Recap of Tweetchat: "Mobile Data: Taking Your Big Data On the Road"
svisser1 2700018UK9 Visits (5194)
Another great tweetchat on the hashtag #bigdatamgmt! Here are the results:
625 tweets, 157 users, 153,849 reach, 1,849,624 impressions
And.. we expect traffic for the rest of the day, so these stats may increase!
Once again, we had an active group of experts leading the discussion and were very pleased at the responses from other attendees. Here is a summary of the discussion:
Q1 Which enterprise initiatives require mobile access to bigdata?
craigmullins A1: Marketing and sales initiatives are ripe areas for mobile bigdata support
craigmullins A1: But they are not the only ones: retail, healthcare, finance, manufacturing, etc. etc.
BigDataAlex A1:advertising, marketing, field services, law enforcement, land management, infrastructure management, all require mobility
cristianmolaro A1: almost any enterprise initiative could benefit from bigdata in a "small" mobile package...
craigmullins A1: @cristianmolaro ...not just from but also to the portable bigdata consumer
susvis A1 - Customer support seems like a must have on mobile
Natasha_D_G A1: Sales & service depts. need customer insight at right time, at right place which may be on road
jeffreyfkelly A1 don't forget social & mobile closely linked - consumer creating data via social apps on mobile devices - worlds collide!
TheSocialPitt A1 Some automakers are doing interesting things with mobile bigdata
cristianmolaro A1: the challenge is to get useful information from a "portable" bigdata mobile source of information
jameskobielus A1: Any enterprise decision automation initiative supporting mobile employees with analytic-powered apps bigdata
craigmullins A1: Avoiding a siloed implementation of mobile bigdata + cloud is important
jeffreyfkelly A1 failure to take mobile data into account in marketing, you're missing possibly most important data related to consumer
furrier consumer hyperscale ex: Facebook =10.8% of all time spent on the Internet; 150 million+ desktop visitors, 97 million mobile
Natasha_D_G A1: Smart orgs empower their mobile customer facing teams w/ data access bigdata
craigmullins: A1: If you think about it, mobile bigdata + cloud are all part of the same problem (…and solution)
BigDataAlex A1: Yes, CraigMullins - see massive convergence between big data, mobility and cloud - could not agree enough.
furrier A1: Most IT pros we talk to call their projects "Mobile Desktop" as hyperscale come to IT mobile desktop will be 50/50 usage
BigDataAlex A1: combine mobility with location analytics - where you are is changing how we buy, how we work, and how we play
jeffreyfkelly A1 marketing for sure - consumers are mobile and so must marketing campaigns
jameskobielus @IBMbigdata A1: any app that aggregates & analyzes "ambient" data from smartphones & uses it to optimize mobile experience
BigDataAlex A1: the tablet will replace the PC in short order....
IBMbigdata Bold prediction? RT @BigDataAlex: A1: the tablet will replace the PC in short order....
Natasha_D_G I believe it! RT @BigDataAlex: A1: the tablet will replace the PC in short order....
AllanKoivo Agree, laptop sales will be impacted as well. RT @BigDataAlex: A1: the tablet will replace the PC in short order....
furrier A1: the mobile desktop is very hot; meaning moving desktop functionality to smartphone -software is key to this
craigmullins Outsell? Yes. Replace? Not so fast. --> @BigDataAlex: A1: the tablet will replace the PC in short order....
BigDataAlex Ok - outsell. But I will argue replacement is not far off for those under 20.
BigDataAlex A1:real estate is huge
furrier VMware is talking Big Fast Data in today's Pivotal Initiative spin out; IBM is already there; future is "learning data" imo
cristianmolaro A1: I can bring more computation power in my mobile device today than what was used for getting the man to the moon
zacharyjeans A1: The hydrogen bomb was created with roughly 5K of computing power.
doug_laney A1. Mobile = comparatively restricted platform for info delivery, but entirely new source of data collection.
TheSocialPitt @doug_laney Mobile is definitely extremely valuable as a bigdata source. You have any reports on this?
IBMbigdata MT @doug_laney: A1. Gartner: Mobile *access* to BigData a lot less interesting or valuable than as a source of bigdata.
Natasha_D_G Say more? RT @doug_laney: A1. Gartner believes Mobile *access* to BigData a lot less valuable than as a source of bigdata.
Q2 Which users, developers, stakeholders require mobile access to bigdata?
Natasha_D_G A2: In an always connected world of instant, we’re quickly moving to ALL needing mobile access to bigdata
BigDataAlex A2: Everyone is working toward access to mobile data - people want their data, all the time, everywhere, all the time.
craigmullins A2: There are 3.2 billion mobile subscribers today, which is almost half of the world's population.
Natasha_D_G Everyone! RT @craigmullins A2 Folks travel, work remotely, or need flexibility can most benefit from mobile access to bigdata
furrier A2: issue with mobile enterprise is security access with security top issue
Texiwill @furrier I think it is more about proving identity of the mobile user not the security access of the mobile device.
Natasha_D_G #CXO tribe in full force! RT @Empirix: A2 All who want to optimize the programs they are working need access to bigdata
cristianmolaro A2: who could not benefit from mobile access to bigdata? That could be easier to answer...
IBMbigdata Who wouldn't? RT @cristianmolaro: A2: who could not benefit from mobile access to bigdata? That could be easier to answer...
BigDataAlex A2: Big Data is being driven in large part by the explosion of mobile content and location information
Cristianmolaro A2: mobile + bigdata + global seem to go together very well nowadays
BigDataAlex A2: Verizon predicts that data will replace voice by 2015 in terms of data pipe traffic
Empirix A2 All who want to optimize the programs they are working need access to bigdata - and tools to help them utilize the data
jameskobielus A2: anybody who requires mobile access to decision support/automation powered by massive multi-structured data sets
jeffreyfkelly A2 mobile access to BigData doesn't need to be a full functional analytics but insights based on situation, location
Natasha_D_G Relevance RT @jeffreyfkelly: A2 mobile access to BigData doesn't need fully functional analytics but insights based on situation
IBMbigdata Must define RT @jeffreyfkelly: A2 mobile access to BigData doesn’t need full analytics but insights based on situation, ltn
jameskobielus A2: any data scientist or SME developing, collaboration, or tweaking statistical models from wherever
Q3 What security privacy risks of providing mobile access to big data apps?
craigmullins A3: Any time data flows over a network security + privacy must be managed
Natasha_D_G Indeed RT @craigmullins: A3: Any time data flows over a network security + privacy must be managed
furrier if hyperscale comes fast then mobile will displace faster the pacing item is enterprise hyperscale- scale out
Natasha_D_G A3: Orgs must be cognizant that mobile data access subject to same security risks of standard access
cristianmolaro A3: security is a major concern for many organizations. The technology to provide secure mobile access is already there
ted_friedman BigData as source creates new data governance challenges - trust models for data gen'd from mobile devices & people doing so.
BigDataAlex A3: Mobility security and privacy are huge - as we become more transparent we have to extend technical and ethical guidelines.
Natasha_D_G A3: Compliance nightmare > mobile access adds dimension of stolen/lost device & all org data in wrong hands
TheSocialPitt A3 I pity the IT guys dealing with BYOD!
Empirix Agree - but it's a reality that must be faced @TheSocialPitt: A3 I pity the IT guys dealing with #BYOD!
TheSocialPitt Absolutely. BYOD is here to stay, thankfully RT @empirix: Agree - but it's a reality that must be faced
cristianmolaro A3: mobile can be a security exposure if you do not take care of protecting what matters: your data!
zacharyjeans RememberBigData as we know it today, in #BigDataMgmt, will seem like small data, in a decade.
jeffreyfkelly @zacharyjeans very true - BigData is relative, need flexible platforms that scale with the times
TheSocialPitt That long?! ;-) RT @zacharyjeans: Remember BigData as we know it today, in #BigDataMgmt, will seem like small data, in a decade
gargaurav_ @IBMbigdata RT @zacharyjeans: Remember BigData as we know it today, in BigDataMgmt, will seem like small data, in a decade.
AllanKoivo A3: Mobile faces the same security issues all internet operations face
TheSocialPitt True - just more and more...mobile RT @allankoivo: A3: Mobile faces the same security issues all internet operations face
jameskobielus A3: same risks as with any mobile data access: theft, loss, eavedropping...but MORE data is at risk with bigdata
BigDataAlex A3: One of the biggest challenges we have is security on mobile devices and mobile social network-who is tired of being hacked?
Empirix A3 There are lots & many have yet to be discovered - you must use your best judgment when it comes to protecting sensitive info
cristianmolaro A3: is not the amount of data what matters, but the information that it carries or you can get from it
jeffreyfkelly @ted_friedman for sure - Mobile bigdata has BIG (pun intended) implications for data governance and security
Marcio_Saito Mobile: No fixed location, devices more accessible, more use of untrusted networks
cristianmolaro A3: some studies shows that most of the security breaches come from INSIDE organizations... mobile is not a risk per se
AllanKoivo All connected ops are a risk @cristianmolaro: A3: some studies show breaches come from INSIDE #mobile is not a risk
Natasha_D_G Good point RT @cristianmolaro: A3: some studies shows that most of the security breaches come from INSIDE org: Mobile is not a risk
jeffreyfkelly A3 @jameskobielus more data at risk and potentially more sensitive data
craigmullins A3 @cristianmolaro Mobile increases the risk by exposing the data over a network though, increasing external risk
craigmullins A3 @cristianmolaro So even if much risk is internal, mobile increases the risk
Natasha_D_G Adds a new layer RT @craigmullins: A3 @cristianmolaro So even if much risk is internal, mobile increases the risk
BigDataAlex A3: how do we anticipate the distributed cyber-attack and mobile devices - DDOS through mobility will be huge.
furrier A3: identity & authentication are key to mobile security - same old issue with new architecture & new software models
zacharyjeans The biggest risk to opening BigData is the 'Question'. BigData is meaningless w/ out good questions.
jameskobielus A3: privacy risks can be considerable, considering sheer comprehensiveness of personally identiable info in bigdata
IBMbigdata Great points about security concerns with #bigdatamgmt - BYOD, risk from within orgs, etc
cristianmolaro A3: mobile access to bigdata can be a security exposure, but also an opportunity for massive distributed data processing!
jeffreyfkelly A3 security, privacy risks are similar to traditional data and mobile, but stakes are higher w BigData
furrier A3: some MobileANGLE "65% of firms will invest in mobile; only 7% will invest in mobile device mgt for security/policy
TheSocialPitt Whoa! RT @furrier: A3: "65% of firms will invest in mobile; only 7% will invest in mobile device mgt for security/policy
NeerajT4 RT @padma8376 - a3) Bigdata apps may see a tad bit more scrutiny given the data they can access. But are we there?