kellypuffs 06000168YK Visits (3596)
That's a powerful statement.
It's also one of IBM's Core Values, one that resonates particularly with me in regards to our social business initiatives… like this blog. Let me explain.
Think of what you might consider a traditional technical support organization. Fielding your questions and calls via email, phone and PMRs, we stand ready to assist you. As soon as you reach out to us.
Once a call is fielded, a solution provided, and a technote written and published, we hope that you (or others) will find the information when you need it.
Ok, that's a gross over
Now throw social business into the mix ...it's a game-changer.
By connecting with us via Twitter, Facebook, here on our developerWorks blog, on YouTube, LinkedIn and dW forums, we hope to be able to help you find the information you need to be successful with our IBM and Rational products BEFORE you need to file a support ticket. We can share the information we learn through our support calls with you and others who may need it, so that they don't have to call. By holding open mic calls to share information on relevant technical topics and field questions, we want to arm you with the information you need.
That's powerful. But it's also scary, particularly for comm
Fortunately, IBM is NOT one of those companies.
IBM as a corporation was in the vanguard of supporting employees' participation in social media, both personally and professionally, LONG before social media was cool. We have a set of Social Computing Guidelines, developed by IBMers all over the world.
IBM and Rational trusts that we will participate responsibly in these venues, and we work very hard to deserve that trust. No one has to vet or approve our Rational Client Support postings before publication, and no one tells us what to post. We are empowered to "do the right thing".
Sometimes I take that for granted and I shouldn't. Neither should you.
I feel very fortunate and am proud to work for a company that trusts their employees to "do the right thing". And I'm not just saying that to suck up.
However, I DO have an ulterior motive.
While we trust that we are doing the right thing and providing a valuable service with these programs; in effect, transforming our support organization, we struggle to identify our ROI (return on investment). Unlike marketing-driven social media programs, we can't measure lead generation or sales revenue derived from these initiatives. We HOPE that by reaching out to you proactively, we help you be successful with our products without having to call support - but, as you might imagine, measuring something that does not happen is a bit of a challenge.
Therefore, you can help us gauge the value of our social business efforts to YOU by answering 2-3 quick questions on our social media survey. It really is painless. We want to know who's following, and how valuable you find our various efforts. If you have an extra minute, you can provide some free-form comments to help us serve you better.
Because honestly, it doesn't matter what WE think ... YOUR opinion is the only one that really counts.
Pretty please? And thank you!
Link to survey
Image credit: Some rights reserved by flickr user nots
kellypuffs 06000168YK Visits (3589)
For more information on RAD, please visi
kellypuffs 06000168YK Visits (3578)
How do you know when you're really ready to release? Answering this question requires ALM visibility spanning project management, requirements, coding, build and testing artifacts. In this demo, we show how the Rational solution provides the end-to-end visibility agile teams need to succeed with ALM. The demo starts with a development plan that shows the relationship among plan items, requirements and test cases. We see how adding a new plan item to the release backlog drives a choreographed set of team activities for project managers, analysts, developers and quality professionals.
Rational Team Concert, Rational Quality Manager, and Rational Requirements Composer were demoed using the 3.0 Beta 2 versions.
Visit jazz.net to learn more about our next releases.
kellypuffs 06000168YK Visits (3568)
AcdntlPoet 2700019V2G Visits (3561)
Join us June 2, at 2pm EDT for this great webcast - Building mobile applications with quality and testing. Learn ways to reduce the cost and complexity of testing mobile applications and help to ensure data security and reliability.
Presented by Leigh Williamson (Distinguished Engineer, Rational Software CTO Team) and moderated by Chris Ruoff (Senior Manager for Sales and Channel Development), this free webcast will discuss ways to reduce the cost and complexity of testing mobile applications, and also examine how static and dynamic analysis of the applications can help to ensure data security and reliability.
This free webcast is brought to you through a collaboration between IBM and the IEEE Computer Society. Register now to get your seat!