InterConnect 2013 is 7 weeks away, but we are building a curriculum that allows you to immerse yourself in the technology, gain strategic insight and be inspired by your peers.
Explore the latest best practices in Cloud Computing, the Mobile Enterprise, Social Business, Big Data and Analytics and hear how these disruptive technologies are reshaping the future of businesses around the world.
*Business Best Practices
Business & Technology leaders have the same challenge: creating value to drive differentiation, profitability and growth. InterConnect will provide business & IT leaders with the opportunity of being together in these sessions, to understand how technology solutions provide business outcomes, in order to prioritize their investments to maximize value.
Hear from IBM clients, senior IBM & technical leaders as they showcase innovative technologies and real-world implementations based on IBM's Cloud, Big Data, Mobile, Social Business, DevOps, Commerce, Security and Expert Integrated Systems capabilities. In these sessions, attendees will learn about IBM's strategic capabilities and how to get started.
CONNECTIONS & SOLUTION CENTER
Meet Your Peers & Subject Matter Experts
Join your peers in organized round tables, discussion groups and one-on-one meetings. Share your experiences and explore the common opportunities and challenges. Browse through a comprehensive array of technology showcases and IBM Business Partner offerings. Spend some time with Subject Matter Experts and get hands-on with key technology offerings.
Did we also mention this global conference takes place at the gorgeous Marina Bay Sands Resort in Singapore? Register today at ibm.com/interconnect.
Once again in 2014 key IBM thought leaders will be at SXSW and look forward discussing the business impact of the latest trends in technology, with a particular focus on social, mobile, big data and cloud.
And once again, you, the audience, will have the opportunity to vote on what sessions you would like to hear.
Voting runs until September 6. In order to vote, first create an account and then click on the session links below. You'll see the 'Thumbs Up' icon for voting in the top left.
Now, who should you vote for? Here is a taster of just some of the IBM submissions to help you decide:
Avoid being a social zombie in a global world
From Dubai to Mumbai to Zürich, companies report that zombie communities abound. Who knew? Just as there are similarities globally for social, global nuances are also emerging. Leading author and well-traveled IBM senior executive Sandy Carter stresses the importance of thinking through our cultural differences when it comes to engaging on social media.
Sandy will be bolstering her presentation with observations from Tom Smith, CEO of GlobalWebIndex, one of the leading research organizations on global social media trends.
This time Sandy Carter focuses on the power of combining social, big data and analytics to transform your business, whether that be through understanding the importance of trust and influence, personalizing the customer experience or creating fast and flexible business processes.
Sandy will be enlisting Lowe's Vice President, Clarissa Felts to share real examples in this dynamic, action-oriented bootcamp.
Ed Brill, Director, Mobile Enterprise Marketing at IBM will explain why mobile is more than phones and tablets.
Advances in technology are enabling machine to machine connections that are redefining business. For instance nanotechnology helps us infuse intelligence and processing power into objects to create thinking things and the latest power technology allow us to place devices in more remote locations than ever before.
Dave Wilkinson, VP IBM InfoSphere Development, will explore how Big Data and advanced analytic techniques are being used today and what are the social, societal and business implications as data expands exponentially and computing power continues to grow.
User Experience Design and Agile at the mobile frontier
Good design is good business. Leigh Williamson, IBM Distinguished Engineer and Rational CTO, describes how to face mobile projects with an Agile methodology: adapting your deliverables to your stakeholders whilst incorporating a distinctive design.
Heather Hinton, IBM Distinguished Engineer for Cloud Security will join a lively panel exchange, going way deeper than simply successes and/or effects on society, but diving into precedents and ethics associated with technologies ranging from mustard gas to apple newton.
Dr. Bob Sutor, VP of Research at IBM will explain how wearable technology is poised to become an integral part of our world. Advances are already allowing wearables to monitor and track our activities and actions and anticipate and react in a variety of ways and situations.
We're excited to announce that IBM Chairman, President and CEO Ginni Rometty will be our very special guest at InterConnect this year and will share her vision on how to speed our journey into A New Era of Smart.
Ginni will be joined by IBM's senior leaders Robert LeBlanc, Mike Rhodin, Tom Rosamilia and Jim Bramante who will help us understand how to effectively leverage the breadth and depth of IBM's capabilities to execute against this most compelling vision.
At the conference, attendees will learn how:
The convergence of Cloud, Mobile, Social, and Big Data & Analytics will deliver better business outcomes
Expert Integrated Systems are changing the dynamics of today's infrastructure
Security Intelligence can make organizations smarter and safer
DevOps are innovating the way products and services are brought to market
Smarter Commerce Solutions are transforming today's consumer experience
Don't miss this unique opportunity to hear these speakers, deepen your knowledge of comprehensive business-IT solutions and network with peers. Register today at www.ibm.com/interconnect!
Following the success of the inaugural IBM InterConnect last year, Singapore has again been selected to host this IBM global event that is expected to receive more than 2,500 clients, business partners and industry leaders from around the world at Marina Bay Sands from October 9th to October 11th, 2013.
IBM InterConnect 2013 is uniquely special as our Chairman, President and Chief Executive Officer, Ginni Rometty, will be speaking at InterConnect to share her vision on the New Era of Smart.
As our key priority, we want to feature the broad range of our client successes at this event. We are looking for YOUR stories and best practices with topics covering Cloud, Mobile, Social, Big Data & Analytics, Expert Integrated Systems, Security, and Smarter Commerce. If your role is in marketing, finance, IT, HR or operations, we want to share your real-world examples. Take a look at the dates below and speaker guidelines here.
Call for Speakers closes - August 16, 2013
Speakers notified - August 30, 2013
Final presentations due - September 20, 2013
Conference begins - October 9, 2013
Register and submit your experiences today at www.ibm.com/interconnect! For questions, please contact firstname.lastname@example.org.
Guest post by Claus T. Jensen, IBM STSM and SOA Foundation Chief Architect.
These days people invariably mention mobile, social, cloud or big data as "the next cool thing." But when talking about "the next cool thing," we should really ask ourselves, why is that important? New business initiatives do not come out of thin air; they are important to the business for a reason. Mobile, social, cloud and big data are all related to the challenge of becoming an engaging enterprise, a concern that has risen to the top of the priority list for most businesses in today's connected and collaborative business environment.
An engaging enterprise is one that has transformed itself from being transaction-centric to being interaction-centric. A business interaction is relevant to the business and happens (as it occurs) between two or more participants in an enterprise network through systems of engagement that often are not fully under the control of the enterprise. Participants in the interaction range across IT systems, devices and people and can be mobile, on premises or in the cloud; often simultaneously interacting over many channels. Many interactions are not transactional in nature, and they do not represent any kind of contract of commitment. Finally the enterprise itself need not necessarily be a part in all business interactions of interest. For instance, it is important for many enterprises to know and understand what is being said about them in social media, yet that need does not make the enterprise a part in such interactions, but merely an interested observer.
Bottom line, becoming an engaging enterprise is not just about innovating internally with developers on staff. You must find ways to profit from the innovation that exists within external communities-communities that you do not directly control and can only influence. You need to mediate loosely coupled participants, provide location and time transparency and transform unplanned interactions into structured conversation and business insight, thereby supporting the dynamic evolution of smart transactions.
And, therein lies the challenge of this new business agenda. How do we gather and maintain the continuous insight that allows us to always take the right actions at the right time and for the right reasons?
Controlling the Edge as a source of insight
In this new world, we cannot control the development environment as apps will be developed in many ways and by many parties (e.g., agencies and API consumers). Nor can we any longer control the end-to-end execution environment as significant parts of it lie outside the enterprise (e.g, cloud and social). So what can we control? We can control the Edge, the boundary between the systems of engagement outside the enterprise and the systems of record inside the enterprise. And by controlling the Edge, we give ourselves an invaluable source of insight if we know how to leverage it.
From an engaging enterprise perspective what you most likely want to engineer and control are the interactions that are deemed important to the business. One very effective way of doing that is to apply the design principles of service oriented architecture (SOA).
Service orientation is all about is providing well-defined interfaces (services) with clear business semantics and runtime enforced security and workload policies. Whether we call these well defined interfaces services or business API's mainly depends on context and audience - both are derived from the principles of service orientation, and both need to be integrated with the systems of record of the enterprise.
The Edge becomes the control point for integration
It is tempting to simply say "of course you need to integrate with back-end systems, what else are services about?" But what exactly is the extent of what needs to be integrated, and how do you control that integration when you are not in control of the way the service consumer is being developed? In the world of the engaging enterprise, the control point is not a user interface framework, rather it is the edge of the enterprise - the point where the uncontrolled meets the somewhat controlled.
The notion of an edge gateway to control the perimeter of the enterprise is of course not new from a security and access control point, but edge gateways in an engaging enterprise need to do much more.
Workload needs to be controlled, including monitoring and enforcement of business service level agreements (SLA's) with partners and consumers.
Accounting on the edge is new; not only do SLA's need to be enforced but, in many cases, consumers of a service or API also need to pay for that use as part of an indirect business model.
Finally, analytics on the edge are important - the engaging enterprise needs to understand, analyze and learn from the totality of its business interactions, many of which are only visible at the edge given that intrusive changes in all back-end systems are usually not practical.
Big data for continuous insight
Continuous insight is the notion that, based on all available information, an engaging enterprise can maintain a sufficiently rich state of the world so that true business insight can be gained and relevant action taken.
So how do you actually get access to a plethora of disparate information sources?
How do you provide business insight in a consumable fashion that can be composed for higher level applications?
Not to mention, how do you collect and process insight from all the interactions of interest for an engaging enterprise?
Those are just three of the questions that highlight the close relationship between big data and continuous insight.
Let us begin by considering the third of the questions, how do you tap into the data already flowing through the business? How do you instrument applications to provide a "stream of consciousness" in a non-intrusive fashion as, after all, many of those applications are developed outside your control? One obvious answer is that you tap into data already flowing through the business simply by instrumenting the enterprise service bus (ESB) middleware that carries all interactions between systems of engagement and systems of record, siphoning off information from any interaction that includes an end point inside the enterprise.
While this does not cover all relevant information (e.g., everything happening in a social community) it does address the major part of the visibility challenge. It results in a big data challenge. There will be a lot of data coming off the instrumentation of the ESB, and you will likely want to use it in many different ways, such as to:
Know your client better - know their location, reach them now, use authoritative information as part of any interaction. Customers expect you to know who and where they are (have you ever had to repeat the information on who you are and why you are calling?).
Determine next best action - determine the right thing to do here and now, leverage strategic insight from information collected over time. Customers expect you to be smart about what you suggest as the next interaction, or they won't give you the time of day (have you ever had someone propose a solution that you rejected last week?).
Adapt now - make deployed solutions adaptive, instrument processes to react to current situation and location. Customers have no patience with processes that were clearly not created with their circumstances in mind (have you ever been on the phone with someone who is following a script that includes five steps you have already been through?).
Have better compliance - check qualifications and policies on the fly, handle exceptions in a structured fashion, apply risk management to the information collected. Authorities, internal as well as external, expect you to comply with policies and regulations at all times and be able to prove it (have you ever been in a situation where you were not able to prove with documented certainty that you were in compliance with the relevant legislation?).
A common thread through all of these is the desire to become progressively more predictive, which in turn requires giving up the notion of certain truth.
An engaging enterprise will have to deal in probability and risk as part of doing business. Furthermore, an engaging enterprise will have to deal with the four V's of big data (which is more than just big):
Handling the 4 V's of big data
Volume - the amount of information to process is growing exponentially due to the internet of things (e.g., sensors, mobile devices, appliances and cars)
Velocity - much of the information of interest is never persisted in data stores, in fact it would be practically impossible to do so, hence it has to be processed on the fly (e.g., RFID sensors telling you that a very important customer has walked into the store, or information from the Big Hadron Collider searching for the most elusive of atomic particles within a millionth of a second)
Variety - information of interest rarely conforms to a centrally defined model, in fact as much of 80 percent of the world's data is unstructured with no predefined schema (e.g., emails, social interactions, historical journals)
Veracity - not all information can be equally trusted; trustworthiness must be quantified by source and type of information (e.g., opinions on a blog, tweets, information from partners with their own agenda)
So how do you access and control those disparate information sources? And how do you compose different kinds of insight for strategic advantage? Once again you apply the good design principles of SOA.
Big data must partner with SOA
By exposing both information streams and analytical capabilities as well defined services, you create desirable loose couplings between the information source, the analytical engine and the business application needing the business insight. So look for technology capabilities that mix big data and SOA, rather than always relying on traditional data warehouse approaches.
As an engaging enterprise moves from connecting and mediating in an IT transaction context to connecting and mediating people and devices, so does that same enterprise in an information context move from focusing on transactional payload to focusing on deriving and leveraging business insight.
SOA does not create insight, but SOA does help apply insight in the right way, at the right time and in the right place. SOA also helps collect evidence on what is going on in the operational environment and can help capture business outcomes. In addition to what can be supplied by SOA, most business analytics use cases need the ability to collate and reconcile information, an ability provided by Master Data Management solutions. Beyond Master Data Management, the most advanced business insight solutions may even need specialist information providers; an analysis is only as good as the information that it is based upon. SOA is not a substitute for information management capabilities, rather it is the blend of SOA and information management that unlocks the full potential of insight at the Edge.
Guest post by Sid Bhatia, Program Director, IBM WebSphere Cloud Integration.
The way the Business innovates has shifted
Many businesses today are innovating by providing their customers with new ways to conduct business. This is a significant shift from how businesses used to run � being directed from the enterprise out, with controlled applications, business processes, and information. Now those barriers are dissolving and technology has connected and empowered a new set of external stakeholders: customers, partners and even external app developers who demand a collaborative dialog with the business, while expecting highly secure access to their own information. The importance of technology to the business agenda continues to increase in priority, and IT needs to be able to respond quickly to these business needs by leveraging new capabilities like cloud, mobile and social computing for business advantage.
New workloads must be supported
Enterprises need a technology platform that can address the escalating demands of new workloads (mobile, APIs, cloud), as well as core traditional ones (batch, web applications, transaction processing) all while also addressing security. You must be able to adapt to the workload styles dictated by new technology and market trends. The core workloads like OLTP, batch processing, and web applications must interact with mobile apps, API services, and social conversations. But how can you make the change to your infrastructure to support all of the workload requirements?
Mobile creates new security and integration issues
Building and connecting mobile apps has become essential as the business focus has shifted to the mobile enterprise space � both for employees using mobile as a productivity tool and for customers/partners using mobile to conduct real business. While mobile presents great opportunity, it also presents some unique challenges around security and integration. Most legacy applications were not built to handle the new challenges of mobile security. Sophisticated, targeted attacks designed to gain continuous access to critical information are increasing in severity and occurrence.* For example, XML security threats are growing. Securing employee-owned devices and connectivity to corporate applications are top of mind to CIOs as they broaden support for mobility. Regulatory and compliance pressures are mounting as companies store more data and can become susceptible to audit failures. Cloud security is a key concern as customers rethink how IT resources are designed, deployed and consumed. How can you secure access to enterprise resources from these growing threats?
Characteristics of the ideal solution for IT�s needs
IT organizations are under tremendous pressure to reduce costs and do more with less, all while responding to business demands. The ideal solution would address:
Built-in Security for web apps, mobile, APIs, B2B and web services for both XML and non-XML traffic
Workload Optimization by enabling self-balancing, providing dynamic load distribution to backend enterprise resources, and providing the option to cache certain types of data
Superior performance to respond to growing workloads
Industry standards support
Flexible integration with backend services and data, shielding business applications from security requirements, protocol changes and service versioning
Runtime SOA Governance to enforce different types of policies, including Authorization Security and Service Level Agreements
Reduced total cost of ownership (TCO) both for operational and development costs, with a minimal infrastructure footprint
Simplified maintenance decreasing the time required to upgrade the environment
Assessing solutions from 4 key players in the market
There are a few technology vendors that provide a single drop-in solution in a physical appliance form-factor to address some or all of these requirements. But how does one choose the best solution? To help you decide, Lustratus Research has assessed four leading vendor solutions in this space. Read about their findings in �A Competitive Review of SOA Appliances.�
Read more insights about the latest solutions for IT organizations in our newsletter.
Guest post by Tracy Boyer Clark, IBM Mobile Marketing Manager
Social, mobile and cloud technologies have became household concepts. According to the Pew Research Center, 66% of online adults use social networking sites as of February 2012.1 Moreover, as of April 2012, 88% of US adults owned a cell phone, with more than half using them to go online.2 Additionally, even back in 2008, 69% of online users had embraced cloud technologies, either by using web-based application software or storing data in the cloud.3
The next task for companies is to determine how to best leverage the added value that comes from combining any of these or all three. Initial findings from the latest Evans Data Mobile Developer Survey to be available in the fall of 2012, which targets nearly 500 developers working on mobile applications, indicate that close to 60% of mobile developers say they integrate social functions in their mobile apps with social APIs. Moreover, more than 75% are currently developing mobile apps to be executed via the cloud, or plan to in the next 12 months.4
Welcome to SoMoClo. This new acronym is an attempt to elevate the conversation: it�s no longer about just cloud or mobile devices or �boring� (as one analyst stated) social interaction capabilities, it�s about the entire package and how that package can encourage innovation, change the way businesses think about risk, impact the way organizations run their internal operations, and make companies reassess their interaction with customers. In SoMoClo, the cloud is the canvas on which the application landscape is painted. Mobile is the delivery point, and social is the glue � the web of threads that connects it all.
On a smarter planet, successful organizations that rapidly embrace SoMoClo are accelerating business by connecting people, processes and information in innovative ways. These organizations rely on a scalable architecture and capabilities for building, connecting, managing and securing an end-to-end SoMoClo environment. SoMoClo gives organizations and their customers the power to conduct transactions at the moment of awareness and anytime, anywhere � fundamentally changing the way companies derive and deliver value across their value chains.
Certain industries that rely heavily on customer transactions and relationships are adopting SoMoClo more quickly than others, for example, banking and retail. ING Direct successfully extended secure access to banking apps to mobile customers while at the same time enhancing productivity of employees to perform secure banking transactions via mobile devices. Moreover, Visa recently worked with IBM to design a real-time messaging system to implement location-based offers for its retail customers, such as The Gap.
Both small and large enterprises across all industries actually have the same innate expectations for SoMoClo. Primarily they expect to develop closer relationships with their customers through new channels and to establish an IT infrastructure that enables the rapid delivery of innovative products and services to that customer. Larger enterprises with legacy systems that have evolved over time may have difficulty integrating new technology. Small and mid-sized companies, naturally a bit more nimble, are likely to be better positioned for the adoption of SoMoClo and the infrastructure that supports it.
Let�s analyze how companies can benefit from SoMoClo.
First, consider the value-add from social capabilities bundled with mobile technology. According to the IBM 2011 CMO study, 57% of the 1,700 CMOs interviewed said that deploying tablet and mobile apps was their second highest digital priority. Enhancing customer loyalty and advocacy online � largely through social marketing tactics � was their top priority (67%).
VCC, a large construction general contractor, combined IBM�s social collaboration solutions with IBM mobile technology and realized more than a 40% year-over-year increase in new business by enabling its workforce to work remotely, resulting in a five-fold increase in productivity and saving the company 400 employee-hours per month.
The AberdeenGroup reported similar savings in the 2011 Aberdeen Survey where data taken from 240 enterprises suggests that overall the use of mobile apps designed specifically to help employees get their work done, largely meaning they collaborate remotely using social tools, increased productivity by 45%. Further, the data reveals that operational efficiency rises almost as much (44%) when enterprise apps are made available.5
Second, consider the added benefit of combining mobile technology with cloud infrastructure. Mobile empowers diverse communities of people to tap readily scalable, security-rich IT services in the cloud from anywhere, at anytime, and through any device.
Taser International, a leading manufacturer of personal safety devices, mobilized 100% of its sales force and connected them to its customer relationship management and enterprise resource planning systems using a cloud infrastructure. Since doing so, their order accuracy has increased three-fold, they cut entry processing time in half, and saved $135,000 a year by utilizing web forms rather than paper mailers.
Last, but not least important, think about the obvious symmetries of social and cloud. In a recent study by The Aberdeen Group, organizations that use cloud-enabled social business solutions to collaborate in real-time found that �73 percent of top performers (identified by a number of metrics, including their ability to share business-critical information throughout their company almost 50-times faster than the industry average) were able to work cohesively with departments with no direct reporting relationship in place.�6
This confirms that enabling peer-to-peer social infrastructure provides clear savings to a company�s operational overhead. In addition to internal savings, social and cloud technologies can also help increase revenue through enhanced external one-to-one and one-to-many interactions with customers. For example, one airline used IBM Worklight to provide a cloud-based social app for users to check-in during their travel, collaborate with others in their social networks, and utilize daily deals with mobile payments. These types of multi-channel customer experiences drove up loyalty as seen by the more than 1.5 million downloads, ranking the airline's app #1 in the travel category.
Another IBM client, Birmingham Metropolitan College, utilized IBM SmartCloud for Social Business solution to build a �classroom in the cloud� in order to synergize with the digital lifestyle of learners and compete in different markets. When the project is complete, up to 25,000 students and 1,350 staff will be able to use the solution to access learning through a variety of media including the web and smart phones.
SoMoClo: Bringing it all together
SoMoClo is forcing company executives to look at new technologies to achieve their business objectives. In fact, in IBM�s latest CEO study, technology was ranked as the #1 external factor impacting organizations. Businesses need to transform their IT from cost centers driving on-going operations to strategic centers of business innovation. IT must deliver agility to the business, while giving consideration to issues like security, openness of architectures and cost flexibility. Embracing SoMoClo as a part of the IT strategy, and executing prudently (as a journey or continuum) across the organization puts IT executives in the strategic center of innovation � to partner with business executives for mutual benefit in achieving business objectives.
You may have noticed by now that the very point of IBM InterConnect 2012 is to CONNECT. This is no secret. The conference title itself may have given it away. While it's always great to watch an event broadcasted through video. This is no match for actually attending the event in person and making old-fashioned face-to-face connections.
At InterConnect 2012, networking is built right into the conference through the exchange sessions, 1 on 1 meet ups with IBM executives, meet the experts in the Solution Center, and SmartSite peer connections.
While at the conference, I also highly encourage you to visit the Social Media Lounge. Below are the top 10 ways to make the most out of networking at IBM InterConnect while in the Solution Center.
If you love to share and connect on your favorite social network such as Weibo, Twitter, Facebook, Orkut, LinkedIn, join us for a social media meet up (aka Tweetup) in the Solution Media Lounge in the InterConnect Solution Center on Wednesday, October 9 from 6:00-7:00 pm during the Solution Center Drinks Reception.
Put a face and voice to the people you see in your online social networks every day. And join us in sharing on how social media works around the world and in different cultures.
We'll meet right before the Hollywood Night special event at Universal Studios. Leave a comment on this blog or contact me on Twitter at @TiffanyWinman if you have any questions.
I'm excited to announce that IBM's Mobile Enterprise Social Media Residency is now open. The goal of the residency is to demonstrate the thought leadership of IBMers and IBM Business Partners in the area of Mobile Enterprise, primarily through blogging. The residents will also be introduced to social media channels such as Twitter, Linkedin and YouTube.
Chosen candidates will spend a week in Raleigh, North Carolina for a week of collaborating with IBM executives and senior technologists to gain a deeper understanding about IBM Mobile Enterprise technologies and strategy. They will then convey their thought leadership through blogs and the use of social media tools. They will learn tips and best practices from IBM social media experts, expand their knowledge on using the social media tools, and establish their presence in the social media community as Redbooks thought leaders for IBM Mobile Enterprise.
Join IBM Vice President Sandy Carter, industry leaders, and senior technologists at the IBM InterConnect Twitter Chat on Thursday, Sept 27 from 9-10 am Singapore time (9-10 pm Eastern US time) to discuss with experts what�s coming up at the IBM Interconnect 2012 Conference in Singapore!
IBM InterConnect 2012 is a new and unique event that helps business and IT leaders address the new kind of leadership required to turn opportunity into business outcomes. The conference explores topics and key business imperatives, including unleashing innovations, managing the velocity of change and reinventing relationships and uncovering new markets. Hot topics include speeding innovation through mobile, social, cloud computing, smarter analytics, big data, smarter commerce, expert integrated systems, security intelligence, smarter storage and more.
Details on the Twitter Chat
What: A twitter chat is an online conversation held at a pre-arranged time following a specific hashtag. This chat will use #IBMInterConnect. You will need a Twitter ID to take part.
When: Thursday, September 27, 2012 from 9 pm � 10 pm Eastern Time
Where: The chat can be followed on Twitter using the hashtag #IBMInterConnect. Alternatively, log on and access the chat on http://tweetchat.com/room/ibminterconnect
Who: Anyone and everyone is welcome to join and tweet-along! Please remember to include #IBMInterConnect. IBM Vice President Sandy Carter, industry leaders, and senior technologists will be there to answer your questions.
2. Sign into your Twitter account
3. Choose Settings
4. Click on Design
5. Scroll to Customize your own
6. In the Background section, click on Choose file
7. Navigate to where you saved the InterConnect Twitter background, select the image and click ok
8. Click on Save changes
You can also get involved with some of the IBM InterConnect social networks:
IBM officially invites you to InterConnect 2012 from October 9-11 in Singapore, where business and IT leaders partner to turn opportunities into outcomes.
In the video below, IBM Vice Presidents Scott Hebner and John Dunderdale explain how, on today's increasingly smarter planet--where everything is becoming more
interconnected, instrumented, and intelligent--a new type of business leadership is emerging as technology dramatically impacts the success of businesses.
To win in this new era of interconnected industries, businesses and consumers, business and IT leaders have to connect with the people who can help turn
opportunities into outcomes. They need to:
Unleash innovation with a new approach to the economics of IT.
Manage to the velocity of today's rapidly changing markets and businesses.
Better leverage the volume, variety, and velocity of information to fundamentally reinvent relationships with your individual clients, employees and business partners.
InterConnect 2012 is the only conference where you can connect with an international network of peers in exchange sessions based on your areas of interest. It also helps you
connect to the issues and �hot topics� such as Cloud Computing, Mobility, Big Data, and Security that are changing the shape of your world and business and IT today and
For now, you can continue to try and buy LotusLive services as usual; soon they�ll be called IBM SmartCloud for Social Business
You can also try the Beta for IBM Docs (previously called LotusLive Symphony), a set of cloud-based tools for collaborating on documents, spreadsheets and presentations.
IBM also announced that the next generation of its social networking platform, IBM Connections, will incorporate sophisticated analytics and real-time data monitoring � so that organizations can quickly analyze the flood of data generated by social interactions, integrate it with data from other sources, and make faster, better decisions on the fly. Which apparently impressed more at least two people at the show.
IBM Business Partners looking to become social businesses should check out another hot item this week: IBM PartnerWorld's Social Media Marketing Boot Camp, an 8-week step-by-step program to help you use social media in your marketing and sales efforts.
Enjoy the weekend. And watch for the January 2012 issue of the IBM Software Newsletter, which mails January 11. If you�re not a subscriber, you�ll miss it � so subscribe now to make sure you get it!