Iron Man Steals The Weekend Away From Microhoo
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Robert Downey, Jr.'s bond insurers must be breathing a sigh of relief this morning.
His box office opening for the Marvel Classic "Iron Man" reached upwards of $100M (sorry, Mr. Downey, but I was only able to contribute a wee $4, having hit the early matinee), setting aside any fears as to whether or not Downey can open a big box office picture (let alone finish out making a film).
But this, of course, is in Hollywood, where anything's possible and yet nobody knows anything.
If you don't know the storyline of the new "Iron Man" film, the net of the plot concerns the efforts of a purveyor of weapons of mass destruction who, after encountering the horrific impact of said weapons firsthand, reforms himself to use such his ingenious technology for good in the world.
In one scene, he tries out his new superpower-like abilities to race to and save an Afghan village halfway around the globe, and he does so in a flash.
Jerry Yang and his Yahooligan friends may be looking for their own Iron Man in very short order, one who apparently didn't come in the form of Microsoft's Steve Ballmer (although Ballmer's resemblance to the evil Jeff Bridges character in "Iron Man" is uncanny!)
If you were stuck in your own cave over the weekend, Microsoft and Yahoo came to an impasse in Microsoft's pending offer to buy Yahoo, before Microsoft withdrew its final offer on Saturday.
Deal or no deal, the Web marketing landscape now lays scorched with the promises of what might have been with the forces of good and evil unleashed in the nuclear combination (and Yahoo attrition) that a Microsoft/Yahoo alliance might have engendered.
Instead, grand questions now loom as to whether or not the un-Microhoo can stumble upon a revitalized raison d'etre and compete with the Goog in the Web marketing universe.
Me, I'm just hoping for a sequel.