How to Rule Markets with Decision Automation

1 min read

Learn how automation accelerates the speed of business decisions.

Speed has always been a critical success factor in winning wars on the battlefield. You need to move troops faster, reach targets more quickly and strike with speed and precision. However, what is often not talked about is how the speed with which decisions are made plays a role in claiming victory. On today’s business “battlefields,” speed is driven by your ability to automate decisions.

Out-decisioning your opponents

Alexander the Great’s success on the battlefield is often credited to the rapid decision-making capabilities of his armies. Enabled by trust and a decentralized command structure, his troops were able to beat their enemies by “out-decisioning” them. In most cases, his opponents had bureaucratic decision architectures, where minor decisions would travel up multiple levels of command. It could take days to make a decision on the battlefield.

Such centralized control and detailed micro-management was no match for Alexander the Great’s nimble teams.

Mastering high-velocity decisions

The speed of decision-making plays a similar role in the age of digital giants. Any organization that can make decisions twice as fast (or one thousand times faster) than its competitors will decimate them. Time is a friend to those who can make faster, more accurate decisions.

In the digital world, machines and artificial intelligence engines can make a decision in milliseconds. Whoever masters these automated decisions at high velocity will have an exponential advantage over those who don’t.

Ruling markets with decision automation

For your organization to become a digital giant like Credigy and be among the few who rise to a duopoly, you must achieve decision velocity. How? First you must amass a huge number of users and collect rich data and insights about their interactions — what I call data supremacy. Then you must train artificial intelligence to recognize patterns in that data and automate decisions, processes and tasks based on those patterns.

Ultimately, your organization is competing on how quickly it can make decisions. The higher the number of users, interactions, volumes of data and quality of your AI-driven insights, the higher the level of decision automation in your organization. And the higher the level of decision automation, the higher the chances you will rule your market.

Learn more about how automation accelerates the speed of business decisions with IBM® Robotic Process Automation.

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