It is not surprising to see that high-ranking executives are gaining awareness of data privacy concerns. The corporate world experienced 174 million incidents of compromised record security. In addition, global cybercrime costs US$114 billion annually and affects more than 1 million victims every day. Furthermore, protecting data privacy is no longer optional. It’s the law.
IBM InfoSphere Optim Data Privacy Solution, recently named a leader in the first-ever Gartner Magic Quadrant for Data Masking Technology, provides a market-leading approach to data privacy challenges. InfoSphere Optim received the top rankings compared to competitors in the ability to execute and completeness of vision categories.
Very few data privacy technologies can simultaneously protect data while preserving its usefulness. Data masking provides data security by replacing sensitive information with a non-sensitive substitute, but doing so in such a way that the copy of data looks -- and acts -- like the original. This means non-sensitive data can be used in business processes without changing the supporting applications or data storage facilities. You remove the risk without breaking the business!
InfoSphere Optim Data Privacy is designed to support a business-driven, holistic approach to data privacy. Organizations can use the software to establish a policy-driven, on-demand masking approach that proactively protects data privacy and supports compliance—an especially important requirement with the volume, variety, and velocity of data growing so rapidly. Intelligent data masking inside big data platforms makes analytics possible while also keeping private information out of sight.
For more information, please visit the Protect Data Privacy solution page.