IBM Cloud is changing business
IBM Cloud infrastructure can create new business models, new customer experiences and more
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Cloud computing means innovation, growth and opportunity

Cloud computing can empower retailers to address their greatest opportunities and challenges. Not only can IBM Cloud® enable new, dynamic business and operational models, it can also help fundamentally change cost structures. What’s more, retailers can use cloud to meet changing customer expectations of the retail experience.

Benefits Delightful supply chains

Supply isn't just inventory.It's about delivering experiences that delight the customer.

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Personal customer experiences

You have meaningful data.Now you have to deliver a meaningful experience.

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Unique digital journeys

Find the righttransformation strategy for your unigue needs and goals

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Technology for the modern consumer

Empower self-expression Consumers are more aware, more vocal, more empowered today. Shoppers’ desire for “self-expression” means they want retailers and brands to reflect their values and do so authentically.

Create urban efficiency Time is currency for consumers living urban, digital-first lives. Shoppers’ desire for “urban efficiency” must be about respecting their time and eliminating friction from their experience.

Create personal empowerment Consumers, empowered by the independence of the digital experience, want the same power in their in-store experiences. A superior digital experience unlocks the front door to your store.

Fit into the life continuum Consumers don’t just buy products; they use them as part of the narrative of their lives. Retailers have the opportunity to evolve from making shopping easier to fitting into customers’ lives.

Case study
City Furniture, Inc. City Furniture employed IBM Cloud to scale computing capacity and create a platform for adding cloud-based apps. Read more case studies
Your Clouds Can 2019
IBM reimagines the technology conference Attendees toured the headquarters of visionary leaders and innovators to see how they use cloud-based technologies. Get the takeaways
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