Tony Pearson is a Master Inventor and Senior IT Architect for the IBM Storage product line at the
IBM Systems Client Experience Center in Tucson Arizona, and featured contributor
to IBM's developerWorks. In 2016, Tony celebrates his 30th year anniversary with IBM Storage. He is
author of the Inside System Storage series of books. This blog is for the open exchange of ideas relating to storage and storage networking hardware, software and services.
(Short URL for this blog: ibm.co/Pearson )
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In his blog post, [The Lure of Kit-Cars], fellow blogger Chuck Hollis (EMC) uses an excellent analogy delineating the differences between kit-cars you build from parts, versus fully-integrated systems that you can drive off the car dealership showroom lot. The analogy holds relatively well, as IT departments can also build their infrastructure from parts, or you can get fully-integrated systems from a variety of vendors.
Is this what your data center looks like?
Certainly, this debate is not new. In my now infamous 2007 post [Supermarkets and Specialty Shops], I explained that there were clients that preferred to get their infrastructure from a single IT supermarket, like IBM or HP, while others were lured into thinking that buying separate parts from butchers, bakers and candlestick makers and other specialty shops was somehow a better idea.
Chuck correctly explains that in the early years of the automobile industry, before major car manufacturers had mass-production assembly lines, putting a car together from parts was the only way cars were made. Today, only the few most avid enthusiasts build cars this way. The majority get cars from a single seller and drive away. In my post [Resolving the Identity Crisis], I postulated that EMC appeared to be trying to shed itself of the "disk-only specialty shop" image and over to be more like IBM. Not quite a full IT Supermarket, but perhaps more like a [Trader Joe's] premium-priced retailer.
(If you find that EMC's focus on integrated systems appears to be a 180-degree about-face from their historical focus on selling individual best-of-breed products, see my previous discussion of Chuck's contradictions in my blog post: [Is Storage the Next Confusopoly].)
While companies like EMC might be making this transition, there is a lot of resistance and inertia from the customer marketplace. I agree with Chuck, companies should not be building kit-cars or IT infrastructures from parts, certainly not from parts sold from different vendors. In my post [Talking about Solutions not Products], I explained how difficult it was to change behavior. CIOs, IT directors and managers need to think differently about their infrastructure. Let's take a quick look at some choices:
Following Chuck's argument, it makes no sense to build a "kit-car" combining Oracle/Sun servers with EMC storage. Oracle would argue it makes more sense to run on integrated systems, business logic on their "Exalogic" system, and database processing on their "Exadata". Benchmark after benchmark, however, IBM is able to demonstrate that Oracle applications and databases run faster on IBM systems. Customers that want to run Oracle applications can run either on a full Oracle stack, or a full IBM stack, and both do better than a kit-car including EMC parts.
HP has been working hard to keep up with IBM in this area. With their their partnership with Microsoft, and acquisitions of EDS, 3Com and 3PAR, they can certainly make a case for getting a full HP stack rather than a kit-car mixing HP servers with EMC disk storage. The problem is that HP is focused on a converged infrastructure for private cloud computing, but Microsoft is focused on Azure and public cloud computing. It will be interesting when these two big companies sort this out. Definitely watch this space.
If you squint your eyes and focus on the part of the world that only has x86 machines, then Dell can be seen as an IT supermarket. In my post about [Entry-Level iSCSI Offerings], I discuss how Dell's acquisition of EqualLogic was a signal that it was trying to get away from selling EMC specialty shop products, and building up its own set of offerings internally.
Cisco is new on the server scene, but has already made quite a splash. Here, I have to agree with Chuck's logic: the only time it makes sense to buy EMC disk storage at all is when it is part of an integrated "V-block". This is not really an IT supermarket situation, instead you park your car at the "Acadia Mini-Mall" and get what you need from Trader Joe's, Cisco UCS, and VMware stores.
But wait, if what you want is running VMware on Cisco servers, you might be better off with IBM System Storage N series or NetApp storage. In his blog post about [Enhanced Secure Multi-Tenancy], fellow Blogger Val Bercovici (NetApp) provides a convincing argument of why Cisco and VMware run better on an "N-block" rather than a "V-block". IBM N series provides A-SIS deduplication, and IBM Real-time Compression can provide additional capacity and performance improvements. That might be true, but whether you get your storage from EMC, NetApp or IBM, to me, you are still working with three different vendors in any case.
Of course, following Chuck's logic, it makes more sense for people with IBM servers, whether they be mainframes, POWER systems or x86 machines, to integrate these with IBM storage, IBM software and IBM services. IBM is the leading reseller of VMware, but also has a lot of business with Microsoft Hyper-V, Citrix Xen, Linux KVM, PowerVM, PR/SM and z/VM. While IBM has market leading servers, disk and tape systems, to compete for those RFP bids that just ask for one component or another, it prefers to sell fully-integrated systems, which IBM has been doing successfully since the 1950s.
Back in 2007, I mentioned how IBM's fully-integrated InfoSphere Balanced Warehouse [Trounced HP and Sun]. For business analytics, IBM offers the fully-integrated [IBM Smart Analytics Systems]. Today, IBM expanded its line of fully-integrated private cloud service delivery platforms with the announcement of the [IBM CloudBurst for on Power Systems], which does for POWER7 what the IBM CloudBurst for System x, Oracle Exalogic, or Acadia's V-block, do for x86.
IBM estimates that private clouds built on Power systems can be up to 70 percent less expensive than stand alone x86 servers.
Before he earned his PhD in Mechanical Engineering, my father was a car mechanic. I spent much of my teenage years covered in grease, helping my father assembling cars, lifting engines, and rebuilding carburetors. Certainly this was good father-son time, and I certainly did learn something in the process. Like the automobile industry, the IT industry has matured, and it makes no financial sense to build your own IT infrastructure from parts from different vendors.
For a test drive of the industry's leading integrated IT systems, see your IBM sales rep or IBM Business Partner.
Continuing my post-week coverage of the [Data Center 2010 conference], Thursday morning had some interesting sessions for those that did not leave town last night.
Interactive Session Results
In addition to the [Profile of Data Center 2010] that identifies the demographics of this year's registrants, the morning started with highlights of the interactive polls during the week.
External or Heterogeneous Storage Virtualization
The analyst presented his views on the overall External/Heterogeneous Storage Virtualization marketplace. He started with the key selling points.
Avoid vendor lock-in. Unlike the IBM SAN Volume Controller, many of the other storage virtualization products result in vendor lock-in.
Leverage existing back-end capacity. Limited to what back-end storage devices are supported.
Simplify and unify management of storage. Yes, mostly.
Lower storage costs. Unlike the IBM SAN Volume Controller, many using other storage virtualization discover an increase in total storage costs.
Migration tools. Yes, as advertised.
Consolidation/Transition. Yes, over time.
Better functionality. Potentially.
Shortly after several vendors started selling external/heterogeneous storage virtualization solutions, either as software or pre-installed appliances, major storage vendors that were caught with their pants down immediately started calling everything internally as also "storage virtualization" to buy some time and increase confusion.
While the analyst agreed that storage virtualization simplifies the view of storage from the host server side, it can complicate the management of storage on the storage end. This often comes up at the Tucson Briefing Center. I explain this as the difference between manual and automatic transmission cars. My father was a car mechanic, and since he is the sole driver and sole mechanic, he prefers manual transmission cars, easier to work on. However, rental car companies, such as Hertz or Avis, prefer automatic transmission cars. This might require more skills on behalf of their mechanics, but greatly simplifies the experience for those driving.
The analyst offered his views on specific use cases:
Data Migration. The analyst feels that external virtualization serves as one of the best tools for data migration. But what about tech refresh of the storage virtualization devices themselves? Unlike IBM SAN Volume Controller, which allows non-disruptive upgrades of the nodes themselves, some of the other solutions might make such upgrades difficult.
Consolidation/Transition. External virtualization can also be helpful, depending on how aggressive the schedule for consolidation/transition is performed.
Improved Functionality/Usability. IBM SAN Volume Controller is a good example, an unexpected benefit. Features like thin provisioning, automated storage tiering, and so on, can be added to existing storage equipment.
The analyst mentioned that there were different types of solutions. The first category were those that support both internal storage and external storage virtualization, like the HDS USP-V or IBM Storwize V7000. He indicated that roughly 40 percent of HDS USP-V are licensed for virtualization. The second category were those that support external virtualization only, such as IBM SAN Volume Controller, HP Lefthand and SVSP, and so on. The third category were software-only Virtual Guest images that could provide storage virtualization capabilities.
The analyst mentioned EMC's failed product Invista, which sold less than 500 units over the past five years. The low penetration for external virtualization, estimated between 2-5 percent, could be explained from the bad taste that left in everyone considering their options. However, the analyst predicts that by 2015, external virtualization will reach double digit marketshare.
Having a feel for the demographics of the registrants, and specific interactive polling in each meeting, provides a great view on who is interested in what topic, and some insight into their fears and motivations.
I am now fully a week behind in my coverage of my romp through Australia and New Zealand. Last week was "week 2" of the "Tony and Anna" show! This time we were in Auckland, New Zealand. Anna Wells is from New Zealand originally, so it was good for her to be back in her home country.
Sunday I was able to take the Ferry boat to Devonport, and climb to the top of Mt Victoria, which is only 283 feet above sea level, but still affords spectacular views of Auckland from across the harbour. My hotel, the Auckland Heritage, as well as the IBM building, is about a block or two away from the Sky Tower.
New Zealand shares a lot of traits with Australia, including low unemployment and a healthy economy. Employees feel secure enough in their jobs to invest in real estate, get married and start families. School teachers are well-regarded in society, earning six-figure incomes. Retail stores were filled with shoppers spending [disposable and discretionary income]. What a refreshing difference from the United States! The level of optimism made my skin tingle. I had to file a lot of paperwork for all the work permits and visas for this trip, so I hate to think what it would take to emigrate to either country.
(Of course, the grass always appears greener on the other side. Not everything is perfect in New Zealand. I saw warning signs for toxic sea slugs in their beaches, sales advertising for [Brolly Sheets], and the south island of New Zealand suffered a magnitute 7.1 earthquake near Christchurch on the day I arrived to Auckland on the north island. Over 100,000 homes were damaged, but nobody died, and the entire country rallied support to help out those affected.)
I took this photo of a seagull walking along Cheltenham Beach. I thought it might make for a nice wallpaper for my phone or laptop.
The Storage Optimisation Breakfast at this, the fifth of seven cities, went smoothly. The New Zealand client case study she had planned to show was in the middle of an [RFP], so instead she covered [Edith Cowan University] and [Bunnings Warehouse] from Australia as examples of success stories.
Our next speaker was Glen Mitchell, an IT architect in the Operational Integration, Technology & Shared Services
of Telecom NZ. The Telecom NZ is New Zealand's phone company, recently split up into separate business units, similar to what the US government did to AT&T during the 1974 [Bell System Divestiture].
The change forced Telecom NZ to be more financially responsible. Before, they were using an all-EMC disk environment, managed by HP Enterprise Services (formerly known as EDS). The EMC gear worked as expected and Telecom NZ is happy with EMC as a vendor, but they were uncomfortable with vendor lock-in. Some firmware upgrades on their EMC boxes often forced them to take outages on hundreds of connected servers to install Powerpath updates. After an EMC disk array went off its four-year prepaid warranty, it took another FOUR YEARS to get all 180 servers migrated to another disk array. Keeping a disk array after warranty expires can cost as much as $450K NZD per year, per disk array, in maintenance fees! Ouch! This served as a strong motivator to find a way to migrate data from one disk array to another in a more smooth and timely manner.
The new direction was a dual-vendor environment, keeping some of the midrange EMC gear, and getting new IBM high-end DS8700 gear, resulting in a drastically lower TCO. To make the transition as smooth as possible, Telecom NZ employed IBM SAN Volume Controller (SVC) to virtualize their entire environment, both EMC and IBM happily being part of shared disk pools. They had originally planned to migrate their entire server environment over in 12 months, but in the first six weeks, they are already at 20 percent, ahead of schedule!
The SAN Volume Controllers will also allow Telecom NZ have Business Continuity/Disaster Recovery protection in a consistent manner across both EMC and IBM equipment between their two main data centers in Auckland and Hamilton.
Remember those trees shown in the movie trilogy "Lord of the Rings"? The trees here in New Zealand are amazing! I'm not an arborist, but I was told this one shown here is a [Morton Bay Fig Tree]. Some of the oldest trees in the world live in New Zealand.
By deploying IBM DS8700 and SAN Volume Controller, Telecom NZ was able to reduce costs, manage risk, and improve service delivery!
In keeping with the spirit to be a more kinder, gentler 2011, I decided last week to refrain from being the rain on someone else's parade that occurs immediately before, during or after a competitor's announcement or annual conference, and let EMC have their few moments in the spotlight last week. This of course allows me more time to learn about the announcements and reflect on marketplace reactions. Here's a quick look at the [EMC Press Release]:
A new VNXe disk system
Of the 41 new storage technologies and products EMC announced last week, the VNXe is EMC's "me-too" product to compete against other low-end disk systems like the IBM System Storage DS3524 and N3000 series. It looks truly new, developed organically from the ground up, with a new architecture, new OS. It comes in either the 2U-high VNXe3100 or the 3U-high VNXe3300. These employ 3.5-inch SAS drives to provide Ethernet-based NFS, CIFS and iSCSI host attachment. The $10K USD price tag appears to be for the hardware only. As is typical for EMC, they charge software features in bundles or "suites", so the actual TCO will be much higher. I have not seen any announcements whether Dell plans to resell either the VNXe nor the VNX models, now that they have acquired Compellent.
A new VNX disk system
Despite having a similar name as the VNXe, the VNX appears to be a re-hash of the Celerra/CLARiiON mess that EMC has been selling already, based on the old FLARE and DART operating systems of these older disk systems. This scales from 75 to 1000 SAS drives. While EMC calls the VNX "unified", it currently is only available in block-only and file-only models, with a future promise from EMC that they will offer a combined block-and-file version sometime in the future. EMC claims that the VNX will be faster than the predecessors, so hopefully that means EMC has joined the rest of the planet and will publish SPC-1 and SPC-2 benchmarks to back up that claim. They can compare against the SPC-1 benchmarks that our friends at NetApp ran against EMC CLARiiON.
New software for the VMAX
A long time ago, EMC announced they would provide non-disruptive automated tiering. Their first delivery "FAST V1" handled entire LUNs at a time. EMC now has finally "FAST VP" which we expected was going to be called "FAST V2", which provides sub-LUN automated tiering between Solid-state and spinning disk drives.. Meanwhile, IBM has been delivering "Easy Tier" on the IBM System Storage DS8000 series, SAN Volume Controller, and Storwize V7000 disk systems.
Data Domain Archiver
Competing against IBM, HP and Oracle in the tape arena, EMC's latest addition to the Data Domain family is designed for the long-term retention of backups? Archives of backups? Backups are short-lived, protecting against the unexpected loss from hardware failure or data corruption. Keeping backups as "archives" is generally a bad mistake, as it makes it hard to e-Discover the data you need when you need it, and may not have the appropriate hardware tor restore these old backups when you do find them.
I will have to dig deeper into all of these different technologies in separate posts in the future.
It's that time again to think about [New Year's resolutions]! This fine tradition dates back 4000 years
to early Babylonians, with the most popular resolution back then was to return borrowed
Resolutions can be to work toward a specific goal, start doing something, or change your
habits to do something more often, or less often, than last year. Jim Collins from
37Signals suggests a [Stop Doing List]. Colin Beavan (aka [No Impact Man]) took this idea to the
extreme, giving up a year of electricity, coffee and toilet paper, and a bunch of other
things, in an effort to minimize his environmental impact.
This one was easy. Nearly all of my friends and family live in Tucson, so spending more
time merely involves spending less time out of town. With the economic meltdown of
2008, IBM set down strict travel restrictions, so I only traveled 11 weeks in 2009.
Enjoy Life More
I have mixed feelings on this one. The four hardest hit areas of the current economic
recession were southern Florida, southern Michigan, southern California and southern
Arizona. Last year, I had friends that lost their job, their home, their business, or
their battle with cancer. Trying to enjoy life while your friends are walking around
like zombies after nuclear winter just doesn't feel right.
Learn Something New
I was able to keep this one, in an unexpected way. Shortly after making this
resolution, I was asked to teach young kids the "C" programming language so they could
program LEGO Mindstorms robots. While I already know "C" in general, I had to learn to
build the robots and program the interface for the robot "brick" in order to teach
others. Sometimes, the best way to learn something new, is to offer to teach it to
others. This was a deeply rewarding way to give back to the community.
Make Tucson a better place, and enrich the lives of its residents
In addition to helping teach kids to build robots, I spent hundreds of hours and
thousands of dollars to support local Tucson organizations this year. Did it help? It
is hard to say. For example, you can spend an entire day sorting cans for the community
food bank, only to learn that this will all be consumed in a matter of days. At least I
will be paying less taxes!
Get better organized
This has been an ongoing struggle, but I made progress in 2008 and 2009. Last year, I
purchased a T-mobile G1 smart phone with Google and I have been using this as my
organization tool. It syncs up with my Gmail, Google Calendar, Google Contacts,
Remember the Milk, Delicious, and other sites I use. It certainly works better for me
than my past attempt using a [Hipster PDA].
Should people make their resolutions public? Derek Sivers cites research indicating
that [announcing your plans makes you less
motivated] to complete them. Given the long waits we saw between when storage
vendors like EMC announce some new feature to when it is actually delivered, there might
be a lot of truth to that. So, this year, I will do things differently and NOT make
public any New Year's resolutions for 2010.