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Continuing coverage of my week in Washington DC for the annual [2010 System Storage Technical University], I attended several XIV sessions throughout the week. There were many XIV sessions. I could not attend all of them. Jack Arnold, one of my colleagues at the IBM Tucson Executive Briefing Center, often presents XIV to clients and Business Partners. He covered all the basics of XIV architecture, configuration, and features like snapshots and migration. Carlos Lizarralde presented "Solving VMware Challenges with XIV". Ola Mayer presented "XIV Active Data Migration and Disaster Recovery".
Here is my quick recap of two in particular that I attended:
XIV Client Success Stories - Randy Arseneau
Randy reported that IBM had its best quarter ever for the XIV, reflecting an unexpected surge shortly after my blog post debunking the DDF myth last April. He presented successful case studies of client deployments. Many followed a familiar pattern. First, the client would only purchase one or two XIV units. Second, the client would beat the crap out of them, putting all kinds of stress from different workloads. Third, the client would discover that the XIV is really as amazing as IBM and IBM Business Partners have told them. Finally, in the fourth phase, the client would deploy the XIV for mission-critical production applications.
A large US bank holding company managed to get 5.3 GB/sec from a pair of XIV boxes for their analytics environment. They now have 14 XIV boxes deployed in mission-critical applications.
A large equipment manufacturer compared the offerings among seven different storage vendors, and IBM XIV came out the winner. They now have 11 XIV boxes in production and another four boxes for development/test. They have moved their entire VMware infrastructure to IBM XIV, running over 12,000 guest instances.
A financial services company bought their first XIV in early 2009 and now has 34 XIV units in production attached to a variety of Windows, Solaris, AIX, Linux servers and VMware hosts. Their entire Microsoft Exchange was moved from HP and EMC disk to IBM XIV, and experienced noticeable performance improvement.
When a University health system replaced two competitive disk systems with XIV, their data center temperature dropped from 74 to 68 degrees Fahrenheit. In general, XIV systems are 20 to 30 percent more energy efficient per usable TB than traditional disk systems.
A service provider that had used EMC disk systems for over 10 years evaluated the IBM XIV versus upgrading to EMC V-Max. The three year total cost of ownership (TCO) of EMC's V-Max was $7 Million US dollars higher, so EMC counter-proposed CLARiiON CX4 instead. But, in the end, IBM XIV proved to be the better fit, and now the customer is happy having made the switch.
The manager of an information communications technology service provider was impressed that the XIV was up and running in just a couple of days. They now have over two dozen XIV systems.
Another XIV client had lost all of their Computer Room Air Conditioning (CRAC) units for several hours. The data center heated up to 126 degrees Fahrenheit, but the customer did not lose any data on either of their two XIV boxes, which continued to run in these extreme conditions.
Optimizing XIV Performance - Brian Cormody
This session was an update from the [one presented last year] by Izhar Sharon. Brian presented various best practices for optimizing the performance when using specific application workloads with IBM XIV disk systems.
Oracle ASM: Many people allocate lots of small LUNs, because this made sense a long time ago when all you had was just a bunch of disks (JBOD). In fact, many of the practices that DBAs use to configure databases across disks become unnecessary with XIV. Wth XIV, you are better off allocating a few number of very large LUNs from the XIV. The best option was a 1-volume ASM pool with 8MB AU stripe. A single LUN can contain multiple Oracle databases. A single LUN can be used to store all of the logs.
VMware: Over 70 percent of XIV customers use it with VMware. For VMFS, IBM recommends allocating a few number of large LUNs. You can specify the maximum of 2181 GB. Do not use VMware's internal LUN extension capability, as IBM XIV already has thin provisioning and works better to allow XIV to do this for you. XIV Snapshots provide crash-consistent copies without all the VMware overhead of VMware Snapshots.
SAP: For planning purposes, the "SAPS" unit equates roughly to 0.4 IOPS for ERP OLTP workloads, and 0.6 IOPS for BW/BI OLAP workloads. In general, an XIV can deliver 25-30,000 IOPS at 10-15 msec response time, and 60,000 IOPS at 30 msec response time. With SAP, our clients have managed to get 60,000 IOPS at less than 15 msec.
Microsoft Exchange: Even my friends in Redmond could not believe how awesome XIV was during ESRP testing. Five Exchange 2010 servers connected two a pair of XIV boxes using the new 2TB drawers managed 40,000 mailboxes at the high profile (0.15 IOPS per mailbox). Another client found four XIV boxes (720 drives) was able to handle 60,000 mailboxes (5GB max), which would have taken over 4000 drives if internal disk drives were used instead. Who said SANs are obsolete for MS Exchange?
Asynchronous Replication: IBM now has an "Async Calculator" to model and help design an XIV async replication solution. In general, dark fiber works best, and MPLS clouds had the worst results. The latest 10.2.2 microcode for the IBM XIV can now handle 10 Mbps at less than 250 msec roundtrip. During the initial sync between locations, IBM recommends setting the "schedule=never" to consume as much bandwidth as possible. If you don't trust the bandwidth measurements your telco provider is reporting, consider testing the bandwidth yourself with [iPerf] open source tool.
Wrapping up my week's theme of storage optimization, I thought I would help clarify the confusion between data reduction and storage efficiency. I have seen many articles and blog posts that either use these two terms interchangeably, as if they were synonyms for each other, or as if one is merely a subset of the other.
Data Reduction is LOSSY
By "Lossy", I mean that reducing data is an irreversible process. Details are lost, but insight is gained. In his paper, [Data Reduction Techniques", Rajana Agarwal defines this simply:
"Data reduction techniques are applied where the goal is to aggregate or amalgamate the information contained in large data sets into manageable (smaller) information nuggets."
Data reduction has been around since the 18th century.
Take for example this histogram from [SearchSoftwareQuality.com]. We have reduced ninety individual student scores, and reduced them down to just five numbers, the counts in each range. This can provide for easier comprehension and comparison with other distributions.
The process is lossy. I cannot determine or re-create an individual student's score from these five histogram values.
This next example, complements of [Michael Hardy], represents another form of data reduction known as ["linear regression analysis"]. The idea is to take a large set of data points between two variables, the x axis along the horizontal and the y axis along the vertical, and find the best line that fits. Thus the data is reduced from many points to just two, slope(a) and intercept(b), resulting in an equation of y=ax+b.
The process is lossy. I cannot determine or re-create any original data point from this slope and intercept equation.
In this last example, from [Yahoo Finance], reduces millions of stock trades to a single point per day, typically closing price, to show the overall growth trend over the course of the past year.
The process is lossy. Even if I knew the low, high and closing price of a particular stock on a particular day, I would not be able to determine or re-create the actual price paid for individual trades that occurred.
Storage Efficiency is LOSSLESS
By contrast, there are many IT methods that can be used to store data in ways that are more efficient, without losing any of the fine detail. Here are some examples:
Thin Provisioning: Instead of storing 30GB of data on 100GB of disk capacity, you store it on 30GB of capacity. All of the data is still there, just none of the wasteful empty space.
Space-efficient Copy: Instead of copying every block of data from source to destination, you copy over only those blocks that have changed since the copy began. The blocks not copied are still available on the source volume, so there is no need to duplicate this data.
Archiving and Space Management: Data can be moved out of production databases and stored elsewhere on disk or tape. Enough XML metadata is carried along so that there is no loss in the fine detail of what each row and column represent.
Data Deduplication: The idea is simple. Find large chunks of data that contain the same exact information as an existing chunk already stored, and merely set a pointer to avoid storing the duplicate copy. This can be done in-line as data is written, or as a post-process task when things are otherwise slow and idle.
When data deduplication first came out, some lawyers were concerned that this was a "lossy" approach, that somehow documents were coming back without some of their original contents. How else can you explain storing 25PB of data on only 1PB of disk?
(In some countries, companies must retain data in their original file formats, as there is concern that converting business documents to PDF or HTML would lose some critical "metadata" information such as modificatoin dates, authorship information, underlying formulae, and so on.)
Well, the concern applies only to those data deduplication methods that calculate a hash code or fingerprint, such as EMC Centera or EMC Data Domain. If the hash code of new incoming data matches the hash code of existing data, then the new data is discarded and assumed to be identical. This is rare, and I have only read of a few occurrences of unique data being discarded in the past five years. To ensure full integrity, IBM ProtecTIER data deduplication solution and IBM N series disk systems chose instead to do full byte-for-byte comparisons.
Compression: There are both lossy and lossless compression techniques. The lossless Lempel-Ziv algorithm is the basis for LTO-DC algorithm used in IBM's Linear Tape Open [LTO] tape drives, the Streaming Lossless Data Compression (SLDC) algorithm used in IBM's [Enterprise-class TS1130] tape drives, and the Adaptive Lossless Data Compression (ALDC) used by the IBM Information Archive for its disk pool collections.
Last month, IBM announced that it was [acquiring Storwize. It's Random Access Compression Engine (RACE) is also a lossless compression algorithm based on Lempel-Ziv. As servers write files, Storwize compresses those files and passes them on to the destination NAS device. When files are read back, Storwize retrieves and decompresses the data back to its original form.
As with tape, the savings from compression can vary, typically from 20 to 80 percent. In other words, 10TB of primary data could take up from 2TB to 8TB of physical space. To estimate what savings you might achieve for your mix of data types, try out the free [Storwize Predictive Modeling Tool].
So why am I making a distinction on terminology here?
Data reduction is already a well-known concept among specific industries, like High-Performance Computing (HPC) and Business Analytics. IBM has the largest marketshare in supercomputers that do data reduction for all kinds of use cases, for scientific research, weather prediction, financial projections, and decision support systems. IBM has also recently acquired a lot of companies related to Business Analytics, such as Cognos, SPSS, CoreMetrics and Unica Corp. These use data reduction on large amounts of business and marketing data to help drive new sources of revenues, provide insight for new products and services, create more focused advertising campaigns, and help understand the marketplace better.
There are certainly enough methods of reducing the quantity of storage capacity consumed, like thin provisioning, data deduplication and compression, to warrant an "umbrella term" that refers to all of them generically. I would prefer we do not "overload" the existing phrase "data reduction" but rather come up with a new phrase, such as "storage efficiency" or "capacity optimization" to refer to this category of features.
IBM is certainly quite involved in both data reduction as well as storage efficiency. If any of my readers can suggest a better phrase, please comment below.
I'm down here in Australia, where the government is a bit stalled for the past two weeks at the moment, known formally as being managed by the [Caretaker government]. Apparently, there is a gap between the outgoing administration and the incoming administration, and the caretaker government is doing as little as possible until the new regime takes over. They are still counting votes, including in some cases dummy ballots known as "donkey votes", the Australian version of the hanging chad. Three independent parties are also trying to decide which major party they will support to finalize the process.
While we are on the topic of a government stalled, I feel bad for the state of Virginia in the United States. Apparently, one of their supposedly high-end enterprise class EMC Symmetrix DMX storage systems, supporting 26 different state agencies in Virginia, crashed on August 25th and now more than a week later, many of those agencies are still down, including the Department of Motor Vehicles and the Department of Taxation and Revenue.
Many of the articles in the press on this event have focused on what this means for the reputation of EMC. Not surprisingly, EMC says that this failure is unprecedented, but really this is just one in a long series of failures from EMC. It reminds me of the last time EMC had a public failure with a dual-controller CLARiiON a few months ago that stopped another company from their operations. There is nothing unique in the physical equipment itself, all IT gear can break or be taken down by some outside force, such as a natural disaster. The real question, though, is why haven’t EMC and the State Government been able to restore operations many days after the hardware was fixed?
In the Boston Globe, Zeus Kerravala, a data storage analyst at Yankee Group in Boston, is quoted as saying that such a high-profile breakdown could undermine EMC’s credibility with large businesses and government agencies. “I think it’s extremely important for them,’’ said Kerravala. “When you see a failure of this magnitude, and their inability to get a customer like the state of Virginia up and running almost immediately, all companies ought to look at that and raise their eyebrows.’’
Was the backup and disaster recovery solution capable of the scale and service level requirements needed by vital state
agencies? Had they tested their backups to ensure they were running correctly, and had they tested their recovery plans? Were they monitoring the success of recent backup operations?
Eventually, the systems will be back up and running, fines and penalties will be paid, and perhaps the guy who chose to go with EMC might feel bad enough to give back that new set of golf clubs, or whatever ridiculously expensive gift EMC reps might offer to government officials these days to influence the purchase decision making process.
(Note: I am not accusing any government employee in particular working at the state of Virginia of any wrongdoing, and mention this only as a possibility of what might have happened. I am sure the media will dig into that possibility soon enough during their investigations, so no sense in me discussing that process any further.)
So what lessons can we learn from this?
Lesson 1: You don't just buy technology, you also are choosing to work with a particular vendor
IBM stands behind its products. Choosing a product strictly on its speeds and feeds misses the point. A study IBM and Mercer Consulting Group conducted back in 2007 found that only 20 percent of the purchase decision for storage was from the technical capabilities. The other 80 percent were called "wrapper attributes", such as who the vendor was, their reputation, the service, support and warranty options.
Lesson 2: Losing a single disk system is a disaster, so disaster recovery plans should apply
IBM has a strong Business Continuity and Recovery Services (BCRS) services group to help companies and government agencies develop their BC/DR plans. In the planning process, various possible incidents are identified, recovery point objectives (RPO) and recovery time objectives (RTO) and then appropriate action plans are documentede on how to deal with them. For example, if the state of Virginia had an RPO of 48 hours, and an RTO of 5 days, then when the failure occurred on August 25, they could have recovered up to August 23 level data(48 hours prior to the incident) and be up and running by August 30 (five days after the incident). I don't personally know what RPO and RTO they planned for, but certainly it seems like they missed it by now already.
Lesson 3: BC/DR Plans only work if you practice them often enough
Sadly, many companies and government agencies make plans, but never practice them, so they have no idea if the plans will work as expected, or if they are fundamentally flawed. Just as we often have fire drills that force everyone to stop what they are doing and vacate the office building, anyone with an IT department needs to practice BC/DR plans often enough so that you can ensure the plan itself is solid, but also so that the people involved know what to do and their respective roles in the recovery process.
Lesson 4: This can serve as a wake-up call to consider Cloud Computing as an alternative option
Are you still doing IT in your own organization? Do you feel all of the IT staff have been adequately trained for the job? If your biggest disk system completely failed, not just a minor single or double drive failure, but a huge EMC-like failure, would your IT department know how to recover in less than five days? Perhaps this will serve as a wake-up call to consider alternative IT delivery options. The advantage of big Cloud Service Providers (Microsoft, Google, Yahoo, Amazon, SalesForce.com and of course, IBM) is that they are big enough to have worked out all the BC/DR procedures, and have enough resources to switch over to in case any individual disk system fails.
I am now fully a week behind in my coverage of my romp through Australia and New Zealand. Last week was "week 2" of the "Tony and Anna" show! This time we were in Auckland, New Zealand. Anna Wells is from New Zealand originally, so it was good for her to be back in her home country.
Sunday I was able to take the Ferry boat to Devonport, and climb to the top of Mt Victoria, which is only 283 feet above sea level, but still affords spectacular views of Auckland from across the harbour. My hotel, the Auckland Heritage, as well as the IBM building, is about a block or two away from the Sky Tower.
New Zealand shares a lot of traits with Australia, including low unemployment and a healthy economy. Employees feel secure enough in their jobs to invest in real estate, get married and start families. School teachers are well-regarded in society, earning six-figure incomes. Retail stores were filled with shoppers spending [disposable and discretionary income]. What a refreshing difference from the United States! The level of optimism made my skin tingle. I had to file a lot of paperwork for all the work permits and visas for this trip, so I hate to think what it would take to emigrate to either country.
(Of course, the grass always appears greener on the other side. Not everything is perfect in New Zealand. I saw warning signs for toxic sea slugs in their beaches, sales advertising for [Brolly Sheets], and the south island of New Zealand suffered a magnitute 7.1 earthquake near Christchurch on the day I arrived to Auckland on the north island. Over 100,000 homes were damaged, but nobody died, and the entire country rallied support to help out those affected.)
I took this photo of a seagull walking along Cheltenham Beach. I thought it might make for a nice wallpaper for my phone or laptop.
The Storage Optimisation Breakfast at this, the fifth of seven cities, went smoothly. The New Zealand client case study she had planned to show was in the middle of an [RFP], so instead she covered [Edith Cowan University] and [Bunnings Warehouse] from Australia as examples of success stories.
Our next speaker was Glen Mitchell, an IT architect in the Operational Integration, Technology & Shared Services
of Telecom NZ. The Telecom NZ is New Zealand's phone company, recently split up into separate business units, similar to what the US government did to AT&T during the 1974 [Bell System Divestiture].
The change forced Telecom NZ to be more financially responsible. Before, they were using an all-EMC disk environment, managed by HP Enterprise Services (formerly known as EDS). The EMC gear worked as expected and Telecom NZ is happy with EMC as a vendor, but they were uncomfortable with vendor lock-in. Some firmware upgrades on their EMC boxes often forced them to take outages on hundreds of connected servers to install Powerpath updates. After an EMC disk array went off its four-year prepaid warranty, it took another FOUR YEARS to get all 180 servers migrated to another disk array. Keeping a disk array after warranty expires can cost as much as $450K NZD per year, per disk array, in maintenance fees! Ouch! This served as a strong motivator to find a way to migrate data from one disk array to another in a more smooth and timely manner.
The new direction was a dual-vendor environment, keeping some of the midrange EMC gear, and getting new IBM high-end DS8700 gear, resulting in a drastically lower TCO. To make the transition as smooth as possible, Telecom NZ employed IBM SAN Volume Controller (SVC) to virtualize their entire environment, both EMC and IBM happily being part of shared disk pools. They had originally planned to migrate their entire server environment over in 12 months, but in the first six weeks, they are already at 20 percent, ahead of schedule!
The SAN Volume Controllers will also allow Telecom NZ have Business Continuity/Disaster Recovery protection in a consistent manner across both EMC and IBM equipment between their two main data centers in Auckland and Hamilton.
Remember those trees shown in the movie trilogy "Lord of the Rings"? The trees here in New Zealand are amazing! I'm not an arborist, but I was told this one shown here is a [Morton Bay Fig Tree]. Some of the oldest trees in the world live in New Zealand.
By deploying IBM DS8700 and SAN Volume Controller, Telecom NZ was able to reduce costs, manage risk, and improve service delivery!
This week, Hitachi Ltd. announced their next generation disk storage virtualization array, the Virtual Storage Platform, following on the success of its USP V line. It didn't take long for fellow blogger Chuck Hollis (EMC) to comment on this in his blog post [Hitachi's New VSP: Separating The Wheat From The Chaff]. Here are some excerpts:
"Well, we all knew that Hitachi (through HDS and HP) would be announcing some sort of refresh to their high-end storage platform sooner or later.
As EMC is Hitachi's only viable competitor in this part of the market, I think people are expecting me to say something.
If you're a high-end storage kind of person, your universe is basically a binary star: EMC and Hitachi orbiting each other, with the interesting occasional sideshow from other vendors trying to claim relevance in this space."
Chuck implies that neither Hewlett-Packard (HP) nor Hitachi Data Systems (HDS) as vendors provide any value-add from the box manufactured by Hitachi Ltd. so combines them into a single category. I suspect the HP and HDS folks might disagree with that opinion.
When I reminded Chuck that IBM was also a major player in the high-end disk space, his response included the following gem:
"Many of us in the storage industry believe that IBM currently does not field a competitive high-end storage platform. IDC market share numbers bear out this assertion, as you probably know."
While Chuck is certainly entitled to his own beliefs and opinions, believing the world is flat does not make it so. Certainly, I doubt IDC or any other market research firm has put out a survey asking "Do you think IBM offers a competitive high-end disk storage platform?" Of course, if Chuck is basing his opinion on anecdotal conversations with existing EMC customers, I can certainly see how he might have formed this misperception. However, IDC market share numbers don't support Chuck's assertion at all.
There is no industry-standard definition of what is a "high-end" or "enterprise-class" disk system. Some define high-end as having the option for mainframe attachment via ESCON and/or FICON protocol. Others might focus on features, functionality, scalability and high 99.999+ percent availability. Others insist high-end requires block-oriented protocols like FC and iSCSI, rather than file-based protocols like NAS and CIFS.
For the most demanding mission-critical mix of random and sequential workloads, IBM offers the [IBM System Storage DS8000 series] high-end disk system which connects to mainframes and distributed servers, via FCP and FICON attachment, and supports a variety of drive types and RAID levels. The features that HP and HDS are touting today for the VSP are already available on the IBM DS8000, including sub-LUN automatic tiering between Solid-State drives and spinning disk, called [Easy Tier], thin provisioning, wide striping, point-in-time copies, and long distance synchronous and asynchronous replication.
There are lots of analysts that track market share for the IT storage industry, but since Chuck mentions [IDC] specifically, I reviewed the most recent IDC data, published a few weeks ago in their "IDC Worldwide Quarter Disk Storage Tracker" for 2Q 2010, representing April 1 to June 30, 2010 sales. Just in case any of the rankings have changed over time, I also looked at the previous four quarters: 2Q 2009, 3Q 2009, 4Q 2009 and 1Q 2010.
(Note: IDC considers its analysis proprietary, out of respect for their business model I will not publish any of the actual facts and figures they have collected. If you would like to get any of the IDC data to form your own opinion, contact them directly.)
In the case of IDC, they divide the disk systems into three storage classes: entry-level, midrange and high-end. Their definition of "high-end" is external RAID-protected disk storage that sells for $250,000 USD or more, representing roughly 25 to 30 percent of the external disk storage market overall. Here are IDC's rankings of the four major players for high-end disk systems:
By either measure of market share, units (disk systems) or revenue (US dollars), IDC reports that IBM high-end disk outsold both HDS and HP combined. This has been true for the past five quarters. If a smaller start-up vendor has single digit percent market share, I could accept it being counted as part of Chuck's "occasional sideshow from other vendors trying to claim relevance", but IBM high-end disk has consistently had 20 to 30 percent market share over the past five quarters!
Not all of these high-end disk systems are connected to mainframes. According to IDC data, only about 15 to 25 percent of these boxes are counted under their "Mainframe" topology.
Chuck further writes:
"It's reasonable to expect IBM to sell a respectable amount of storage with their mainframes using a protocol of their own design -- although IBM's two competitors in this rather proprietary space (notably EMC and Hitachi) sell more together than does IBM."
The IDC data doesn't support that claim either, Chuck. By either measure of market share, units (disk systems) or revenue (US dollars), IDC reports that IBM disk for mainframes outsold all other vendors (including EMC, HDS, and HP) combined. And again, this has been true for the past five quarters. Here is the IDC ranking for mainframe disk storage:
IBM has over 50 percent market share in this case, primarily because IBM System Storage DS8000 is the industry leader in mainframe-related features and functions, and offers synergy with the rest of the z/Architecture stack.
So Chuck, I am not picking a fight with you or asking you to retract or correct your blog post. Your main theme, that the new VSP presents serious competition to EMC's VMAX high-end disk arrays, is certainly something I can agree with. Congratulations to HDS and HP for putting forth what looks like a viable alternative to EMC's VMAX.
To learn more about IBM's upcoming products, register for next week's webcast "Taming the Information Explosion with IBM Storage" featuring Dan Galvan, IBM Vice President, and Steve Duplessie, Senior Analyst and Founder of Enterprise Storage Group (ESG).
In his blog post, [The Lure of Kit-Cars], fellow blogger Chuck Hollis (EMC) uses an excellent analogy delineating the differences between kit-cars you build from parts, versus fully-integrated systems that you can drive off the car dealership showroom lot. The analogy holds relatively well, as IT departments can also build their infrastructure from parts, or you can get fully-integrated systems from a variety of vendors.
Is this what your data center looks like?
Certainly, this debate is not new. In my now infamous 2007 post [Supermarkets and Specialty Shops], I explained that there were clients that preferred to get their infrastructure from a single IT supermarket, like IBM or HP, while others were lured into thinking that buying separate parts from butchers, bakers and candlestick makers and other specialty shops was somehow a better idea.
Chuck correctly explains that in the early years of the automobile industry, before major car manufacturers had mass-production assembly lines, putting a car together from parts was the only way cars were made. Today, only the few most avid enthusiasts build cars this way. The majority get cars from a single seller and drive away. In my post [Resolving the Identity Crisis], I postulated that EMC appeared to be trying to shed itself of the "disk-only specialty shop" image and over to be more like IBM. Not quite a full IT Supermarket, but perhaps more like a [Trader Joe's] premium-priced retailer.
(If you find that EMC's focus on integrated systems appears to be a 180-degree about-face from their historical focus on selling individual best-of-breed products, see my previous discussion of Chuck's contradictions in my blog post: [Is Storage the Next Confusopoly].)
While companies like EMC might be making this transition, there is a lot of resistance and inertia from the customer marketplace. I agree with Chuck, companies should not be building kit-cars or IT infrastructures from parts, certainly not from parts sold from different vendors. In my post [Talking about Solutions not Products], I explained how difficult it was to change behavior. CIOs, IT directors and managers need to think differently about their infrastructure. Let's take a quick look at some choices:
Following Chuck's argument, it makes no sense to build a "kit-car" combining Oracle/Sun servers with EMC storage. Oracle would argue it makes more sense to run on integrated systems, business logic on their "Exalogic" system, and database processing on their "Exadata". Benchmark after benchmark, however, IBM is able to demonstrate that Oracle applications and databases run faster on IBM systems. Customers that want to run Oracle applications can run either on a full Oracle stack, or a full IBM stack, and both do better than a kit-car including EMC parts.
HP has been working hard to keep up with IBM in this area. With their their partnership with Microsoft, and acquisitions of EDS, 3Com and 3PAR, they can certainly make a case for getting a full HP stack rather than a kit-car mixing HP servers with EMC disk storage. The problem is that HP is focused on a converged infrastructure for private cloud computing, but Microsoft is focused on Azure and public cloud computing. It will be interesting when these two big companies sort this out. Definitely watch this space.
If you squint your eyes and focus on the part of the world that only has x86 machines, then Dell can be seen as an IT supermarket. In my post about [Entry-Level iSCSI Offerings], I discuss how Dell's acquisition of EqualLogic was a signal that it was trying to get away from selling EMC specialty shop products, and building up its own set of offerings internally.
Cisco is new on the server scene, but has already made quite a splash. Here, I have to agree with Chuck's logic: the only time it makes sense to buy EMC disk storage at all is when it is part of an integrated "V-block". This is not really an IT supermarket situation, instead you park your car at the "Acadia Mini-Mall" and get what you need from Trader Joe's, Cisco UCS, and VMware stores.
But wait, if what you want is running VMware on Cisco servers, you might be better off with IBM System Storage N series or NetApp storage. In his blog post about [Enhanced Secure Multi-Tenancy], fellow Blogger Val Bercovici (NetApp) provides a convincing argument of why Cisco and VMware run better on an "N-block" rather than a "V-block". IBM N series provides A-SIS deduplication, and IBM Real-time Compression can provide additional capacity and performance improvements. That might be true, but whether you get your storage from EMC, NetApp or IBM, to me, you are still working with three different vendors in any case.
Of course, following Chuck's logic, it makes more sense for people with IBM servers, whether they be mainframes, POWER systems or x86 machines, to integrate these with IBM storage, IBM software and IBM services. IBM is the leading reseller of VMware, but also has a lot of business with Microsoft Hyper-V, Citrix Xen, Linux KVM, PowerVM, PR/SM and z/VM. While IBM has market leading servers, disk and tape systems, to compete for those RFP bids that just ask for one component or another, it prefers to sell fully-integrated systems, which IBM has been doing successfully since the 1950s.
Back in 2007, I mentioned how IBM's fully-integrated InfoSphere Balanced Warehouse [Trounced HP and Sun]. For business analytics, IBM offers the fully-integrated [IBM Smart Analytics Systems]. Today, IBM expanded its line of fully-integrated private cloud service delivery platforms with the announcement of the [IBM CloudBurst for on Power Systems], which does for POWER7 what the IBM CloudBurst for System x, Oracle Exalogic, or Acadia's V-block, do for x86.
IBM estimates that private clouds built on Power systems can be up to 70 percent less expensive than stand alone x86 servers.
Before he earned his PhD in Mechanical Engineering, my father was a car mechanic. I spent much of my teenage years covered in grease, helping my father assembling cars, lifting engines, and rebuilding carburetors. Certainly this was good father-son time, and I certainly did learn something in the process. Like the automobile industry, the IT industry has matured, and it makes no financial sense to build your own IT infrastructure from parts from different vendors.
For a test drive of the industry's leading integrated IT systems, see your IBM sales rep or IBM Business Partner.
Continuing my post-week coverage of the [Data Center 2010 conference], Thursday morning had some interesting sessions for those that did not leave town last night.
Interactive Session Results
In addition to the [Profile of Data Center 2010] that identifies the demographics of this year's registrants, the morning started with highlights of the interactive polls during the week.
External or Heterogeneous Storage Virtualization
The analyst presented his views on the overall External/Heterogeneous Storage Virtualization marketplace. He started with the key selling points.
Avoid vendor lock-in. Unlike the IBM SAN Volume Controller, many of the other storage virtualization products result in vendor lock-in.
Leverage existing back-end capacity. Limited to what back-end storage devices are supported.
Simplify and unify management of storage. Yes, mostly.
Lower storage costs. Unlike the IBM SAN Volume Controller, many using other storage virtualization discover an increase in total storage costs.
Migration tools. Yes, as advertised.
Consolidation/Transition. Yes, over time.
Better functionality. Potentially.
Shortly after several vendors started selling external/heterogeneous storage virtualization solutions, either as software or pre-installed appliances, major storage vendors that were caught with their pants down immediately started calling everything internally as also "storage virtualization" to buy some time and increase confusion.
While the analyst agreed that storage virtualization simplifies the view of storage from the host server side, it can complicate the management of storage on the storage end. This often comes up at the Tucson Briefing Center. I explain this as the difference between manual and automatic transmission cars. My father was a car mechanic, and since he is the sole driver and sole mechanic, he prefers manual transmission cars, easier to work on. However, rental car companies, such as Hertz or Avis, prefer automatic transmission cars. This might require more skills on behalf of their mechanics, but greatly simplifies the experience for those driving.
The analyst offered his views on specific use cases:
Data Migration. The analyst feels that external virtualization serves as one of the best tools for data migration. But what about tech refresh of the storage virtualization devices themselves? Unlike IBM SAN Volume Controller, which allows non-disruptive upgrades of the nodes themselves, some of the other solutions might make such upgrades difficult.
Consolidation/Transition. External virtualization can also be helpful, depending on how aggressive the schedule for consolidation/transition is performed.
Improved Functionality/Usability. IBM SAN Volume Controller is a good example, an unexpected benefit. Features like thin provisioning, automated storage tiering, and so on, can be added to existing storage equipment.
The analyst mentioned that there were different types of solutions. The first category were those that support both internal storage and external storage virtualization, like the HDS USP-V or IBM Storwize V7000. He indicated that roughly 40 percent of HDS USP-V are licensed for virtualization. The second category were those that support external virtualization only, such as IBM SAN Volume Controller, HP Lefthand and SVSP, and so on. The third category were software-only Virtual Guest images that could provide storage virtualization capabilities.
The analyst mentioned EMC's failed product Invista, which sold less than 500 units over the past five years. The low penetration for external virtualization, estimated between 2-5 percent, could be explained from the bad taste that left in everyone considering their options. However, the analyst predicts that by 2015, external virtualization will reach double digit marketshare.
Having a feel for the demographics of the registrants, and specific interactive polling in each meeting, provides a great view on who is interested in what topic, and some insight into their fears and motivations.
In keeping with the spirit to be a more kinder, gentler 2011, I decided last week to refrain from being the rain on someone else's parade that occurs immediately before, during or after a competitor's announcement or annual conference, and let EMC have their few moments in the spotlight last week. This of course allows me more time to learn about the announcements and reflect on marketplace reactions. Here's a quick look at the [EMC Press Release]:
A new VNXe disk system
Of the 41 new storage technologies and products EMC announced last week, the VNXe is EMC's "me-too" product to compete against other low-end disk systems like the IBM System Storage DS3524 and N3000 series. It looks truly new, developed organically from the ground up, with a new architecture, new OS. It comes in either the 2U-high VNXe3100 or the 3U-high VNXe3300. These employ 3.5-inch SAS drives to provide Ethernet-based NFS, CIFS and iSCSI host attachment. The $10K USD price tag appears to be for the hardware only. As is typical for EMC, they charge software features in bundles or "suites", so the actual TCO will be much higher. I have not seen any announcements whether Dell plans to resell either the VNXe nor the VNX models, now that they have acquired Compellent.
A new VNX disk system
Despite having a similar name as the VNXe, the VNX appears to be a re-hash of the Celerra/CLARiiON mess that EMC has been selling already, based on the old FLARE and DART operating systems of these older disk systems. This scales from 75 to 1000 SAS drives. While EMC calls the VNX "unified", it currently is only available in block-only and file-only models, with a future promise from EMC that they will offer a combined block-and-file version sometime in the future. EMC claims that the VNX will be faster than the predecessors, so hopefully that means EMC has joined the rest of the planet and will publish SPC-1 and SPC-2 benchmarks to back up that claim. They can compare against the SPC-1 benchmarks that our friends at NetApp ran against EMC CLARiiON.
New software for the VMAX
A long time ago, EMC announced they would provide non-disruptive automated tiering. Their first delivery "FAST V1" handled entire LUNs at a time. EMC now has finally "FAST VP" which we expected was going to be called "FAST V2", which provides sub-LUN automated tiering between Solid-state and spinning disk drives.. Meanwhile, IBM has been delivering "Easy Tier" on the IBM System Storage DS8000 series, SAN Volume Controller, and Storwize V7000 disk systems.
Data Domain Archiver
Competing against IBM, HP and Oracle in the tape arena, EMC's latest addition to the Data Domain family is designed for the long-term retention of backups? Archives of backups? Backups are short-lived, protecting against the unexpected loss from hardware failure or data corruption. Keeping backups as "archives" is generally a bad mistake, as it makes it hard to e-Discover the data you need when you need it, and may not have the appropriate hardware tor restore these old backups when you do find them.
I will have to dig deeper into all of these different technologies in separate posts in the future.
My series last week on IBM Watson (which you can read [here], [here], [here], and [here]) brought attention to IBM's Scale-Out Network Attached Storage [SONAS]. IBM Watson used a customized version of SONAS technology for its internal storage, and like most of the components of IBM Watson, IBM SONAS is commercially available as a stand-alone product.
Like many IBM products, SONAS has gone through various name changes. First introduced by Linda Sanford at an IBM SHARE conference in 2000 under the IBM Research codename Storage Tank, it was then delivered as a software-only offering SAN File System, then as a services offering Scale-out File Services (SoFS), and now as an integrated system appliance, SONAS, in IBM's Cloud Services and Systems portfolio.
If you are not familiar with SONAS, here are a few of my previous posts that go into more detail:
This week, IBM announces that SONAS has set a world record benchmark for performance, [a whopping 403,326 IOPS for a single file system]. The results are based on comparisons of publicly available information from Standard Performance Evaluation Corporation [SPEC], a prominent performance standardization organization with more than 60 member companies. SPEC publishes hundreds of different performance results each quarter covering a wide range of system performance disciplines (CPU, memory, power, and many more). SPECsfs2008_nfs.v3 is the industry-standard benchmark for NAS systems using the NFS protocol.
(Disclaimer: Your mileage may vary. As with any performance benchmark, the SPECsfs benchmark does not replicate any single workload or particular application. Rather, it encapsulates scores of typical activities on a NAS storage system. SPECsfs is based on a compilation of workload data submitted to the SPEC organization, aggregated from tens of thousands of fileservers, using a wide variety of environments and applications. As a result, it is comprised of typical workloads and with typical proportions of data and metadata use as seen in real production environments.)
The configuration tested involves SONAS Release 1.2 on 10 Interface Nodes and 8 Storage Pods, resulting a single file system over 900TB usable capacity.
10 Interface Nodes; each with:
Maximum 144 GB of memory
One active 10GbE port
8 Storage Pods; each with:
2 Storage nodes and 240 drives
Drive type: 15K RPM SAS hard drives
Data Protection using RAID-5 (8+P) ranks
Six spare drives per Storage Pod
IBM wanted a realistic "no compromises" configuration to be tested, by choosing:
Regular 15K RPM SAS drives, rather than a silly configuration full of super-expensive Solid State Drives (SSD) to plump up the results.
Moderate size, typical of what clients are asking for today. The Goldilocks rule applies. This SONAS is not a small configuration under 100TB, and nowhere close to the maximum supported configuration of 7,200 disks across 30 Interface Nodes and 30 Storage Pods.
Single file system, often referred to as a global name space, rather than using an aggregate of smaller file systems added together that would be more complicated to manage. Having multiple file systems often requires changes to applications to take advantage of the aggregate peformance. It is also more difficult to load-balance your performance and capacity across multiple file systems. Of course, SONAS can support up to 256 separate file systems if you have a business need for this complexity.
The results are stunning. IBM SONAS handled three times more workload for a single file system than the next leading contender. All of the major players are there as well, including NetApp, EMC and HP.
Normally, when EMC fails, it is worth a giggle. Companies are run by humans, and nobody is perfect. However, their latest one, failing to defend their RSA SecurID two-factor website, is no laughing matter. Breaches like this undermine the trust needed for business and commerce to be done with Information Technology, so it affects the entire IT industry.
(FTC Disclosure: I do not work or have any financial investments in either EMC nor ENC Security Systems. Neither EMC nor ENC Security Systems paid me to mention them on this blog. Their mention in this blog is not an endorsement of either company or their products. Information about EMC was based solely on publicly available information made available by EMC and others. My friends at ENC Security Systems provided me an evaluation license for their latest software release so that I could confirm the use cases posed in this post.)
Of course, EMC did the right thing by making this breach public in an [Open Letter to RSA Customers]. While this may affect their revenues, as clients question whether they should do business with EMC, or affect their stock price, as investors question whether they should invest in EMC, they were very clear and public that the breach occurred. As far as I know, none of the executives of the RSA security division have stepped down. The disclosure of the breach was the right thing to do, and required by law from the [US Securities Exchange Commission]. This law was created to prevent companies from trying to hide breaches that expose external client information.
The breach does not affect RSA public/private key pairs used by IBM and most every other large company. Rather, this breach was targeted to RSA SecurID two-factor authentication. I explained two-factor authentication in my blog post [Day 5 Grid, SOA and Cloud Computing - System x KVM solutions], but basically it is an added level of security, requiring something you know (your password) with something you have (such as a magnetic card or key fob). Both are required to gain access to the system.
Breaches happen. Recently, [Hackers found vulnerabilities in the McAfee.com website]. Last month, fellow blogger Chuck Hollis from EMC had a blog post on [Understanding Advanced Persistent Threats (APT)] in the week leading up to their RSA Conference. It was precisely an APT that hit RSA, so the irony of this breach was not lost on the blogosphere. Perhaps Chuck's blog post gave hackers the idea to do this, like saying "I hope terrorists don't bomb this building that hold all of our chemical weapons..." or "I hope bank robbers don't rob this repository where we keep all the cash..."
(The sinister counter-theory, that EMC staged this breach as a marketing stunt to undermine trust in hybrid or public cloud offerings, such as those offered by IBM, Amazon or Salesforce.com, offers an interesting twist. While computer breaches in general are fodder for [Luddites] to argue we should not use computers at all, this particular breach could be used by EMC salesmen to encourage their customers to choose private cloud over hybrid cloud or public cloud deployments. Given all the extra work that RSA SecurID customers have to now do to harden their environments, that would be in bad taste.)
Today, March 31, is World Backup Day. This is because many viruses are triggered to operate on April 1. Just like checking the batteries in your smoke alarms every year, you should ensure that your backup methodology remains valid.
Back in 2008, I was a volunteer for the One Laptop Per Child (OLPC) initiative, and built an XS server to be used for Uruguay. I shipped [this baby off to school] to be the central server that all the student and teacher laptops connected to. It was the gateway to the Internet, as well as the [repository for the blogs of each student]. The blogs were accessible to the public, so that parents could read what their students were writing.
Unfortunately, this public access resulted in my little XS server being attacked by hackers, with IP addresses in Russia and China. Why anyone from either of those two countries wanted to ruin the hopes and dreams of small school children in Uruguay was beyond me. Fortunately, I had planned for remote administration. Backups were taken by me weekly to a second drive that was only mounted when I was dialed in to take the backup. The rest of the time, it was offline, so as not to be written to by hackers.
I also shipped along with the server a bootable DVD that contained a modified version of [System Rescue CD], scripts to start up SSHD daemon, and pre-populated for use with public/private RSA keys for me and eight other administrators located in various countries. To effect repairs, the local operator would reboot to the DVD, and then I could login via "ssh" and restore the operating system, programs and data. Sadly, this meant that the students might have lost some of their most recent blog posts since the last backup.
Please consider reviewing your own backup strategies. If your security were compromised, data was corrupted or lost, would you be able to recover from your backups?
Use Encryption where Appropriate
If you plan to travel this Summer, you may want to consider encryption to protect yourself. ENC Security Systems has just released their latest [Encrypt Stick] which is a USB memory stick pre-loaded with software that provides three features:
Encryption for your files
A secure web browser for accessing sensitive websites
Secure password manager
Many hotels now offer computers for use by the guests. These are typically running some flavor of Windows operating system. Encrypt Stick comes with an EXE file that you can run to browse the web securely, and have access to your encrypted files and passwords, leaving no trace on the hotel lobby computer.
Friends and Family
What if you are visiting friends and family, and they have a Mac instead? No problem, as Encrypt Stick has a DMG file to use on Mac OS X operating system. While you may not be worried about your siblings hacking into your bank account, you may not want them necessarily seeing what sites you visited.
I have been to several airport lounges now that use Linux for their public computers. Makes sense to me, as there are fewer viruses for Linux, and updating Linux is relatively straightforward. However, Encrypt Stick does not support Linux. For my Linux-knowledgeable readers, you can build your own with [Unetbootin] bootable USB memory stick to launch your favorite Linux browser in memory on whatever system you are using. The [Gparted Magic] utility rescue tool includes [TrueCrypt] to encrypt your files. Lastly, you can use [MyPasswordSafe] to hold all of your passwords securely.
Several clients have asked if any of the IBM data-at-rest encrypted disks or tapes are affected by this breach. IBM uses AES encryption for the actual disk and tape media, but we do use RSA keys to encrypt the generated keys used on the TS1120 and TS1130 drives. However, these were not affected by the RSA SecurID breach, and your tapes are safely protected.
Advanced Persistent Threats, viruses and other malware are no laughing matter. If you are concerned about security, contact IBM to help you assess your current environment and help you plan a robust protection strategy.
The new [IBM System Storage Tape Controller 3592 Model C07] is an upgrade to the previous C06 controller. Like the C06, the new 3592-C07 can have up to four FICON (4Gbps) ports, four FC ports, and connect up to 16 drives. The difference is that the C07 supports 8Gbps speed FC ports, and can support the [new TS1140 tape drives that were announced on May 9]. A cool feature of the C07 is that it has a built-in library manager function for the mainframe. On the previous models, you had to have a separate library manager server.
Crossroads ReadVerify Appliance (3222-RV1)
IBM has entered an agreement to resell [Crossroads ReadVerify Appliance], or "RV1" for short. The RV1 is a 1U-high server with software that gathers information on the utilization, performance and health for a physical tape environment, such as an IBM TS3500 Tape Library. The RV1 also offers a feature called "ArchiveVerify" which validates long-term retention archive tapes, providing an audit trail on the readability of tape media. This can be useful for tape libraries attached behind IBM Information Archive compliance storage solution, or the IBM Scale-Out Network Attached Storage (SONAS).
As an added bonus, Crossroads has great videos! Here's one, titled [Tape Sticks]
Linear Tape File System (LTFS) Library Edition Version 2.1
While the hardware is all refreshed, the overall "scale-out" architecture is unchanged. Kudos to the XIV development team for designing a system that is based entirely on commodity hardware, allowing new hardware generations to be introduced with minimal changes to the vast number of field-proven software features like thin provisioning, space-efficient read-only and writeable snapshots, synchronous and asynchronous mirroring, and Quality of Service (QoS) performance classes.
The new XIV Gen3 features an Infiniband interconnect, faster 8Gbps FC ports, more iSCSI ports, faster motherboard and processors, SAS-NL 2TB drives, 24GB cache memory per XIV module, all in a single frame IBM rack that supports the IBM Rear Door Heat Exchanger. The results are a 2x to 4x boost in performance for various workloads. Here are some example performance comparisons:
Disclaimer: Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput that any user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput improvements equivalent to the performance ratios stated here. Your mileage may vary.
In a Statement of Direction, IBM also has designed the Gen3 modules to be "SSD-ready" which means that you can insert up to 500GB of Solid-State drive capacity per XIV module, up to 7.5TB in a fully-configured 15 module frame. This SSD would act as an extension of DRAM cache, similar to how Performance Accelerator Modules (PAM) on IBM N series.
IBM will continue to sell XIV Gen2 systems for the next 12-18 months, as some clients like the smaller 1TB disk drives. The new Gen3 only comes with 2TB drives. There are some clients that love the XIV so much, that they also use it for less stringent Tier 2 workloads. If you don't need the blazing speed of the new Gen3, perhaps the lower cost XIV Gen2 might be a great fit!
As if I haven't said this enough times already, the IBM XIV is a Tier-1, high-end, enterprise-class disk storage system, optimized for use with mission critical workloads on Linux, UNIX and Windows operating systems, and is the ideal cost-effective replacement for EMC Symmetrix VMAX, HDS USP-V and VSP, and HP P9000 series disk systems, . Like the XIV Gen2, the XIV Gen3 can be used with IBM System i using VIOS, and with IBM System z mainframes running Linux, z/VM or z/VSE. If you run z/OS or z/TPF with Count-Key-Data (CKD) volumes and FICON attachment, go with the IBM System Storage DS8000 instead, IBM's other high-end disk system.
Did IBM XIV force EMC's hand to announce VMAXe? Let's take a stroll down memory lane.
In 2008, IBM XIV showed the world that it could ship a Tier-1, high-end, enterprise-class system using commodity parts. Technically, prior to its acquisition by IBM, the XIV team had boxes out in production since 2005. EMC incorrectly argued this announcement meant the death of the IBM DS8000. Just because EMC was unable to figure out how to have more than one high-end disk product, doesn't mean IBM or other storage vendors were equally challenged. Both IBM XIV and DS8000 are Tier-1, high-end, enterprise-class storage systems, as are the IBM N series N7900 and the IBM Scale-Out Network Attached Storage (SONAS).
In April 2009, EMC followed IBM's lead with their own V-Max system, based on Symmetrix Engenuity code, but on commodity x86 processors. Nobody at EMC suggested that the V-Max meant the death of their other Symmetrix box, the DMX-4, which means that EMC proved to themselves that a storage vendor could offer multiple high-end disk systems. Hitachi Data Systems (HDS) would later offer the VSP, which also includes some commodity hardware as well.
In July 2009, analysts at International Technology Group published their TCO findings that IBM XIV was 63 percent less expensive than EMC V-Max, in a whitepaper titled [COST/BENEFIT CASE
FOR IBM XIV STORAGE SYSTEM Comparing Costs for IBM XIV and EMC V-Max Systems]. Not surprisingly, EMC cried foul, feeling that EMC V-Max had not yet been successful in the field, it was too soon to compare newly minted EMC gear with a mature product like XIV that had been in production accounts for several years. Big companies like to wait for "Generation 1" of any new product to mature a bit before they purchase.
To compete against IBM XIV's very low TCO, EMC was forced to either deeply discount their Symmetrix, or counter-offer with lower-cost CLARiiON, their midrange disk offering. An ex-EMCer that now works for IBM on the XIV sales team put it in EMC terms -- "the IBM XIV provides a Symmetrix-like product at CLARiiON-like prices."
(Note: Somewhere in 2010, EMC dropped the hyphen, changing the name from V-Max to VMAX. I didn't see this formally announced anywhere, but it seems that the new spelling is the officially correct usage. A common marketing rule is that you should only rename failed products, so perhaps dropping the hyphen was EMC's way of preventing people from searching older reviews of the V-Max product.)
This month, IBM introduced the IBM XIV Gen3 model 114. The analysts at ITG updated their analysis, as there are now more customers that have either or both products, to provide a more thorough comparison. Their latest whitepaper, titled [Cost/Benefit Case for IBM XIV Systems: Comparing Cost
Structures for IBM XIV and EMC VMAX Systems], shows that IBM maintains its substantial cost savings advantage, representing 69 percent less Total Cost of Ownership (TCO) than EMC, on average, over the course of three years.
In response, EMC announced its new VMAXe, following the naming convention EMC established for VNX and VNXe. Customers cannot upgrade VNXe to VNX, nor VMAXe to VMAX, so at least EMC was consistent in that regard. Like the IBM XIV and XIV Gen3, the new EMC VMAXe eliminated "unnecessary distractions" like CKD volumes and FICON attachment needed for the IBM z/OS operating system on IBM System z mainframes. Fellow blogger Barry Burke from EMC explains everything about the VMAXe in his blog post [a big thing in a small package].
So, you have to wonder, did IBM XIV force EMC's hand into offering this new VMAXe storage unit? Surely, EMC sales reps will continue to lead with the more profitable DMX-4 or VMAX, and then only offer the VMAXe when the prospective customer mentions that the IBM XIV Gen3 is 69 percent less expensive. I haven't seen any list or street prices for the VMAXe yet, but I suspect it is less expensive than VMAX, on a dollar-per-GB basis, so that EMC will not have to discount it as much to compete against IBM.
Over on the Tivoli Storage Blog, there is an exchange over the concept of a "Storage Hypervisor". This started with fellow IBMer Ron Riffe's blog post [Enabling Private IT for Storage Cloud -- Part I], with a promise to provide parts 2 and 3 in the next few weeks. Here's an excerpt:
"Storage resources are virtualized. Do you remember back when applications ran on machines that really were physical servers (all that “physical” stuff that kept everything in one place and slowed all your processes down)? Most folks are rapidly putting those days behind them.
In August, Gartner published a paper [Use Heterogeneous Storage Virtualization as a Bridge to the Cloud] that observed “Heterogeneous storage virtualization devices can consolidate a diverse storage infrastructure around a common access, management and provisioning point, and offer a bridge from traditional storage infrastructures to a private cloud storage environment” (there’s that “cloud” language). So, if I’m going to use a storage hypervisor as a first step toward cloud enabling my private storage environment, what differences should I expect? (good question, we get that one all the time!)
The basic idea behind hypervisors (server or storage) is that they allow you to gather up physical resources into a pool, and then consume virtual slices of that pool until it’s all gone (this is how you get the really high utilization). The kicker comes from being able to non-disruptively move those slices around. In the case of a storage hypervisor, you can move a slice (or virtual volume) from tier to tier, from vendor to vendor, and now, from site to site all while the applications are online and accessing the data. This opens up all kinds of use cases that have been described as “cloud”. One of the coolest is inter-site application migration.
A good storage hypervisor helps you be smart.
Application owners come to you for storage capacity because you’re responsible for the storage at your company. In the old days, if they requested 500GB of capacity, you allocated 500GB off of some tier-1 physical array – and there it sat. But then you discovered storage hypervisors! Now you tell that application owner he has 500GB of capacity… What he really has is a 500GB virtual volume that is thin provisioned, compressed, and backed by lower-tier disks. When he has a few data blocks that get really hot, the storage hypervisor dynamically moves just those blocks to higher tier storage like SSD’s. His virtual disk can be accessed anywhere across vendors, tiers and even datacenters. And in the background you have changed the vendor storage he is actually sitting on twice because you found a better supplier. But he doesn’t know any of this because he only sees the 500GB virtual volume you gave him. It’s 'in the cloud'."
"Let’s start with a quick walk down memory lane. Do you remember what your data protection environment looked like before virtualization? There was a server with an operating system and an application… and that thing had a backup agent on it to capture backup copies and send them someplace (most likely over an IP network) for safe keeping. It worked, but it took a lot of time to deploy and maintain all the agents, a lot of bandwidth to transmit the data, and a lot of disk or tapes to store it all. The topic of data protection has modernized quite a bit since then.
Fast forward to today. Modernization has come from three different sources – the server hypervisor, the storage hypervisor and the unified recovery manager. The end result is a data protection environment that captures all the data it needs in one coordinated snapshot action, efficiently stores those snapshots, and provides for recovery of just about any slice of data you could want. It’s quite the beautiful thing."
At this point, you might scratch your head and ask "Does this Storage Hypervisor exist, or is this just a theoretical exercise?" The answer of course is "Yes, it does exist!" Just like VMware offers vSphere and vCenter, IBM offers block-level disk virtualization through the SAN Volume Controller(SVC) and Storwize V7000 products, with a full management support from Tivoli Storage Productivity Center Standard Edition.
SVC has supported every release of VMware since the 2.5 version. IBM is the leading reseller of VMware, so it makes sense for IBM and VMware development to collaborate and make sure all the products run smoothly together. SVC presents volumes that can be formatted for VMFS file system to hold your VMDK files, accessible via FCP protocol. IBM and VMware have some key synergies:
Management integration with Tivoli Storage Productivity Center and VMware vCenter plug-in
VAAI support: Hardware-assisted locking, hardware-assisted zeroing, and hardware-assisted copying. Some of the competitors, like EMC VPLEX, don't have this!
Space-efficient FlashCopy. Let's say you need 250 VM images, all running a particular level of Windows. A boot volume of 20GB each would consume 5000GB (5 TB) of capacity. Instead, create a Golden Master volume. Then, take 249 copies with space-efficient FlashCopy, which only consumes space for the modified portions of the new volumes. For each copy, make the necessary changes like unique hostname and IP address, changing only a few blocks of data each. The end result? 250 unique VM boot volumes in less than 25GB of space, a 200:1 reduction!
Support for VMware's Site Recovery Manager using SVC's Metro Mirror or Global Mirror features for remote-distance replication.
Data center federation. SVC allows you to seamlessly do vMotion from one datacenter to another using its "stretched cluster" capability. Basically, SVC makes a single image of the volume available to both locations, and stores two physical copies, one in each location. You can lose either datacenter and still have uninterrupted access to your data. VMware's HA or Fault Tolerance features can kick in, same as usual.
But unlike tools that work only with VMware, IBM's storage hypervisor works with a variety of server virtualization technologies, including Microsoft Hyper-V, Xen, OracleVM, Linux KVM, PowerVM, z/VM and PR/SM. This is important, as a recent poll on the Hot Aisle blog indicates that [44 percent run 2 or more server hypervisors]!
Join the conversation! The virtual dialogue on this topic will continue in a [live group chat] this Friday, September 23, 2011 from 12 noon to 1pm EDT. Join me and about 20 other top storage bloggers, key industry analysts and IBM Storage subject matter experts to discuss storage hypervisors and get questions answered about improving your private storage environment.
Monday morning of the [Oracle OpenWorld 2011] conference had Joe Tucci, CEO of EMC, present the keynote. Joe indicated that I.T. stands for "Industry in Transition". He had a chart that showed the history of IT, from the mainframe and mini-computer, to the PC and client/server era, and now to the Cloud era. He called these "waves of disruption". The catalysts for change are a "Budge Dilemma", "Information Deluge" and "Cyber Security". The keynote was very similar to what EMC presented at [VMworld] conference earlier this summer.
"We have failed our customers. Over the past 10 years, they spend 73% to maintain their existing systems, and only 27% for new."
--- Joe Tucci, EMC
While many people equate "EMC" and "Failure", I believe Joe was referring not just to his own company, but most of the other IT vendors as well. Analysts predict that from January 1, 2010 to December 31, 2019, the world of stored data will grow from 0.9 ZB to 35.2 ZB, which represents a 44x increase. During that same time, IT staff is only expected to grow 50 percent. A staggering 90 percent of this data will be unstructured (non-database) content. Meanwhile, the average company gets cyber-attacked 300 times per week.
The answer is Cloud Computing. A few years ago, EMC was trying to get people to go "private cloud" route instead of "public cloud", they now have a more realistic "hybrid cloud" approach similar to IBM. Of the clients that EMC works with, 35 percent are implementing some form of cloud, and another 30 percent are planning to. The tenents of Hybrid Cloud are "Efficiency", "Control" and "Choice" which equals "Agility".
Joe also mentioned that there is now a new "layering" for IT. Instead of storage, switches and servers, we have a cloud platform of shared resources, mobile devices like smartphones and tablets, and management.
Joe feels there is a massive opportunity where Cloud meets Big Data. A cute video showed a driver wearing a motorcycle helmet so you can't see his face get into an under-powered car with "VNXe" on the license plate. He punches in "Cloud and Big Data" into the GPS navigation system, and starts out on city streets. Then the car transforms to an under-utilized family sedan "VNX" on a highway in the middle of the desert, then transforms to an over-priced sports car labeled "VMAX" as it climbs into the mountains surrounded by fog. The video borrowed the "CARS" theme from the videos IBM developed for its 2008 launch of "Information Infrastructure" initiative.
EMC's Pat Gelsinger (CTO) and fellow blogger Chad Sakac did some demos of VMware vCenter. They called the VMware vSphere "the Datacenter-wide OS" indicating that EMC storage has 75 points of integration with their "partner" (VMware is majority-owned by EMC, so I am not sure if partner is the right term). If you don't count Itanium, SPARC, POWER and IBM Syste z architectures, VMware enjoys over 80 percent marketshare for server virtualization.
(Full disclosure: IBM is the leading reseller of VMware.)
Pat claims that 40 percent of Oracle Apps at EMC run VMware. For the longest time, Oracle refused support its apps on VMware, but they relaxed this restrictive policy back in 2009. Today, nearly 25 percent of Oracle Apps run virtualized. EMC claims that they can support 5 million VMs on a single VMAX, and can generate 1 million IOPS from a single VMware ESX host.
Chad did a demo of vFabric which allows a vCenter plug-in to kick up Database instances of OracleDB, MySQL, Hadoop, PostgreSQL, and GreenPlum (GreenPlum is EMC's version of open-source PostgreSQL).
Chad showed that VMware vMition could move workloads from servers without solid-state, to servers that are flash-enabled. Lightweight workloads can be moved from DAS-enabled servers to compute-enabled storage devices like their EMC Isilon. (EMC acquired Isilon to offer their me-too version of IBM's Scale-Out NAS [SONAS] product.) EMC announced their first "Solid-State on a PCIe card" from their Project Lightning initiative. These are 320 GB capacity, so they sounded like a me-too versino of IBM's [Fusion-io IOdrive] cards that IBM has had available for quite some time now.
Next, Pat and Chad talked about Big Data. The world is transforming from a manual scale-up model to an automated scale-out architecture. Moving from "islands" to "pools". They used a cute example of Car Insurance. Business Analytics were able to review a safe drivers record, including the driver's Facebook and Twitter activity, and give him a discount, and then review the bad driving habits of another driver, and raise the bad driver's rates.
EMC announced their "GreenPlum Analytics Platform" (GAP?). I often tell people that if you want to predict what EMC will announce next, just look at what IBM announced 18 months ago. This new platform sounds like their me-too version of IBM's [Smart Analytics System].
After EMC, Judith Sim from Oracle introduced the Ed Lee, the Mayor of San Francisco which was just named the "Greenest city in North America". He thanked the audience for contributing an estimated $100 million USD to his local economy. Also, he was happy that by eliminating paper-based handouts and conference materials, the audience saved 1,636 trees.
Mark Hurd, formerly CEO of HP, and now president of Oracle, gave some highlights of 2011, and what Oracle's strategy is going forward. He said that Oracle plans to provide complete stacks, complete choice, and have each component of the stack be best-of-breed. In 2011, Oracle introduced the new MySQL 5.5 database, Java 7 programming language, and the Solaris 11 operating system with ZFS file system. Oracle spent $4 Billion in R&D, and gained 20 percent growth in software licenses, which gave them 33 percent growth fiscally for 2011 year. Oracle acquired Larry Ellison's [Pillar Data] storage company. Oracle also launched a [Database Appliance].
Thomas Kurian, another Oracle executive, finished the keynote session. He started with yet another chart showing the historical transition from Mainframe to Tablet. He indicated that leading-edge OracleDB and their Fusion middleware combined with industry standard hardware provides 5-30x faster queries, 4-10x less disk space, and simplifies the data center footprint. Their Exadata provides what he likes to call "Hierarchical Storage Management" between DRAM, Flash Solid-State, and spinning disk.
(Note: I started my career at IBM in 1986 working on a product called DFHSM, the Data Facility Hierarchical Storage Manager! It is now a vibrant component of DFSMS, part of IBM's z/OS mainframe operating system.)
ps this new announcement is to address that deficiency.
Finally, Oracle announced their "Exadata Storage Expansion Rack". Many people realized that the Exadata was under-provisioned for storage, which explains why they have only sold a few thousand of them, so perha
If you are attending Oracle OpenWorld, here are sessions for Tuesday that IBM is featuring. Note the first two are Solution Spotlight sessions at the IBM Booth #1111 where I will be most of the time.
Securing Heterogeneous Database Infrastructures: A Comprehensive Approach
10/04/11, 9:45 a.m. -- 10:15 a.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: Al Cooley, Director, IBM InfoSphere Guardium
IBM Business Analystics for Oracle Solutions
10/04/11, 2:15 p.m. -- 2:45 p.m., Solution Spotlight, Booth #1111 Moscone South
Presenter: John Strazdins, ERP Strategy Executive
Consolidated Global View of Your Customer with One Global Billing System
10/04/11, 3:30 p.m. -- 4:30 p.m., OpenWorld session #23650
Presenter: John Waterman, IBM
Enterprise billing system technologies are emerging to assist with global customer views and other challenges banks struggle with today. In this session, Citi discusses its challenges and successes in implementing a global billing system.
Upgrading Your Siebel CRM with Reduced Risk and Lowered Cost: Customer Successes
10/04/11, 3:30 p.m. -- 4:30 p.m., OpenWorld session #18222
Presenters: Arnaud Wingelaar, IBM; Geetha Sundaram; Agnes Zhang, Oracle
Hear customer success stories about upgrading Siebel CRM. Learn best practices on upgrading with lowered cost, or achieving a high-availability upgrade with zero downtime and reduced risk.
I took over a hundred pictures at this event. Here are a few of my favorites from Monday and Tuesday.
The IBM Booth #1111 Moscone South
I spent most of my time at the booth in the exhibition area. It was a huge booth, covering various software offerings in the front, and servers and storage systems in the back. Here I am next to the "IBM Watson" simulator, allowing people to play Jeopardy! game against Watson.
In the front was "EoS" which stands for "Exchanging Opinions for Solutions" -- an interactive screen developed by Somnio that allows people to enter questions and opinions and get crowd-sourced answers from people following the Twitter stream. The EoS was connected to the [IBM Mobile App] so people could follow the conversation.
IBM Customer Appreciation Events
On Monday evening we had some customer appreciation events. First was for IBM customers of "JD Edwards", which runs on "IBM i" operating system on POWER servers. This was an elegant affair at the [Weinstein Gallery] surrounded by works of art by Pablo Picasso and Marc Chagall. One customer expressed concern that Oracle would functionally stabilize JD Edwards "World" software and force everyone to move over to "Enterprise One". I told him that I had seen the roadmap for "World" and there are three healthy releases planned for its future. He should have nothing to worry about. IBM and Oracle will work together to make sure our mutual customers get the solutions they need.
Later, we went to the "Infusion" bar for another "IBM appreciation" event with a live band. Here's a Polaroid photo taken of me in the crowd.
Titan Gala Award Reception
On Tuesday night, Oracle gave out awards in 29 categories. IBM won three this year. I took a photo with the ladies from Beach Blanket Babylon, and a mermaid! Joining me to celebrate the awards were IBMers Carolann Kohler, Boyd Fenton, Sue Haad, and Susan Adomovich.
This is my first time attending Oracle OpenWorld, so naively I asked why there were only 29 categories and not an even 30. The IBMers joked that the 30th might as well have been "Best Server/Storage Platform for Integer Math" which Larry Ellison conceded that IBM's POWER 795 server wins over Oracle's new SPARC T4 Supercluster. As Larry said during his keynote "We still have some work to do to beat IBM!"
The event was held at the San Francisco City Hall, I got to walk on the red carpet, with lavish food and drink. I was even given a hand-rolled cigar! Thank you Oracle! We are proud to be your "Diamond Partner" helping our mutual customers get the most out of our solutions.
The "Booth Babes" Controversy
At the EMC booth, these three lovely ladies, Jennifer, Tamara and Manuela, were just a few of the dozen so-called booth babes EMC hired from a local agency. Attendees with technical questions were directed to the EMC guys in the back of the booth, behind the wall.
IBM stopped using "booth babes" a long while ago. At IBM Booth #1111, we had a healthy balance of real men and women executives, technical experts, and support staff at the IBM booth.
A guy from EMC came over to our booth later to explain that EMC is at two other events this same week, and their technical staff is spread thin. EMC is a small company, and skilled technical people are in short supply. We get it. Not every IT vendor has an army of experts in every category like IBM.
I want to thank the IBM-Oracle Alliance team, especially Nancy Spurry and Carolann Kohler for having me involved in these events.