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Guide to Sample Data Sets

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Guide to Sample Data Sets

You can start getting familiar with Watson Analytics by using the sample data sets provided in this community. These data sets have all been tested with Watson Analytics, and are the basis for many of the Watson Analytics demonstrations and videos. A description of each is below.

To use these data sets:

  1. Download a file from the links below.
  2. Log in to Watson Analytics.
  3. On the Watson Analytics Home page, tap New data to browse and select the data file.

Sales

WA_Fn UseC_ Sales Win Loss.csv
Understand your sales pipeline and uncover what can lead to successful sales opportunities and better anticipate performance gaps.

WA_Retail Sales&Marketing_ Profit&Cost.csv
Review product-related information like Cost, Revenue, Price, etc. across Years and Ordering Method. This dataset could be used to create a multi-tabbed dashboard in Watson Analytics using the Assemble feature. This dataset could also be used in the Explore feature to better understand the hidden trends & patterns.

Marketing

WA_Fn UseC_ Marketing Campaign Eff UseC_ FastF.csv
Quickly analyze test market campaigns based on responses, revenue and other key metrics. Predict who will respond to which campaign by which channel and why. Increase the likelihood of responses and quality of leads in future campaigns.

WA_Fn UseC_ Marketing Campaign Plan_ GroceryS.csv
Using this dataset around Coupons, you can quickly analyze marketing campaigns based on responses, revenue and other key metrics. Predict who will respond to which campaign, which channel they will use and why and thereby increase the likelihood of responses and quality of leads in future campaigns.

WA_Fn UseC_ Marketing Customer Value Analysis.csv
Understand customer demographics and buying behavior. Use predictive analytics to analyze the most profitable customers and how they interact. Take targeted actions to increase profitable customer response, retention and growth.

Operations

WA_Fn UseC_ Operations Dem Planning_ BikeShare.csv
Understand product and service usage characteristics based on operational and external information. Predict the likely placement or time a service will be used to optimize revenue. Finally, increase the likelihood of positive sentiments by having the right product available at the right time.

Finance

WA_Fn UseC_ Accounts Receivable.csv
Understand the factors of successful collection efforts. You can Predict which customers will pay fastest and recover more money and improve collections efficiency.

WA_Fn UseC_ Banking Loss Events 2007-14.xlsx
Understand hidden patterns and trends by combining various fields in Explore. Predict the leading drivers of a target, for example, using ‘Recovery Amount’ as the target.

Customer Support

WA_Fn UseC_ Telco Customer Churn.csv
Predict behavior to retain customers. You can analyze all relevant customer data and develop focused customer retention programs.

Human Resources

WA_Fn UseC_ HR Employee Attrition.csv
Find out the leading drivers of Employee Attrition. Track and analyze employee satisfaction and Retain valuable employees. Watson Analytics could be used to Explore deeper into the data for interesting insights and also to create Dashboards.

Information Technology

WA_Fn UseC_ IT Help Desk.csv
Analyze helpdesk tickets, including number, amount of high priority, average response time and more. Understand what causes high priority tickets and improve resolution times with better understanding of ticket details.

Additional Data Set

WA_American Time Use Survey-lite.csv (for Freemium users) and WA_American Time Use Survey.csv
This dataset comprises demographic, select personal and other attributes of a subset of Americans. For example, use Explore to find interesting trends about how Americans spend their time.

 

 

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