Experience

Create value for customers and employees at every touchpoint with a human-centric approach to business transformation

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    Overview

    Deliver impactful experiences that instill trust and loyalty

    IBM Consulting designs your business to understand and adapt to customer needs, fast. We have helped businesses like Audi UK and Frito-Lay with their approach to customer lifecycle transformation creating personalized communications, demand-driven commerce and automated customer service. Working with you, and our ecosystem of partners, we apply business design, industry expertise, automation and AI across your platforms, your workflows and your business.

    Modern business insights
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    Are internal processes blocking your customer experience success?

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    White paper

    The State of Salesforce: Future of Business

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    Make “human experience” your organizational compass

    How can we help?

    Experience strategy & design

    IBM Consulting works to blend your brand purpose with human insights and the right technologies to meet the moment —delivering exceptional experiences that build customer loyalty and trust.

    Customer lifecycle transformation

    In partnership with leaders like Adobe, Salesforce, SAP and Workday we help you adopt modern ways of working and re-engineer your business to benefit from intelligent workflows, AI and automation.

    Employee engagement and development

    Exceptional customer experiences require engaged employees. IBM Consulting empowers employees with insights. We foster a culture of collaboration and learning by helping you transform and deliver new value to your employees.

    Let’s get to work

    Collaborative innovation at an enterprise scale

    Offering end-to-end business strategy, design, technology and innovation, IBM Garage™ helps your business turn big ideas into business value. Through human-centered design and co-creating using agile and DevOps practices, we help you chart your transformation journey from ideation, to build, to scale.

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    Client stories

    Confronting disruptions with a digital engagement engine

    The retail collapse from Covid-19 prompted TAG Heuer to accelerate their transformation leading with customer experience. Learn how TAG Heuer strengthened relationships by going direct.

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