Big Business Social, Privacy on the Run
turbotodd 100000388Y Visits (1507)
Just last week, I made a panel submission for next spring's SXSW Interactive conference here in Austin.
With die-hard interactive spirit, the SXSW conference team has opened up the development of the conference agenda this year to the Internet masses. Simply go to the SXSW Interactive Panel picker to help mold the agenda by picking your favorite session topics. Giving the people what they want, and a voice in the shaping of the conference. Gotta love it.
While I won't go into great detail as to my own panel submission, it generally revolved around Web 2.0 technologies moving into the enterprise. So I laughed out loud this morning when I found this story on social networking technologies in the enterprise (subscription required) in the Wall Street Journal Interactive Edition.
The article does a nice job outlining how such technologies are being used in BBs (Big Businesses), also highlighting IBM's own "Dogear" social bookmarking tool, for which inside our own Big Blue Firewall we've already garnered some 100K bookmarks, according to the account.
There are also some nice mentions of Socialtext software being used inside SAP, as well as blogging at Honeywell. Worth a read if you're trying to stay on top of how all this blossoming innovation is filtering into big companies.
Meanwhile, while we're in the orbit of the Wall Street Journal, in yesterday's announcement of the Wall Street Journal Innovation Awards, IBM's "Clipped Tag" RFID technology was feted for its privacy protections, a technology which allows consumers to "opt-out" of RFID tracking by tearing or scratching off the RFID antennas.
This eliminates the tag's ability to communicate with other devices or systems -- just in case you were worried about anyone tracking your package of Charmin out of the Big Box store, into your SUV, and back to the homestead!