The essential nature of social tools & technologies
Whatever your goal may be (successfully navigating a global economic downturn, making a smarter planet ... you name it), one key ingredient is communications, which can include many components: The flow and distribution of information. Establishing and nurturing connections with others. Collaboration. Today you have more resources than ever to help. And today your customers, partners, clients -- everyone -- expects more than ever in terms of what you offer to help them. That's why developerWorks is putting so much focus lately on social tools and technologies. Check out our Social Tools space to see our latest collection of social tools content and resources -- and find out how you can employ social tools and technologies to be more successful in your software development and IT projects. We strive to help you make wise and effective use of social tools.
We view social tools as one of this year's major developerWorks themes -- and one that ties into the "My developerWorks" efforts currently underway (for more details, listen to recent podcast on the topic of My dW). But truth be told, developerWorks has always been focused on serving the wants and needs of developers and IT professionals, and thus we always focused on community and sharing vs. talking "at" you. From the beginning, we recognized the importance of having experts in the broad IT community (not just IBM) contribute how-to articles and tutorials, and it meant providing ways for you to communicate with us -- and with each other: social tools and technologies such as discussion forums, feedback emails and forms, focus groups, live events. In April 2004 we at developerWorks helped lead IBM into the realm of blogs, and shortly afterward began offering podcasts that include discussions not just with the authors of our featured content (both IBMers and non-IBMers) and IBM leaders and experts (Steve Mills, Danny Sabbah, Grady Booch, Scott Ambler, ...), but also with experts outside of IBM, such as Tim Berners-Lee, John Maddog Hall, Chris Anderson, Jimmy Wales, and Tim O'Reilly. We continue to look for more ways to extend communications among all parties. We have always wanted you to communicate to us -- and to one another, too. Today we are focused on the social tools and collaboration and community more than ever, and that's reflected by our rich collection of related content and resources (again, check out the related Social Tools space, and keep coming back to the dW home page for new content and resources). And look for a major "My developerWorks" update in the coming weeks!