IBM Chairman and CEO reveals how the company prepares for future markets at the 2013 Fortune Most Powerful Women Summit in Washington, D.C.
Ginni Rometty's advice to companies: Don't define your business by a product. In a world of consistent and constant change, it's the most dangerous thing for a company to do. "You'll miss [technology] shifts. You'll miss dangerous ones like business models," said Rometty.