Design Thinking Practitioners

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Where do you fit in?

Successful design thinking teams operate as an ecosystem of different people with unique skills and responsibilities, working together to deliver human-centered experiences.

Enterprise Design Thinking badges represent these capabilities and work best when they’re used together.

New to Enterprise Design Thinking? Get started with your Practitioner Badge.

Lauren knows the value of putting the user first.

As a Practitioner, Lauren:participates in design thinking activitiesknows who her team’s primary user group isshares Enterprise Design Thinking with others

I love that anyone can do it, and it gives everyone a place to voice their ideas.


Badge criteria

Design research

Name assumptions and questions about your users


Seek to work with others with different points of view


Think big about how you can improve your users’ experience


Tell others about the value of Enterprise Design Thinking


Ask “why” and dig deeper to define your users’ problems

Earn this badge

and complete our free online Practitioner Course.

Other team members

Questions and Support

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