Opting In: Lessons in Social Business from a Fortune 500 Product ManagerDoes social business work, or is it just the latest marketing buzzword?I
think I know a product manager or two who I’d recommend this book to!
Do you? I’ve only been able to read the foreword and preface of this
book so far, but I can see the value the readers will gain in using a
more social way of performing their jobs.Take a look at the content from the back cover of the book: "Social
business isn't some hot new fad that will be over in an Internet
minute." So says IBM executive Ed Brill, in his new book Opting In.
Whether you are a product or brand manager, marketer, customer
satisfaction expert, strategist, HR executive, IT manager, or CFO, this
book will help you understand how you -- and your organization -- can be
more successful through becoming a social business.In Opting In,
you will learn how to be successful in social business, based on the
strategy and lessons learned as IBM adopted a culture of transformation
and engagement. Brill candidly shares the best practices, challenges,
and results of IBM's social business transformation. Opting In
outlines the process of becoming a social business, through
organizational commitment, cultural change, the right tools, and a
strategy for engagement. Brill helps readers develop individual
strategies and a roadmap for using social business tools, from time and
place considerations, volume and amplification, offense and defense
considerations, through building an army of advocates.Opting In will
help you learn how to use social business tools to grow your business
through customer intimacy, global reach, and product lifecycle
acceleration. You will improve your individual and organizational
effectiveness through influence and reach. You will learn when and how
to engage with customers as individuals and the marketplace through
unique voice. Brill also shows how social business helped him enhance
his personal brand through leadership, influence, balance, and inclusion
-- and how it can do the same for you.
From the Inside FlapUsing
today's social business tools and approaches, product and brand
managers can bring new products and services to market faster, identify
new opportunities for innovation, and anticipate changing market
conditions before competitors do. In Opting In,
IBM's Ed Brill demonstrates how product managers can fully embrace
social business and leverage the powerful opportunities it offers.Brill explains why social business is not a fad, not "just people wasting time on Facebook, Twitter, and YouTube," and not
just for marketers. He shows how to drive real value from
crowdsourcing, interactivity, and immediacy, and from relational links
across your organization's full set of content and networks.Drawing
on his extensive experience at IBM, Brill explores powerful new ways to
apply social business throughout product, service, and brand
management. Using actual IBM examples, he offers candid advice for
optimizing products by infusing them with the three core characteristics
of social business: engagement, transparency, and agility.Also see the Amazon page for a large and growing list of reviews of this book.Get your book:IBM PressAmazonIf you want the audio version, make sure you make the request on Amazon.com.At the IBM Connect Conference.
Buy the book at a 20% discount and have your book signed by author Ed
Brill on Monday, January 28 from 6:00 pm – 7:00 pm at the Conference
Bookstore.See also:Information Management Sessions at IBM Connect 2013Ed’s BlogI’m looking forward to reading the entire book as I see many ways I can improve my day-to-day job with the advice in this book.Susan
IDUG DB2 Tech Conference 2013 is scheduled for April 29 - May 3, 2013
in Orlando, Florida. Make your plans to attend now. The IDUG.org website has been updated with detailed information about the conference, including:
year’s conference will be special for a number of reasons. First of
all, this year is the 25th anniversary of IDUG. That’s right, 25 years
of great technical education for users, by users. This is also the 30th
anniversary of DB2. You can be sure that attendees and organizers will
be in celebratory moods throughout the event! Why not come out and
join the celebrations?
any IDUG conference that takes place in Orlando tends to be special?
Why? Many people like to attend conferences in Orlando so that they
can bring their families for part of the week to combine the business
travel with a bit of vacation. Orlando has plenty to offer, so while
you’re learning, enjoy the weather and the attractions.
Full Day SeminarsIDUG
One Day Seminars allow you to take a deep dive into specific aspects of
DB2 with some of the most renowned speakers in our industry. Listen to
these speakers and ask them your specific questions as well. This year
the seminars will be held on Monday, April 29 2013
and the full day experience includes lunch as well as hard copies of
the course materials. There is an additional registration fee for these
seminars. For details and to register, see: Full Day Seminars at IDUG.
Here are the topics and speakers you can choose from:
these are free, but be sure to register quickly since they tend to fill
up very fast! There are two to choose from and they take place after
the official conference is over, on Friday, May 3; from 8 - 2.
- DB2 10.5 for LUW Immersion Workshop - with new BLU Acceleration
- Data Warehousing with DB2 for z/OS: IBM DB2 Analytics Accelerator Deep Dive Workshop
For details and to register, see Complementary Workshops.
Technical SessionsThere are hundreds to choose from over 6 different tracks. The list can be found on Agenda, but follow my blog to get highlights and details of many of the sessions.
first step is for you to get funding from your boss to come to the
conference. If you need help with your justifications, see:
- Need help justifying expense of your 2013 IDUG conference? We have resources to help. http://ow.ly/gpfn6
- Great blog entry about tech conferences: "Technical Conference – It’s a skill builder, not a trip to Vegas" http://bit.ly/WRRkan
Stay tuned for more highlights and details!
Are you planning to go to the IBM Connect event this year? It’s coming up soon: Jan 27 - 31 in Orlando, Florida. For more information and to register: click here.
you are going, check out the Information Management sessions that you
can participate in that address the pain associated with an
overabundance of information. Learn how to start building an
information strategy for smarter analytics, especially around social
media and sentiment analysis.
Title: IBM Big Data, Information Integration and Governance: Turn Information into Insight for Smarter Analytics
Location: Ped number 31 - IBM Platform for Social Business Zone
us at an IBM Big Data, Integration and Governance demonstration to
learn how to turn your ever-growing supply of data into an enterprise
source of knowledge. The demonstration—which addresses both strategies
and technologies—will identify the pains associated with the
overabundance of information and spur thinking around building an
information strategy for smarter analytics especially around social
media and sentiment analysis.
The Foundation for Big Data: Information Integration and Governance
Day/Date: Monday Jan 28th
Speaker: Rick Clements, Program Director, MDM Product Marketing, IBM
Time/Location: 2:15-3:15PM, Dolphin Southern Hemisphere I
customer satisfaction with the right mix of personalization,
self-service, and commerce capabilities requires a high performing
business analytics platform. Organizations are turning to big data
technologies to deliver this solution. The potential of big data rests
in finding the value in the volume, velocity and variety of data. Those
companies that capture meaning through the analysis of the torrent of
data will be in advantageous positions over their competitors. During
this session, we will explain how Information Integration and Governance
best practices can assure trusted information, make business operations
more efficient and mitigate risk. Establishing Information Integration
and Governance will optimize your investment in big data and streamline
operations. Join this session to learn how Information Integration and
Governance provides trusted information on a secure platform to serve as
the basis for in-context, effective interactions.
How to build data security into big data environments
Day/Date: Wednesday Jan 31st
Speaker: Kimberly Madia, WW Product Marketing Manager, InfoSphere Guardium & InfoSphere Optim, IBM
Time/Location: 3pm-4pm Swan, Swan 1-2
be competitive, organizations are taking advantage of today's data
explosion to grow business while controlling costs and reducing risks.
At the same time, organizations must come to terms with the security
challenges they introduce. Big data environments allow organizations to
aggregate and share more and more data — much of which is financial,
personal, intellectual property or other types of sensitive data. The
good news: You don’t have to feel overwhelmed when it comes to securing
big data environments. Find out how you can apply the same fundamentals
of securing databases, data warehouses and file share systems for
securing Hadoop-based environments to prevent data leaks, ensure the
integrity of information and automate compliance controls. You will
- Unique challenges of big data environments
- How to prioritize data security for Hadoop environments
- Three tips to improve security in big data environments
- IBM InfoSphere® Guardium® data security and privacy solutions for big data
a treasure chest full of great content from experts. Articles,
tutorials, best practices, downloads, spotlights, podcasts, videos... so
much is available to help you deepen your skills... all for FREE. 2012
was a busy year and I’m pleased to tell you the top 10 articles that
were published. Were you one of the readers who helped make these
articles to the top? Check it out. Read the ones you missed. Share
the ones you liked.
- Comparing the Informix Version 11 Editions by Carlton Doe
about the various editions of IBM® Informix®? In this article, get an
introduction to each edition, then you can compare features, benefits,
and licensing considerations in a side-by-side table. Regardless of
which edition you choose, Informix brings you legendary ease of use,
reliability, stability, and access to extensibility features.
- Run Oracle applications on DB2 10 for Linux, UNIX, and Windows by Serge Rielau
DB2® 10 for Linux®, UNIX®, and Windows® has out-of-the-box support for
Oracle's SQL and PL/SQL dialects. This allows many applications written
against Oracle to execute against DB2 virtually unchanged. In this
article, get a high-level overview of what Oracle compatibility means in
DB2. Whether you want to switch your custom application to DB2 or
extend your DBMS vendor support to DB2, now is your time. [2012 15 May: This article has been updated to include new resources.]
- Hadoop Tutorial: Hello World with Java, Pig, Hive, Flume, Fuse, Oozie, and Sqoop with Informix, DB2, and MySQL by Martin Lurie
article is focused on explaining Big Data and then providing simple
worked examples in Hadoop, the major open-source player in the Big Data
space. You'll be happy to hear that Hadoop is NOT a replacement for
Informix® or DB2®, but in fact plays nicely with the existing
infrastructure. There are multiple components in the Hadoop family and
this article will drill down to specific code samples that show the
capabilities. No Elephants will stampede if you try these examples on
your own PC.
- Migrating from the DB2 Control Center to IBM Data Studio by Antonio Maranhao, Kevin Jiang
the IBM® DB2® Control Center tools have been deprecated in DB2 9.7,
users have been encouraged to adopt IBM Data Studio and IBM InfoSphere®
Optim™ tools for managing DB2 databases. IBM Data Studio 3.1 was
released in October 2011 with several enhancements over previous
versions, making it an excellent replacement for Control Center. This
article aims to help DB2 users who are familiar with Control Center
tools to quickly transition to IBM Data Studio.
- Designing a database for multi-tenancy on the cloud by Raul Chong
some considerations that new software as a service (SaaS) vendors need
to take into account when developing applications or modifying existing
ones to enable them for multi-tenancy on the cloud. The article
discusses the considerations only from a database perspective —
specifically, from an IBM® DB2® perspective. Six cases or methods are
- Physical database design for OLTP environments by Amyris Rada and others
article focuses on physical database attributes that are affected by
the specifics of DB2 database servers in online transaction processing
- IBM federated database technology by Eileen Lin, Laura Haas
a large modern enterprise, information is almost inevitably distributed
among several database management systems. Despite considerable
attention from the research community, relatively few commercial systems
have attempted to address this issue. This article describes the
technology that enables clients of IBM's federated database engine to
access and integrate the data and specialized computational capabilities
of a wide range of relational and nonrelational data sources.
- A flexible data integration architecture using InfoSphere DataStage and InfoSphere Federation Server by Wendy Tam and others
InfoSphere® DataStage® and InfoSphere Federation Server to provide an
efficient and flexible architecture for moving and transforming data.
This article promotes the use of InfoSphere Federation Server as a "data
pre-processor" for InfoSphere DataStage, and demonstrates situations in
which the combination reduces both the elapsed runtime (by as much as
91 percent) and overall resource consumption of the job. The article
does not promote the combination of InfoSphere Federation Server and
InfoSphere DataStage for all data consolidation scenarios, rather it
attempts to characterize the situations in which the combination is most
- Starting your education in big data: free courses with hands-on labs you can run on the cloud by Raul Chong
about current free, online courses that are available at
BigDataUniversity.com. Follow the suggested path to get started and grow
your knowledge on big data, and get ready to implement it to meet your
own business needs.
- Analyzing social media and structured data with InfoSphere BigInsights by Cynthia Saracco, Anshul Dawra
you want to work with "big data" without writing code or scripts,
you'll want to look into BigSheets. BigSheets is a spreadsheet-style
tool for business analysts provided with IBM® InfoSphere® BigInsights, a
platform based on the open source Apache Hadoop project. This article
teaches you the basics of using BigSheets to analyze social media and
structured data collected through sample applications provided with
BigInsights. You'll learn how to model this data in BigSheets,
manipulate this data using built-in macros and functions, create charts
to visualize your work, and export the results of your analysis in one
of several popular output formats.Congratulations
to all these authors for a job very well done! I hope you plan to
write more this year because we’d like more great content from you!Susan
are three DB2 Symposiums planned for the first half of 2013. Hopefully
you’ll be able to attend one of these as they are a great way to hear
from industry leading experts on topics that most concern you. You may
join for 3, 2 or just 1 day(s), depending on your needs and budget. Symposiums are different than a conference as they are full day learning sessions that will provide you with the depth you need on a particular topic.
The locations planned for this year are:
Dallas, TX - March, 13-15 2013
Boston, MA - March, 18-20 2013
Veldhoven, Netherlands - May, 28-30 2013
I enjoy Dallas and Boston, I highly recommend you combine education and
vacation together to enjoy the tulips that will be in bloom in the
Netherlands during last week of May! My family is Dutch, as I’m sure
you can tell by my surname, and I’ve been lucky to visit this lovely
country several times. It is quickly becoming one of my favourite parts
of the world.
For detailed information on the locations and the sessions that will be offered, see the DB2 Symposium website.
Welcome to January 2013! I hope you had an excellent break from work to have some fun, food & time with family & friends! I did and am now ready for a fast start into the year.
I can see that it will be a very busy year for me, and I'm sure for many others. Here are a few things that are already on my radar:
- Key anniversaries: DB2 for z/OS = 30 years; IDUG = 25 years; and DB2 for LUW = 20 years.
- New releases. I can't say more, but apparently there may be something new on the horizon!
- New books: yes... there are several on the horizon. Follow my blog and I'll let you know first :)
- Interesting events: Orlando, Barcelona, Las Vegas for the big events and Toronto, Boston, Dallas, and the Netherlands for smaller events.
- Free webinars: Lots of topics are being planned for both the DB2Night Show and DB2 Tech Talk webinars.
- Articles, tutorials, and best practices. So much is already in the pipeline for developerWorks!
- Articles and columns - also planned for IBM Data Management Magazine.
- Social media! Find us on twitter, facebook, blogs, YouTube videos, podcasts, slideshare, communities, linkedIN... just about everywhere!
- IBM Redbooks, product docs, and training courses: stay in touch to find the best of the best to keep your skills sharp.
- DB2 Evangelists? Our partners, customers, IBM champions, gold consultants, and of course our very own IBM employees are working together to ensure that there will be no end of fun this year!
Happy New Year!
PS: I found the image on the DB2 Symposium
page and liked it very much that I used it here as well!
been a great year for blogging this year... at least for me! This is
the 139th entry I’ve written this year, and that doesn’t count the ones
that I wrote for the IBMIOD Official Blog. That brings my total up to
963 entries since my blog was initiated on developerWorks! I now have
263 followers and 3,320,000 unique views since my blog landed on
developerWorks!I thank each and every one of you who read an entry I wrote and hope that you like what you read and come back for more!In terms of number of unique views, here are the top ten entries that I posted this year:
Thanks for following!Yours, Susan
Redbooks are cherished by many, since they provide excellent technical
content in electronic format, all at a price that is hard to resist:
FREE! This year IBM Redbooks are also available in ePub format,
allowing tablet owners a new way to read these books.You can find the most popular downloads for Information Management on the IBM Redbooks site: IBM Information Management Redbooks.Rather
than give you this list, I’ve compiled my own list that includes the
top downloads of the most recent DB2 or InfoSphere titles: 1. High Availability and Disaster Recovery Options for DB2 for Linux, UNIX, and WindowsThis
IBM Redbooks publication describes the DB2 high availability functions
and features, focusing on High Availability Disaster Recovery (HADR) in
the OLTP environment. The book provides a detailed description of HADR,
including setup, configuration, administration, monitoring, and
preferred practices. 2. Oracle to DB2 Conversion Guide: Compatibility Made EasyThis
Oracle to DB2 migration guide describes new technology, preferred
practices for moving to DB2, and common scenarios that can help you as
you move from Oracle to DB2.3. InfoSphere DataStage for Enterprise XML Data IntegrationXML
is one of the most common standards for the exchange of information.
However, organizations find challenges in how to address the
complexities of dealing with hierarchical data types, particularly as
they scale to gigabytes and beyond. In this IBM Redbooks publication, we
discuss and describe the new capabilities in IBM InfoSphere DataStage
8.5. These capabilities enable developers to more easily manage the
design and processing requirements presented by the most challenging XML
sources. Developers can use these capabilities to create powerful
hierarchical transformations and to parse and compose XML data with high
performance and scalability. Spanning both batch and real-time run
times, these capabilities can be used to solve a broad range of business
requirements.4. Optimizing DB2 Queries with IBM DB2 Analytics Accelerator for z/OSThis
IBM Redbooks publication provides technical decision-makers with a
broad understanding of the IBM DB2 Analytics Accelerator architecture
and its exploitation by documenting the steps for the installation of
this solution in an existing DB2 10 for z/OS environment.5. Unleashing DB2 10 for Linux, UNIX, and WindowsThis
IBM Redbooks publication provides a broad understanding of the key
features in IBM DB2 10 and how to use these features to get more value
from business applications.6. Smarter Business: Dynamic Information with IBM InfoSphere Data Replication CDCIn
this IBM Redbooks publication, we show you examples of how InfoSphere
CDC can be used to implement integrated systems, to keep those systems
updated immediately as changes occur, and to use your existing
infrastructure and scale up as your workload grows. InfoSphere CDC can
also enhance your investment in other software, such as IBM DataStage®
and IBM QualityStage®, IBM InfoSphere Warehouse, and IBM InfoSphere
Master Data Management Server, enabling real-time and event-driven
processes. Enable the integration of your critical data and make it
immediately available as your business needs it.7. Smarter Modeling of IBM InfoSphere Master Data Management SolutionsThis
IBM Redbooks publication presents a development approach for master
data management projects, and in particular, those projects based on IBM
InfoSphere MDM Server.8. DB2 10 for z/OS Performance TopicsThis
IBM Redbooks publication provides an overview of the performance impact
of DB2 10 for z/OS discussing the overall performance and possible
impacts when moving from version to version. We include performance
measurements that were made in the laboratory and provide some
estimates.9. IBM InfoSphere Streams V3.0: Addressing volume, velocity, and varietyStill
in draft format, learn how IBM InfoSphere Streams provides a
development platform and runtime environment where you can develop
applications that ingest, filter, analyze, and correlate potentially
massive volumes of continuous data streams based on defined, proven, and
analytical rules that alert you to take appropriate action, all within
an appropriate time frame for your organization. 10. Managing IBM DB2 10 for z/OS Using the IBM DB2 Administration Tool for z/OS Version 10This
IBM Redbooks publication highlights the data administration
enhancements introduced by DB2 Administration Tool for z/OS Version 10
by providing scenarios of their use with the new functions provided by
DB2 10 for z/OS.Stay tuned for next year for more great content from the IBM Redbooks team!Susan
have former contestants of “DB2’s Got Talent” competition been able to
achieve since they improved their presentation skills as a result?Some
of the former contestants have been telling me about their published
articles and IDUG presentation. If you haven’t contacted me already and
you were a contestant, tell me about what you’ve been up to.Before
you read the list, I first want to say that I’m very proud of each and
everyone one of these people as becoming presenters and writers isn’t
always easy. I’m also very glad that I took a small part in encouraging
these people to try something new.Rajasekhar @raja_iafwas
one of the finalists in the 1st year of the contest and had to withdraw
due to a work project that involved travel. He says that his
appearance on the DB2Night Show enabled him to connect with the Database
community, build confidence & networking. Clearly he thoroughly
enjoyed being part of this contest. In the second year Raja didn’t take
part, but he mentored 5 people from his organization to participate.
He’s been teaching DB2 for 8 years.Jeyabarathi Chakrapani @JBChakra's presentation was accepted for IDUG 2013: "Evolution of the DB2 HADR Tool". JB has also had an article published on developerWorks: Use concurrent I/O to improve DB2 database performance And she wrote a guest blog entry for me: DB2, DB2Night Show and IDUG as viewed by JB . has a blog Xtivia. His latest entry: "DB2 Update Anywhere Replication for Dummies". http://bit.ly/Y4OSnt. Brian will also be presenting at IDUG Orlando in May 2013: “A DB2 LUW Fitness Plan”.Norberto Gasparotto Filho @norbertogfpublished a tutorial on developerWorks: "DB2 10.1 fundamentals certification exam 610 prep, Part 1: Planning" and keeps a blog Insights on DB2 LUW database admin, programming and more.Ember Crooks on her first developerWorks article: "Mining your package cache for problem SQL in DB2 for Linux, UNIX, and Windows" and maintains a blog: DB2 for WebSphere Commerce: Expert
tips on building and administering DB2 LUW databases for WebSphere
Commerce. She will be presenting at IDUG in Orlando: "The 10
Commandments of Supporting E-Commerce Databases” . AND she is appearing
on tomorrow’s DB2Night Show: "Do what I mean, not what I say! Back-Out Strategies for DB2 Database Changes"
. (Note, if you miss the show on Dec 14, remember that you can watch
all DB2Night Show episodes in replay... whenever you want.Kohli Kshitij @kohli83 had
a great year! He won the “DB2’s Got Talent Competition” from the
DB2Night Show, he attended IDUG in Denver and IDUG in Berlin, he says
that his favourite sessions were:and... he thinks he’d like to volunteer for IDUG!https://www.ibm.com/developerworks/mydeveloperworks/blogs/KohlisDB2_Adventures/?lang=en_usHe’s reviewing a book that will be published next year by IBM PressAndres Gomez Casanov (@angoca) has a DB2 blog in Spanish, where he puts opinions, tricks & tips.Would
you like to be involved more in the community and achieve some of the
successes that these people have? You can! Become a contestant on next
year’s “DB2’s Got Talent” competition and build your skills, network,
and possibly win a prize!See my recent blog for details: Become a DB2 evangelist by being speaker!Susan
Join DB2 expert Kelly Schlamb and panelists Ben Ream and Debbie Hauss as they discuss The New Rules Of Always-On Retailing in a free webinar.Date: Tuesday, December 18th, 2012Time: 1:00 pm ETRetailers
have specific database needs, especially this time of year. Any outages
to a retailer's computer systems, quickly means loss of revenue. To
help retailers ensure that their systems can handle unexpected
transaction spikes and to adjust to new demands quickly, retailers must
deploy and manage a continuously available environment. A continuously
available environment means transactional data can be accessed in real
best data management systems evaluate the performance of each specific
task, offering new levels of availability and scalability on distributed
platforms and enabling extreme workload capacity while cutting costs
across the enterprise. Learn how DB2 pureScale can minimize outages and
keep systems up and running.Register for this webinar
to hear how retailers can leverage advanced data management in order to
maximize their capacity to fill orders and process transactions.
Attendees also will learn how to respond to demand spikes easily, meet
SLA demands with proper workload management, and address performance
concerns in order to ‘keep the lights on’ at all times.Panelists• Kelly Schlamb, WW IM Technical Sales Acceleration, IBM• Ben Ream, Principal Retail Analyst, Ream Consulting Services• Debbie Hauss, Editor-in-Chief, Retail TouchPoints
Related content:Ember Crooks writes a blog called DB2 Commerce and she focuses on issues related to the retail industry.Two recent articles in the IBM Data Management Magazine were about retailing and were written by IBM Champion Scott Hayes:
time for the annual IBM Press book sale, which is on from now until
Friday December 28, 2012. This is a perfect time to stock up on great
books that will help you become more effective at your job. Here’s a
list I put together along with reasons why you’d want to read this book.40% off from IBM Press: —save
40% on print books, eBooks, and videos during our this Sale. Also, as a
special reward for purchasing, you will automatically receive one free
month's access to Safari Books Online via email confirmation. Use
discount code HS2012 and start shopping now!
- "DB2 Developer's Guide"
book by IBM Champion Craig Mullins is in its 6th edition. Clearly that
means the book is a favourite to many people. This book was fully
revised to cover all the latest features in DB2 V10 and is the perfect
book for anyone using DB2 for z/OS. This comment from amazon.com sums
up the book’s value: “5.0 out of 5 stars -
The best book for DB2 developers. It is not a manual; it teaches
"philosophy" of the relational database and gives a lot of good tips.”
- "DB2 SQL Tuning Tips for z/OS Developers"
is a very short book and focuses on the most valuable tuning tips for
writing SQL for DB2 for z/OS. Written by IBM Champion Tony Andrews.
book fully reflects the latest SQL programming best practices for DB2
V9 and DB2 V10 on z/OS: techniques that are taught in no other book and
are rarely covered in general DB2 SQL courses. Drawing on his extensive
consulting experience and highly praised training with Themis Inc., Tony
also presents practical checklists and an invaluable 15-step
methodology for optimizing virtually any DB2 application.
- "An Introduction to IMS, 2nd Edition"
is the original BIG DATA database and even though some applications
were written 50 years ago, they are still working and critical to many
business transactions. Someone once told me, if you use a bank machine,
then you use IMS! Written by a team of IBM IMS experts.
you’re a DBA, database developer, or system programmer, it brings
together all the knowledge you’ll need to succeed with IMS in today’s
mission critical environments.
this book, a team of IBM’s leading information management experts guide
you on a journey that will take you from where you are today toward
becoming an “Intelligent Enterprise.”
- FREE eSampler PDF is available.
- Enterprise Master Data Management: An SOA Approach to Managing Core Information
very interesting story about this book! I spoke with several of the
authors at the IBM IOD conference this fall and learned that when they
visit customers to help them implement complex MDM solutions, they find
that their clients are using this book as the ultimate guide.
read the book cover to cover and can see why it is so valuable. The
authors have put great care into creating “patterns” for specific
industries that cover every conceivable detail about the data and the
world around it. I think this is a must read for anyone with a complex
Reminder: If you’re in Europe, find these books are featured on the www.pearson-books.com/ibmpressbookshop website
that offers 35% off and free shipping within the UK. Shipping fees to
the rest of Europe are not free, but very small. Be sure to bookmark
this page and share with others who buy technical books in Europe.Susan
What’s happening in your DB2 world? I
asked this question to many of the people I’m connected with on twitter
and I got many responses that I’d like to share with you.
Rebecca Bond@DB2locksmith hasn’t had time to update her blog (http://www.securedb2.com)
lately, but is thinking of topics she could write about. Is there
something you want Rebecca’s opinion on? I’m sure she’d love to have
some suggestions to help her write something.
Kohli Kshitij @kohli83 had
a great year! He won the “DB2’s Got Talent Competition” from the
DB2Night Show, he attended IDUG in Denver and IDUG in Berlin, he says
that his favourite sessions were: and... he thinks he’d like to volunteer for IDUG!
Sanjeev Datta @1dsanjeev is very pleased with the publication of his new book: IBM Cognos Insight (http://www.packtpub.com/ibm-cognos-insight/book). He
recommends Chapters 1 for anyone who is new to IBM Cognos and IBM
business vision and strategy. Chapters 4 & 5 will help finance,
sales, & marketing departments in usingCognos Insights to develop their own workspaces. If you find the book sold out on amazon, contact Sanjeev through twitter and ask him for other buying options & discounts.
Michael Schulz @mikeondb2 says DB2
is rockin' and rollin' and PureData for Transactions is taking it to a
new level. Don’t forget to read this article that Mike recently wrote
for IBM Data Management Magazine: "Achieving High Availability and Disaster Recovery with IBM DB2" .
Sunil Soares @SunilSoares1
just finished the Data Governance Winter Conference. He’ll be speaking
at IDMA conference in April 2013 on best practices for insurance data
governance. He’s very happy with the publication of his latest books
and the sales of all three of his books:
- The IBM Data Governance Unified Process
- Selling Information Governance to the Business: Best Practices by Industry and Job Function
- Big Data Governance
Philip Gunning @db2luw
is finishing off his latest book that will publish in 2012 as well as
performed a DB2 upgrade with TSAMP, HADR & wrote an article on
Temporal Tables that will published on
you have an answer to my question “what’s happening in your DB2 world”
and would like to share with me and others, either send me a tweet
@susvis or post on the DB2 Facebook page.
find it interesting to see what people buy at a bookstore. Personally I
love bookstores and online book sites. I can spend hours researching
bookstore at the IBM Information on Demand conference was very busy
this year, and I’ve put together this blog to tell you want others were
buying. The biggest seller was Nate Silver’s book The Signal and the Noise: Why So Many Predictions Fail-but Some Don't.
The best selling book at a conference tends to be one from a special
guest. Nate was quite the guest to have given his predictions in the US
election that happened shortly after IOD ended. I listened to the
audible version of the book and quite enjoyed it. The book has a
chapter for each area where predictions are normally made: weather,
earthquakes, stock market, baseball, poker, and elections. Nate fully
describes the reason why predictions either work or don’t work for the
area. You’ll instantly be connected to the story and will learn how
predictions can be made more accurate in this case and how you can
improve predictions that you need to make yourself.The next biggest seller was Sunil Soares’ latest book Big Data Governance: An Emerging Imperative.
The store sold out of Sunil’s book, so clearly Sunil did a great job
putting this book together. I haven’t read it yet, but would like to. Read a sample chapter from the book.
Governance and Big Data are both huge and important topics, so take a
look. Sunil’s first book also made the top 10 list: Selling Information
Governance.Next was the book by Jeff Ma, The House Advantage: Playing the Odds to Win Big In Business.
If you watched the movie “21” with Kevin Spacey, you’ll remember Jeff
Ma as the lead MIT student who counted cards. If you attended Jeff’s
talk at IOD, you learned that Jeff played a dealer in the movie. I
think I need to rewatch the movie!Cognos books sold very well this year! Four different Cognos titles made it in the top 10 list: and since the conference, a few more Cognos books were published:And the top selling IM books this year were:Note, if you’re in Europe, I’ve written a blog to help you figure out what online sites give you the best prices: I’m in Europe: How can I get a copy of that book?Susan
by Doug Vucevic and Wayne Yaddow
About the book:
quality of a data warehouse (DWH) is the elusive aspect of it, not
because it is hard to achieve [once we agree what it is], but because it
is difficult to describe. We propose the notion that quality is not an
attribute or a feature that a product has to possess, but rather a
relationship between that product and each and every stakeholder. More
specifically, the relationship between the software quality and the
organization that produces the products is explored. Quality of data
that populates the DWH is the main concern of the book, therefore we
propose a definition for data quality as: "fitness to serve each and
every purpose" Methods are proposed throughout the book to help readers
achieve data warehouse quality.
About the authors:
Vucevic: Upon an early retirement from the IBM Development Lab in
Toronto, where he had worked as a software developer, Doug has been
working as an independent consultant to major banks, insurance and
retail companies in Toronto, in the field of Software Engineering.
Doug's consulting assignments have been in leading quality assurance and
testing efforts for: data warehousing, BI and Data Mining in financial,
insurance and retail industries. Doug holds Masters' Degree in
Electronics and Telecommunication and is a member of the Registered
Professional Engineers of the province of Ontario.
Yaddow: Wayne Yaddow has spent more than twenty years developing and
testing operating system code at IBM. During the most recent ten years,
he devoted his time as an IT consultant, conducting QA on data migration
and data integration for large data warehouse projects in the financial
industry. While working as a consultant, he shared his data warehousing
knowledge with many colleagues on the Internet and in work assignments
in New York City.
More blog entries about Data Warehouse:
DB2Night Show, Nov 30: IBM DB2 LUW Data Warehouse & DPF Performance
Solving Operational Business Intelligence with InfoSphere Warehouse Advanced Edition
Largest data warehouse – Guinness World Record
April 30, 2012: GA of Version 10 products: DB2 for LUW and InfoSphere Warehouse
Best Practices: Active Data Warehouse Topology using InfoSphere Warehouse
The Data Warehouse Mentor: Practical Data Warehouse and Business Intelligence Insights
This Friday Nov 30 at 11:00 am ET, join host Scott Hayes and guest Glen Sheffield from IBM for the next DB2Night Show. The topic of the day: IBM DB2 LUW Data Warehouse & DPF PerformanceGlen will share the latest tips and advice on maximizing DB2 DPF Performance.Click to Register.For more information on this topic, see the following resources:Download an evaluation copy: IBM InfoSphere Warehouse 10.1 Enterprise EditionBest practices for DB2 for Linux, UNIX, and Windows and InfoSphere WarehouseIBM Data Management Article: Get the Most out of Your Data Warehouse
The critical role data quality plays in the ROI of a data warehouse
Upcoming shows include:Dec 7Willie's Brain Dump - Part 2Again,
after our first z/OS show of the season, the audience asked that Willie
continue with his brain dump of helpful tips. Join us for this special
continuation with IBM guest Willie Favero for his latest tips on DB2 for
z/OS. Dec 14"Do what I mean, not what I say! Back-Out Strategies for DB2 Database Changes"She's BACK! Episode #66 on e-Commerce database performance was our 3rd most popular show of Season #3! During this show, Ember has more sage advice for us!Dec 202ND Annual Year-End EGGNOG Party!
We'll be gathering up DB2 LUW & z/OS experts, top IBM people, and
leading Industry Consultants to share a DB2 buffet of news and insights.
In 2011, our Eggnog Party show ranked 4th in our Top 10 DB2 for z/OS rankings. Jan 4Why "to REBIND or NOT to REBIND" is STILL a QUESTION? Jan 11DB2 LUW 10 - Cool Stuff No One Else is Talking About! Jan 25DB2 LUW 10 - Performance Update with BERNI SCHIEFER! Berni is a DB2 performance legend. If you miss this show, maybe you should be working with another brand name database. February begins the “DB2’s Got Talent” Competition. Improve your presentation skills by becoming a contestant!Susan