Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry solution in 1999. BlackBerry products and services are used by millions of customers around the world to stay connected to the people and content that matter most throughout their day. BlackBerry offers their customers BlackBerry communities to join and follow to receive and send information to the company. Their customer can follow them via Facebook, Twitter, YouTube, Flickr, and their blogs. This allows BlackBerry to communicate with their customers at any time of the day, any day of the week.