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author of the Inside System Storage series of books. This blog is for the open exchange of ideas relating to storage and storage networking hardware, software and services. You can also follow him on Twitter @az990tony.
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Use more efficient disk media, such as high-capacity SATA disk drives
Both are great recommendations, but why limit yourself to what EMC offers? Your x86-based machines are only a subset of your servers,and disk is only a subset of your storage. IBM takes a more holistic approach, looking at the entire data center.
VMware is a great product, and IBM is its top reseller. But in addition to VMware, there are other solutions for the x86-based servers, like Xen and Microsoft Virtual Server. IBM's System p, System i, and System z product lines all support logical partitioning.
To compare the energy effectiveness of server virtualization, consider a metric that can apply across platforms. For example, for an e-mail server, consider watts per mailbox. If you have, say, 15,000 users, you can calculate how many watts you are consuming to manage their mailboxes on your current environment, and compare that with running them on VMware, or logical partitions on other servers. Some people find it surprising that it is often more cost-effective, and power-efficient, to run workloads on mainframe logical partitions (LPARs) than a stack of x86 servers running VMware.
More efficient Media
SATA and FATA disks support higher capacities, and run at slower RPM speeds, thus using fewer watts per terabyte.A terabyte stored on 73GB high-speed 15K RPM drives consumes more watts than the same terabyte stored using 500GB SATA.Chuck correctly identifies that tape is more power-efficient than disk, but then argues that paper is more power-efficient than tape. But paper is not necessarily more efficient than tape.
ESG analyst Steve Duplessie divides up data betweenDynamic vs. Persistent. The best place to put dynamic data is on disk, and here is where evaluation of FC/SAS versus SATA/FATA comes into play.Persistent data, on the other hand, can be stored on paper, microfiche, optical or tape media. All of these shelf-resident media consume no electricity, nor generate any heat that would require additional cooling.
A study by scientists at the Lawrence Berkeley National Laboratory titled High-Tech Means High-Efficiency: The Business Case for Energy Management in High-Tech Industries indicates thatData centers consume 15 to 100 times more energy per square foot than traditional office space. Storing persistent data in traditional office space can save a huge amount of energy. Steve Duplessie feels the ratio of dynamic to persistent data is 1:10 today, but is likely to grow to 1:100 in the near future, raising the demand for energy-efficient storage of persistent data ever more important to our environment.
Data centers consume nearly 5000 Megawatts in the USA alone, 14000 Megawatts worldwide. To put that in perspective, the country of Hungary I was in last week can generate up to 8000 Megawatts for the entire country (and they were using 7400 Megawatts last week as a result of their current heat wave, causing them grave concern).
Back in the 1990's, one of the insurance companies IBM worked with kept data on paper in manila folders, and armiesof young adults in roller skates were dispatched throughout the large warehouses of shelves to get the appropriate folder in response to customer service inquiries. Digitizing this paper into electronic format greatly reduced the need for this amount of warehouse space, as well as improved the time to retrieve the data.
A typical file storage box (12 inch x 12 inch x 18 inch) containing typed pages single-spaced, double-sided, 12 point font could hold perhaps 100MB. The same box could hold a hundred or more LTO or 3592 tape cartridges, each storing hundreds of GB of information. That's a million-to-one improvement of space-efficiency, and from a watts-per-TB basis, translates to substantial improvement in standard office air conditioning and lighting conditions.
To learn more about IBM's Project Big Green, watch thisintroductory video which used Second Life for the animation.
Some people find it surprising that it is often more cost-effective, and power-efficient, to run workloads on mainframe logical partitions (LPARs) than a stack of x86 servers running VMware.
Perhaps they won't be surprised any more. Here is an article in eWeek that explains how IBM isreducing energy costs 80% by consolidating 3,900 rack-optimized servers to 33 IBM System z mainframe servers, running Linux, in its own data centers. Since 1997, IBM has consolidated its 155 strategic worldwide data center locations down to just seven.
I am very pleased that IBM has invested heavily into Linux, with support across servers, storage, software andservices. Linux is allowing IBM to deliver clever, innovative solutions that may not be possible with other operating systems. If you are in storage, you should consider becoming more knowledgeable in Linux.
The older systems won't just end up in a landfill somewhere. Instead, the details are spelled out inthe IBM Press Release:
As part of the effort to protect the environment, IBM Global Asset Recovery Services, the refurbishment and recycling unit of IBM, will process and properly dispose of the 3,900 reclaimed systems. Newer units will be refurbished and resold through IBM's sales force and partner network, while older systems will be harvested for parts or sold for scrap. Prior to disposition, the machines will be scrubbed of all sensitive data. Any unusable e-waste will be properly disposed following environmentally compliant processes perfected over 20 years of leading environmental skill and experience in the area of IT asset disposition.
Whereas other vendors might think that some operational improvements will be enough, such as switching to higher-capacity SATA drives, or virtualizing x86 servers, IBM recognizes that sometimes more fundamental changes are required to effect real changes and real results.
Philip Rosedale, chief executive of Linden Labs, which produced the Second Life virtual reality environment, said Second Life and Facebook are popular because they give people a new environment to interact in that they are comfortable with.
Of course I have blogged for months now on my involvement in Second Life, and how IBM is investing in this platform for business purposes. Recently, IBM made news for publishing its Code of Conduct,and set of guidelines on how you run your avatar in virtual worlds, including Second Life. IBM recognizesthe business potential of virtual worlds, and has formed the "3D Internet" group exploring the possibilities.Over 5000 IBM employees now use Second Life on a regular basis.
I was surprised to learn that there were over 23,000 IBMers already on Facebook. I used to be on LinkedIn,but found FaceBook to have more IBMers and have made the switch. Recently, we were told that these 23,000 IBMers spend 19 minutes, on average, per day visiting Facebook pages. Nobody askedme how much time I spend every day on FaceBook, but with over 350,000 employees in the company,I am sure some have ways to track the lives of others.
Both of these count as adding more "FUN" into the workplace, which everyone should strive for. It is also good to know that the skills you developusing Second Life or FaceBook can carry over to your next job role or your next employer.The number-one question I get from new colleagues when I mention either these exciting new ways to communicate and collaborate is: "But how is this related to business?"
Second Life is obvious, a new innovative way to hold meetings with colleagues, Business Partners and clients isgoing to have business value. Meetings in Second Life help you focus on what is being discussed, versus a plaintelephone call where your eyes may wander to other things in your view. Of course nothing beatsthe effectiveness of face-to-face meetings, but Second Life offers a more energy-efficient alternative than traveling to other cities or countries.
Despite this, or perhaps because of this, over 30 percent of IBM's Linux server revenue is onnon-x86 platforms, avoiding the XenSource vs. VMware decision altogether. Both System z (traditional mainframe servers) and System p (traditional UNIX servers) are able to run many Linux images in a fully virtualized manner, without VMware or XenSource.
Last week, a writer for a magazine contacted us at IBM to confirm a quote that writing a Terabyte (TB) on disk saves 50,000 trees. I explained that this was cited from UC Berkeley's famousHow Much Information? 2003 study.
To be fair, the USA Today article explains that AT&T also offers "summary billing" as well as "on-line billing", but apparently neither of these are the default choice. I can understand that phone companies send out bills on paper because not everyone who has a phone has internet access, but in the case of its iPhone customers, internet access is in the palm of your hands! Since all iPhone customers have internet access, and AT&T knows which customers are using an iPhone, it would make sense for either on-line billing or summary billing to be the default choice, and let only those that hate trees explicitly request the full billing option.
Sending a box of 300 pages of printed paper is expensive, both for the sender and the recipient. This informationcould have been shipped less expensively on computer media, a single floppy diskette or CDrom for example. Forthose who prefer getting this level of detail, a searchable digitized version might be more useful to the consumer.
Which brings me to the concept of Information Lifecycle Management (ILM). You can read my recent posts on ILM byclicking the Lifecycle tab on the right panel, or my now infamous post from last year about ILM for my iPod.
His recollection of the history and evolution of ILM fairly matches mine:
The phrase "Information Lifecycle Management" was originally coined by StorageTek in early 1990s as a way to sell its tape systems into mainframe environments. Automated tape libraries eliminated most if not all of the concerns that disk-only vendors tout as the problem with manual tape. I began my IBM career in a product now called DFSMShsm which specifically moved data from disk to tape when it no longer needed the service level of disk. IBM had been delivering ILM offerings since the 1970s, so while StorageTek can't claim inventing the concept, we give them credit for giving it a catchy phrase.
EMC then started using the phrase four years ago in its marketing to sell its disk systems, including slower less-expensive SATA disk. The ILM concept helped EMC provide context for the many acquisitions of smaller companies that filled gaps in the EMC portfolio. Question: Why did EMC acquire company X? Answer: To be more like IBM and broaden its ILM solution portfolio.
Information Lifecycle Management is comprised of the policies, processes,practices, and tools used to align the business value of information with the mostappropriate and cost effective IT infrastructure from the time information isconceived through its final disposition. Information is aligned with businessrequirements through management policies and service levels associated withapplications, metadata, and data.
Whitepapers and other materials you might read from IBM, EMC, Sun/StorageTek, HP and others will all pretty much tell you what ILM is, consistent with this SNIA definition, why it is good for most companies, and how it is not just about buying disk and tape hardware. Software, services, and some discipline are needed to complete the implementation.
While the SNIA definition provides a vendor-independent platform to start the conversation, it can be intimidatingto some, and is difficult to memorize word for word.When I am briefing clients, especially high-level executives, they often ask for ILM to be explained in simpler terms. My simplified version is:
Information starts its life captured or entered as an "asset" ...
This asset can sometimes provide competitive advantage, or is just something needed for daily operations. Digital assets vary in business value in much the same way that other physical assets for a company might. Some assets might be declared a "necessary evil" like laptops, but are tracked to the n'th degree to ensure they are not lost, stolen or taken out of the building. Other assetsare declared "strategically important" but are readily discarded, or at least allowed to walk out the door each evening.
... then transitions into becoming just an "expense" ...
After 30-60 days, many of the pieces of information are kept around for a variety of reasons. However, if it isn'tneeded for daily operations, you might save some money moving it to less expensive storage media, throughless expensive SAN or LAN network gear, via less expensive host application servers. If you don't need instantaccess, then perhaps the 30 seconds or so to fetch it from much-less-expensive tape in an automated tape librarycould be a reasonable business trade-off.
... and ends up as a "liability".
Keeping data around too long can be a problem. In some cases, incriminating, and in other cases, just having toomuch data clogs up your datacenter arteries. If not handled properly within privacy guidelines, data potentially exposes sensitive personal or financial information of your employees and clients. Most regulations require certain data to be kept, in a manner protected against unexpected loss, unethical tampering, and unauthorized access, for a specific amount of time, after which it can be destroyed, deleted or shredded.
So ILM is not just a good idea to save a company money, it can keep them out of the court room, as well as help save the environment and not kill so many trees. Now that 100 percent of iPhone customers have internet access, and a goodnumber of non-iPhone customers have internet access at home, work, school or public library, it makes sense for companies to ask people to "opt-in" to getting their statements on paper, rather than forcing them to "opt-out".
I have arrived safely in Las Vegas for the IBM System Storage and Storage Networking Symposium. This eventis held once every year. The gold sponsors were: Brocade, Cisco, Finisar, Servergraph, and VMware. Our silversponsor was Qlogic.
I presented IBM's System Storage strategy and an overview of our product line. For those who missed it,our strategy is focused on helping customers in four key areas:
Optimize IT - to simplify and automate your IT operations and optimize performance and functionality, through server/storage synergies, storage virtualization, and intergrated storage infrastructure management.
Leverage Information - to enable a single view of trusted business information through data sharing, and to get the most value from information through Information Lifecycle Management (ILM).
Mitigate Risk - to comply with security and regulatory requirements, and keep your business running with a complete set of business continuity solutions. IBM offers a range of non-erasable, non-rewriteable storage, encryption on disk and tape, and support for IT Infrastructure Library (ITIL) service management disciplines.
Enable Business Flexibility - to provide scalable solutions and protect your IT investment through the use of open industry standards like Storage Networking Industry Association (SNIA) Storage Management Initiative Specification (SMI-S). IBM offers scalability in three dimensions: Scale-up, Scale-out, and Scale-within.
IBM has a broad storage portfolio, in seven offering categories:
Disk Systems, including our SAN Volume Controller, DS family, and N series.
Tape Systems, including tape drives, libraries and virtualization.
Storage Networking, a complete set of switches, directors and routes
Infrastructure Management, featuring the IBM TotalStorage Productivity Center software
Business Continuity, advanced copy services and the software to manage them
Lifecycle and Retention, our non-erasable, non-rewriteable storage including DR550, N series with SnapLock, and WORM tape support, Grid Archive Manager and our Grid Medical Archive Solution (GMAS)
Storage Services, everything from consulting, design and deployment to outsourcing and hosting.
I could talk all day on this, but given that the room was packed, every seat taken and the rest of the audience standing along the walls, I had to keep it down to one hour.
SAN Volume Controller Overview
I presented an overview of the IBM System Storage SAN Volume Controller (SVC), IBM's flagship disk virtualizationproduct. Rather than giving a long laundry list of features and benefits,I focused on the five that matter most:
Reduces the cost and complexity of managing storage, especially for mixed storage environments
Simplifies Business Continuity through non-disruptive data migration and advanced copy services
Improves storage utilization, getting more value from the storage hardware you already have
Enhances personnel productivity, empowering storage administrators to get their job done
Delivers high availability and performance
SAN Volume Controller - Customer Success Stories
A good part of this conference are presented by non-IBMers, which include Business Partners and clientssharing their experiences. In this session, we had two speakers share their experiences with SVC.
David Snyder keeps over 80 web sites online and available. His digital media technologiesteam uses SVC to make their storage administration easier, and ensure high availability for web site content creation and publishing.
Mark Prybylski manages storage at his company, a financial bank. His storage management team uses SVC Global Mirror which provides asynchronous disk mirroring between different types of disk, as part oftheir Business Continuity/Disaster Recovery plan.
The last session I attended was "Storage .. to Optimize your ECM depoloyments" by Jerry Bower, now working for IBM as part of our recent acquisition of the Filenet company. ECM stands for Enterprise Content Management, and IBM is the market leader in this space. Jerry gave a great overview of IBM Content Manager software suite, our newly acquired Filenet portfolio, and the storage supported.
After the sessions was a reception at the Solution Center with dozens of exhibitor booths. For example,Optica Technologies had their PRIZM productswhich are able to connect FICON servers to ESCON storage devices.
Today I spoke at the IBM Think Green Roadshow in Phoenix, Arizona. This is justone of a 15-city tour to help make people aware of Green data center issues.Here is the schedule forthe remaining cities. Contact your local IBM rep for details.
Victor Ferreira was our moderator and host. He is the site level executive for the2000 IBM employees in the Phoenix area, and manages the Public Sector for our Westernregion.
The first speaker was Dave McCoy, IBM principal in our Data Center services group.He explained IBM's Project Big Green and the Energy Efficiency Initiative, and wentinto details on how IBM can act as general contractor to design, plan and build theideal Green Data Center for you. IBM can also retrofit existing buildings, with new technologies like stored cooling, optimized airflow assessments, and modulardata center floorspace. While not related to energy, but still important to ourenvironment was IBM Asset Recovery Services, where IBM can take all those old PCmonitors, keyboards and other outdated equipment and refurbish or melt down to recapture useful metals and plastics, and disposing the rest in an environmentally-friendly,non-toxic manner.
I was the second speaker, covering "How to get it done". While Dave covered the issuesand technologies available, I explained how to put it all into practice. This includesIT systems assessments, health audits, and thermal profiling. Using server and storagevirtualization, you can increase resource utilization and reduce energy waste. IBM's CoolBlueproduct line, which includes the IBM PowerExecutive software to monitor your IT environment, and the "Rear Door Heat Exchanger" that uses chilled water to remove asmuch as 60% of the heat coming out of the back of a server rack, greatly reducing hot-spotson the data center floor, and allowing you to run the entire room at warmer, less-expensivetemperatures.
On the server side, I covered IBM's System z mainframe and the BladeCenter as examples of how innovative technologies can be used to run more applications with less energy. The newSystem p570 based on the energy-intelligent POWER6 processor has twice the performance for the same amountof power as its POWER5 predecessor. On thestorage side, I explained how Information Lifecycle Management (ILM), storage virtualization,and the use of a blended disk and tape environment can greatly reduce energy costs.
Reps from our many technology partners Eaton, APC, Schneider Electric, Liebert, and Anixter werethere to support this event.
The session ended with a Q&A Panel, with Dave McCoy, myself, and Greg Briner from IBM GlobalFinancing. IBM is able to offer creative "project financing" that can often times match theactual monthly savings, resulting in net zero cost to your operational budget, with payback periods as little as 2.5 years.
To learn more about IBM's efforts to help clients create "Green" data centers, clickGreen Data Center.
Well, we had another successful event in Second Life today.
Unlike our April 26 launch of our System Storage products for IBM Business Partners only, this time we decided this time to make it as a "Meet the Storage Experts" Q&A Panel format, and open up registration to everyone. Thesubject matter experts sat at the front of the room on four stools. We had six rows of chairs arrangedsemi-circularly.
Shown above, from left to right, are the avatars of our four experts:
IBM System Storage N series, focusing on recent N3000 disk system announcements
Harold Pike (holding the microphone while speaking)
IBM System Storage DS3000 and DS4000 series, focusing on recent DS3000 disk system announcements
IBM System Storage TS series, focusing on recent TS2230, TS3400 and TS7700 tape system announcements
IBM storage networking, focusing on recent IBM SAN256B director blade announcements
While Eric was a veteran Second Lifer, having presented at our April event, the other three were trainedon how to raise their hand, speak into the microphone, sit on the stool, and so on. I want to thank allof our experts for putting in this effort!
The event was produced by Katrina H Smith. She did a great job, and made sure we were on top ofall the issues and tasks required to get the job done. Running a Second Life event is every bit ashard as running a real face-to-face event. We had several meetings to discuss venue details, placementof chairs, placement of product demos, audio/video recording, wall decorations, tee-shirt and coffee mug design, logistics, and so on.
I acted as moderator/emcee for the event. That is my back in the picture above. The process wassimple, modeled after the "Birds of a Feather" sessions at events like SHARE and the IBMStorage and Storage Networking Symposium. We threw out a list of topics the experts would cover,and people in the audience would "raise their left hand". I, as the moderator, would then walkover to each person, and hold out the microphone for them to ask the question. I would then repeat the question and ask the appropriate expert to provide an answer. We defined gestures onhow to "raise hand" and "put hand down" that we gave to each registered participant.
We had four dedicated "camera-avatars" in world to capture both video and screenshots.Our video editors are now working to edit "highlight videos" that we can use at future events, for training materials, and for our internal "BlueTube" online video system.
The room was filled with examples of each of our products, made into 3D objects that were dimensionallycorrect, and "textured" with photographs of the actual products. If you click on an object, you get a "notecard" that provided more information. Special thanks to Scott Bissmeyer for making all of theseobjects for us.
We made posters of each expert and placed them in all four corners of the room. On the bottom of each coffee mug was a picture of each of the experts, and if you walked under each of the posters, you were"dispensed" a coffee mug matching the expert shown in the poster.Participants could "Collect all Four!" When you bring the coffee mug up to takea sip, the picture on the bottom of the mug is exposed for all to see.And as a final give-away to the audience, we made a variety of event tee-shirts and polo-shirts.
At the end of the session, we asked everyone to click on the "Survey" kiosk near the exit door. We askedsix simple questions using SurveyMonkey.com that took only a fewminutes to process. We found asking questions immediately at the end of the event was the best way tocapture this feedback.
From a "Green" perspective, we had people registered from the following countries: US, India, Mexico,Australia, United Kingdom, Brazil, Germany, Argentina, Chile, China, Canada, and Venezuela. Second Lifeallows all these people who probably could not travel, or could not afford the time and expense to travel,to participate in a simulated face-to-face meeting without energy consumption of traditional travel methods.
More importantly, we got several leads for business. People often ask "Yes, but is there any businessassociated with this?" This time, there was, based on the answers to the questions, several avatars asked for a real sales call to follow-up on the products and offerings they were discussed.
With such a great success, we have already scheduled our next Second Life event, November 8. Mark your calendars! I'll postmore details on the registration process of the November event when available.
Over the past year and a half, I have been focused on explaining WHAT IBM System Storage was, and WHY IBM should be considered when making a storage purchase decision. Let's recapsome of IBM's accomplishments during this time:
Today, October 1, I switch over to HOW to get it done. In my new job role, I will be leading a seriesof projects and workshops on how to make your data center more green, how to get more value from the information you have, how to better protect your information from unauthorized access or unethical tampering, how to develop and deploya site-wide business continuity plan, and how to centralize your management using open industry standards.
I will still be in Tucson, but am moving from building 9032 over to 9070 to be closer to the rest of my team.
IBM announced the industry's first corporate-led initiative to enable clients to earn energy efficiency certificates for reducing the energy needed to run their data centers.For the first time, this provides a way for businesses to attain a certified measurement of their energy use reduction, a key, emerging business metric. The certificates can be traded for cash on the growing energy efficiency certificate market or otherwise retained to demonstrate reductions in energy use and associated CO2 emissions. The Efficiency Certificates initiative engages Neuwing Energy Ventures, a leading verifier of energy efficiency projects and marketer of energy efficiency certificates.
How it works:
The Neuwing Energy assessments are a two-part evaluation to 1) determine the initial energy draw from the data center or IT equipment identified for consolidation based on industry accepted energy estimates for the servers in use and the power and cooling profiles of the data center, and 2) a second review of energy draw after steps are taken that are designed to reduce energy consumption.
Neuwing Energy will issue customers an Efficiency Certificate for the total megawatt-hours of energy no longer needed to power and cool their data center or operate IT equipment. Neuwing Energy will keep a portion of each customer's earned certificates or charge a per MWH saved fee in exchange for the assessment.
Customers can trade earned Efficiency Certificates on the energy efficiency certificate market or they can retain their certificates, using them to demonstrate reductions in energy use and associated CO2 emissions.
IBM intends to make the Efficiency Certificates program available across its entire line of server and storage offerings.
In North America, today marks the start of the "Give 1 Get 1" program.
Children using the XO laptop
I first learned from this when I was reading about Timothy Ferriss' [LitLiberation project] on his [Four Hour Work Week] blog, and was surfing around for related ideas, and chanced upon this. I registered for a reminder, and it came today(the reminder, not the laptop itself).
Here's how the program works. You give $399 US dollars to the "One Laptop per Child" (OLPC)[laptop.org] organization for two laptops: One goes to a deserving child ina developing country, the second goes to you, for your own child, or to donate to a localcharity that helps children. This counts as a $199 purchase plus a $200 tax-deductible donation.For Americans, this is a [US 501(c)(3)] donation, and for Canadians and Mexicans, take advantage of the low-value of the US dollar!
If your employer matches donations, like IBM does, get them to match the $200donation for a third laptop, which goes to another child in a developing country. As for shipping, you pay only for the shipping of the one to you, each receiving country covers their own shipping. In my case, the shipping was another $24 US dollars for Arizona.No guarantees that it will arrive in time for the holidays this December, but it might.
To sweeten the deal, T-mobile throws in a year's worth of "Wi-Fi Hot Spot"that you can use for yourself, either with the XO laptop itself, or your regular laptop, iPhone, or otherWi-Fi enabled handheld device.
National Public Radio did a story last week on this:[The $100 Laptop Heads for Uganda]where they interview actor [Masi Oka], best known from the TV show ["Heroes"], who has agreed to be their spokesman.At the risk of sounding like their other spokesman, I thought I would cover the technology itself, inside the XO,and how this laptop represents IBM's concept of "Innovation that matters"!
The project was started by [Nicholas Negroponte] from [MIT University] as the "$100 laptop project". Once the final designwas worked out, it turns out it costs $188 US dollars to make, so they rounded it up to $200. This is stillan impressive price, and requires that hundreds of thousands of them be manufactured to justify ramping upthe assembly line.
Two of IBM's technology partners are behind this project. First is Advanced Micro Devices (AMD) that providesthe 433Mhz x86 processor, which is 75 percent slower than Thinkpad T60. Second is Red Hat,as this runs lean Fedora 6 version of Linux. Obviously, you couldn't have Microsoft Windows or Apple OS X, as both require significantly more resources.
The laptop is "child size", and would be considered in the [subnotebook] category. At 10" x 9" x 1.25", it is about the size of class textbook,can be carried easily in a child's backpack, or carried by itself with the integrated handle. When closed, it is sealedenough to be protected when carried in rain or dust storms. It weighs about 3.5 pounds, less than the 5.2 pounds of myThinkpad T60.
The XO is "green", not just in color, but also in energy consumption.This laptop can be powered by AC, or human power hand-crank, with workin place to get options for car-battery or solar power charging. Compared to the 20W normally consumed bytraditional laptops, the XO consumes 90 percent less, running at 2W or less. To accomplish this, there is no spinning disk inside. Instead, a 1GB FLASH drive holds 700MB of Linux, and gives you 300MB to hold your files. There isa slot for an MMC/SD flash card, and three USB 2.0 ports to connect to USB keys, printers or other remote I/O peripherals.
The XO flips around into three positions:
Standard laptop position has screen and keyboard. The water-tight keyboard comes in ten languages:International/English, Thai, Arabic, Spanish, Portuguese, West African, Urdu, Mongolian, Cyrillic, and Amharic.(I learned some Amharic, having lived five years with Ethiopians.)There does not appear be a VGA port, so don't be thinking this could be used as an alternative to project Powerpoint presentations onto a big screen.
Built-in 640x480 webcam, microphone and speakers allow the XO to be used as a communication device. Voice-over-IP (VOIP) client software, similar to Skype or [IBM Lotus Sametime], is pre-installed for this purpose.
The basic built-in communication are 802.1g (54Mbs) that you can use to surf the web usingthe Wi-Fi at your local Starbucks; and 802.1s which forms a "mesh network" with other XO laptops, and can surf theweb finding the one laptop nearby that is connected to the internet to share bandwidth. This eliminates the need to build a separate Wi-Fi hub at the school. There are USB-to-Ethernet and USB-to-Cellular converters, so that might be an alternative option.
Flipped vertically, the device can be read like a book.The screen can be changed between full-color and black-white, 200 dpi, with decent 1200x900 pixel resolution. The full-color is back-lit, and can be read in low-lighting. The black-white is not back-lit, consumes much less power, andcan be read in bright sunlight. In that regards, it is comparable to other [e-book devices], like a Cybook or Sony Reader.
Software includes a web-browser, document reader, word processor and RSS feed reader to read blogs.The OLPC identifies all of the software, libraries and interfaces they use, so that anyone that wants to developchildren software for this platform can do so.
With the keyboard flipped back, the 6" x 4.5" screen has directional controls and X/Y/A/B buttons to run games. This would make it comparable to a Nintendo DS or Playstation Portable (PSP). Again, the choice between back-lit color,or sunlight black-white screen modes apply. Some games are pre-installed.
So for $399, you could buy a Wi-Fi enabled[16GB iPod Touch] for yourself, which does much the same thing, or you can make a difference in the world.I made my donation this morning, and suggest you--my dear readers in the US, Canada and Mexico--consider doing the same.Go to [www.laptopgiving.org] for details.
Continuing my week's theme on Innovations that matter, I thought I would tackle energy efficiency and the recent excitement over the Smart car.
USA Today had an article [America crazy about breadbox on wheels called Smart car]. This car weighs only 2400 pounds, gets a respectable 33 MPG City,and 40 MPG Highway, with a list price of $11,590 US dollars. These have been in Europe for some time now.The "Smart" name comes from combining the S from Swatch, the M from Mercedes and ART. The car was designed byNicholas Hayek, founder of the SWATCH wristwatch line, and manufactured by Daimler, who also makes Mercedes cars.
We have many communities here in Tucson that people drive street-legal golf carts. People don't realize but bothelectric and electric/gas hybrid golf carts have been around for a long time. Some of the nicer golf carts run forabout $7,000 US dollars, with a shelf on the back that can hold two sets of golf clubs, or groceries.Of course, you would never take a golf cart on the highway, so that is where the Smart car comes in, with a 10gallon tank, could easily get you from one major city to another.
Like golf carts, the Smart-for-Two model being sold in the US will hold only two people, which is perfect for manyAmerican families. The standard 4-person or 5-person sedan is too big for most DINKS (Dual Income, No Kids), and other families with kids often opt for the 7-person SUV instead.
It is good to see that energy consumption is finally getting the attention it deserves. IBM recently announced some exciting offerings to help data centers manage their energy consumption:
IBM Systems Director Active Energy Manager V3.1 [AEM]:
A new, key component of IBM's [Cool Blue portfolio] offering, AEM helps clients manage and even potentially lower energy costs. According to Gartner, insufficient power and excessive heat remain the greatest challenges in the data center. With AEM, IT managers can understand exact power/cooling costs, manage the efficiency of the current environment and reduce energy costs. AEM is the only energy management software tool that can provide clients with a single view of the actual power usage across multiple IBM platforms, including x86, blades, Power and storage systems, with plans to extend support to the mainframe.
IBM Usage and Accounting Manager Virtualization Edition V7.1 [UAV]for System p and System x:
UAV gives IT managers more information to manage data center costs. These powerful usage management tools are designed to accurately measure, analyze, and report resource utilization of virtualized/consolidated/shared resources. With UAV, IT managers can better manage costs and justify new systems by determining who is using how much of which resource; assessing the cost of an IT service or application; and accurately charging each user or department. Working with AEM capabilities, it will also allow tracking of energy consumption costs by server and by user. This level of reporting eliminates a key inhibitor to the adoption of virtualization and consolidation and further differentiates IBM systems.
This solution -- ideal for heterogenous IT shops -- serves as an accurate measurement tool underlying billing processes and SLA compliance. UAM provides usage-based accounting and charging for virtually any IT resources across the enterprise -- ranging from mainframes to virtualized servers to storage networks and more. The Usage and Accounting Manager Virtualization offerings seamlessly integrate into it.
Whether you are trying to reduce energy consumption in your data center, or in your transportation around town, these innovations can help you stay "green".
It's official! My "blook" Inside System Storage - Volume I is now available.
This blog-based book, or “blook”, comprises the first twelve months of posts from this Inside System Storage blog,165 posts in all, from September 1, 2006 to August 31, 2007. Foreword by Jennifer Jones. 404 pages.
IT storage and storage networking concepts
IBM strategy, hardware, software and services
Disk systems, Tape systems, and storage networking
Storage and infrastructure management software
Second Life, Facebook, and other Web 2.0 platforms
IBM’s many alliances, partners and competitors
How IT storage impacts society and industry
You can choose between hardcover (with dust jacket) or paperback versions:
This is not the first time I've been published. I have authored articles for storage industry magazines, written large sections of IBM publications and manuals, submitted presentations and whitepapers to conference proceedings, and even had a short story published with illustrations by the famous cartoon writer[Ted Rall].
But I can say this is my first blook, and as far as I can tell, the first blook from IBM's many bloggers on DeveloperWorks, and the first blook about the IT storage industry.I got the idea when I saw [Lulu Publishing] run a "blook" contest. The Lulu Blooker Prize is the world's first literary prize devoted to "blooks"--books based on blogs or other websites, including webcomics. The [Lulu Blooker Blog] lists past year winners. Lulu is one of the new innovative "print-on-demand" publishers. Rather than printing hundredsor thousands of books in advance, as other publishers require, Lulu doesn't print them until you order them.
I considered cute titles like A Year of Living Dangerously, orAn Engineer in Marketing La-La land, or Around the World in 165 Posts, but settled on a title that matched closely the name of the blog.
In addition to my blog posts, I provide additional insights and behind-the-scenes commentary. If you go to the Luluwebsite above, you can preview an entire chapter in its entirety before purchase. I have added a hefty 56-page Glossary of Acronyms and Terms (GOAT) with over 900 storage-related terms defined, which also doubles as an index back to the post (or posts) that use or further explain each term.
So who might be interested in this blook?
Business Partners and Sales Reps looking to give a nice gift to their best clients and colleagues
Managers looking to reward early-tenure employees and retain the best talent
IT specialists and technicians wanting a marketing perspective of the storage industry
Mentors interested in providing motivation and encouragement to their proteges
Educators looking to provide books for their classroom or library collection
Authors looking to write a blook themselves, to see how to format and structure a finished product
Marketing personnel that want to better understand Web 2.0, Second Life and social networking
Analysts and journalists looking to understand how storage impacts the IT industry, and society overall
College graduates and others interested in a career as a storage administrator
And yes, according to Lulu, if you order soon, you can have it by December 25.
[R&D Magazine] recently conducted a survey that prompted readers to identify the world's most successful Research and Development (R&D) companies. The results are in: IBM was recognized as the best R&D company in the world when several different categories were evaluated, including:
R&D spending as a percentage of revenue
the number of patents
new products in development
The survey considered additional information on more than 130 companies such as data on intellectual property, community service and financial growth trends. Readers were also asked five distinct questions, including the following:
Where would you like to work based on their R&D?
What companies have the most improved R&D in the past five years?
What companies are the leaders in R&D?
Which company's R&D has the strongest influence on society?
Which company's R&D is the most proactive in high tech challenges?
Since it is often 5-15 years between when a scientist in one of our many research labs comes up with a clever idea, to when it is a market success, it is good to have external recognition for the R&D efforts we are doing right now.Here is a link to a [four-page PDF] of the magazine article.
Take for example IBM's recent breakthrough in Silicon photonics. Supercomputers that consist of thousands of individual processing nodes, typically running Linux on dual-core or quad-core processors, connected by miles of copper wires could one day fit into a laptop PC. And while today’s supercomputers can use the equivalent energy required to power hundreds of homes, these future tiny supercomputers-on-a-chip would expend the energy of a light bulb, so this solution is more "green" for the environment.According to the [IBM Press Release]:
The breakthrough -- known in the industry as a silicon Mach-Zehnder electro-optic modulator -- performs the function of converting electrical signals into pulses of light. The IBM modulator is 100 to 1,000 times smaller in size compared to previously demonstrated modulators of its kind, paving the way for many such devices and eventually complete optical routing networks to be integrated onto a single chip. This could significantly reduce cost, energy and heat while increasing communications bandwidth between the cores more than a hundred times over wired chips.
“Work is underway within IBM and in the industry to pack many more computing cores on a single chip, but today’s on-chip communications technology would overheat and be far too slow to handle that increase in workload,” said Dr. T.C. Chen, vice president, Science and Technology, IBM Research. “What we have done is a significant step toward building a vastly smaller and more power-efficient way to connect those cores, in a way that nobody has done before.”
Today, one of the most advanced chips in the world -- IBM’s Cell processor which powers the Sony Playstation 3 -- contains nine cores on a single chip. The new technology aims to enable a power-efficient method to connect hundreds or thousands of cores together on a tiny chip by eliminating the wires required to connect them. Using light instead of wires to send information between the cores can be 100 times faster and use 10 times less power than wires.
This week I'm in beautiful Guadalajara, Mexico teaching at our[System Storage Portfolio Top Gun class].We have all of our various routes-to-market represented here, including our direct sales force, our technicalteams, our online IBM.COM website sales, as well as IBM Business Partners.Everyone is excited over last week's IBM announcement of [4Q07 and full year 2007 results], which includesdouble-digit growth in our IBM System Storage business, led by sales of our DS8000, SAN Volume Controller and Tapesystems. Obviously, as an IBM employee and stockholder, I am biased, so instead I thought I would provide someexcerpts from other bloggers and journalists.
But what was striking in the company’s conference call on Thursday afternoon was the unhedged optimism in its outlook for 2008, given the strong whiff of recession fear elsewhere.
The questions from Wall Street analysts in the conference call had a common theme. Why are you so comfortable about the 2008 outlook? Now, that might just be professional churlishness, since so many of them have been so wrong recently about I.B.M. Wall Street had understandably thought, for example, that I.B.M.’s sales to financial services companies — the technology giant’s largest single customer category — would suffer in the fourth quarter, given the way banks have been battered by the mortgage credit crunch.
But Mr. Loughridge said that revenue from financial services customers rose 11 percent in the fourth quarter, to $8 billion. The United States, he noted, accounts for only 25 percent of I.B.M.’s financial services business.
The other thing that seems apparent is how much I.B.M.’s long-term strategy of moving up to higher-profit businesses and increasingly relying on services and software is working. Its huge services business grew 17 percent to $14.9 billion in the quarter. After the currency benefit, the gain was 10 percent, but still impressive. Software sales rose 12 percent to $6.3 billion.
Looking at IBM's business segments, it can be seen that they offer far more coverage of the technology space that those of the typical tech company:
IBM is just so big and diversified that there is little comparison between it and most other tech companies. IBM is a member of an elite group of companies like Cisco Systems (CSCO), Microsoft (MSFT), Oracle (ORCL) or Hewlett-Packard (HPQ).
IBM's wide international coverage and deep technological capabilities dwarf those of most tech companies. Not only do they have sales organizations worldwide but they have developers, consultants, R&D workers and supply chain workers in each geographic region. Their product mix runs from custom software to packaged enterprise software, hardware (mainframes and servers), semiconductors, databases, middleware technology, etc., etc. There are few tech companies that even attempt to support that many kinds and variations of products.
As color on the fourth quarter earnings announcement, there are a couple of observations that I would like to make. The first one speaks to IBM's international prowess. The company indicated that growth in the Americas was only 5%. International sales were a primary driver of IBM's good results. As an insight on the difference between IBM and most other tech companies, it is clear that nowadays, a tech company that isn't adept at selling internationally is going to be in trouble.
Terrific performance in a terrific year - no doubt a result of its strong global model. IBM operates in 170 countries, with about 65% of its employees outside US and about 30% in Asia Pacific. For fiscal 2007, revenues from Americas grew 4% to $41.1 billion (42% of total revenue), [EMEA] grew 14% to $34.7 billion (35%of total revenue), and Asia-Pacific grew by 11% to $19.5 billion (19.7% of total revenue). IBM sees growth prospects not just in [BRIC] but also countries like Malaysia, Poland, South Africa, Peru, and Singapore.
Thus far 2008–all two weeks of it–hasn’t been a pretty for the tech industry. Worries about the economy prevail. And even companies that had relatively good things to say like Intel get clobbered. It’s ugly out there–unless you’re IBM.
I am sure there will be more write-ups and analyses on this over the next coming weeks, and others will probably waituntil more tech companies announce their results for comparison.
It's Tuesday, and you know what that means-- IBM makes its announcements.
Today, IBM announced a variety of storage offerings, but I am going to just focus this poston just the new DR550 models. The DR550 is the leading disk-and-tape solution forstoring non-erasable, non-rewriteable (NENR) data. This type of data, often called fixed-contentor compliance data, was previously writtento Write-Once-Read-Only (WORM) optical media. However, Optical technology has not advanced as fastas magnetic recording, so disk and tape have taken over this role. While there are still a fewlaws on the books that mandate "optical media" as the storage solution, new laws like SEC 17a-4and Sarbanes-Oxley (SOX) allow for NENR solutions based on magnetic disk or tape instead.
As we had done for the IBM SAN Volume Controller (SVC), the DR550 was based on "off the shelf"components. The File System Gateway (FSG) was based on System x server, the DR550 hardwarebased on System p server and DS4000 disk arrays, with "hardened" versions of the AIX,DS4000 Storage Manager and IBM Tivoli Storage Manager (TSM) that we renamed the IBM SystemStorage Archive Manager (SSAM).
The DR550 is Ethernet-based, so it can be used with all IBM server platforms, from System xand BladeCenter, to System i, and System p, and even System z mainframe customers, as wellas non-IBM platforms from Sun, HP and others. There are two ways to get data stored ontothe DR550:
Sending archive objects via the SSAM archive API. This is an API based on the XBSA open standardthat many applications have coded to.
Writing files via standard CIFS and NFS protocols through the File System Gateway (FSG), an optional priced feature that you can have incorporated into the DR550.
Generally, business applications like SAP or Microsoft Exchange don't do this directly, but ratheryou have an "archive management application" that acts as the go-between broker. IBM offers IBM Content Manager, IBM CommonStore for eMail (Exchange and Lotus Domino), and IBM CommonStore for SAP.IBM also recently acquired FileNet and Princeton Softech that provide additional support. Third partyproducts like Zantaz and Symantec KVS Enterprise Vault have also passed System Storage Provencertification for the DR550. These go-between applications understand the underlying storagestructure of their respective applications, and can apply policies to extract database rows, individualemails, or other attachments, as appropriate, and either move or copy them into the DR550.
The DR550 has built in support to move data from disk to tape, through policy-based automation behind the scenes. This is the key differentiator fromdisk-only solutions. Rather than filling up an EMC Centera, and watching it sit there idle burning energyfor five to seven years, or however long you are required to keep the data, you can instead use the disk for the most recent months worth of data on a DR550. The DR550 attaches to tapedrives or libraries, not just IBM TS1120 or LTO based models, but hundreds of systems from other vendorsas well. You can combine this with either rewriteable or WORM tape cartridge media, depending on yourcircumstances. This can be directly cabled, or through a SAN fabric environment. Storing the bulk ofthis rarely-referenced data on tape makes the DR550 substantially more affordable and more green thandisk-only alternatives.
Let's take a look at the specific models:
IBM System Storage DR550 DR1
The DR1 machine-type-model replaces the "DR550 Express" for small and medium size business workloads. This is a singleSystem p server with anywhere from 1 to 36 TB of raw disk capacity in a nice lockable 25U cabinet (see picture at left). On the original DR550 Express, the 25U cabinet was optional, but so many people opted for it, that wemade it standard feature. You can add the File System Gateway, which is a System x running Linuxwith NFS and CIFS protocols converted to SSAM API calls.
IBM System Storage DR550 DR2
The DR2 machine-type-model replaces the larger "DR550" for enterprise workloads. This can be either a single or dual node System p configuration, anywhere from 6 to 168 TB in raw disk capacity, in a lockable 36U cabinet. This also allows for an optional File System Gateway, and in the case of thedual node configuration, you can have two System p servers, and two System x servers with two Ethernetand two SAN switches for complete redundancy.
Common Information Model (CIM) and SMI-S interfaces have been added so that IBM Director can providea "single pane of glass" to manage all of the components of the DR550.
The system is based on high-capacity 750GB SATA drives, installed in half-drawer (eight drives, 6 TB)and full-drawer (16 drives, 12 TB) increments. Your choices will be 7+P RAID5 or 6+P+Q RAID6.Here is an Intel article that explains [RAID6 P+Q].In the future, as new disk technologies are introduced, the DR550 supports moving the disk datafrom old to new seamlessly, without disrupting the data retention policies enforcement.
For more information, here is a [6-page brochure] thathas specifications for both the DR1 and DR2 models.
Wrapping up my week on the Feb 12 announcements, I will finish off talking about thenew Half-High (HH) LTO4 drives available for our TS3100 and TS3200 tape libraries.
Small and medium sized business (SMB) clients are looking for small, affordable tapesystems. Tape is inherently green, using orders of magnitude less energy than disk,and is very scalable by simply purchasing more tape cartridges.
When IBM first announced them, the TS3100 supported one drive with 24 cartridges,and the TS3200 (see picture at left) supported two drives and 48 cartridges. Unlike disk, that mentions RAWcapacity and then lowers it to indicate usable capacity in RAID configurations, tapeis just the opposite. LTO4 cartridges have 800 GB raw capacity, but with an average of 2:1compression, can hold a usable 1.6 TB of data. LTO4 also supports WORM cartridges fornon-erasable, non-rewriteable (NENR) types of data, and encryption capability.
As a follow-on to our HH LTO3 drives, IBM is the first major storage vendor to offerthe new HH LTO4 drives in entry-level automation, which directly attach via 3Gbps SAS connections to your host servers. The HH models allows you to have two drives in the TS3100, and four drives in the TS3200.
You can mix and match, LTO3 and LTO4. Why would anyone do that? Well, the Linear Tape Open [LTO]consortium --made up of technology provider companies IBM, HP and Quantum--decided to support N-2 generation read, and N-1 generation read/write. So, anLTO3 can read LTO1 cartridges, and read/write LTO2 and LTO3 cartridges. TheLTO4 can read LTO2 cartridges, and read/write LTO3 and LTO4 cartridges. For SMBcustomers that still have some LTO1 cartridges they might want to read some day,mixing LTO3 and LTO4 is a viable combination.
Of course, IBM still offers full-high (FH) versions of LTO3 and LTO4, which offer a bit faster acceleration, back-hitch and rewind times than their HH counterparts, and also offer additional attachment choices of LVD Ultra160 SCSIand 4 Gbps Fibre Channel as well.
So, for SMB customers that are simply using their tape for backup and archive,and probably not driving maximum rated speeds, having twice as many slowerdrives might be just the right fit.
Yesterday, I asked if you were prepared for the future? The future is now. Today, IBM announced its["New Enterprise Data Center"] vision and strategy which spans software, hardware and services in dealing withthe latest challenges that our clients are faced with today, or will face sooner or later this century.
Here's an excerpt:
Align IT with business goals These changes demand that IT improve cost and service delivery, manage escalating complexity, and better secure the enterprise. And aligning IT more closely with the business becomes a primary goal. The new enterprise data center is an evolutionary new model for efficient IT delivery that helps provide the freedom to drive business innovation. Through a service oriented model, IT will be able to better manage costs, improve operational performance and resiliency, and more quickly respond to business needs. This approach will deliver dynamic and seamless access to IT services and resources, improving both productivity and satisfaction.
IBM's Vision for the New Enterprise Data Center The new enterprise data center can improve the integration of people, process, and technology in your business to help you improve efficiency and effectiveness. As you implement a new enterprise data center strategy, your infrastructure becomes open, efficient, and easy to manage. And your IT staff can move from a focus on fixing IT problems to solving business challenges. Ultimately your processes become standardized and efficient, focused on business needs rather than technology.
A lot was announced today, so I will give a quick recap now, and cover specific areas over the rest of the week.
IBM System z10 Enteprise Class
IBM introduces its most powerful mainframe. Before you think "Wait, that's a mainframe, that doesn't apply to me"stop to consider all that IBM has done to make the mainframe an "open system" without sacrificing security oravailability:
Open standard connectivity, including TCP/IP and now 6Gbps Infiniband and 10GbE Ethernet.
Unix System Services. Yes, z/OS is certified to provide UNIX interfaces for today's applications.
HFS and zFS file systems that can be mounted, shared, and used by traditional z/OS applications and JCL.
Linux and Java. Many of today's largest websites are run on mainframes behind the scenes.
Extreme bandwidth. The z10 EC handles up to 336 FICON channels (4Gbps) for large data processing workloads
The z10 EC is as powerful as 1,500 x86 (such as Intel or AMD) servers, but consumes 85 percent less floorspace and85 percent less energy. (They should put a "green" stripe down the front of this box just to remind everyone how energy efficient this server really is!) For more on the z10 EC, see the[Press Release].
Enhanced IBM System Storage DS8000
With the XIV acquisition taking the role as the best place to put unstructured files for Web 2.0 applications,the IBM DS8000 can focus on its core strength, managing databases and online transactions for the mainframe.There's enough here to justify its own post, so I will cover this later.
IT Service Management Center for z (ITSMCz)
Trust me, I don't make up these acronyms. IT Service Management are the policies and procedures for managingan IT environment, such as following the best practices documented in the IT Infrastructure Library (ITIL).In the past, IBM tools have focused on Linux, UNIX and Windows on distributed servers, but today ITSMCz bringsall of that to the mainframe! (or perhaps more correct to say "brings the mainframe to all that"!)
IT Transformation & Optimization - Infrastructure Strategy and Planning services
I don't make up the names of our service offerings either. However, one thing is clear, it is time for peopleto re-evaluate their current data center, and come up with a new plan. The average data center is 15 years old.According to Gartner Group, more than 70 percent of the world's "Global 1000" organizations will have to make significant modifications to their data centers in the next five years. IBM can help, and is rolling outa new set of services specifically to help clients make this transition, to better align their IT to their business strategies.
Economic Stimulus Package
IBM borrowed this idea from the U.S. government. IBM Global Financing is offering special terms and ratesfor new equipment installed by December 31 this year.
Want to learn more? Read this 15-page[IBM's Vision]white paper.
It's been a while since I've talked about [Second Life].
The latest post on eightbar[Spimes, Motes and Data centers]discusses IBM's use of virtual world technology to analyze data centers in three dimensions.New World Note asks[What's The Point Of 3D Data Centers?]One would think that a simple monitoring tool based on a two-dimensional floor plan would be enough to evaluate a data center.
Enter Michael Osias, IBM (a.k.a Illuminous Beltran in Second Life). Some of the leading news sites havebegun to notice some 3D data centers that he has helped pioneer. UgoTrade writes up an article aboutMichael and the media attention in [The Wizard of IBM's 3DData Centers].
Of course, in presenting these "Real Life/Second Life" (RL/SL) interactive technologies, IBM is sometimes the target of ridicule. Why? Because IBM is 10 years ahead of everyone else. So, are there aspects of a data center where 3D interfaces makes sense? I think there is.
IBM TotalStorage Productivity Center has an awesome "topology viewer" that shows what servers are connectedto which switches, to which disk systems and tape libraries. This is all done in a 2D diagram, generated dynamicallywith data discovered through open standard interfaces, similar to what you might draw manually with toolslike Visio. Imagine, however, howmore powerful if it were a 3D viewer, with virtual equipment mapped to the physical location of each pieceof hardware on the data center floor, including the position on the rack and location on the data center floor.
Designing computer room air conditioning (CRAC) systems is actually a three dimensional problem. Cold air isfed underneath the raised floor, comes up through strategically placed "vent" tiles, taken in the front ofeach rack. Hot air comes out the back of each rack, and hopefully finds ceiling duct intake to get cooled again.The temperature six inches off the floor is different than the temperature six feet off the floor, and 3Dmonitor tools could be helpful in identifying "hot spots" that need attention. In this case "spimes" representsensors in the 3D virtual world, able to report back information to help diagnose problems or monitor events.
After many people left the mainframe in favor of running a single application per distributed server, the pendulumhas finally swung back. Companies are discovering the many benefits of changing this behavior. "Re-centralization" is the task at hand. Thanks to virtualization of servers, networks and storage, sharing common resources canonce again claim the benefits of economies of scale. In many cases, servers work together in collective unitsfor specific applications that might benefit better if consolidated together onto the same equipment.
IBM's "New Enterprise Data Center" vision recognizes that people will need to focus on the management aspectsof their IT infrastructure, and 3D virtual world technologies might be an effective way to getthe job done.
A [recent survey] conductedby Fleishman-Hillard Researchindicates that the majority of disk-only customers are now lookingat adding tape back into their infrastructure. Here are some excerpts:
"Over two thirds of surveyed businesses said they were lookingto add tape storage back into their overall network infrastructure and of those respondents, over80-percent plan to add tape storage solutions within the next 12 months.The survey, which was taken in the fourth quarter of 2007, focused on the views of morethan 200 network administrators and mid-level tech specialists at mid-size to large companiesthroughout the United States.
The integration of tape storage into a tiered information infrastructure is highly strategic forcustomers, due to its low cost of ownership, low energy consumption and portability for dataprotection, said Cindy Grossman, Vice President of Tape Storage Systems, IBM. LTO tapetechnology is a perfect choice for enterprise and mid-sized customer with its proven reliability, highcapacity, high performance and ability to address data security with built-in encryption and dataretention requirements for the evolving data center.
According to the survey, 58-percent of the respondents use a combination of disk and tapefor long term archiving, 24-percent use tape exclusively, and 18-percent employ a disk-onlyapproach. In this group, 68-percent of the current disk-only users plan to start using tape for longtermarchiving, and over half (58-percent) plan to add tape for short-term data protection.The survey findings suggest that disk-only users may be experiencing a bit of buyer sremorse, said David Geddes, senior vice president at Fleishman-Hillard Research, who oversawthe study. We found that a wide majority of companies that employ purely disk-basedapproaches are looking to quickly include tape in their backup and archiving strategies."
While disk provides online data access and availability, tape provides additional data protectionand security, lower total cost of ownership (TCO), lower energy consumption (Tape is more "green"),and can be an important part of a long term data retention and compliance strategy.
Disk is more costly, more energy hungry, and some data, although it must be retained, may seldom, if ever be looked at, so why keep it spinning?
Speaking of TCO, in a recent 5-year TCO analysis by the Clipper Group titled[“Disk and Tape Square Off Again”]stored 2.4PB of data long term on SATA disk and on an LTO tape library, the disk system was:23:1 more costly, used 290 times the amount of energy than tapeEven with a data dedupe system like IBM System Storage N series, disk was still 5 times more costly than the tape system.
The Linear Tape Open (LTO) consortium --consisting of IBM, Hewlett-Packard (HP) and Quantum-- just released its "LTO-5" plans. With 2:1 compression,you will be able to pack up to 3TB of data on a single tape cartridge. And while dollar-per-GB declinefor disk is slowing down to 25-30 percent per year, tape continues to decline at a healthy 40 percent rate, so the price gap between diskand tape will actually widen even further over the next few years.
I figured I need to say something about "green" on this special holiday (and yes, I am partially Irish, andthe majority of my siblings have bright red hair and freckles as it runs through my family)
Last week, I had the pleasure to meet [Dr. Jia Chen]. She has a PhDin nanotechnology and works in IBM's Watson Research Center. She is recognized as one of the top 35 scientistsunder 35 years of age by MIT, top 15 of the "Nano 50", and one of the top 80 in the National Academy of Engineering.
The two of us presented to clients at the BMW Performance Center in Greenville, SC, on the topic of the "Green" IT data center. She covered all of the advancements IBM is making on the server side, and I coveredall the things on the storage side.
The BMW Performance center is part "briefing conference location" and part "driving school". Everyone had a greattime watching the crazy stunts of the professional drivers skidding and spinning on a closed course. Some hadthe opportunity to actually drive or ride in the cars themselves.
BMW is introducing its own "energy efficiency initiative" with their [X3 Hybrid] vehicle,which will be manufactured in Greenville, SC plant.
Yesterday marked the first day of Spring here in the Northern hemisphere, and often this means it is timefor some "Spring cleaning". This is a great time to re-evaluate all of your stuff and clean house.
In the bits-vs-atoms discussion, Annie Leonard has a quick [20-minute video] about the atoms side of stuff,from extraction of natural resources, production, distribution, consumption, to final disposal.
On the bits side of things, the picture is much different.
We don't really extract information,rather we capture it, and lately that process is done directly into digital formats, from digital photography, digital recording of music, and so on. A lot of medical equipmentnow take X-rays and other medical images directly into digital format. By 2011, it is estimated that as much as 30 percent of all storage will be for holding medical images.
Production refers to the process of combining raw materials and making them into something useful. The sameapplies to information, there are a variety of ways to make information more presentable. In the Web 2.0 world, these are called Mashups, combiningraw information in a manner that are more usable.Fellow IBM blogger Bob Sutor discusses IBM's latest contribution, SMash, in his post[Secure Mashups via SMash].
According to Tim Sanders, 90 percent of business information is distributed by email, but less than 10 percentof employees are formally trained to distribute information correctly. Here's a quick 3-minute trailerto his "Dirty Dozen" rules of how to do email properly.
I have not watched the DVD that this trailer is promoting, but I certainly agree with the overall concept.
This week I also had the pleasure to hear [Art Mortell], author ofthe book The Courage to Fail: Art Mortell's Secrets to Business Success. He gave an inspirational talk about how to deal with our stressful lives. One key pointwas that stress often came from our own expectations. This is certainly true on how we consume information.Often times our expectations determine how well we read, watch or listen to information being presented.Sometimes information is factually correct, but presented in such a boring manner that it is just toodifficult to consume.
John Windsor on YouBlog takes this one step further, asking [Are you predictable?]He makes a strong case on why presenting in a predictable manner can actually hurt your chances of communication.
And finally, there is disposal. We are all a bunch of digital pack-rats. With atoms, you eventuallyrun out of closet space, with bits the problem is not as obvious, and often can be resolved by spendingyour way out of it. On average, companies are expanding their storage capacity by 57 percent every year. Thatworked well when dollar-per-GB prices of disk dropped to match, but now technology advancements are slowing down. Diskwill not be dropping in price as fast as you need, and now might be a good time to re-evaluate your"Keep everything forever" strategy.
Consider "Spring cleaning" to be an excellent excuse to evaluate the data you have on your disk systems.Should it be on disk? Will it be accessed often enough to justify that cost? Does it need immediateonline access times, or can waiting a minute or two for a tape mount from an automated library be sufficient?Does it represent business value?
I have been to customers that have discovered a lot of "orphan data" on their disk systems. This isdata that does not belong to anyone currently working at the company. Maybe the owners of the data retired,were laid off, or even fired, but nobody bothered to clean up their files after they left the company.
I've also seen a lot of "stale data" on disk, data that has not be read or written in the past 90 days.Are you spending 13-18 watts of energy to spin each disk drive just to contain data nobody ever looks at?
In some cases, orphan or stale data represents business value, and need to be kept around for businessor legal reasons. Perhaps some government regulation requires you to retain this information for someyears. In that case, rather than deleting it, move it to tape, perhaps using theIBM System Storage DR550 to protect it for the time required and handle its eventual disposal.
Certainly something to think about, while you snap the ears off those chocolate bunnies, watching yourkids run around looking for eggs. Enjoy your weekend!
Tim Ferris started the festivities with [The Grand Illusion: The Real Tim Ferriss speaks]. He claimed that for the past year, he outsourced the writing of his blog to a writer from India, and an editor from the Philippines. Given that his post was dated March 31, and he writes frequently about the benefits of outsourcing, it appeared like a legitimate post. However, Tim fessed up the following day, claiming that it was April 1 in Japan where he wrote it.
Guy Kawasaki wrote[April Fools' Stories You Shouldn't Believe]including my favorite #12 "Ruby on Rails cited Twitter as the centerpiece of its new 'Rails Can Scale' marketing program." Speaking of Twitter, Fellow IBM blogger Alan Lepofsky from our Lotus Notes team wrote[Great, now there is Twitter Spam]. It looked like a real post, but then I realized, ... everything on Twitter is spam!
Topics like energy consumption and global warming were fodder for posts and pranks.The post[Was Earth Hour a joke again?], argued thatthe preparation of "Earth Hour" last week in effect used up more energy than the hour of this annual "lights-off event" actually saved. This reminded me of John Tierney's piece in the New York Times ["How virtuous is Ed Begley, Jr.?"] where a scientist explains that it is more "green" for the environment to drive a car short distances than to walk:
If you walk 1.5 miles, Mr. Goodall calculates, and replace those calories by drinking about a cup of milk, the greenhouse emissions connected with that milk (like methane from the dairy farm and carbon dioxide from the delivery truck) are just about equal to the emissions from a typical car making the same trip. And if there were two of you making the trip, then the car would definitely be the more planet-friendly way to go.
Wayan Vota, my buddy over at OLPCnews, writes in his post[Windows XO Child Centric Development] that the "Sugar" operating environment on the innovative Linux-based XO laptops will soon be re-named the"Windows XO Operating System", with their new motto "Windows XO: A Child-Centric Operating Platform for Learning, Expression and Exploration." The mocked up photo of an XO laptop with the Windows XO logo was excellent!
The economists from Freakonomics explain in [And While You're at it, Toss the Nickel] that it costs the US Government 1.7 cents to produce each penny. The US government loses $50 million dollars each year making pennies. Each nickel costs 10 cents to produce. This one was dated March 31, so it could actually be true. Sad, but true.
My favorite, however, was EMC blogger Barry Burke's post["5773 > c"] explaining howtheir scientists were able to reduce latency on the EMC SRDF disk replication capability:
What the de-dupe team found is that there is a hidden feature within recent generations of this chip that allow a single bit, under certain circumstances, to represent TWO bits of information.
Still, almost 34% of the total bits transferred were in fact aligned double-zeros, far more than all other bit combinations - and most importantly, these were quite frequently byte-aligned, as required by this new-found capability. Makes sense, if you think about it - most of those 32- and 64-bit integers are used to store numbers that are relatively small (years, months, days, credit charges, account balances, etc.). So that's why the team decided to use this new two-fer bit to represent "00".
Mathematically, if you can transmit 34% of the data using half as many bits, you reduce the number of bits you have to transfer in total by 17%. Which, while not necessarily earth-shattering, is nothing to be ashamed of. On top of the SRDF performance enhancements delivered in 5772 (30% reduction in latency or 2x the distance), this new enhancement adds another 17% latency improvement (or ~1.4x more distance at the same latency). Combined with 5772, SRDF/S customers could see a 50% reduction in latency. And 5773 allows SRDF/A cycle times to be set below 5 seconds (with RPQ) - this new feature adds a little headroom to maximize bandwidth efficiency for the shortest possible RPO.
Again, this looked real, until I did the math. Start with the speed of light in a vacuum of space ("c" in BarryB's title) which is roughly 300,000 kilometers per second, or put into more understandable units, 300 kilometers per millisecond. However, light travels slower through all other materials, and for fiber optic glass it is only 200 kilometers per millisecond. Sending a block of data across 100km, and then getting a response back that it arrived safely, is a total round-trip distance of 200km, so roughly 1 millisecond. However, EMC SRDF often takes two or three round-trips per write, versus IBM Metro Mirror on the IBM System Storage DS8000 which has got this down to a single round-trip. The number of round-trips has a much bigger effect on latency than EMC's double-bit data compression technique. With IBM, you only experience about 1 millisecond latency per write for every 100km distance between locations, the shortest latency in the industry.
It is good that once a year, you should be skeptical of what you read in the blogosphere, and sometimes check the facts!
There is a difference between improving "energy efficiency" versus reducing "power consumption".
Let's consider the average 100 watt light bulb, of which 5 watts generate the desired feature (light), and 95 percent generated as undesired waste (heat). In this case, it would be 5 percent efficient. If you delivered a new light bulb that generated 3 watts of light for only 30 watts of energy, then you would have an offering that was more energy efficient (10 percent instead of 5 percent) and use 70 percent less power (30 watts instead of 100 watts). This new "dim bulb" would not be as bright as the original, but has other desirable energy qualities.
Nearly all of the output of data center equipment results in heat.In The Raised Floor blog [It's Too Darn Hot!], Will Runyon explains how IBM researcher Bruno Michel in Zurich has developed new ways to cool chips with water shot through thousands of nozzles, much like capillaries in the human body. This is just one of many developments that are part of IBM's [Project Big Green]
But what if the desired feature is heat, and the undesired feature is light?In the case of Hasbro's toy[Easy-Bake Oven],a 100W incadescent light bulb is used to bake small cakes. This is generating 95W of desired heat, and onlywasting 5 percent as light (unused inside the oven). That makes this little toy 95 percent energy efficient, butconsumes as much energy as any other 100W light bulb lamp or fixture in your house. With manufacturing switchingfrom incadescent to compact flourescent bulbs, this toy oven may not be around much longer.
While we all joke that it is just a matter of time before our employers make us ride stationary bicycles attached to generators to power our monstrous data centers, 23-year old student Daniel Sheridan designeda see-saw for kids in Africa to play on that generates electricity for nearby schools. [Dan won the "mostinnovative product" at the Enterprise Festival].
Another approach is to improve efficiency by converting previously undesirable outcomes to desirable. Brian Bergstein has a piece in Forbes titled["Heat From Data Center to Warm a Pool"].Here's an excerpt:
"In a few cases, the heat produced by the computers is used to warm nearby offices. In what appears to be a first, the town pool in Uitikon, Switzerland, outside Zurich, will be the beneficiary of the waste heat from a data center recently built by IBM Corp. (nyse: IBM) for GIB-Services AG.
As in all data centers, air conditioners will blast the computers with chilly air - to keep the machines from exceeding their optimum temperature of around 70 degrees - and pump hot air out.
Usually, the hot air is vented outdoors and wasted. In the Uitikon center, it will flow through heat exchangers to warm water that will be pumped into the nearby pool. The town covered the cost of some of the connecting equipment but will get to use the heat for free."
I see a business opportunity here. Next to every data center lamenting about their power and cooling, build a state-of-the-art fitness center for the employees and nearby townspeople. Exercise on a stationary bicyclegenerating electricity, while your kids play on the see-saw generating electricity, and then afterwards thewhole family can take a dip in the heated swimming pool. And if the company subscribes to the notion of a Results-Oriented Work Environment [ROWE],it could encourage its employees to take "fitness" breaks throughout the day, rather than having everyone there in the early morning or late evening hours, leveling out the energy generated.