Happy New Year!
This year I resolve to be more consistent in my blogging, and my goal is to give you one to five entries per week, every week, based on the advice from Glenn Wolsey, Jennette Banks, and others.On some weeks, I will have a running theme, so rather than super-long entries to cover everything I can think of on a topic, make the entries short and readable. This week is a good time to review last year's "New Year's Resolutions" and to make new ones for 2007. I will discuss actions that companies can adopt for their data centers.
A common resolution is to lose weight, as in this Dilbert comic. Last year, I resolved to lose weight in 2006, and am delighted with myself that I lost eight pounds. When people ask for the secret of my success, I whisper in their ear "Eat less, exercise more." In general, people (and companies) know what to do, but just don't do it, which Pfeffer and Sutton document in their book The Knowing-Doing Gap. In my case, it involved lifestyle change: I exercised at a gym three times per week in Tucson, with a personal trainer, and revamped my diet.
Not everyone subscribes to the "eat less exercise more" philosophy. For example, Ric Watson argues in his blog that you can eat fewer calories, but eat more in actual volume, by choosing the right foods. This brings up the issues of "metrics" that most data centers are familiar with. Last year, I read the book "You: On a Diet" which explains that it is better to focus on "waist reduction" as measured in inches around your mid-section at the belly button, than "weight reduction" as measured in pounds. This year, I resolve to get down to 35 inches by the end of 2007.
The problem with measuring "weight" is that you are weighing bones, muscle and fat. A person can gain ten pounds of muscle, lose ten pounds of fat, and the scale would indicate no progress. The same problem occurs in data centers. How many TB of data do you have? Storage admins can easily tell you, but can they tell how much of this is bone (data needed for operating infrastructure), muscle (data used in daily operations that generates revenue) or fat (obsolete or orphaned data)?
We at IBM often state that "Information Lifecycle Management (ILM)" is more lifestyle change than a "fad diet". Figuring out what data you should capture in the first place, where to place it, when to move it, and when to get rid of it, is more important that just buying different tiers of storage hardware. So, for those looking to make new data center resolutions, I suggest the following actions:
This is the second day of our Systems Technology Conference (STC08) in Los Angeles, California.We have over 700 break-out sessions, packed in 16 times slots across 47 rooms.
Perhaps the only problem with conferences like this is that it can be an overwhelming["fire hose"] of information!
technorati tags: IBM, STC08, new enterprise data center, storage, strategy, deduplication, TSM, Diligent, A-SIS, Green IT, Toby Marek, Scott Barielle, , Brocade, High Voltage, PDU, DS8000, disk, systems, mainframe, POWER, Randy Malik, OPEX, Natural Gas, Electricity, BI, Cognos, OLAP, GPFS, Glen Corneau, AIX, Top500, Disaster Recovery[Read More]
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Ian Hughes talks about this Web 2.0 in his postExplaining Web 2.0 State of Mind.
Alan Lepofsky posts about The Value Of Social Networking which points to this same presentation about Web 2.0 concepts and ideas.He also points to this article in the Wall Street Journal titledPlaying Well With Others about IBM and their leadership in Web 2.0 technologies, such as those from our Lotus group.
Some quotes from the WSJ article I found interesting:
Some 26,000 IBM workers have registered blogs on the company's internal computer network where they opine on technology and their work.
Interesting in learning more about Web 2.0? The last page of the deck above has a good set of links and resources, for example, here are 23 Things to know about Web 2.0 to get you started.
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Wrapping up my week in Seattle, Washington, I presented at a[Dynamic Infrastructure] client event. This is the third one in a six-city tour. I will not be at the remaining cities next week, as I will be at the [Forrester IT Forum 2009 Conference] instead in Las Vegas, Nevada.
This was a typical roadshow event, serve breakfast, meet everyone, have four main-tent sessions, answer questions, then finish with a nice lunch. Here was the speaker line-up:
Next week, Las Vegas!
technorati tags: IBM, Dynamic Infrastructure, Seattle, Washington, Kirkland, Woodinville, Global Services, System x, BladeCenter, HP, Dell, POWER systems, AIX, Solaris, HP-UX, improve service, reduce costs, manage risk, XIV, TS7650, TS7650G, ProtecTIER, N series[Read More]
IBM is hosting a webcast about storage for SAP Environments. Learn how integrated IBM infrastructure solutions, specifically, customized for your SAP environments, can help lower your business costs, increases productivity in SAP development and test tasks, and improve resource utilization. This will include discussion of archive solutions with WebDAV, ArchiveLink and DR550;IBM Business Intelligence (BI) Accelerator; IBM support for SAP [Adaptive Computing]; and performance benchmark results. The session is intended for SAP and storage administrators, IT directorsand managers.
Here are the details:
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The results are finally in. IBMer Wolfgang Singer was awarded "Top Speaker" award for his NAS and iSCSI tutorial at last year's Orlando 2006 conference. Here he is receiving the awardfrom SNIA Executive Director Leo Leger.
Of course, NAS and iSCSI technologies have been around for a while, but they are still new formany customers, which is why tutorials like this are so important.
Not everyone is clear on these technologies. For example, Dave Hitz asksis iSCSI SAN or is iSCSI NAS? I Don’t Know.
To avoid this confusion, IBM adopted clarifying technology.
I owe an apology to Mark O'Gara and his colleagues at Highmark for my post last week [Which is greener, Real or Virtual Tape?].
Last week's focus was on tape libraries, both virtual and real, leading up to our IBM announcement ofacquiring Diligent Technologies. I was focused on HDS blogger Hu Yoshida's post about his conversation with Mark,who was on an expert panel about these topics. Mark discovered that of the top energy consumersin his datacenter, his tape library was in the top five, a surprising result. Hu suggested that switching to a VTL with dedu My response was that perhaps Highmark's choice of backup software was poorly written, or that they had set it up with thewrong parameters, and just changing hardware might not be the right answer. I went too far given that I didn't know which software they had, which parameters theywere using, or which tape technology was involved. This came across wrong. I meant to poke fun at Hu's response.I did not mean to imply that Mark and his staff hadmade poor choices, or that they should automatically reject Hu's advice to consider other hardware alternatives. I have discussed the situation with Mark, and agree that I should know his situation better before offeringsuggestions of my own. Again, I'm sorry Mark.
My response was that perhaps Highmark's choice of backup software was poorly written, or that they had set it up with thewrong parameters, and just changing hardware might not be the right answer. I went too far given that I didn't know which software they had, which parameters theywere using, or which tape technology was involved. This came across wrong. I meant to poke fun at Hu's response.I did not mean to imply that Mark and his staff hadmade poor choices, or that they should automatically reject Hu's advice to consider other hardware alternatives.
I have discussed the situation with Mark, and agree that I should know his situation better before offeringsuggestions of my own.
Again, I'm sorry Mark.Read More]
Well, it's Thursday again, and you know what that means? IBM Announcements!
(OK, OK, my long-time readers already know that [storage announcements are usually on Tuesdays], not Thursdays.
Here, then, is a quick review of the storage portion of today's announcements.
In other news, IBM had once again filed [the most U.S. Patents for the 21st year in a row], and our brothers and sisters over in server land introduced [the X6 architecture for x86 servers] for the System x and PureSystems product lines, optimized for Cloud and Analytics.
technorati tags: IBM, FlashSystem, FlashSystem 810, FlashSystem 820, FlashSystem 840, Jim Kelly, FCP, InfiniBand, FcoE, iSCSI, SVC, SAN Volume Controller, FlashSystem Solution, RPQ, Network Advisor, Brocade, SAN, Cisco, MDS, FICON, Mainframe, Patents, IBM X6, x86 servers, Cloud, Analytics,
My theme this week was to focus on "Do-it-Yourself" solutions, such as the "open storage" concept presentedby Sun Microsystems, but it has morphed into a discussion on vendor lock-in. Both deserve a bit of furtherexploration.
There were several reasons offered on why someone might pursue a "Do-it-Yourself" course of action.
From this, I would gather that if you have storage admins more familiar with Solaris than Linux, Windows or MacOS,and select commodity x86 servers from IBM, Sun, HP, or Dell, they could build a solution that has less vendor lock-in than something off-the-shelf from Sun. Let's explore the fears of vendor lock-in further.
Vendor lock-in represents the obstacles in switching vendors in the event the vendor goes out of business, failsto support new software or hardware in the data center, or charges more than you are comfortable with. These obstacles can make it difficult to switch storage vendors, upgrade your applications, or meet otherbusiness obligations. IBM SANVolume Controller and TotalStorage Productivity Center can help reduce or eliminate many of these concerns. IBMGlobal Services can help you, as much or as little, as you want in this transformation. Here are the four levelsof the do-it-yourself continuum:
So, if you are currently a Sun server or storage customer concerned about these latest Sun announcements, give IBM a call, we'll help you switch over!
technorati tags: do-it-yourself, OpenSolaris, Solaris, Sun, Linux, SPARC, Yahoo, Google, iDataPlex, x86, x86-64, x64, mainframe, EMC, Chuck Hollis, HP, Dell, SAN, monolithic, disk, storage, system, arrays, open storage, NYT, New York Times, vendor lock-in, IBM, Global Services, GBS, GTS, SVC, TotalStorage, Productivity Center, Managed Storage Services, cloud computing[Read More]
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Over the past year and a half, I have been focused on explaining WHAT IBM System Storage was, and WHY IBM should be considered when making a storage purchase decision. Let's recapsome of IBM's accomplishments during this time:
Today, October 1, I switch over to HOW to get it done. In my new job role, I will be leading a seriesof projects and workshops on how to make your data center more green, how to get more value from the information you have, how to better protect your information from unauthorized access or unethical tampering, how to develop and deploya site-wide business continuity plan, and how to centralize your management using open industry standards.
I will still be in Tucson, but am moving from building 9032 over to 9070 to be closer to the rest of my team.
If you are interested in participating in such a workshop, contact theTucson Executive Briefing Center.
technorati tags: IBM, 50 years disk, systems, innovation, Liquid Agency, Inaugural Brand, award, fastest disk, Storage Performace Council, SPC, storage, hardware, leader, tape, encryption, Tucson, Executive, Briefing, Center[Read More]
Christopher Carfi on his Social Customer Manifesto blog has a great post[Let's Look at the Big Picture]that talks about Information as the new form of "money" by looking at how the concept of "money" wasfirst formed 150 years ago. Here's an excerpt:
Lesson 1: "Money" was very fragmented for a very long period of time after the colonization of North America
We are now looking at Information in much the same way. It is fragmented, it is used to represent value, it is hoarded by some, shared by others. In much that "brown" is the new "black", does that mean "information" is the new"money"?
A related blog post from Shawn over at Anecdote discusses a panelist discussion of Albert Camus' work,The Stranger. Here is an excerpt:
... meaning is not pre-inscribed in the world around us and we are continuously seeking meaning in an inherently meaningless world. I almost toppled off the step machine. Do we live in an inherently meaningless world? On first thought I think the answer is yes. The onus is on us to make sense of our world.
And here is where information, by itself, is not of value unless people place value on it. Just as people valued Wampum and Furs, and could therefore trade it for other goods, people trade information for other itemsof value. But the onus is on us to make sense of the information, to determine the meaning of it, and use thisto help drive business or other accomplishments.
Are you leveraging information as well as investors leverage other people's money? If not, IBM can help.Read More]
Continuing this week's theme on customer references of IBM's solutions, today I will discussthe success at Kantana Animation Studios.
Of course, I have blogged about Scale-Out File Services [SoFS] before, in my post[More details about IBM clustered scalable NAS]. SoFS is one of the many blended disk-and-tape storage solutionsthat IBM offers. In the case of Kantana, they used [IBM System Storage DS4800 disk] and [IBM System Storage TS3310 tape libraries].
As a film-maker myself (see this sample [Highlights clip])and active member of the Tucson Film Society,I am pleased to see IBM so greatly involved in the film industry. I've had the pleasure to visit some of theseanimation studios myself and meet with other film-makers at various conferences.
For more details on Kantana's implementation, see the [Case Study]Read More]
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I am always amused in the manner the IT industry tries to solve problems. Take, for example, theprocess of backups. The simplest approach is to backup everything, and keep "n" versions of that.Simple enough for a small customer who has only a handful of machines, but does not scale well. Inmy post [Times a Million],I coined the phrase "laptop mentality", referring to people's inability to think through solutions in large scale.
Apparently, I am not alone.Steve Duplessie (ESG) wrote in his post[Random Thoughts]:
"I may even get to stop yelling at people to stop doing full backups every week on non-changing data (which is 80 %+) just because that's how they used to do it. They won't have a choice. You can't back up 5X your current data the way you do (or don't) today."
Hu Yoshida (HDS) does a great job explaining that thereare three ways to perform deduplication for backups:
Here's an excerpt from his post[Deduplication Ratios]:
"A full backup of 1TB data base tablespace is taken on day one. The next day another full backup is taken and only 2GB of that backup has any changes.
While IBM also offers deduplication in the IBM System Storage N series disk systems, I find that for backup, itis often more effective to apply best practices via IBM Tivoli Storage Manager (TSM). Let's take a look at some:
Last November, I visited a customer in Canada. All of their problems were a direct result of taking full backupsevery weekend. It put a strain on their network; it used up too many disk and tape resources; and it took too long tocomplete. They asked about virtual tape libraries, deduplication, and anything else that could help them. The answer was simple: switch to IBM Tivoli Storage Manager and apply best practices.
technorati tags: Steve Duplessie, ESG, Hu Yoshida, HDS, deduplication, N series, application-aware, database-aware, database, tablespace, best practice, Tivoli, Storage Manager, TSM, progressive, incremental, backup[Read More]
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Welcome to my new blog on IBM Developerworks!
I am Tony Pearson, IBM brand marketing strategy, located in Tucson, Arizona. I have degrees in Computer Engineering and Electrical Engineering from the University of Arizona. Over the past 20 years, I have worked in a variety of storage roles, including development projects, product and portfolio management, testing, field support, and now bring that technical experience to marketing.
There are a lot of things to discuss related to storage, and I am never short of opinions. As such, the standard IBM disclaimer applies: “The postings on this site solely reflect the personal views of the author and do not necessarily represent the views, positions, strategies or opinions of IBM or IBM management.”
I have invited other IBMers to post their opinions, and when they do, their opinions may not necessarily match mine either.
This is an open two-way conversation between IBM, Business Partners, Independent Software Vendors, prospects and existing clients. I encourage everyone to post comments about our products, services, and marketing efforts.
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Continuing this week's theme on "best of breed", some questions arise: How is this calculated or determined?How is one storage solution "better" than another? Which attributes weigh more heavily in the decision?
Some attributes are directly measurable, like storage performance. For this, gather up a list ofall the storage products you are interested in, go to the [Storage Performance Council website],determine whether SPC-1 or SPC-2more closely matches your application workload, and then choose the best product fromthe benchmarks, discarding any vendors that don't bother to have benchmarks posted.The new SPC-2 benchmark was created, in part, to address new workloads for the Media and Ente However, other attributes, like "easy to manage", are not as straightforward to measure.One client compared the complexity of different solutions by counting the number of cables involved to connect the various parts of each solution. Only external cables were considered. All of the cables inside an IBM SystemStorage DS8000 would not be counted. By this measure, a single IBM System z10 EC mainframe connected to a single IBM DS8000 disk system over a few FICON cables would therefore be "less complicated" than a thousand x86 servers connectedvia FCP SAN switches to dozens of disk systems. I thought of this when fellow IBM blogger Alan Lepofsky posted[Lenovo x300 versusMacbook Air commercial], pointing to this: But counting cables only handles the hardware part of the interconnections. You have to also considerthe interconnections between the software, between users, and between IT administrators. It is not alwaysobvious where those connections are, and how to count them into consideration. This month, IBM introduced the first "Management Complexity Factor" (MCF) for the Media andEntertainment industry. IBM MCF a result of IBM's acquisition of NovusCG, and is an essential part of"Storage Optimization Services" being offered by IBM. Here is an excerpt from the[IBM Press Release]: Since 1995, IBM has invested more than $18 billion on public acquisitions, making it the most acquisitive company in the technology industry, based on volume of transactions. IBM has a strong global focus on the media and entertainment industry across all of its services and products, serving all the major industry segments -- entertainment, publishing, information providers, media networks and advertising. For more information on IBM, please visit [www
However, other attributes, like "easy to manage", are not as straightforward to measure.One client compared the complexity of different solutions by counting the number of cables involved to connect the various parts of each solution. Only external cables were considered. All of the cables inside an IBM SystemStorage DS8000 would not be counted. By this measure, a single IBM System z10 EC mainframe connected to a single IBM DS8000 disk system over a few FICON cables would therefore be "less complicated" than a thousand x86 servers connectedvia FCP SAN switches to dozens of disk systems.
I thought of this when fellow IBM blogger Alan Lepofsky posted[Lenovo x300 versusMacbook Air commercial], pointing to this:
But counting cables only handles the hardware part of the interconnections. You have to also considerthe interconnections between the software, between users, and between IT administrators. It is not alwaysobvious where those connections are, and how to count them into consideration.
This month, IBM introduced the first "Management Complexity Factor" (MCF) for the Media andEntertainment industry. IBM MCF a result of IBM's acquisition of NovusCG, and is an essential part of"Storage Optimization Services" being offered by IBM. Here is an excerpt from the[IBM Press Release]:
Since 1995, IBM has invested more than $18 billion on public acquisitions, making it the most acquisitive company in the technology industry, based on volume of transactions.
IBM has a strong global focus on the media and entertainment industry across all of its services and products, serving all the major industry segments -- entertainment, publishing, information providers, media networks and advertising.
For more information on IBM, please visit [www
Tomorrow, according to the [Mayan calendar], the end of the 5,125 year cycle rolls over, so it only makes sense to party like it's 1999!
Of course, if you were in the IT industry 13 years ago, you may remember similar hoopla around [Year 2000] when the Gregorian calendar rolled over from "99" to "00". Some of us were asked to work right up to the last day of 1999, and be on-call the first week of 2000, just in case! Tomorrow may prove to be more or less a repeat of that.
Fortunately, there was plenty of other reasons to celebrate these past few weeks.
While the National Aeronautics and Space Administration [NASA] has put out videos and press releases these past 10 days to assure us [there will be a 2013], this shouldn't stop anyone from having a good time! If you did anything special to celebrate the end of the Mayan Calendar, please comment below!
Wrapping up this week's theme on IBM's Dynamic Infrastructure® strategic initiative, we have a few more goodies in the goody bag.
Third item: IBM launches the [Dynamic Infrastructure Journal]. You can read the February 2009 edition online, and if you find it useful and interesting, subscribe to learn from IBM's transformation experts how to reduce cost, manage risk and improve service.Read More]
Thirteen months ago, fellow IBM blogger Bob Sutor suggested the potential for avatars to [move from one virtual world to another].I thought this was far, far in the future myself, but this week, IBM and Linden Labs, the makersof Second Life, successfully teleported an avatar from SecondLife over to OpenSim. Here is the[Press Release].
If you are thinking there is no business value here, consider that Cisco has this incredible [11-minute demonstration video] that haspresenters in one city on the stage at another city.
Well, my job is done here in Tokyo, and my team is off next to Mumbai, India. This of course will takethe bulk of tomorrow in airplanes and airports, and not be as easy as teleporting in the metaverse!Read More]
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There is a difference between improving "energy efficiency" versus reducing "power consumption".
Let's consider the average 100 watt light bulb, of which 5 watts generate the desired feature (light), and 95 percent generated as undesired waste (heat). In this case, it would be 5 percent efficient. If you delivered a new light bulb that generated 3 watts of light for only 30 watts of energy, then you would have an offering that was more energy efficient (10 percent instead of 5 percent) and use 70 percent less power (30 watts instead of 100 watts). This new "dim bulb" would not be as bright as the original, but has other desirable energy qualities.
Nearly all of the output of data center equipment results in heat.In The Raised Floor blog [It's Too Darn Hot!], Will Runyon explains how IBM researcher Bruno Michel in Zurich has developed new ways to cool chips with water shot through thousands of nozzles, much like capillaries in the human body. This is just one of many developments that are part of IBM's [Project Big Green]
But what if the desired feature is heat, and the undesired feature is light?In the case of Hasbro's toy[Easy-Bake Oven],a 100W incadescent light bulb is used to bake small cakes. This is generating 95W of desired heat, and onlywasting 5 percent as light (unused inside the oven). That makes this little toy 95 percent energy efficient, butconsumes as much energy as any other 100W light bulb lamp or fixture in your house. With manufacturing switchingfrom incadescent to compact flourescent bulbs, this toy oven may not be around much longer.
While we all joke that it is just a matter of time before our employers make us ride stationary bicycles attached to generators to power our monstrous data centers, 23-year old student Daniel Sheridan designeda see-saw for kids in Africa to play on that generates electricity for nearby schools. [Dan won the "mostinnovative product" at the Enterprise Festival].
Another approach is to improve efficiency by converting previously undesirable outcomes to desirable. Brian Bergstein has a piece in Forbes titled["Heat From Data Center to Warm a Pool"].Here's an excerpt:
"In a few cases, the heat produced by the computers is used to warm nearby offices. In what appears to be a first, the town pool in Uitikon, Switzerland, outside Zurich, will be the beneficiary of the waste heat from a data center recently built by IBM Corp. (nyse: IBM) for GIB-Services AG.
I see a business opportunity here. Next to every data center lamenting about their power and cooling, build a state-of-the-art fitness center for the employees and nearby townspeople. Exercise on a stationary bicyclegenerating electricity, while your kids play on the see-saw generating electricity, and then afterwards thewhole family can take a dip in the heated swimming pool. And if the company subscribes to the notion of a Results-Oriented Work Environment [ROWE],it could encourage its employees to take "fitness" breaks throughout the day, rather than having everyone there in the early morning or late evening hours, leveling out the energy generated.
Laugh now, but this could actually work!
technorati tags: IBM, energy, efficiency, power, consumption, electricity, Daniel Sheridan,Will Runyon, Bruno Michel, Hasbro, Easy-Bake Oven, heat, stationary, bicycle, generator, Brian Bergstein, Forbes, Uitikon, Switzerland, Zurich, see-saw, swimming, pool, ROWE[Read More]
Continuing this week's theme of New Year's Resolutions for the data center, today we'll talk about one that people don't always think about on a personal level, that is to hone your tools and skills.
A long time ago, I used to be a regular speaker at the SHARE user group conference. One of the most attended sessions was Sam Golob presenting the latest CBT Tape set of tools. Over time, this large collection of "mainframe shareware" was handed out on 3480 tape cartridges, then on CDs, and finally made downloadable off the web.Sam's main point, which I remember to this day, was that everyone who has a job should figure out what tools they use, keep those tools functioning properly, and learn to use them well.
Later, I took some cooking classes at a culinary school. Among other things, we learned:
This last point hits close to home, as many people like me have too many tools that they do not use often enough to know how to use them well. Do I really need my strawberry corer, garlic press, or a tray designed for the storage and delivery of deviled eggs?
The same could be said about software tools. What tools do you use in your job? Do you feel you know how to take full advantage of their power and capabilities?If you develop software, do you know all the features for your debugging tools? If you develop advertising or marketing materials, do you know all the features of your photo or video editing software? If you manage storage in a data center, do you know all the tools for managing your storage area network (SAN), disk systems, tape libraries, and reporting tools to identify all of your files and databases across your entire IT environment?I would not be surprised if you could replace a whole mess of tools with just one, such as the IBM TotalStorage Productivity Center.Read More]