This video explains what social business is and where the value lies in becoming a social business. We'll look at key principles including social media marketing, social CRM, internal collaboration and social analytics.
After watching this video, you should be able to answer the following questions:
What is a social business?
What should you consider when developing a social business strategy?
What does social networking bring to attracting new customers and business?
What is social CRM?... [More]