The  New York Times recently published an interesting paper on How Zara Grew Into the World’s Largest Fashion Retailer .  The paper describes the Fast Fashion business model that fuels Zara' growth.  What the paper doesn't say is that mathematical optimization played a key role in enabling this business model. More precisely, Zara worked with MIT  and UCLA on several business problems.  There are few publications, I pasted their abstracts below.   Clearance Pricing Optimization for a Fast-Fashion Retailer Fast-fashion retailers such as Zara... [More]

Tags:  zara customer analytics optimization retail