Evolving from business rules management, operational decision management (ODM) helps you document, implement, change and govern the repeatable decisions that control your business operations. An ODM solution features an automated business rules system integrated with event-driven data, helping you to:
- Deliver agility and control in your day-to-day operations
- Apply insights gleaned from data to help make your operational decisions more relevant and personalized in near real-time
- Extend rules-change control to those responsible for the policies, regulations and practices that run your business
An ODM solution positions you to make the right decisions at the right time. As a result, you can deliver more personalized, engaging customer experiences while also improving efficiency.