In a mobile, social world software is a mission critical for achieving competitive advantage.
At Innovate we have the opportunity to interact with some of IBM’s large clients with the most complex software environments. These customers have invested hundreds of millions of dollars in IBM solutions and have come to understand that the efficacy, with which they are deployed, administered and maintained impacts every facet of their business. In the current wave of disruptive transformation entire processes are being impacted by social technologies and over the next decade social business computing will pervade every business function. Thus, social strategies must be fully incorporated with the business plan and objectives and an integral part of the pervasive, mobile computing environment.
Increasingly, achieving competitive advantage requires an enterprise capability for accelerated software delivery. In turn, that necessitates tight alignment between the software engineering infrastructure and dynamic business requirements. Ultimately, 80% of the success in social business will come from will come from proper implementation strategy, planning, roles, and processes. These are things at which IBM’s Integrated Services teams excel.
Because your time is valuable, Innovate 2013 features an IBM Rational Integrated Services Delivery Zone. Here you can connect with all the right people who can help increase your capability for accelerated software delivery - whether that’s optimizing your current investment, increasing collaboration across global teams, or expediting your social evolution to drive innovation.
In a social world people do business with people. Stop by the Integrated Services Delivery Zone and meet the people committed to your success.
Author: Irene Bond
Accelerated Value Program Business Development Manager