 mainframes. IBM is able to pool resources and segment the complexity for flexible resource balancing.
Chris gave an example of a company that selected a Cloud Compute service provided on the East coast a Cloud Storage provider on the West coast, both for offering low rates, but was disappointed in the latency between the two.
Chris asked "How did 5 percent utilization on x86 servers ever become acceptable?" When IBM is brought in to manage a data center, it takes a "No Server Left Behind" approach to reduce risk and allow for a strong focus on end-user transition. Each server is evaluated for its current utilization:
Amazingly, many servers are unused. These are recycled properly.
1 to 19 percent
Workload is virtualized and moved to a new server.
20 to 39 percent
Use IBM's Active Energy Manager to monitor the server.
40 to 59 percent
Add more VMs to this virtualized server.
over 60 percent
Manage the workload balance on this server.
This approach allows IBM to achieve a 60 to 70 percent utilization average on x86 machines, with an ROI payback period of 6 to 18 months, and 2x-3x increase of servers-managed-per-FTE.
Storage is classified using Information Lifecycle Management (ILM) best practices, using automation with pre-defined data placement and movement policies. This allows only 5 percent of data to be on Tier-1, 15 percent on Tier-2, 15 percent on Tier-3, and 65 percent on Tier-4 storage.
Chris recommends adopting IT Service Management, and to shift away from one-off builds, stand-alone apps, and siloed cost management structures, and over to standardization and shared resources.
You may have heard of "Follow-the-sun" but have you heard of "Follow-the-moon"? Global companies often establish "follow-the-sun" for customer service, re-directing phone calls to be handled by people in countries during their respective daytime hours. In the same manner, server and storage virtualization allows workloads to be moved to data centers during night-time hours, following the moon, to take advantage of "free cooling" using outside air instead of computer room air conditioning (CRAC).
Since 2007, IBM has been able to double computer processing capability without increasing energy consumption or carbon gas emissions.
It's Wednesday, Day 3, and I can tell already that the attendees are suffering from "information overload'.
Well, it's Wednesday, and you know what that means... IBM Announcements!
(Actually most IBM announcements are on Tuesdays, but IBM gave me extra time to recover from my trip to Europe!)
Today, IBM announced [IBM PureSystems], a new family of expert-integrated systems that combine storage, servers, networking, and software, based on IBM's decades of experience in the IT industry. You can register for the [Launch Event] today (April 11) at 2pm EDT, and download the companion "Integrated Expertise" event app for Apple, Android or Blackberry smartphones.
(If you are thinking, "Hey, wait a minute, hasn't this been done before?" you are not alone. Yes, IBM introduced the System/360 back in 1964, and the AS/400 back in 1988, so today's announcement is on scheduled for this 24-year cycle. Based on IBM's past success in this area, others have followed, most recently, Oracle, HP and Cisco.)
Initially, there are two offerings:
IBM PureFlex™ System
IBM PureFlex is like IaaS-in-a-box, allowing you to manage the system as a pool of virtual resources. It can be used for private cloud deployments, hybrid cloud deployments, or by service providers to offer public cloud solutions. IBM drinks its own champagne, and will have no problem integrating these into its [IBM SmartCloud] offerings.
To simplify ordering, the IBM PureFlex comes in three tee-shirt sizes: Express, Standard and Enterprise.
IBM PureFlex is based on a 10U-high, 19-inch wide, standard rack-mountable chassis that holds 14 bays, organized in a 7 by 2 matrix. Unlike BladeCenter where blades are inserted vertically, the IBM PureFlex nodes are horizontal. Some of the nodes take up a single bay (half-wide), but a few are full-wide, take up two bays, the full 19-inch width of the chassis. Compute and storage snap in the front, while power supplies, fans, and networking snap in the back. You can fit up to four chassis in a standard 42U rack.
Unlike competitive offerings, IBM does not limit you to x86 architectures. Both x86 and POWER-based compute nodes can be mixed into a single chassis. Out of the box, the IBM PureFlex supports four operating systems (AIX, IBM i, Linux and Windows), four server hypervisors (Hyper-V, Linux KVM, PowerVM, and VMware), and two storage hypervisors (SAN Volume Controller and Storwize V7000).
There are a variety of storage options for this. IBM will offer SSD and HDD inside the compute nodes themselves, direct-attached storage nodes, and an integrated version of the Storwize V7000 disk system. Of course, every IBM System Storage product is supported as external storage. Since Storwize V7000 and SAN Volume Controller support external virtualization, many non-IBM devices will be supported automatically as well.
Networking is also optimized, with options for 10Gb and 40Gb Ethernet/FCoE, 40Gb and 56Gb Infiniband, 8Gbps and 16Gbps Fibre Channel. Much of the networking traffic can be handled within the chassis, to minimize traffic on external switches and directors.
For management, IBM offers the Flex System Manager, that allows you to manage all the resources from a single pane of glass. The goal is to greatly simplify the IT lifecycle experience of procurement, installation, deployment and maintenance.
IBM PureApplication™ System
IBM PureApplication is like PaaS-in-a-box. Based on the IBM PureFlex infrastructure, the IBM PureApplication adds additional software layers focused on transactional web, business logic, and database workloads. Initially, it will offer two platforms: Linux platform based on x86 processors, Linux KVM and Red Hat Enterprise Linux (RHEL); and a UNIX platform based on POWER7 processors, PowerVM and AIX operating system. It will be offered in four tee-shirt sizes (small, medium, large and extra large).
In addition to having IBM's middleware like DB2 and WebSphere optimized for this platform, over 600 companies will announce this week that they will support and participate in the IBM PureSystems ecosystem as well. Already, there are 150 "Patterns of Expertise" ready to deploy from IBM PureSystem Centre, a kind of a "data center app store", borrowing an idea used today with smartphones.
By packaging applications in this manner, workloads can easily shift between private, hybrid and public clouds.
If you are unhappy with the inflexibility of your VCE Vblock, HP Integrity, or Oracle ExaLogic, talk to your local IBM Business Partner or Sales Representative. We might be able to buy your boat anchor off your hands, as part of an IBM PureSystems sale, with an attractive IBM Global Financing plan.
This week, I am in Taipei, teaching Top Gun class. There was concern that another typhoon would hit the island of Taiwan later this week, but it looks like it is now headed for Hong Kong instead.
Elsewhere in the world, there are several events going on next week, so I thought I would bring them to your attention.
ECTY - South Africa
Next week, Jerry Kluck, IBM Global Sales Executive for Storage Optimization and Integration Services, will be the keynote speaker at "Edge Comes to You" (ECTY) conference in South Africa. This is a one-day event, similar to the [ECTY event in Moscow, Russia] that I spoke at last June.
Here is the schedule for South Africa next week:
Monday, August 20, 2012 - Johannesburg
Wednesday, August 22, 2012 - Cape Town
(I have been to both Jo'burg and Cape Town back in 1994. A month after Apartheid had just ended, I was part of a small group of IBMers sent to re-establish IBM's business operations there. I would have liked to have attended the events next week, not just to hear Jerry speak, but also to see how much the country has changed over the past 18 years, but I could not get a work permit in time.)
If you are interested in attending either of these next week, contact your local IBM Business Partner or sales rep to attend.
Forrester's Total Economic Impact Study of Virtualized Storage
Virtualized storage can help organizations stretch their storage investment dollar and storage administration and management resources. Jon Erickson from Forrester Research will review the latest findings from IBM SAN Volume Control (SVC) users studied as part of the recently completed Forrester Total Economic Impact Study of IBM System Storage SAN Volume Controller.
Date: Tuesday, August 21, 2012
Time: 10:00 AM PDT / 1:00 PM EDT
Duration: 60 minutes
Among the findings, users were able to:
Avoid the capital cost of additional storage
Increase IT productivity
Provide greater end user data availability
The second presenter is Chris Saul, IBM Storage Virtualization Manager, who will explain how SVC can manage heterogeneous disk from a single point of control, autonomously manage tiered disk storage and can store up to five times as much data on your existing disk using IBM Real-time Compression.
Not all virtualization solutions are created equal! That's true for storage virtualization, like the SAN Volume Controller mentioned above, and it's true for server virtualization as well.
This webcast discusses the real-world impact on businesses that deploy IBM's PowerVM®
virtualization technology as compared to those using Oracle® VM for SPARC (OVM SPARC), Microsoft® Hyper-V, VMware® vSphere or other competing products.
Date: Wednesday, August 22, 2012
Time: 10:00 AM PDT / 1:00 PM EDT
Duration: 60 minutes
This webcast will include findings from a [Solitaire Interglobal] study of over 61,000 customer sites on the value of virtualization from a business perspective and how IBM's PowerVM provides real business value.
Other key discussion points that will be covered during this webcast include:
Behavioral characteristics of server virtualization technologies that were examined and analyzed from survey participant's environments
How IT colleagues were able to obtain a faster time-to-market for business initiatives when using IBM PowerVM
Why the learning curve time for PowerVM is as much as 2.58 times faster than for other offerings
Why VM reboot comparisons for PowerVM vs competitive platforms resulted in downtime of 5.5 times less than with other options
A TCO reduction of up to 71.4% for PowerVM compared to alternative options
This webcast will also feature an in-depth discussion on the IBM PowerVM solution from an IBM product expert who will share the unique virtualization features available when PowerVM is utilized within the IBM Power Systems™ environment.
Can you believe it is September already? We have a number upcoming events that you might be interested in.
IBM Smarter Analytics by Design
Join the first of our 'Smarter Analytics by Design' virtual events to learn more from leading industry analyst IDC on how analytics can help you solve business challenges, and the capabilities you'll need to be successful in this ever-changing landscape. You'll also hear real case examples from AXTEL and Miami-Dade County and the results of their analytics approaches.
Webcast: IBM Smarter Analytics by Design Date: Thursday, September 13, 2012 Time: 1:00 pm ET / 12:00 pm CT / 10:00 am PT
Dan Vessett and Jean Bozman, International Data Corporation (IDC)
Gaspar Rivera Del Valle, AXTEL, Monterrey, Mexico
Adrienne DiPrima, Rosario Fiallos, Jaci Newmark, Miami-Dade County, South Florida
The problems that used to keep storage managers awake at night -- power, cooling and physical footprint -- are being successfully addressed by technology, but a more vexing issue still remains: How to get more out of the limited supply of skilled storage management professionals.
Webcast: Solving the Storage Capacity Crisis Date: Tuesday, September 25, 2012 Time: 12:00 pm ET / 10:00 am CT / 09:00 am PT
Demand for storage capacity continues to grow far faster than the pool of people to manage it. With no end in sight to data growth, businesses need to apply technology and practices that distribute management responsibility to the people who need storage, and multiply the volumes of storage that skilled professionals can handle.
In this presentation, in this session, I will cover best practices and new tools that are enabling leaps in productivity, in three main areas:
IBM is bringing back and expanding its Mini Briefing program to Oracle OpenWorld.
What is a Mini-Briefing you might ask? It is a small, customized briefing by the Executive Briefing Centers, held nearby a related conference, allowing conference attendees to take 1-2 hours out of their schedule to speak to IBM experts. These are intended to answer the question: Why choose IBM for your Oracle (and other) workloads?
Event: IBM Mini-Briefings Location: San Francisco Marriott Marquis, 55 Fourth Street, very close to the Moscone Center Dates: Monday through Wednesday, October 1-3, 2012
Last year, the Austin Executive Briefing Center had a room full of experts to help customers learn about IBM hardware to run Oracle applications. This year, IBM is back in San Francisco, with subject matter experts representing Power Systems, System x servers, PureSystems, Storage and System z mainframes.
Subject Matter Experts:
Pat O'Rourke, Austin Briefing Center, Power Systems
Dennis Wunder, Poughkeepsie Briefing Center, System z mainframes
Steve Loeschorn, Raleigh Briefing Center, System x servers
Curtis Neal, Tucson Briefing Center, Storage
Of course, IBM will also have a booth presence on the main Oracle OpenWorld showroom floor. Sadly, I will not be there myself this year. Please stop by and visit my colleagues!
To sign up for a Mini-Briefing at Oracle OpenWorld, for any or all of the topics above, visit the new [IBM STG Austin EBC] website.
I hope you can participate in one or more of these events!
Last year, the Austin Executive Briefing Center had a room full of experts to help customers learn about IBM hardware to run Oracle applications. This year, IBM is back in San Francisco, with subject matter experts representing Power Systems, System x servers, PureSystems, Storage and System z mainframes. If you are in San Francisco, consider taking 1-2 hours out of your schedule to speak to IBM experts. These are intended to answer the question: Why choose IBM for your Oracle (and other) workloads?
Event: IBM Mini-Briefings Location: San Francisco Marriott Marquis, 55 Fourth Street, very close to the Moscone Center Dates: Monday through Wednesday, October 1-3, 2012
Subject Matter Experts:
Pat O'Rourke, Austin Briefing Center, Power Systems
Dennis Wunder, Poughkeepsie Briefing Center, System z mainframes
Steve Loeschorn, Raleigh Briefing Center, System x servers
Curtis Neal, Tucson Briefing Center, Storage
IBM will also have a booth presence on the main Oracle OpenWorld showroom floor. Please stop by and visit my colleagues! To sign up for a Mini-Briefing at Oracle OpenWorld, for any or all of the topics above, visit the new [IBM STG Austin EBC] website.
New IBM PureData Systems help clients harness data for critical insights
Well it's Tuesday, and you know what that means! IBM Announcements! Actually, it is Wednesday, but I started writing this post yesterday, and had to do some additional research to finish.
This week, IBM introduced the newest member of the PureSystems family of expert integrated systems - IBM PureData System. The new systems are designed to help clients effectively harness the massive volume, variety and velocity of information being created every day. The result? They deliver critical insights to improve business results.
The new systems are available in three different models, each optimized specifically for different workloads.
PureData System for Transactions. Optimized for transactional processing workloads such as e-commerce and built to handle large volumes of transactions with flexibility, availability, scalability and integrity. Basically, this is IBM DB2 pureScale and InfoSphere Optim features running on Linux-x86 nodes. The system comes in small, medium and large tee-shirt sizes, and can support over 100 databases. If you have DB2 applications, these can work with PureData unchanged. If your applications are based on Oracle databases, these can work with minimal changes to use PureData systems.
PureData System for Analytics. Powered by Netezza technology, this data warehouse system features built-in database analytics to quickly explore and analyze large amounts of sturctured information. This is the beefed-up version of the Netezza TwinFin 1000. IBM DB2® Analytics Accelerator for z/OS® V3.1 (IDAA) supports both the new IBM PureData System for Analytics N1001 and existing IBM Netezza 1000 systems as accelerators.
PureData System for Operational Analytics. Capable of delivering actionable insights concurrently to more than 1,000 business operations, supporting real-time decision making for businesses. This is the follow-on product to the IBM Smart Analytics System 7700 based on POWER7 nodes. This uses IBM Storwize V7000 disk systems inside.
PureData System joins the PureSystems family which also includes the PureFlex System and PureApplication System, [both announced last April]. PureSystems provide built-in expertise, integration by design and simplification through the system lifecyle, helping businesses reduce complexity, accelerate value and improve IT economics.
In a related announcement, Andy Monshaw was recently named IBM General Manager, PureFlex. Some of you readers may remember that Andy Monshaw was previously the General Manager for IBM System Storage several years ago, and was my second line manager, and I am glad to welcome him back!
Here are some upcoming events related to IBM Storage!
If you sell IBM and/or Oracle solutions, please join me for IBM Oracle Virtual University 2013!
A few weeks ago, I recorded a session on IBM Storage: Overview, Positioning and How to Sell that will be available on demand starting tomorrow, February 26th, at the IBM Oracle Virtual University 2013.
It's one of 65 new sessions that will help IBM to surround Oracle applications with IBM infrastructure, services and industry solutions. Oracle software, after all, runs best on IBM hardware. Other highlights of Oracle Virtual University include a live executive State of the Alliance session with Q&A, Oracle keynote, updates by Oracle product managers, sessions on PureSystems, Selling IBM into an Oracle environment, Cloud, and much more.
There will be live technical teams on hand throughout launch day to answer your questions in real time, so I hope you can carve out 30 minutes or more on February 26th to take advantage of these available resources.
After helping launch the first Pulse back in 2008, I have sadly not been back since. Last year, I was invited to attend as a last-minute replacement for another speaker, but I was busy [having emergency surgery].
This year's [Pulse 2013] conference looks amazing. It will be held in Las Vegas, Nevada. Guest Speaker Payton Manning, NFL 4-time MVP football player, and Carrie Underwood, 6-time Grammy award winner, join IBM's Software Group executives and experts on how IBM Tivoli can help optimize your IT infrastructure.
Sadly, once again, I will not be there at Pulse. This time, I will be on the East Coast visiting clients instead, but my on-premise correspondent, Tom Rauchut, has informed me that he will be there. Hopefully, he will provide me something to write about.
Later in March, I will be in Brussels, Belgium for the Storage Expo. This is held March 20-21, at the Brussels-Expo venue. I will be presenting several topics each day, as well as visit clients in the area. This event comes on behalf of IBM Belgium in association with IBM Business Partner IRIS-ICT.
If you plan to participate in any of these events, let me know!