Niko Bellic versus Tony Stark, the Aftermath
The beginning of May 2008 saw the launch of two entertainment blockbusters, Iron Man and Grand Theft Auto 4, each of which had a lucrative opening week.
GTA4 got things started with a $500 Million opening week, shattering the old record held by Halo 3. In fact, GTA4 made more in its first day than the previous Halo 3's opening week.
Although pundits suggested the Iron Man opening could be impacted by GTA4 fans busy playing at home, it also had an impressive $100 Million opening weekend, raking in over $200 Million worldwide.
And most of those economic stimulus checks have not even been sent out yet.
IBM jStart Emerging Technologies Development
p.s. 60 percent of the GTA4 sales were on XBox 360, the rest are for Playstation 3. (This seems to track their respective market share, as XBox360 has 60% of the market with an installed base of 19 million and PS3 has 13 million.)