I just attended the Gartner BPM conference in San Diego. There were over 1000 attendees -- growing considerably from last year's conference. It was a very interesting conference -- starting with Simon Hayward's Keynote walking through critical success factors for BPM. This was the talk of town -- there was a lot of discussion on the keys to success for BPM enabled by SOA.
I had lots of discussion on "What BPM is?" -- a discipline that involves thoughtful focus on process -- selecting the right process to focus on, looking at the organization, the culture, and the way you manage process improvement and innovation. Also I had lots of great discussions on the required Software Capbilitty and the value of SOA (Which to me is when you see the real value of BPM -- with SOA flexibility !)
IBM is investing heavily in BPM, and have seen numerous clients from small to enterprise across every industry see its value in growing their competitive advantage. We introduced 5 starting points -- flexible starting points -- to assist customers to deploy BPM with SOA at the rate and pace they need for real business results. The 5 starting points are Modeling and Simulation, Monitoring, Rules and Frameworks, Content centric processing, and process choregraphy. We have also expanded our BPM with SOA capability and expertise showing off the WebSphere Business Services Fabric, the BPM methodology, the SOA business catalog, the Filenet BPM capabilities, and new process models based on opens standards like PCF.
I also saw some great customers talking about their lessons learned. Speaking with me on stage was ANZ -- Barry McGibb - and he did a great job outlining his vision and approach for BPM with SOA. Another favorite of mine was the customer speaker - Tom -- from Sloan!
The biggest debates that I heard at the conference were:1) How to align business and IT and get them as excited about BPM as IT is. In fact, about 40% of the attendees at this conference were from the business side.
2) The second was the relationship of BPM and SOA -- in fact Darryl Plummer did a great talk on how BPM and SOA are joined at the hip. Here are my thoughts on the subject that we recently had published!!
The role of Business Process Management in a Service Oriented Architecture StrategySandy Carter, Vice President, SOA and WebSphere Strategy, Channels and Marketing, IBM
In today's competitive environment where companies are merging, consolidating and striving to uncover new growth opportunities, savvy business leaders are recognizing the value that comes from working more closely with information technology (IT) professionals.
Driven in large part by the growing adoption rates of a service oriented architecture (SOA) strategy, more and more organizations are realizing that the alignment of IT and business delivers tangible results and significant returns in terms of productivity, competitive advantage and cost savings.
However, to seize these new opportunities and realize the benefits that can be derived from an SOA, companies need to streamline their business processes and eliminate the recreation of the wheel that too often happens when an organization and its technology resources are locked into silos.
For example, these business processes can include such functions as ordering supplies, reimbursing expenses or booking business travel. When each department or team within a larger organization has its own ‘system’ to handle these types of business processes, it may prove effective for a smaller subset of the company but is largely ineffective for the entire business. Consider the advantages that can be reaped in terms of productivity and cost savings when there is an agreed upon approach to filing an expense report or automating travel requests.
Addressing these issues and uncovering ways to automate and improve business processes without requiring additional resources is top of mind for today’s organizations as they aim to more effectively and efficiently compete in an ever changing marketplace. This growing need has led to the rise of the business process management (BPM) market.
The Growing Demand for BPMBPM is a discipline combining software capabilities and business expertise to accelerate process improvement and facilitate business innovation. One could argue that BPM is based on the principles of SOA with both aiming to empower the organization to more quickly respond to changing market conditions that result from planned events such as mergers and acquisitions or external influences such as competitor moves.
There are several factors driving the increased focus on BPM. These include the need to:
Ensure consistency throughout the company, especially with regard to compliance;Optimize processes for maximum efficiency;Automate manual processes to reduce time consuming administrative tasks;Integrate complex, redundant processes to avoid the constant recreation of the wheel;Mitigate risks through a single, unified view of the organization.
A successful BPM solution will take existing processes, streamline them to meet business goals and ultimately impact the bottom and top lines in a positive way. The value of BPM is further evidenced by the results that can be realized from business and IT working more closely together. One of the most significant benefits is the fact that BPM helps to put business process control in the hands of business managers. By providing decision makers with up-to-date business information, BPM allows them to make better decisions immediately without relying on IT support.
The Role of Business Process Management in an SOABPM is growing in popularity and is complementary to SOA due to its ability to help make business processes more efficient and effective while enabling an organization to more easily adapt to changing business requirements.
BPM based on SOA is technology’s response to the growing demand for a flexible business environment that is not hindered by application silos.
When business processes are automated and streamlined and supported by a strong SOA governance framework, BPM can deliver on its promise of transforming IT processes to dynamically adapt to business needs. For these reasons, BPM is being widely embraced. In fact, analysts at IDC state that the BPM tools market will reach $3 billion by 2009.
The powerful combination of BPM to streamline business processes within an SOA strategy will help position companies to become industry leaders while ensuring they are poised for continued success.
For this to happen, however, business processes must become independent of specific information resources and specific task automation applications. Specifically, the integration technology must loosely couple the applications and resources that make up the process, otherwise the logic of a process will get hard-coded into a particular technology platform, which may be expensive to change and therefore defeat the entire purpose of BPM.
Business Process Modeling: The ‘Other’ BPMThe need to model business processes before they are deployed in an SOA is becoming increasingly more important, especially as the demand for BPM continues to rise. First, however, let’s understand that BPM is both a management discipline and a technology platform and that modeling is a complementary and critical aspect within a larger BPM strategy.
As a management discipline, BPM replaces traditional views of business based on discrete functional organizations, systems, and metrics with those based on cross-functional core processes aligned with high-level business objectives. As a technology platform, BPM provides the set of software tools needed to optimize performance, make abstract performance goals concrete, connect them to process data, automate and monitor process activities, and provide a platform for agile performance improvement.
Sandy Carter: Service Oriented Architecture (SOA) -- Off the Record
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In the January 1, 2007 issue of CIO Magazine they did a piece on the State of the CIO.
SOA is Top of Mind There were some very interesting findings like: 1) Process Improvement replaced cost- cutting as a top mgmt priority 2) Top technology priorities is Integration/enhancing existing systems and processes 3) And a whole piece on "Why SOA is good for CIOs" - CIOs working with SOA make more money, get more budget and have more access to the executive committee's within their companies.
What do you guys think? Are you seeing the same?[Read More]
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On May 20-25, we are hosting a HUGE SOA IMPACT event in Orlando.
I'd love to hear from you on the types of IMPACT ....Business Impact of SOA, Technology Impact of SOA, IMPACT of Life....I'd like to hear your thoughts on what's most impactful?
Have you signed up yet? Don't miss it......
There are over 100 customer speakers, analyst speakers, technology sessions like SOA design and architecture, how to make the case for SOA on a business case methodology for CIOs/ IT Managers, and even industry specific views of how SOA can impact your life.
Enroll me now [Read More]
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Well we just completed another SOA case competition with Duke University and UNC. Each year we do this as a business case competition between the top-ranked business schools. Here is was extra fun since the schools are already renown cross-town rivals on the sports field. Well, I guess we will see on the sports side this year!!
Fifteen teams of MBA students were given a case about SOA with just 14 hours to analyze the case and craft recommendations that they would present to a panel of IBM executives and subject matter experts. The MBA students work through th night to meet a 7:00 am deadline and are asked to apply what they have learned in the classroom to a real world situation.
Aside from getting 60 superstar business students to think about solutions, the case competition drives thought leadership with future business leaders. These MBA students will graduate and go back into the global corporate environment where many of them will eventually become leaders of industry. The case competition also is an opportunity for the students to showcase their abilities and for IBM executives to identify talent for their teams.
Read all about it!!! Click Here! a>
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The Full Article
You could say that behind every successful service-oriented architecture is a CEO. With its promise of using existing technology to more closely align information technology with business goals, SOAs have proven to help companies realize greater efficiencies, cost savings and productivity. Still, as many IT managers have learned, without executive endorsement, an SOA will be relegated to the confines of IT as opposed to being recognized as an organization-wide business strategy. While no two organizations are exactly alike, there are consistent themes that arise -- and pitfalls to avoid -- when aiming for approval to build an SOA. For those many IT leaders who are facing the seemingly daunting challenge of presenting the importance and value of an SOA strategy to the executive suite, following are ten tips for selling SOA to the CEO. 1. Don't call it SOA: explain the value and benefits in business terms that reflect the organization's goals -- such as cost reduction, productivity, competitive advantage, etc. -- before diving into a technical conversation.2. Vision, not version: outline the immediate and long-term results from this strategy while avoiding discussions about specific version numbers.3. Build consensus throughout the company: prove the value of SOA through small test projects conducted with volunteer departments in the organization. Make sure to include those department leaders when you later roll out the SOA. 4. Start small yet live large: when selecting those small test projects, choose to integrate and automate those business processes that can have the most widespread, positive impact across the organization. 5. Ixnay on the TLA: while it's easy to get caught up in the technical jargon that is fully understood among peers, remember that three letter acronyms (TLA) can sound as eloquent as pig Latin when trying to convince your CEO of a major new strategic undertaking. 6. Get to the powerful points: without relying on complex slides that can deter from the true purpose of the meeting. 7. Conviction and prediction: articulate goals for each step along the SOA path. By publicly stating and achieving realistic goals for the organization based on an SOA -- increasing productivity or decreasing costs by XX percent -- you can bolster confidence in the project and overall strategy.8. Reference third party validation: cite analyst data on the growth and adoption of service oriented architectures and point to relevant SOA success stories within your industry (and by your competitors). 9. The close: SOA what? Outline specific before-and-after scenarios of the impact of SOA on your particular organization to help disarm any naysayer and gain CEO approval.10. Qualify and quantify: set goals, track performance and refine methodologies at every step along the way. Be sure to share the results with interested parties on a regular basis to demonstrate the success of your company's SOA journey.The opportunity to evangelize SOA to company executives is rare. To make the most of your extended elevator pitch, remember to articulate business benefits, reiterate bottom line results and illustrate the company-wide value of an SOA.
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Well, I haven't communicated in a while....getting a rest over the holidays and then of course, being slammed upon my return with 2007 planning.
I wanted to catch up with a few blogs on some hot news.
To focus on SOA, yes SOA again!, we are having a powerful event called IBM Impact 2007 – May 20 – 25, Orlando. We expect to have over 4000 attendees....and will have about 100 customer speakers. If you'd like to be one, let me know!
We will have 3 tracks ... one for Technical, one for Business and one for CXOs that is sort of a combo view.
Mark Burnett, creator of "The Apprentice" and "Survivor”; Carol Baroudi, co-author of SOA for Dummies; Steve Mills, SVP of IBM Software Group, and the GM of WebSphere and many more innovators will be there speaking!
And don't forget the fun ... there will be lots of networking opportunities (maybe I can even meet some of you guys in person!!!)
Registration is now open!
Enroll me now [Read More]
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On the twelfth month of Chrismas, my true love gave to me.
Twelve months of great SOA marketshare! Wintergreen Report: Wintergreen shows IBM #1 marketshare leader in SOA in 2005!
Eleven chapters written I fulfilled one of my "Top 100 Things in Life" by completing my 1st book on what else? SOA! Check it out at
Ten SOA Summits Yep, 10 SOA Summits! (Dubai, Prague, Tokyo, London, Beijing, Frankfurt, Toronto, NY & Dallas (yes, Dallas is a country!) and Rome!
Nine screws in Sandy's Ankle (which was getting her to the SOA scene) Sandy broke her ankle in February and had 9 screws and a plate inserted to heal it.
Eight games a playin' We have a cool internal SOA Game and have you been to Second Life? We are launching an SOA Land in December!! Stay tuned!!!
Seven great SOA movie reviews!! And our own DVD coming out soon! Have you seen it?
Six Kicks for Orange Belt My daughter loves Tae Kwon Do and is due to get her orange belt in December. It is giving her strength, self confidence, and fun and of course, gives her energy to study her SOA!
Five SOA Entry Points People, Process, and Information. And Reuse and connectivity!!! Four thousand students in the SOA contest in China!! And bylines...check them out!
Three quartesr of great SOA growth! “We had a great quarter.”.. “Our advanced new technologies, such as SOA ... are resonating well with customers. These technologies form the underpinnings of more integrated solutions – incorporating IBM software, services and hardware. This quarter, our software results once again reflected strong demand for products deploying SOAs.” Mark Loughridge, IBM Senior VP and CFO "IBM Q3 2006 Earnings"
2 (Touchee) to our SOA China Contest Winners!! Congrats to Blackstone our SOA contest winner from a key China University!
And wonderful bloggers!! Thanks for reading my BLOG!!![Read More]
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IBM is the SOA Market Leader and Vendor of choice for SOA Deployments! (Based on results from Springboard Research conducted in Asia Pacific)
A recently published report from Springboard Research. IBM and other SOA vendors were interviewed. Assessments were made on 261 CIOs and IT decision-makers' level of awareness, familiarity and a range of issues related to SOA deployment. Countries involved in the study were Australia, China, India and Singapore. Springboard has been kept up to date re our SOA solutions and strategy through various briefing sessions and through the recently concluded Analyst Insights event in New Delhi, India.
IBM is a clear leader in the Asia Pacific SOA market; among the 113 SOA users interviewed in the region, 47% said they have deployed a solution from IBM while 41% of these said they consider IBM as the market leader. IBM is a favourite with respondents planning to deploy SOA also as 49% of the 128 respondents interviewed by Springboard Research considered it best suited to help them migrate to SOA..."
* Vendors Best Suited for SOA Deployment IBM ranked highest at 49% * Leading SOA Vendors in Asia Pacific - IBM leads with 47% * Perceived SOA Leaders in Asia Pacific - IBM leads with 41%[Read More]
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I love pearls from Japan. After I landed in Narita, I immediately went to visit my friend Jane Yonamine for a look at the latest Pearl styles! She has such awesome merchandise and her husband was the first man of color to play for the San Francisco 49ers! Check out her store ... Click Here For Real Pearls . Although I always go and see Jane, her pearls are not the only pearls I check out here!
Tomorrow we will have Pearls of Wisdom about SOA at the Japan SOA summit. There are over 400 customers attending and there will be 12 customer speakers from top companies like Yanmar, Nissan, Hokkaido Cultural Broadcasting, Sumitomo Trust and Banking, NTT Communications, and Asahi Kasei Medical. At this conference, we will make 2 announcements -- stay tuned and I'll post the information tomorrow.
I am sitting here with Anu Ahuja and Sachiko Tsuchiya-San and they just shared with me that in Japan, IBM is very well recognized as the market leader in SOA. According to Gartner (Gartner's IT Demand Survey Report from May of 2006), IBM was chosen as the leader of all vendors as the company they want to work with around SOA engagements. This is a powerful recommmendation of IBM as the vendor of Choice for SOA. And Anu and Sachiko continued with the good news. IBM GBS was the leading consulting firm that companies count on for their SOA adoption!
Well, more from Japan tomorrow - and then its off to China!