Get Lost in "The Lost Experience" Game
turbotodd 100000388Y Visits (1649)
That's probably the point...it keeps me comin' back and all...but every time I watch Jack or John or anybody type that series of lottery numbers into what looks like my dad's first IBM PC XT, I just go absolutely berserk.
Why? Because! I want them to completely let the thing run down and see what happens. Will the island blow up? Will some little "Lost" Lilliputian elves run out and declare psychological warfare victory? What?? What's gonna happen???!!!
Now, I can get a clue, apparently. ABC has announced a new "Lost" interactive challenge. They, along with 19 other networks stretched across five continents, are introducing "The Lost Experience," an Internet game that will feature a parallel story line and which "will give insight into the top-rated show." Insight? I don't want any insight! I just want to know what's gonna happen when that clock hits 00:00!
Fast Forward Faster!
Apparently, the game will consist of a multimedia treasure hunt, one that incorporates everything from e-mail messages, phone calls, commercials, billboards, and fake Web sites that are made to seem real. "The Lost Experience" will also apparently incorporate new characters into the experience, and information revealed in the game will be applicable to the TV storyline as well!
So, let me get this straight: now I have to play an Internet game to find out what the heck is going on in a fictional TV show??? Well, of course I do. Because what happens if I don't play the Internet game and they reveal some hidden clue in the game about what's going on in the TV show, and all that time and energy I've spent programming my DVR to record "Lost" religiously every week will have been a complete waste of time!
I don't know if ABC is an IBM customer or not, but I do know we advertise on their network. I wonder if that might buy me some sort of unfair competitive advantage in the Internet game! Maybe I can use some of our media buying clout to and get the skinny on some of the clues before the rest of the "Lost" public??? (Hey, I'm just trying to think like the characters in the show!)
For your information: ABC's press account indicated that the first clue for the Internet will be incorporated into the May 3rd episode next week. I'll be watching closely...and will be prepared to hit the pause and/or rewind button on the DVR, just in case they've hidden a slow motion clue in the commercials!
Meanwhile, I just hope my remote...and my heart...can take the added suspense.