Happy E.A.R.T.H day!
Today is [Earth Day], and that means a day to think about being more ecologically friendly to our home planet. Last year, I blogged about Earth Day from Costa Rica, considered one of the greenest countries, with posts covering [Geo-thermal energy], [Hydro-electic power], the [Green Leaf rating system], [Green Incentives], and [my final thoughts].
Perhaps E.A.R.T.H. could stand for IBM's "Energy-efficient Archive, Retention, Tape and Hybrid" storage offerings, which combined, had double-digit percent growth in Petabytes shipped (1Q10 versus 1Q09). This helped IBM gain market share. Last week's LTO-5 announcement was made at [NAB Show 2010] by the National Association of Broadcasters. Why? Because many digital media and entertainment people at this conference are interested in getting off "analog video". LTO-5 is 20 times cheaper than professional versions of the BetaMax or VHS tape currently used. So while many are trying to go "tape-less" by switching to disk, like the IBM DCS9900, they are finding that perhaps LTO-5 tape might be the better alternative. A key advantage of LTO-5 is that the cartridges can now be used like DVD-RW or USB thumb drives, with drag-and-drop file capability using the new Long Term File System (LTFS) on the LTO-5 cartridges. This earned a "Pick Hit" at the conference.
Overall, IBM storage revenues grew double digits, which leads me to believe that the worst of the financial melt-down is over, at least from an IT industry perspective. To learn more, see [IBM 1Q10 Financial Results].
Last month, the National Association of Broadcasters [NAB] had their big [2011 NAB Show]. Broadcast Engineering [announced the 2011 NAB Show Pick Hit winners]. The big news was that IBM's Linear Tape File System (LTFS) was a "Pick Hits" winner at this conference!
IBM introduced the Linear Tape File System last year, which I explained in my post [IBM Celebrates 10 Year Anniversary for LTO tape], and released it as open source to the rest of the Linear Tape Open [LTO] Consortium so that the entire planet can benefit from IBM's innovation. IBM presented a technology demonstration of its Linear Tape File System - Library Edition at the NAB conference, showing how this new IBM library offering of the file system can put mass archives of rich media video content at the users fingertips with the ease of library automation.
From left to right, here is Atsushi Nagaishi (Toshiba) and Shinobu Fujihara (IBM). Fujihara-san is from IBM's Yamato lab in Japan where some of the LTFS development was done. The Yamato Lab was not damaged by the [Earthquakes in Japan].
With the capabilities of LTFS, IBM has introduced an entirely new role for tape, as an attractive high capacity, easy to use, low cost and shareable storage media. LTFS can make tape usable in a fashion like removable external disk, a giant alternative to floppy diskettes, DVD-RW and USB memory sticks with directory tree access and file-level drag-and-drop capability. LTFS can allow the for passing of information around from one system or employee to another. And as for high video storage capacity, a 1.5TB LTO-5 cartridge can hold about 50 hours of XDCAM HD video!
A group photo of the global IBM LTFS team, from left to right, David Pease from IBM Almaden Research Center, Ed Childers from IBM Tucson, Shinobu Fujihara and Hironobu Nagura from IBM Japan.
IBM was once again #1 leader in Tape worldwide for the year 2010. With this exciting new win, tape is not just for backup and archive anymore!
Next week, I will be in New York City for the [IBM Storage Innovation Executive Summit].