India and China lead mobile adoption
jeffreylo 120000DQMW Visits (2113)
OK, so we know mobile is experiencing tremendous growth. But cultural and technical factors take countries on different parts of the adoption curve. How are different regions/countries adopting mobile and in what area?
Well, among the BRIC, India and China lead the way for mobile adoption. Only 10% and 14% of respondents from India and China, respectively, said they have no mobile adoption plan at all; compare these figures from those of Brazil (17%), US (20%), and Russia (23%).
Other interesting mobile adoption findings: Brazil has the highest likelihood to embrace enterprise app development while India has the highest focus on mobile entertainment. US leads the way in embracing "social" for mobile.
What do you think about these findings? Do they surprise you? Leave a comment below. Don't forget you can also download and analyze the SPSS dataset.