Impact 2013 will provide an array of activities designed just for you,
including the IBM Business Partner Summit on Sunday, 28 Apr, 2013, the
Business Partner Cafe,
Be sure to take advantage of special promotions available to you. Save on registrations for your firm and bring clients at reduced rates, too.
Special Limited Time Offer for IBM Business Partners – Purchase by March 15th
Purchase this package for your customers and receive a Full Conference Pass for your company and a VIP Package! Promotion expires March 15th, 2013.
Purchase one of the volume discount pass package and bring your clients and team together at Impact. Be one of the first three Business Partners
to purchase this pass option and receive special incentives. This pass option can be used for multiple companies!
- 10 full conference passes for only $1700 per
pass – that’s $4,950 off the regular price. Allocate them to your
customers. Total cost = $17,000
- 20 full conference passes for only $1650 per pass -- that’s $10,900 off the regular price! Allocate to your customers. Total cost = $33,000
The VIP package you will receive includes one of each:
- Complimentary pass*
- Meal with Software Group Business Partner Executives
- Limo transportation to/from the Las Vegas McCarran Airport
- Meet and Greet with Matchbox 20
What you need to do: Business Partner Customer Passes can be purchased by contacting impactregistration@MaritzTravel.com.
* Complimentary Pass is pending IBM legal approval. Additional passes
can be purchased for $1,650 each after the purchase of a group discount.
Once payment is complete, you will receive a promotion code to enter
during registration. Offer is not valid when paying with co-marketing
dollars.Bring your customers, and you attend for less – Expires March 15th
Help us promote the educational benefits of attending Impact. For
every 5 customers registered with your Business Partner promo code,
company receives $500 off of a Business Partner full conference pass.
And that’s not all! Your customer can receive $100 off their
This promotion expires March 15th!
How to take advantage:
* Discount not applied if registration is part of an already discounted pass
- Register for the contest by sending an email to firstname.lastname@example.org. Please include your company name, contact name and phone number.
- You will receive a promotion code that your clients will need to use to register for Impact. We will include a logo for your website and invitation materials.
- Promote Impact! Ask clients to use the promotion code so they receive $100 off registration and the registration is credited to you!*
- Once your registration code hits 5, you will be sent a promotion code for your discounted pass.
Watch a video invitation from Mark Register, Vice President, IBM Software Business Partners and Midmarket on why you should attend.
Mark Register Invites You to Impact
Select IBM Business Partners are eligible for IBM Co-Marketing materials and funds. IBM Co-Marketing provides:
RTE Marketing Campaigns
- Guidance on how to use Co-Marketing tools to optimize Mid-Market campaigns
- Direct links to Co-Marketing assets, incentives and enablement
- Access to the latest Sales Plays and hot new Mid-Market solutions
This resource provides you with over 130 "ready to execute" campaign materials for Software Group, Systems Technology Group, and Midmarket that are easy to customize. These assets include:Execution Blueprints
Follow these blueprints to build and execute a campaign, access enablement resources, demand generation assets, and marketing offers.
Mid-Market Asset Gallery
Current IBM marketing materials to help you sell to your Mid-Market customers.
IBM Paid, Owned, Earned Guide
Learn from best practices for your customer-facing initiatives.
Access to PartnerWorld marketing programs.
IBM Co-Marketing Funding
Select Business Partners are also eligible for IBM co-marketing funds to help you execute your campaign.
Mobile is redefining the way organizations engage with customers, reconfiguring how work is done, and redesigning products and solutions being offered today. In an environment where mobile technology is becoming increasingly prevalent, organizations need to become a mobile enterprise now.
Earlier this week, IBM announced the IBM MobileFirst portfolio of mobile solutions at the 2013 Mobile World Congress. IBM MobileFirst allows you to connect all your resources to offer end-to-end mobile solutions. This comprehensive portfolio offers mobile solutions that provide:
- Strategy & Design Services: explore, assess, plan - create a customized mobile platform to match your current and future business and technology needs
- Platform: designed to offer flexibility and support to improve speed and delivery of mobile apps and multichannel web experiences
- Management: manage your mobile devices, data, applications, expenses, and services
- Security: gain peace of mind about your network's security while offering your employees the flexibility of BYOD (bring your own device)
- Analytics: redefine the end-to-end mobile customer experience
- Development and Integration Services: develop, deploy, integrate, manage and optimize technology in your mobile enterprise
Did you attend the first quarter kickoff for IBM Business Analytics? This call was targeted for IBM Business Partners and covered the latest news
and developments around Business Analytics. Speakers discussed:
- strategic market outlook
- new products and offerings
- new Business Partner programs
- events, and
- how Business Partners can continue to grow business and profitability
If you missed the session, the replay and slide deck are available online - click here
Together with our local Information Management (IM) team, the Toronto IBM Innovation Center (IIC) hosts several technical IM bootcamps every quarter. These 3-, or 4-day technical workshops offer free training for IBM Business Partners that include detailed lectures and hands-on lab training on a variety of products and subjects, including:
- DB2 software
- Informix software
- InfoSphere software
- Big Data and Warehouse
Who can attend?
You must be a current IBM Business Partner to attend. Additional pre-requisites and product knowledge may be required for some courses.What is included?
- 3- or 4-day training, including lectures and hands-on labs
- free IBM Technical Mastery Test or Certification Exam at the end of the workshop (offers and conditions may vary for each bootcamp)
Upcoming bootcamps at the Toronto IIC:
- February 5 - 8: InfoSphere MDM Advanced Edition Extended Bootcamp
- February 12 - 15: PureData for Analytics Advanced Bootcamp (waitlist only)
- March 19 - 22: PureData for Analytics Advanced Bootcamp
- March 25 - 28: DB2 10 for Linux, UNIX, and Windows Bootcamp
For a complete list of the events being held by at the Toronto IIC or other worldwide IICs, visit: https://ibm.biz/Bdx4sN
For more information about the IM Technical Bootcamps and full list of offerings, visit: https://ibm.biz/BdxS3b
Get ready for Lotusphere Connect. This year, IBM has combined the annual Lotusphere and Connect conferences into one event from January 27 through January 31 in Orlando Florida. This can't-miss event brings you the latest information in IBM Social Business.
- IBM Connect: business leaders and C-level executives
- Lotusphere Technical Program: IT managers and professionals (application developers, system administrators, integrators, technologists)
Hear from IBM executives, industry leaders, and subject matter experts.
- Business Partner Development Day - January 27
IBM Business Partners, don't miss out on this full-day event prepared for you! The Business Partner Development Day consists of general and breakout sessions designed to teach you how to expand your social business practice by leveraging IBM products and solutions.
- IBM Software Business Partner Virtual Summit - January 28 @ 11AM
Don't miss the IBM Software Business Partner Virtual Summit, which will be hosted live at the IBM Business Partner Cafe. Workstations will be available to access the Virtual Summit expert pavilions and on-demand sessions.
- Business Partner Cafe & Resource Center
Meet with IBM subject matter experts to discuss programs, offerings, and benefits to best align your business priorities.
Get information about important IBM Business Partner topics and resources, such as:
- How to build your skills
- Business Partner Incentive Programs
- Business tools
- Marketing programs
- IBM Innovation Centers
For more information about this year's Lotusphere Connect conference, visit the official website at: www.ibm.com/software/collaboration/events/connect/
HAPPY NEW YEAR!
It's 2013 and the start of a great new year. What are your new year's resolutions? Here at the IIC Toronto, we resolve to continue providing our Business Partners with the resources, training, and events to best assist you with your business and to build on our existing relationship with you.
We've got a busy year ahead with events and training built around the 2012 Tech Trends Report finding that the key areas of interest are analytics, mobile, cloud, and social. We'd love to hear from you, our Business Partners, on topics that are of particular interest to you, or if you are looking for more in-depth coverage of particular topics. Tell us how we can help you succeed in 2013!
Upcoming Events for IBM Business Partners
January 27 - 31
We recently invited Dr. Niu Bai, a subject matter expert on Big Data and Information Management to speak at the IBM Innovation Center in Toronto and Montreal. Following up on the Partnering for IBM Big Data events, we asked Dr. Bai to give us an end-of-year update on the future of Big Data.
Here's what he had to say:
I recently moderated a Big Data panel discussion at a Connecting Companies with Capital event held at the IBM Innovation Center in Waltham, MA. This was a very well attended event with more than 150 entrepreneurs, investors, and thought leaders. The panelists were industry veterans, VCs and entrepreneurs and we had a very lively and interactive discussion. Here are some of the highlights:Status of the market
Is Big Data still just hype? The consensus is that though Big Data is still in its early stage in terms of adoption, it is way past just hype. We have seen early adopters in retail, financial services, telecom, healthcare, and energy spend on Big Data to gain more insights into their customers, increase efficiencies, and create new revenue streams. This view is attested by a new IBM-sponsored big data study from EMATM Research & 9Sight Consulting entitled Big Data Comes of Age
. According to this report, adoption rates show that 34% of respondents in large organizations (500-5000 employees) are in operation with big data projects, 44% are in serious planning, and 22% are still investigating. In short, Big Data is ready for prime time!Where are the best opportunities for start-ups?
There are many domains of Big Data technologies, from infrastructure, data acquisition, tooling, integration, to visualization and application. The panelists believe that while you may contribute in any of these areas, the best opportunities lie with the applications developed for specific use cases and solutions to help acquire and aggregate variety of data. There are also 3 S’s – scale, security, and simplicity – to enhance Big Data deployment. While scale is well covered, making Big Data secure and simple to use remains a good area for innovation. Are enterprises ready for Big Data?
For the panelists, this question is almost irrelevant or at least not the right question. Enterprises have no choices. They have to embrace Big Data to gain competitive advantage or they will be left behind. The focus cannot just be on the system of records and needs to be on system of engagement as well as system of transaction. Big Data can help in sharpening such focus. In other words, enterprises can and should benefit from Big Data right now. It may just well be that 2013 will be the year of Big Data!
About Dr. Niu Bai
Worldwide Information Management Channel Development Lead
Dr. Niu Bai is Worldwide Business Development Lead for Big Data at IBM. He joined IBM via Guardium acquisition. At Guardium, he was Director of Global Channel Marketing and Programs, responsible for double-digit channel revenue growth. Before Guardium, he served various marketing, sales, and business development positions at NetScout Systems, Open Market and Shiva/Intel. Dr. Bai got his PhD from Boston University and Master of International Business Studies from Darla Moore School of Business at University of South Carolina.
The annual IBM Tech Trends study results have been published by developerWorks
and the IBM Center for Applied Insights
. Last year, the results showed that analytics, mobile, cloud, and social were the key technologies being developed. The 2012 results represent responses from over 1,200 IT decision-makers and 700 academics (both educators and students).
- Information about the state of analytics, mobile, cloud and social technologies.
- Who is really embracing newer technologies.
- How companies respond to opportunities and risks from new technologies.
- Why hiring for key IT skills is becoming increasingly difficult.
- What are the skill gaps in technology.
About IBM developerWorksibm.com/developerworks
IBM developerWorks is an industry-leading, award-winning technical resource and professional network for the developer community. Four million IT professionals, faculty and students across 195 countries use developerWorks each month to learn about advances in IT and open standards, develop skills, solve problems and work collaboratively with experts and peers.
About the IBM Center for Applied Insightsibm.com/smarter/cai/value
The IBM Center for Applied Insights introduces new ways of thinking, working and leading. Through evidence-based research, the Center arms leaders with pragmatic guidance and the case for change.
Last week, we held the Partnering with IBM Big Data to Grow Your Business events at the Markham and Montreal IBM offices. Our speakers were IBM experts, Dr. Niu Bai* and Terri Gerber**, who spoke on the topics:
- Why Big Data? Why now?;
- The IBM Big Data Platform: Netezza (PureData), BigInsights, and Streams; and
- Big Data Use Cases
We were happy to have such a fantastic turnout at both events, with a mix of Systems Integrators, Independent
Software Vendors, Value Added
Distributors and customers providing a lively and constructive Q&A
session wrapping up the event with an opportunity to network with our
speakers during the reception.
For those of you who were unable to join us at the IBM Innovation Center for this event, our speakers have suggested some reading material and websites for you to familiarize yourself with Big Data and the IBM Big Data Platform over the holiday season. We look forward to hosting more Big Data events in the new year.
*Dr. Niu Bai is the Worldwide Business Development Lead for Big Data at IBM.
**Terri Gerber is the IBM Netezza Channel Manager, Big Data and Information Management.
Are you an IBM Business Partner focused on Business Analytics? Does your portfolio include Risk Analytics tools to help your customers make risk-driven business decisions?
Sign up for this webinar that examines examples of risk-driven business decisions, why they are necessary, and learn about how IBM solutions, Algorithmics and OpenPages, can be adopted to improve how you meet your clients' needs.
Date: December 6, 2012 @ 10 a.m. ET
- Maura Cieslik, Worldwide Risk Analytics Channel, Business Unit Executive
- Andy Coulter, Worldwide Channels Business Development Executive - Risk Analytics
The Beacon Awards recognize the best solutions and services IBM Business Partners have delivered to clients around the world. With over 30 different awards to recognize achievement, this annual award offers IBM Business Partners the opportunity to get recognized. Submit a nomination
to be considered for the industry's top awards.
Beacon Award winners and finalists enjoy a unique competitive advantage through enhanced visibility and recognition for their winning solution. The winners and finalists receive:
- Complimentary registration to PartnerWorld Leadership Conference (PWLC) 2013
- Promotion of winners and finalists on the PartnerWorld Web site and throughout PWLC
- Use of Beacon Award marks for one year
- Crystal trophy
- Photo taken with IBM executive(s) at PWLC
Winners will also receive:
- Complimentary hotel accommodations at PWLC
- Press support
- Promotional video
Don't miss the deadline on Thursday, November 29, 2012 @ 11:59 p.m. US EST. Get your nomination in today!
Partner with IBM to harness the power of Big Data
Faced with a variety of data you can't analyze? Is the velocity of your data overwhelming and you need decisions in real-time? Do you have an issue with the volume of data that needs to be analyzed? If any of these issues apply then you have a Big Data challenge and are missing opportunities!
With better big data, you can turn your data into trusted information that can be harvested to find new insight and to answer questions that in the past were beyond reach. Due to the popularity of this topic, we've scheduled our speakers to host this event in Montreal on November 29th in addition to our original event scheduled in Toronto for November 27th.
Come hear our industry experts share their real-world experiences to help you learn how to take control of your ever-growing supply of data and turn it into an enterprise source of knowledge.
2:30 - 3:00 PM Registration
3:00 - 4:00 PM Achieving Competitive Advantage through Big Data Analytics
4:00 - 5:00 PM IBM Big Data Platform: Real World Approach to Introducing Big Data Business Alignment
Strategy, Plan and Execution
5:00 - 6:00 PM Cocktail Reception
November 27, 2012
IBM Innovation Center - Toronto
3600 Steeles Avenue East, Markham ON L3R 9Z7
November 29, 2012
IBM Innovation Center - Montreal
1360 Rene-Levesque Boulevard West, 11th Floor, Montreal ON H3G 2W6
November seems to be the month for Big Data here in the Markham office. There are several events targeted towards IBM Business Partners coming up in the next month. If you haven't already heard about them, here they are:
Big Data Fundamentals Bootcamp
November 13 - 16, 2012
This bootcamp covers Big Data fundamentals, with focus on InfoSphere BigInsights. Learn how a Hadoop-based solution complements existing IM products and how BigInsights can be integrated into an existing enterprise environment. This session will also touch on the basics and fundamentals of other IM Big Data portfolio products such as InfoSphere Streams and Vivisimo Velocity.
- What is Big Data to IBM
- How to use Hadoop technology and related tools that are provided by InfoSphere BigInsights
- How to process streaming data to do real-time analysis and decision-making
- How IBM provides extensive enterprise class capabilities, security, performance, development and user tools
NOTE: This bootcamp is for IBM Business Partners only.
To register, visit: www.ibm.com/events/idr/idrevents/detail.action?meid=8636&ieid=3898
Big Data Developer Day
November 15, 2012
Participate in an exclusive Big Data Developer Day hosted by the IBM Big Data Development team. Experience IBM’s enterprise-class big data platform that allows you to address the full spectrum of big data business challenges. The morning will include interactive discussions and live demonstrations of big data for social media and log analytics, then get hands on with Hadoop scripting and text analytics with guidance from development experts. This is a unique opportunity to develop skills and learn about exciting technologies and techniques that you can immediately take back to your organization.
To register, visit: www.ibmbigdatahub.com/event/big-data-developer-days
Partnering with IBM Big Data to Grow Your Business
November 27, 2012
In today’s world there is an ever increasing amount of data. Estimates point to data growing at 50 percent a year, or more than doubling every two years. It’s not just more streams of data, but entirely new ones. Businesses and government agencies are confronted with three dimensions of this Big Data challenge—volume, variety, and velocity. Of course, Big Data is more than a challenge; it is an opportunity to find insight in new and emerging types of data, to make your business more agile.
According to IDC, the market for Big Data technology and services will reach $16.9 billion by 2015, up from $3.2 billion in 2010. That is a 40 percent-a-year growth rate — about seven times the estimated growth rate for the overall information technology and communications business. Join us at the Toronto IBM Innovation Center to learn about the IBM Big Data solution portfolio and how you can take advantage of the great market opportunity highlighted by this IDC report. Learn how you can grow your business by integrating your solutions with IBM Big Data platforms and by creating practices around IBM Big Data solutions.
In a series of fact-filled presentations and demonstrations at this event, you will:
- Learn IBM’s Big Data strategy and platform
- See Big Data use cases
- Understand how IBM develops Big Data Partner ecosystem and the mutual benefits by partnering with IBM Big Data
- Network with peers and subject matter experts
On October 9th, IBM announced the newest member of the PureSystems family. The PureData system encompasses the three core attributes of all PureSystems - built-in expertise, integration by design, and simplified experience - with a focus on big data. With today's focus on efficient management and speedy analysis of the vast quantities of data collected each minute, this new system offers three workload-optimized models:
- PureData Systems for Transactions
- PureData Systems for Analytics
- PureData Systems for Operational Analytics
Read more about this newest offering by reading the official IBM News Release at https://ibm.biz/Bdx24c.