I am Craig Imazumi. I am Japanese American and born and
raised in California. As of date, I am twenty-five years old.
I am currently a Business Administration: Management
Information Systems major at San Jose State University. As a MIS major, I am
learning many technical skills along with core business fundamentals. I
personally believe that San Jose State is an excellent business school.
I personally enjoy the outdoors. More specifically I enjoy
fishing and camping in the outdoors. Indoors I enjoy being a tech nerd. I love
staying up to date on the newest and greatest technology.
Thoughts about TGMC?
I personally am excited be in such a vast competition involving
colleges from all across the United States. I believe the support from SJSU
along with TGMC coordinators is making this a very enjoyable experience.
Hi, my name is Hanh Nguyen. I am Vietnamese. I was born and
raised in Hanoi- the capital city of Vietnam.
Currently I am
studying at San Jose State university. I plan to graduate this Fall semester
with a BA in Business Management Information Systems. Previously, I graduated
from Wellington high school in Wellington, New Zealand.
My interests are video games, soccer, website design,
programming and networking. I also like to study about social networking and
social business. I want to apply my knowledge of social networking in my future
My thought about TGMC?
The Great Mind Challenge provides me a unique experience
with social business. The competition helps me understand more about social
media and how it will help me to gain competitive edge in the market.
My name is Scott Mattern. I was born and raised in San Jose, California.
I currently attend San Jose State University and I am graduating in May this year, receiving a Bachelor’s Degree in Business Management Information Systems.
My interests include playing ice hockey, playing video games, hanging out with friends, listening to music, eating fantastic food and amazing desserts, hanging out with friends, watching movies, driving my car, and occasionally going out to the bars.
Thoughts on TGMC?
I am excited to be a part of The Great Mind Challenge because I’ve never been a part of such a huge competition that involves high ranking schools all across the country.
Adobe helps businesses
thrive in a world where media is pervasive, and where marketing increasingly is
being held accountable for business results. They are the leader in delivering
solutions that let customers produce, distribute, and realize value from great
content, whether in media and publishing or in digital marketing. Adobe is
changing the world through digital experiences.
content authoring solutions lead the industry, enabling our customers to more
effectively produce, distribute, and monetize digital content. They allow their customers to contact them
via Facebook, Twitter, email, and phone.
Adobe delivers the most innovative solutions for optimizing marketing campaigns
and maximizing return on every marketing dollar.
is an Open Source Operating System developed by Google. Android is designed for
mobile devices such as Smartphone and tablet computers using a Linux-based
operating system. Android was originally
developed in secret by Android Corporation. On August 17, 2005 Google acquired
Android Inc. and made Android Inc. a wholly owned subsidiary of Google Inc.
Some of the key employees of Android Inc, such as Rich Miner and Chris White
stayed at the company after the acquisition. Recently, Ice Cream Sandwich 4.0
is the latest version of Android for Smartphone. It was announced on October 19, 2011, and brought many interesting
feature to users including facial recognition unlock, network data usage
monitoring and control, unified social networking contracts, photography
enhancements, offline email searching, app folders, and information sharing
using NFC. Android is currently the most popular operating system on Smartphone
and it is a very important platform for social media and social networking with
Research InMotion (RIM), a global leader in wireless
innovation, revolutionized the mobile industry with the introduction of the
BlackBerry solution in 1999. BlackBerry products and services are used by
millions of customers around the world to stay connected to the people and
content that matter most throughout their day.
BlackBerry offers their customers BlackBerry communities to join and
follow to receive and send information to the company. Their customer can follow them via Facebook,
Twitter, YouTube, Flickr, and their blogs.
This allows BlackBerry to communicate with their customers at any time
of the day, any day of the week.
Beachhead Studios developed
a special social service for Call of Duty: Black Ops players and Call of Duty:
Modern Warfare 3 named Call of Duty: Elite. Call of Duty: Elite shares some of
the common feature with Bungie.net and Battle.net such as lifetime statistics
across multiple games as well as a multitude of social-networking options.
Activision-the owner of the Call of Duty franchise displayed Call of Duty:
Elite at E3 2011. User can also pay 49.99 U.S dollar per year subscription for
all the free features including exclusive premium features such as monthly downloadable
content, daily competitions with virtual and real life prizes, the ability to
level up clan, pro analysis and strategies, Elite TV, and more. Elite has a
console app for the Xbox 360 and PlayStation 3 and a mobile app for Smartphone
such as the IPhone and Android phone. There is also a Facebook integration,
which allows users with Facebook accounts to see their Facebook friends when
they come online to any Call of Duty title and allows them to invite their
friends to a lobby from the Facebook app. Call of Duty: Elite is a major
success for social business. Activision implemented a social networking app to
its own successful titles such as Modern Warfare 3, Black Ops was a very good
strategy. In the future, there will be many similar products for the upcoming
For more than 26 years, Dell has empowered countries,
communities, customers, and people everywhere to use technology to realize
their dreams. Customers trust them to
deliver technology solutions that help them to and achieve more, whether they’re
at home, work, school, or anywhere in their world. Dell offers their customers to follow their
news and updates via Facebook, Twitter, RSS, and YouTube. They also offer an online community for
customers and Dell’s support team to collaborate with each other and offer
solutions. The community is consisted of
blogs, forums, ratings, and reviews.
Social media is really important for Dell because they are informing
their customers of their products and solutions in order to make sure the
customer gets exactly what they need.
more than 100 million active users globally, eBay is the world's largest online
marketplace, where practically anyone can buy and sell practically anything.eBay
connects a diverse and passionate community of individual buyers and sellers,
as well as small businesses.It’s a
meeting-point for eBay buyers and sellers to chat ask questions and exchange
advice and tips with each other. eBay
gives their customers an online chat between buyers and sellers as well as
customers to customer service. This
allows eBay to deal with their customers directly and give them the correct guidance
Google provides a variety of tools to help
businesses of all kinds succeed on and off the web. These programs form the backbone of their own
business. They’ve also enabled
entrepreneurs and publishers around the world to grow theirs. Their advertising programs, which range from
simple text ads to rich media ads, help businesses find customers, and help
publishers make money off of their client.
Google owns Android and YouTube and are building other products that
hopefully will make the web better.
These products allow business to communicate with their customers via
mobile world to maintain constant contact and allow them to give, as well as
receive feedback from their customers. Here is a featured video on Google's YouTube channel.
Google Adwords is initial
release on October 23, 2000 by Google, Inc. It is Google’s main advertising
product and main source of revenue. In 2010, Google Adwords brought 28 billion
dollar in revenues for its company. The United States Sales and Support
division of Google Adwords is based in Mountain View, California, and the major
secondary office is located in Ann Arbor, Michigan. The Engineering for Google
Adwords is based in Mountain View, California. The Adwords offers many services
such as PPC also know as pay-per-click advertising, which is an
internet-advertising model, used to direct traffic to websites, where
advertisers pay Google when the ad is clicked. The other services are
cost-per-thousand (CPM) advertising, text, banner, and rich-media ads. Google’s
text advertisement is short, consisting of one headline and two additional text
lines. Over the last five years, Google has made a conscious decision to
incorporate social network “user sentiment” into the “Ad Rank” algorithm that
use to determine which ads show up on search engine results page.
Groupon features a daily deal on the best stuff to
do, see, eat, and buy in forty-eight countries.
Their philosophy is “We treat our customer the way we like to be
treated.” Groupon allows their customers
to contact them at any time of any day and they will do whatever it takes to
satisfy them. They have a Twitter,
Facebook, and RSS feeds that allows their customers to subscribe to in order to
keep up with their daily deals that they have.
Groupon’s website also provides a sidebar that has feedback from the
businesses that they deal with as well as what the customers are saying about
the deal. They also have a blog that
allows customers and businesses to interact with each other in order to provide
feedback to one another. Below is a video from Groupon's YouTube channel.
Hewlett-Packard is taking on the world’s most
critical challenge, social innovation. Social innovation at HP
centers on the belief that the same passion, energy, and culture of innovation
that make HP a successful company, can also be used to make a profound and
positive social impact in the world. HP's Office of Global Social Innovation helps
share HP talent and technology where they are needed most. HP offers self-help guides that walk their
customers through troubleshooting problems.
They also allow customers to email, call, or interact online with an
online chat support about any problem or troubled experience they are
having. This allows HP to give direct
feedback to their customers at the customer’s convenience. Here is a featured video from HP.
This video is about IBM’s Lotus technology and GBS and how they interact with each other creating a leader in innovation for the Lotus community. GBS products, GROUP Live and Transformer are powering IBM Lotus software. GBS has been supporting Lotus since 1992 creating state-of-the-art application and industry-leading products. They are cost effective and provide enterprise-class support and confidence in the future. Most of the money is spent on research and development guarantees. We chose to do a flash card style video because we thought it would be better to engage the viewers by making them read it rather than partially listening someone talk about it.
is a business-related social networking website. Reid Hoffman, Allen Blue,
Konstantin Guericke, Eric Ly, Jean-Luc Vailant founded the company in Santa
Monica, California in 2003. The company headquarter is located in Mountain
View, California, USA. LinkedIn’s famous slogan is “Relationships Matter.” The
website is mainly used for professional networking. The primary purpose of LinkedIn is providing
a solution for users to maintain a list of professional contacts and manage
their relationship with their “Connections.” The users can invite anyone to
become a connection. However, LinkedIn has a feature to prevent spam users. A user keeps send invite to an individual and
he or she selects “I don’t know” or “Spam” option on the invite email, this
counts against the inviter. If the inviter gets too many of such responses, the
account may be restricted or closed. LinkedIn is a very important tool for
social business for professional users or organizations to maintain their