You start working on a spreadsheet from your home office. Later, on the train you open it up with your phone to check out a few of your calculations. When you get to work, you open up your laptop, and continue working on it. You’re not carrying the document around on a flash drive. You’re simply taking advantage of the convenience of cloud storage. It may be time to move forward, and treat your accounting the same way.
Using cloud based accounting solutions is certainly not bleeding edge technology either. As of 2014, 69% of accounting firms were using cloud based financial solutions. More than 25% of the small to mid sized businesses that were surveyed indicated that they were using cloud based accounting solutions specifically.
Whether you’re a small business owner handling your own financials or a dedicated accounting pro, there are plenty of reasons to consider cloud software. It’s certainly a technology that’s growing in population overall. Keep reading to learn more about the growth of cloud solutions for accounting, and why it should be a viable option for you.
Access And Collaboration For Team Members
Cloud based accounting solutions are highly regarded because they don’t keep people pinned to their desks. You also don’t have to rely on emails or file sharing to share accounting data with other team members. Instead, those with authority and connection can simply access the accounting system from any connected device.
Cloud based accounting systems also enable collaboration. Files can be accessed, modified, and created by multiple team members. This ensures that everyone has the latest version of each document.
It Takes The Heat Off of Your Systems
In addition to financials, your home-based systems handle a lot. You likely store customer and employee data. You may process transactions. There’s also emails, data related to other systems, security and antivirus software, and more. That’s a lot of processing and storage. This doesn’t come for free.
By moving your accounting to the cloud, you can take a load off of your networks, servers, and peripherals. This can lead to better performance, and more room for the data you do choose to keep in house.
Cloud Accounting Solutions Are Often Less Expensive
In all likelihood, running your accounting solution is the cloud will result in lower out of pocket costs. First of all, if you purchase an in house solution, not only do you have to cover licensing fees, you’ll also have to cover the cost of any hardware upgrades required to host the solution. Also, you may be able to break your payment into a series of monthly payments thus defraying your upfront costs even further.
You’ll also pay less for hardware maintenance and other resources. This is especially beneficial for smaller businesses. Rather than hiring an IT person, or bringing in a consultant to deal with maintenance and upgrades, you can simply leave that to your solution provider. This is much less expensive than paying for an IT pro or consultant that you may only need part time.
Cost of storage is another thing to consider. With cloud based solutions, you only pay for what you use. And, in many cases your subscription options will likely give you plenty of room to grow before you move up to a higher, pricing tier.
Finally, keep in mind that as in house solutions grow, you also have to consider the physical space you have to store servers and other hardware. It’s not much of a stretch to go from having some equipment in a well vented utility closet to needing a fully realized computer room with raised flooring and other bells and whistles.
High Security Protocols And Standards
Unfortunately, some very publicized events relating to cloud storage has put people off the idea of using cloud as an accounting solution. They believe that their information won’t be secure. However, in most cases that’s simply not true. A reputable host is going to have exceptionally high security standards and protocols. They’re also going to have the manpower and knowledge to maintain a much more secure system than most businesses.
Truth be told, unless you’re a large company with a data security team, the right cloud provider is very likely to outdo you when it comes to data security and access control. However, this is important enough of an issue that you should ask questions about data security when you’re exploring cloud accounting solutions.
Flexibility And Scalability
If you select a cloud based ERP solution, or even a standalone accounting solution, it’s quite likely that you will be able to customize it to the needs of your organization and clients. This can often be done by selecting apps that are created by your vendors. Another option is to customize cloud based accounting systems yourself. This is one of the advantages of cloud computing that actually stretches beyond accounting and financials. You can do this in house, or bring in a software development contractor. This option is popular enough that many vendors offer development platforms, and open source products.
Cloud based solutions are also scalable. If you’re operation is growing, the cloud simply grows with it. You don’t have to calculate how much server space you may need in six months or how much you will need a year from now. Instead, you can spend those resources focusing on providing clients with great service and earning profit.
Cloud to Cloud Integration is Now a Possibility
If you’re already using cloud based solutions for other business applications, let your accounting solution provider know. It’s relatively, but the truth is cloud to cloud integration is absolutely a possibility. In all likelihood, all of your cloud based applications can share data amongst themselves in order to truly provide you with rich, enterprise solutions.
Automation Leads to Accuracy
Many cloud based accounting solutions are largely automated. That means there is less human intervention. That leads to less error,and more quality control. Fraud, duplicate entries, and other issues can be flagged and dealt with, often with limited human intervention.
Ease of Maintenance
In order to keep your in house systems working, you have to constantly concern yourself with upgrades and maintenance. Servers must be updated as your company grows. You’ve also got security patches and other upgrades to stay on top of. Even for a small accounting firm, the job of ensuring your servers, devices, and networks stay up and running can quickly become a full time task for at least one of your team members.
That’s not the case with the cloud. You don’t have to concern yourself with maintenance at all. These tasks fall under the responsibility of the software provider. Don’t forget the cost of server downtime. Depending on the solution you choose, a cloud based accounting system may mean you’ve got as little as 45 minutes down time each month.
Not only have cloud based solution providers gone a long way in allaying concerns about security and privacy, they’ve taken steps to ensure that their solutions are more secure than most other options. In addition to this, cloud solutions can be less expensive as well as using up fewer resources. Any accounting firm or small business in need of an accounting solution should strongly consider looking to the cloud. There’s a very good chance that there’s something in the cloud that will meet your needs.
The American Medical Association (AMA) is working alongside leading IT companies like IBM and Cerner to develop an integrated healthcare big data analytics platform. The name of the project is Integrated Health Model Initiative (IHMI) and it is aimed to provide a continuous learning environment that can produce interoperable technological solutions, as well as valid care models based on relevant feedback.
IHMI will feature a central data model for organizing and exchanging information, as well as a physician-led validation process to review the clinical applicability of the data. The technology that will deliver this type of sensitive data analysis will be developed by IBM and Cerner, as well as other partners that may join the project in the future. This new healthcare analysis big data platform is set to be developed and released in 2018.
The Central Aims of IHMI
The main goal of IHMI is to provide a digital basis that will support a collaborative approach to optimizing population health management. This will be achieved by identifying the diverse factors that have led to positive medical outcomes, as well as pointing out the points in healthcare development that require improvements. The platform will also offer comprehensive information for medical research.
According to James L. Mandra, MD, the CEO of AMA, the amount of health data produced in the US has reached impressive proportions. However, much of this data remains "fragmented, inaccessible or incomplete" in spite of its potential to lead to valuable improvements in patient outcomes.
As such, IHMI was created as a collaborative effort that could enable the healthcare system to "collect, organize, and exchange patient-centered data in a common structure that captures what is most important for improving care and long-term wellness, and transform the data into a rich stream of accessible and actionable information”, says Mandra.
The healthcare platform is specifically targeted to gather data about high-cost and high-impact clinical areas, such as diabetes prevention or hypertension management. This platform would serve doctors and researchers in optimizing patient care tactics and developing new healthcare protocols based on comprehensive feedback, which has the potential to improve patient outcomes.
The Usability of IHMI
The AMA's big data platform is will ultimately be designed to be used by doctors. As such, IHMI will feature a close collaboration between physicians and IT specialists that can provide the specialized data analytics features that will be both useful and accessible to the medical community.
According to Laurie McGraw, AMA's Senior Vice President of Health Solutions, the new data platform will actually encompass many existing data standards that the medical community is already familiar with, such as SNOMED, CPT, LOINC, or ICD-10.
However, it will be taken one step further because it will help users gain access to patient-centered data, such as patient goals, function, and state, which are essential for an accurate assessment of patient wellness. McGraw said that IHMI is expected to "build bridges with health technology leaders and bring the physician voice into the innovation space”.
IHMI will help physicians access specific patient information in the patient's record more efficiently by putting together patient care models which can be easily deployed and the biggest advances in IT technology that target protocols and workflows.
This type of interdepartmental collaboration could lead to technological breakthroughs that would deliver sensitive information that is relevant to the specific needs of a group of users. Similar developments where technology can help facilitate certain red tape processes are made every day.
For instance, in 2017 a tech solution was made available that can issue an electronic Vietnam visa for US citizens upon demand. This will simplify the visa release process tremendously and hopefully, the model will be implemented for visa systems in other countries as well. In the same way, IHMI is meant as a technological advancement that could then be applied internationally.
To conclude, the Integrated Healthcare Model Initiative will have the titans of healthcare and IT working together for the development of comprehensive big data analysis platform that will fuel the optimization of the American healthcare system. It remains to be seen when the platform will be made accessible to the medical community, but it has the potential to fuel ground-breaking advancements in patient care.
Why are companies so keenly focused on creating great user experience?
Ultimately, the answer is quite simple. It’s ROI! In fact, research shows that a great UI can boost conversions as much as 200%. Well, ROI and the opportunities that technology and data has brought us.
Think about it. The importance of creating great customer experience predates computers. For example, people have always appreciated the following:
Well organized stores with easy to find merchandise
Knowledgeable customer service staff and salespeople
Servers who remember a customer’s regular order
Helpful suggestions that are based on the customer’s preferences and history
Interactions and experiences that simply work quickly effortlessly and effectively
Experiences and actions that bring pleasure
Historically, have not only appreciated these things, they’ll even pay more for better experiences. Early user experience efforts include Henry Ford’s creation of mass production technology, Walt Disney’s carefully designed strategies to make his parks a joyful place, and Don Norman’s pioneering work at Apple focusing on functionality and usability over aesthetics. In fact, it was Norman who coined the term ‘user experience’.
What’s slowly developed in recent years is that companies can now do a much better job of pinpointing the experiences that customers want. Even better, they can do it more effectively, and much less intrusively. Credit for this can largely go to big data and artificial intelligence.
The Role of AI in User Experience
A large part of the conversation about user experience and AI centers around chatbots. The idea is that AI driven chatbots can become more intelligent over time as they receive input from consumers as well as data from other sources. While this is true, it’s only the tip of the iceberg.
Artificial intelligence also plays a role in the creation of websites that deliver great user experiences. For example, The Grid uses artificial intelligence to help create sites with great UX nearly automatically. Netflix allows AI to do the grunt work of creating user experience by creating a framework of algorithms and rules that AI technology can work with. In the meantime, that leaves designers and others time to focus on the more human elements of user experience.
While AI plays a role in UX beyond the bot, that doesn’t mean the bot should be ignored. Chatbots are an emerging technology that have and will continue to improve the user experience. No, they aren’t perfect. There’s no doubt that most of have rolled our eyes at the seeming cluelessness of bots. However, thanks to advances in the way that bots process natural language, the ability for bots to respond and react appropriately to what people input is rapidly improving.
Paul Gordon at 720 Digital specializes in conversion rate optimization. He says, “Bots are no longer intrusive sales machines. They are intelligent. They possess the ability to interact, to show insight, and to meet customers’ needs when they interact. This is an exciting technology that will continue to improve UX down the road.”
Today, social media platforms are assisting businesses in their effort to use bots to improve UX. This includes the ability to deliver personalized content as well as deliver relevant information and answer questions.
Considering that most people have only five apps on their phone that they use on a regular basis, and that the most used of those five is likely to be a messenger app, there’s no reason to ignore the role that AI can play in messenger apps whether it’s facilitating purchase, acting in a customer service role, or simply providing information.
Big Data And UX
Another asset in the ability for businesses to deliver great user experience is the improved ability to collect and store data. This data can then be used to inform decisions about creating better UX.
One way that startups are able to use data to improve UX is by collecting that data in less obtrusive ways. Analytics software can deliver data about true consumer behavior. Not only that, sometimes big data can gleen better information about customer information than customer feedback through surveys and other instruments.
Of course surveys are a valuable means of connecting with customers. Market research is also an apparent tool for reaching out to the users. However, once again it’s intrusive and requires customers to provide input that they would not otherwise give freely.
Businesses have been collecting and using data from customers and other sources for years. However, thanks to analytics they can identify the right questions to ask in the first place, and also identify where data collection might require a bit of sensitivity. After all, at the end of the day businesses want customer data in the most convenient way possible.
What do Customers Really Want From UX
From the time they leave their homes, log into their computers, or walk into your store, customers really want just one thing. They want to be provided with easy, informative, and easy to connect experiences. More importantly, customers understand the value of CX. They want convenient, safe, and entertaining experiences.
With the online-based evolution of the IT world, moving apps to the cloud is a fundamental step in the future of technology. As the demand for app development for the cloud has increased more and more in the past years, specialized cloud-based platforms have been created to take apps from idea to URL.
Nowadays, web developers have several platforms that can optimize their work and enable them to make better apps for the cloud. In this article, we are going to tell you all about the rise of cloud-based platforms for app development, along with the benefits they bring, as well as their inevitable shortcomings.
The Demand for Cloud-Based Platforms
Moving an app to the cloud has become one of the most appealing ideas in the IT world because it is extremely convenient. Essentially, it entails running an app on the internet instead of the company's servers. As this idea grew to become a full-on sector of the IT world, three main types of cloud-based app development have been established. These are as follows:
1. IaaS - Infrastructure as a Service
The IaaS model entails that the app is created on the company's platform. Then, the entire app-platform bundle must be deployed to a cloud infrastructure. This is the most lucrative form of cloud-oriented app development because the developers working on these apps have their work cut out for them. However, the IaaS model provides them maximum flexibility, which could be essential when it comes to apps meant to suit very specific roles.
2. PaaS - Platform as a Service
This is the middle ground in cloud-based app development because it entails the use of a middleware platform, such as Heroku or Azure. The deployment process is then made to a cloud service that supports this platform.
The PaaS is becoming more and more popular because it offers developers with quite a bit of flexibility, but it significantly reduces the work they have to put in by providing them with specialized features that can optimize certain parts of the development process.
3. SaaS - Software as a Service
The SaaS model means creating cloud-based apps by using a pre-existing app the offers the required functionalities. The best example for this model is the full range of apps that allow users to log in using their Facebook accounts.
Instead of creating new data for the app's log-in system, developers can simply link it to the Facebook app. While this model is clearly convenient, it keeps developers somewhat limited because they need to adapt to existing apps.
While each of the three models has its own advantages and disadvantages, the highest demand has been observed for the PaaS model because it offers the best of both worlds. Developers have flexibility in the processes they choose to run, and the middleware platforms can help them reduce the work they put in.
The Main Roles of Middleware Cloud-Based Platforms in App Development
Middleware cloud-based platforms, such as Heroku, Microsoft Azure, AWS, OpenShift, and others, are all focused on increasing developer experience. These offer a set of specialized enterprise features that can optimize their work by making the development process more accessible.
By simplifying and speeding up the processes of deployment, app configuration, scaling, testing, and tuning, these platforms can let developers focus on the creative part of their jobs, rather than spending a lot of time on technicalities.
In fact, the most complicated part that developers have to get through is the deployment step because this determines how smoothly their apps will run in the cloud. This is where middleware platforms make a difference because they can make the entire deployment process far easier and thus increase developer experience significantly.
It is extremely easy to deploy Django to Heroku, for instance, precisely because the Heroku platform is made to run processes written in traditional programming languages. Then, it will make the transfer to the cloud as smooth as possible.
The Advantages of Middleware Platforms and PaaS
If this is the cloud-based app development model that show the biggest potential for enterprises, as well as start-ups, let us tell you more about the primary advantages boasted by PaaS and middleware platforms.
Optimization of Testing and Deployment
Whether you are using AWS, Azure, or Heroku, middleware platforms are meant to help web developers try various configurations of their app and run comprehensive tests to assess its performance and its compatibility with various cloud systems. This is an essential part of speeding up the deployment process and increasing developer experience.
Increased Focus on Business
By simplifying the app development process, companies can focus more on their core business targets. The PaaS model can optimize the web development department with minimal effort because middleware platforms are specially created to be suitable for any development system adapted for the cloud.
By simplifying the testing process, platforms like Azure and Heroku are not only useful for developing new apps, but also for creating new features for existing ones. If the developers can test these new features quickly and efficiently, they can implement them efficiently to their apps.
The Drawbacks of Middleware Platforms and PaaS
While these specialized platforms for cloud-based app development are on the rise, there are several aspects that must still be improved. While the drawbacks of middleware platforms are not significant, they can constitute issues for certain business models.
While clearly more permissive than the SaaS model, PaaS platforms still keep web developers limited to a series of features. As such, this could prevent them from creating certain features that might be of interest to some businesses. This is why it is essential that these platforms are chosen in accordance with the company's needs.
As any emerging IT sector, Paas platforms require improved cybersecurity. As such, it is essential that companies stay in touch with vendors to have access to the latest updates to this middleware, as increasing security is one of the primary objectives for the optimization of these platforms.
As you can see, cloud-based applications are clearly an important part of the upcoming IT era. By using specialized platforms such as Heroku, Azure, or AWS, web developers can quickly make the transfer from traditional programming languages to cloud-optimized systems, thus maximizing the potential of the entire project.
You’ve finally done it. Your ecommerce site is ready to go live. Now, you can relax and wait for the orders to roll in. Can’t you?
Unfortunately, you can’t. In fact, the day you go live is the day the real work starts. Keeping your ecommerce site up and running, and profitable requires continual maintenance and monitoring.
Ensuring that your site is secure, and that it can handle the volume of transactions you anticipate is, of course, a primary concern. However, that’s something that the average business owner should anticipate and plan for. What many aren’t prepared for are the three most common challenges.
According to experts from Zfort Group, who have developed more than 150 ecommerce websites, there are three key challenges that remain common among all of them after they’ve launched. These are as follows:
Ensuring That Products are Presented in The Best Light Possible.
When a potential customer arrives on one of your product pages, that’s a big deal. It is the successful result of many efforts and investments including:
It’s a real victory. The worst thing you can do is squander that by failing to deliver what the customer wants in that moment. Here’s the real challenge. You’ve got about 8 seconds to make a good impression. There are four things you can focus on to ensure this happens.
The images on your product pages are going to register in the minds of your visitors before any of the text does. High quality images play a major role in whether or not customers will stay to read more, and whether or not they will convert.
Case studies have shown that larger images can increase conversions by up to 63%. Of course, it’s a no-brainer that images should be the highest possible quality. The rest isn’t so cut and dried. For example, there’s no right or wrong answer when it comes to the number of images that should be included on one of your product pages. That depends on the product you’re selling, and the needs of your customers. Here are a few questions to ask yourself:
Should the page show photos of various options such as color?
Will customers benefit from seeing the product from different angles?
Is my hero shot adequate?
Would a zoom feature be beneficial?
There are other things to consider as well. Tagging images will help ensure they rank in searches. Keep image file names short but relevant. Use dashes to separate words. These Tweaks are important as 78% of SEO issues can be attributed to problems with images.
Clear, readable, and compelling product descriptions are also important. This is an area where it is imperative to prioritize the needs of the mobile consumer. Keep in mind that 44% of mobile users list the ability to read product descriptions clearly as extremely important.
When writing descriptions, focus on two things - features and benefits. Shoppers want to be able to quickly discern whether or not your product will meet their needs. A scannable list of features will facilitate this. The other side to this equation are benefits. Focus on describing ways in which your product can add value or convenience to the lives of your customers.
Finally, keep social proof in mind. You know your product best, but shoppers want to know what others think as well. To be certain, many will read reviews before making a purchase. Consider embedding positive reviews about your product directly onto your web page.
Use cross reference links and data to improve customer experience, and provide information about your products. Here are some examples:
List relevant product and part numbers, especially if they have changed.
Link to complementary products and accessories that you sell.
Inform shoppers of compatibility with other products.
Let shoppers know if your product is a workable alternative for a product sold by others.
Consumers expect your product pages to load within 2 seconds. If load time exceeds 3 seconds, you’re going to start losing people. Fortunately, there are several things you can do to improve page performance. These include, image compression, enabling caching, optimizing images for SEO for starters.
Why page performance matters so much? Well, if you are experimenting with paid advertising, fast page loading speed will result in more page views, and ultimately higher conversions, especially for mobile users.
Keeping products updated regularly, and the time involved in that.
Stagnancy is the enemy. If you don’t update your products regularly to meet the changing needs and wants of your customers, you’re going to lose sales. In addition to this, your growth going forward will also depend on your ability to select and offer new products that meet your customer’s needs. Pay attention to customer feedback, and keep up with developments in your niche to keep your product offerings up to date. Here are some things to consider when determining whether or not to update or add new products to your site.
Are customers asking for upgrades and changes?
Are there new products arriving on the market that are complementary to the ones you sell?
Have changes to industry standards or regulations occurred recently? Do your products need to be revised accordingly?
Can you exploit new markets and opportunities by expanding your offerings?
Staying On Trend (with Holidays, News, Competitors, Offers, etc.)
Today’s consumers are a bit spoiled. They are accustomed to receiving special offers and discounts to commemorate virtually any event you can think of. Whether it’s Christmas, the beginning of the school year, or some other event, you can count on your competitors holding some sort of sale. Plan ahead so that you can remain competitive.
Keeping up with holidays and current events also offers you some important opportunities. Not only can you impress your customers with special offers, you can also reach them with relevant content as well. Then, there’s the opportunity to offer select merchandise for holidays and other special events.
Your ecommerce site is a bit like a needy pet. It requires constant feeding, attention, and nurturing. By staying on top of the three challenges mentioned above, you can help ensure consistent growth and profitability.
Launching a product is overwhelming. Overseeing or conducting development, doing your marketing, meeting investors – there’s a lot of chores a founder needs to juggle all at once.
Legal matters are often left unattended in this merry hustle and bustle. Of course, developing your vision is way more exciting than getting through the murky legal waters. Yet, failing to establish a strong legal base for your business can cost you your company later on. The following four tips are the bare must-do for any founder launching a tech venture.
Choosing a Domain/Brand Name Without Doing Your Homework First
Just made up a cool sounding name for your venture? Awesome! Now it's time to do some digging apart from checking its eligibility on a domain registrar.
You will need to make sure that you have not picked a name that is the same or sounds similar to an existing registered name, especially a trademarked one. And failing to register a trademark can be a huge roadblock later down the road.
Think Apple. The company has been continuously suing various Chinese companies, who have been “trademark squatting” on Apple’s iPad without any legal consequences. According to the China laws, whoever registers the trademark first, owns it for good. Also, during all those squabbles it turned out the name "IPAD" was already legally copyrighted to a Taiwanese company back in 1988. Suppose that makes a good lesson on why researching and protecting your business name is so important, especially if you decide to expand to a foreign market.
That’s why it may be worse to do some preliminary digging and commission a patent and trademark search before you go all into product development.
Failing To Protect The Source Code and Other Intellectual Property
Intellectual property laws are not evolving at the same pace as the technology advances. Hence, startups now enter a somewhat sticky area with no fine line defined, especially when it comes to the product source code.
Imagine this: you are licensing some software from a 3rd party vendor to power your product, API integration for instance. What happens if that vendor goes out of business just when your product finally starts taking off? To avoid these scenarios, you may want to negotiate a software escrow agreement with that vendor through an agent. The agent will store that licensed source code and give you immediate access to it once the respective conditions apply.
Next, think about your web app design – what if it gets completely or partially ripped off by some 3rd party? While filing for utility patents (protecting the way the product is used and works) is rather common for startups; filing design patents, which protect your product looks isn’t something most companies consider to do.
The official US Patent Office stats prove this tendency: in 2015 over 9.2 million utility patents were issued, compared to just 746,000 design patents.
But think about this – obtaining a utility patent for software inventions has become significantly harder in the US after the Alice v. CLS Bank case. Design patents may be easier and faster to claim and they will still protect the essential parts of your product such as GUI, logo, screen flows and so on.
Operating Without Proper Paperwork
Hiring and legal mistakes come hand in hand just too often. You should prepare in advance all the required paperwork for the new people with clear contracts, NDA agreements and any other supplementary clauses you deem appropriate.
As a founder, formulating strong bylaws should be on top of your agenda. Your work contract should specifically list all the existing policies, how the disputes are settled, descriptions of duty, conditions, and terms of employment and the rights and powers of key shareholders. Also, you should mind the worker's compensation laws in your state (as those differ largely) and establish the procedures for claiming injury compensations, which cause not just financial, but reputational damage as well.
You will also need to have a business owner's insurance (BOP) before moving into an office space. It would have your back covered when it comes to property damage, personal property coverage (hardware, furniture, and other possessions). Some insurances also offer extended coverage for valuable documents (both paper and digital), meaning you can receive compensation of related costs if you lose access to those files.
Have a Formalized Founder’s Agreement
Also called the operating agreement, it will help you avoid certain conflicts among the founding party. This legal document should clearly define the relationships among the founders; outline how the communication is expected to happen and incorporate a conflict-resolution clause that should minimize and regulate the disputes.
Richard Harroch also suggests that a founder agreement should absolutely include your agreement on the following matters:
Who obtains what percentage of the company?
The shared and common responsibilities of each founder and their primary roles.
In case one of the founders leaves the business, can another founder or the company buy that founder’s shares? If yes, at what price?
Is the ownership percentage being subject to vesting based on continued participation in the company?
Are founders entitled to any salaries? How can the salary be changed?
How the key and the day-to-day company decisions will be made?
What are the circumstances for removing a founder as an employee from the company?
How will you decide on the sale of the business?
What kinds of assets will each founder contribute/invest in the business?
While doing the legal chores may be not the most exciting part of your job, you will have to prioritize them at the beginning to avoid paying for your mistakes later down the road.
Modified on by DiLabrien
We consumers love our gadgets. And as technology gives us the “latest and greatest,” we jump to acquire it. From Apple watches to Fitbits, to controlling our home heating and cooling and locking systems, we have become a people wedded to convenience and efficiency.
New “smart homes,” in which everything can be controlled remotely through a single smartphone with a single technology, are the future for sure. But what about the homes that have added smart devices one at a time, each with its own manufacturer and proprietary technology. And these device manufacturers are very jealous of their technology. They want it to be unique and are not particularly fond of collaborating with other manufacturers to standardize the architecture. As a result, there is one app for the refrigerator, another for the heating and cooling, and still another to operate the home locking and security system.
What began as a revolution in convenience and efficiency has turned into a quagmire of device fragmentation.
Middlemen Offer Solutions
Several services have tried to fill the mess created by incompatible smart devices by offering packages of “smart” lights, thermostats, and security cameras that will all work together.
Companies like Comcast, AT&T, Time Warner, and Verizon are happy to sign consumers up for a monthly fee, usually around $40. This may be fine for some basic devices, but appliances and other smart home devices are not included. This doesn’t seem like a truly viable solution for the consumer who only gets a partial “fix” to his incompatibility issues.
Individual Manufacturers Want a Solution that Involves a Monopoly
Manufacturers such as Sony and Samsung have expanded their smart device product lines, hoping that consumers will “dump” their current smart devices and take a package from them. So, a consumer could buy a Samsung washer, dryer, TV, fridge, etc., and they could all talk to one another, but this could obviously be pricey. And a manufacturer like Samsung will not produce every smart device that a consumer may want to purchase. They are savvy, and they will research the quality of everything from slow cookers to robo-vacs and make purchasing decisions based upon reviews and recommendations, not on manufacturer name.
So, What is the Solution?
There is no single solution at present, although many are working on it. The goal is to have a technology that, when inserted into every device, no matter the manufacturer, will allow a consumer to control everything from a single smartphone app.
And there are people working on this right now.
Recently, Qualcomm unveiled two innovations. The first is a chip-based integration system. What it claims is that if consumers put this into their connected products, then those devices will connect to anything. It has also developed a technology that uses Amazon Echo, Apple’s Siri, and Google Home. Consumers can ask a question of any of them, and supposedly, the best assistant for the task will answer.
Quirky Wink Hub
A New York startup by the name of Quirky claims that it has the solution to smart home fragmentation. It has developed a $79 box that will allow communication among numerous smart home products, over a variety of architectures. The Wink app can control devices no matter who the manufacturer and no matter what the system.
Zigbee and Z-Wave
Two other names in the attempt at standardization of some sort are ZigBee and Z-Wave. Both of these are using wireless networking that will let devices from different manufacturers and different technologies to talk to one another. While hundreds of device manufacturers have “signed on” to one or the other of these standardization technologies, manufacturers of appliances have generally not. And until the manufacturers of the bigger items agree to allow standardization, no progress will really be made by either of these two concepts.
Another hub which sells for $99 can communicate with appliances over Wifi, once those appliances are connected wirelessly. Everything is accessible through one smartphone app, which is at it should be.
The Consumer May Need to Step In
It doesn’t appear as if manufacturers are ready to agree to any standardization which would reduce their control. And if they will not “sign on” to such as Zigbee and Z-wave (or some other standardization element), then the consumer must look to work around them.
Right now, the biggest promise is some type of hub and, while it means another item to buy, at least it is a one-time purchase. Middlemen services’ monthly fees go on forever.
Purchasing the technology that will bypass the proprietary technology of individual manufacturers will ultimately make their technology meaningless. And once that is meaningless, they may be willing to agree to standardization. Remember, while they are certainly on a smaller scale, phone chargers, USB ports and cords, Bluetooth devices, etc. have all been standardized to meet consumer demand. And at one time, Mac and Windows didn’t “speak” either.
Yes, smart homes are still a “hodge-podge.” But we can probably take heart that there are those working on solutions.
Modified on by DiLabrien
Just under a decade ago, Google’s concept of a self-driving car seemed outlandish. That’s not the case today. Now, brands like Tesla, Lyft, and Uber are actively pursuing the idea. Even mainstream car manufacturers are conducting research into the concept of self-driving cars in an attempt to gain their own foothold in this space.
But here’s what is certain. In the future, we will be driving autonomous vehicles. Yes, there are still things to work out in terms of the technology, but the truth is we are coming closer and closer to this being the reality.
Then again, technology isn’t the true roadblock. Nor is safety. When 93% of all accidents are caused by human error or intentional action, it’s clear that the safest thing to do is take the human element out of the picture for the most part. Instead, it will be legal and regulatory issues, and resistance among drivers themselves that slow down this progress. There will also be pushback from those who benefit from maintaining the status quo. Then there are the logistics of it all.
Job Loss is a Real And Perceived Concern
When self driving cars become mainstream, there are potentially millions of people who could lose their jobs. This includes delivery drivers, taxi drivers, truck drivers, and bus drivers. This will likely impact those working in complementary fields. Imagine the impact of this change on a motel chain or truck stop that relies on vehicle traffic for its main source of income.
This, of course, puts politicians in a quandary. Do they vote in favor of policies that support autonomous vehicles? This gives their challengers ammunition to refer to them as job killing and out of touch with the needs of their constituents. The current political climate doesn’t exactly seem to be leaning towards progression at the cost of populism.
Drivers Will Need to Rethink Personal Safety And Liability
It turned out that the fatal car accident involving a self-driving vehicle from Tesla was the result of the driver’s failure to download a vital software update. In the future, if autonomous vehicles are going to become a reality, one of the challenges will be getting drivers to buy into new concepts regarding vehicle maintenance. Replacing worn brake pads, keeping tires inflated, and having cars checked out a few times a year are all commonly accepted ways to keep cars safe and operational. In the future, keeping up with software upgrades, even installing vehicular anti virus and security software will be considered the vehicle owner’s responsibility in terms of keeping cars safe for themselves and others.
There are definitely unanswered questions. For example, who is liable if a driverless vehicle causes an accident? We know that if a driver loses control of their car because they did not properly maintain it, they are responsible. If a driver is in an accident as a result of their negligence relating to their AV, are they equally liable? What about the manufacturer. There will very likely be new laws that will need to be written. Attorneys will have new challenges to face as they seek to protect and help those who have been injured in car accidents caused by self-driving vehicles.
Tough Decisions And Higher Expectations
Every driver makes mistakes or chooses to drive recklessly. Sometimes those mistakes and choices end in near misses. Other times, fender benders are the result. Then there are times when injury even death are the consequences. We accept that risk.
In spite of the fact that AVs reduce risk, they cannot eliminate it altogether. Although it was later proved to be human error, Tesla was initially blamed for a fatal car accident. Self-driving cars from Uber have been tagged running red lights on multiple occasions.
So, what happens when a self-driving vehicle is involved in an accident? In addition to accepted risk when humans are in control, there is often some level of sympathy and understanding towards those whose mistake cause an accident. Reckless, illegal, or intentional behavior being obvious exceptions to this. There’s no way you could have stopped in time. It could have happened to anyone. Don’t blame yourself.
Reactions to accidents caused by machines are starkly different. There is an expectation that these machines will execute perfectly, and make the best decisions possible. When the inevitable happens, it will and has become fodder to justify preventing this technology from becoming mainstream or rolling back progress.
Security is a Serious Concern
Hackers have already taken over vehicles that have some self driving features. However, in cases where there is a driver present, there is less risk. An alert driver can see that something is amiss, and override the driverless features. When a car is truly driverless, that’s not an option. When all aspects of the vehicle’s operation are software driven, how will the car know when things aren’t right. Auto manufacturers will have to work hard to ensure that the security measures they implement stay far ahead of the malicious individuals or groups who could literally turn a self driving vehicle into a weapon.
Self driving cars will eventually become the norm. It’s inevitable considering that all major players in the automotive industry are slowly adopting the technologies that will take us from fully manual vehicles to partially autonomous, to fully autonomous. However, it is clear that the transition will not be without challenges. Politics, human nature, legalities, and logistics will need to be dealt with before progress is made.
Modified on by DiLabrien
Disruption. That’s the new term for big change that comes to industries as a result of technology. Consider just the changes in communication and services as a result of technology. The internet, smartphones, social media, education, entertainment and beyond, have all changed dramatically in the last decade, showing how technology marches on at an incredible pace.
Disruption in the financial services industry was inevitable. And it is upon us in major ways. What we witnessed in 1998, with the founding of PayPal, we are now seeing on a huge scale, with banking, investments, lending and insurance affected by huge disruptions that are being embraced as quickly as they come. As both financial service providers and consumers look to the near future, here is what to expect.
1. Fintech becomes a solution for the little guy
Traditionally, only investors with deep pockets could enter the banking and financial services industry. This is no longer the case. Lean start-ups, focusing on specific areas of financial services, do not need the kind of money that traditional institutions needed and are eating away at the market share that were traditionally the monopolies of large financial institutions.
Pushing this along, obviously, was the financial crisis of 2008 – people lost their trust in the big banks and welcomed new and innovative services that allowed them to have more personal control and choice.
Everything from transferring money to buying insurance, investing to bank accounts, even getting a mortgage loan can now be accomplished online through companies that do not have the large overheads that traditional institutions do. All they need is talent, and there is plenty of that.
And consumers love this new form of “shopping” for services, especially because they can compare all in one place. In a recent PwC Global study, respondents from traditional financial service institutions stated that by 2020, they expect to lose 25% of their business to FinTech enterprises.
2. Matching investors with those in need of capital
Time was, if an individual needed venture capital, they had two choices – family or traditional banks. The problem with traditional lending institutions was a lack of access unless all “hoops” were jumped through and all conditions met; as an industry, moreover, large institutions enjoyed a concentration of power and, often, a lack of transparency.
To compete with the venture capital industry, savvy disruptors created crowdfunding platforms and what is known as equity crowdfunding. In the former, smaller investors can contribute to a start-up venture with the anticipation of receiving a payback at interest. The latter involves individual investors putting up money for an equity position in the new venture.
Peer-to-peer lending models include such companies as Indiegogo and Kickstarter in the U.S. and Crowdcube and Seedrs in the UK. Additionally, larger companies, like Barclays and Accenture, have been attempting to find new and innovative financial solutions through acquisition, reducing the risk potential or need to conduct the research themselves. Smaller market infrastructure firms such as NEX. NEX have been successful in competing with the larger venture capital institutions and banks by partnering with growing fintech companies.
3. Data science
Data analytics have come a long way. From e-commerce businesses tracking who comes to their websites and what pages they visit and how many move into the buying funnel, technology has moved to the collection of huge amounts of data about consumers and their behaviours. From those aggregate collections, sorting that data into information that large institutions can use to make decisions about what products they offer, to whom they offer those product to, and even when they make such offerings.
This has meant a big paradigm shift from focus on products, to focus on consumers and what they want and value. Financial services institutions that use big data to drive their decisions will win the competitive race in the long run.
4. Investments – more consumer participation
Financial investment services have traditionally lain with brokerage houses and financial advisors who evaluate personal investors’ finances and make recommendations regarding investments. Then along came “day traders” who thought they could compete with the “big boys,” cut out the middleman, and make their own fortunes. In most cases, this was disastrous – they just did not have access to the research and information that the career professionals did. And, again, like banks, these career pros had a monopoly on bringing individual investors into the markets.
The mystique is now gone, and individual consumers are demanding the same information that the investment services industry has and getting it. They are also demanding personal participation in investment decisions and their own asset management. Digital robo-advisors hit the scene, and brokerage houses and investment counselors were caught off guard.
Investment institutions will have to make the change to more user-friendly platforms if they intend to keep a decent market share.
Charles Schwab realized this earlier than others. It began in the 1970’s as a discount brokerage house, offering cheap trading prices to individual investors. But when disruptors like Wealthfront and FutureAdvisor came along, the company had a choice – be beaten or change its business model.
They took some time to analyze this robo-adviser disruption and see if it was viable. It was. And so, the company became a FinTech startup itself by launching Schwab Intelligent Portfolio. It was a huge success and today it outperforms other startups.
5. Insurance and IOT
Insurance companies have also become more consumer-driven, given that customers can shop for their insurance needs online and compare products. This of course has forced insurers to modify products and become more competitive. One of the biggest disruptions in the insurance market is the internet of things (IoT). From home and car security devices to remotely controlled temperature and appliance turn-ons and shut-offs, to devices placed on cars to monitor safe-driving habits, insurance companies can use digital information to set individual rates.
6. Public cloud services will streamline banking operations
The more cloud-based computing becomes mainstream, the more comfort financial services institutions will have using it. And SaaS apps are continually improving. As this happens, core activities of financial services will be taken to the cloud and automated. As this continues to occur, the need for people services within company infrastructures will certainly be reduced. It is predicted that by 2020, core functions, such as payments, statements, billings, and even credit scoring/worthiness will no longer require human/manual work. The implications for underwriters alone, in the mortgage lending business for example, are pretty big.
7. Cyber-Security – A continuing risk of increased technology
Executives in the financial services industry continue to worry about security, especially due to the increase in the use of mobile devices and IoT technologies (particularly older devices that do not have the latest security) on the part of consumers and the potential for cyber criminals to “back door” into their systems. Cloud-based technologies can help some, but are not immune to attacks either.
These are only seven disruptions that technology has brought to the financial services industry. There are more to come – the shift to Asian technological innovations, blockchain technology which is still a bit of a “mystique” to most financial services executives, and the technological advances in the regulatory sector. And there are more to come, for certain. FinTech startups are trying to out-pace traditional institutions. Traditional institutions will need to make decisions to step up their game or to find ways to collaborate with those startups that prove to be successful. If Charles Schwab can do it, so can others.
The financial industry crash in 2008 severely damaged faith in the traditional banks. But even before then, banking and financial transactions had been moving into new digital realms. PayPal had already been around for 10 years, and other virtual wallet systems had begun to pop up too.
Enter Bitcoin in 2009. Developed by an unknown individual or group using the name Satoshi Nakamoto, it is an asset/payment system that uses no intermediary (i.e., a bank) – a peer-to-peer transaction platform that is be fully secure and almost without fees. The concept is that “value” can be virtually exchanged all over the world in a digital environment that does not transmit any sensitive information (e.g., credit card numbers) that could be subject to cybercrime. That “value” can then be converted into any fiat currency on the receiving end, although the value of a Bitcoin would be subject to market volatility, just as currency exchanges can be.
Slow to Catch On
The disruption of cryptocurrency has not been rapid. It’s tough to get individuals and businesses to make a paradigm shift to virtual currency and to understand such things as blockchain technology. But there are many who predict that Bitcoin, and perhaps some other cryptocurrency platforms, will replace the traditional bank card payment system.
We are not there yet – not by a long shot – and there are many “wrinkles” to iron out if this is to happen. But the question is certainly out there. Can Bitcoin replace traditional payment systems? Some say “yes;” others say “no.”
There are certainly arguments to be made that Bitcoin will ultimately replace the fee-based transactions that consumers and merchants use today. Among those are the following:
Government-backed currencies have no limit on the amount of money that can be minted. This can create havoc among monetary systems. Currently Bitcoin has a limit of 21 million, although each coin can be divided in much smaller pieces.
Bitcoin transactions are secure, through blockchain technology which produces an irreversible distributed ledger. Transactions cannot be changed in any way once they have been executed, because the ledger is public.
Some third-party payment processors are “stepping up to the plate” to assist with reducing the volatility of exchange rates and locking in value at the time of transaction and providing for instant processing at that locked-in rate.
Merchants will find it too attractive not to get “on board,” considering the drastically reduced transaction fees, and business-to-business transactions will be far more efficient and streamlined.
There are some hurdles, such as too much power in the hands of a relatively few number of “miners” (individuals who maintain the ledgers) and inevitable regulations, but these can be navigated and resolved in time.
In looking at those hurdles, along with some other factors that keep legacy payment processing the preferred transaction methodology, many believe that bitcoin will take its place for certain demographics but will not replace the use of bank cards, money transfers, and letters of credit that still constitute the vast majority of transactions. Here are their arguments.
The average merchant would have to develop a technical savviness that he is probably not prone to want to do. Bitcoin transactions do not have the support structure that bank card processing has, and merchants would have to create and manage their own digital Bitcoin wallets, in order to accept funds and convert them to fiat currencies.
Traditional payment processors are getting much better with what they do, especially considering the competition out there. Most payment gateway services are providing the streamlining, the lowered transaction fees, and the support that merchants want and need. And they are beefing up security measures by leaps and bounds today.
Merchants who use Bitcoin will still need some processing support, from providers such as Stripe, PayPal, or others that are now in the business – processors who are able to lock in exchange rates at the point of transaction. For example, if a merchant were to accept Bitcoin that is currently worth $1500 U.S., but the value had dropped to $1200 by the time he exchanges that Bitcoin for USD, then he is out $300. The lowered transaction fee is worthless at that point. Using a processor to convert the Bitcoin to a fiat currency at the time of payment processing will be essential, and that actually adds another step to the whole process. It’s just not the maximum efficiency that most merchants want.
There are also problems on the consumer side of Bitcoin transactions. Online purchases using credit cards come with certain risks. The merchant could be fraudulent; ordered products may not be received. Exchanges and refund requests are commonplace transactions. These are currently handled pretty well when normal bank cards are used for purchasing. Refunds can be directly credited to a personal credit card account. And, if there is a dispute, the credit card company acts to resolve it.
Bitcoin transactions are irreversible. There is no process for disputing a charge or getting a refund, except directly through the merchant. And these are not always successful, particularly if the merchant is unprincipled or simply disputes the consumer’s claim. Where is the consumer recourse? Currently, it is non-existent. There are no consumer protections in place. Even if they were to be put into place, they would have to be managed by a processor divorced from Bitcoin itself. In this case, that processor is still in business, not replaced.
It’s still out, obviously. Predictions as early as 2014 stated that bitcoin would replace legacy financial transactions, for merchants and even for individual consumers. That has not happened.
For the near term, fiat currency exchanges, traditional bankcard transactions and processing, and consumer purchasing protections are strongly in place with legacy systems. People are comfortable with their systems, and Bitcoin still holds a mystique that is difficult for both merchants and consumers to fully grasp. It still seems a little bit like “fake money” to many. And change comes slowly.
But no one should discount the ability of Bitcoin to evolve and to take its place within the payment processing industry. The security it offers, as well blockchain technology and lower fees, all provide an attractive alternative to traditional processing through banks and legacy payment processors.
On the other hand, in its current environment, Bitcoin will have to rely on traditional processors that have the ability to lock in exchange rates and to ensure that both merchants and consumers are afforded the protections they need. Only time will tell. For the moment, traditional payment processors are still in business.
Your website domain name is one of the most important pieces of your business. This essential component is greater than the different parts that comprise it: Websites, email addresses, etc. The overall domain is the core of your brand’s digital presence. As such, it must be defended and protected throughout its lifetime. Risks such as hijackers, spammers, and domain registrars seizing control are all factors to be wary of as you work to protect the health of your website domain.
One of the biggest contributing factors to good domain health is your email sender reputation. Your domain’s registrar will intervene if it notices emails sent from your domain are not reaching inboxes or being marked as spam. Not only will your email service provider block you from access, but your website domain also becomes at risk. The best way to avoid this is to employ an email checker to verify emails.
The risks of a poor sender reputation are as follows.
The Number of Emails You Can Send Will Be Reduced
When an email service provider (ESP) doesn’t recognize the domain sending emails, it will react in multiple fashions, including throttling your email send. This refers to the slowing down and capping of the number of emails that can be sent each day. When a business varies its email send numbers greatly in a short amount of time (e.g. sending thousands one day, hundreds the next), throttling is a common penalty. Timing is an essential part of any marketing campaign, so the consequences of throttling are severe.
Throttling can stem from a poor sender reputation. Your ESP doesn’t recognize your domain because it has been marked as spam too often. By utilizing an email address checker, you can reduce the number of emails that get marked as spam. As a result, your ESP is less likely to mark you as a spammer and instead recognize that you are a legitimate sender. You’ll never have to worry if your email is reaching everyone on your list on the right day and time, or that you’re being marked as an illicit sender.
Your Emails Won’t Make it to Inboxes
A low sender score means your emails aren’t even reaching inboxes. Instead, they’re being marked as spam immediately upon reaching recipient’s mailboxes. Without users able to open and take action on your emails, the overall efficacy of an email marketing campaign greatly declines. This results in a negative impact in all the ways such a campaign can improve business. It means less company awareness, reduced brand engagement, and lost ROI as the ability to convert greatly declines.
Maintaining your sender reputation begins with an email tester. Using such a tool as a way to check emails and validate them ensures a higher inbox rate and better preservation of your sender score. A sender with a score above 90 has a 92% rate of success in reaching inboxes, versus the 72% success rate of a sender with a score between 71 and 80.
Beyond making it to inboxes, your emails won’t even get delivered if the emails you have are bad or your sender reputation is damaged. With 30% of an email list vulnerable to decay each year, it’s crucial that your business has a system in place to replenish emails and make sure they’re real. The easiest and fastest solution to do so is using an email validator.
Your ESP Will Block You
The most significant consequence of a poor sender reputation is complete inability to send emails from your domain. Every email service provider has different criteria for what defines content as spam, but it is up to you to be aware of what these specifications are and do your best to avoid negative experiences. The last thing you want or need in the midst of a marketing campaign is to be barred from using your email.
Verifying and cleaning your email list is one of the simplest solutions for avoiding a slap on the wrist (or worse) from your ESP. Not only does it ensure that your website domain remains healthy and protected, but also protecting your sender reputation improves the functionality and results of your email marketing strategy. Maintaining email send speed and numbers, increasing inbox rates, and staying on good terms with your ESP are all benefits of a high sender score, and is made easier through the use of an email checker.
Everyone is familiar with the name IBM (International Business Machines Corporation), but most of them are not familiar with Big Blue. Usually, these two are the same. IBM was formed in the name of the Computing-Tabulating-Recording Company (CTR) back in 1911 and later renamed to IBM in 1924. We all know the history of IBM and their inventions. IBM is currently running their operation in over 170 countries. Most of our necessary gadgets are their invention like hard disk drive, automated teller machine, magnetic stripe card, UPC barcode, SQL programming language, dynamic random-access memory (DRAM), etc.
The market of IBM is huge. They manufacture both software and hardware products. Besides, IBM is one of the largest companies in the world having 380K employees. They are the record holder of having the most patents generated by a business company. Their research wing is very active and their latest invention is IBM Watson. According to many sources, IBM has a plan to bring revolutionary changes in paystub generator sector.
Today we are going to discuss five of their upcoming products.
First of all, IBM is developing a holographic chatting system (also known as 3D Telepresence). The programmers said that they are very close to make this happen. The improvement of 3D camera makes it easier to reach to the common people. The researchers of the University of Arizona successfully made a system that is capable of sending holographic images to nearby locations in time. Besides, it is said that we will be able to enter into personal computers through 3D visualization. Thus, the pictures we see now in 2D, we will be able to see them in 3D.
Secondly, the next item on the list is lithium/air battery project (battery 500). This project is still under development and the results are quite satisfactory. IBM believes that these batteries will be able to use the same air which we breathe to produce energy. The concept is that these batteries will use oxygen and react with the metals. Besides, these batteries will be lightweight and very small in size. Surprisingly, these batteries will last ten times more than our regular lithium-ion battery.
Now the third item is personal sensor for every scientist. The development of personal sensors is really important for the welfare of the people. It is essential for the scientists to collect data and preserve them in a storage. IBM predicts that it will be possible within the next five years to collect all these data and send it to various devices like cell phones, cars, computers, etc. using personal sensors. Persevering these data in huge amount can be resourceful in the coming days.
A smart computer system for drivers is number fourth in the list. IBM believes that we cannot solve the traffic problem only by creating new traffic rules or constructing new roads. There are other circumstances which control our transportation system. The smart computer system for drivers will not only show the best way to travel but also helps us with necessary objectives. This technology is based on mathematical models which analyzes probable values to help the drivers.
Last but not least, IBM is researching to control the temperature of a computer. According to a calculation, 50% of the energy is consumed in CPU (Central Processing Unit) to make the engine cooler. Now IBM wants to use this warm air in a significant way. IBM considers that this warm air can be used to heat various parts of a building or to heat water or convert it to current.
So, which idea seems more important to you? Let us know in the comment section.
The world is becoming an increasingly digital space. Today we manage, share and store our lives online. Data is gathered from our devices, computers and smartphones that collect and transmit information on what we do; but that is just the beginning. This phenomenon is transforming our understanding of the world and our place in it; it’s become known as Big data.
Big data could be invaluable for business. It could provide a window into the lives of customers that we have never previously imagined. But, there is a problem. How do we unravel the strands of Big data and pick out the relevant parts. Data comes from so many sources; how do we know where to look and how do we access it? In short, how do we turn all this information into knowledge? To understand how big data and analytics works, you have to put it in the context of how things worked before Big data.
Businesses are already using Big data to better understand and predict customer behavior and optimize and improve business processes. But the possible applications of big data are endless. We’re only just beginning to see the emergence of the Big data economy. Your business needs to consider Big data or risk being left behind. IBM Big data and analytics specialize in helping companies understand and leverage Big data.
About five years ago something fundamentally changed. The world started getting smarter; cars, running shoes, medical devices even people through our devices and social behaviors started being instrumented. They started creating valuable data. Every time we pick up a smartphone to make a call or send a text, it creates a call detail record. Hundreds of billions of CDR’s are created every day. Enormous and advanced infrastructure like advanced processing power and in-memory capabilities make it possible for telecom operators to analyze the deluge of CDR’s; but for many, the volume is overwhelming.
Fortunately the infrastructure and the software continue to evolve. Advances in data management software like seo toronto make it possible to explore any kind of data while leaving it in its original state. For a telecom operator this means they don’t have to structure the data before getting insights from it. Instead they can put different data in a giant exploration repository and start to do analytics on all sorts of data at rest; both structured and unstructured.
This allows them to discover interesting patterns, developing new insights around key things that matter like their customers. And because the pattern are based on all data; meaning structured data like billing and CDR data, unstructured data like customer tweets and notes from customer service agents, they are developing a holistic picture that helps to define the best course of action.
For a telecom operator worried about customer churn, this means able to proactively reach out to a customer with a compelling offer before they decide to leave. There’s even potential to use a cognitive system in the call center to help guide a company rep in delivering better service. But sometimes thing are moving too fast to rely on human intervention.
Today, IBM is at the forefront; working with a few leading telecom operators to improve the customer experience even further. By knowing where their high valued customers are located, they can detect network bandwidth issues and address them in real time.
Your immune system is always at work; protecting you from a constant barrage of threats. And to combat such diverse threats, your immune system must be equally coordinated to prevent and detect attacks in an orchestrated, fast response. But what if your body was also vulnerable to cyber threats? You’d need a different kind of immune system, but one that still works as a unified whole to disrupt threats at any point of the attack, no matter how advanced they may be.
IBM threat protection system integrates security solutions together, so you can prevent, detect and respond to cyber threats with just the right course of action and without delay. When your security is overloaded, the health of your IT environment is weakened. Disconnected single purpose solutions make it difficult to monitor the whole network and security teams are forced to defend in the dark. That’s why IBM security developed an infrastructure immune system.
In a market flooded with more than 1200 point product vendors, IBM has separated itself by offering leading solutions that work together across your ecosystem. IBM’s expertise and integration enables full collaboration across third party vendors, technology provider and business partners to enhance security while lowering cost and complexity. Unlike the old way of piling on products to combat each new threat, the IBM security immune system grows, adapts and communicates inside your infrastructure.
You get a more holistic view of your security; a connected and organized framework of defense capabilities sharing critical security data. This deliver greater visibility, richer intelligent and actionable insights. Creating an efficient and effective end to end that reduces gaps in your security, the system features a complete set of solutions and services that address three critical aspects of security.
Security transformation services mitigates risks by consolidating fragmented solutions but don’t always speak the same language. With a unified network and around the clock support from trusted experts, you can close the security skills gap, proactively protect your systems and strategically be ready to capitalize on IT trends.
Security operations and response allows you to prevent detect and respond to threats in an orchestrated and automated fashion; powered by cognitive capabilities an IBM x-force threat intelligence. The IBM security immune system senses, identifies and prioritizes known and unknown threats enabling rapid resolution.
Information, risk and protection keeps your data users acts and transactions safe wherever they are. Real-time analytics and alerts helps you pinpoint risks, gain visibility and control over user identities and manage your sensitive data. You can also strengthen compliance initiative, secure applications, improve mobile collaboration and protect your mainframe environment.
Traditional defense in depth tactics can’t keep up with today’s threats. Like that, now the traditional system of checking a car’s information has become far too slow. That’s where vindecoderz.com will help you to check your car’s unique VIN number and all the vital information with it. There is a new way to think about security with an integrated intelligent defense to keep your organization safe; IBM security intelligence and expertise in one framework.
It’s intimidating. You are a solopreneur or a hiring manager for a small non-tech related company, and you have to hire a software developer. You know nothing about the profession, nothing about coding, nothing about the “going rates” or salary ranges. Your understanding of software is, “Show me what it can do, how it runs, and then I’ll use it.”
So, where do you begin? With this guide, perhaps. Here are the steps you might consider.
Identify Exactly What You Want the Developer to Do
Either you have an idea for a piece of software you want to take to market, or your company needs specific software developed for in-house purposes. Your initial job is to decide exactly what you want that software to do.
Is this a “one-shot” deal for a single piece of software, or is this a longer-term deal where a developer will be working for you on a regular or contract basis?
Do Some Basic Research
It’s not difficult to find any number of resource articles on software development, even in the niche related to what you want developed. You can get an idea of the programming languages that are most recommended and popular with developers. You don’t have to understand them – you just need to understand the programming languages you want your hire to know.
You research will also give you solid information on price/salary ranges – certainly a good thing to know.
Finding the Candidates
You have lots of options, so pick the ones that will work for you, perhaps those that have worked in the past. Remember, the process of recruitment and hiring is no different for software developer. It is the skills and expertise that will be unique.
Get help from a techie you know to construct a job posting/description that will include the skills you are looking for – hard and soft. Post the opening on tech job boards, on social media sites like LinkedIn and wherever else you usually do.
Use the services of a tech recruitment firm – this may be pricier, but the initial screening will be done for you
Use contacts that you know and trust. If you have a network of peers, they may be able to point you in the direction of sources for candidates or, if appropriate for your need, freelancers who are really good at what they do.
Software developers currently working for other businesses may not be actively looking, but if the right opportunity comes up, may want to make a change. This is why you want to post your opening on sources like LinkedIn and tech-related social media platforms.
Narrowing the List
This will be tough, but you can look for some very specific things in resumes or perhaps in initial phone or video interviews. Here’s a short checklist of sorts for that initial contact:
Have they contributed to open-source software?
What languages do they feel most comfortable with?
What is their past experience?
Do they have a portfolio and how can you access it?
Do they exhibit confidence in their own strengths and skills?
Have they worked solo and/or as members of a team?
So, now you are ready to interview the few candidates that have made your short list. What do you ask? Based upon surveys of both programmers and even Google hiring managers, here are questions you should and should not ask. You will find that many of them are questions you would ask any candidate.
This you will ask any candidate. Put a specific spin on this. Ask the candidate about his biggest disaster and how he worked through it. If the candidate is honest, she will be able to identify one and then describe how it was “fixed.” Any good programmer will have had disasters. You are looking for honesty and the work ethic to do what it takes to resolve issues.
Ask the candidate to describe his/her favorite project. As a prelude to this question, you want to inform him/her that you are not a techie. The goal here is to see if the candidate can explain the project so that you have a good understanding of what s/he did – in non-techie terms, that is.
Part of a developer’s skill must be in communication and must be the ability to communicate to those outside of the niche what a project is all about and how s/he will go about approaching a project. Even if you are hiring someone remotely, you will want to be a part of the development, and you will want continual conversation with the developer. Being able to communicate that progress to you in terms you can understand is vital.
Solo or Team Player
Depending on your needs, you need to know your candidates’ experience and their comfort level with how they will function for you. Hiring a freelance means that the developer is comfortable working alone but also communicating with members of your organization who will be impacted by that work. Hiring a employee means comfort with collaboration.
Is There Passion?
One of the ways to gauge this is to ask what development communities the candidate is active in. GitHub, for example. Developers who are really passionate spend non-work time communicating and collaborating with other developers.
When the candidate talks about his/her projects, do you sense excitement? You should.
This is where you may need to have someone with expertise take a look at the projects in a developer’s portfolio. As well, just as you do when you hire anyone, you will want to check references, whether from clients or former employers.
It is not a negative for a developer to have had a lot of past employers. This is a career that is in high demand, and they like to go where the challenges (and the money) are more attractive.
Things to Avoid
A lot of recruiters and hiring managers give developer candidates “puzzles” to solve. And non-techie interviewers often pull these from the web or are given them by other developers. Chances are the candidate has already seen them or something similar. They really are not a gauge of talent.
It’s also not a good idea to ask a developer where he sees himself in five years. If they are honest, they won’t actually know, so it is not a fruitful question. Good developers will go where the challenges fit their needs, so that is really the only answer that will make sense.
You really can make a good hire even if you don’t have expertise in technology. Follow this guide, get help when you know you need it, and make a good hire.