SAPPHIRE Day 1 Recap
JessicaLathren 120000D3HJ Visits (1380)
Day one of SAPPHIRE 2013 has come and gone. Attending SAPPHIRE for the first time in 12 years, I can say that the magnitude and energy of the event is impressive. In addition to a plentiful supply of coffee and soda (thanks SAP!), a late afternoon drumming performance and high-energy keynote by author Seth Godin kept the crowd engaged well after 6 p.m.
The IBM booth is spectacular, with both a 30X40 space for experiential demos and brand-specific conversations and an adjacent 20X20 space housing the IBM Client Center - Lab for SAP Solutions. Both locations are bustling with meetings, and the IBMers working the booth are ready to engage clients in conversations on a variety of topics. We even got a shout out during the morning keynote address from Under Armour CEO Kevin Plank!
Follow us on Twitter to get live updates from the show floor. And if you are at SAPPHIRE, come see us in booth 1017 to find out how IBM can help you Compete in the Era of SMART!