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Omnichannel has been one of retail's favorite buzzwords for years now. Yet while the phrase was eagerly adopted, few retailers have successfully realized the promise of channel agnosticity and implemented a truly seamless shopping experience.
If you can’t connect with your customers’ data in real time, you don't know Jack
Get to know Jack. With intelligent analysis, Watson Marketing can uncover a deep understanding of online customer behavior and use that insight to build rules controlling why and when specific content should appear.
Analyst firm recognizes IBM as a Leader in CRM Lead Management
Set 8, 2017
IBM is recognized as a Leader in this year's Magic Quadrant based on its extensive and deep product offering, and its servicing some of the largest organizations globally. IBM offers a comprehensive lead management product.