{
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    "result": {"pageContext":{"frontmatter":{"title":"Activations"},"relativePagePath":"/activations/index.mdx","titleType":"append","MdxNode":{"id":"88805337-96cd-53a0-bd33-1420b2eb8d7c","children":[],"parent":"d0938d6c-0301-5282-905f-cade63821820","internal":{"content":"---\ntitle: Activations\n---\n\n<PageDescription>\n\nActivations are interactive experiences designed to capture the attention of our audience and invite them to explore IBM’s products and solutions. These experiences serve as an entry point to a more directed conversation, making complex ideas more accessible through palatable, fun and engaging interactions. Through activations, our goal is to create memorable and meaningful design touchpoints that effectively communicate the IBM’s point of view in an immersive way.\n\n</PageDescription>\n\n<div className=\"gallery-group\">\n\n## Think 2024 pavilion\nThink 2024 featured an activation with an open, central hub on a forum floor where executive attendees experience how IBM can help them transform their business by scaling generative AI (gen AI) technology across key business domains. This multi-person experience is the connective tissue guiding them on a personalized and curated IBM journey.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Event space with a circular enclosure made of curved blue panels and ceiling with stools, tables, and tablet stations](./images/01-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={9}>\n\n![People talking and standing around an IBM activation featuring a poster and control panel\n](./images/02-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={3}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/03-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/03-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Display panel with knobs standing before components of an event space\n](./images/04-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![People standing and walking in blue-lit event space\n](./images/05-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Calling the Shots\n\nCalling the Shots gamifies an instance of AI commentary using table tennis as a proxy. The experience uses a custom computer vision model to automatically referee the game and IBM watsonx® to generate AI commentary that displays fun observations about each player’s performance. Our innovative take on table tennis gives IBM employees the ability to draw parallels between examples of AI solutions within our sports partnerships with other industry applications.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/06-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/06-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Graphic of multiple tennis balls on a square grid](./images/07-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![3D rendering of two IBM-branded table tennis tables with two people standing at one of them\n](./images/08-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Abstract image featuring a yellow circle with a backdrop of multiple curved lines and straight lines intersecting\n](./images/09-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![3D rendering of blue stairs leading to a room featuring a table and a backdrop with drawings of table tennis rackets and squares with numbers\n](./images/10-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Rendering of a blue table tennis table with a yellow circle and curved lines following](./images/11-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM event activation featuring two table tennis tables separated with a wall](./images/12-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM-themed event activation featuring two table tennis tables\n](./images/13-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## watsonx\n\nThrough a hybrid touchscreen and tactile experience, our watsonx® activation gives attendees the ability to build their own AI model and explore the distinctive capabilities and core values of IBM’s gen AI platform.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Event display featuring three illuminated purple raised watsonx logos made of intersecting circles, on a slanted ledge before three posters with a wall featuring a large poster to the left of it\n](./images/14-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Close up of illuminated purple raised watsonx logo made of multiple intersecting circles](./images/15-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Person standing, facing a display featuring two illuminated purple raised watsonx logos made of intersecting circles, on a slanted ledge before three posters.](./images/16-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/17-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/17-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Technology Atlas\n\nThe Technology Atlas is IBM’s strategic technical forecast of where a core set of technologies are going over the next 10 years. A tabletop workspace that projects content to an accompanying screen helps our experts inform and explore these complex topics with attendees who are looking to better understand and rationalize key IT investments.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Hand holding transparent cube above display table featuring glowing white squares connected to curving lines next to text](./images/18-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![IBM display featuring white circular table with blue and green glass cubes, a screen, and three display panels](./images/19-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![People gathered around a cylindrical white tablet within an event space, engaging with lit components on top](./images/20-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Client stories\n\nThe successes of our clients and partners are celebrated within this scalable, immersive showcase. Taking inspiration from record stores, stories are presented as a library of tiles attendees can pull and place to activate corresponding digital content to explore in detail.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/21-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/21-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![People starting at display made of various colored rectangles, with one people holding a purple one](./images/22-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Close up of person's hands interacting with IBM display](./images/23-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Rectangular panels, featuring different colored patterns\n](./images/24-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Sustainability\n\nA physical and digital hybrid tabletop experience lets attendees make decisions about connected assets in city environments. They must use data revealed in the city model to solve different scenarios with a focus on improving efficiency to reduce emissions. By applying insights from IBM® Envizi™ and IBM Maximo® software, users can make more informed decisions that support near-term and long-term sustainability and revenue goals.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Hand pointing to display before a table that is featuring a 3D map rendering\n](./images/30-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM event activation featuring a table with a raised map](./images/31-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Close up of 3D cityscape model](./images/32-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Close up of 3D cityscape model featuring models of buildings, trees, and bodies of water](./images/33-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## AI automation\n\nUsing a functional visualization of a simulated IT stack, we showcase IBM Concert®, IBM Instana® and IBM Turbonomic® software in action. Rooted in the concept of observability, the gesture-based interface helps attendees make decisions in a 3D environment that simulates the impact to application health and performance.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/34-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/34-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/35-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/35-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/36-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/36-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Abstract rendering of a platform hosting abstract shapes and lights with a neural network stemming below down to another platform with black rectangles on it\n](./images/37-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/38-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/38-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Hybrid cloud\n\nUsing hybrid cloud design to achieve more from AI is explored through an interactive workshop experience. Industry-specific examples of hybrid cloud architectures are leveraged to visually frame conversations between IBM employees and attendees. Simplified as animated, functional diagrams, architectures can be explored at multiple technical levels with digital components representing platforms, products and ecosystem.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Two people looking down at and interacting with top-facing screen\n](./images/39-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Person looking down and touching table with top-facing screen](./images/40-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/41-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/41-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>","type":"Mdx","contentDigest":"ca7698f07db91264b33e332a118913c0","owner":"gatsby-plugin-mdx","counter":282},"frontmatter":{"title":"Activations"},"exports":{},"rawBody":"---\ntitle: Activations\n---\n\n<PageDescription>\n\nActivations are interactive experiences designed to capture the attention of our audience and invite them to explore IBM’s products and solutions. These experiences serve as an entry point to a more directed conversation, making complex ideas more accessible through palatable, fun and engaging interactions. Through activations, our goal is to create memorable and meaningful design touchpoints that effectively communicate the IBM’s point of view in an immersive way.\n\n</PageDescription>\n\n<div className=\"gallery-group\">\n\n## Think 2024 pavilion\nThink 2024 featured an activation with an open, central hub on a forum floor where executive attendees experience how IBM can help them transform their business by scaling generative AI (gen AI) technology across key business domains. This multi-person experience is the connective tissue guiding them on a personalized and curated IBM journey.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Event space with a circular enclosure made of curved blue panels and ceiling with stools, tables, and tablet stations](./images/01-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={9}>\n\n![People talking and standing around an IBM activation featuring a poster and control panel\n](./images/02-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={3}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/03-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/03-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Display panel with knobs standing before components of an event space\n](./images/04-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![People standing and walking in blue-lit event space\n](./images/05-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Calling the Shots\n\nCalling the Shots gamifies an instance of AI commentary using table tennis as a proxy. The experience uses a custom computer vision model to automatically referee the game and IBM watsonx® to generate AI commentary that displays fun observations about each player’s performance. Our innovative take on table tennis gives IBM employees the ability to draw parallels between examples of AI solutions within our sports partnerships with other industry applications.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/06-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/06-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Graphic of multiple tennis balls on a square grid](./images/07-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![3D rendering of two IBM-branded table tennis tables with two people standing at one of them\n](./images/08-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Abstract image featuring a yellow circle with a backdrop of multiple curved lines and straight lines intersecting\n](./images/09-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![3D rendering of blue stairs leading to a room featuring a table and a backdrop with drawings of table tennis rackets and squares with numbers\n](./images/10-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Rendering of a blue table tennis table with a yellow circle and curved lines following](./images/11-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM event activation featuring two table tennis tables separated with a wall](./images/12-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM-themed event activation featuring two table tennis tables\n](./images/13-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## watsonx\n\nThrough a hybrid touchscreen and tactile experience, our watsonx® activation gives attendees the ability to build their own AI model and explore the distinctive capabilities and core values of IBM’s gen AI platform.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Event display featuring three illuminated purple raised watsonx logos made of intersecting circles, on a slanted ledge before three posters with a wall featuring a large poster to the left of it\n](./images/14-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Close up of illuminated purple raised watsonx logo made of multiple intersecting circles](./images/15-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Person standing, facing a display featuring two illuminated purple raised watsonx logos made of intersecting circles, on a slanted ledge before three posters.](./images/16-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/17-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/17-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Technology Atlas\n\nThe Technology Atlas is IBM’s strategic technical forecast of where a core set of technologies are going over the next 10 years. A tabletop workspace that projects content to an accompanying screen helps our experts inform and explore these complex topics with attendees who are looking to better understand and rationalize key IT investments.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Hand holding transparent cube above display table featuring glowing white squares connected to curving lines next to text](./images/18-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![IBM display featuring white circular table with blue and green glass cubes, a screen, and three display panels](./images/19-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![People gathered around a cylindrical white tablet within an event space, engaging with lit components on top](./images/20-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Client stories\n\nThe successes of our clients and partners are celebrated within this scalable, immersive showcase. Taking inspiration from record stores, stories are presented as a library of tiles attendees can pull and place to activate corresponding digital content to explore in detail.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/21-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/21-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![People starting at display made of various colored rectangles, with one people holding a purple one](./images/22-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Close up of person's hands interacting with IBM display](./images/23-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Rectangular panels, featuring different colored patterns\n](./images/24-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Sustainability\n\nA physical and digital hybrid tabletop experience lets attendees make decisions about connected assets in city environments. They must use data revealed in the city model to solve different scenarios with a focus on improving efficiency to reduce emissions. By applying insights from IBM® Envizi™ and IBM Maximo® software, users can make more informed decisions that support near-term and long-term sustainability and revenue goals.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Hand pointing to display before a table that is featuring a 3D map rendering\n](./images/30-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![3D rendering of IBM event activation featuring a table with a raised map](./images/31-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={6}>\n\n![Close up of 3D cityscape model](./images/32-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n![Close up of 3D cityscape model featuring models of buildings, trees, and bodies of water](./images/33-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## AI automation\n\nUsing a functional visualization of a simulated IT stack, we showcase IBM Concert®, IBM Instana® and IBM Turbonomic® software in action. Rooted in the concept of observability, the gesture-based interface helps attendees make decisions in a 3D environment that simulates the impact to application health and performance.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/34-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/34-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/35-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/35-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/36-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/36-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Abstract rendering of a platform hosting abstract shapes and lights with a neural network stemming below down to another platform with black rectangles on it\n](./images/37-bxd-event-design-xg-activations.png)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n<GifPlayer color=\"light\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/38-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/38-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>\n\n<div className=\"gallery-group\">\n\n## Hybrid cloud\n\nUsing hybrid cloud design to achieve more from AI is explored through an interactive workshop experience. Industry-specific examples of hybrid cloud architectures are leveraged to visually frame conversations between IBM employees and attendees. Simplified as animated, functional diagrams, architectures can be explored at multiple technical levels with digital components representing platforms, products and ecosystem.\n<br/>\n\n<ImageGallery>\n<ImageGalleryImage alt=\"\" col={8}>\n\n![Two people looking down at and interacting with top-facing screen\n](./images/39-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={4}>\n\n![Person looking down and touching table with top-facing screen](./images/40-bxd-event-design-xg-activations.jpg)\n\n</ImageGalleryImage>\n<ImageGalleryImage alt=\"\" col={12}>\n\n<GifPlayer color=\"dark\" className=\"video-player\">\n\n<video\n  autoStart\n  autoPlay\n  loop\n  muted\n  src=\"./videos/41-bxd-event-design-xg-activations.mp4\"\n/>\n\n![](./images/41-bxd-event-design-xg-activations.jpg)\n\n</GifPlayer>\n\n</ImageGalleryImage>\n</ImageGallery>\n\n</div>","fileAbsolutePath":"/home/runner/work/event-design/event-design/src/pages/activations/index.mdx"}}},
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