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Profitero wins IBM Startup SmartCamp London, England
Congratulations to Profitero who was crowned the winner of the IBM Gobal Entrepreneur London, England SmartCamp competition, and Visible Light
Communications the winner of the IBM SmartCamp People’s Vote Award. It was great event with an excellent Group of 5 Finalist. Below you can see the London Keynote from Larry Augustin, SugarCRM CEO, the final Start-up competitor presentations, and the award ceremony.
REPLAY: IBM Smartcamp London Livestream
Profitero Wins IBM Smartcamp London
Profitero is a next-generation pricing intelligence service for retailers and manufacturers. We help our
clients increase sales and maximise profits by leveraging high-quality online competitive data at scale.
1. The consumer sets the ground rules
We used our analysis of consumer behaviour and our wealth of retail experience to identify the most important
factors influencing online sales. We currently deliver intelligence on pricing and stock availability and we
are set to expand our offering across shipping costs, delivery times, new and de-listed products and much more.
2. Actionable competitor monitoring
Abstract retailer data is useless without understanding the competitive landscape. We are committed to making
competitive analysis fast and easy with relevant and timely information. The retail market is constantly
changing – with Profitero you can have visibility into competitive information on thousands of products and
dozens of competitors.
3. We maximise your sales
Collecting historical pricing data across thousands of eCommerce websites enables you to make rapid well
informed decisions on pricing across your business. Our goal is to provide an automated solution that maximises
your sales by effectively managing your online offerings.
VLC - Wins IBM Smartcamp London Peoples Vote Award
VLC Ltd is a spin-out company from the University of Edinburgh. This began as a proof of concept project at the
University that achieved over 100Mbit/s data transfer rates from a standard LED light bulb. The company has
been formed by 3 members of this team and will produce early stage VLC products for niche applications in areas
such as smart lighting.
The first product will be a smart lighting development kit enabling the LED lighting industry to develop their
own VLC applications. Also in development is a smartphone application capable of receiving data directly from