Safe Harbor Statement: The information on IBM products is intended to outline IBM's general product direction and it should not be relied on in making a purchasing decision. The information on the new products is for informational purposes only and may not be incorporated into any contract. The information on IBM products is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. The development, release, and timing of any features or functionality described for IBM products remains at IBM's sole discretion.
Tony Pearson is a an active participant in local, regional, and industry-specific interests, and does not receive any special payments to mention them on this blog.
Tony Pearson receives part of the revenue proceeds from sales of books he has authored listed in the side panel.
Tony Pearson is a Master Inventor and Senior IT Specialist for the IBM System Storage product line at the
IBM Executive Briefing Center in Tucson Arizona, and featured contributor
to IBM's developerWorks. In 2011, Tony celebrated his 25th year anniversary with IBM Storage on the same day as the IBM's Centennial. He is
author of the Inside System Storage series of books. This blog is for the open exchange of ideas relating to storage and storage networking hardware, software and services. You can also follow him on Twitter @az990tony.
(Short URL for this blog: ibm.co/Pearson
For those in the US, a comedian named Carlos Mencia has a great TV show, Mind of Menciaand one of my favorite segments is "Why the @#$% is this news!" where he goes about showingblatantly obvious things that were reported in various channels.
So, when I saw that IBM once again, for the third year in a row, has the fastest disk system,the IBM System Storage SAN Volume Controller (SVC), based on widely-accepted industry benchmarksrepresenting typical business workloads, I thought, "Do I really want to blog about this,and sound like a broken record, repeating my various statements of the past of how great SVC is?" It's like reminding people that IBM hashad the most US patents than any other company, every year, for the past 14 years.
(Last year, I received comments fromWoody Hutsell, VP of Texas Memory Systems,because I pointed out that their "World's Fastest Storage"® cache-only system, was not as fast as IBM's SVC.You can ready my opinions, and the various comments that ensued, hereand here. )
That all changed when EMC uber-blogger Chuck Hollis forgot his own Lessons in Marketingwhen heposted his rantDoes Anyone Take The SPC Seriously?That's like asking "Does anyone take book and movie reviews seriously?" Of course they do!In fact, if a movie doesn't make a big deal of its "Two thumbs up!" rating, you know it did not sitwill with the reviewers. It's even more critical for books. I guess this latest news from SPC reallygot under EMC's skin.
For medium and large size businesses, storage is expensive, and customers want to do as much research as possible ahead of time to make informed decisions. A lot of money is at stake, and often, once you choose a product, you are stuckwith that vendor for many years to come, sometimes paying software renewals after only 90 days, and hardware maintenance renewals after only a year when the warranty runs out.
Customers shopping for storage like the idea of a standardized test that is representative, so they can compare one vendor's claims with another. The Storage Performance Council (SPC), much like the Transaction Processing Performance Council (TPC-C) for servers, requires full disclosure of the test environment so people can see what was measured and make their own judgement on whether or not it reflects their workloads. Chuck pours scorn on SPC but I think we should point to TPC-C as a great success story and ask why he thinks the same can't happen for storage? Server performance is also a complicatedsubject, but people compare TPC-C and TPC-H benchmarks all the time.
Note:This blog post has been updated. I am retracting comments that were unfair generalizations. The next two paragraphs are different than originally posted.
Chuck states that "Anyone is free, however, to download the SPC code, lash it up to their CLARiiON, and have at it." I encourage every customer to do this with whatever disk systems they already have installed. Judge for yourself how each benchmark compares to your experience with your application workload, and consider publishing the results for the benefit of others, or at least send me the results, so that I can understand better all of these"use cases" that Chuck talks about so often. I agree that real-world performance measurements using real applications and real data are always going to be more accurate and more relevant to that particular customer. Unfortunately, there are little or no such results made public. They are noticeably absent. With thousands of customers running with storage from all the major storage vendors, as well as storage from smaller start-up companies, I would expect more performance comparison data to be readily available.
In my opinion, customers would benefit by seeing the performance results obtained by others. SPC benchmarks help to fill this void, to provide customers who have not yet purchased the equipment, and are looking for guidance of which vendors to work with, and which products to put into their consideration set.
Truth is, benchmarks are just one of the many ways to evaluate storage vendors and their products. There are also customer references, industry awards, and corporate statements of a company's financial health, strategy and vision.Like anything, it is information to weigh against other factors when making expensive decisions. And I am sure the SPC would be glad to hear of any suggestions for a third SPC-3 benchmark, if the first two don't provide you enough guidance.
So, if you are not delighted with the performance you are getting from your storage now, or would benefit by having even faster I/O, consider improving its performance by adding SAN Volume Controller. SVC is like salt or soy sauce, it makes everything taste better. IBM would be glad to help you with a try-and-buy or proof-of-concept approach, and even help you compare the performance, before and after, with whatever gear you have now. You might just be surprised how much better life is with SVC. And if, for some reason, the performance boost you experience for your unique workload is only 10-30% better with SVC, you are free to tell the world about your disappointment.
Wrapping up my week's discussion on Business Continuity, I've had lots of interest in myopinion stated earlier this week that it is good to separate programs from data, and thatthis simplifies the recovery process, and that the Windows operating system can fit in a partition as small asthe 15.8GB solid state drive we just announced for BladeCenter. It worked for me, and I will use this post to show you how to get it done.
Disclaimer: This is based entirely on what I know and have experienced with my IBM Thinkpad T60 running Windows XP, and is meant as a guide. If you are running with different hardware or different operating system software, some steps may vary.
(Warning: Windows Vista apparently handles data, Dual Boot, andPartitions differently. These steps may not work for Vista)
For this project, I have a DVD/CD burner in my Ultra-Bay, a stack of black CDs and DVDs, and a USB-attached 320GB external disk drive.
I like to backup the master boot record to one file, and then the rest of the C: drive to a series of 690MB compressed chunks. These can be directed to the USB-attached drive, and then later burned onto CDrom, or pack 6 files per DVD.Most USB-attached drives are formatted to FAT32 file system, which doesn't support any chunks greater than 2GB, so splitting these up into 690MB is well below that limit.
You can learn more about these commands here and here.
Step 1 - Defrag your C: drive
From Windows, right-click on your Recycle Bin and select "Empty Recycle Bin".
Click Start->Programs->Accessories->System Tools->Disk Defragmenter. Select C: drive and push the Analyze button. You will see a bunch of red, blue and white vertical bars. If there are any greenbars, we need to fix that. The following worked for me:
Right-click "My Computer" and select Properties. Select Advanced, then press "Settings" buttonunder Performance. Select Advanced tab and press the "Change" button under Virtual Memory.Select "No Paging File" and press the "Set" button. Virtual memory lets you have many programs open, moving memory back and forth between your RAM and hard disk.
Click Start->Control Panel->Performance and Maintenance->Power Options. On the Hibernate tab,make sure the "Enable Hibernation" box is un-checked. I don't use Hibernate, as it seems likeit takes just as long to come back from Hibernation as it does to just boot Windows normally.
Reboot your system to Windows.
If all went well, Windows will have deleted both pagefile.sys and hiberfil.sys, the twomost common unmovable files, and free up 2GB of space. You can run just fine without either of these features, but if you want them back, we will put them back on Step 6 below.
Go back to Disk Defragmenter, verify there are no green bars, andproceed by pressing the "Defragment" button. If there are still some green bars,you can proceed cautiously (you can always restore from your backup right?), or seek professional help.
Step 2 - Resize your C: drive
When the defrag is done, we are ready to re-size your file system. This can be done with commercial software like Partition Magic.If you don't have this, you can use open source software. Burn yourself the Gparted LiveCD.This is another Linux LiveCD, and is similar to Partition Magic.
Either way, re-size the C: drive smaller. In theory, you can shrink it down to 15GB if this is a fresh install of Windows, and there is no data on it. If you have lots of data, and the drive wasnearly full, only resize the C: drive smaller by 2GB. That is how much we freed upfrom the unmovable files, so that should be safe.
You could do steps 2 and 3 while you are here, but I don't recommend it. Just re-size C:press the "Apply" button, reboot into Windows, and verify everything starts correctly before going to the next step.
Step 3 - Create Extended Paritition and Logical D: drive
You can only have FOUR partitions, either Primary for programs, or Extended for data. However, theExtended partition can act as a container of one or more logical partitions.
Get back into Partition Magic or Gparted program, and in the unused space freed up from re-sizing inthe last step, create a new extended/logical partition. For now, just have one logical inside theextended, but I have co-workers who have two logical partitions, D: for data, and E: for their e-mailfrom Lotus Notes. You can always add more logical partitions later.
I selected "NTFS" type for the D: drive. In years past, people chose the older FAT32 type, but this has some limitations, but allowed read/write capability from DOS, OS/2, and Linux.Windows XP can only format up to 32GB partitions of FAT32, and each file cannot be bigger than 2GB.I have files bigger than that. Linux can now read/write NTFS file systems directly, using the new NTFS-3Gdriver, so that is no longer an issue.
Step 4 - Format drive D: as NTFS
Just because you have told your partitioning program that D: was NTFS type, you stillhave to put a file system on it.
Click Start->Control Panel->Performance and Maintenance->Computer Management. Under Storage, select Disk Management. Right-click your D: drive and choose format.Make sure the "Perform Quick Format" box is un-checked, so that it peforms slowly.
Step 5 - Move data from C: to D: drive
Create two directories, "D:\documents" and "D:\notes\data", either through explorer, or in a commandline window with "MKDIR documents notes\data" command.
Move files from c:\notes\data to d:\notes\data, and any folder in your "My Documents" over to d:\documents.
(If you have more data than the size of the D: drive, copy over what you can, run another defrag, resize your C: drive even smaller with Partition Magic or Gparted, Reboot, verify Windows is still working,resize your D: bigger, and repeat the process until you have all of your data moved over.)
To inform Lotus Notes that all of your data is now on the D: drive, use NOTEPAD to edit notes.ini and change the Directory line to "Directory=D:\notes\data". If you have a special signature file, leave it in C:\notes directory.
Once all of your data is moved over to D:\documents, right-click on "My Documents" and select Properties. Change the target to "D:\documents" and press "Move" button. Now, whenever you select "My Documents", youwill be on your D: drive instead.
Step 6 - Take A Fresh Backup
If you use IBM Tivoli Storage Manager, now would be a good time to re-evaluate your "dsm.opt" file that listswhat drives and sub-directories to backup. Take a backup, and verify your data is being backed up correctly.
With the USB-attached, backup both C: and D: drives. I leave my USB drive back in Tucson. For a backup copywhile traveling, go to IBM Rescue and Recovery and take a C:-only backup to DVD. Make sure D: drive box is un-checked. Now, if I ever need to reinstall Windows, because of file system corruption or virus, I can do this from my one bootable CD plus 2 DVDs, which I can easily carry with me in my laptop bag, leaving all my data on the D: drive in tact.
In the worst case, if I had to re-format the whole drive or get a replacement disk, I can restore C: and thenrestore the few individual data files I need from IBM Tivoli Storage Manager, or small USB key/thumbdrive,delaying a full recovery until I return to Tucson.
Lastly, if you want, reactivate "Virtual Memory" and "Hibernation" features that we disabled in Step 1.
As with Business Continuity in the data center, planning in this manner can help you get back "up and running"quickly in the event of a disaster.
Continuing this week's theme on Business Continuity, I will use this post to discuss this week'sIBM solid state disk announcement.This new offering provides a new way to separate programs from data, to help minimizedowntime and outages normally associated with disk drive failures.
Until now, the method most people used to minimize the amount of data on internalstorage was to use disk-less servers with Boot-Over-SAN, however, not all operating systems, and not all disk systems, supported this.
Windows, however, is not supported, because of the small 4GB size and USB protocol limitations. For Windows, you would add a SAS drive, you boot from this hard drive, and use the 4GB Flash drive for data only.
So what's new this time? Here's a quick recap of July 17 announcement. For the IBM BladeCenter HS21 XM blade servers, new models of internal "disk" storage:
Single drive model
A single 15.8GB solid-state disk drive, based on SATA protocol. In addition to theLinux operating systems mentioned above, the capacity and SATA protocols allowsyou to boot 32-bit and 64-bit versions of Windows 2003 Server R2, with plans in placeto other platforms in the future, such as VMware. I am able to run my laptop Windows with only 15GB of C: drive, separating my data to a separate D: partition, so this appears to be a reasonable size.
Dual drive model
The dual drive fits in the space of a single 2.5-inch HDD drive bay.You can combine these in either RAID 0 or RAID 1 mode.
RAID 0 gives you a total of 31.6GB, but is riskier. If you lose either drive,you lose all your data. Michael Horowitz of Cnet covers the risks of RAID zerohere andhere.However, if you are just storing your operating system and application, easily re-loadable from CD or DVD in the case of loss, then perhaps that is a reasonable risk/benefit trade-off.
RAID 1 keeps the capacity at 15.8GB, but provides added protection. If you loseeither drive, the server keeps running on the surviving drive, allowing you to schedule repair actions when convenient and appropriate. This would be the configuration I would recommend for most applications.
Until recently, solid state storage was available at a price premium only. Flash prices have dropped 50% annually while capacities have doubled. This trend is expected to continue through 2009.
According to recent studies from Google and Carnegie Mellon, hard drives fail more oftenthan expected. By one account, conventional hard disk drives internal to the server account for as much as 20-50% of component replacements.IBM analysis indicates that the replacement rate of a solid state drive on a typical blade server configuration is only about 1% per year, vs. 3% or more mentionedin the these studies for traditional disk drives.
Flash drives use non-volatile memory instead of moving parts, so less likely to break down during high external environmental stress conditions, like vibration and shock, or extreme temperature ranges (-0C° to +70°C) that would make traditional hard disks prone to failure.This is especially important for our telecommunications clients, who are always looking for solutions that are NEBS Level 3 compliant.
As with any SATA drive, performance depends on workload.Solid state drives perform best as OS boot devices, taking only a few secondslonger to boot an OS than from a traditional 73GB SAS drive. Flash drives also excel in applications featuring random read workloads, such as web servers. For random and sequential write workloads, use SAS drives instead for higher levels of performance.
Part of IBM's Project Big Green, these flash drives are very energy efficient. Thanks to sophisticated power management software, the power requirement of the solid state drive can be 95 percent better than that of a traditional 73GB hard disk drive. These 15.8GB drives use only 2W per drive versus as much as 10W per 2.5” hard drive and 16W per 3.5” hard drive. The resulting power savings can be up to 1,512 watts per server rack, with 50% heat reduction.
So, even though this is not part of the System Storage product line, I am very excitedfor IBM. To find out if this will work in your environment, go to the IBM Server Provenwebsite that lists compatability with hardware, applications and middleware, or review the latest Configuration and Options Guide (COG).
Continuing this week's theme on Business Continuity, I thought I would explore more on the identification of scenarios to help drive appropriate planning. As I mentioned in my last post, this should be done first.
A recent post in Anecdote talks about the long list of cognitive biases which affect business decision making. This list is a good explanation of why so many people have a difficult time identifying appropriate recovery scenarios as the basis for Business Continuity planning. Their "cognitive biases" get in the way.
Again, using my IBM Thinkpad T60 laptop as an example, here are a variety of different scenarios:
Corrupted File System
Some file systems are more fragile than others. If your NTFS file system gets corrupted, you might be able to run
CHKDSK C: /F
but this just puts damaged blocks into dummy files, it doesn't really repair your files back to their pre-damage level.All kinds of things can damage the file system, including viruses, software defects, and user error.
I keep my programs and data in separate file systems. C: has my Windows operating system and applications, and D: holds my pure data. If one file system is corrupted, the other one might be in tact, mitigating the risk.
Hard Disk Crash
Hopefully, you will have temporary read/write errors to provide warning prior to a complete failure. In theory, if I kept a spare hard disk in my laptop bag, I could swap out the bad drive with the good drive. I don't have that. The three times that I have had a disk failure all occurred while I was in Tucson.
Instead, I keep the few files I need for my trip on a separate USB key, and carry bootable Live CD, which allows you to boot entirely from CDrom drive, either to run applications, or perform rescue operations.
The latest one that I am trying out is Ubuntu Linux, which has OpenOffice 2.2 that can read/write PowerPoint, Word, and Excel spreadsheets; Firefox web browser; Gimp graphics software; and a variety of other applications, all in a 700MB CDrom image. I even have been able to get Wireless (Wi-Fi) working with it, and the process to create your own customized Live CD with the your own application packages is fairly straightforward. Combined with a writeable USB key, you can actually get work done this way. Special thanks to IBM blogger Bob Sutor for pointing me to this.
(If you have a DVD-RAM drive, there are bigger Live CDs from SUSE and RedHat Fedora that provide even more applications)
Laptop Shell Failure
This might catch some people by surprise. I have had the keyboard, LCD screen, or some essential port/plug fail on my laptop. The disk drive and CDrom drive work fine, but unless you have another "laptop" to stick them into, they don't help you recover. This can also happen if the motherboard fails, or the battery is unable to hold a charge.
IBM provides a 24-hour turn around fix. Basically, IBM sends me a laptop shell, no drive, no CDrom, with instructions to move the disk drive and CDrom drive from your broken shell, to the new shell, then send the bad shell back in the same shipping box.
Here, again, I am thankful that I keep my key files on an USB key. Often I travel with other IBMers, and can borrow their laptop to make presentations, check my e-mail, or other work, until I can get my replacement shell. In you are travelling outside the US, you might be able to move your disk drive into a colleague's laptop, access the data, copy it to your USB key or burn a copy on CD or DVD.
In a data center, many outages are really "failures to access data", but the data is safe. For example, power outages, network outages, and so on, can prevent people from using their IT systems, but the data is safe when these are re-established.
At times, I have been temporarily separated from my laptop. Three examples:
A higher level executive had technical difficulties with his laptop, and usurped mine instead.
A colleague forgot his power supply for his laptop, and borrowed my laptop instead. (I wish there were a standard for laptop power plug connectors)
Customs agents confiscate your laptop, give you a receipt, and eventually you get it back.
In all cases, I was glad that no "recovery" was required, and that the few files I needed were on my USB key. A few times, I was able to get by on the machines available at the nearest Internet Cafe, in the meantime.
With some imagination, you can recognize that this scenario is similar to the previous one for laptop shell failure.Here is a good example that you can identify different scenarios, and then later discover they have similar properties in terms of recovery, and can be treated as one.
Laptops are stolen every day. Luckily, I've only had this happen twice to me in my career at IBM, and I managed to get a replacement soon enough. The key lesson here is to keep your USB key and recovery media in separate luggage.I know it is more convenient to keep all computer-related stuff in one place, but a thief is going to take your whole laptop bag, to make sure that all cables and power supplies are included, and is not going to leave anything behind. That would just slow them down.
In each case, some brainstorming, or personal experience, can help identify scenarios, identify what makes them unique from a recovery perspective, and plan accordingly. If you looking to create or upgrade your Business Continuity plan, give IBM a call, we can help!
This week and next I am touring Asia, meeting with IBM Business Partners and sales repsabout our July 10 announcements.
Clark Hodge might want to figure out where I am, given the nuclearreactor shutdowns from an earthquake in Japan. His theory is that you can follow my whereabouts just by following the news of major power outages throughout the world.
So I thought this would be a good week to cover the topic of Business Continuity, which includes disaster recovery planning. When making Business Continuity plans, I find it best to work backwards. Think of the scenarios that wouldrequire such recovery actions to take place, then figure out what you need to have at hand to perform the recovery, and then work out the tasks and processes to make sure those things are created and available when and where needed.
I will use my IBM Thinkpad T60 as an example of how this works. Last week, I was among several speakers making presentations to an audience in Denver, and this involved carrying my laptop from the back of the room, up to the front of the room, several times. When I got my new T60 laptop a year ago, it specifically stated NOT to carry the laptop while the disk drive was spinning, to avoid vibrations and gyroscopic effects. It suggested always putting the laptop in standby, hibernate or shutdown mode, prior to transportation, but I haven't gotten yet in the habit of doing this. After enough trips back and forth, I had somehow corrupted my C: drive. It wasn't a complete corruption, I could still use Microsoft PowerPoint to show my slides, but other things failed, sometimes the fatal BSOD and other times less drastically. Perhaps the biggest annoyance was that I lost a few critical DLL files needed for my VPN software to connect to IBM networks, so I was unable to download or access e-mail or files inside IBM's firewall.
Fortunately, I had planned for this scenario, and was able to recover my laptop myself, which is important when you are on the road and your help desk is thousands of miles away. (In theory, I am now thousands of miles closer to our help desk folks in India and China, but perhaps further away from those in Brazil.) Not being able to respond to e-mail for two days was one thing, but no access for two weeks would have been a disaster! The good news: My system was up and running before leaving for the trip I am on now to Asia.
Following my three-step process, here's how this looks:
Step 1: Identify the scenario
In this case, my scenario is that the file system the runs my operating system is corrupted, but my drive does not have hardware problems. Running PC-Doctor confirmed the hardware was operating correctly. This can happen in a variety of ways, from errant application software upgrades, malicious viruses, or in my case, picking up your laptop and carrying it across the room while the disk drive is spinning.
Step 2: Figure out what you need at hand
All I needed to do was repair or reload my file sytem. "Easier said than done!" you are probably thinking. Many people use IBM Tivoli Storage Manager (TSM) to back up their application settings and data. Corporate include/exclude lists avoid backing up the same Windows files from everyone's machines. This is great for those who sit at the same desk, in the same building, and would be given a new machine with Windows pre-installed as the start of their recovery process. If on the other hand you are traveling, and can't access your VPN to reach your TSM server, you have to do something else. This is often called "Bare Metal Restore" or "Bare Machine Recovery", BMR for short in both cases.
I carry with me on business trips bootable rescue compact discs, DVDs of full system backup of my Windows operating system, and my most critical files needed for each specific trip on a separate USB key. So, while I am on the road, I can re-install Windows, recover my applications, and copy over just the files I need to continue on my trip, and then I can do a more thorough recovery back in the office upon return.
Step 3: Determine the tasks and processes
In addition to backing up with IBM TSM, I also use IBM Thinkvantage Rescue and Recovery to make local backups. IBM Rescue and Recovery is provided with IBM Thinkpad systems, and allows me to backup my entire system to an external 320GB USB drive that I can leave behind in Tucson, as well as create bootable recovery CD and DVDs that I can carry with me while traveling.
The problem most people have with a full system backup is that their data changes so frequently, they would have to take backups too often, or recover "very old" data. Most Windows systems are pre-formatted as one huge C: drive that mixes programs and data together. However, I follow best practice, separating programs from data. My C: drive contains the Windows operating system, along with key applications, and the essential settings needed to make them run. My D: drive contains all my data. This has the advantage that I only have to backup my C: drive, and this fits nicely on two DVDs. Since I don't change my operating system or programs that often, and monthly or quarterly backup is frequent enough.
In my situation in Denver, only my C: drive was corrupted, so all of my data on D: drive was safe and unaffected.
When it comes to Business Continuity, it is important to prioritize what will allow you to continue doing business, and what resources you need to make that happen. The above concepts apply from laptops to mainframes. If you need help creating or updating your Business Continuity plan, give IBM a call.
It's Tuesday, which means IBM makes its announcements. We had several for the IBM System Storage product line. Here's a quick recap.
The IBM System Storage DS3000 now offers DC power models.New DC powered models of the DS3200, DS3400, and EXP3000 are well suited for Telco industry environments, as theseare NEBS and ETSI compliant and are powered by an industry standard 48 volt DC power source.
Also, the IBM System Storage N series now supports750GB SATA drives available for the EXN1000 drawer.
IBM Virtualization Engine TS7740now supports 3-cluster grids. Unlike 3-way replication on disk mirroring, such as IBM Metro/Global Mirror for the DS8000 that enforces a primary, secondary and tertiary copy, the grid implementation of TS7740 tape virtualization allows for any-to-any mirroring. Existing standalone TS7740 clusters can be converted to grid-enabled. A "Copy Export" feature allows virtual tapes to be exported onto physical tape. And in keeping with our theme of "enabling business flexibility", performance throughput can now be purchased in 100 MB/sec increments, up to 600 MB/sec, to match your workload bandwidth requirements.
The IBM System Storage TS1120drives installed in the IBM System Storage™ TS3400 Tape Library can now be attached to System z platforms using the IBM System Storage™ TS1120 Tape Controller. Before this, the TS3400 could only be attached to UNIX, Windows and Linux systems.
The IBM System StorageTS2230 Express is offered as an external stand-alone or rack-mountable unit. This model incorporates the new LTO IBM Ultrium 3 Serial Attached SCSI (SAS) Half-High Tape Drive, and a 3 Gbps single port SAS interface for a connection to a wide spectrum of distributed system servers that support Microsoft Windows and Linux systems.
IBM has added theCisco MDS 9124 for IBM System Storageentry-level fabric switch as an Express offering and part of the IBM Express Advantage Program. Express offerings are specifically created for mid-market companies and are well suited for workgroup storage applications like e-mail serving, collaborative databases and web serving. They bring enterprise-class performance, scalability and features to small and medium-sized companies and are easy to use, highly scalable, and cost-effective.This will make it easier for IBM Business Partners to provide fabric switch connectivity for:
Storage consolidation solutions with IBM System Storage™ DS4000 Express disk arrays, especially the DS4700 Express.
Backup / restore solutions with IBM System Storage™ TS3000 Tape Libraries, such as the TS3200.
Archive and Retention
Ordering large configurations of the IBM System Storage Grid Access Manager just got a lot easier.New features enable configurations greater than 500 TB to be submitted as a single order. No change in the actualproduct, just an improvement in the ordering process.
For System p and System i servers, the IBM 3996 Optical library now supports Gen 2 60GB optical cartridges. These can be read/write or WORM cartridges.
I'm off to Denver, Colorado this week. I hope it is cooler there than it is down here in Tucson, Arizona.
Avi Bar-Zeeb of RealityPrime has an interesting post aboutHow Google Earth [really] Works.Normally, people who are very knowledgeable in a topic have a hard time describing concepts in basic terms. Avi was one of the co-founders of Keyhole, the company that built the predecessor for Google Earth, and also worked with Linden Lab for its 3D rendering it its virtual world, so he certainly knows what he is talking about. While he sometimes drops down into techno-talk about patents, the post overall is a good read.
It is perhaps human nature to be curious on how things are put together and how they function, leading to the popularity of web sites like www.howstuffworks.com that cover a wide range of topics.
Many things can be used without understanding their internal inner workings. You can put on a pair of blue jeans without knowing how the cotton was made into denim fabric; lace up your favorite pair of running shoes without understanding the chemical make-up of the plastic that cushions your feet; or drink a glass of beer after your five mile run without knowing how alcohol is processed by your liver.
For technology, however, some people insist they need to know how it works in order for them to get the most use of it. When shopping for a car, for example, a guy might look under the hood, and ask questions about how the engine works, while his wife sits inside the vehicle, counting cup holders and making sure the radio has all the right buttons.
Not all technology suffers from need-to-know-itis. For example, the Apple iPod music player and the Canon PowerShot digital camera, are both just disk systems that read and write data, with knobs and dials on one end, and ports for connectivity on the other. Everyone just asks how to use their controls, and might read the manual to understand how to connect the cables. Few people who use these devices ask how they work before they buy them.
Other disk systems, the kind designed for data centers for the medium and large enterprise, apparently aren't there yet. Storage admins who might happily own both an iPod player and a PowerShot camera, insist they need to know how the technologies inside various storage offerings work. Is this just curiosity talking? Or are there some tasks like configuration, tuning, and support that just can't be done without this knowledge? Does knowing the inner workings somehow make the job more enjoyable, easier, or performed with less stress?
I'm curious what you think, send me a comment on this.
Seth Godin has an interesting post titled Times a Million.He recounts how many people determine the fuel savings of higher-mileage cars to be only $300-$900 per year,and that this is not enough to motivate the purchase of a more-efficient vehicle, such as a hybrid orelectric car. Of course, if everyone drove more efficient vehicles, the benefits "times a million" wouldbenefit everyone and the world's ecology.
When I discuss storage-related concepts, many executives mistakenly relate them to the one area of information technologythey know best: their laptop. Let's take a look at some examples:
Information Lifecycle Management
Information Lifecycle Management (ILM) includes classifying data by business value, and then using this to determineplacement, movement or deletion. If you think about the amount of time and effort to review the files on yourindividual laptop, and to manually select and move or delete data, versus the benefits for the individual laptopowner, you would dismiss the concept. Most administrative tasks are done manually on laptops, because automatedsoftware is either unavailable or too expensive to justify for a single owner.
In medium and large size enterprises, automated software to help classify, move and delete data makes a lot of sense.Executives who decide that ILM is not for their data center, based on their experiences with their laptop, are losingout on the "times a million" effect.
Laptops have various controls to minimize the use of battery, and these controls are equally available when pluggedin. Many users don't bother turning off the features and functions they don't need when plugged in, because theyfeel the cost savings would only amount to pennies per day.
Times a million, energy savings do add up, and options to reduce the amount used per server, per TB of data stored, not only save millions of dollars per year, but can also postpone the need to build a new data center, or upgrade the electrical systems in your existing data center.
Backup and Disaster Recovery planning
I am not surprised how many laptops do not have adequate backup and disaster recovery plans. When executives thinkin terms of the time and effort to backup their data, often crudely copying key files to CDrom or USB key, and worryingabout the management of those copies, which copies are the latest, and when those copies can be destroyed, theymight reject deploying appropriate backup policies for others.
Times a million, the collected data stored on laptops could easily be half of your companies emails and intellectual property. Products like IBM Tivoli Storage Manager can manage a large number of clients with a few administrators,keeping track of how many copies to keep, and how long to keep them.
So, next time you are looking at technology or solutions for your data center, don't suffer from "Laptop Mentality". Focus instead on the data center as a whole.
Chris Evans over at Storage Architect posts aboutHardware Replacement Lifecycle Update, on how storage virtualization can helpwith storage hardware replacemement. He makes two points that I would like to comment on.
... indeed products such as USP, SVC and Invista can help in this regard. However at some stage even the virtualisation tools need replacing and the problem remains, although in a different place.
Knowing that replacement of technologies at all levels are inevitable, IBM System Storage SAN Volume Controlleris actually designed to allow cluster non-disruptive upgrade, which we announcedMay 2006.
The process is quite elegant. The SVC consists of one or more node-pairs, and can be upgraded while the systemis up and running by replacing nodes one at a time in a sequence of suspend and resume. All of the mapping tablesare loaded onto the new nodes from the rest of the still active nodes.
I was hoping as part of the USP-V announcement HDS would indicate how they intend to help customers migrate from an existing USP which is virtualising storage, but alas it didn't happen.
Unlike the SVC, once cannot just upgrade the USP in place and make it into a USP-V. While it might be possible tounplug external disk from the old USP, and re-plug into the new USP-V, what do you do about the internal disk data?I doubt you can just move drawers and trays of disk from the old to the new. The data has to be moved some other way.
Some have asked why not just put an SVC in front of both the old USP and the new USP-V and transfer the data that way.While SVC does support virtualizing the old USP device, IBM is still testing the new USP-V as a managed device, and so this solution is not yet available, and would only apply to the LUNs in the USP-V, not the volumes specifically formatted for System i or System z.
An alternative is to take advantage of IBM's Data Mobility Services, the result of our recentacquisition of SofTek. IBM can help you both mainframe and distributed systems data from any device, to any device.
In a typical four year lifecycle of storage arrays, it might take six months or so to fill up the box, and might takeas much as a year at the end to move the data out to other equipment. SVC can greatly reduce both of these, so that you can take immediate advantage of new equipment as soon as possible, and keep using it for close to the full four years,migrating weeks or days before your lease expires.
I've blogged about some of these videos already, but since there are probably a few out there buying the brand new Apple iPhone looking for YouTube videos to play on them, these links might provide some exampleentertainment on your new handheld device.
Next week has "Fourth of July" Independence Day holiday in the USA smack in the middle of the week, so I suspect the blogosphereto quiet down a bit. So whether you are working next week or not, in the USA or elsewhere, take some time to enjoy your friends and family.
Alan Lepofsky posts about The Value Of Social Networking which points to this same presentation about Web 2.0 concepts and ideas.He also points to this article in the Wall Street Journal titledPlaying Well With Others about IBM and their leadership in Web 2.0 technologies, such as those from our Lotus group.
Some quotes from the WSJ article I found interesting:
Some 26,000 IBM workers have registered blogs on the company's internal computer network where they opine on technology and their work.
Social networking is especially important for the 42% of IBM employees who regularly work from their homes or client locations rather than IBM facilities.
At most companies, public-relations managers and the human-resources department tightly control all electronic communications except for email and instant messaging. ... Not at IBM.
"Any employee can have a blog, a wiki or a podcast,..."
IBM owns more than 50 "islands" in Second Life and often uses them for lectures and group discussions.
Two years ago, IBM started Wiki Central to manage wikis for IBM groups. It now has more than 20,000 wikis online with more than 100,000 users.
Interesting in learning more about Web 2.0? The last page of the deck above has a good set of links and resources, for example, here are 23 Things to know about Web 2.0 to get you started.
Use more efficient disk media, such as high-capacity SATA disk drives
Both are great recommendations, but why limit yourself to what EMC offers? Your x86-based machines are only a subset of your servers,and disk is only a subset of your storage. IBM takes a more holistic approach, looking at the entire data center.
VMware is a great product, and IBM is its top reseller. But in addition to VMware, there are other solutions for the x86-based servers, like Xen and Microsoft Virtual Server. IBM's System p, System i, and System z product lines all support logical partitioning.
To compare the energy effectiveness of server virtualization, consider a metric that can apply across platforms. For example, for an e-mail server, consider watts per mailbox. If you have, say, 15,000 users, you can calculate how many watts you are consuming to manage their mailboxes on your current environment, and compare that with running them on VMware, or logical partitions on other servers. Some people find it surprising that it is often more cost-effective, and power-efficient, to run workloads on mainframe logical partitions (LPARs) than a stack of x86 servers running VMware.
More efficient Media
SATA and FATA disks support higher capacities, and run at slower RPM speeds, thus using fewer watts per terabyte.A terabyte stored on 73GB high-speed 15K RPM drives consumes more watts than the same terabyte stored using 500GB SATA.Chuck correctly identifies that tape is more power-efficient than disk, but then argues that paper is more power-efficient than tape. But paper is not necessarily more efficient than tape.
ESG analyst Steve Duplessie divides up data betweenDynamic vs. Persistent. The best place to put dynamic data is on disk, and here is where evaluation of FC/SAS versus SATA/FATA comes into play.Persistent data, on the other hand, can be stored on paper, microfiche, optical or tape media. All of these shelf-resident media consume no electricity, nor generate any heat that would require additional cooling.
A study by scientists at the Lawrence Berkeley National Laboratory titled High-Tech Means High-Efficiency: The Business Case for Energy Management in High-Tech Industries indicates thatData centers consume 15 to 100 times more energy per square foot than traditional office space. Storing persistent data in traditional office space can save a huge amount of energy. Steve Duplessie feels the ratio of dynamic to persistent data is 1:10 today, but is likely to grow to 1:100 in the near future, raising the demand for energy-efficient storage of persistent data ever more important to our environment.
Data centers consume nearly 5000 Megawatts in the USA alone, 14000 Megawatts worldwide. To put that in perspective, the country of Hungary I was in last week can generate up to 8000 Megawatts for the entire country (and they were using 7400 Megawatts last week as a result of their current heat wave, causing them grave concern).
Back in the 1990's, one of the insurance companies IBM worked with kept data on paper in manila folders, and armiesof young adults in roller skates were dispatched throughout the large warehouses of shelves to get the appropriate folder in response to customer service inquiries. Digitizing this paper into electronic format greatly reduced the need for this amount of warehouse space, as well as improved the time to retrieve the data.
A typical file storage box (12 inch x 12 inch x 18 inch) containing typed pages single-spaced, double-sided, 12 point font could hold perhaps 100MB. The same box could hold a hundred or more LTO or 3592 tape cartridges, each storing hundreds of GB of information. That's a million-to-one improvement of space-efficiency, and from a watts-per-TB basis, translates to substantial improvement in standard office air conditioning and lighting conditions.
To learn more about IBM's Project Big Green, watch thisintroductory video which used Second Life for the animation.
Back in the late 1980's and early 1990's, I was one of the architects for DFSMS on z/OS, and customers always asked, "What is the clip level?", in other words, how big does a customer have to be to take advantage of DFSMS. We worked it out that if you had more than 100GB of disk data, DFSMS is worthwhile. DFSMS is now just standard by default, as everyone now easily has more than 100GB of data.
Later, in the late 1990's, I worked on Linux for System z. Again, customers asked how many Linux guest images would justify deploying applications on a mainframe. We worked it out to about 10 images. 10 Linux logical partitions, or Linux guests under z/VM was enough to cost justify the entire investment.
So what is the "clip level" for SANs? How many servers does an SMB need to have to justify deploying a SAN? IBM announced the new BladeCenter S designed specifically for mid-sized companies, 100 to 1000 employees, typically running 25 to 45 servers. However, I suspect companies as small as 7-10 servers would probably benefit from deploying an FC or IP SAN.
What do you think? Send me a comment on how many servers should be the clip level.
A client complained that their tape drives were not compressing data as well as it used to. Investigating further reminded me of a scene from the 1970's television show "All in the family", summarized well inAmerican Scientist:
... in one episode of All in the Family, Archie Bunker's son-in-law, Mike, watches Archie put on his shoes and socks. Mike goes into a conniption when Archie puts the sock and shoe completely on one foot first, tying a bow to complete the action, while the other foot remains bare. To Mike, if I remember correctly, the right way to put on shoes and socks is first to put a sock on each foot and only then put the shoes on over them, and only in the same order as the socks. In an ironic development in his character, the politically liberal Mike shows himself to be intolerant of differences in how people do common little things, unaccepting of the fact that there is more than one way to skin a cat or put on one's shoes.
Both agreed that socks go first, then shoes, but the actual deployment was different.
In the case of this customer, a recent change was the use of "encryption" before the data reached the tape drive. In regards to compression and encryption, you should always compress first, then encrypt. Compression algorithms rely on frequency of data, for example the letter "E" appears more often in the English language than the letter "Z". However, once you encrypt data, those data patterns are randomized, and any attempt to compress the data afterwards is wasted effort.
With IBM tape encryption on either the TS1120 or LTO4 tape drives, we compress, then encrypt, the data when it arrives to the tape drive, so that the compression has some chance of getting up to 3:1 reduction. This compress-then-encrypt process can be done at the host as well, either from the application software or feature of the operating system.
So, just as the case between Archie Bunker and his son-in-law, there are many ways to deploy compression and encryption, just make sure you do them in the right order to get the most benefit.
This week I am off to Budapest, Hungary, for business meetings. It is the closest major city to IBM'smanufacturing plant in a small town called Vac (rhymes with "knots") where the IBM System Storage DS8000 seriesand SAN Volume Controller are assembled.
Last week, I opined that Monday's IDC announcement "IBM #1 in combined disk and tape storage hardwaresales for 2006" was in part because of a resurgence of interest in tape, with four specific examples. There was a lot of reaction and reflection fromboth sides.
On the one side...
EMC blogger Mark Twomey at Storagezilla admits that perhapsTape Isn't Dead after all,is perhaps the best place to put long-term archive data, but not for backup? EMC's "creative marketing types" put out this Fun With Tape video that I found amusing. (It asks for a first name,last name, and e-mail address, which are then embedded into the resulting video itself, and perhaps forwarded to your nearest EMC sales rep, so answer according to your wishes for privacy).
The "mummy wrapped in tape media" seems to be a common theme, and shows up again in LiveVault'svideo with John Cleese, which makes the same argument asthe EMC video above, namely: switch your backups from tape to disk because we are a disk-only vendor.
... and on the other side
JWT over at DrunkenData asks Which is greener, disk or tape?Tape is, of course, by a long shot, and an essential part of IBM's Big Green initiative, a project to invest$1US Billion dollars per year for data centers to be more efficient for power and cooling.
Sun/StorageTek blogger Randy Chalfant questions the Death of Tape, and argues thatdisk-only solutions suffer from atrophy.The results he posts from a survey of 200 customers are similar to those we've seen with customers using IBM TotalStorage Productivity Center, our software to help evaluate data usage, and identify misuse, in your data center.
To my readers in the USA, United Kingdom, Ireland, South Africa, China and Japan, and a few other countries, Happy Father's Day!
One of the differences between IBM and the other storage vendors is that IBM is also in the business of middleware, application-aware backup software, and advanced copy services. This allows IBM to put togethersolutions that work to address specific challenges for our clients.
IBM has written a whitepaper on a cleverVSS Snapshot Backup for Exchange using IBM Tivoli Storage Manager and the point-in-time copy capabilities of IBM System Storage disk systems.
A problem in the past was that each vendor's point-in-time copy method had its own unique proprietary interface.Microsoft Developed Volume Shadow Copy Services (VSS) as a common interface front-end to resolve this concern.IBM Tivoli Storage Manager for Mail can invoke standard VSS interfaces, and this in turn can invoke FlashCopyon the IBM System Storage SAN Volume Controller, DS8000 series, or DS6000 series disk system.
You might be thinking: Wouldn't it have been less effort to just have TSM for Mail invoke IBM proprietary interfaces,rather than having to put full VSS support into TSM for mail, and then full VSS support into IBM's various disksystems? Perhaps, but IBM doesn't decide to do things because it is the cheapest way, we focus on what is theright way, and in this case, customers now have more choices, then can use TSM for Mail with IBM or non-IBM disksystems that support the VSS interface, and IBM disk systems can be employed into other uses for VSS snapshot.
Of course, we would like our clients to consider both TSM and IBM System Storage disk systems for a combined solution,not because they are required to make the solution work, but because both are best-of-breed, and whitepapers likethis show how they can provide synergy working together.
(Chris doesn't actually name who is his source making such a claim, whether thatsomeone was employed by any of the parties involved at the time the events occurred,or is currently employed by a competitor like EMC bitterly jealous of the success IBM and HDScurrently enjoy with their offerings.)
As I already posted before about IBM'slong history of storage virtualization, SAN Volume Controller was really part of a sequence of major product in this area, after the successful 3850 MSS and 3494 VTS block virtualization products.
In the late 1990's, our research teams in Almaden, California and Hursley, UK were exploring storagetechnologies that could take advantage of commodity hardware parts and the industry-leadingLinux operating system.
As is often the case, while IBM was working on "the perfect product", small start-ups announce "not-yet-perfect" products into the marketplace. Tactical moves like partneringwith DataCore was a smart move, for the following reasons:
Helps identify market segments. Identify which subset of customers would most benefit fromdisk virtualization. While our 3850 MSS and 3494 VTS were focused on mainframe customers, this newtechnology was focused on distributed Unix, Windows and Linux servers.
Helps prioritize market requirements. What are the most appealing features?What drives clients to buy disk virtualization for distributed systems platforms?
Helps evaluate packaging options. Should we deliver pure software and expect customersto purchase their own servers? Should we offer this as a "service offering" with installation anddeployment services included? Should we offer this as hardware with software pre-installed?
The partnership proved worthwhile, not just to prove to IBM that this was a worthwhile market to enter, but also how "NOT" to package a solution. Specifically, DataCore SANsymphony was software that you had to install on your own Windows-based server. The client was left with the task of orderinga suitable Intel-based server, with the right amount of CPU cycles, RAM and host bus adapter ports,and configure the Windows operating system and DataCore software.
It didn't go well. Basically, customers were expected to be their own "hardware engineers", having to knowway too much about storage hardware and software to design a combination that worked for theirworkloads. Most clients were disappointed with the amount of effort involved, and the resulting poor performance.
To fix this, IBM delivered the SAN Volume Controller, with an optimized Linux operating system and internally-writtensoftware that runs on IBM System x(tm) server hardware optimized for performance.
I can't speak for HDS, but I suspect they came to similar conclusions that resulted in a similar decisionto build their product in-house. I welcome Hu Yoshida to correct me if I am wrong on this.
I hope everyone enjoyed the French Open in Second Life! Here are some upcoming events:
Rational Software Development Conference comes to Second Life
As part of its commitment to the developer community, IBM is broadening the experience for conference visitors and avatars visiting IBM CODESTATION, in the virtual world of Second Life. During RSDC this year, visitors can view the General Sessions, catch Rational product demonstrations, interact with Rational experts, and learn about the first CODESTATION "Coder's Challenge" kicking off in July.
For Rational Software Development Conference (RSDC) information and registration, running June 10-14:here
Virtual Technical Briefing in Second Life: Web 2.0
Join IBM developerWorks in Second Life for a virtual Web 2.0 Briefing on June 21, 2007 at 12:30 pm EDT/ 9:30 am PDT. During this briefing from IBM developerWorks you'll see presentations on Web 2.0 technologies, a flash demo of associated hot technologies and have a chance to have your questions answered by IBM experts.
In the last two years Web 2.0 has created one of the most remarkable growth surges in Web application history. The transition of consumer Web sites from isolated information silos to sources of shared content and functionality, make the Web a true computing platform serving web applications to end-users. Now it's time to take the lessons learned from that success and see how it can bring value to you and your business.
Based on our success for our April 26 event, we decided to have the next event in September. More details to follow,but we plan to have it open to customers, analysts and business partners. If you are interested in participating, now is a good time to get your avatar in second life up and running. If you need "System Storage", "IBM Business Partner" logo clothing for your avatar, send me a note.
This week I was in Palm Springs in meetings with clients, prospects, business partners and IBM sales reps.
Tuesday consisted of "outdoor meetings", but the high winds caused some people to arrive late, and others to land in the various sand traps and water hazards. A "welcome reception" event allowed everyone to socialize and get to know the IBM experts and executives. Two of my colleagues, Mike Stanek and Dave Wyatt, were with me also in Australia last week, and so the three of us were discussing recovery from jet lag.
Wednesday was organized as a main tent event, where everyone met into one large room to hear our strategy,latest set of offerings, and customer testimonials. This was done indoors, of course, which was a good thing as the winds were now gusting up to 50 miles per hour, knocking over windmills and making the local news.
Here's a quick sample from the testimonials:
An insurance company virtualized their IBM DS8000, DS4000, ESS 800 and EMC DMX3 high-end disk with theIBM System Storage SAN Volume Controller and got higher availability and performance. Data migrationefforts that used to take six(6) hours of admin time now took less than one hour, and with no system downtime.They have a total of 350TB virtualized under SVC now, but plan to extend this for a variety of other projects.
A bank presented their success using "Global Mirror" (IBM's asynchronous two-site replication disk mirroring capability).Their previous "business continuity" plan was called 2-20-24 for 2 sites that were 20 miles apart and recovery time objective (RTO) of 24 hours. With the events of Hurricane Katrina, this was considered inadequate, and a new2-200-6 plan was requested, across 200 miles with a recovery time objective of only 6 hours. The chose to deploythis one application at a time, to learn and grow by experience in each phase. They started with Microsoft Exchange e-mail application running under VMware on BladeCenter servers, and wereable to recover remotely within 1 hour. They are now looking to refine and automate the recovery process, perhapswith IBM TotalStorage Productivity Center for Replication and Geographically Dispersed Open Clusters (GDOC).
A healthcare provider presented their success with tiered storage, managing a 475TB mix of IBM DS8000, DS6000,DS4000 and HP EVA disk arrays. The key was having centralized storage management from IBM, which allowedthem to shrink provisioning time from 3 weeks average, to now 96% of their storage provisioning requests are completedin less than 1 week. Moving data between storage tiers was non-disruptive, and the significantcosts savings greatly justified the change in "mindset" that required some training on the new environment.
Thursday we offered a series of "workshops" on specific topics. These were interactive sessions to discuss installation, design and deployment of various solutions. The event ended early enough so that people couldreturn home, or go to the practice range, which reminded me of this inspiring video on How to play golf as well as Tiger Woods.
The event got great reviews, and I look forward to the next one. Until then, enjoy the weekend!
IDC announced that IBM was number #1 in storage hardware (disk and tape combined)for 2006. Here are some excerpts from the IBM press release:
The newly released May 2007 report  by leading industry analyst firm IDC, "Worldwide Combined Disk and Tape Storage 2006 Market Share Update," shows IBM in the #1 overall position for all disk and tape storage hardware for the full year 2006.
In a total disk and tape storage hardware segment that increased to $28.2 billion in 2006, IBM captured 22.2 percent of the combined revenue for full year 2006, besting HP's 20.9 percent and EMC's 13.2 percent.
Five years ago, IBM was only #3 in this area, butis this new standing from IBM doing things better, or HP and EMC doing things poorly? Probably a little of both, but since it's not polite to point out the flaws of others in a blog, I will focus on what IBM is doing right, and I think our leadership in tape accounts for a good measure of this.
The resurgence of tape comes from a variety of factors:
The focus on being "green", to conserve energy power and cooling costs. Tape is the cheapest storage in this regard, as the tape cartridges only consume power when read or written.
Government regulations where more data must be stored for longer periods of time, such as theFederal Rules of Civil Procedures (FRCP), Sarbanes-Oxley, SEC regulations, and so on.
The widening gap in dollars per MB. Advancements in tape are outpacing disk. Disk is slowing down to about 25% improvement year on year, but tape continues its 30-40% improvement curve. A solution like Information Lifecycle Management (ILM) that moves older less valuable data from disk to tape can result in excellent cost savings.
Exciting "combined storage" solutions like the IBM System Storage DR550 and the IBM Grid Medical Archive Solution (GMAS) that combine disk and tape with internal hierarchy storage management of data, based on policies.
Many often associate CAS with EMC's Centera offering, but with IBM's comprehensive set of compliance storageofferings, EMC doesn't talk about CAS or Centera much anymore.I covered the confusion around CAS in a previous post. When clients ask for "CAS" what they really are looking for is storage designed forfixed content, unstructured data that doesn't change once written. A lot of data falls under this category, such as scanned documents, audio and video recordings, medical images, and so on. Some laws and regulations further require enforcement that the data is not deleted or tampered with, until some time after an event or expiration date is met.
In the past, clients used write-once read-many (WORM) optical media, but today we have disk and tape offerings instead. Since the term "WORM" is inappropriate fordisk-based solutions, IBM has standardized to the use of the term "non-erasable, non-rewriteable" (NENR) to discusstoday's solutions and offerings.
Let's recap what IBM has to offer:
IBM System Storage DR550
This comes in both large version (DR550) andsmall version (DR550 Express).Both offerings provide NENR protection of fixed content data with your choice of a disk-only or disk-and-tape configuration. IBM also announced a DR550 file system gateway, extending the number of applications that can take advantage of this offering.
IBM System Storage N series with SnapLock(tm)
IBM has seen great success with the N series disk systems. A specificfeature called SnapLock allows some of the data stored to be NENR protected until an expiration date is met. As partof IBM's emphasis for "unified storage", a single N series appliance or gateway can manage both regular (erasable/modifiable) data with NENR data. Combining this with our recently announced Advanced Single InstanceStorage (A-SIS) de-duplication feature, and you get a very cost-effective offering!
IBM System Storage Multilevel Grid Access Manager Software
A fourth option for NENR data is WORM tape. IBM supports WORM cartridge media in both the enterprise TS1120 drive as well as LTO3 and LTO4 drives. The advantage is that you don't need unique tape drives for WORM support. IBM drives can read and write both regular and WORM cartridges, and provide a cost-effective alternative to optical media.
As you see, IBM doesn't limit itself to disk-only offerings. Our leadership in tape allows us to innovate tape and disk-and-tape offerings that can provide more cost-effective solutions to store fixed content, retention managed data.The next time you have a conversation with a storage vendor, don't ask for CAS, ask instead for archive and compliance storage. Broaden your mind, and broaden the set of options and choices that might provide a better fit for your requirements.
Well it's already Tuesday here in Australia. Many people here have asked me what my secrets are for dealing withJet Lag, as many Aussies (and Kiwis) travel across time zones for business. While Sydney is 17 hours "ahead" of Arizona right now, my body feels like it is 7 hours of time zones "behind". If you do nothing, your body will naturally adjust, about one time zone per day, which is completely unacceptable for most week-long business trips.Since I have been traveling for IBM since 1989, I have read a lot on this, and tried a lot of things, and here's what works for me.
Disclaimer: I am not a doctor, consult a doctor if you have any questions
Before the Trip
People are normally on a 24-hour circadian rhythm. Change this to 48-hours by alternating light-eating and heavy-eating days. Why? a 7-hour shift to a 48-hour cycle is not as bad as for a 24-hour cycle. A Light-eating day may involve a light breakfast, light lunch and either no dinner or just appetizers. A heavy-eating day involves bigger meals, and perhaps snacks between meals. Plan to have the day you step on the plane as your last light-eating day. I normally start this 5 days before the trip.
Adjust your drinking schedule.
Before noon, drink water and juice only, no caffeine, no alcohol, no shots of tequila as morning mouthwash. My drink of choice in the mornings on airplanes is spicy tomato juice, which some people call "Bloody Mary Mix" without the alcohol.
Noon to 4pm, drink caffeinated products, like coffee, tea or soft drinks. If you normally don't drink caffeine at all, here's your reason to start. It will "center" your day.
After 4pm, drink alcohol, like red wine which is good for your for the health of your heart and lungs, but no caffeine, cola-based mixed drinks or late night cappuccinos. If you normally don't drink alcohol, drink water or juice instead.
This revised drinking schedule is good advice year round, wherever you are, but you can start this 5 days before the trip also.
During the Flight
Immediately upon getting seated, adjust your watch to the destination time. This will help you determine when you should be awake or asleep on the flight. For example, I left 10pm Los Angeles, and arrived 6am into Sydney. I reset my watch to 3pm had my first meal, stayed awake to watch a few movies, slept for 6 hours, and then was awake the last two hours before landing for breakfast.
Sometimes, this time adjustment might mean sleeping through dinner or breakfast served on the plane. Survivalists indicate that people cansurvive on several weeks without food, and most American businessmen carry enough body fat to hibernate through winter, so don't feel bad skipping a meal. Some airlines provide "don't wake me up" stickers you can attach to your seat or shoulder. I also tell the people around me "If I am asleep DON'T wake me up for drinks or meals." Despite this, people will wake you up anyways, and if this happens, be pleasant, indicate again that you are not hungry, and prefer to sleep instead.
The drink schedule applies to the new time zone on the plane. Depending on when you are served, drink water, juice, caffeine, or alcohol, based on the destination time zone.
Once you arrive
Focus on being awake from 9am to 5pm in the new local time zone. You can then work to adjust your hours from there.
For at least the first three days at your new location, eat high-protein breakfasts and lunches, like eggs and meats, which will keep you more awake. The drinking schedule still applies, so no coffee or tea in the morning, but some during lunch is fine, again to "center" your day. Eat high-carbohydrate dinners, like salads, vegetables and pasta. No caffeine, have alcohol, juice or water instead.
Many say that it is best to be in bright sunlight during the day, and darkness at night, to reset your circadian rhythm. Scientists have suggested your sensor is in the popliteal region (backs of your knees) and is discussed by The Straight Dope. While I have never strapped aflashlight to my legs, I do find wearing shorts or bathing suits and being outdoors during the day, and wearing long pants and being indoors in dark conditions during the night to be helpful. If you take a nap during the day, make sure your drapes are wide open and sleep on your belly, letting the backs of your knees to get plenty of sunlight, to remind your body you are taking a "day-time" nap. If you find yourself awake at night, keep your legs covered under the bed, wear long-legged pajamas or sweat pants, use minimal lighting like a bedside night lamp, to remind your body you are "reverse napping" (being awake for a short time during a sleep period).
Exercise in the morning. I do this in Tucson, so it is routine and habit to continue at the new location. Sometimes just walking around your new surroundings can be enough to help you adjust to the new time zone, and is a good excuse for wearing shorts or your bathing suit.
About 3-5 days before returning, go back to the "Before the Trip" process and start alternating meals again. Follow the process and act as if returning home is a new trip to deal with jet lag in the reverse direction.
Yesterday, IBM announced a variety of new storage offerings. Our theme this time around was "Policies and Performance". Here's a quick recap.
IBM offers new appliance and gateway models of its popular "unified storage" IBM System Storage N series disk systems.The N5300 appliance has two models. A10 for the single-controller, and A20 for the dual-controller model. The N5600 gateway also has two models. G10 for the single-controller, and G20 for the dual-controller model.A new EXN4000 disk expansion drawer is 3U high, and can hold up to 14 disks. It can support 1Gbps, 2Gpbs and 4Gpbs speeds.In addition to all this new "performance", we offer a new "policy" called the Advanced Single Instance Storage feature for the N5000 and N7000 series, which provides de-duplication at the block level. This can be particularly useful if you are using your N series for e-mail, document publishing, databases, backups or archives.
SAN Volume Controller
A technology refresh with the new 8G4 model. Like its predecessor, the 8F4, this new model has 8GB of cache per node, and is fitted with 4Gpbs SAN attachment ports. The difference is that the 8G4 is based on our successfulIBM System x3550 server.This baby screams, so I look forward to seeing the updated SPC-1 and SPC-2 performance benchmark ratings.The new SVC 4.2 software provides additional authentication policies for more granular administration support, andmulti-destination FlashCopy (one source copied to up to 16 destination copies at the same time).
The DS8000 series now supports having third and fourth expansion frames. This was actually already available via RPQ, but now it can be directly ordered.This means that you can now hold up to half a Petabyte in a single disk system.
IBM TotalStorage Productivity Center v3.3 offers policy and performance-based guidance in configuring disk system volumes, specification of paths between hosts and disk systems during storage provisioning, policy-based specification of zone membership, configuration analysis capabilities, configuration change management, extended tape management, and both content-sensitive and scalable enterprise-wide reports. There is also a version specifically designedto manage disk replication on System z platforms.
Deep Computing Storage
The IBM System Storage DCS9550 Storage System comes in a 4U controller and 3U disk expansion drawers. It is designed for High Performance Computing (HPC) such as genome medical research, government research and rich media applications.
Our clients tell us they need performance to meet their dynamic business demands, and policies to help them manage the ever growing size of their storage infrastructure. We listened!
For those who participated in Clark Hodge's "Where's Tony" contest,I was in Croatia, Bosnia and Herzogovina. There were optional side-tours to Montenegro and Slovenia, but I decided not to incur the added time and expense with those.
For those wondering where to go this Summer for vacation, I recommend Croatia. It is a beautiful country, with clean cities, good road conditions, and a calm Adriatic sea as we went from island to island.
And if you get to Mostar, don't let them talk you into jumping off the "old bridge". The water is terribly cold down there![Read More]
Well, I'm going to take a two week break from blogging. Not because my clarification of storage terminology got me Marc Farley's finger wagging of shame.
No, I'm going on vacation.I'll be going to a third-world country, possibly outside the reaches of cell phones, e-mail and the internet, so I won't be blogging until I get back later this month. Since Clark Hodge has discovered a pattern that I am suspiciously close to massive power failures, I think it best not to tell people exactly where I am going.
So, until I get back, I leave you with a nice piece from Kirby at Storage Sanity who has discovered that IBMers are very nice.
The results are finally in. IBMer Wolfgang Singer was awarded "Top Speaker" award for his NAS and iSCSI tutorial at last year's Orlando 2006 conference. Here he is receiving the awardfrom SNIA Executive Director Leo Leger.
Of course, NAS and iSCSI technologies have been around for a while, but they are still new formany customers, which is why tutorials like this are so important.
"Information is moving—you know, nightly news is one way, of course, but it's also moving through the blogosphere and through the Internets." --- George W. Bush
As multinational companies transition to becomeglobally integrated enterprises, information is going to move across nationalboundaries. Laws that pertain to how data is stored and access need to be addressed.
Jon W Toigo over at DrunkenData.com discusses an Interesting proposal on Google Censorship. The New York Sun reports that NYC comptroller, Williams Thompson Jr. istargeting both Google and Yahoo over theirpolicies of abiding the local laws in each country they do business in.The proposal includes asking Google to fight local laws, publicize when Google complies withlocal laws, and publicize when local governments ask Google to comply with their laws. While Toigo focuses on Google, this issue applies to Yahoo, Microsoft, and many other companies that do business in multiple countries.
I admire when government officials use diplomacy to influence the policy of other governments, andwhen individuals act to influence the policies of those who govern them, but Thompson isdoing neither.In this matter, Thompson is trying to influence thepolicies of another government outside his jurisdiction, as a manager of investments in companies that do business there.Investors have two choices when trying to influence how companies do business.
Stop investing in those companies
Purchase shares, and vote your portion of the shares.
It appears Thompson is exercising the latter, proposing that this issue be brought to shareholder vote via proxy.There can only be two results from such a vote, either:
Shareholders vote for it, and Google changes the way it does business in this and other countries, possibly stops doing business in countries that don't appreciate hegemony.
Shareholders vote against it, and Google continues to do a great balancing act, complying with laws and their owncorporate culture
Did we forget that we have censorship in the USA as well? Would Thompson's proposalsapply to the rules and regs that our own government requires?
IBM does business in most, not all, countries on this planet. In the countries we don't do business in, we havegood reason not to. For the countries we do, we comply with all the laws that apply in each case.When I travel to these countries, including some of the countries specifically targeted by this proposal, I must abide by their laws. No exceptions.
The world is shrinking, and technologies now allow companies to become globally integrated. Before writing"The World Is Flat", Thomas Friedman wrote a book titled The Lexus and TheOlive Tree, which covers all the various issues related to conflicts between global companies and the countriesand cultures they do business in.
This reminds me of the wisdom of the Prime Directiveintroduced in the late 1960s on the popular TV show "Star Trek". The concept was simple, honor the sovereigntyof other cultures, on other worlds, and play by their rules when you are on their planet.I say "wisdom" in that it took me years to truly appreciate this idea.Initially, I considered this just a plot device to introduce conflict each time the captain and crew of thestarship "Enterprise" visits a new location, and discovers a culture different than their own. But over the years, as I have traveled to many countries, I began to see and understandthe wisdom of the "Prime Directive", and it applies as much now, in real life, as it did back then in the futuristic 1960s TV show.
Who are we to say that our way of doing things is the one and only way to do them?
Based on our success with Second Life launch event last week, see my previous blog posts hereandhere, people have asked me what tools and software we used. The ones that were the most useful were:
GIMP - available at gimp.org - is an open-source alternative to Adobe PhotoShop or Corel PaintShopPro, and is useful for editing photos and graphics, such as the surfaces of 3-D objects and clothing.
Avimator - available at avimator.com - for the gestures to animate your avatar. This allowed us to hold microphones up to our mouth to speak, hold a pointing stick to focus attention on specific things, or to drink coffee afterwards.
FRAPS - available at fraps.com - to capture video and screen shots. The free version is limited, so our designated "camera crew" purchased the full-price version, and worked very well.
Today was the "First Ever Live Virtual Virtualization Tech Fair" sponsored by IBM and VMware. This was a 1-day event hosted by Unisfair.
The day included presentations done at a conference call, along with exhibition booths.
We had an exhibition booth exclusively for "storage virtualization" featuring our IBM System Storage SAN Volume Controller (disk virtualization) and IBM System Storage TS7520 Virtualization Engine (a virtual tape library, or VTL).
People who were logged in were represented in silhouette form. When someone walked into the booth, our army of "booth reps" were able to chat with them and answer their questions. They could also peruse the various online materials we made available about each product.
Here are some of my observations:
A lot of questions were related to IBM's support for VMware. Although VMware is now currently owned by EMC, pending a spin-off IPO, IBM is its biggest reseller, given IBM's vast experience in server virtualization. Ironically, IBM's SAN Volume Controller supports VMware better than EMC's own storage virtualization product, Invista.
People also familiar with Second Life thought this 2-D "silhouette" version eliminated the need to configure and dress up your avatar as is required in participating in Second Life events. However, being only ableto chat, send e-mail and show web pages seemed less immersive than what Second Life can offer.
This event generated over 60 leads. We will pass on the contact information to the appropriate sales team.
This week (actually April 29 to May 2) is IBM'sPartnerWorld 2007 conference.Over the past 10 years, IBM's shift to rely more heavily on business partners has proven to be a smart decision. IBM Business Partners can often focus on a specific region or industry much better, with laser-like focus.
Yesterday morning, the entire country of Colombia suffered their worst black-out (power outage) in 22 years. 98% of the country was out for 4 1/2 hours.This is just 5 months after an outage that hit 25% of the country, December 7, 2006.Ironically, this one happened the week I am here explaining the need for Business Continuity plans to IBM Business Partners from Argentina, Peru, Velenzuela, Ecuador and Colombia. As is oftenthe case, people often need a real example to recognize the need for planning is important.
It reminded me of the Northeast Black-out of 2003 that impacted USA and Canada. I was speaking to a crowd of 800 people at the SHARE conference in Washington D.C. when it happened, and hundreds of pagers and cell-phones went off all at the same time. Although we were outside the effected area and had plenty of lighting, we ended up canceling therest of my talk, and many people left immediately to help execute their business continuity plans.Of course, terrorism was immediately assumed, but a final report showed that it was initiated in Ohiodue to overgrown trees, and then propagated due to a software bug to hundreds of other plants.
According to this morning's Bogota newspaper, "El Tiempo", nobody knows the root cause of yesterday's outage. Immediately, the country's leftist rebels were blamed, but now the leading theory is that it was initiated byoperator error (a technician touching something he shouldn't have), and then propagated by a faulty distribution system.
Another example of the need for a robust and resilient infrastructure, and appropropriate business continuity plans.
We had a great event today! This was a first-of-a-kind product launch, using Second Life as the medium. We invited IBM Business Partners, industry analysts and reporters from the Press to have their "avatars" in-world to watch us launch new tape systems, archive and retention systems, and disk systems announced this month.
Andy Monshaw, IBM System Storage General Manager, welcomed everyone to the event, and introduced our three speakers.He mentioned that this was a great innovative way to meet, collaborate and forge relationships without the carbon pollution associated with travel required by a more traditional face-to-face meeting. We had attendees from the USA, UK, Germany, Sweden, Italy, Colombia, and Brazil.
All the attendees were given a "goody bag" that contained IBM BP-logo clothing, animations and gestures to be used during the meeting.
Eric Buckley, one of our marketing managers for tape systems, introduced our complete line of LTO 4 tape systems, as wellas the TS7520 Virtualization Engine, a virtual tape library for Windows, UNIX and Linux servers. Eric had a virtual 3-Dversion of an LTO cartridge that is photo-realistic and dimensionally correct.
Funda Eceral, our solutions manager for archive and retention offerings, presented the new version of the IBM System Storage DR550, the DR550 file system gateway, and the IBM System Storage Multilevel Grid Archive Manager. At first we thought we would "pass the microphone" from speaker to speaker, but it turned out to be easier just to give all three speakers their own microphone.
Last, but not least, was David Tareen, marketing manager for disk systems, covering the entry-level DS3000 Express disk system bundles designed for our SMB client. David used a black-and-brown pointer stick to point out specific things on the charts.
After the presentations, Kristie Bell, VP of Marketing for IBM System Storage, hosted a Question & Answer (Q&A) panel.Avatars rose their left hand to indicate they had a question.
We thought it would be a good idea to have a few minutes at the end to socialize over a cup of coffee. This involved making a "coffee machine" that dispensed coffee, and the appropriate animations and gestures so that everyone could sip the coffee, and hold the coffee at waist level when they were talking.
The event was held upstairs in one of the conference rooms of the IBM Briefing Center, located on "IBM 8" island.Many people went to the ground floor to look at the many IBM System Storage products on display. Unlike a picture on a web-page, Second Life gives you a 3-D view that you can walk around each product, and get a feel for the size and shape of the hardware.
We had four photographers and camera-persons on hand to capture still shots, video, audio, and chat text, and are working now to combine them for marketing collateral. I want to thank the builders, script programmers, animators, clothing designers, speakers, editors, and channel enablement team for making this event such a great success!
IBM had some big announcements today. The theme for today's announcement was "Protected Information", as there are many reasons to protect your most strategic asset, your information. Let's do a quick run-down of a few of them.
IBM LTO generation 4
LTO 4 provides encryption at the drive level, and supports WORM cartridges similar to LTO 3. It continues the LTO consortium's strategy for higher capacity and faster performance. If you have LTO 1 or LTO 2, now is a good time to consider upgrading your tape technology. The combination of encryption and WORM protects your information against unauthorized access, and unethical tampering of the data. The support is from our largest automated tapelibrary (TS3500),to our smallest drives.
TS7520 Virtualization Engine
The TS7520replaces the TS7510, providing enhanced Virtual Tape Library (VTL) capability. When you hear "storage virtualization" you often think disk, but IBM invented "tape storage virtualization" and this product continues that leadership.
Support for Half-high LTO 3 drives
The TS3100 and TS3200 now support half-high LTO 3 drives, which means you can have twice the number of drives in each unit. LTO 4 drives can read and write to LTO 3 media, so this provides additional investment protection.
IBM System Storage DR550 File System Gateway
This new offering provides much-needed CIFS and NFS access to the DR550, the worlds most flexible compliance-and-retention storage available. Already there is a large body of ISVs that support the DR550 today, and with this new gateway, the list is even longer. The DR550 provides encryption for both disk and tape data, as well as policy-based non-erasable, non-rewriteable enforcement, designed for compliance with government regulations like Sarbanes-Oxley Act, HIPAA, and many others.
IBM System Storage SAN32B-3 switch
This is the first major deliverable from Brocade since their acquisition of McDATA. A powerful switch packs 4 Gbps support in a small 1U form factor. Start with 16 ports, then add in increments of 8 ports to a maximum of 32 ports.
I've provided all the links, so that you can delve deeply into all the data sheets.
Most businesses in Latin America would be considered "Small and Medium-size" businesses, which we shorten to SMB, but in some places is shortened to SME for "Small and Medium sized Enterprises." The problem with SME is that we often use this to refer to "subject-matter experts," so it can be confusing.
The problem with many acronyms is that in other countries, the letters are re-arranged, based on the syntax of the language.ISO is actually the International Organization for Standards.
Today, we learned about PYME. In Spanish, this stands for pequeñas y medianas empresas, which is literally "small" and "medium" businesses. Of course, most of my colleagues had not recognized PYME, and most of the people we talked to did not understand SMB. Once we equated one to the other, things went smoothly.
For those not familiar with Latin America, I suggest the movieRomancing The Stone, starring Michael Douglas and Kathleen Turner.
SNW wrapped up Thursday. As is often the case, a lot of people have left already.
I saw two presentations worth discussing here in this blog.
Angus MacDonald, CEO of Mathon Systems,presented "Litigation Readiness: How prepared are you for the demands of eDiscovery?"
The process of eDiscovery is to take a large volume of data and get the small bits of relevance, as it relatesto a case, investigation or litigation. In 2004, there were 64 billion emails per day, and this is expected to be 103 billion by 2008. There are growing concerns about the "spoliation" of evidence, which I thought was a typo,until I looked it up. He encouraged everyone to check out the Electronic Discovery Reference Model, which is trying to standardize the wayIT and legal communication with each other.
The problem is often miscommunication over semantics and terminology. For example, in eDiscovery, the term"production" describes the delivery of relevant documents to a judge or opposing party. This may involve printingthem out on paper, delivering them electronically in their original format, or converting to a more standardelectronic format like Adobe PDF. The judge or opposing party reserves the right to request how they want thedocuments produced. Of course, in any format other than the original format, authenticity needs to be affirmed.
He gave two example lawsuits related to this.
In Zubulake v. UBS Warburg, Zubulake was awarded $29 million because UBS stored old emails on backup tapes, rather than an archiving system, and could not locate seven of these backup tapes. This is not the first time I have seen some IT department, or some legal department, think that keeping backups of email repositories for many years is the same as keeping an "archive".
In Coleman Holdings v. Morgan Stanley, Coleman was awarded $1.45 billion because the judge felt that Morgan Stanley failed to do proper eDiscovery. This was after they tried to reconstruct their email system from 5000 old backup tapes.
Angus suggests identifying the types of documents most often requested, and start planning from there.In an interesting twist, the CEO/CFO/CIO might go to jail if the IT department doesn't do something correctly, so perhaps IT managers will now get the respect/funding/technology they need to get the job done.
Bruce Kornfeld, Compellent Technologies, presented "Building Systems that Scale: Imagining the one Petabyte per Admin management ratio."
Bruce did a good job staying generic, and not mentioning his company's products too much. Specifically, Compellentmakes a frame similar to what IBM used to call the "SAN Integration Server". Back in 2003, IBM introduced the SAN Volume Controller, which had no disk, and the "SAN Integration Server" which had controller + disk. What IBM learned was that customers prefer the diskless model, minimizing the amount of disk that has to be purchased from the original vendor, and instead opting to have the freedom to choose any vendor they like for the managed capacity.
An interesting feature of the Compellent solution is that they chop up the virtual disk into 2MB pieces, and allow these pieces to be moved automatically from high-speed (FC) to low-speed (SATA) disk, based on their reference frequency. This is similar to HSM, but at the block level, rather than the file level.
Every advantage Bruce listed for his box already exists from IBM: improved capacity planning, improved performance, ease of data migration, flexible volumes, and a single pane of glass GUI administration tool.
Perhaps more interesting were the questions from the audience:
Q1. Do you have any customers that have 1PB of your solution? No, we have several in the 200-500TB range.
Q2. You only have a single two-node cluster, can we have more clusters? No, that is all we support, but if you need that you would have to go to one of the major storage vendors (like IBM).
Q3. Do we have to buy Compellent storage to go with the Compellent controllers? Yes, it is designed so it is an integrated solution. If you need to virtualize your existing storage, you have to go to one of the major storage vendors (like IBM).
Q4. Having data migrate automatically from FC to SATA behind the scenes lowers performance and raises the risk of disk failure? Our box is designed for inactive data, so performance is not an issue.
Q5. How do you protect against double-disk failures? We don't, and these would be even more detrimental to our solution than traditional solutions. Other vendors offer RAID6, but we don't have that yet.
It was a fun week, and good to see people I have communicated with, but never met in person.
Continuing my coverage of SNW Spring 2007, Ron and Vincent kicked off Wednesday main tent sessions with more survey questions:
Q1. How secure is your storage network?
27% Redundant, 100% able to withstand physical failures
28% Able to withstand hackers, but not physical failures
37% Weak on both fronts
Q2. What was the cause of most downtime in last 12 months?
1% Natural disasters
13% Network outages
14% Server failures
9% Telecom provider outage
22% IT resource upgrades
33% Human error
Thornton May, futurist and columnist for ComputerWorld, presented "Storage 3.0: What Comes After, What Comes Next."I have seen several "futurists" present at conferences like this. They all feel the need to explain what their job is, and what it takes to be one. This time, Thornton indicated he was "ridiculously well-travelled, amazingly well-connected, pathologically observant, and brutally honest." His insights:
At current rates, in 15 years every molecule on earth will have its own IP address.
"What's NOT good enough changes." -- Clayton Christensen
Gabriel Broner, General Manager of the newly created "Storage Solutions" division of Microsoft, presented "The Drive to Unified Storage". The people sitting around me asked "What does Microsoft have to do with storage?" He defined "Unified Storage" the way we use it for IBM Sytstem Storage N series "a storage unit that provides both file and block level protocol support." Microsoft is using "e-mail" as the model for data access, identifying the need to have "off-line" copies on your PC or laptop that are synced up with "on-line" sources. Features that were typically only available for high-end applications are now being made available to the masses, like "Volume Snapshot" capability in Windows Vista. On the home front, Microsoft recognizes that typically one person acts as the "IT manager" for the family.
Their survey of storage spend of Fortune 1000 companies. It was not clear if this was for Windows environments, or how the data was collected. These numbers don't match what we hear from our UNIX or mainframe customers.
Microsoft is implementing application changes, such as Office 2007, to simplify storage issues. Storage virtualization is the key for the future, he says, stating that Microsoft's "iSCSI target" software support makes files look like block-oriented volumes. Virtualization is now mainstream, and deploying software on standard hardware is the new storage business model. The end goal is to simplify provisioning, device and resource management, without reducing functionality, narrowing the gap between general IT tasks and specific storage tasks.
Craig Lau, NBC Olympic coverage, presented their success story. Look at the number of "hours" of TV Olympic coverage over the years:
1996 Atlanta -- 175 hours
2000 Sydney -- 441 hours
2004 Athens -- 1210 hours
NBC now is able to deliver 70 hours of TV programs per day, shown across their seven channels (NBC, CNBC, MSNBC, Brave, USA Network, Telemundo, and HD-tv). The Olympics in Torino, Italy generated 25,000 tapes in 17 days. Their 100,000 tape Olympic repository is starting to deteriorate, and they need to consider conversion to digital format. Their challenge was that footage was difficult to find and producers needed immediate access to time sensitive/critical content.
Their solution was Digital Asset Management, automating indexing and logging, using an IP-based workflows that reduces the number of people at the Olympics location, and allowing content to be sent back to USA for remote editing.The facilities at Torino involved:
2850 people, most hired just the week prior to the Olympic event
250TB of disk storage
135 High-Definition cameras
212 Video Tape Recorders
4000 hours of content on 1700 tapes
NBC is frustrated by the lack of compatability and interoperability in the video format industry. They have been testing MPEG-1 (1.5 Mbps) formats, and plan to deploy a new system using 1080i for the upcoming 2008 Olympics in Beijing. With the new system, they can index footage by athlete, by event, and by human emotional reaction. They can review and edit footage within 30-45 seconds of live coverage, allowing rough edits to be documented as "Edit Decision Lists" that can be e-mailed or put on USB key for others to review.
Although I missed Anil Gupta's "Blogger Event" on Monday, several bloggers did stop by to visit me at the IBMbooth.
I survived my first day at SNW Spring 2007.This is my first time at SNW, but it is very much like many of the other conferences I have been to.It officially started Monday morning with pre-conferencetutorials and primer break-outsessions that covered storage fundamentals, but I didn't arrive until late Monday night due to highwind conditions at the Phoenix airport that delayed my travel.
Tuesday started out with main tent sessions. Ron Milton, VP of ComputerWorld that puts on this conference,and Vincent Franceschini, Chairman of the Board for SNIA, kicked off the event.It didn't take them long to get into the alphabet soup: ILM, ITIL, SMI-S, XAM, IMA, MMA, DDF,MF, DMF, IPSF, SSIF, and SRM.Several hundred people had "voting devices" so that they could participate in "informal" surveys.
Q1. What was the greatest need?
37% Storage Resource Management (SRM) tools
19% Storage Virtualization
19% Information Lifecycle Management (ILM)
14% Integration with other management tools
11% Compliance storage for regulations
Q2. What are people doing to address storage infrastructure complexity?
33% Deploying new SRM and SAN management tools
26% Adopting "Storage as a Service" methodology
22% Deploying new storage virtualization technologies
8% Hiring more staff
9% (complexity was not an issue)
The first keynote speaker was Cora Carmody, CIO of SAIC. In the late 1980s and early 1990s, I did a lot of work with SAIC here in San Diego, and so IBM sent me to San Diego quite frequentlyfor face-to-face meetings with them. Her talk was cryptically titled "Jumbo Shrimp, InformationManagement, and the Mark of the Beast." Coming up with good titles is important. Some of herkey points:
"Information management" was as much an oxymoron as "jumbo shrimp" or "military intelligence".(SAIC is a general contractor for the US Military, so this was especially funny).
Computer data needs both "ownership" and "stewardship".
Gartner analyst reports that 50% of digital information for a business resides in personal files onindividual PCs.
PAN-StaRRs project is ingesting 10TB per week of astronomical data.
TeraTEXT(R) project is a non-relational database that supports a large mix of structured and unstructured content.
The next "Y2K" crisis for the USA is changing from 3-digit to 4-digit area codes for our telephone numbers.
Battery size and life have not advanced as fast as we need
There has been little progress in "User Interface" ease of use
Formats and standards are picked for the most part by the winning vendors, and it is the silence of themarketplace that lets them get away with this.
We are overly reliant on an inherently insecure medium.
The "mark of the beast" refers to exciting new technologies based on "presence awareness". For example,some hotels now are able to check you into the hotel as you drive up in your car, based on your car's licenseplate. Some 24-hour gyms use your fingerprint as your entry credentials, eliminating the need to staff peopleat the front desk.
IBM's own Barry Rudolph, presented "Storage in an Age of Inconvenient Truths", dressed up like Oscar-winner andformer USA Vice President Al Gore. Barry's focus was on the growingconcern of over environmental Power and Cooling issues in the data center. According to IDC, the cost of power and cooling an individual server, over its lifetime, now exceeds its acquisition cost. Storage devices are not as bad as servers in this regard. Data centers now consume 1.2% of the worlds energy.
Over lunch, I heard Tony Asaro from ESG present "The Need for Highly Virtualized Storage Systems withina Virtualized Data Center." His concern is that there is still a "heavy touch" required to manage storage.Without virtualization, your data center is less than the sum of its parts. Although IBM has been doingstorage virtualization since 1974, Tony mentioned that most storage vendors were "late to the party".He argues that "internal virtualization" inside storage arrays is not enough, you need "external virtualization"(like the IBM System Storage SAN Volume Controller) to virtualize your entire infrastructure.What storage administrators would like is for storage to have consumer levels of "ease of use", and today'snon-virtualized storage environments are nowhere near that.
"The great advantage [the telephone] possesses over every other form of electrical apparatus consists in the fact that it requires no skill to operate the instrument." - Alexander Graham Bell, 1878
I attended a few break-out sessions in the afternoon.
Ralph presented "Crisis of Capacity" which covered the drastic actions he had to take to handle power and coolingin their expanding data center during their summer months, where temperatures peak up to 105 degrees. This included creating "hot" and "cold" aisles onhis raised floor by re-organizing the perforated floor tiles, and doing a better job standardizing how cables areconnected to the back of racks and up through the ceiling to maximize airflow. An amp-meter on each power strip was used to measure the powerused at each rack, which allowed them to better prioritize their efforts. Their Air Conditioning unit was only 12inches from the concrete floor, and raising it to 18 inches greatly reduced noise and vibration. Adding a second AC unit made a world of difference. Finally, they eliminatedKVMs, because people who use KVMs break other parts of thedata center. His rule of thumb: the cooling requirements will be 50% of the rated power requirements for equipment.
Terry Yoshi, Intel internal IT department, as a member of the SNIA's end user council
Terry presented "Taming the SAN Complexity". The problem with "complexity" as a concept is that it is very subjective, difficult to quantify, and therefore difficult to manage. He presented complexity in four areas:Organizational structure of the company as a whole; skill sets required of the IT staff; business process andprocedures; and technology. Dealing with complexity is a battle between Old School (because we've always doneit this way) and New School (because it is new and different technology). Storage Area Networks are inherentlya "shared resource", and the increased complexity is a direct result of the low reliability of the componentsand devices it is composed of. People should focus on the "Total Cost of Ownership" (TCO) for a SAN, and not just the initial acquisitionprice of SAN gear.He was not a fan of the "dual/multiple" vendor strategy that many companies employto reduce costs. His suggestion that things should be tried out first on your "test SAN" caused some chuckles,as few have such a thing. Finally, he suggested not only documenting "Best Practices" and "Best Known Methods"but also things that have been found not to work, his do-not-try-this-at-home list.
Tony Antony, Cisco marketing manager for Optical products
This was an overview of the technologies available for long distance connections for disaster recovery,business continuity, and resilience. He covered three levels.
IP - Fibre Channel of IP (FCIP) offers the greatest "global" distance but forces people into asynchronous mirroring.
SONET/SDH - SONET is what we call it in the USA, and SDH is what it is called in other countries. This provides state-to-state or "out-of-region" distances, which is ideal to meet certain government regulations for homeland defense. He suggests this is offered when dark fiber or DWDM is not available.
DWDM/CWDM - this is using a prism to run multiple colors of light through a single fiber optic cable. CWDM ischeaper, but only handles 8 signals per cable. DWDM can handle 32 to 160 signals per cable, but is more expensive.
His rule of thumb: one buffer credit for every kilometer at 2Gbps speed (for every 2km at 1Gbps).
The day ended at the "Expo". I hung out at the IBM booth to help answer questions and network with others.
Last year in Beijing, China, one of my colleagues told me "When it rains here, cabs dry up". Normally, there are enough taxi cabs to handle normal conditions, but when it rains, people who normally walk now want to take a cab instead, and the demand goes up, resulting in being more difficult to find one when you need one.
I'm wrapping up my week here in Chicago, and it snowed yesterday. Cabs were scarce. I walked. Many others walked too, about half with umbrellas to protect themselves against the snowflakes.
Most systems are designed to handle typical average conditions. Taxi cabs in a city, for example, handle typicalamounts of traffic.
IT is different. In many cases, IT infrastructures are designed for the peaks, not the averages. Peaks can be where you need performance the most, and failure to design for peaks can be disastrous. As with any business decision, this represents a trade-off. Design for the average, and suffer through the peaks, or design for the peak, and be over-allocated and under-utilized most of the time otherwise.
Yesterday, I went to the Bodyworlds exhibition. Here the anatomy of real human cadavers are on display, in full detail, thanks to a process calledPlastination.This was a great way to present anatomy in a 3-D visual way that can be easily understood and appreciated.I was glad to see so many children were there, although I warn parents that some sections of the exhibit maybe a bit shocking. I heard people speaking French and German, and it was great that anyone can be fascinatedby the human body, without having to read or understand English.
In the exhibit, you got to see the bones, nerves, muscles, digestive tract and other organs.Some in action poses, like swinging a baseball bat or ice skating, while others were stretched into specific poses to help emphasize one part or another.
In some cases, they would show side by side healthy and unhealthy organs, for example, the lungs of someone that smokes tobacco cigarettes, compared to the lungs of a normal person. Quite a difference!
Visualization can be an effective way to understand and gain insight from information. Presenting information in a visually stunning manner can be challenging, but often worth the effort. It reminded me of Edward Tufte, who has written several books on this subject.
The concept that there should be a linear "Storage Administrators per TB" rule-of-thumb has been around for a while.Back in 1992, I went to visit a customer in Germany who had FIVE storage admins for 90 GB (yes, GB, not TB) disk array.I told them they only needed 3 admins, but they cited German laws that prohibited "overtime" work on evenings and weekends.
Later, in 1996, I visited an insurance company in Ohio to talk about IBM Tivoli Storage Manager. They had TWO admins to manage 7TB on their mainframe, and another 45 people managing the 7TB across their distributed systems running Linux, UNIX, and Windows. My first question, why TWO? Only one would be needed for the mainframe, but they responded that they back each other up when one takes a 2-week vacation. My second question to the rest of the audience was... "When was the last time you guys took a 2-week vacation?"
Today, admins manage many TBs of storage. But TBs are turning out not to be a fair ruler to estimate the number of admins you need. It's a moving target, and other factors have more influence that sheer quantity of data.Let's take a look at some of those factors, which we call "the three V's":
Variety of information types
In the beginning, there were just flat text files. In today's world, we have structured databases, semi-structured e-mail systems, hypertext documents, composite applications, audio and video formats that require streaming, and so on. Variety adds to the complexity of the environment. Different data requires different treatment, different handling, and perhaps even different storage technologies.
Volume of data
Data on disk and tape is growing 60% year on year. It's growing on paper also. It's growing on film like photos and X-rays. The problem is not the amount, but the rate of growth. Imagine if population and traffic in your city or town increased 60% in one year, most likely people would suffer because most governments just aren't prepared for that level of growth.
Velocity of change
Back in the 1950's and 1960's, people only had to make updates once a year, scheduling time during holidays. Now, people are making changes every month, sometimes every weekend. One customer we spoke with recently said they do about 8000 changes PER WEEKEND!
So, the key is that there is no simple rule-of-thumb. Fewer admins are need per TB on mainframe than distributed systems data. Fewer admins per TB are needed when you deploy productivity software, like IBM TotalStorage Productivity Center. Fewer admins per TB are needed when you deploy storage virtualization, like IBM SAN Volume Controller or IBM virtual tape libraries.
It is perhaps coincidence that I learned that two people have blogs today.
Dinh Phan is an IBM Field Technical Sales Specialist (FTSS) for IBM System Storage for the Western region of United States. He contributes to the Solsie.com blog from Costa Mesa, California. While this blog is focused on Mobile technology, Dinh has told me he plans to contribute postings about storage. One posting I found heart-warming was about IBM's historic donation of technology.Find his blog entries at:http://solsie.com/
The "corporate bloggers" from the various storage vendors often mention their opinions about IBM products. Sometimes, they say something nice, and other times they poke fun. It's good to read the various opinions. Most are well-thought and well-written.
EMC blogger Chuck Hollis has a post about the various categories that industry analyst IDC used for external controller-based disk in their most recentQ4 Storage Scorecard.I agree with Chuck that it is good to have independent analysts that take an objective look across all storage vendors to provide the facts on various makes and models. Both IBM and EMC took marketshare in 4Q, so we cancongratulate ourselves and each other for the efforts needed to make this happen.
Chuck mentions that while EMC and HDS high-end boxes are similar, perhaps IBM's "DS" series is different enough to question putting it in the same "high-end" category. It's not clear if Chuck is poking fun at the fact that theIBM DS family spans multiple categories; or an admission thatthe IBM DS8300 Turbo is faster than the EMC DMX-3 and HDS USP offerings. Perhaps we need a new categorycalled "super high-end"?
IDC doesn't publish their data by price band, but we can infer from the products in each how they decidedwhich products were grouped into which categories. Let's examine the entire IBM DS family in the various categories.
Our newest offering is the IBM System Storage DS3000 series. Some analysts call this category "low end", but IBM prefers using "entry level". These have an attractivelow acquisition price, very easy to set up, and are intended for the Intel and AMD servers, such as IBMBladeCenter, System x, as well as servers from HP and Dell. Disk arrays in this category typically have listprices below $50,000 USD.
Our midrange offering is the IBM System Storage DS4000 series. These are designed for Linux, UNIX and Windows based workloads.Some call these server platforms "open systems", or sometimes "distributed systems". The DS4000 systems are rack-optimized modularunits, providing plenty of options and trade-offs between price and performance for price-sensitive customers.The "high end" model of the DS4000 series is the DS4800, and has very impressive performance characteristics.Disk arrays in this category typically have list prices in the $50,000 to $299,000 USD range.
IBM System Storage DS6000 seriesis one of our enterprise class offerings. DS6000 offers mainframe attachment comparable to what EMC DMX or HDS USP offer for their "enterprise class" or "high end" models, but uses substantially less power and in a much more compact modular rack-optimized packaging. Disk arrays in this category typically have list prices at $300,000 USD and above.
Super High End
Perhaps IBM and EMC can work together to petition IDC to adopt this as a new category, based on performance,rather than list price. Is the storage marketplace ready for a fourth category?As Chuck mentioned on his blog, IBM is #1 for mainframe disk storage, and perhaps it is because the IBM System Storage DS8000 Turbo series does so well on most mainframe workloads. No offering from EMC or HDS meet or beat the SPC benchmarks for the DS8000 Turbo. You can see the results in the Executive Summary or read the Full Report.
Thanks to IBM's innovative Adaptive ReplacementCache algorithm, IBM DS8000 performance shines best handling read-intensive random-access workloads that mainframes do most often. These types of workload are modeled by the SPC-1 benchmark. In cases of write-intensive, sequential processing, the differences are less substantial, as disk arrays from all manufacturers drop down to the native performance capabilities of the 10K and 15K RPM drives.
I'll give you a real example. Not long ago, I waspart of a team to help resolve a performance bottleneck on-site at the customer location. The customer had an interesting "composite application" where data was processed on AIX platform (IBM System p), which passed the data to a Linux partition running on the IBM System z mainframe,which in turn used Java SQL to post updates to a DB2 database on z/OS partition, which then wrote out through FICON adapters to an HDS USP device. IBM and HDS worked together to help the customer figure out why they weregetting disappointing throughput and response times. IBM brought in experts on AIX, TCP/IP, Java, Linux, z/OS and FICON. HDS had their experts too, and tried to improve performance by quadrupling the storage capacity, and spreading the data out across more spindles. That didn't work. As it turns out, HDS disk just couldn't deliver the performance required. The software and mainframe were all well tuned. They replaced the HDS withan IBM DS8000 array, and it met all the service level requirements. Problem solved.
The problem with having this new "super high end" category, of course, is that only IBM plays in it, so it wouldn'toffer the marketplace much of a comparison. For now, we'll just have to settle for being the fastest in the samecategory as EMC DMX and HDS USP.
Storage is a competitive marketplace.Both EMC and HDS are reputable companies that make quality products that attach to IBM System z mainframe servers. Not all workloads are mission-critical or performance-sensitive. For less critical workloads, perhaps you may find EMC or HDS performance is "good enough".
But if performance is important to you, you should consider IBM on your list of vendors for your next purchase decision. Let IBM help you prove it to yourself, running your specific workloads side by side with your existing equipment.
Today,Apple and EMI announced that EMI’s entire music and video catalog will be available in May without any digital rights management (DRM) protection.Not only with the music be higher quality, but can be played on any player, presumably using MP3 format instead ofApple's proprietary AAC format. Being locked into any single vendor solution is undesirable. Similar issues abound for Microsoft Office 2007 file formats.
On my iPod, I ripped all my CDs into MP3 format, not AAC. I love my iPod, but if I ever decided to chose a different MP3 player, I did not want to go through the time-consuming process or re-ripping them again.
A blog by Seth Godin feels this Apple-EMI announcement means thatDRM is dead.
Back when music labels added value by producing and distributing music in physical form, it made sense for them to take a cut. Mass-producing CDs and distributing them out to music stores across the country costs lots of money. However, for online music, music labels don't have these same overhead costs, but continue the process of paying the artists only a few pennies per dollar. Some artists have file lawsuits to get their fair share.
This process applies to any published work. For example, you can purchase Kevin Kelly's book in various formats, at different prices, from different distributors. For example:
In PDF for $2, directly from the author via PayPal
black-and-white hardcover, for $20, from Amazon
color softcopy, for $30, from Lulu
Each nets the author $1.50 in royalties per copy. You can decide how much in production and distribution costs you want to pay.
The terms "information" and "data" are often used interchangeably in regular usage, but for the storageindustry, there are significant differences between the two, as different as "fact" from "meaning".
For example, if you are walking down the street, and see a pole with red and white stripes, the data of red and white stripes may not have much meaning, unless you recognize the information is that you are in front of a barber shop.I thought of this when someone pointed me to theStrip Generator Tool website, which can helpyou generate various stripes for use on the tiled background of web pages. (Or if you aredesigning neckties for your Second Life avatar).
Many national flags are based on simple stripes of different colors.For example, look at the national flags of France, Russia, and the Netherlands. These consist of a red, white, and blue stripe, justin different sequence and orientation.Again, the data of these colors, the width of their lines, and the way they are placed on the flag are all data, but the information they convey is significantly more than that.One person might walk right by the flag, not knowing which country it belongs to, while anotherperson might get emotional memories of their homeland.
For those of us in the storage industry, data is just binary 1's and 0's on disk and tape media, and canbe treated like packages at the post office in brown wrapping paper. Just as post office employees don't have to know the contents to ship them to the final destination, servers and storage devices don't need to knowthe informational content of the data that they process and store.
Converting information to data is easy. Let's take an example of taking a digital photo. The photo could be a picture of you and your spouseon your last vacation trip, but you would never know that from just looking at a series of 1's and 0's. For this reason, you create photo albums, you write captions below indicating where and when the photowas taken. This additional "context" is often called "metadata" or just simply "indexing".
Both the information captured (the photo in this case) and its metadata (the caption), can be storedas 1's and 0's on storage media. These bits can be compressed, encrypted, or represented in a variety of formats.
Information is copied from one data file to another. In the traditional sense, one piece of informationcould exist in the primary production copy, as well as multiple archive or backup copies. One piece ofinformation, stored on multiple copies of data. In a sense, this is similar to genetic information storedon each human being (data copy). Richard Dawkins, author of The Selfish Gene, reminds us that genes outlive individual humans. In storage, we remind people that data outlivesthe media it is initally written to, and the information outlives the initial data copy stored.
Converting data back to information is not always as simple.Not all sequences of 1's and 0's are obvious what they represent. To display a digital photo, you need to know the format the photo is in, and have an appropriate application that can display it back to something a human person can recognize. If the bits were compressed, the application needs to handlethat, or you need to de-compress the data before handing it to the application. For encrypted data,you need to have the decryption key. The process of converting a single file of data back to information is called "rendering".
One of the big problems with keeping information for long periods of time, isthat you may not have the equipment, decryption key, or applications needed to render the data back to usable information. You've kept the data, but you can't make any sense of it, as if it went through an episode of Will it Blend?
A good example is how the current version of Microsoft Office application is unable to interpret andrender data documents that were stored in WORD 1.0 format. IBM and others have developed "rendering tools" that can help decipher the bits, and bring back the information. To help address this challenge, the new Microsoft Office 2007 haschosen the OOXML format, but will continue to support some of the older legacy formats. IBM and the rest of the world are focused instead on Open Document Format (ODF) open standard. Those of usstill using older versions of Microsoft Office might need the Office 2007 Compatibility Pack.
Another way to get information from data is "data mining", an important part of "business intelligence". Here you are gleaning information notfrom individual details, but from patterns in the data, averages, statistics, totals, that havebroader meaning than individual transactions or events.
For many applications, DLM is just fine. Let's consider e-mail, for example. For most employees,deleting e-mails larger than 1 MB, after 90 days, regardless of content, is probably a reasonable DLM policy. All data is treated the same, based purely on the size and date markings on the outer brown wrapper.
For more sensitive content, DLM is not enough. The e-mails that are to or from the president of thecompany, or between top executives, or that contain certain pieces of information relevant for lawsuitsor other investigations, may not be treatedthe same as other e-mails. In this case, you need ILM technologies, managing based on the informational content of the data, and not just the size and date last referenced.
Of course, IBM supports both, and can help you decide the right solution for each workload.
In case you missed it, IBMunveiled a new digital video surveillance service yesterday. This "marks an important shift in the industry's approach to security, applying advanced analytics to video data and signaling the ability to converge physical and information technology (IT) security."
The IBM Smart Surveillance Solution is designed to provide the unique capability to carry out efficient data analysis of video sequences either in real time or from recordings. These recordings can be on disk or tape storage.
The problem with today's existing "analog" surveillance is that the analog cameras record onto traditional VHS tapes, and these are rotated through, re-written after a few hours or days. To review tapes often involves human intervention, and must be done before the VHS tapes are re-used. Many shoplifters, thieves, and other law-breakers take a chance that their actions will not be caught on tape, or that they will be long gone by the time the video is analyzed.
The IBM Smart Surveillance Solution can provide a number of advantages over traditional video solutions, including:
Real-time alerts that can help anticipate incidents by identifying suspicious behaviors.
Forensic capabilities are enhanced by utilizing unique indexing and attribute-based search of video events to classify objects into categories such as people and cars.
Situational awareness of the location, identity and activity of objects in a monitored space including license plate recognition and face capture.
With real-time analytics capabilities, the new DVS service can open up a wide array of new applications that go far beyond the traditional security aspects of surveillance systems. Early adopter industries in this rapidly evolving market include retail, public sector and financial services. The retail industry estimates nearly $50 billion is lost annually to fraud, theft and administrative errors.
Once in digital format, video surveillance can be sent further, processed quicker, and stored for longer periods of time, than traditional media makes practical today.
Several of my IBM colleagues will be attending the "Virtual Worlds 2007" conference today and tomorrow. This conference sold out so quickly that they have already scheduled a second one for October. The focus is on 3-D internet technologies likeSecond Life. Attendance is expected at over 600 people.
IBM is investing heavily in this new concept of v-business. Last year, I was one of only 325 IBMers on Second Life. Now, according to this Better than Life blog entry from Grady Booch, IBM Fellow, the number is over 4000!
Of course, the challenge for IBM, and others, is learning to market in virtual worlds. Already, my team is in-world, and we meet several times a week. Using Second Life is quickly becoming an essential business skill, like participating in conference calls, or responding to instant messages.
What does meeting in-world entail?
Scheduling a time and a place
Finding a time that people can meet is no different than scheduling a audio or video conference call. In general, you don't have to worry about travel, but you do have to be actively somewhere connected to everyone else.
Finding a place involves actually determining the island, region and coordinates to hold the meeting. You need to find a place with enough seating. You don't have to worry about daylight, each person can control how much or little sunlight shows up on their screen. You do have to make sure you pick a spot that nobody else plans to use at that same time. Just like scheduling conference rooms at the site or hotel, we have to schedule rooms in advance.
To avoid this hassle, I have created the "pocket conference room". This is a single object that I can "rez" onto the ground, from my inventory, with 40 chairs, a PowerPoint presentation screen, a podium for a speaker to stand behind, and stools for speakers to sit on if they are next on the agenda. Now, I can hold impromptu meetings in any sandbox, grassy knoll, or the roof top of a building.
As with any other meeting, you need some basic ground rules. I am not talking the usual "no shooting, no gambling, no selling" rules that you see everywhere in Second Life. Instead, rules like an avatar must stand up before speaking. Anyone with a question must first "raise their hand" and get recognized by the chair. These ground rules can be as formal as Robert's Rules of Order or more casual, depending on who is participating.
It costs 10 Linden Dollars (L$) per PAGE to upload a PowerPoint presentation. This has the immediate benefit of having everyone spend more time and effort on their presentation, trying to cut down the number of charts, and focus more on what they are going to say.
Public Speaking Skills
It is amazing. People who are too scared to speak in front of an audience in Real Life have no problem having their avatar stand in front of other avatars in Second Life. This has greatly broadened the pool of speakers to tap into.Are you a woman with a husky masculine voice? Are you a man with a high-pitched feminine voice? Now, you can create an avatar that matches your voice.
This turns out to be the biggest challenge. In Real Life, organizing a face-to-face meeting involves time and effort making sure the venue has everything you need, a platform, a podium, good Audio/Video system, etc. All people have to do is show up, sit in a chair and listen.
In Second Life, however, the aspects of venue are all covered, but getting people to show up is another story. People have to sign up for Second Life account, create an avatar, wear appropriate virtual clothing, figure out how to teleport near the venue, walk or fly the difference to get to the exact building and room, master the sitting-in-a-chair and hold-coffee-and-sip-occasionally process, and pay attention.
Perhaps the best part of Second Life is that if you are not paying attention, your avatar noticeably falls asleep, into a hunched-over position, what is called "afk" (short for Away From Keyboard). On the other hand, if you do need to step away from your desk, you can put your avatar in "afk" mode immediately, tell everyone why and perhaps when you'll be back, and then re-activate when you return. This is one of the best improvements over regular audio conference calls.
I suspect the need for having places in Second Life to hold meetings will become more and more in demand.At a time when real-estate sales in the US is slowing down, Coldwell Banker's Second Life efforts are ramping up. I am not making this up. Coldwell Banker is one of the nation's largest real estate brokerage firms. They are trying to bring the same "adult supervision" to virtual real-estate transactions, offering to help people buy and rent properties in Second Life.
Michael Scott, one of my "Second Life" builder/scripters, for demonstrating client-focused dedication to IBM's corporate values.
Our site manager, Terri Mitchell, did a recap of all our recent awards and accomplishments.Of the nine Design Innovation awards won by IBM this year at the CeBIT conference, eight were for IBM System Storage products!
The IBM System Storage EXP3000: an entry-level data storage server that is optimized for cost-sensitive and space-limited environments and employs a user-centered design that enables ease of use and simple tool-less installation and removal of all components.
The IBM System Storage N7000 Series: a modular disk storage system that delivers high-end enterprise storage and data management value ideal for large-scale applications, while helping to anticipate growth, maintaindata availability and reduce costs.
The IBM System Storage N5000 Series: a modular disk storage system designed to address the entire spectrum of data availability challenges while offering value in price and scalability. Built-in enterprise serviceability and manageability features support efforts to increasereliability and simplify storage infrastructure and maintenance.
The IBM System Storage N3700: a filer that integrates storage and storage processing into a single unit, facilitating affordable network deployments.
The IBM System Storage DS4700: a NEBS-compliant disk storage server designed to address requirements for companies in the telecommunications industry, as well as other segments, such as oil and gas, meeting standardsfor electromagnetic compatibility, thermal robustness, earthquake and office vibration resistance, and provides protection for the product components from airborne contaminants.
The IBM System Storage EXP810: a data storage expansion unit capable of 4.8 Terabytes of physical storage, with a user-centered and tool-less design featuring redundant power, cooling, and disk modules for ease of use and simple serviceability.
The IBM System Storage TS3400: an affordable, space-friendly tape library for users in remote locations that supports enterprise-class technology and encryption capabilities.
A representative from Tucson's Brewster Center presented Terri an award, thanking IBM for its strong support for the community through various charity initiatives.
The final speaker was a new IBM client, Tony Casella, the IT Director of the town of Marana. Recently, the town of Marana selected IBM products made big news. Arizona is the fastest growing state in the USA, and the town of Marana, just north of Tucson, is one of the fastest growing communities in Arizona. The town is growing so large that it will soon spill over from Pima into Pinal county, and will be the first town in Arizona authorized to span county boundaries.