[Earth Day] is celebrated in many countries on April 22, which marks the anniversary of the birth of the modern environmental movement in 1970. Others celebrate this on the March equinox.
IBM has finally aggregated everything that we are doing around "Green" initiatives onto a single[IBM Green] landing page. This has everything from IBM's own activities as well as what we sell to our clients.
|Also, to mark this occasion, IBM held an internal contest for employees to make videos about Earth Day,the environment, and IT's role in making the situation better. The grand prize winner, and 10 secondprize winners, are available on this [IBM Green Contest - YouTube channel].Of these, I liked "New Life for Old Silicon" (shown here on the left).|
IBM also developed [Power Up, the Game], which is theEarth Day Network's "official" game for today's festivities. It's a 3-D game created by IBM Research to help save a fictitious planet - the goal being to help students learn about ecology and climate change. This game is also hoped to motivate young students to get interested in math, scienceand technology.Eightbar has a great post [PowerUp - A serious game out inthe wild] discussing this.Here's also a 3-minute[the making of "Power Up, the game" video] to geta behind-the-scenes look.The game is a downloadable Windows client that then connects to the main servers to run.
If you prefer the real world over virtual worlds, IBMer Harald Fuchs, from IBM Germany, is currently trekking across Greenland's polar ice cap. You can follow along on his blog:[Greenland Crossing 2008].Fellow IBM blogger "Turbo" Todd Watson writes about this in his post [Where on the Greenland Ice Sheet is Harald Fuchs?]