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Tony Pearson is a Master Inventor and Senior Software Engineer for the IBM Storage product line at the
IBM Executive Briefing Center in Tucson Arizona, and featured contributor
to IBM's developerWorks. In 2016, Tony celebrates his 30th year anniversary with IBM Storage. He is
author of the Inside System Storage series of books. This blog is for the open exchange of ideas relating to storage and storage networking hardware, software and services. You can also follow him on Twitter @az990tony.
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Today I spoke at the IBM Think Green Roadshow in Phoenix, Arizona. This is justone of a 15-city tour to help make people aware of Green data center issues.Here is the schedule forthe remaining cities. Contact your local IBM rep for details.
Victor Ferreira was our moderator and host. He is the site level executive for the2000 IBM employees in the Phoenix area, and manages the Public Sector for our Westernregion.
The first speaker was Dave McCoy, IBM principal in our Data Center services group.He explained IBM's Project Big Green and the Energy Efficiency Initiative, and wentinto details on how IBM can act as general contractor to design, plan and build theideal Green Data Center for you. IBM can also retrofit existing buildings, with new technologies like stored cooling, optimized airflow assessments, and modulardata center floorspace. While not related to energy, but still important to ourenvironment was IBM Asset Recovery Services, where IBM can take all those old PCmonitors, keyboards and other outdated equipment and refurbish or melt down to recapture useful metals and plastics, and disposing the rest in an environmentally-friendly,non-toxic manner.
I was the second speaker, covering "How to get it done". While Dave covered the issuesand technologies available, I explained how to put it all into practice. This includesIT systems assessments, health audits, and thermal profiling. Using server and storagevirtualization, you can increase resource utilization and reduce energy waste. IBM's CoolBlueproduct line, which includes the IBM PowerExecutive software to monitor your IT environment, and the "Rear Door Heat Exchanger" that uses chilled water to remove asmuch as 60% of the heat coming out of the back of a server rack, greatly reducing hot-spotson the data center floor, and allowing you to run the entire room at warmer, less-expensivetemperatures.
On the server side, I covered IBM's System z mainframe and the BladeCenter as examples of how innovative technologies can be used to run more applications with less energy. The newSystem p570 based on the energy-intelligent POWER6 processor has twice the performance for the same amountof power as its POWER5 predecessor. On thestorage side, I explained how Information Lifecycle Management (ILM), storage virtualization,and the use of a blended disk and tape environment can greatly reduce energy costs.
Reps from our many technology partners Eaton, APC, Schneider Electric, Liebert, and Anixter werethere to support this event.
The session ended with a Q&A Panel, with Dave McCoy, myself, and Greg Briner from IBM GlobalFinancing. IBM is able to offer creative "project financing" that can often times match theactual monthly savings, resulting in net zero cost to your operational budget, with payback periods as little as 2.5 years.
To learn more about IBM's efforts to help clients create "Green" data centers, clickGreen Data Center.
To get beyond the simple statistics of vendor popularity, we looked at the number and combinations of vendors with which enterprises work. Many were customers of one or two storage providers, but the rest were customers of up to six storage providers. More than one-third were customers of systems vendors only, bypassing storage specialists.
Comparisons between solutions vendors and storage component vendors are not new. One could argue that this can be compared to supermarkets and specialty shops.
Supermarkets offer everything you need to prepare a meal. You can buy your meat, bread, cheese,and extras all with one-stop shopping. In a sense, IBM, HP, Sun and Dell are offering this to clients who prefer this approach. Not surprisingly, the two leaders in overall storage hardware,IBM and HP, are also the two best to offer a complete set of software, services, servers and storage.
IBM and HP are also the leaders in tape.While Forrester reports that many large enterprises in North America prefer to buy diskfrom storage specialists, others have found that customers prefer to buy their tape from solution providers. Recently, Byte and Switch reports thatLTO Hits New Milestones,where the LTO consortium (IBM, HP, and Quantum) have collectively shipped over 2 million LTO tape drives, and over 80 million LTO tape cartridges. Perhaps this is because tape is part of an overallbackup, archive or space management solution, and customers trust a solution vendor overa storage specialist.
Where possible, IBM brings synergy between its servers and storage. For example, we justannounced the IBM BladeCenter Boot Disk System, a 2U high unit that supports up to 28 blade servers, ideal for applications running under Windows or Linux, and helping to reduce the energy consumption for thoseinterested in a "Green" data center.
Some people prefer buying their meat at the slaughterhouse, bread at the French pastry shop, andso on. Storage specialists focus on just storage, leaving the rest of the solution, like servers,to be purchased separately from someone else. Storage vendors like NetApp, EMC, HDS and othersoffer storage components to customers that like to do their own "system integration", or to thosethat are large enough to hire their own "systems integrator".
Storage specialists recognize that not everybody is a "specialty shop" shopper.HDS has done well selling their disk through solution vendorslike HP and Sun. EMC sells its gear through solution vendor Dell.
Interestingly, I have met clients who prefer to buy IBM System Storage N series from IBM, becauseIBM is a solution vendor, and others that prefer to buy comparable NetApp equipment directly fromNetApp, because they are a storage component vendor.
I mostly buy my groceries at a supermarket, buthave, on occasion, bought something from the local butcher, baker or candlestick maker. And if you are ever in Tucson, you might be able to find Mexican tamalessold by a complete stranger standing outside of a Walgreens pharmacy, the ultimate extreme of specialization. You can get a dozen tamales for tenbucks, and in my experience they are usually quite good. Theoretically, if you get sick, or they don't taste right, you have no recourse, and will probably never see that stranger again to complain to.(And no, before I get flamed, I am not implying any major vendor mentioned above is like this tamale vendor)
Of course, nothing is starkly black and white, and comparisons like this are just to help provide context and perspective,but if you are looking to have a complete IT solutionthat works, from software and servers to storage and financing, come to the vendor you can trust, IBM.
A few weeks ago, my Tivo(R) digital video recorder (DVR) died. All of my digital clocks in my house were flashing 12:00 so I suspect it wasa power strike while I was at the office. The only other item to die was the surge protector,and so it did what it was supposed to do, give up its own life to protect the rest of myequipment. Although somehow, it did not protect my Tivo.
I opened a problem ticket with Sony, and they sent me instructions on how to send itover to another state to get it repaired.Amusingly, the instructions included "Please make a backup of the drive contents beforesending the unit in for repair." Excuse me? How am I supposed to do that, exactly?
My model has only a single 80GB drive, and so my friend and I removed the drive and attachedit to one of our other systems to see if anything was salvageable. It failed every diagnostictest. There was just not enough to read to be usable elsewhere.
This is typical of many home systems. They are not designed for robust usage, high availability, nor any form of backup/recovery process. Some of the newer models havetwo drives in a RAID-1 mode configuration, but most have many single points of failure.
And certainly, it is not mission critical data. Life goes on without the last few episodesof Jack Bauer on "24", or the various Food Network shows that I recorded for items I planto bake some day. For the past few weeks, I have spent more time listening to the radioand reading books. Somehow, even though my television runs fine without my Tivo, watchingTV in "real time" just isn't the same.
I suspect that if you gave someone a method to do the backup, most would not bother to useit. People are now relying more and more heavily on their home-basedinformation storage systems, digital music, video and cherished photographs. Perhaps experiencing a "loss" will help them appreciate backup/recovery systems so much more than they do today.
The smart people at the University of Pittsburgh manage five campuses and over 33,000 students, andneeded to create an enterprise storage solution that would give it three key benefits. Of course, they turnedto IBM, the number one overall storage hardware vendor, to deliver.
A new storage infrastructure with the capacity to grow with the University of Pittsburgh as needed
Improved system reliability with reduced downtime, and availability 24/7/365
A significantly more manageable storage solution that could lower costs and provide better system efficiency through virtualization
As a result, IBM shipped its 25,000th high-end disk storage system, in this case two IBM System Storage DS8300 models, along with storage virtualization, and other related hardware, software and services, to provide a complete end-to-end solution.
Here is what Jinx Walton, Director of Computing Services and Systems Development at the University of Pittsburgh, had to say about it...
"The University of Pittsburgh supports large enterprise systems, and the number and complexity of new systems continue to grow. To effectively manage these systems it was necessary to identify an enterprise storage solution that would leverage our existing investments in storage, make allocation of storage flexible and responsive to project needs, provide centralized management, and offer the reliability and stability we require. The integrated IBM storage solution met these requirements"
ESG Analyst, Tony Asaro, talks about the many small storage startups having aBillion Dollar Impact on the storage system industry. Tony has counted over50 storage system vendors that are now in the marketplace. Is it really that many?Most of the time, the media only focus on the top seven major players, but I agree that big players like IBM should take trends about small startups like this seriously.
EMC Blogger Chuck Hollis suggests that this trend might be the start of a squeeze play, where top players and new upstarts squeeze out the middle playerslike Sun and HDS, in his postDesperate Times In Storage Land?
(His statement that IDC and Gartner have listed EMC as number one in "almost all"market segments is perhaps a bit misleading. IBM is number one in overall storage hardware, as wellas leading in tape drives, tape libraries, tape virtualization, and for that matter,disk virtualization. I don't know if IDC or Gartner count EMC Disk Library in the "tape virtualization" category, or if either analyst distinguishes between "cache-based" versus "switch-based" disk virtualization as separate categories.Perhaps Chuck should have qualified this to say "almost all of themarket segments that EMC does business in," which of course is better than the othervendors in the middle.)
Often, when looking at disk storage it is easy to focus on comparisons to other disk storage, but disruptive technologies cross boundaries. Already we have seen Flash Memory drives on the IBM BladeCenter, replacing traditional disk drives internal to each blade server. They are smaller than regular disk drives, but big enough to hold the operating system to boot from.
The New York Times has an article by John Markoff, Redefining the Architecture of Memory that talks about IBM's research on "Racetrack Memory".The article is a good read, but here are some interesting excerpts:
Now, if an idea that Stuart S. P. Parkin is kicking around in an I.B.M. lab here is on the money, electronic devices could hold 10 to 100 times the data in the same amount of space.
Currently the flash storage chip business is exploding. Used as storage in digital cameras, cellphones and PCs, the commercially available flash drives with multiple memory chips store up to 64 gigabytes of data.
However, flash memory has an Achilles’ heel. Although it can read data quickly, it is very slow at storing it. That has led the industry on a frantic hunt for alternative storage technologies that might unseat flash.
Mr. Parkin’s new approach, referred to as “racetrack memory,” could outpace both solid-state flash memory chips as well as computer hard disks, making it a technology that could transform not only the storage business but the entire computing industry.
But ultimately, the technology may have even more dramatic implications than just smaller music players or wristwatch TVs, said Mark Dean, vice president for systems at I.B.M. Research.“Something along these lines will be very disruptive,” he said. “It will not only change the way we look at storage, but it could change the way we look at processing information. We’re moving into a world that is more data-centric than computing-centric.”
This technology has the potential to break some of the physical limitations that are currently worrying disk drive designers. I look forward to see how this plays out.
Registration for the "Meet the Storage Experts" event in Second Life will close this week fornext week's September 20 event. All IBMers, clients and IBM Business Partners are welcome to attend. We will focus this time on DS3000 and N series disk systems, tape systems,and IBM storage networking gear.
If you miss this one, we plan to have another one in November!
Array-based replication does have drawbacks; all externalised storage becomes dependent on the virtualising array. This makes replacement potentially complex. To date, HDS have not provided tools to seamlessly migrate away from one USP to another (as far as I am aware). In addition, there's the problem of "all your eggs in one basket"; any issue with the array (e.g. physical intervention like fire, loss of power, microcode bug etc) could result in loss of access to all of your data. Consider the upgrade scenario of moving to a higher level of code; if all data was virtualised through one array, you would want to be darn sure that both the upgrade process and the new code are going to work seamlessly...
The final option is to use fabric-based virtualisation and at the moment this means Invista and SVC. SVC is an interesting one as it isn't an array and it isn't a fabric switch, but it does effectively provide switching capabilities. Although I think SVC is a good product, there are inevitably going to be some drawbacks, most notably those similar issues to array-based virtualisation (Barry/Tony, feel free to correct me if SVC has a non-disruptive replacement path).
I would argue that the IBM System Storage SAN Volume Controller (SVC) is more like the HDS USP, and less like the Invista. Both SVC and USP provide a common look and feel to the application server, both provide additional cache to external disk, both are able to provide a consistent set of copy services.
IBM designed the SVC so that upgrades can occur non-disruptively. You can replace the hardware nodes, one node at a time, while the SVC system is up and running, without disruption to reading and writing data on virtual disk. You can upgrade the software, one node at a time, while the SVC system is up and running, without disruption to reading and writing data on virtual disk. You can upgrade the firmware on the managed disk arrays behind the SVC, again, without disruption to reading and writing data on virtual disk.
More importantly, SVC has the ultimate "un-do" feature. It is called "image mode". If for any reason you want to take a virtual disk out of SVC management, you migrate over to an "image mode" LUN, and then disconnect it from SVC. The "image mode" LUN can then be used directly, with all the file system data in tact.
I define "virtualization" as technology that makes one set of resources look and feel like a different set of resources with more desirable characteristics. For SVC, the more desirable characteristics include choice of multi-pathing driver, consistent copy services, improved performance, etc. For EMC Invista, the question is "more desirable for whom?" EMC Invista seems more designed to meet EMC's needs, not its customers. EMC profits greatly from its EMC PowerPath multi-pathing driver, and from its SRDF copy services, so it appears to have designed a virtualization offering that:
Continuesthe use of EMC Powerpath as a multi-pathing driver. SVC supports driversthat are provided at no charge to the customer, as well as those built-in to each operating system like MPIO.
and, continuesthe use of Array-based copy services like SRDF of the underlying disk. SVC providesconsistent copy services regardless of storage vendor being managed.
A post from Dan over at Architectures of Control explains the anti-social nature of public benches. City planners, in an effort to discourage homeless people from sleeping on benches in parks or sidewalks, design benches that are so uncomfortableto use, that nobody uses them. These included benches made of metal that are too hot or too cold during certainmonths, benches slanted at an angle that dump you on the ground if you lay down, or benches that have dividers sothat you must be in an upright seated position to use.
This is not a disparagement of split-path switch-based designs. Rather, EMC's specific implementation appears to be designed for it to continuevendor lock-in for its multi-pathing driver, continuevendor lock-in for its copy services when used with EMC disk, and only provide slightly improved data migration capability for heterogeneous storage environments. Other switch-based solutions, such as those from Incipient or StoreAge, had different goals in mind.
Sadly, my IBM colleague BarryW and I have probably spent more words discussing Invista than all eleven EMC bloggers combined this year. While everyone in the industry is impressed how often EMC can sell "me, too" products with an incredibly large marketing budget, EMC appears not to have set aside funds for the Invista.
If a customer could design the ideal "storage virtualization" solution that would provide them the characteristics they desire the most from storage resources, it would not be anything like an Invista. While there are pros and cons between IBM's SVC and HDS's TagmaStore offerings, the reason both IBM and HDS are the market leaders in storage virtualization is because both companies are trying to provide value to the customer, just in different ways, and with different implementations.
When new technologies are introduced to the marketplace, it is normal for customers to be skeptical.
My sister is a mechanical engineer, so when she needs to configure a part or component, she candesign it on the computer, and then use a "Rapid Prototyping Machine"that acts like a 3D printer, to generate a plastic part that matches the specifications. Some machinesdo this by taking a hunk of plastic and cutting it down to the appropriate shape, and others use glue andpowder to assemble the piece.
But not everything is that simple. Harry Beckwith deals with the issue of selling services and software featuresin his book "Selling the Invisible". How do you sell a service before it is performed? How do you sell a softwarefeature based on new technology that the customer is not familiar with?
Our good friends over at NetApp, our technology partners for the IBM System Storage N series, developed a"storage savings estimator" tool that can provide good insight into the benefits of Advanced Single InstanceStorage (A-SIS) deduplication feature.
I decided to run the tool to analyze my own IBM Thinkpad C: drive (Windows operating system and programs) and D: drive ("My Documents" folder containing all my data files) to see how much storage savings thetool would estimate. Here are my results:
WINXP-C-07G (C: drive)Total Number of Directories: 1272Total Number of Files: 56265Total Number of Symbolic Links: 0Total Number of Hard Links: 41996Total Number of 4k Blocks: 2395884Total Number of 512b Blocks: 18944730Total Number of Blocks: 2395884Total Number of Hole Blocks: 290258Total Number of Unique Blocks: 1611792Percentage of Space Savings: 20.61Scan Start Time: Wed Sep 5 14:37:06 2007Scan End Time: Wed Sep 5 14:53:51 2007
WINXP-D-07H (D: drive)Total Number of Directories: 507Total Number of Files: 7242Total Number of Symbolic Links: 0Total Number of Hard Links: 11744Total Number of 4k Blocks: 3954712Total Number of 512b Blocks: 31610595Total Number of Blocks: 3954712Total Number of Hole Blocks: 3204Total Number of Unique Blocks: 3524605Percentage of Space Savings: 10.79Scan Start Time: Wed Sep 5 14:21:16 2007Scan End Time: Wed Sep 5 14:34:30 2007
I am impressed with the results, and have a better understanding of the way A-SIS works. A-SIS looks at every4kB block of data, and creates a "fingerprint", a type of hash code of the contents. If two blocks have different "fingerprints", then the contents are known to be different. If two blocks have the same fingerprint, it is mathematically possible for them to be unique in content, so A-SIS schedules a byte-for-byte comparison to be sure they are indeed the same. This might happen hours after the block is initially written to disk, but is a much safer implementation, and does not slow down the applications writing data.
(In an effort to provide support "real time" as data was being written, earlier versions of deduplication
had to either assume that a hash collision was a match, or take time to perform the byte-for-byte comparisonrequired during the write process. Doing this byte-for-byte comparison when the device is the busiest doingwrite activities causes excessive undesirable load on the CPU.)
The estimator tool runs on any x86-based Laptop, personal computer or server, and can scan direct-attached, SAN-attached, or NAS-attached file systems. If you are a customer shopping around for deduplication, ask your IBM pre-sales technical support, storage sales rep, or IBM Business Partner to analyze your data. Tools like this can help make a simple cost-benefit analysis: the cost of licensing the A-SIS software feature versus the amount of storage savings.
I can't believe I have been blogging for a year now!
I have Jennifer Jones from IBM to thank for getting this started. She was my predecessor in the job I have now, and she was moving on to bigger and better things, and during the transition for me to take over, she suggested that we start a blog, podcast, or similar. While there are many blogs and podcasts inside the firewall of IBM, I wanted something to be accessible to all of our IBM sales team, IBM Business Partners, existing and prospective clients, and to enable comments, to enable two-waycommunication. Podcasts are very one-way, so we chose a blog instead.Getting it set up took a while, convincing our own management that this was worthwhile, and dealing with our legal department on the IBM blogging guidelines of what we can and cannot write about, we finally got it going last year, launching September 1, just in time for our 50 years of disk systems innovation campaign.
It has been a wild ride, a great learning experience, and has proven quite fulfilling for job satisfaction. Here are some observations and lessons I have learned along the way.
Roller is the open source blog server that drives Sun Microsystem's blogs.sun.com employee blogging site, IBM DeveloperWorks blogs that this blog exists on, thousands of internal blogs at IBM Blog Central, the JRoller Java community site, and hundreds of others world-wide.Whereas there might be fancier blog systems elsewhere that I could have chosen, hosting my blog with IBM Developerworksseemed like a good choice. I can access from any web-browser capable machine, and enter my blog posts in nativeHTML, that I develop in the tool itself, or offline with a standard basic text editor like Microsoft Notepad that I can then cut-and-paste back in.
One lesson I learned the hard way was that Roller generates the Permalink URL for each blog post based on the first five words of the title. For that reason, it is important to chose an appropriate and unique title, avoiding the use of punctuation, quotation marks, or pharmaceutical "enhancement products" that might get rejected by SPAM filters.Once chosen, you can't change the title afterwards as it won't match the Permalink anymore.My blog post "Aperi is (enhancement product) for SMI-S" caused no end of grief to our Press Release team.
Writing blog posts in native HTML is not as hard as it sounds. I am limited to hosting a maximum of 24MB of files, and they can only be jpg, jpeg, gif, png, mp3, pdf or ppt format.So, wherever possible, I point to other websites for content.For those new to blogging, I recommendThe Barebones Guide to HTML.
Roller also generates for me a spreadsheet of all my page views for the week. Tracking blog traffic closely is as crazyas checking your company's stock price every day. These "web-stat" e-mails get filed directly into my Bacn folder on Lotus Notes.
In my earlyadvice to bloggers, I mentioned my choice of Bloglines as my RSS feed reader. When I subscribe to a new blog, I specify Full entries, not Partial,which allows me to scan it quickly, but filters out many of the non-text content like videos. It also allowed meto see what my own blog posts looked like from within a reader, so that I can write them appropriately.
I find if valuable to read other blogs, including those written by employees of our toughest competitors. Evenif you don't blog yourself, following blogs can be extremely valuable. Be careful what you leave as comments onother blogs, they may come back to haunt you later.
Currently, I track 55 blogs, some about storage,marketing, Web 2.0 issues, Second Life, Linux, or other areas of interest. I prefer blogs that make only 1-5 postsper week, so blogs like LifeHacker and LifeRemix are off my Bloglines list, but are excellent resourceswhen I am searching for something specific. If you think 55 is a lot of blogs, consider Timothy Ferriss' post onHow RobertScoble reads 622 RSS feeds each morning.
I have quite an international readership, so I have to be careful using American idioms and pop cultural references.For example, in my blog post IBM acquires Softek, I mentioned "shotgun weddings" and had various responses asking what exactly did that mean,all from readers outside the USA. I've learned that sometimes you need to link them to an American Slang dictionary,or Wikipedia encyclopedia entry to explain these terms and phrases.
Technoraticurrently tracks over 100 million blogs and over 250 million pieces of tagged social media. Getting my blogtracked had some issues. You have to join, thenpost a "claim"on your own blog. My mistake was having a case-sensitive URL with a mix of upper and lower case letters, but Technorati prefers all lower case. IBM worked with Technorati to get this resolved.
Del.icio.us is a social bookmarking website -- the primary use is to store your bookmarks online, which allows you to access the same bookmarks from any computer and add bookmarks from anywhere, too. On del.icio.us, you can use tags to organize and remember your bookmarks, which is a much more flexible system than folders.
I use Firefox, Safari, Dillo and Internet Explorer web browsers, so it is nice that I have access to allmy bookmarks in the same consistent manner. When I see content on a website that I might like to reference laterin a blog, I tag it with del.icio.us so that I can get to it later.
Fellow GTD-ers will quickly recognize this acronym, but for the rest of you, it refers to David Allen's book "Getting Things Done®".This is a great book! I learned about it reading other people's blogs, and found it incrediblyuseful helping me organize my time.There are various online tools available to help employ this method. I use Lotus Connections Activitiesfor group projects with co-workers at IBM, and BackPack for projects withmy friends outside of work.
The success of YouTube encouraged IBM to launch IBM TV, a portal for IBM's video and multimedia assets and make it easier for IBM employees, customers, partners and prospects to access and view IBM multimedia. The plan is to have eight anchor episodes per year, professionally hosted by TV personality, Joe Washington, and point to related offers and other resources for viewers to learn more.
Blogging also introduced me to Second Life. I asked around if anyone else within IBM was using Second Life, anddiscovered quite a few. I got invited to join our internal Eightbar group, and participated in various events, including an IBM Holidayparty that I discussed in my blog post"Building a Snowman in Second Life".
In April, we had a launch of our newest products in Second Life, and we plan to have two more Second Life events,September 20 and another in November, staged as "Meet the Experts" question and answer panels.
I wrap up with Facebook. Actually, whereas most of my Web 2.0 efforts have been work-related, I have quite a few friends and family who follow my blog. Several were inspired to start their own blogs, such asPassages from Pamand Barry Whyte on Storage Virtualization. Bridging the gap is Facebook, something I can use to keep tabs on my friends, as well as my storage industry-related contacts.
Wow, that's quite a lot in one year. Well, I am done with my meetings down here in Sao Paulo, Brazil. My colleauges and I are returning tonight to enjoy the long Labor Day weekend.
August 31 is my good friend Jim Cosentino's retirement day as a full-time employee at IBM. After over 30 years at IBM, in various marketing, sales and consulting roles, he is going to be thinking about happy things instead of working. His last seven years has been at theIBM Poughkeepsie Customer Executive Briefing Center as the lead System Storage presenter.
The past few years, I've traveled with him around the world on various business trips, teaching our IBM sales force and IBM Business Partners about our System Storage offerings, and presenting to clients. He is a class act, always positive, laughing, seeing the bright side of things.
While "spend more time with his family" has become a business cliche, I know Jim will actually enjoy his retirement years, spend more time with his family, take on other pursuits and hobbies, and perhaps do some more traveling.
Jim, if you are reading this, I have one suggestion. I know you have lots of friends within IBM, and count myself as one of them, but may I suggest your first goal is to makeat least three newfriends, to help you in your transition to retirement.
Congratulations Jim! Enjoy your well-deserved retirement!
If you are ever down in Sao Paulo, Brazil, may I suggest not drinking "American amounts" of their "Brazilian Coffee". The coffee here is "robust", to say the least.
Yesterday, my blog focused on IBM iSCSI offerings that were announced in August.Also announced earlier this month, the Integrated Removable Media Manager (IRMM) on System zhas been years in the making.IRMM is a new robust systems management product for Linux® on IBM System z™ that manages open system media in heterogeneous distributed environments and virtualizes physical tape libraries. IRMM combines the capacity of multiple heterogeneous libraries into a single reservoir of tape storage that can be managed from a central point.By providing an integrated solution with the opportunity for both mainframe z/OS DFSMSrmm and distributed Tivoli® Storage Manager™ environments to be managed by IRMM, System z can now be a hub for the management of removable media.
The people who thought the "Mainframe is obsolete", and those that thought "Tape is dead", are both proven wrong again with this announcement. People are looking to deploy robust tape automation for backup and archive, and this convergence with mainframe makes perfect sense by providing business value that extends to other distributed systems.
The proof-of-concept that IBM Haifa research center developed back in 1998 became what we now call the iSCSI protocol.The book iSCSI: The Universal Storage Connection introduces the history as follows:
In the fall of 1999 IBM and Cisco met to discuss the possibility of combining their SCSI-over-TCP/IP efforts. After Cisco saw IBM's demonstration of SCSI over TCP/IP, the two companies agreed to develop a proposal that would be taken to the IETF for standardization.
There are three ways to introduce iSCSI into your data center:
Through a gateway, like the IBM System Storage N series gateway, that allows iSCSI-based servers connect to FC-based storage devices
Through a SAN switch or director, a FC-based server can access iSCSI-based storage, an iSCSI-based server accessing FC-based storage, or even iSCSI-based servers attaching to iSCSI-based storage.
Directly through the storage controller.
IBM has been delivering the first method with its successful IBM System Storage N series gateway products, buttoday we have announced additional support for the second and third methods.Here's a quick recap.
New SAN director blades
Supporting the second method, IBM TotalStorage SAN256B Director is enhanced to deliver iSCSI functionality with a new M48 iSCSI Blade, which includes 16 ports (8 Fibre Channel ports; and 8 Ethernet ports for iSCSI connectivity). We also announced a new Fibre Channel M48 Blade which provides 10 Gbps Fibre Channel Inter Switch Link (ISL) connectivity between SAN256B Directors.
With support for Boot-over-iSCSI, diskless rack-optimized and blade servers can boot Windows or Linux over Ethernet,eliminating the management hassles with internal disk.
All of this is part of IBM's overall push into the Small and Medium size Business marketplace, making it easier to shop for and buy from IBM and its many IBM Business Partners, easier to deploy and install storage, and easier tomanage the storage once you have it.
In his blog Rough Type, Nick Carr asks Where is my CloudBook?and points to John Markoff's 2-part series in the New York Times on computing in the clouds.(Read it here: Part 1, Part 2)
At first, I thought he meant computing while in an airplane, but instead, he is talking about computing on a laptop or other hand-held device that does not have an internal disk drive, no installedoperating system, no internal data storage. Instead, the idea is that you boot from a CD, accessyour data, and even some of your programs, over the internet. John used an Ubuntu Linux LiveCD in his example.
This week, I am in Sao Paulo, Brazil, and was "in the clouds" for over 10 hours flying from Dallas to here.The one time I am guaranteed "off-line" from the internet is on the plane, and I spend enough time on planesthat I am able to get work done despite being "disconnected".
The same reasons people want to get out of having a disk drive on their laptop, are the reasons data centersare getting out of internal disk on their servers.
disks crash, and typically are not protected in any RAID configuration on most laptops
operating systems get infected with viruses and malware
storage on one server is generally inaccessible to every other server
Booting from CD is especially clever. No more worrying about fixing your Windows registry, viruses,corrupted operating system files, or the cruft that accumulates on your C: drive that slowsyou down. The CD is the sameevery time, so it is like running your system with a freshly installed operating system every day.
The need for central repositories of data harkens back to the years of the IBM mainframe. Of course, whatmade sense back then continues to make sense now. The old 3270 terminals stored no data, and instead merelyprovided keyboard input and display text screen output to the vast amount of data stored on the central system.Today, the inputs are different, using your finger or mouse instead to point to what you want, sliding itacross to make things happen, and the output may now include photos, audio and video, but the concept isstill the same.
I carry my Ubuntu Linux LiveCD with me on every business trip. Combined with externally rewriteable media,such as a USB key, you can get work done even when you are in an airplane, and upload it whenyou are back on the net.
The IBM Storage and Storage Networking Symposium concludes today. As typical for manysuch conferences, it ended at noon, so that people can catch airline flights.
TS1120 Tape Encryption - Customer Experiences
Jonathan Barney had implemented many deployments of tape encryption, and shared hisexperiences at two customer locations.
The first company had decided to implement their EKM servers on dedicated 64-bitWindows servers. They had three sites, one in Chicago, Alphareta, and New York City,each with two EKM servers. Each library had a single TS3500 tape library, and pointedto four EKM servers, two local, and two remote.
The clever trick was managing the keystore. They decided that EKM-1 was their trustedsource, made all changes to that, and then copied it to the other five EKM servers.His team deployed one site at a time, which turned out to be ok, but he would notrecommend it. Better to design your complete solution, and make sure that all librariescan access all EKM servers.
This company decided to have a single key-label/key-pair for all three locations, but change it every 6 months. You have to keep the old keys for as long as you have tapesencrypted with those keys, perhaps 10-20 years.The customer found the IBM encryption implementation "elegant" and it can be easily replicated to a fourth site if needed.
The second company had both z/OS and Sun Solaris. Initially they planned to have botha hardware-based keystore on System z, and software-based keystore on Sun, but they realized that System z version was so much more secure and reliable, that it made nosense to have anything on the Sun Solaris platform.
On System z, they had two EKM images, and used VIPA to ensure load balancing fromthe library. Tapes written from z/OS used DFSMS Data Class to determine which tapesare encrypted and which aren't. All Tapes written from Sun Solaris were encryptied, written to a separate logical library partition of the TS3500, which in turn contactedthe System z for the EKM management to provide the keys to use for the encryption.
The "gotcha" for this case was that when they tested Disaster Recovery, they had torecover the two EKM servers first, before any other restores could take place, and thistook way too long. Instead, they developed a scaled-down 10-volume "rescue recovery" z/OS image that would contain the RACF database and all EKM related software to actas the keystore during a disaster recovery. Anytime they make updates, they only haveto dump 10 volumes to tape. Restore time is down to only 2 hours.
He gave this advice to deploy tape encryption:
Some third party z/OS security products, like Computer Associates Top Secret orACF2, require some PTFs to work with the EKM. The latest IBM RACF is good to go.
Getting IP support from IOS to OMVS requires IPL.
At one customer, an OMVS monitor software program killed the EKM because it wasn'tin their list of "acceptable Java programs". They updated the list and EKM ran fine.
DO not update EKM properties file while EKM is running. EKM keeps a lot of stuffin memory, and when it is recycled, copies this back to the EKM properties file, reversing any changes you may have done. It is best to shut down EKM, update theproperties file, then start up EKM back up again. This is why you should always haveat least two EKM servers for redundancy.
TSM for Linux on System z
Randy Larson from our Tivoli group presented this session.There is a lot of interest in deploying IBM Tivoli Storage Manager backup and archivesoftware on Linux for System z. Many customers are already invested in a mainframeinfrastructure, may have TSM for z/OS or z/VM, and want the newer features and functions that are available for TSM on Linux.
TSM has special support for Lotus Domino, Oracle, DB2 and WebSphere Application Servers.TSM clients can send backup data to a TSM server internally via Hipersockets, a virtualLAN feature on the System z platform that uses shared memory to emulate TCP/IP stack.
One of the big questions is whether to run Linux as guests under z/VM, or natively onLPAR. The general deployment is to carve an LPAR and run Linux natively untilyour server and storage administration staff have taken z/VM training classes. Oncetrained, they can easily move native LPAR images to z/VM guests. Unlike VMware that takesa hefty 40% overhead on x86 platforms to manage guests, z/VM only takes 5-10% overhead.
For the TSM database and disk storage pools, Randy recommends FC/SCSI disk, with ext3 file system, combined with LVM2 into logical volumes. ECKD disk and reiserfsworks too. Avoid use of z/VM minidisks. Under LVM2, consider 32KB stripes for the TSM database, and 256KB stripes for the disk storage pools. For multipathing, usefailover rather than multibus method. Read IC45459 before you activate "directio".
The TSM for Linux on z is very much like the TSM on AIX or Windows, and not like theTSM for z/OS. For tape, TSM for Linux on z does not support ESCON/FICON attached tape,you need to use FC/SCSI attached tape and tape libraries. TSM owns the library anddrives it uses, so give it a logical library partition separate from z/OS. ForSun/StorageTek customers, TSM works with or without the Gersham Enterprise Distrbu-Tape(EDT) software. Use the IBM-provided drivers for IBM tape. For non-IBM tape, TSM providessome drivers that you can use instead.
That wraps up my week. This was a great conference! If you missed it, look for the one in Montpelier, France this October. Check out the list of IBM Technical Conferencesto find others that might interest you.
The IBM Storage and Storage Networking Symposium continues ...
DS8300 Benchmark for Global Mirror
Phil Allison of Fidelity National Information Services presented his success switching from competition over to IBM DS8300 disk systems for use with Global Mirror. They had usedPerformance Associates famous PAIO driver to help to the benchmarktesting. They ran the benchmars at 2x and 3x their current workloads to see how well the DS8000 performed,measuring IOPS, MB/sec, and millisecond response time (msec). They were very impressed with their results,staying below their target 0.8 msec for most of their runs.
For the Global Mirror, the did a performance "bake-off" between Ciena CN2000 versus Cisco 9216i. These areimplemented differently. Ciena uses a Layer-2 approach, encapsulating the Fibre Channel packets directlyto transport as SDH/SONET or Gigabit Ethernet (GigE), which required dedicated circuits between JacksonvilleFlorida and Little Rock, Arkansas. By contrast, Cisco uses a Layer-3 approach, encapsulating Fibre Channelpackets within an IP packet, which can leverage existing datacenter-to-datacenter backbone.
To add stress to the benchmarks, they used a "Network Impairment" emulator. These artificially inject errors,lose packets, and other signal loss conditions. Running both Cisco and Ciena under these tests help them decide which to purchase, but also enforced that idea that they made the right choice choosing IBM for theirremote distance mirroring solution.
Comparison of Bare Machine Recovery Techniques
"Bare machine recovery" is the phrase used to restore a machine that has no operating system installed (or thewrong operating system). Dave Canan from IBM Advanced Technical Support did a great job reviewing the variousproducts and techniques available, and the pros and cons of each approach. The ones he covered were:
Tivoli Storage Manager - install fresh Windows Operating System, TSM client, and then follow certain steps
Automated System Recovery(ASR) - a new feature of Windows XP and Windows 2003 works with TSM client
Symantec Ghost - formerly callled PowerQuest Drive Image, there are now two versions: Ghost Home Edition and Ghost Corporate Solution Suite
Cristie Bare Machine Recovery(CBMR) - This is an IBM partner that provides both Linux and Windows PE versions. Cristie includes a license for Windows PE, so no need to use the alternative Bart PE method.
SAN Volume Controller - Customer Experience
Bill Giles of Catholic Medical Center, a hospital in New Hampshire, presented his experienceswith IBM System Storage SAN Volume Controller. They have a mix of IBM System x, System p, andSystem i servers, as well as machines from HP, Sun, and Dell. For applications, they havePicture Archiving and Communicatiion System (PACS) for cardiology and radiology, HL7 Interface engine, Clinical Information System, TSM for backup, and Microsoft Exchange fore-mail.
They deployed SVC on AIX, Solaris, Windows 2000 and 2003. They were very delightedwith the results:
Centralized Storage Provisioning
Consolidating disparate storage into a universal platform
Enables non-disruptive data migration
Increased utilization of existing disk resources
Improved disaster recovery with FlashCopy and Metro Mirror
Birds of a Feather (BOF) sessions
We had two BOFs, one for storage attached to System z operating systems, and another for storage attached to Linux, UNIX and Windows systems. This distinctionmade sense when mainframes could only attach to CKD disks and ESCON/FICON tape,and distributed systems could only do FCP/SCSI, but these days, there are all kindsof convergence going on.
Linux on System z can now attach via FCP to LTO tape and SAN Volume Controller, allowing now a wide range of storage options for that platform. z/OS, z/VM, z/VSEand Linux on System z can all access IBM System Storage N series via NFS.
The format was traditional Q&A panel, we had experts at the front of the room,handling the questions and discussion topics brought up by the audience. I'll spareyou the individual questions and answers.
The IBM Storage and Storage Networking Symposium in Las Vegas continues ...
N series and VMware
Jeff Barnett presented how VMware manages disk image files in its VMfs repository, and how N series offersa better alternative. Virtual machines can access N series volumes directly.
Business Continuity with System i
Allison Pate presented the various Business Continuity options for System i. Many customersuse internal storage for System i, but this then hampers Business Continuity efforts. Instead,you can have IBM System Storage DS8000 or DS6000 series disk systems provide disk mirroringbetween clustered systems.
There was a lot of interest in DR550, one of our many compliance storage solutions. Ron Henkhauspresented an overview of our DR550 and DR550 Express offerings. Unlike the competitive disk-onlysolutions, such as the EMC Centera, the DR550 allows you to attach an automated tape library, managing large amounts of fixed content data at a much lower cost point. It also has encryption, for both diskand tape data.
Open Systems Disk Management
Siebo Friesenborg presented the various steps needed to troubleshoot performance problemswith open systems, including the use of "iostat" on AIX systems as an example, and the stepsyou can take to make formal Service Level Agreements (SLA) between the IT department and thevarious lines of business.
IBM Encryption - TS1120 and LTO-4 encryption comparison
Tony Abete presented TS1120 and LTO-4 encryption techniques. Deploying encryption is more thanjust choosing a tape drive. There are a variety of factors involved, such as whether to managethe keys from the application, the operating system, or the library manager. You need policiesto decided when to encrypt tapes and when not to, generating your keys, storing them, and sharingthem with your business partners, suppliers and service providers with which you send tapes.
I can tell that many people are feeling like they are "drinking from a firehose".IBM's success in storage reaches out to so many different aspects of information management,a variety of industries, and disciplines as varied as regulatory compliance and medical imaging.
Registration is now open for our next "Meet the Storage Experts" event in Second Life. All IBMers, clients and IBM Business Partners are welcome to attend. We will focus this time on DS3000 and N series disk systems, tape systems,and IBM storage networking gear.
The blog team is working on re-directs for those who don't see this in time. Depending on which RSS feed reader you use, you may need to unsubscribe/re-subscribe to re-activate. You can updatethe URL for the feed to one of these:
Continuing this week in Las Vegas, we had a great set of sessions today.
Fibre Channel Overview
I like the manner in whichJim Robinson presented this "basics" session on how Fibre Channel works, why it is spelled "Fibre" not "Fiber", and how all the different layers work in the protocol.
IBM Virtualization Engine TS7700 series
Jim Fisher from the IBM Tucson lab presented the TS7700 series, which replaces our Virtual Tape Server (VTS). Hehad performance numbers to show that it was faster in various measurements against the B20 model of the VTS. Itis supported on the z/OS, z/VM, z/VSE, TPF and z/TPF operating systems.
IBM E-mail Archiving and Storage solution
Ron Henkhaus provided an overview of IBM's E-mail Archive and Storage appliance. The solution combines IBM BladeCenter server blade, DS4200 serieswith SATA disk, and pre-installed software: IBM Content Manager, IBM Records Manager, IBM CommonStore for Lotus Domino and Microsoft Exchange, and IBM System Storage Archive Manager. Services are included to get it connected toyour e-mail environment.
Lee La Frese from our Tucson performance lab presented various performance featuresof the IBM System Storage DS8000 series, and how they compare to competition.
First, some interesting statistics.
Back in 2002, the average high-end EnterpriseStorage Server (ESS) model F20 was configured only for 4 Terabytes (TB). In 2004,the average ESS was up to 12 TB. Today, the average DS8100 is 17.4 TB and the averageDS8300 is 41.5 TB.
51 percent of DS8000 series are configured for FCP only (Linux, UNIX, Windows, i5/OS),35 percent FICON only (System z mainframe), and 14% have both mixed.
Average I/O density has stabilized to about 0.6 IOPS per GB. This means that for everyTB of business data, you can expect most applications to issue 600 Input/Output requestsper second.
While IBM SAN Volume Controller has the fastest SPC-1 and SPC-2 benchmarks, the DS8000also has good results. Looking at just the monolithic "scale-up" systems, DS8000 hasthe fastest SPC-1, and second place for SPC-2.
Compared against the EMC DMX-3, the IBM DS8000 series has superior performance.For example, comparing 2Gbps port performance on each, DMX-3 is able to do 20 IOPS perport, compared to DS8000 with 38 IOPS per port.Compared against HDS USP, the response time for 60,000 IOPS for HDS averaged 10.5 milliseconds (msec), compared to IBM DS8000 less than 6.5 msec.
There are some unique features of the DS8000 to optimize performance. Two areAdaptive Multi-stream Prefetching (AMP) which helps improve processing of databasequeries, and HyperPAV which helps on mainframe workloads.
For FATA disks, performance of sequential reads and writes is only 20 percent less than15K RPM FC disks, but a whopping 50 percent less for random access. Consider using FATAfor audio/video streaming, surveillance data, seismic recordings, and medical imaging.
Comparing 146GB 10K versus 300GB 15K from a capacity perspective was interesting.37TB of 300GB 15K had 20 percent better response time, but 25 percent less maximum throughput,than 37TB of 146GB drives. Depending on your workload, this can help decided which youchoose.
Lee also covered RAID rebuild performance. When an individual HDD fails that is part of a RAIDgroup, the DS8000 performs a rebuild onto a spare drive. A RAID-5 rebuild is processedat 52 MB/sec, compared to RAID-10 at 56 MB/sec. Rebuild processing is low priority,so any other workload will take higher priority to avoid impacting application performance.Compared to EMC, the IBM DS8000 can rebuild RAID-5 73GB 15K RPM drive in only 24 minutes, but it takes 37 minutes to do this on a DMX-3. That is 13 minutes of additional exposure where a second drive failure might cause you to lose all your data in that RAID group!
N series ILM and Business Continuity
James Goodwin from our Advanced Technical Support team presented IBM System Storage N series featuresthat relate to ILM and Business Continuity. He covered features like SnapShot, SnapLock,SnapVault and LockVault.
I have arrived safely in Las Vegas for the IBM System Storage and Storage Networking Symposium. This eventis held once every year. The gold sponsors were: Brocade, Cisco, Finisar, Servergraph, and VMware. Our silversponsor was Qlogic.
I presented IBM's System Storage strategy and an overview of our product line. For those who missed it,our strategy is focused on helping customers in four key areas:
Optimize IT - to simplify and automate your IT operations and optimize performance and functionality, through server/storage synergies, storage virtualization, and intergrated storage infrastructure management.
Leverage Information - to enable a single view of trusted business information through data sharing, and to get the most value from information through Information Lifecycle Management (ILM).
Mitigate Risk - to comply with security and regulatory requirements, and keep your business running with a complete set of business continuity solutions. IBM offers a range of non-erasable, non-rewriteable storage, encryption on disk and tape, and support for IT Infrastructure Library (ITIL) service management disciplines.
Enable Business Flexibility - to provide scalable solutions and protect your IT investment through the use of open industry standards like Storage Networking Industry Association (SNIA) Storage Management Initiative Specification (SMI-S). IBM offers scalability in three dimensions: Scale-up, Scale-out, and Scale-within.
IBM has a broad storage portfolio, in seven offering categories:
Disk Systems, including our SAN Volume Controller, DS family, and N series.
Tape Systems, including tape drives, libraries and virtualization.
Storage Networking, a complete set of switches, directors and routes
Infrastructure Management, featuring the IBM TotalStorage Productivity Center software
Business Continuity, advanced copy services and the software to manage them
Lifecycle and Retention, our non-erasable, non-rewriteable storage including DR550, N series with SnapLock, and WORM tape support, Grid Archive Manager and our Grid Medical Archive Solution (GMAS)
Storage Services, everything from consulting, design and deployment to outsourcing and hosting.
I could talk all day on this, but given that the room was packed, every seat taken and the rest of the audience standing along the walls, I had to keep it down to one hour.
SAN Volume Controller Overview
I presented an overview of the IBM System Storage SAN Volume Controller (SVC), IBM's flagship disk virtualizationproduct. Rather than giving a long laundry list of features and benefits,I focused on the five that matter most:
Reduces the cost and complexity of managing storage, especially for mixed storage environments
Simplifies Business Continuity through non-disruptive data migration and advanced copy services
Improves storage utilization, getting more value from the storage hardware you already have
Enhances personnel productivity, empowering storage administrators to get their job done
Delivers high availability and performance
SAN Volume Controller - Customer Success Stories
A good part of this conference are presented by non-IBMers, which include Business Partners and clientssharing their experiences. In this session, we had two speakers share their experiences with SVC.
David Snyder keeps over 80 web sites online and available. His digital media technologiesteam uses SVC to make their storage administration easier, and ensure high availability for web site content creation and publishing.
Mark Prybylski manages storage at his company, a financial bank. His storage management team uses SVC Global Mirror which provides asynchronous disk mirroring between different types of disk, as part oftheir Business Continuity/Disaster Recovery plan.
The last session I attended was "Storage .. to Optimize your ECM depoloyments" by Jerry Bower, now working for IBM as part of our recent acquisition of the Filenet company. ECM stands for Enterprise Content Management, and IBM is the market leader in this space. Jerry gave a great overview of IBM Content Manager software suite, our newly acquired Filenet portfolio, and the storage supported.
After the sessions was a reception at the Solution Center with dozens of exhibitor booths. For example,Optica Technologies had their PRIZM productswhich are able to connect FICON servers to ESCON storage devices.
I am back at "the Office" for a single day today. This happens often enough I need a name for it.Air Force pilots that practice landing and take-offs call them "Touch and Go", but I think I needsomething better. If you can think of a better phrase, let me know.
This week, I was in Hartford, CT, Somers, NY and our Corporate Headquarters in Armonk, in a varietyof meetings, some with editors of magazines, others with IBMers I have only spoken to over the phone andfinally got a chance to meet face to face.
I got back to Tucson last night, had meetings this morning in Second Life, then presented "InformationLifecycle Management" in Spanish to a group of customers from Mexico, Chile, and Brazil. We have a great Tucson Executive Briefing Center, and plenty of foreign-language speakers to draw from our localemployees here at the lab site.
Sunday, I leave for Las Vegas for our upcoming IBM Storage and Storage Networking Symposium. We will cover the latest in our disk, tape, storage networking and related software.Do you have your tickets? If you plan to attend, and want to meet up with me, let me know.
Last week, a writer for a magazine contacted us at IBM to confirm a quote that writing a Terabyte (TB) on disk saves 50,000 trees. I explained that this was cited from UC Berkeley's famousHow Much Information? 2003 study.
To be fair, the USA Today article explains that AT&T also offers "summary billing" as well as "on-line billing", but apparently neither of these are the default choice. I can understand that phone companies send out bills on paper because not everyone who has a phone has internet access, but in the case of its iPhone customers, internet access is in the palm of your hands! Since all iPhone customers have internet access, and AT&T knows which customers are using an iPhone, it would make sense for either on-line billing or summary billing to be the default choice, and let only those that hate trees explicitly request the full billing option.
Sending a box of 300 pages of printed paper is expensive, both for the sender and the recipient. This informationcould have been shipped less expensively on computer media, a single floppy diskette or CDrom for example. Forthose who prefer getting this level of detail, a searchable digitized version might be more useful to the consumer.
Which brings me to the concept of Information Lifecycle Management (ILM). You can read my recent posts on ILM byclicking the Lifecycle tab on the right panel, or my now infamous post from last year about ILM for my iPod.
His recollection of the history and evolution of ILM fairly matches mine:
The phrase "Information Lifecycle Management" was originally coined by StorageTek in early 1990s as a way to sell its tape systems into mainframe environments. Automated tape libraries eliminated most if not all of the concerns that disk-only vendors tout as the problem with manual tape. I began my IBM career in a product now called DFSMShsm which specifically moved data from disk to tape when it no longer needed the service level of disk. IBM had been delivering ILM offerings since the 1970s, so while StorageTek can't claim inventing the concept, we give them credit for giving it a catchy phrase.
EMC then started using the phrase four years ago in its marketing to sell its disk systems, including slower less-expensive SATA disk. The ILM concept helped EMC provide context for the many acquisitions of smaller companies that filled gaps in the EMC portfolio. Question: Why did EMC acquire company X? Answer: To be more like IBM and broaden its ILM solution portfolio.
Information Lifecycle Management is comprised of the policies, processes,practices, and tools used to align the business value of information with the mostappropriate and cost effective IT infrastructure from the time information isconceived through its final disposition. Information is aligned with businessrequirements through management policies and service levels associated withapplications, metadata, and data.
Whitepapers and other materials you might read from IBM, EMC, Sun/StorageTek, HP and others will all pretty much tell you what ILM is, consistent with this SNIA definition, why it is good for most companies, and how it is not just about buying disk and tape hardware. Software, services, and some discipline are needed to complete the implementation.
While the SNIA definition provides a vendor-independent platform to start the conversation, it can be intimidatingto some, and is difficult to memorize word for word.When I am briefing clients, especially high-level executives, they often ask for ILM to be explained in simpler terms. My simplified version is:
Information starts its life captured or entered as an "asset" ...
This asset can sometimes provide competitive advantage, or is just something needed for daily operations. Digital assets vary in business value in much the same way that other physical assets for a company might. Some assets might be declared a "necessary evil" like laptops, but are tracked to the n'th degree to ensure they are not lost, stolen or taken out of the building. Other assetsare declared "strategically important" but are readily discarded, or at least allowed to walk out the door each evening.
... then transitions into becoming just an "expense" ...
After 30-60 days, many of the pieces of information are kept around for a variety of reasons. However, if it isn'tneeded for daily operations, you might save some money moving it to less expensive storage media, throughless expensive SAN or LAN network gear, via less expensive host application servers. If you don't need instantaccess, then perhaps the 30 seconds or so to fetch it from much-less-expensive tape in an automated tape librarycould be a reasonable business trade-off.
... and ends up as a "liability".
Keeping data around too long can be a problem. In some cases, incriminating, and in other cases, just having toomuch data clogs up your datacenter arteries. If not handled properly within privacy guidelines, data potentially exposes sensitive personal or financial information of your employees and clients. Most regulations require certain data to be kept, in a manner protected against unexpected loss, unethical tampering, and unauthorized access, for a specific amount of time, after which it can be destroyed, deleted or shredded.
So ILM is not just a good idea to save a company money, it can keep them out of the court room, as well as help save the environment and not kill so many trees. Now that 100 percent of iPhone customers have internet access, and a goodnumber of non-iPhone customers have internet access at home, work, school or public library, it makes sense for companies to ask people to "opt-in" to getting their statements on paper, rather than forcing them to "opt-out".
Despite this, or perhaps because of this, over 30 percent of IBM's Linux server revenue is onnon-x86 platforms, avoiding the XenSource vs. VMware decision altogether. Both System z (traditional mainframe servers) and System p (traditional UNIX servers) are able to run many Linux images in a fully virtualized manner, without VMware or XenSource.
Philip Rosedale, chief executive of Linden Labs, which produced the Second Life virtual reality environment, said Second Life and Facebook are popular because they give people a new environment to interact in that they are comfortable with.
Of course I have blogged for months now on my involvement in Second Life, and how IBM is investing in this platform for business purposes. Recently, IBM made news for publishing its Code of Conduct,and set of guidelines on how you run your avatar in virtual worlds, including Second Life. IBM recognizesthe business potential of virtual worlds, and has formed the "3D Internet" group exploring the possibilities.Over 5000 IBM employees now use Second Life on a regular basis.
I was surprised to learn that there were over 23,000 IBMers already on Facebook. I used to be on LinkedIn,but found FaceBook to have more IBMers and have made the switch. Recently, we were told that these 23,000 IBMers spend 19 minutes, on average, per day visiting Facebook pages. Nobody askedme how much time I spend every day on FaceBook, but with over 350,000 employees in the company,I am sure some have ways to track the lives of others.
Both of these count as adding more "FUN" into the workplace, which everyone should strive for. It is also good to know that the skills you developusing Second Life or FaceBook can carry over to your next job role or your next employer.The number-one question I get from new colleagues when I mention either these exciting new ways to communicate and collaborate is: "But how is this related to business?"
Second Life is obvious, a new innovative way to hold meetings with colleagues, Business Partners and clients isgoing to have business value. Meetings in Second Life help you focus on what is being discussed, versus a plaintelephone call where your eyes may wander to other things in your view. Of course nothing beatsthe effectiveness of face-to-face meetings, but Second Life offers a more energy-efficient alternative than traveling to other cities or countries.