If you're doing business with social media, you need to make sure you have the right ways to get yourself expose out in the Internet. Google has expanded the keyword searching business. Twitter also uses keywords by using the # and a keyword. So to get the right attention from the customers, one must use the accurate word to tweet to get attention it deserves. Another way to get new customers is through visuals. Image is the next best thing to actual standing to the product or service. It gives an idea of how product or service work and it also promote a want to many interest minds. In addition, if you want attentions, you need to have people to engage in your activity. Any competition contests helps to promote and maybe it gets you free marketing from words of mouth. Lastly, if you're using social media platforms, make sure you make it look nice as much as possible because ultimately visuals are everything.