GBS has a large customer base: with more than 10 million applications on this Platform, there is considerable market.
The trend in this market is that, fast project times and significantly lower project costs lead to modern web-based application. Under the current economic condition, the desire by companies and customers for outsourcing as well as for more efficient design of already available solutions must be taken up and seen as an opportunity for the various business areas.
GBS’s position in this market is quite high, it is the world's largest supplier of software solutions (applications) on the IBM Lotus Notes Domino platform.
GBS can win more share in this market by better utilizing social business. The definition of social business is that, it is a service that solves business issues through interaction with clients and employees to facilitate collaboration both internally and externally to create an integrated network of engagement.