Here's another book I'm adding to my reading list:
Here is the information from the back cover of the book:
You can get a discounted copy of this book and meet the author, Jay Baer at the IBM InterConnect Conference on Wednesday, February 25 from 5:10 pm -6:00 pm at the conference bookstore.See why Jay Baer's Youtility framework is now a standard part of the marketing framework in many of the world's leading companies, powers the marketing approach of thousands of small businesses, and is part of the curriculum of dozens of college and university business
Other books that will be featured at the conference with book signings are:
by Judith Hurwitz, Marcia Kauffman, and Adrian Bowles.You can pick up this book at the IBM InterConnect Conference. Also, be sure to attend Judith's talk and have her sign your copy of the book. She'll be speaking at the Expo Cloud Theatre on Tuesday, February 24 from 6-6:30 pm (Vegas time).ibm.co/1LFf2D0
http://ibm.co/1z79RXgRob will be at the IBM InterConnect bookstore on Wednesday February 25 from 10:30 – 11am (Vegas time).