You Just Might Be An Engaging Enterprise
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In the mid-1990s there was probably an enterprise out there that was wondering, “if this web thing" was for real. Perhaps they asked questions regarding if the web was fit for business, or was it nothing more than a media distribution vehicle. Simply put, the enterprises that ventured out, and extended a new channel to the web are around today, and the ones that did not, are not. The enterprises that engaged the web found a way to make the web work as a tool of innovation to reach new customers and build new business models. New design patterns, implemented by web application servers, allowed customers to quickly and responsibly adopt their mainframe-based and distributed system to the new channel of the web.
Like the 90s, perhaps there are enterprises
today asking if mobile will be more then games about
"disgruntle birds" and if enterprise apps and services will ever run
off-premise on a platform hosted by a public service provider.
course of the next 10 years we will witness (and drive) the evolution
of enterprises as they adopt today’s tools of innovation, including
Simply put, much of what we've been doing with SOA has been focused on
an "internal view" of an enterprise.
The Engaging Enterprise is a design pattern that illustrates how SOA is
used to build an "external view" to your enterprise,
which liberates your internal view to today's new channels.
At the core of this design pattern, Apps, APIs and Elastic Services
power your external view.