If you are attending the IBM InterConnect Conference this month, you can pick up this book at a discount and have it signed by the author:
Big Data Revolution: What farmers, doctors and insurance agents teach us about discovering big data patterns
This is a collaborative work by IBM Vice President of Big Data Products, Rob Thomas and Oxford Research Fellow, Patrick McSharry.
They wrote the book in a story format that demonstrates the power and potential of Big Data within the business realm. Research has shown that stories are one of the best ways to connect with readers. I've heard a few of Rob's stories and can tell you that months later I still remember them.
Big Data has been mentioned more often than any other technical term in the past 5 years, but what does it actually mean? By reading this book, you'll be guided through tried-and-true methodologies for getting more out of data, and will learn how to use it to your utmost advantage.
Big Data keeps evolving, and this book also describes the major trends emerging in the area. You'll hear about the pitfalls and triumphs being experienced, and will learn the many considerations surrounding Big Data, and how you can make better decisions by analyzing your own data.
Rob will be at the IBM InterConnect bookstore on Wednesday February 25 from 10:30 – 11am (Vegas time).
Read more about this book directly from Rob via his blog entries:
Congratulations on your book Rob! I'm looking forward to reading it once I get my hands on it!!